市場調査レポート
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1472980
アロエベラ製品市場の評価:製品タイプ・用途・流通チャネル・地域別の機会および予測 (2017-2031年)Aloe Vera Products Market Assessment, By Product Type, By Application, By Distribution Channel, By Region, Opportunities, and Forecast, 2017-2031F |
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アロエベラ製品市場の評価:製品タイプ・用途・流通チャネル・地域別の機会および予測 (2017-2031年) |
出版日: 2024年05月01日
発行: Market Xcel - Markets and Data
ページ情報: 英文 216 Pages
納期: 3~5営業日
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世界のアロエベラ製品の市場規模は、2023年の141億2,000万米ドルから、2024年から2031年の予測期間中は7.99%のCAGRで推移し、2031年には261億2,000万米ドルの規模に成長すると予測されています。
この市場の主な原動力は、人々の健康意識の高まりと、アロエベラが健康全般に及ぼす有益な効果に関する意識の高まりです。
ヨガやジム、健康的な食事など、より健康的なライフスタイルや習慣への消費者の嗜好の変化が、アロエベラ製品の需要増加に寄与しています。さらに、有機および天然成分ベースの化粧品へのシフトが、パーソナルケア分野におけるアロエベラ製品の需要をさらに促進しています。
地域的には、中国とインドがアロエベラ製品の主要生産国であり、世界の輸出の拡大につながっています。さらに、消費者は倫理的に調達された原料を使用した製品を求めているため、メーカーにとってアロエベラを倫理的に調達することは大きな課題となっています。偽造品も出回っているため、企業はブランドロイヤルティを確立するのに苦労しています。
アロエベラの抗炎症特性が製品需要を促進:
伝統的にアロエベラは火傷の治療に使われ、救急植物または火傷の木として知られていました。抗炎症作用、抗菌作用、抗ウイルス作用があり、ヒスタミン活性が少ないアロエベラの免疫活性の増加は、創傷治癒プロセスを促進します。さらに、アロエベラは皮膚の保湿と完全性を保つのに役立ちます。また、アロエベラにはアミノ酸、ムコ多糖類、水分、亜鉛が含まれているため、皮膚潰瘍を予防することもできます。アロエベラの葉には、人間の健康によい必須成分が約160種類も含まれています。さらに、フリーラジカルによって引き起こされる炎症や酸化ダメージの主な原因も、フリーラジカルと戦う抗酸化物質であるアロエベラを使えば治すことができます。メーカーは、アロエベラの抗炎症作用の恩恵を消費者に提供するため、様々なカテゴリーの製品を開発しています。ベビーケア分野でも、赤ちゃんの発疹を和らげ、予防するためにアロエベラを配合した製品が開発されています。
機能性飲料への需要の高まりが市場成長を牽引:
アロエベラが機能性飲料市場に参入した背景には、アロエベラの健康効果の認識があります。消費者は喉の渇きを癒す以外に健康上の利点がある飲料を探すことが多いです。アロエベラ飲料は消化を助け、免疫力を高め、皮膚の健康を改善することで知られており、個人の間で人気のある選択肢となっています。また、これらの飲料は、従来の砂糖入り飲料に比べて糖分レベルが低く、より健康的な選択肢を求める人々に訴求力を持つ代替品です。飲料会社はアロエベラを配合した革新的な飲料を発売することで、この動向を利用し、市場の拡大につなげようとしています。
アジア太平洋地域は、世界のアロエベラ製品市場において支配的な地域として浮上しています。特に輸出に関しては、中国とインドがアロエベラの著名な世界輸出国として際立っています。中国は2022年に32億米ドルを輸出した最大のアロエベラ輸出国でした。インドは同年、輸出額21億米ドルで第2位の輸出国に浮上しました。
同地域市場は、化粧品と医薬品産業の成長によって大きく牽引されており、主要成分として製品にアロエベラが使用されるようになっています。可処分所得水準の上昇や人口の増加がスキンケアと化粧品の需要を牽引し、この地域の市場ダイナミクスに効果的に寄与しています。さらに、PatanjaliやHimalayaのような有名ブランドを含むハーブ製品メーカーの増加が、この地域のアロエベラ製品の需要に大きな影響を与えています。
当レポートでは、世界のアロエベラ製品の市場を調査し、市場の定義と概要、市場規模の推移・予測、各種区分・地域別の詳細分析、産業構造、市場成長への影響因子の分析、ケーススタディ、競合情勢、主要企業のプロファイルなどをまとめています。
The global aloe vera products market is projected to witness a CAGR of 7.99% during the forecast period 2024-2031, growing from USD 14.12 billion in 2023 to USD 26.12 billion in 2031. The market is mainly driven by increasing health consciousness among people and rising awareness about the beneficial effects of aloe vera on overall health.
Shifting consumer preferences towards healthier lifestyles and practices, such as yoga, gym, and healthy eating, contribute to increased demand for aloe vera products. Moreover, a shift towards organic and natural ingredient-based cosmetic products further drives the demand for aloe vera products in the personal care segment.
Companies across all the major verticals, like healthcare, personal care, and food and beverages, are developing products with aloe vera as the key ingredient. In October 2023, Nick Stenson Beauty, a Chicago-based company owned by celebrity stylist Nick Stenson, launched a line of hair care products with aloe vera gel as the primary ingredient. The range includes shampoos, conditioners, sprays, creams, and oils and are available for sale on Ulta Beauty online and offline stores.
Geographically, China and India are the major producers of aloe vera products, leading to larger world exports. Furthermore, consumers seek products with ethically sourced ingredients; hence, it is a great challenge for manufacturers to source aloe vera ethically. Since several counterfeit products are available, companies face difficulty creating brand loyalty.
Overall, aloe vera products market is poised for expansion with innovation and increasing health consciousness of consumers.
Anti-inflammatory Properties of Aloe Vera Fueling Product Demand
Traditionally, aloe vera was used to cure burns and was known as the first aid plant or the burn tree. The anti-inflammatory, anti-bacterial, and anti-viral effects and increased immune activity of aloe vera with lesser histamine activities expedite the wound healing process. Moreover, it helps retain moisture and the integrity of the skin. Skin ulcers can also be prevented using aloe vera as it contains amino acids, mucopolysaccharides, water, and zinc. Aloe vera leaves contain around 160 essential ingredients that are good for human health. Furthermore, the major cause of inflammation and oxidative damage, which is caused by free radicals, can also be cured using aloe vera as it is an antioxidant which fights free radicals. Manufacturers are developing products in various categories to provide the benefits of aloe vera's anti-inflammatory properties to consumers. The baby care segment is also developing products containing aloe vera to soothe and prevent baby rashes.
For instance, in June 2023, Terra launched plant-based wipes for babies, Pure NZ Water. These wipes are manufactured using aloe vera, Vitamin E, and New Zealand's crystal-clear water. The company claims the wipes are ideal for sensitive skin, as they are dermatologically tested, feature natural fibers, and contain no chemicals.
Increasing Demand for Functional Beverages Drives Market Growth
The perceived health benefits of aloe vera are responsible for aloe vera's entry into the functional beverages market. Consumers often look for beverages that provide health benefits besides quenching their thirst. Aloe vera drinks are known for aiding digestion, boosting immunity, and improving skin health, making them a popular choice among individuals. The increasing health-conscious consumption of aloe vera fuels the demand for aloe vera based beverages. Furthermore, these beverages offer a refreshing alternative with lesser sugar levels as compared to traditional sugary drinks, appealing to those seeking healthier options. Beverage companies are capitalizing on this trend by launching innovative drink formulations containing aloe vera, leading to the expansion of the market.
In September 2023, Kelly Loves launched an innovative aloe vera-based drink with hints of pineapple flavorings. The company claims the product to be vegan, free from gluten and sugar, and containing real aloe gel.
Asia-Pacific Dominates the Global Market
Asia-Pacific has emerged as a dominant contender geographically for global aloe vera products market. Notably, regarding exports, China and India stand out as prominent world exporters of aloe vera. China was the largest exporter of aloe vera in the year 2022, with exports worth USD 3.2 billion. India emerged as the second largest exporter in the same year, with exports amounting to USD 2.1 billion.
The market in the region is majorly driven by the growing cosmetics and pharmaceutical industry, with increased usage of aloe vera in the products as a key ingredient. Increasing disposable income levels and rising population steer the demand for skincare and cosmetic products, effectively contributing to the region's market dynamics. Additionally, an increase in the number of herbal products manufacturers, including well-known brands like Patanjali and Himalaya, exerts a greater influence on the demand for aloe vera products in the region.
Future Market Scenario (2024 - 2031F)
Global aloe vera products market is expected to thrive in the coming years with growing awareness of aloe vera's health and wellness benefits among the masses. People seeking natural and organic solutions for their overall well-being will fuel the demand for aloe vera products.
Innovative aloe vera products will hit the market in the future, thanks to technological advancements and developments in formulation techniques. To meet consumers' changing preferences, companies are likely to invest in research and development, further innovating with new blends and applications of aloe vera.
Online distribution channels will play a significant role in the future of the global aloe vera products market as they offer convenience and flexibility to users. The wide range of products available and the convenience of having the product at your place without any hassle appeal to consumers.
Key Players Landscape and Outlook
Global aloe vera products market has a vast landscape, with established companies and new players entering the market, competing for their respective market shares. Prominent players, such as Forever Living Products International, Herbalife Nutrition Ltd., GOODMAN INTERNATIONAL (Aloe Vera Australia), and Patanjali Ayurved Limited, are expected to maintain their market share by offering innovative products, engaging strong distribution networks, and creating brand recognition through various marketing strategies. In August 2023, Terry Laboratories collaborated with Switzerland-based Rahn Group for distribution purposes in the US market. The company was already representing Terry Laboratories in the European market. Rahn USA Corp. now represents the company in the U.S. market, keeping the customer at the forefront of operations.
Besides this, new entrants are developing distinct formulations using sustainable practices, aiming to gain market share. As the demand for natural and organic products witnesses a surge worldwide, the aloe vera products market is poised for expansion and growth. Expanding product portfolios and enhancing the brand presence online will lead to greater sales generation in the future.
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work