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表紙：高級アパレルの世界市場の評価：製品タイプ別、性別、エンドユーザー別、流通チャネル別、地域別、機会、予測（2016年～2030年）
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1394214

高級アパレルの世界市場の評価：製品タイプ別、性別、エンドユーザー別、流通チャネル別、地域別、機会、予測（2016年～2030年）

Luxury Apparels Market Assessment, By Product Type, By Gender, By End-user, By Distribution Channel, By Region, Opportunities, and Forecast, 2016-2030F
出版日: | 発行: Market Xcel - Markets and Data | ページ情報: 英文 207 Pages | 納期: 3～5営業日

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価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=157.14円
高級アパレルの世界市場の評価：製品タイプ別、性別、エンドユーザー別、流通チャネル別、地域別、機会、予測（2016年～2030年）
出版日: 2023年12月08日
発行: Market Xcel - Markets and Data
ページ情報: 英文 207 Pages
納期: 3～5営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界の高級アパレルの市場規模は、2022年の1,215億米ドルから2030年に2,012億米ドルに達し、2023年～2030年にCAGRで6.5%の成長が見込まれています。

消費者の願望が高級アパレルセグメントを牽引しています。一流ブランドのアイテムを所有することは、独占性とステータスを表し、強力な動機付けとなります。消費者はこうしたブランドの価値観や美意識に自分を重ね合わせようとし、高級ファッションを強力なシンボルにしています。高級ブランドが持続可能性を取り入れ、限定コレクションを発表し、アーティストとコラボレーションしてユニークな商品を生み出すように、イノベーションがその特徴となっています。eコマースは新たな次元を切り開き、独占性を維持しながらアクセシビリティを高めています。例えば、2023年8月、高級ブランドのGucciは中国のJD.comと提携し、JD.comで初めて公式デジタルフラッグシップストアを立ち上げ、市場へのリーチとデジタルマーケティングの革新を強化しました。

高級アパレルの需要を促進する効果的なマーケティング戦略

優れたマーケティング手法は、ハイエンドファッションに付随する高級感と魅力的な雰囲気を活用することで、世界の高級アパレル市場を形成する上で極めて重要な役割を果たしています。これらの手法は、ブランドの認知を生み出し、維持し、消費者の関心を高め、高級アパレルの憧れの魅力を促進します。ブランドイメージを注意深く作り上げることで、高級品のマーケターは、製品の特徴である伝統、職人技、独自性を伝えることができます。このような戦略には、インフルエンサーとの提携、店舗での没入型体験、消費者とつながるためのデジタルストーリーテリングがしばしば含まれます。さらに、限定版や注目度の高いイベントの力を活用し、切迫感や先取り感を促進します。高級セグメントにおける効果的なマーケティングは、売上を促進するだけでなく、ブランドロイヤルティを育成し、このダイナミックで競争の激しい市場におけるブランドのプレゼンスを確保します。例えば、2022年3月、Jennifer LopezとDavid GandyはDolce & Gabbanaのアイウェアキャンペーンに参加しました。シックなキャットアイフレーム、オーバーサイズ、パイロットシェイプをフィーチャーしたコレクションは、大胆な2000年代初頭の美学からインスピレーションを得ています。これらのフレームは、DolceGabbana.com、SunglassHut.com、LensCrafters.comで購入できます。

市場を前進させるeコマースの急増

eコマースの売上急増の主な要因は、それが消費者に提供する著しい利便性です。オンラインプラットフォームは豊富な品揃えを提供し、全体的なショッピング体験を向上させます。さらに、主要企業がマーケティング戦略に有名人の推奨を取り入れることで、さまざまな経済的背景を持つ多様な消費者層を惹きつけています。実店舗の成長可能性はオンライン店舗に比べ限定的であるため、当面はオンラインチャネルを通じた高級アパレルの販売に対する影響力が高まると予測されます。

高級品小売における消費者直販（D2C）プラットフォームの台頭は、偽造品への懸念がある中で、消費者の本物志向に応えるものです。その結果、主要企業は消費者のオンラインショッピング体験を向上させ、本物と最高品質の商品を保証するために、ますますウェブサイトを立ち上げています。2023年10月、Ralph Laurenは専用のeコマースプラットフォームを導入し、カナダに高級な実店舗を開きました。同ブランドのオンラインコマースサイトRalphLauren.caでは、Purple Label、Ralph Lauren Collection、Polo Ralph Lauren、Double RL、Laurenを含む全ポートフォリオが紹介されました。男性、女性、子供向けのアクセサリ、フットウェア、厳選された家庭用品を幅広く提供しています。

政府規制

政府の規制は、特に貿易、知的財産、労働慣行の分野において、世界の高級アパレル市場に顕著な影響を与えています。関税や輸出入規制は、高級な材料や商品のコストに影響を与え、価格設定や市場に対するアクセスに影響を与えます。知的財産法は、デザイナーブランドを偽造や模倣から守り、高級品の独占性と完全性を維持します。さらに、労働規制は倫理的慣行に取り組み、その権利と高級アパレル生産が公正な労働基準を遵守することを定めています。エキゾチックレザーの調達制限などの環境規制も、業界の持続可能性への取り組みに影響を与えます。例えば、EUは2022年12月に森林伐採に関連する皮革や関連材料の輸入を禁止する法律を制定しました。この法律を遵守するために、組織は皮革の原材料の供給元について見解を深めなければなりません。

当レポートでは、世界の高級アパレル市場について調査分析し、市場規模と予測、市場力学、主要企業の情勢と見通しなどを提供しています。

目次

第1章 調査手法

第2章 プロジェクトの範囲と定義

第3章 世界の高級アパレル市場に対するCOVID-19の影響

第4章 エグゼクティブサマリー

第5章 顧客の声

  • 人口統計（年齢/コホート分析 - 団塊の世代とX世代、ミレニアル世代、Z世代、性別、所得 - 低、中、高、地域、国籍など）
  • ブランド認知度
  • 購入決定において考慮される要素
  • 将来の購入意向
  • 購入チャネル
  • インフルエンサーや著名人の推奨
  • 口コミ、レビュー

第6章 世界の高級アパレル市場の見通し（2016年～2030年）

  • 市場規模と予測
    • 金額
    • 数量
  • 製品タイプ別
    • 衣服
    • フットウェア
    • アクセサリ
  • 性別
    • 男性
    • 女性
  • エンドユーザー別
    • 成人
    • 子供
  • 流通チャネル別
    • 複数ブランドの小売業者
    • フラッグシップブティック
    • モノブランドストア
    • インターネット小売
    • その他
  • 地域別
    • 北米
    • 欧州
    • 南米
    • アジア太平洋
    • 中東・アフリカ
  • 市場シェア：企業別（2022年）

第7章 世界の高級アパレル市場の見通し：地域別（2016年～2030年）

  • 北米
    • 製品タイプ別
    • 性別
    • エンドユーザー別
    • 流通チャネル別
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • ドイツ
    • フランス
    • イタリア
    • 英国
    • ロシア
    • オランダ
    • スペイン
    • トルコ
    • ポーランド
  • 南米
    • ブラジル
    • アルゼンチン
  • アジア太平洋
    • インド
    • 中国
    • 日本
    • オーストラリア
    • ベトナム
    • 韓国
    • インドネシア
    • フィリピン
  • 中東・アフリカ
    • アラブ首長国連邦
    • サウジアラビア
    • 南アフリカ

第8章 市場マッピング（2022年）

  • 製品タイプ別
  • 性別
  • エンドユーザー別
  • 流通チャネル別
  • 地域別

第9章 マクロ環境と産業構造

  • 需給分析
  • 輸出入の分析
  • バリューチェーン分析
  • PESTEL分析
  • ポーターのファイブフォース分析

第10章 市場力学

  • 成長促進要因
  • 成長抑制要因（課題、抑制要因）

第11章 主要企業情勢

  • マーケットリーダー上位5社の競合マトリクス
  • マーケットリーダー上位5社の市場収益分析（2022年）
  • 合併と買収/合弁事業（該当する場合）
  • SWOT分析（市場参入企業5社）
  • 特許分析（該当する場合）

第12章 価格分析

第13章 ケーススタディ

第14章 主要企業の見通し

  • LVMH Moet Hennessy Louis Vuitton S.E.
  • Kering S.A.
  • Burberry Limited
  • Hermes International S.A.
  • Chanel S.A.
  • Dolce & Gabbana S.R.L.
  • Giorgio Armani S.p.A.
  • Capri Holdings Limited
  • Prada S.p.A.
  • Ralph Lauren Corporation

第15章 戦略的推奨事項

第16章 当社について、免責事項

図表

List of Tables

  • Table 1. Pricing Analysis of Products from Key Players
  • Table 2. Competition Matrix of Top 5 Market Leaders
  • Table 3. Mergers & Acquisitions/ Joint Ventures (If Applicable)
  • Table 4. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

  • Figure 1. Global Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 2. Global Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 3. Global Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 4. Global Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 5. Global Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 6. Global Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 7. Global Luxury Apparels Market Share, By Region, In USD Billion, 2016-2030F
  • Figure 8. North America Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 9. North America Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 10. North America Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 11. North America Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 12. North America Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 13. North America Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 14. North America Luxury Apparels Market Share, By Country, In USD Billion, 2016-2030F
  • Figure 15. United States Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 16. United States Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 17. United States Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 18. United States Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 19. United States Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 20. United States Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 21. Canada Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 22. Canada Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 23. Canada Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 24. Canada Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 25. Canada Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 26. Canada Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 27. Mexico Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 28. Mexico Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 29. Mexico Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 30. Mexico Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 31. Mexico Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 32. Mexico Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 33. Europe Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 34. Europe Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 35. Europe Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 36. Europe Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 37. Europe Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 38. Europe Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 39. Europe Luxury Apparels Market Share, By Country, In USD Billion, 2016-2030F
  • Figure 40. Germany Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 41. Germany Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 42. Germany Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 43. Germany Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 44. Germany Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 45. Germany Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 46. France Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 47. France Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 48. France Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 49. France Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 50. France Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 51. France Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 52. Italy Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 53. Italy Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 54. Italy Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 55. Italy Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 56. Italy Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 57. Italy Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 58. United Kingdom Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 59. United Kingdom Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 60. United Kingdom Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 61. United Kingdom Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 62. United Kingdom Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 63. United Kingdom Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 64. Russia Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 65. Russia Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 66. Russia Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 67. Russia Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 68. Russia Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 69. Russia Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 70. Netherlands Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 71. Netherlands Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 72. Netherlands Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 73. Netherlands Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 74. Netherlands Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 75. Netherlands Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 76. Spain Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 77. Spain Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 78. Spain Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 79. Spain Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 80. Spain Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 81. Spain Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 82. Turkey Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 83. Turkey Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 84. Turkey Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 85. Turkey Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 86. Turkey Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 87. Turkey Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 88. Poland Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 89. Poland Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 90. Poland Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 91. Poland Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 92. Poland Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 93. Poland Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 94. South America Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 95. South America Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 96. South America Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 97. South America Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 98. South America Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 99. South America Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 100. South America Luxury Apparels Market Share, By Country, In USD Billion, 2016-2030F
  • Figure 101. Brazil Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 102. Brazil Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 103. Brazil Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 104. Brazil Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 105. Brazil Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 106. Brazil Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 107. Argentina Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 108. Argentina Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 109. Argentina Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 110. Argentina Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 111. Argentina Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 112. Argentina Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 113. Asia-Pacific Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 114. Asia-Pacific Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 115. Asia-Pacific Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 116. Asia-Pacific Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 117. Asia-Pacific Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 118. Asia-Pacific Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 119. Asia-Pacific Luxury Apparels Market Share, By Country, In USD Billion, 2016-2030F
  • Figure 120. India Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 121. India Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 122. India Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 123. India Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 124. India Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 125. India Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 126. China Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 127. China Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 128. China Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 129. China Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 130. China Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 131. China Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 132. Japan Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 133. Japan Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 134. Japan Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 135. Japan Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 136. Japan Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 137. Japan Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 138. Australia Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 139. Australia Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 140. Australia Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 141. Australia Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 142. Australia Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 143. Australia Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 144. Vietnam Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 145. Vietnam Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 146. Vietnam Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 147. Vietnam Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 148. Vietnam Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 149. Vietnam Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 150. South Korea Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 151. South Korea Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 152. South Korea Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 153. South Korea Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 154. South Korea Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 155. South Korea Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 156. Indonesia Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 157. Indonesia Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 158. Indonesia Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 159. Indonesia Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 160. Indonesia Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 161. Indonesia Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 162. Philippines Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 163. Philippines Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 164. Philippines Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 165. Philippines Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 166. Philippines Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 167. Philippines Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 168. Middle East & Africa Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 169. Middle East & Africa Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 170. Middle East & Africa Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 171. Middle East & Africa Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 172. Middle East & Africa Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 173. Middle East & Africa Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 174. Middle East & Africa Luxury Apparels Market Share, By Country, In USD Billion, 2016-2030F
  • Figure 175. Saudi Arabia Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 176. Saudi Arabia Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 177. Saudi Arabia Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 178. Saudi Arabia Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 179. Saudi Arabia Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 180. Saudi Arabia Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 181. UAE Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 182. UAE Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 183. UAE Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 184. UAE Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 185. UAE Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 186. UAE Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 187. South Africa Luxury Apparels Market, By Value, In USD Billion, 2016-2030F
  • Figure 188. South Africa Luxury Apparels Market, By Volume, In Unit Thousands, 2016-2030F
  • Figure 189. South Africa Luxury Apparels Market Share, By Product Type, In USD Billion, 2016-2030F
  • Figure 190. South Africa Luxury Apparels Market Share, By Gender, In USD Billion, 2016-2030F
  • Figure 191. South Africa Luxury Apparels Market Share, By End-user, In USD Billion, 2016-2030F
  • Figure 192. South Africa Luxury Apparels Market Share, By Distribution Channel, In USD Billion, 2016-2030F
  • Figure 193. By Product Type Map-Market Size (USD Billion) & Growth Rate (%), 2022
  • Figure 194. By Gender Map-Market Size (USD Billion) & Growth Rate (%), 2022
  • Figure 195. By End-user Map-Market Size (USD Billion) & Growth Rate (%), 2022
  • Figure 196. By Distribution Channel Map-Market Size (USD Billion) & Growth Rate (%), 2022
  • Figure 197. By Region Map-Market Size (USD Billion) & Growth Rate (%), 2022
目次
Product Code: MX10713

Global luxury apparels market represents the pinnacle of fashion, where elegance, style, and exclusivity converge. Luxury apparel is more than clothing; it's a statement of individuality and prestige, marked by using the finest materials, impeccable craftsmanship, and iconic designs. At the heart of this market are factors that shape its unique character. The market reached a value of USD 121.5 billion in 2022 and is expected to reach USD 201.2 billion in 2030, indicating a projected compound annual growth rate of 6.5% from 2023 to 2030.

Brand power plays a pivotal role, with luxury fashion houses and designer brands like Louis Vuitton, Gucci, and Chanel setting the gold standard. Their enduring heritage, sterling reputation, and unwavering commitment to uncompromising quality make them the most coveted labels in the industry.

Consumer aspirations drive the luxury apparel segment. Owning a piece from a prestigious brand is a powerful motivator, representing exclusivity and status. Consumers seek to align themselves with these brands' values and aesthetics, making luxury fashion a powerful symbol. Innovation is a hallmark, as luxury brands embrace sustainability, introduce limited-edition collections, and collaborate with artists to create unique offerings. E-commerce has opened up a new dimension, enhancing accessibility while maintaining exclusivity. For instance, in August 2023, luxury brand Gucci partnered with China's JD.com, launching its official digital flagship store for the first time on JD.com, enhancing market reach and digital marketing innovations.

Global luxury apparels market is an embodiment of tradition, innovation, and timeless elegance. It symbolizes richness, excellence, and the fusion of art with fashion, continually evolving to meet the changing values and expectations of consumers while remaining rooted in its heritage.

Effective Marketing Strategies Driving Demand for Luxury Apparels

Great marketing techniques play a pivotal role in shaping the global luxury apparels market by leveraging the aura of exclusivity and desirability associated with high-end fashion. These techniques create and sustain brand recognition, drive consumer engagement, and promote the aspirational charm of luxury apparel. By carefully crafting a brand's image, luxury marketers can convey the heritage, craftsmanship, and uniqueness that define their products. These strategies often involve influencer collaborations, immersive in-store experiences, and digital storytelling to connect with consumers. Furthermore, they utilize the power of limited editions and high-profile events to promote a sense of urgency and anticipation. Effective marketing in the luxury segment not only drives sales but also cultivates brand loyalty, securing a brand's presence in this dynamic and competitive market. For instance, in March 2022, Jennifer Lopez and David Gandy joined forces for Dolce & Gabbana's eyewear campaign. The collection, featuring chic cat-eye frames, oversize styles, and pilot shapes, drew inspiration from the bold early 2000s aesthetic. One can find these frames on DolceGabbana.com, SunglassHut.com, and LensCrafters.com.

Surge in E-commerce Propelling the Market Forward

The surge in e-commerce sales is primarily driven by the remarkable convenience it offers to consumers. Online platforms provide an extensive selection, enhancing the overall shopping experience. Additionally, the incorporation of celebrity endorsements in marketing strategies by key players is attracting a diverse consumer base with varying financial backgrounds. As the growth potential of physical retail stores is limited compared to their online counterparts, they are expected to exert a growing influence on luxury apparel sales via online channels in the foreseeable future.

The rise of direct-to-consumer (D2C) platforms in luxury retail responds to consumer desires for authentic products amid concerns about counterfeiting. Consequently, key players are increasingly launching their websites to enhance consumers' online shopping experiences, assuring them of authenticity and top-quality products. In October 2023, Ralph Lauren extended its footprint in Canada by introducing a dedicated e-commerce platform and inauguring its luxury physical store in the country. The brand's online commerce site, RalphLauren.ca, showcased its entire portfolio, including Purple Label, Ralph Lauren Collection, Polo Ralph Lauren, Double RL, and Lauren. It provides a wide range of accessories, footwear, and select home products catering to men, women, and children.

A Symbol of Social Status, Wealth, and Personal Success, Motivating Consumers to Invest

Status and symbolism profoundly influence the global luxury apparel market, shaping consumer behavior and brand choices. Luxury fashion is not merely about clothing; it's a powerful symbol of social status, affluence, and personal success. Individuals who purchase luxury apparel often do so to signal their elevated status and distinguish themselves from the mainstream. Owning and wearing luxury items signifies exclusivity, sophistication, and a refined taste. Many consumers are motivated to invest in high-end fashion to project an image of success and to be part of an exclusive club of like-minded individuals. This desire for status and symbolism is a driving force in the continued appeal of luxury fashion, making it a significant player in the global fashion industry. Companies are trying to expand and capture a larger market share by opening more stores. For instance, in September 2022, Hermes International S.A. launched a new duplex store featuring a premium apparel selection at the Union Square shopping mall in Ho Chi Minh City, Vietnam.

Government Regulations

Government regulations have a notable impact on global luxury apparels market, particularly in the areas of trade, intellectual property, and labour practices. Tariffs and import/export regulations can affect the cost of luxury materials and goods, influencing pricing and market accessibility. Intellectual property laws protect designer brands from counterfeiting and imitation, preserving the exclusivity and integrity of luxury products. Additionally, labour regulations address ethical practices and that rights and luxury apparel production adhere to fair labour standards. Environmental regulations, such as restrictions on exotic leather sourcing, also impact the industry's sustainability efforts. For instance, in December 2022, the European Union enacted a law prohibiting the import of leather and related materials associated with deforestation. To adhere to this law, organizations must gain insights into the sources of their leather raw materials.

Impact of COVID-19

Global luxury apparels market, renowned for its resilience, experienced substantial shifts due to the COVID-19 pandemic. Temporary closures of physical stores led to a surge in online luxury shopping. Consumers displayed a preference for casual and comfortable luxury wear, influencing brand offerings. International travel restrictions disrupted luxury tourism shopping, impacting sales in major fashion capitals. Luxury brands accelerated their digital presence, embracing virtual runway shows and online marketing to engage homebound consumers. Supply chain disruptions affected production and sustainability considerations gained importance. While the market faced challenges, it demonstrated adaptability, reaffirming the enduring allure of luxury brands despite global uncertainties.

Key Players Landscape and Outlook

Global luxury apparels market features an array of key players, including renowned fashion brands like Gucci, Louis Vuitton, and Chanel, alongside emerging brands and niche designers. These players are distinguished by their innovation, craftsmanship, and brand heritage. The outlook for the market remains promising, driven by increasing global affluence, the growing importance of digital channels, and a shift towards sustainable luxury. The trend of collaboration with celebrities and influencers is expected to continue, as it effectively expands brand reach.

Additionally, mergers and acquisitions impact luxury apparel brands, promoting growth, diversification, and global expansion in a highly competitive and dynamic industry. For instance, in April 2023, LVMH Moet Hennessy Louis Vuitton S.E. acquired a majority stake in Platinum Invest Group, aiming to boost production capacity for its US jeweler, Tiffany, in France. Platinum Invest will maintain its jewelry production for current non-LVMH clients and other luxury brands under the group, such as Bulgari and Chaumet.

Table of Contents

1. Research Methodology

2. Project Scope & Definitions

3. Impact of COVID-19 on Global Luxury Apparels Market

4. Executive Summary

5. Voice of Customer

  • 5.1. Demographics (Age/Cohort Analysis - Baby Boomers and Gen X, Millennials, Gen Z; Gender; Income - Low, Mid and High; Geography; Nationality; etc.)
  • 5.2. Brand Awareness
  • 5.3. Factors Considered in Purchase Decision
    • 5.3.1. Brand Reputation
    • 5.3.2. Product Quality
    • 5.3.3. Comfort and Wearability
    • 5.3.4. Design
    • 5.3.5. Exclusivity
    • 5.3.6. Cultural and Regional Preferences
    • 5.3.7. Availability and Accessibility
  • 5.4. Future Purchase Intentions
  • 5.5. Purchase Channel
  • 5.6. Influencer and Celebrity Endorsements
  • 5.7. Word-of-Mouth and Reviews

6. Global Luxury Apparels Market Outlook, 2016-2030F

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
    • 6.1.2. By Volume
  • 6.2. By Product Type
    • 6.2.1. Clothing
      • 6.2.1.1. Dresses
      • 6.2.1.2. Suits and Tailoring
      • 6.2.1.3. Outerwear (coats, jackets)
      • 6.2.1.4. Tops (shirts, blouses)
      • 6.2.1.5. Bottoms (pants, skirts)
      • 6.2.1.6. Activewear
      • 6.2.1.7. Lingerie
      • 6.2.1.8. Swimwear
      • 6.2.1.9. Others
    • 6.2.2. Footwear
      • 6.2.2.1. Heels
      • 6.2.2.2. Flats
      • 6.2.2.3. Sneakers
      • 6.2.2.4. Boots
      • 6.2.2.5. Loafers
      • 6.2.2.6. Sandals
      • 6.2.2.7. Espadrilles
      • 6.2.2.8. Others
    • 6.2.3. Accessories
      • 6.2.3.1. Handbags and Wallets
      • 6.2.3.2. Jewelry
      • 6.2.3.3. Watches
      • 6.2.3.4. Belts
      • 6.2.3.5. Scarves and shawls
      • 6.2.3.6. Hats and headwear
      • 6.2.3.7. Gloves
      • 6.2.3.8. Sunglasses
      • 6.2.3.9. Ties and bowties
      • 6.2.3.10. Others
  • 6.3. By Gender
    • 6.3.1. Male
    • 6.3.2. Female
  • 6.4. By End-user
    • 6.4.1. Adults
    • 6.4.2. Children
  • 6.5. By Distribution Channel
    • 6.5.1. Multi-brand Retailers
    • 6.5.2. Flagship Boutiques
    • 6.5.3. Mono-brand Stores
    • 6.5.4. Internet Retailing
    • 6.5.5. Others
  • 6.6. By Region
    • 6.6.1. North America
    • 6.6.2. Europe
    • 6.6.3. South America
    • 6.6.4. Asia-Pacific
    • 6.6.5. Middle East and Africa
  • 6.7. By Company Market Share (%), 2022

7. Global Luxury Apparels Market Outlook, By Region, 2016-2030F

  • 7.1. North America*
    • 7.1.1. By Product Type
      • 7.1.1.1. Clothing
      • 7.1.1.1.1. Dresses
      • 7.1.1.1.2. Suits and Tailoring
      • 7.1.1.1.3. Outerwear (coats, jackets)
      • 7.1.1.1.4. Tops (shirts, blouses)
      • 7.1.1.1.5. Bottoms (pants, skirts)
      • 7.1.1.1.6. Activewear
      • 7.1.1.1.7. Lingerie
      • 7.1.1.1.8. Swimwear
      • 7.1.1.1.9. Others
      • 7.1.1.2. Footwear
      • 7.1.1.2.1. Heels
      • 7.1.1.2.2. Flats
      • 7.1.1.2.3. Sneakers
      • 7.1.1.2.4. Boots
      • 7.1.1.2.5. Loafers
      • 7.1.1.2.6. Sandals
      • 7.1.1.2.7. Espadrilles
      • 7.1.1.2.8. Others
      • 7.1.1.3. Accessories
      • 7.1.1.3.1. Handbags and Wallets
      • 7.1.1.3.2. Jewelry
      • 7.1.1.3.3. Watches
      • 7.1.1.3.4. Belts
      • 7.1.1.3.5. Scarves and shawls
      • 7.1.1.3.6. Hats and headwear
      • 7.1.1.3.7. Gloves
      • 7.1.1.3.8. Sunglasses
      • 7.1.1.3.9. Ties and bowties
      • 7.1.1.3.10. Others
    • 7.1.2. By Gender
      • 7.1.2.1. Male
      • 7.1.2.2. Female
    • 7.1.3. By End-user
      • 7.1.3.1. Adults
      • 7.1.3.2. Children
    • 7.1.4. By Distribution Channel
      • 7.1.4.1. Multi-brand Retailers
      • 7.1.4.2. Flagship Boutiques
      • 7.1.4.3. Mono-brand Stores
      • 7.1.4.4. Internet Retailing
      • 7.1.4.5. Others
    • 7.1.5. United States*
      • 7.1.5.1. By Product Type
      • 7.1.5.1.1. Clothing
      • 7.1.5.1.1.1. Dresses
      • 7.1.5.1.1.2. Suits and Tailoring
      • 7.1.5.1.1.3. Outerwear (coats, jackets)
      • 7.1.5.1.1.4. Tops (shirts, blouses)
      • 7.1.5.1.1.5. Bottoms (pants, skirts)
      • 7.1.5.1.1.6. Activewear
      • 7.1.5.1.1.7. Lingerie
      • 7.1.5.1.1.8. Swimwear
      • 7.1.5.1.1.9. Others
      • 7.1.5.1.2. Footwear
      • 7.1.5.1.2.1. Heels
      • 7.1.5.1.2.2. Flats
      • 7.1.5.1.2.3. Sneakers
      • 7.1.5.1.2.4. Boots
      • 7.1.5.1.2.5. Loafers
      • 7.1.5.1.2.6. Sandals
      • 7.1.5.1.2.7. Espadrilles
      • 7.1.5.1.2.8. Others
      • 7.1.5.1.3. Accessories
      • 7.1.5.1.3.1. Handbags and Wallets
      • 7.1.5.1.3.2. Jewelry
      • 7.1.5.1.3.3. Watches
      • 7.1.5.1.3.4. Belts
      • 7.1.5.1.3.5. Scarves and shawls
      • 7.1.5.1.3.6. Hats and headwear
      • 7.1.5.1.3.7. Gloves
      • 7.1.5.1.3.8. Sunglasses
      • 7.1.5.1.3.9. Ties and bowties
      • 7.1.5.1.3.10. Others
      • 7.1.5.2. By Gender
      • 7.1.5.2.1. Male
      • 7.1.5.2.2. Female
      • 7.1.5.3. By End-user
      • 7.1.5.3.1. Adults
      • 7.1.5.3.2. Children
      • 7.1.5.4. By Distribution Channel
      • 7.1.5.4.1. Multi-brand Retailers
      • 7.1.5.4.2. Flagship Boutiques
      • 7.1.5.4.3. Mono-brand Stores
      • 7.1.5.4.4. Internet Retailing
      • 7.1.5.4.5. Others
    • 7.1.6. Canada
    • 7.1.7. Mexico

All segments will be provided for all regions and countries covered:

  • 7.2. Europe
    • 7.2.1. Germany
    • 7.2.2. France
    • 7.2.3. Italy
    • 7.2.4. United Kingdom
    • 7.2.5. Russia
    • 7.2.6. Netherlands
    • 7.2.7. Spain
    • 7.2.8. Turkey
    • 7.2.9. Poland
  • 7.3. South America
    • 7.3.1. Brazil
    • 7.3.2. Argentina
  • 7.4. Asia-Pacific
    • 7.4.1. India
    • 7.4.2. China
    • 7.4.3. Japan
    • 7.4.4. Australia
    • 7.4.5. Vietnam
    • 7.4.6. South Korea
    • 7.4.7. Indonesia
    • 7.4.8. Philippines
  • 7.5. Middle East & Africa
    • 7.5.1. UAE
    • 7.5.2. Saudi Arabia
    • 7.5.3. South Africa

8. Market Mapping, 2022

  • 8.1. By Product Type
  • 8.2. By Gender
  • 8.3. By End-user
  • 8.4. By Distribution Channel
  • 8.5. By Region

9. Macro Environment and Industry Structure

  • 9.1. Supply Demand Analysis
  • 9.2. Import Export Analysis
  • 9.3. Value Chain Analysis
  • 9.4. PESTEL Analysis
    • 9.4.1. Political Factors
    • 9.4.2. Economic System
    • 9.4.3. Social Implications
    • 9.4.4. Technological Advancements
    • 9.4.5. Environmental Impacts
    • 9.4.6. Legal Compliances and Regulatory Policies (Statutory Bodies Included)
  • 9.5. Porter's Five Forces Analysis
    • 9.5.1. Supplier Power
    • 9.5.2. Buyer Power
    • 9.5.3. Substitution Threat
    • 9.5.4. Threat from New Entrant
    • 9.5.5. Competitive Rivalry

10. Market Dynamics

  • 10.1. Growth Drivers
  • 10.2. Growth Inhibitors (Challenges and Restraints)

11. Key Players Landscape

  • 11.1. Competition Matrix of Top Five Market Leaders
  • 11.2. Market Revenue Analysis of Top Five Market Leaders (in %, 2022)
  • 11.3. Mergers and Acquisitions/Joint Ventures (If Applicable)
  • 11.4. SWOT Analysis (For Five Market Players)
  • 11.5. Patent Analysis (If Applicable)

12. Pricing Analysis

13. Case Studies

14. Key Players Outlook

  • 14.1. LVMH Moet Hennessy Louis Vuitton S.E.
    • 14.1.1. Company Details
    • 14.1.2. Key Management Personnel
    • 14.1.3. Products & Services
    • 14.1.4. Financials (As reported)
    • 14.1.5. Key Market Focus & Geographical Presence
    • 14.1.6. Recent Developments
  • 14.2. Kering S.A.
  • 14.3. Burberry Limited
  • 14.4. Hermes International S.A.
  • 14.5. Chanel S.A.
  • 14.6. Dolce & Gabbana S.R.L.
  • 14.7. Giorgio Armani S.p.A.
  • 14.8. Capri Holdings Limited
  • 14.9. Prada S.p.A.
  • 14.10. Ralph Lauren Corporation

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

15. Strategic Recommendations

16. About Us & Disclaimer