Geo IoTの技術・ソリューション・用途・サービス：2025～2030年

ユーザーロケーションを特定する能力は、現代のパーソナルコミュニケーションの基本的な側面となっています。同様に、IoTの持続的な成長と普及には、コネクテッドデバイスや資産の存在を検出し、その位置を正確に特定する能力が不可欠となります。Geo IoTあるいはロケーションアウェアIoTと呼ばれるこの融合は、多くの産業分野に革命をもたらす可能性を秘めています。

例えば、小売業では、ロケーションインテリジェンスをIoTソリューションに統合することで、コネクティビティを強化し、業務プロセスを合理化し、消費者と企業の双方にとって価値あるデータを生成することができます。買い物客は、パーソナライズされたオファー、リアルタイムの在庫情報、実店舗内でのシームレスなナビゲーションの恩恵を受けることができます。同時に小売企業は、顧客行動に対する深い洞察、店舗レイアウトの最適化、サプライチェーン管理の改善、資産追跡によるセキュリティ強化が可能になります。

今後、位置情報を活用したIoTは、世界の基本要件になるでしょう。多くの従来型ビジネスとは異なり、位置情報対応IoTソリューションのプロバイダーは、現在の地理的フットプリントをはるかに超える強固な運用能力を確立する必要があります。

本レポートでは、IoTと連携したプレゼンス技術や位置情報・追跡の地域ごとの需要を分析しながら、さまざまな産業や企業での使用事例や用途におけるGeo-IoT市場を評価しています。

また、本レポートでは、位置情報に対応したIoTに必要なハードウェア、ソフトウェア、サービスの技術要件と技術開発を取り上げ、このセグメントをリードする企業の製品、サービス、戦略的アプローチを分析しています。また、2025年から2030年までの詳細な予測を含め、世界の位置情報対応IoTの事業機会の見通しを明らかにしています。

主な調査結果：

• GPSとセンシング技術が重要なイネーブラーになる見通し
• リアルタイム位置追跡が主要な応用分野となる見通し
• Bluetoothビーコンデバイスが最大の市場シェアを占める見通し
• 世界のGeo IoT市場は2030年には1,264億米ドルに達する見込み
• Geo IoT as a Serviceは、2030年には114億米ドルに達すると予測される

目次

第1章 エグゼクティブサマリー

第2章 イントロダクション

• Geo IoTインフラ
• 位置情報、追跡、レポート
• Geo IoTの分類
  • 屋外位置追跡
  • 屋内位置追跡
• 位置認識技術
  • ナビゲーション
  • 物理資産追跡
  • 人間や他の生物の位置特定
• IoTと位置情報の統合
• Geo IoT as a Service
• 生産性向上のためのGeo IoT
• 相互運用可能な位置情報データ

第3章 Geo IoTの技術および用途の分析

• Geo IoTデバイスおよびコンポーネント
  • Bluetoothビーコンデバイス
  • 資産追跡デバイス
  • スマートセンサー
  • WiFiルーター
  • ウェアラブルヘルスデバイス
  • WiFi RTLS対応デバイス
  • LoRaWANデバイス
  • UWB
  • RFIDタグ
• ソフトウェアコンポーネント
  • ソフトウェア開発キット
  • ロケーションAPI
  • セキュリティソリューション
  • プラットフォームソリューション
  • 位置データ分析
• Geo IoTの技術
  • GPS
  • Bluetooth Low Energy
  • リアルタイム位置情報システム
  • UWB
  • LRWAN
  • センサー
  • 携帯電話基地局の三角測量
• Geo IoTの用途

第4章 Geo IoT企業の分析

• Apple Inc.
• Air-Go
• Bosch.IO GmbH
• Cisco System Inc.
• CloudTags Inc.
• Elecsys Corporation (Lindsay Corporation)
• ESRI
• Estimote Inc.
• Insiteo
• Kontakt.io
• Navisens Inc.
• Inpixon (Nanotron Technologies)
• Skyhook
• TruePosition
• Google Inc.
• IBM Corporation
• Microsoft Corporation
• Qualcomm Technologies
• Wireless Logic
• Ubisense Group
• Pitney Bowes
• HERE Technologies
• Verizon Connect (Telogis)
• TIBCO Software
• Zebra Technologies
• CenTrak (Awarepoint)
• Navigine
• Continental Mapping Company (GISinc)
• Ubiscale
• Sewio Networks
• GeoTraq
• Totalmobile Company (GeoPal)
• Intersec
• Geotab
• Dmti Spatial

第5章 Geo IoT市場の分析・予測

• 世界のGeo IoT市場：2025-2030年
• 世界のGeo IoT市場：製品・ソリューション別
• 世界のGeo IoT市場：技術別
• 世界のGeo IoT市場：地域展開別
• 世界のGeo IoT市場：用途別
• 世界のGeo IoT市場：産業別
• 世界のGeo IoT as a Service市場の予測
• 世界のGeo IoT市場：地域別
  • 北米：国別
  • 欧州：国別
  • アジア太平洋：国別
  • ラテンアメリカ：国別
  • 中東・アフリカ：国別

第6章 総論・提言

• 広告主とメディア企業
• AIプロバイダー
• 自動車会社
• ブロードバンドインフラプロバイダー
• 通信サービスプロバイダー
• コンピューティング企業
• データ分析プロバイダー
• 没入型技術 (AR、VR、MR) プロバイダー
• ネットワーク機器プロバイダー
• ネットワークセキュリティプロバイダー
• 半導体企業
• IoTサプライヤー・サービスプロバイダー
• ソフトウェアプロバイダー
• デバイスメーカー
• ソーシャルメディア企業
• ワークプレイスソリューションプロバイダー
• 企業・政府
• Geo IoTサービスプロバイダー

数値：

表：

Overview:

This report evaluates the market for Geo-IoT in various industrial and enterprise use cases and applications with analysis of regional demand for presence technologies and location determination and tracking in conjunction with IoT.

This report addresses the technology requirements and developments in hardware, software, and services necessary for location enabled IoT. It provides analysis of the products, services and strategic approaches of companies that lead this segment. It also identifies the outlook for location-enabled IoT business opportunities worldwide including detailed forecasts from 2025 through 2030.

Select Report Findings:

• GPS and sensing technology will be the key enabler
• Real-time location tracking will be a key application area
• Bluetooth Beacon device will hold the largest market share
• Global Geo IoT market is poised to reach $126.4 billion by 2030
• Geo IoT as a Service is anticipated to reach $11.4 billion by 2030

The ability to pinpoint a user's location has become a fundamental aspect of modern personal communication. Similarly, the capability to detect the presence and precisely determine the location of connected devices and assets will be crucial for the sustained growth and widespread adoption of the Internet of Things (IoT). This convergence, often referred to as Geo IoT or location-aware IoT, holds the potential to revolutionize numerous industry sectors.

Consider the retail landscape, for instance. Integrating location intelligence into IoT solutions can foster enhanced connectivity, streamline operational processes, and generate valuable data for both consumers and businesses. Shoppers can benefit from personalized offers, real-time inventory information, and seamless navigation within physical stores. Simultaneously, retailers can gain deeper insights into customer behavior, optimize store layouts, improve supply chain management, and enhance security through asset tracking.

A growing number of enterprises are already recognizing the transformative power of embedding location tracking within their IoT deployments. They are leveraging the inherent ability of IoT-integrated technologies to dynamically sense and interpret signals emitted and received from tagged objects or sensors in real time. This capability unlocks a diverse range of solutions and applications catering to both commercial and individual needs.

Prominent examples include the development of smart cities, where location data can optimize traffic flow, manage public utilities, and enhance citizen safety; location-based marketing, enabling highly targeted and contextually relevant advertising; and a multitude of indoor location applications within environments such as retail stores (for customer engagement and inventory management), hospitals (for asset tracking and patient flow optimization), and offices (for space utilization and employee safety).

The increasing prevalence of mobile phones and low-power Bluetooth beacons acting as transceivers is fueling the emergence of innovative application areas within location-enabled IoT. These readily available technologies are particularly driving advancements in location-based services (LBS), offering context-aware information and functionalities to users, as well as sophisticated location-based advertising and marketing strategies that deliver personalized and timely messages based on a user's proximity and behavior.

Looking ahead, location-enabled IoT is poised to become a fundamental global requirement. Unlike many traditional businesses, providers of location-aware IoT solutions will need to establish robust operational capabilities that extend far beyond their current geographical footprint.

This necessity arises from the continuous demand for on-site calibration, maintenance, and upgrades of tracking devices, such as sensors and beacons, ensuring the ongoing accuracy and reliability of these systems across diverse locations worldwide.

Furthermore, the intricacies of indoor location systems often necessitate a collaborative, partnership-driven approach to business operations. The inherent complexities of indoor environments, such as signal interference and the need for granular positioning, make strategic alliances essential. Moreover, the very components of these systems frequently involve assemblies utilizing specialized hardware and software from preferred partners.

These crucial collaborators typically include database providers for storing and managing vast amounts of location data, hardware component suppliers for sensors, beacons, and other devices, software and middleware suppliers for platform development and data processing, and contract service providers for installation, maintenance, and support services. This collaborative ecosystem is vital for delivering comprehensive and effective location-enabled IoT solutions.

Table of Contents

1.0. Executive Summary

2.0. Introduction

• 2.1. Geo IoT Infrastructure
• 2.2. Location, Tracking, and Reporting
• 2.3. Geo IoT Classification
  • 2.3.1. Outdoor Location Tracking
  • 2.3.2. Indoor Location Tracking
• 2.4. Location Aware Technology
  • 2.4.1. Navigation
  • 2.4.2. Tracking Physical Assets
  • 2.4.3. Locating People and other Living Things
• 2.5. IoT and Location Integration
• 2.6. Geo IoT as a Service
• 2.7. Geo IoT as Productivity Enabler
• 2.8. Interoperable Geolocation Data

3.0. Geo IoT Technology and Application Analysis

• 3.1. Geo IoT Devices and Components
  • 3.1.1. Bluetooth Beacon Devices
    • 3.1.1.1. Advertising Interval Management
    • 3.1.1.2. Broadcasting Power Considerations
  • 3.1.2. Asset Tracking Devices
  • 3.1.3. Smart Sensors
  • 3.1.4. WiFi Routers
  • 3.1.5. Wearable Health Devices
  • 3.1.6. WiFi RTLS Supported Devices
  • 3.1.7. LoRaWAN Devices
  • 3.1.8. Ultra-Wide Band
  • 3.1.9. RFID Tags
    • 3.1.9.1. Passive RFID
    • 3.1.9.2. Active RFID
    • 3.1.9.3. RFID Readers
• 3.2. Software Components
  • 3.2.1. Software Development Kits
  • 3.2.2. Location API
  • 3.2.3. Security Solution
  • 3.2.4. Platform Solutions
  • 3.2.5. Location Data Analytics
• 3.3. Geo IoT Technology
  • 3.3.1. Global Positioning System
  • 3.3.2. Bluetooth Low Energy
  • 3.3.3. Real Time Location Systems
    • 3.3.3.1. Trilateration
    • 3.3.3.2. RF Fingerprinting
    • 3.3.3.3. Time of Arrival
    • 3.3.3.4. Proximity Detection
    • 3.3.3.5. Triangulation
  • 3.3.4. Ultra-Wide Band
  • 3.3.5. Long Range Wide Area Networks
  • 3.3.6. Sensors
  • 3.3.7. Cell Tower Triangulation
    • 3.3.7.1. Mobile Phone Tracking
      • 3.3.7.1.1. Network Based
      • 3.3.7.1.2. Handset based
      • 3.3.7.1.3. SIM-based Solutions
      • 3.3.7.1.4. Wireless Technologies
• 3.4. Geo IoT Applications

4.0. Geo IoT Company Analysis

• 4.1. Apple Inc.
• 4.2. Air-Go
• 4.3. Bosch.IO GmbH
• 4.4. Cisco System Inc.
• 4.5. CloudTags Inc.
• 4.6. Elecsys Corporation (Lindsay Corporation)
• 4.7. ESRI
• 4.8. Estimote Inc.
• 4.9. Insiteo
• 4.10. Kontakt.io
• 4.11. Navisens Inc.
• 4.12. Inpixon (Nanotron Technologies)
• 4.13. Skyhook
• 4.14. TruePosition
• 4.15. Google Inc.
• 4.16. IBM Corporation
• 4.17. Microsoft Corporation
• 4.18. Qualcomm Technologies
• 4.19. Wireless Logic
• 4.20. Ubisense Group
• 4.21. Pitney Bowes
• 4.22. HERE Technologies
• 4.23. Verizon Connect (Telogis)
• 4.24. TIBCO Software
• 4.25. Zebra Technologies
• 4.26. CenTrak (Awarepoint)
• 4.27. Navigine
• 4.28. Continental Mapping Company (GISinc)
• 4.29. Ubiscale
• 4.30. Sewio Networks
• 4.31. GeoTraq
• 4.32. Totalmobile Company (GeoPal)
• 4.33. Intersec
• 4.34. Geotab
• 4.35. Dmti Spatial

5.0. Geo IoT Market Analysis and Forecast 2025-2030

• 5.1. Global Geo IoT Market 2025 2030
• 5.2. Global Geo IoT Market by Product and Solution
  • 5.2.1.1. Global Geo IoT Market by Hardware Product
  • 5.2.1.2. Global Geo IoT Market by Software Product
  • 5.2.1.3. Global Geo IoT Market by Service
    • 5.2.1.3.1. Global Geo IoT Market by Professional Service
• 5.3. Global Geo IoT Market by Technology
• 5.4. Global Geo IoT Market by Location Deployment
• 5.5. Global Geo IoT Market by Application
• 5.6. Global Geo IoT Market by Industry Vertical
• 5.7. Global Geo IoT as a Service Market 2025-2030
• 5.8. Global Geo IoT Market by Region
  • 5.8.1. North America Geo IoT Market by Country
  • 5.8.2. Europe Geo IoT Market by Country
  • 5.8.3. APAC Geo IoT Market by Country
  • 5.8.4. Latin America Geo IoT Market by Country
  • 5.8.5. MEA Geo IoT Market by Country

6.0. Conclusions and Recommendations

• 6.1. Advertisers and Media Companies
• 6.2. Artificial Intelligence Providers
• 6.3. Automotive Companies
• 6.4. Broadband Infrastructure Providers
• 6.5. Communication Service Providers
• 6.6. Computing Companies
• 6.7. Data Analytics Providers
• 6.8. Immersive Technology (AR, VR, and MR) Providers
• 6.9. Networking Equipment Providers
• 6.10. Networking Security Providers
• 6.11. Semiconductor Companies
• 6.12. IoT Suppliers and Service Providers
• 6.13. Software Providers
• 6.14. Device Manufacturers
• 6.15. Social Media Companies
• 6.16. Workplace Solution Providers
• 6.17. Enterprises and Governments
• 6.18. Geo IoT Service Providers

Figures:

• Figure 1: Geo IoT Structure
• Figure 2: GPS Enabled Asset Tracking Device
• Figure 3: Smart Sensor Model
• Figure 4: WiFi Sprinkler Controller
• Figure 5: LoRa WAN Device Solution
• Figure 6: RFID Reader Architecture
• Figure 7: Global Geo IoT Market 2025 - 2030
• Figure 8: Global Geo IoT as a Service Market 2025 - 2030

Tables:

• Table 1: Global Geo IoT Market by Product and Solution 2025 - 2030
• Table 2: Global Geo IoT Market by Hardware Product 2025 - 2030
• Table 3: Global Geo IoT Market by Software Product 2025 - 2030
• Table 4: Global Geo IoT Market by Service 2025 - 2030
• Table 5: Global Geo IoT Market by Professional Service 2025 - 2030
• Table 6: Global Geo IoT Market by Technology 2025 - 2030
• Table 7: Global Geo IoT Market by Location Deployment 2025 - 2030
• Table 8: Global Geo IoT Market by Application 2025 - 2030
• Table 9: Global Geo IoT Market by Industry Vertical 2025 - 2030
• Table 10: Global Geo IoT Market by Region 2025 - 2030
• Table 11: North America Geo IoT Market by Country 2025 - 2030
• Table 12: Europe Geo IoT Market by Country 2025 - 2030
• Table 13: APAC Geo IoT Market by Country 2025 - 2030
• Table 14: Latin America Geo IoT Market by Country 2025 - 2030
• Table 15: MEA Geo IoT Market by Country 2025 - 2030