産後ボディシェイプガーメント市場レポート：2031年までの動向、予測、競合分析

世界のボディシェイプガーメント市場の将来は、オンライン販売とオフライン販売市場における機会があり、有望視されています。世界のボディシェイプガーメント市場は、2025～2031年にかけてCAGR 7.3％で成長すると予測されています。この市場の主な促進要因は、産後の体の回復への注目の高まり、ボディシェイプの利点に対する意識の高まり、快適なコンプレッションウェアへの需要の高まりです。

• Lucintelでは、タイプ別ではナイロンが予測期間中に最も高い成長を遂げると予測しています。
• 用途別では、オンライン販売が高い伸びを示すと予想されます。
• 地域別では、アジア太平洋地域が予測期間中に最も高い成長が見込まれます。

150ページ以上の包括的なレポートで、ビジネスの意思決定に役立つ貴重な洞察を得ることができます。

ボディシェイプガーメント市場の新たな動向

ボディシェイプガーメント業界はダイナミックであり、多くの新たな動向が製品デザイン、素材革新、消費者交流を促進しています。これらの動向は、技術の進歩や持続可能な原則を活用しながら、身体的な健康だけでなく心理的な快適さも考慮し、産後の回復をホリスティックに捉えています。

• 快適性と通気性の重視：新しい動向として、通気性、吸湿性、肌触りのよい素材を使った産後ウェアがあります。これは、産後のデリケートな時期における長時間の着用と快適性の要求に応えるもので、産後女性の肌の完全性を確保し、刺激を最小限に抑えます。
• 医療給付の統合：この業界では、身体的なシェイプアップよりも医療的な利点のある衣服への移行が見られます。このような機能には、腹筋の肉離れ（直腸拡張症）の回復を促進するもの、腫れを軽減するもの、帝王切開の切開部の治癒のために的を絞った圧迫を提供するものなどがあります。
• インクルーシブサイジングとボディポジティブ：インクルーシブサイジングとボディポジティブに焦点を当てたマーケティングへの需要が高まっています。企業はより多くのサイズを提供し、広告にさまざまな体型を使用することで、達成不可能な美の理想を捨て、新米ママの自己受容を促進しています。
• 持続可能で環境に優しい素材：オーガニックコットン、竹、リサイクル素材など、持続可能で環境に優しい素材を取り入れることは、新しい動向です。これは、ファッション業界における環境に優しい製品や倫理的な製造に対する消費者の需要の高まりに合致しています。
• デジタル統合とeコマース：この業界では、産後女性を取り込むために、eコマースサイト、ソーシャルメディアマーケティング、モバイルヘルスアプリを活用するケースが増えています。この動きは、商品の発見を可能にし、消費者への直接販売を可能にし、産後の回復や商品の使用に関する教育コンテンツを提供します。

これらの動向は、ユーザーの快適性、医学的に立証された利点、包括性、持続可能性を強調するという点で、産後ボディシェイプガーメント市場を累積的に改革しています。先進素材、カスタムリカバリーソリューション、多様なサイズ設定、環境に優しい製造、オンラインによる関与が、患者重視と倫理主導の市場を推進しています。

ボディシェイプガーメント市場の最近の動向

ボディシェイプガーメント市場は、製品の有効性、快適性、産後女性の魅力を高めるために、最近さまざまな進歩を遂げています。これらの進歩は、産後の身体的回復と自信に満ちた体作りを支援する上で不可欠であり、母親のニーズに対する意識が高まっていることを示しています。

• 高度なファブリック技術：特筆すべき技術革新は、シームレスニット、4方向ストレッチ素材、吸湿発散機能などの高度な生地技術を取り入れたことで、産後女性にとってより快適で、通気性に優れ、効果的なシェイプアップウェアを生み出しています。
• 帝王切開の回復に特化した衣類の進化：帝王切開の回復に特化した産後用衣類の生産には、大きな動向がありました。これらの衣服は、切開部の回復を促進し、腫れを最小限に抑えるために、着圧とソフトサポートを目的としています。
• 人間工学に基づいたフィット感の重視：最新のデザインは、腹部、背中、骨盤底部を最大限にサポートする人間工学に基づいたフィット感に重点を置いています。これは、長時間の着用でも快適で、産後の女性の姿勢を改善するためです。
• 消費者直結のD2Cビジネスモデル：eコマースプラットフォームを介した消費者直販のD2Cブランドの成長は、ニッチな産後衣料品メーカーがより多くの世界的な顧客基盤にアクセスし、よりカスタマイズされたショッピング体験を提供することを可能にする、開発の一つです。
• 有名人とインフルエンサーの支持：有名人やソーシャルメディアのインフルエンサーが産後の経験を公に表現し、特定の衣服を推薦する人気が高まっており、市場の知名度や消費者の需要に大きな影響を与えています。

このような大きな進展は、より快適で、専門的で、利用しやすい衣服を提供することで、産後の体型補整衣服市場に革命をもたらしています。生地技術の進化、帝王切開に特化したパターン、人間工学に基づいたデザイン、消費者直販のビジネスモデル、インフルエンサーマーケティングが市場の成長を後押しし、産後女性のニーズの変化に対応しています。

目次

第1章 エグゼクティブサマリー

第2章 市場概要

• 背景と分類
• サプライチェーン

第3章 市場動向と予測分析

• マクロ経済の動向と予測
• 業界の促進要因と課題
• PESTLE分析
• 特許分析
• 規制環境

第4章 世界の産後ボディシェイプガーメント市場：タイプ別

• 概要
• タイプ別魅力分析
• ナイロン：動向と予測（2019～2031年）
• コットン：動向と予測（2019～2031年）
• スパンデックス：動向と予測（2019～2031年）
• その他：動向と予測（2019～2031年）

第5章 世界の産後ボディシェイプガーメント市場：用途別

• 概要
• 用途別魅力分析
• オンライン販売：動向と予測（2019～2031年）
• オフライン販売：動向と予測（2019～2031年）

第6章 地域分析

• 概要
• 地域別の産後ボディシェイプガーメントの世界市場

第7章 北米の産後ボディシェイプガーメント市場

• 概要
• 北米の産後ボディシェイプガーメント市場（タイプ別）
• 北米の産後ボディシェイプガーメント市場（用途別）
• 米国の産後ボディシェイプガーメント市場
• メキシコの産後ボディシェイプガーメント市場
• カナダの産後ボディシェイプガーメント市場

第8章 欧州の産後ボディシェイプガーメント市場

• 概要
• 欧州の産後ボディシェイプガーメント市場（タイプ別）
• 欧州の産後ボディシェイプガーメント市場（用途別）
• ドイツの産後ボディシェイプガーメント市場
• フランスの産後ボディシェイプガーメント市場
• スペインの産後ボディシェイプガーメント市場
• イタリアの産後ボディシェイプガーメント市場
• 英国の産後ボディシェイプガーメント市場

第9章 アジア太平洋の産後ボディシェイプガーメント市場

• 概要
• アジア太平洋の産後ボディシェイプガーメント市場（タイプ別）
• アジア太平洋の産後ボディシェイプガーメント市場（用途別）
• 日本の産後ボディシェイプガーメント市場
• インドの産後ボディシェイプガーメント市場
• 中国の産後ボディシェイプガーメント市場
• 韓国の産後ボディシェイプガーメント市場
• インドネシアの産後ボディシェイプガーメント市場

第10章 その他地域の産後ボディシェイプガーメント市場

• 概要
• その他地域の産後ボディシェイプガーメント市場（タイプ別）
• その他地域の産後ボディシェイプガーメント市場（用途別）
• 中東の産後ボディシェイプガーメント市場
• 南米の産後ボディシェイプガーメント市場
• アフリカの産後ボディシェイプガーメント市場

第11章 競合分析

• 製品ポートフォリオ分析
• 運用統合
• ポーターのファイブフォース分析
  • 競争企業間の敵対関係
  • 買い手の交渉力
  • 供給企業の交渉力
  • 代替品の脅威
  • 新規参入業者の脅威
• 市場シェア分析

第12章 機会と戦略分析

• バリューチェーン分析
• 成長機会分析
  • タイプ別の成長機会
  • 用途別の成長機会
• 世界の産後ボディシェイプガーメント市場における新たな動向
• 戦略分析
  • 新製品開発
  • 認証とライセンシング
  • 合併、買収、契約、提携、合弁事業

第13章 バリューチェーンにおける主要企業の企業プロファイル

• 競合分析
• The Marena Group
• Motif Medical
• Belly Bandit
• Body After Baby
• Bellefit
• BUMPSUIT
• Halova
• Lovemere
• Hourglass Angel
• B Free Intimate Apparel

第14章 付録

• List of Figures
• List of Tables
• Research Methodology
• Disclaimer
• Copyright
• Abbreviations and Technical Units
• About Us
• Contact Us

List of Figures

• Figure 1.1: Trends and Forecast for the Global Postpartum Body Shaping Garment Market
• Figure 2.1: Usage of Postpartum Body Shaping Garment Market
• Figure 2.2: Classification of the Global Postpartum Body Shaping Garment Market
• Figure 2.3: Supply Chain of the Global Postpartum Body Shaping Garment Market
• Figure 2.4: Driver and Challenges of the Postpartum Body Shaping Garment Market
• Figure 3.1: Trends of the Global GDP Growth Rate
• Figure 3.2: Trends of the Global Population Growth Rate
• Figure 3.3: Trends of the Global Inflation Rate
• Figure 3.4: Trends of the Global Unemployment Rate
• Figure 3.5: Trends of the Regional GDP Growth Rate
• Figure 3.6: Trends of the Regional Population Growth Rate
• Figure 3.7: Trends of the Regional Inflation Rate
• Figure 3.8: Trends of the Regional Unemployment Rate
• Figure 3.9: Trends of Regional Per Capita Income
• Figure 3.10: Forecast for the Global GDP Growth Rate
• Figure 3.11: Forecast for the Global Population Growth Rate
• Figure 3.12: Forecast for the Global Inflation Rate
• Figure 3.13: Forecast for the Global Unemployment Rate
• Figure 3.14: Forecast for the Regional GDP Growth Rate
• Figure 3.15: Forecast for the Regional Population Growth Rate
• Figure 3.16: Forecast for the Regional Inflation Rate
• Figure 3.17: Forecast for the Regional Unemployment Rate
• Figure 3.18: Forecast for Regional Per Capita Income
• Figure 4.1: Global Postpartum Body Shaping Garment Market by Type in 2019, 2024, and 2031
• Figure 4.2: Trends of the Global Postpartum Body Shaping Garment Market ($B) by Type
• Figure 4.3: Forecast for the Global Postpartum Body Shaping Garment Market ($B) by Type
• Figure 4.4: Trends and Forecast for Nylon in the Global Postpartum Body Shaping Garment Market (2019-2031)
• Figure 4.5: Trends and Forecast for Cotton in the Global Postpartum Body Shaping Garment Market (2019-2031)
• Figure 4.6: Trends and Forecast for Spandex in the Global Postpartum Body Shaping Garment Market (2019-2031)
• Figure 4.7: Trends and Forecast for Others in the Global Postpartum Body Shaping Garment Market (2019-2031)
• Figure 5.1: Global Postpartum Body Shaping Garment Market by Application in 2019, 2024, and 2031
• Figure 5.2: Trends of the Global Postpartum Body Shaping Garment Market ($B) by Application
• Figure 5.3: Forecast for the Global Postpartum Body Shaping Garment Market ($B) by Application
• Figure 5.4: Trends and Forecast for Online Sales in the Global Postpartum Body Shaping Garment Market (2019-2031)
• Figure 5.5: Trends and Forecast for Offline Sales in the Global Postpartum Body Shaping Garment Market (2019-2031)
• Figure 6.1: Trends of the Global Postpartum Body Shaping Garment Market ($B) by Region (2019-2024)
• Figure 6.2: Forecast for the Global Postpartum Body Shaping Garment Market ($B) by Region (2025-2031)
• Figure 7.1: Trends and Forecast for the North American Postpartum Body Shaping Garment Market (2019-2031)
• Figure 7.2: North American Postpartum Body Shaping Garment Market by Type in 2019, 2024, and 2031
• Figure 7.3: Trends of the North American Postpartum Body Shaping Garment Market ($B) by Type (2019-2024)
• Figure 7.4: Forecast for the North American Postpartum Body Shaping Garment Market ($B) by Type (2025-2031)
• Figure 7.5: North American Postpartum Body Shaping Garment Market by Application in 2019, 2024, and 2031
• Figure 7.6: Trends of the North American Postpartum Body Shaping Garment Market ($B) by Application (2019-2024)
• Figure 7.7: Forecast for the North American Postpartum Body Shaping Garment Market ($B) by Application (2025-2031)
• Figure 7.8: Trends and Forecast for the United States Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 7.9: Trends and Forecast for the Mexican Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 7.10: Trends and Forecast for the Canadian Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 8.1: Trends and Forecast for the European Postpartum Body Shaping Garment Market (2019-2031)
• Figure 8.2: European Postpartum Body Shaping Garment Market by Type in 2019, 2024, and 2031
• Figure 8.3: Trends of the European Postpartum Body Shaping Garment Market ($B) by Type (2019-2024)
• Figure 8.4: Forecast for the European Postpartum Body Shaping Garment Market ($B) by Type (2025-2031)
• Figure 8.5: European Postpartum Body Shaping Garment Market by Application in 2019, 2024, and 2031
• Figure 8.6: Trends of the European Postpartum Body Shaping Garment Market ($B) by Application (2019-2024)
• Figure 8.7: Forecast for the European Postpartum Body Shaping Garment Market ($B) by Application (2025-2031)
• Figure 8.8: Trends and Forecast for the German Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 8.9: Trends and Forecast for the French Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 8.10: Trends and Forecast for the Spanish Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 8.11: Trends and Forecast for the Italian Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 8.12: Trends and Forecast for the United Kingdom Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 9.1: Trends and Forecast for the APAC Postpartum Body Shaping Garment Market (2019-2031)
• Figure 9.2: APAC Postpartum Body Shaping Garment Market by Type in 2019, 2024, and 2031
• Figure 9.3: Trends of the APAC Postpartum Body Shaping Garment Market ($B) by Type (2019-2024)
• Figure 9.4: Forecast for the APAC Postpartum Body Shaping Garment Market ($B) by Type (2025-2031)
• Figure 9.5: APAC Postpartum Body Shaping Garment Market by Application in 2019, 2024, and 2031
• Figure 9.6: Trends of the APAC Postpartum Body Shaping Garment Market ($B) by Application (2019-2024)
• Figure 9.7: Forecast for the APAC Postpartum Body Shaping Garment Market ($B) by Application (2025-2031)
• Figure 9.8: Trends and Forecast for the Japanese Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 9.9: Trends and Forecast for the Indian Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 9.10: Trends and Forecast for the Chinese Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 9.11: Trends and Forecast for the South Korean Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 9.12: Trends and Forecast for the Indonesian Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 10.1: Trends and Forecast for the ROW Postpartum Body Shaping Garment Market (2019-2031)
• Figure 10.2: ROW Postpartum Body Shaping Garment Market by Type in 2019, 2024, and 2031
• Figure 10.3: Trends of the ROW Postpartum Body Shaping Garment Market ($B) by Type (2019-2024)
• Figure 10.4: Forecast for the ROW Postpartum Body Shaping Garment Market ($B) by Type (2025-2031)
• Figure 10.5: ROW Postpartum Body Shaping Garment Market by Application in 2019, 2024, and 2031
• Figure 10.6: Trends of the ROW Postpartum Body Shaping Garment Market ($B) by Application (2019-2024)
• Figure 10.7: Forecast for the ROW Postpartum Body Shaping Garment Market ($B) by Application (2025-2031)
• Figure 10.8: Trends and Forecast for the Middle Eastern Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 10.9: Trends and Forecast for the South American Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 10.10: Trends and Forecast for the African Postpartum Body Shaping Garment Market ($B) (2019-2031)
• Figure 11.1: Porter's Five Forces Analysis of the Global Postpartum Body Shaping Garment Market
• Figure 11.2: Market Share (%) of Top Players in the Global Postpartum Body Shaping Garment Market (2024)
• Figure 12.1: Growth Opportunities for the Global Postpartum Body Shaping Garment Market by Type
• Figure 12.2: Growth Opportunities for the Global Postpartum Body Shaping Garment Market by Application
• Figure 12.3: Growth Opportunities for the Global Postpartum Body Shaping Garment Market by Region
• Figure 12.4: Emerging Trends in the Global Postpartum Body Shaping Garment Market

List of Tables

• Table 1.1: Growth Rate (%, 2023-2024) and CAGR (%, 2025-2031) of the Postpartum Body Shaping Garment Market by Type and Application
• Table 1.2: Attractiveness Analysis for the Postpartum Body Shaping Garment Market by Region
• Table 1.3: Global Postpartum Body Shaping Garment Market Parameters and Attributes
• Table 3.1: Trends of the Global Postpartum Body Shaping Garment Market (2019-2024)
• Table 3.2: Forecast for the Global Postpartum Body Shaping Garment Market (2025-2031)
• Table 4.1: Attractiveness Analysis for the Global Postpartum Body Shaping Garment Market by Type
• Table 4.2: Market Size and CAGR of Various Type in the Global Postpartum Body Shaping Garment Market (2019-2024)
• Table 4.3: Market Size and CAGR of Various Type in the Global Postpartum Body Shaping Garment Market (2025-2031)
• Table 4.4: Trends of Nylon in the Global Postpartum Body Shaping Garment Market (2019-2024)
• Table 4.5: Forecast for Nylon in the Global Postpartum Body Shaping Garment Market (2025-2031)
• Table 4.6: Trends of Cotton in the Global Postpartum Body Shaping Garment Market (2019-2024)
• Table 4.7: Forecast for Cotton in the Global Postpartum Body Shaping Garment Market (2025-2031)
• Table 4.8: Trends of Spandex in the Global Postpartum Body Shaping Garment Market (2019-2024)
• Table 4.9: Forecast for Spandex in the Global Postpartum Body Shaping Garment Market (2025-2031)
• Table 4.10: Trends of Others in the Global Postpartum Body Shaping Garment Market (2019-2024)
• Table 4.11: Forecast for Others in the Global Postpartum Body Shaping Garment Market (2025-2031)
• Table 5.1: Attractiveness Analysis for the Global Postpartum Body Shaping Garment Market by Application
• Table 5.2: Market Size and CAGR of Various Application in the Global Postpartum Body Shaping Garment Market (2019-2024)
• Table 5.3: Market Size and CAGR of Various Application in the Global Postpartum Body Shaping Garment Market (2025-2031)
• Table 5.4: Trends of Online Sales in the Global Postpartum Body Shaping Garment Market (2019-2024)
• Table 5.5: Forecast for Online Sales in the Global Postpartum Body Shaping Garment Market (2025-2031)
• Table 5.6: Trends of Offline Sales in the Global Postpartum Body Shaping Garment Market (2019-2024)
• Table 5.7: Forecast for Offline Sales in the Global Postpartum Body Shaping Garment Market (2025-2031)
• Table 6.1: Market Size and CAGR of Various Regions in the Global Postpartum Body Shaping Garment Market (2019-2024)
• Table 6.2: Market Size and CAGR of Various Regions in the Global Postpartum Body Shaping Garment Market (2025-2031)
• Table 7.1: Trends of the North American Postpartum Body Shaping Garment Market (2019-2024)
• Table 7.2: Forecast for the North American Postpartum Body Shaping Garment Market (2025-2031)
• Table 7.3: Market Size and CAGR of Various Type in the North American Postpartum Body Shaping Garment Market (2019-2024)
• Table 7.4: Market Size and CAGR of Various Type in the North American Postpartum Body Shaping Garment Market (2025-2031)
• Table 7.5: Market Size and CAGR of Various Application in the North American Postpartum Body Shaping Garment Market (2019-2024)
• Table 7.6: Market Size and CAGR of Various Application in the North American Postpartum Body Shaping Garment Market (2025-2031)
• Table 7.7: Trends and Forecast for the United States Postpartum Body Shaping Garment Market (2019-2031)
• Table 7.8: Trends and Forecast for the Mexican Postpartum Body Shaping Garment Market (2019-2031)
• Table 7.9: Trends and Forecast for the Canadian Postpartum Body Shaping Garment Market (2019-2031)
• Table 8.1: Trends of the European Postpartum Body Shaping Garment Market (2019-2024)
• Table 8.2: Forecast for the European Postpartum Body Shaping Garment Market (2025-2031)
• Table 8.3: Market Size and CAGR of Various Type in the European Postpartum Body Shaping Garment Market (2019-2024)
• Table 8.4: Market Size and CAGR of Various Type in the European Postpartum Body Shaping Garment Market (2025-2031)
• Table 8.5: Market Size and CAGR of Various Application in the European Postpartum Body Shaping Garment Market (2019-2024)
• Table 8.6: Market Size and CAGR of Various Application in the European Postpartum Body Shaping Garment Market (2025-2031)
• Table 8.7: Trends and Forecast for the German Postpartum Body Shaping Garment Market (2019-2031)
• Table 8.8: Trends and Forecast for the French Postpartum Body Shaping Garment Market (2019-2031)
• Table 8.9: Trends and Forecast for the Spanish Postpartum Body Shaping Garment Market (2019-2031)
• Table 8.10: Trends and Forecast for the Italian Postpartum Body Shaping Garment Market (2019-2031)
• Table 8.11: Trends and Forecast for the United Kingdom Postpartum Body Shaping Garment Market (2019-2031)
• Table 9.1: Trends of the APAC Postpartum Body Shaping Garment Market (2019-2024)
• Table 9.2: Forecast for the APAC Postpartum Body Shaping Garment Market (2025-2031)
• Table 9.3: Market Size and CAGR of Various Type in the APAC Postpartum Body Shaping Garment Market (2019-2024)
• Table 9.4: Market Size and CAGR of Various Type in the APAC Postpartum Body Shaping Garment Market (2025-2031)
• Table 9.5: Market Size and CAGR of Various Application in the APAC Postpartum Body Shaping Garment Market (2019-2024)
• Table 9.6: Market Size and CAGR of Various Application in the APAC Postpartum Body Shaping Garment Market (2025-2031)
• Table 9.7: Trends and Forecast for the Japanese Postpartum Body Shaping Garment Market (2019-2031)
• Table 9.8: Trends and Forecast for the Indian Postpartum Body Shaping Garment Market (2019-2031)
• Table 9.9: Trends and Forecast for the Chinese Postpartum Body Shaping Garment Market (2019-2031)
• Table 9.10: Trends and Forecast for the South Korean Postpartum Body Shaping Garment Market (2019-2031)
• Table 9.11: Trends and Forecast for the Indonesian Postpartum Body Shaping Garment Market (2019-2031)
• Table 10.1: Trends of the ROW Postpartum Body Shaping Garment Market (2019-2024)
• Table 10.2: Forecast for the ROW Postpartum Body Shaping Garment Market (2025-2031)
• Table 10.3: Market Size and CAGR of Various Type in the ROW Postpartum Body Shaping Garment Market (2019-2024)
• Table 10.4: Market Size and CAGR of Various Type in the ROW Postpartum Body Shaping Garment Market (2025-2031)
• Table 10.5: Market Size and CAGR of Various Application in the ROW Postpartum Body Shaping Garment Market (2019-2024)
• Table 10.6: Market Size and CAGR of Various Application in the ROW Postpartum Body Shaping Garment Market (2025-2031)
• Table 10.7: Trends and Forecast for the Middle Eastern Postpartum Body Shaping Garment Market (2019-2031)
• Table 10.8: Trends and Forecast for the South American Postpartum Body Shaping Garment Market (2019-2031)
• Table 10.9: Trends and Forecast for the African Postpartum Body Shaping Garment Market (2019-2031)
• Table 11.1: Product Mapping of Postpartum Body Shaping Garment Suppliers Based on Segments
• Table 11.2: Operational Integration of Postpartum Body Shaping Garment Manufacturers
• Table 11.3: Rankings of Suppliers Based on Postpartum Body Shaping Garment Revenue
• Table 12.1: New Product Launches by Major Postpartum Body Shaping Garment Producers (2019-2024)
• Table 12.2: Certification Acquired by Major Competitor in the Global Postpartum Body Shaping Garment Market

The future of the global postpartum body shaping garment market looks promising with opportunities in the online sale and offline sale markets. The global postpartum body shaping garment market is expected to grow with a CAGR of 7.3% from 2025 to 2031. The major drivers for this market are the increasing focus on postnatal body recovery, the rising awareness of body shaping benefits, and the growing demand for comfortable compression wear.

• Lucintel forecasts that, within the type category, nylon is expected to witness the highest growth over the forecast period.
• Within the application category, online sales are expected to witness higher growth.
• In terms of region, APAC is expected to witness the highest growth over the forecast period.

Gain valuable insights for your business decisions with our comprehensive 150+ page report. Sample figures with some insights are shown below.

Emerging Trends in the Postpartum Body Shaping Garment Market

The postpartum body shaping garment industry is dynamic, with a number of emerging trends driving product design, material innovation, and consumer interaction. These trends mimic a holistic take on postpartum recovery, taking into consideration physical health as well as psychological comfort, while also utilizing technological advancements and sustainable principles.

• Comfort and Breathability Focus: A newer trend is toward postpartum wear that comes in the form of highly breathable, moisture-wicking, and soft fabrics. This caters to the demands of long-wearability and comfort during the delicate postpartum stage and ensures skin integrity and minimizes irritation for the new mother.
• Medical Benefits Integration: The industry is observing a move towards clothing that presents particular medical advantages over physical shaping. These features include those facilitating the recuperation of abdominal muscle separation (diastasis recti), reducing swelling, and delivering targeted compression for healing of C-section incisions.
• Inclusive Sizing and Body Positivity: There is increasing demand for inclusive sizing and marketing that focuses on body positivity. Companies are providing more sizes and using different body types in their advertisements, abandoning unattainable beauty ideals and promoting self-acceptance among new mothers.
• Sustainable and Eco-Friendly Materials: The incorporation of sustainable and eco-friendly materials, including organic cotton, bamboo, and recycled fabrics, is a new trend. This fits with increasing consumer demand for eco-friendly products and ethical manufacturing in the fashion industry.
• Digital Integration and E-commerce: The industry is more and more utilizing e-commerce sites, social media marketing, and mobile health apps to engage with new mothers. This movement enables product discovery, allows for direct-to-consumer sales, and provides educational content regarding postpartum recovery and product use.

These trends are cumulatively remodeling the postpartum body shaping garment market in terms of highlighting user comfort, medically substantiated benefits, inclusivity, and sustainability. Advanced materials, custom recovery solutions, varied sizing, environmentally friendly manufacturing, and online engagement are propelling the market towards being patient-focused and ethics-driven.

Recent Developments in the Postpartum Body Shaping Garment Market

The postpartum body contouring garment market has seen various recent advances to enhance product effectiveness, comfort, and attractiveness for new mothers. These advances are essential in helping with physical recovery and body confidence throughout the postpartum period, an indication of increasing awareness of maternal needs.

• Advanced Fabric Technology: A notable innovation is the incorporation of advanced fabric technologies, including seamless knitting, four-way stretch fabrics, and moisture-wicking features, resulting in more comfortable, breathable, and effective shaping garments for new mothers.
• Evolution of Specialized C-Section Recovery Clothing: There has been a significant trend in the production of specialized postpartum clothing that is dedicated to aiding in C-section recovery. These garments have targeted compression and soft support to help facilitate incision recovery and minimize swelling.
• Greater Emphasis on Ergonomic Fit: Modern designs focus on ergonomic fits that give maximum support to the abdomen, back, and pelvic floor. This is to ensure comfort during prolonged wear and ensure improved posture for postpartum women.
• Direct-to-Consumer D2C Business Models: The growth of direct-to-consumer D2C brands via e-commerce platforms is one of the developments, enabling niche postpartum garment manufacturers to access a larger global customer base and provide a more customized shopping experience.
• Celebrity and Influencer Endorsements: The increasing popularity of celebrities and social media influencers publicly expressing their postpartum experiences and endorsing certain clothes has greatly influenced market visibility and consumer demand.

These major developments are revolutionizing the postpartum body shaping garment market by providing more comfortable, specialized, and accessible garments. The evolution in fabric technology, C-section specific patterns, ergonomic designs, direct-to-consumer business models, and influencer marketing are propelling the growth of the market and responding to the changing needs of postpartum women.

Strategic Growth Opportunities in the Postpartum Body Shaping Garment Market

The postpartum body contouring garment industry offers a range of strategic development opportunities through distinct applications and attending to the divergent requirements of new mothers. Targeting niche areas with specialized products and sales campaigns can lead to huge potential in the marketplace and enhance the value proposition in postpartum recovery.

• Post-Vaginal Birth Recovery Support: Creating and marketing clothing aimed at vaginal birth recovery, featuring gentle compression around the abdomen, pelvic floor support, and comfort during early healing.
• C-Section Recovery and Scar Management: Emphasizing specialized clothing featuring targeted compression and support for C-section cuts, possibly assisting scar healing, eliminating swelling, and improving comfort in mothers who undergo surgery.
• Diastasis Recti Abdominis DRA Correction: Developing and selling clothing specifically for the healing of diastasis recti, providing gentle support and compression to assist abdominal muscles in realignment, usually as part of a physical therapy treatment.
• Daily Wear and Lifestyle Incorporation: Designing comfortable, unobtrusive clothing to be worn seamlessly under daily garments, providing constant support and molding for new mothers as they transition back into their daily routines and return to the workplace.
• Niche Markets: Multiples and Plus-Size Postpartum: Catering to the under-represented niche markets of plus-size moms and post-multiple mothers, with a larger selection of sizes and styles that are designed to adequately support and comfort their different postpartum changes.

These strategic expansion opportunities by use are influencing the postpartum body shaping garment market by broadening its product lines and responding to particular recovery requirements and aesthetic preferences of new mothers. Targeting vaginal birth recovery, C-section support, diastasis recti repair, daily wear, and niche markets is driving innovation and market growth.

Postpartum Body Shaping Garment Market Driver and Challenges

The market for postpartum body shaping garments is shaped by a dynamic interaction of influences acting as both important drivers for its advancement and important challenges to its universal acceptance. These are changing attitudes towards postpartum rehabilitation, cultural influences, innovation, and price sensitivity on the part of customers.

The factors responsible for driving the postpartum body shaping garment market include:

1. Growing Postpartum Recovery Awareness: One of the main forces is the growing worldwide awareness among new mothers regarding the need for postpartum recovery, not only for looks but also for physical healing and core support.

2. Influence of Social Media and Body Image: The widespread influence of social media, celebrity culture, and changing beauty standards create a need for postpartum body contouring, prompting new mothers to look for products that assist them in returning to their pre-pregnancy shape.

3. Advancements in Material Science: Ongoing innovations in fabric technology, resulting in softer, more breathable, and better-performing compression materials, enhance the appeal and functionality of postpartum garments, stimulating consumer uptake.

4. Increased Rate of C-Sections: The rising worldwide rate of Cesarean sections supports market growth since compression garments are usually prescribed after surgery to support incisions, alleviate pain, and reduce swelling.

5. Increased Emphasis on Maternal Well-being: Increased emphasis on maternal well-being and self-care in society leads to more new mothers investing in products that aid their physical and emotional healing, such as body shaping garments.

Challenges in the postpartum body shaping garment market are:

1. Comfort and Breathability Problems: Even with improvements, maximizing comfort and breathability, especially in warm weather or for prolonged wear, is still a challenge for certain products, causing discomfort and lowering usage adherence.

2. Perception of Discomfort and Constrictiveness: Certain new mothers can view body shaping garments as uncomfortable, constrictive, or cosmetic only, not necessarily helpful for the healing process, which can discourage usage.

3. Price Sensitivity and Affordability: High-quality, specialized postpartum clothing is prohibitively expensive for most consumers in many markets where disposable income is limited, or healthcare systems are not subsidizing these items.

The high drivers of enhanced awareness, social media impact, technological improvements, increasing rates of C-section deliveries, and interest in maternal health are driving the postpartum body shaping garment market forward. But issues of comfort, perceptions of restricting, and price sensitivity need constant innovation and strategic marketing for wider acceptance and continued market growth.

List of Postpartum Body Shaping Garment Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies, postpartum body shaping garment companies cater to increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the postpartum body shaping garment companies profiled in this report include-

• The Marena Group
• Motif Medical
• Belly Bandit
• Body After Baby
• Bellefit
• BUMPSUIT
• Halova
• Lovemere
• Hourglass Angel
• B Free Intimate Apparel

Postpartum Body Shaping Garment Market by Segment

The study includes a forecast for the global postpartum body shaping garment market by type, application, and region.

Postpartum Body Shaping Garment Market by Type [Value from 2019 to 2031]:

• Nylon
• Cotton
• Spandex
• Others

Postpartum Body Shaping Garment Market by Application [Value from 2019 to 2031]:

• Online Sales
• Offline Sales

Postpartum Body Shaping Garment Market by Region [Value from 2019 to 2031]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Postpartum Body Shaping Garment Market

The postpartum body shaping garment market is experiencing strong developments led by growing concern for maternal health, changing beauty trends, and technological advancements in fabric. New innovations are centered on comfort, functionality, and looks, responding to the various demands of new mothers. These trends are creating a global market that balances physical healing and confidence building.

• United States: The US postpartum body contouring garment industry is dominated by a high degree of product innovation, especially for comfort and breathable materials. In recent times, there has been the inclusion of seamless construction and adjustable elements, as well as greater promotion via social media influencers, focusing both on recovery as well as physical benefits for the new mother.
• China: The Chinese postpartum body shaping garment market is developing at a high rate, driven by a postpartum recovery culture focus and increasing disposable incomes. Current trends involve increased demand for traditional, high-compression belly wraps and improvements in domestically manufactured, breathable, and comfortable shaping garments that are typically retailed online.
• Germany: Germany's postpartum shaping wear market focuses on functionality and health benefits, commonly prescribed by healthcare providers for support during recovery and postpartum recovery of the abdomen. Advances in recent years involve an emphasis on high-quality, comfortable fabrics and ergonomic fitting to facilitate post-cesarean recovery and muscle alignment, reflecting a more medicalized trend.
• India: India's postpartum body shaping clothing market is expanding, driven by custom and heightened awareness of contemporary postpartum care. Recent trends include the introduction of a broader variety of affordable garments by domestic manufacturers and increased acceptance of shapewear both for physical recovery and appearance reasons among new mothers.
• Japan: Japan's postpartum body shaping garment market focuses on unobtrusive and comfortable solutions. Recent innovation has seen the creation of light, airy garments with gentle compression for support through daily activities. There is also a trend towards products that work seamlessly with daily wear, with an emphasis on subtle shaping and freedom of movement.

Features of the Global Postpartum Body Shaping Garment Market

• Market Size Estimates: Postpartum body shaping garment market size estimation in terms of value ($B).
• Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.
• Segmentation Analysis: Postpartum body shaping garment market size by type, application, and region in terms of value ($B).
• Regional Analysis: Postpartum body shaping garment market breakdown by North America, Europe, Asia Pacific, and Rest of the World.
• Growth Opportunities: Analysis of growth opportunities in different types, applications, and regions for the postpartum body shaping garment market.
• Strategic Analysis: This includes M&A, new product development, and competitive landscape of the postpartum body shaping garment market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

This report answers the following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the postpartum body shaping garment market by type (nylon, cotton, spandex, and others), application (online sales and offline sales), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Market Overview

• 2.1 Background and Classifications
• 2.2 Supply Chain

3. Market Trends & Forecast Analysis

• 3.1 Macroeconomic Trends and Forecasts
• 3.2 Industry Drivers and Challenges
• 3.3 PESTLE Analysis
• 3.4 Patent Analysis
• 3.5 Regulatory Environment

4. Global Postpartum Body Shaping Garment Market by Type

• 4.1 Overview
• 4.2 Attractiveness Analysis by Type
• 4.3 Nylon: Trends and Forecast (2019-2031)
• 4.4 Cotton: Trends and Forecast (2019-2031)
• 4.5 Spandex: Trends and Forecast (2019-2031)
• 4.6 Others: Trends and Forecast (2019-2031)

5. Global Postpartum Body Shaping Garment Market by Application

• 5.1 Overview
• 5.2 Attractiveness Analysis by Application
• 5.3 Online Sales: Trends and Forecast (2019-2031)
• 5.4 Offline Sales: Trends and Forecast (2019-2031)

6. Regional Analysis

• 6.1 Overview
• 6.2 Global Postpartum Body Shaping Garment Market by Region

7. North American Postpartum Body Shaping Garment Market

• 7.1 Overview
• 7.2 North American Postpartum Body Shaping Garment Market by Type
• 7.3 North American Postpartum Body Shaping Garment Market by Application
• 7.4 United States Postpartum Body Shaping Garment Market
• 7.5 Mexican Postpartum Body Shaping Garment Market
• 7.6 Canadian Postpartum Body Shaping Garment Market

8. European Postpartum Body Shaping Garment Market

• 8.1 Overview
• 8.2 European Postpartum Body Shaping Garment Market by Type
• 8.3 European Postpartum Body Shaping Garment Market by Application
• 8.4 German Postpartum Body Shaping Garment Market
• 8.5 French Postpartum Body Shaping Garment Market
• 8.6 Spanish Postpartum Body Shaping Garment Market
• 8.7 Italian Postpartum Body Shaping Garment Market
• 8.8 United Kingdom Postpartum Body Shaping Garment Market

9. APAC Postpartum Body Shaping Garment Market

• 9.1 Overview
• 9.2 APAC Postpartum Body Shaping Garment Market by Type
• 9.3 APAC Postpartum Body Shaping Garment Market by Application
• 9.4 Japanese Postpartum Body Shaping Garment Market
• 9.5 Indian Postpartum Body Shaping Garment Market
• 9.6 Chinese Postpartum Body Shaping Garment Market
• 9.7 South Korean Postpartum Body Shaping Garment Market
• 9.8 Indonesian Postpartum Body Shaping Garment Market

10. ROW Postpartum Body Shaping Garment Market

• 10.1 Overview
• 10.2 ROW Postpartum Body Shaping Garment Market by Type
• 10.3 ROW Postpartum Body Shaping Garment Market by Application
• 10.4 Middle Eastern Postpartum Body Shaping Garment Market
• 10.5 South American Postpartum Body Shaping Garment Market
• 10.6 African Postpartum Body Shaping Garment Market

11. Competitor Analysis

• 11.1 Product Portfolio Analysis
• 11.2 Operational Integration
• 11.3 Porter's Five Forces Analysis
  • Competitive Rivalry
  • Bargaining Power of Buyers
  • Bargaining Power of Suppliers
  • Threat of Substitutes
  • Threat of New Entrants
• 11.4 Market Share Analysis

12. Opportunities & Strategic Analysis

• 12.1 Value Chain Analysis
• 12.2 Growth Opportunity Analysis
  • 12.2.1 Growth Opportunities by Type
  • 12.2.2 Growth Opportunities by Application
• 12.3 Emerging Trends in the Global Postpartum Body Shaping Garment Market
• 12.4 Strategic Analysis
  • 12.4.1 New Product Development
  • 12.4.2 Certification and Licensing
  • 12.4.3 Mergers, Acquisitions, Agreements, Collaborations, and Joint Ventures

13. Company Profiles of the Leading Players Across the Value Chain

• 13.1 Competitive Analysis
• 13.2 The Marena Group
  • Company Overview
  • Postpartum Body Shaping Garment Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 13.3 Motif Medical
  • Company Overview
  • Postpartum Body Shaping Garment Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 13.4 Belly Bandit
  • Company Overview
  • Postpartum Body Shaping Garment Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 13.5 Body After Baby
  • Company Overview
  • Postpartum Body Shaping Garment Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 13.6 Bellefit
  • Company Overview
  • Postpartum Body Shaping Garment Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 13.7 BUMPSUIT
  • Company Overview
  • Postpartum Body Shaping Garment Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 13.8 Halova
  • Company Overview
  • Postpartum Body Shaping Garment Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 13.9 Lovemere
  • Company Overview
  • Postpartum Body Shaping Garment Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 13.10 Hourglass Angel
  • Company Overview
  • Postpartum Body Shaping Garment Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 13.11 B Free Intimate Apparel
  • Company Overview
  • Postpartum Body Shaping Garment Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing

14. Appendix

• 14.1 List of Figures
• 14.2 List of Tables
• 14.3 Research Methodology
• 14.4 Disclaimer
• 14.5 Copyright
• 14.6 Abbreviations and Technical Units
• 14.7 About Us
• 14.8 Contact Us