高度映像符号化市場レポート：2030年までの動向、予測、競合分析

高度映像符号化の動向と予測

世界の高度映像符号化市場の将来は、ビデオストリーミング、放送、ビデオ会議、監視アプリケーションの機会で有望視されています。世界の高度映像符号化市場は、2024年から2030年までのCAGRが4.3%で、2030年までに推定48億米ドルに達すると予想されます。この市場の主な促進要因は、高品質のビデオコンテンツに対する大きな需要、オンラインビデオストリーミングの人気の高まり、4Kおよび8Kビデオ市場の拡大です。

• Lucintelの予測では、タイプ別ではH.264/MPEG-4 AVCが圧縮効率とビデオ画質のバランスのとれたコンピュータシステムを提供するため、予測期間中に最も高い成長が見込まれます。
• アプリケーション別では、YouTube、Netflix、Amazon Primeなどで高品質な映像圧縮を提供し、シームレスなストリーミングと再生を保証するAVCのニーズが高まっていることから、ビデオストリーミングが予測期間中に最も高い成長を遂げると予想されます。
• 地域別では、動画ストリーミングサービスの人気上昇、人口の可処分所得の増加、同地域における主要プレイヤーの存在により、北米が予測期間中に最も高い成長を遂げると予想されます。

高度映像符号化市場の戦略的成長機会

トリアジン殺生物剤市場の最近の動向は、技術の進歩や環境に対する感度の高まりにより、技術革新や規制遵守の動きが強まっていることを示しています。こうした動向は、製品の性能、安全性、持続可能性を向上させることでも市場に影響を与えています。

• 製剤技術：製剤技術の革新により、トリアジン殺生物剤の効力が向上しています。溶解性と放出制御機能を向上させた新しい製剤は、水処理および工業プロセス関連のアプリケーションにおける殺生物剤の効率を高めています。
• 規制の更新とコンプライアンス：規制強化の要求は、トリアジン殺生物剤の開発に大きな影響を与えます。そのため企業は、製品の安全性プロファイルの改善や国際規制への準拠など、新たな環境・安全基準に沿った製品改良への関心を高めています。
• 持続可能な生産方法：業界は、再生可能な資源を使用し、廃棄物を最小限に抑える持続可能な生産方法を目指しています。これらの戦略は世界の持続可能性の目標に沿うものであり、グリーン製品に対する消費者や規制当局の要求の高まりに対応するものです。
• 研究開発投資の増加：組織は、トリアジン殺生物剤の技術を進歩させるため、研究開発に多額の投資を行う戦略的意図を持っています。この投資により、より革新的な製品の配合、適用方法、性能特性の開発が促進され、市場競争力全体が向上します。
• 新興経済諸国における市場開拓：トリアジン系殺生物剤市場の成長は、産業の成長と効果的な殺生物剤ソリューションへのニーズの高まりにより、新興経済圏で急速に進んでいます。企業は新たな成長機会をつかむため、適切な製品とコスト効率の高いソリューションでこれらの市場をターゲットとしています。

このような変化は、製品性能の向上、規制遵守の確保、市場開拓の強化により、トリアジン殺生物剤の性能に大きな影響を与えています。このような市場開拓を活用することで、企業は市場での地位を向上させ、産業の新たなニーズに対応することができます。

高度映像符号化市場の促進要因・課題

様々な促進要因・課題が、高度映像符号化市場の成長と開拓に影響を与えています。

高度映像符号化市場の促進要因には以下のようなものがあります：

• 技術の進歩：AVC技術の革新が市場の成長を促進します。これらの技術革新には、圧縮アルゴリズムの改善や高解像度のサポートが含まれ、ビデオの品質と効率を高め、高精細コンテンツに対する需要の増加に対応するのに役立ちます。
• 高画質ビデオに対する需要の高まり：高画質および超高画質ビデオコンテンツに対する消費者の需要の高まりが、AVCの採用を後押ししています。効率的な符号化ソリューションにより、優れたビデオ体験が提供されると期待されています。
• ストリーミング・プラットフォームの増加：新たなオンライン・ストリーミング・サービスは、AVC技術に大きなチャンスをもたらしています。その結果、ストリーミング・プラットフォームでは、低帯域幅でより優れたビデオ品質を提供するためにAVCが広く使用されるようになり、デジタルメディア消費の拡大傾向を支えています。
• インテリジェント・デバイスの利用の増加：スマートフォンやスマートテレビなど、インテリジェントデバイスの利用率が高いため、AVC技術に対する需要が高まっています。これらの機器は、高品質の再生と効果的な圧縮を保証するためにAVCに依存しています。
• クラウドベースのビデオサービスの拡大：クラウドベースのビデオサービスの成長により、AVCの新たな統合が可能になりました。クラウドサービスでは、スケーラブルなビデオストリーミング、ストレージ、オンラインビデオコンテンツの増加にAVCが使用されています。

高度映像符号化市場の課題は以下の通りです：

• 高い実装コスト：高度なAVCソリューションの開発と実装にかかるコストが、普及の障壁となっています。ビデオ品質と効率性の向上によるメリットを考えると、投資が正当化されるかどうかという疑問が生じます。
• 複雑な統合：AVCを既存のシステムやプラットフォームに統合するのは、難しい課題です。他のビデオ規格やコーデックとの互換性を確保し、シームレスに動作させることは重要な問題です。
• 進化する規格と技術：ビデオ規格や技術の急速な進化は不確実性を生みます。新しい規格に対応するためにAVCソリューションを修正することで、業界の発展についていくことが継続的な課題となっています。

このような促進要因・課題は、成長機会、ひいてはAVC市場を形成する市場力学に影響を与えます。高画質ビデオに対する需要の高まりが市場の成長を支える一方で、高コスト、統合の複雑さ、標準の進化は、市場開発を成功させる上で対処しなければならない課題です。

目次

第1章 エグゼクティブサマリー

第2章 世界の高度映像符号化市場：市場力学

• イントロダクション、背景、分類
• サプライチェーン
• 業界の促進要因と課題

第3章 2018年から2030年までの市場動向と予測分析

• マクロ経済動向（2018～2023年）と予測（2024～2030年）
• 世界の高度映像符号化市場の動向（2018～2023年）と予測（2024～2030年）
• 世界の高度映像符号化市場（タイプ別）
  • H.264/MPEG-4の仕様
  • H.265/HEVC
  • VP9
  • AV1
  • その他
• 世界の高度映像符号化市場：アプリケーション別
  • ビデオストリーミング
  • 放送
  • ビデオ会議
  • 監視
  • その他

第4章 2018年から2030年までの地域別市場動向と予測分析

• 地域別の世界高度映像符号化市場
• 北米の高度映像符号化市場
• 欧州の高度映像符号化市場
• アジア太平洋の高度映像符号化市場
• その他地域の高度映像符号化市場

第5章 競合分析

• 製品ポートフォリオ分析
• 業務統合
• ポーターのファイブフォース分析

第6章 成長機会と戦略分析

• 成長機会分析
  • タイプ別の世界の高度映像符号化市場の成長機会
  • アプリケーション別の世界の高度映像符号化市場の成長機会
  • 地域別の世界の高度映像符号化市場の成長機会
• 世界の高度映像符号化市場の新たな動向
• 戦略分析
  • 新製品開発
  • 世界の高度映像符号化市場の能力拡大
  • 世界の高度映像符号化市場における合併、買収、合弁事業
  • 認証とライセンシング

第7章 主要企業の企業プロファイル

• Apple
• Cisco Systems
• Google
• Microsoft
• Intel
• Amazon
• Sony
• Samsung Electronics
• Huawei Technologies
• Broadcom

Advanced Video Coding Trends and Forecast

The future of the global advanced video coding market looks promising with opportunities in video streaming, broadcasting, video conferencing, and surveillance applications. The global advanced video coding market is expected to reach an estimated $4.8 billion by 2030 with a CAGR of 4.3% from 2024 to 2030. The major drivers for this market are the significant demand for high-quality video content, the rising popularity of online video streaming, and the expanding 4K and 8K video markets.

• Lucintel forecasts that, within the type category, H.264/MPEG-4 AVC is expected to witness the highest growth over the forecast period as it offers a good balance of compression efficiency and video-quality computer systems.
• Within the application category, video streaming is expected to witness the highest growth over the forecast period due to the growing need for AVC to provide high-quality video compression and guarantee seamless streaming and playback on YouTube, Netflix, and Amazon Prime.
• In terms of region, North America is expected to witness the highest growth over the forecast period due to the rising popularity of video streaming services, augmenting the population's disposable incomes, and the presence of key players in the region.

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Emerging Trends in the Advanced Video Coding Market

Several evolving trends are shaping the advanced video coding market, reflecting the development of technology and advancements in consumer demand.

• Shift to 4K and 8K Resolution: The growing demand for high-resolution content is driving the development of AVC technologies that support 4K and 8K video. This requires more robust compression algorithms to handle the increased data payload, process it, and deliver high-quality content to the end user.
• Integration with Streaming Platforms: This trend is driven by the integration of AVC technology with various streaming platforms to improve video quality and reduce bandwidth consumption. The integration allows the delivery of high-definition content across multiple devices and networks, enhancing the user experience.
• Compression Efficiency Improvements: Ongoing improvements in AVC algorithms are leading to better compression efficiencies. Improved compression efficiency reduces file size and bandwidth requirements while maintaining resolution. Some of the factors driving these trends in streaming and broadcasting applications are outlined below.
• Rise of AI and Machine Learning: AI and machine learning are being applied to AVC technology to optimize video compression and quality. These technologies enable adaptive bitrate streaming and real-time adjustments, further optimizing video delivery and performance.
• Increased Focus on Low-Latency Streaming: The real-time application requirements of live streaming and interactive content are driving the demand for low-latency performance in AVC. Further improvements are needed in the speed of encoding and decoding to minimize delay and enhance the user experience.

These trends are reshaping the AVC market by driving innovation in video quality, efficient compression, and integration with new technologies. Major areas of focus include higher resolution, optimization of streaming, and real-time performance, all aimed at meeting the evolving needs of consumers and industries.

Recent Developments in the Advanced Video Coding Market

Recent developments in the advanced video coding market reflect key technological developments and increased usage across a wide range of applications.

• Improved Compression Algorithms: Increased efficiency in the algorithms used for AVC allows compression to yield much higher quality at low bitrates. These developments save bandwidth and reduce storage, which further supports the growing demand for high-definition content.
• Support for Higher Resolutions: With the increasing demand for ultra-high-definition content, AVC technology now supports 4K and 8K resolutions. This enhances video quality and improves the viewing experience across multiple platforms.
• Integration of Cloud Services: AVC is being integrated into cloud services to enable scalable solutions for video streaming and storage. This will allow content delivery on demand, improving accessibility across a variety of devices and network conditions.
• Enhanced Hardware Acceleration: Hardware acceleration technologies are continuously improving, which enhances the efficiency of AVC encoding and decoding. These advancements lead to faster processing and higher efficiency, enabling real-time video applications and high-quality streaming.
• Improved Interoperability: Increased interoperability between AVC and other video standards and codecs is becoming a key focus. This development ensures compatibility across different platforms and devices, allowing seamless delivery of content and enhancing the user experience.

These factors are expected to influence the AVC market by improving video quality, efficiency, and integration with emerging technologies. Higher resolution, cloud services, and hardware acceleration will continue to be key areas of focus that drive growth and enhance overall performance in AVC systems.

Strategic Growth Opportunities for Advanced Video Coding Market

Recent trends in the triazine biocide market show a movement toward more innovation and adherence to regulations due to technological advancements and increased sensitivity toward the environment. These trends also influence the market by improving the performance, safety, and sustainability of its products.

• Formulation Technology: Innovations in formulation technology are enhancing the efficacy of Triazine biocides. New formulations with improved solubility and controlled-release capabilities increase the efficiency of biocides in applications related to water treatment and industrial processes.
• Regulatory Updates and Compliance: The major impacts of the call for stricter regulations affect the development of Triazine biocides. Companies are therefore increasing attention to product reformulation in line with new environmental and safety standards, including improvements in the product safety profile and compliance with international regulations.
• Sustainable Production Practices: The industry aims for sustainable production methods that use renewable resources and minimize waste. These strategies align with global sustainability objectives, addressing the increasing consumer and regulatory demands for green products.
• Increased R&D Investment: Organizations have strategic intentions to invest heavily in R&D to advance technologies for Triazine biocides. This investment fosters the development of more innovative product formulations, application methods, and performance characteristics, thereby improving overall market competitiveness.
• Market Development in Emerging Economies: The growth of the Triazine biocide market is rapid in emerging economies due to industrial growth and an increasing need for effective biocide solutions. Companies target these markets with appropriate products and cost-effective solutions to seize new growth opportunities.

These changes are significantly impacting the performance of Triazine biocides by improving product performance, ensuring regulatory compliance, and enhancing market reach. By leveraging such developments, a company can improve its position in the market and respond to the emerging needs of industries.

Advanced Video Coding Market Driver and Challenges

Various drivers and challenges are influencing the growth and development of the advanced video coding market.

The factors driving the advanced video coding market include:

• Technological Advancements: Innovations in AVC technology drive market growth. These innovations include improved compression algorithms and support for higher resolutions, which enhance the quality and efficiency of videos, helping to meet the increasing demand for high-definition content.
• Rising Demand for High-Quality Video: The growing consumer demand for high-definition and ultra-high-definition video content fuels the adoption of AVC. Efficient coding solutions are expected to deliver superior video experiences.
• Increasing Streaming Platforms: Emerging online streaming services are opening significant opportunities for AVC technology. As a result, streaming platforms extensively use AVC to deliver better video quality at low bandwidths, which supports the growing trend of digital media consumption.
• Increased Utilization of Intelligent Devices: The high usage of intelligent devices, such as smartphones and smart TVs, creates a demand for AVC technology. These devices rely on AVC to ensure high-quality playback and effective compression.
• Expansion of Cloud-Based Video Services: The growth of cloud-based video services has made new integrations of AVC possible. Cloud services use AVC for scalable video streaming, storage, and the increasing volume of online video content.

Challenges in the advanced video coding market include:

• High Implementation Costs: The cost of developing and implementing sophisticated AVC solutions is a barrier to their widespread adoption. It raises the question of whether the investment is justified by the benefits of improved video quality and efficiency.
• Complex Integration: Integrating AVC into existing systems and platforms can be challenging. Ensuring compatibility and seamless operation with other video standards and codecs is a significant issue.
• Evolving Standards and Technologies: The rapid evolution of video standards and technologies creates uncertainty. There is a continual challenge to keep up with industry developments by modifying AVC solutions to meet new standards.

These drivers and challenges influence growth opportunities and, in turn, market dynamics that shape the AVC market. While the growing demand for high-quality videos supports market growth, high costs, integration complexities, and evolving standards are challenges that must be addressed for successful market development.

List of Advanced Video Coding Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. Through these strategies advanced video coding companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the advanced video coding companies profiled in this report include-

• Apple
• Cisco Systems
• Google
• Microsoft
• Intel
• Amazon
• Sony
• Samsung Electronics
• Huawei Technologies
• Broadcom

Advanced Video Coding by Segment

The study includes a forecast for the global advanced video coding by type, application, and region.

Advanced Video Coding Market by Type [Analysis by Value from 2018 to 2030]:

• H.264/MPEG-4 AVC
• H.265/HEVC
• VP9
• AV1
• Others

Advanced Video Coding Market by Application [Analysis by Value from 2018 to 2030]:

• Video Streaming
• Broadcasting
• Video Conferencing
• Surveillance
• Others

Advanced Video Coding Market by Region [Analysis by Value from 2018 to 2030]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Advanced Video Coding Market

The AVC market has been experiencing rapid growth due to the increasing demand for high-definition content and advancements in streaming technology. Key innovations in codec technologies, further improvements in compression efficiency, and the rise of 4K and 8K content are driving the market forward. Additionally, hardware and software developments are shaping the performance and penetration of AVC.

• United States: In the U.S., various developments in AVC technology aim to streamline and perfect video streaming and broadcast quality. Notable developments include the integration of AVC into emerging platforms for better video delivery and support for higher resolutions like 4K and 8K. Innovations in software encoding and decoding improve compression efficiency, reduce bandwidth usage, and enhance the viewer experience.
• China: Demand for high-quality video content has been booming in China, which is experiencing some of the fastest growth in the adoption of AVC. Key developments include the deployment of AVC into major streaming services and digital media platforms, which efficiently handle high-definition video. Furthermore, R&D investments in AVC technologies are focused on supporting the growth of China's digital entertainment and smart TV markets.
• Germany: Germany is also advancing in AVC, particularly for broadcast and streaming solutions. Embedding AVC into next-generation broadcasting standards and enhancing compression algorithms are some of the recent developments in Germany. Interoperability and efficiency in AVC implementations, especially for HD and UHD video content delivered to both consumer and professional sectors, are other areas in which Germany is prioritizing interest.
• India: The Indian market is increasingly adopting AVC across both consumer and professional sectors. Recent developments in the sector include the rollout of various AVC technologies for mobile video streaming and digital broadcasting. Growing investments in AVC are underway to support emerging technologies, such as virtual reality and 4K content, driven by the surge in digital media consumption.
• Japan: Japan is the leading innovator in AVC technology, with recent developments focusing on video quality and streaming capacity. Noteworthy developments include the application of AVC to high-definition broadcasting and smart devices. Other areas of focus include the integration of AVC with next-generation video standards and the enhancement of AVC algorithms for better performance and low latency in live streaming and video-on-demand services.

Features of the Global Advanced Video Coding Market

Market Size Estimates: Advanced video coding market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: Advanced video coding market size by type, application, and region in terms of value ($B).

Regional Analysis: Advanced video coding market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different types, applications, and regions for the advanced video coding market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the advanced video coding market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

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This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the advanced video coding market by type (h.264/mpeg-4 avc, h.265/hevc, vp9, av1, and others), application (video streaming, broadcasting, video conferencing, surveillance, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Advanced Video Coding Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

• 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
• 3.2. Global Advanced Video Coding Market Trends (2018-2023) and Forecast (2024-2030)
• 3.3: Global Advanced Video Coding Market by Type
  • 3.3.1: H.264/MPEG-4 AVC
  • 3.3.2: H.265/HEVC
  • 3.3.3: VP9
  • 3.3.4: AV1
  • 3.3.5: Others
• 3.4: Global Advanced Video Coding Market by Application
  • 3.4.1: Video Streaming
  • 3.4.2: Broadcasting
  • 3.4.3: Video Conferencing
  • 3.4.4: Surveillance
  • 3.4.5: Others

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

• 4.1: Global Advanced Video Coding Market by Region
• 4.2: North American Advanced Video Coding Market
  • 4.2.1: North American Market by Type: H.264/MPEG-4 AVC, H.265/HEVC, VP9, AV1, and Others
  • 4.2.2: North American Market by Application: Video Streaming, Broadcasting, Video Conferencing, Surveillance, and Others
• 4.3: European Advanced Video Coding Market
  • 4.3.1: European Market by Type: H.264/MPEG-4 AVC, H.265/HEVC, VP9, AV1, and Others
  • 4.3.2: European Market by Application: Video Streaming, Broadcasting, Video Conferencing, Surveillance, and Others
• 4.4: APAC Advanced Video Coding Market
  • 4.4.1: APAC Market by Type: H.264/MPEG-4 AVC, H.265/HEVC, VP9, AV1, and Others
  • 4.4.2: APAC Market by Application: Video Streaming, Broadcasting, Video Conferencing, Surveillance, and Others
• 4.5: ROW Advanced Video Coding Market
  • 4.5.1: ROW Market by Type: H.264/MPEG-4 AVC, H.265/HEVC, VP9, AV1, and Others
  • 4.5.2: ROW Market by Application: Video Streaming, Broadcasting, Video Conferencing, Surveillance, and Others

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Advanced Video Coding Market by Type
  • 6.1.2: Growth Opportunities for the Global Advanced Video Coding Market by Application
  • 6.1.3: Growth Opportunities for the Global Advanced Video Coding Market by Region
• 6.2: Emerging Trends in the Global Advanced Video Coding Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Advanced Video Coding Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Advanced Video Coding Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Apple
• 7.2: Cisco Systems
• 7.3: Google
• 7.4: Microsoft
• 7.5: Intel
• 7.6: Amazon
• 7.7: Sony
• 7.8: Samsung Electronics
• 7.9: Huawei Technologies
• 7.10: Broadcom