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市場調査レポート
商品コード
1397788
ビデオエンコーダの世界市場規模、シェア、産業動向分析レポート:タイプ別、用途別、チャンネル数別、地域別展望と予測、2023年~2030年Global Video Encoders Market Size, Share & Industry Trends Analysis Report By Type (Rack-Mounted, and Standalone), By Application (Broadcast, and Surveillance), By Number of Channel, By Regional Outlook and Forecast, 2023 - 2030 |
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ビデオエンコーダの世界市場規模、シェア、産業動向分析レポート:タイプ別、用途別、チャンネル数別、地域別展望と予測、2023年~2030年 |
出版日: 2023年12月15日
発行: KBV Research
ページ情報: 英文 462 Pages
納期: 即納可能
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ビデオエンコーダ市場規模は、予測期間中にCAGR 7.1%で成長し、2030年には37億米ドルに達すると予測されます。2022年の市場規模は381万2,500台、成長率は6.9%となっています(2019-2022年)。
KBVカーディナルマトリックスに示された分析によると、シスコシステムズ社は市場の主要な先駆者です。2023年10月、シスコシステムズはWebex AI Assistantを発表しました。この製品は、顧客の生産性と正確性を高める新機能を備えています。Haivision Systems Inc.、Zhejiang Dahua Technology Co.Ltd.、Axis Communications ABなどの企業は、この市場における主要なイノベーターです。
市場成長要因
4Kおよび高解像度映像の採用増加
高解像度ビデオは正確な顔認識と識別に不可欠です。空港、国境管理、高セキュリティ施設など、個人の識別が不可欠な用途では、4Kカメラの採用がより信頼性が高く正確な顔認識アルゴリズムをサポートします。高解像度ビデオの採用は、ビデオ監視システムにおける高度なアナリティクスの統合と密接に関連しています。行動分析や異常検知などの分析は、高解像度カメラが提供する豊富な映像データから恩恵を受け、監視ソリューション全体のインテリジェンスを高めます。そのため、4Kや高解像度ビデオの採用が増加しており、市場に大きな影響を与えています。
企業コミュニケーションにおけるビデオ利用の拡大
企業のイベント、会議、集会では、イベントのセキュリティや管理にビデオが活用されています。ビデオ監視システムは、イベントのリアルタイム監視、事故対応、文書化を提供し、安全で組織的な環境を保証します。また、企業の危機管理や緊急時の対応にも役立っています。リアルタイムのビデオフィードと録画された映像は、緊急時に状況を評価し、対応を調整し、従業員と資産の安全を確保するのに役立ちます。セキュリティとコミュニケーション機能の融合は、包括的な企業環境のためにビデオ・ソリューションを活用する傾向の高まりを反映しており、市場の継続的な進化と拡大につながっています。
市場抑制要因
データの保存と検索の課題
特に法執行機関、交通機関、重要インフラの監視などの用途では、企業はビデオデータを長期間保存する必要があることが多いです。長期保存を計画し、アーカイブされたビデオコンテンツの完全性を確保することは、さらなる課題となります。ハイブリッドストレージソリューションやクラウドストレージソリューションを採用すると、データ転送、セキュリティ、コンプライアンスに新たな課題が生じます。ビデオエンコーダとのシームレスな統合を実現し、クラウド環境におけるデータの所有権やプライバシーに関する懸念に対処することは、複雑な場合があります。上記の要因により、今後数年間は市場の成長が妨げられると思われます。
タイプ別展望
タイプ別に見ると、市場はラックマウント型とスタンドアロン型に細分化されます。2022年には、ラックマウント型が市場で最大の売上シェアを占めました。ラックマウント型ビデオエンコーダは、サーバールーム、データセンター、放送施設、その他の業務用環境で一般的に使用される標準ラックユニット(RU)に収まるように設計されています。一般的なラックサイズには1U、2U、3Uがあり、1Uが最もコンパクトでスペース効率が高いです。ラックマウント型ビデオエンコーダは、IPベースのネットワークにシームレスに統合できるネットワークインターフェースを備えています。これにより、ローカルエリアネットワーク(LAN)やワイドエリアネットワーク(WAN)を介してエンコードされたビデオを伝送することができます。
用途の展望
用途別に見ると、市場は監視用と放送用に区分されます。2022年の市場では、監視セグメントが顕著な収益シェアを記録しました。ビデオエンコーダによって促進される監視は、物理的空間を継続的に監視することでセキュリティを大幅に向上させる。このプロアクティブなアプローチは、潜在的な脅威に対する抑止力として機能し、事件が発生した場合、監視映像は調査と解決のための貴重な証拠となります。監視アプリケーションとビデオエンコーダを統合することで、セキュリティの強化、業務効率の最適化、監視と対応のための高度な技術の活用を求める組織に包括的なソリューションを提供します。これらの利点は、安全な環境を作り出し、リスクを低減し、組織全体の回復力を向上させます。
監視の展望
監視タイプでは、市場はさらに小売、運輸、商業、軍事・防衛、施設、その他に分けられます。2022年には、小売セグメントが市場で最も高い売上シェアを占めました。多くの小売業者は、従来のアナログ監視システムを導入しています。ビデオエンコーダは、これらのアナログカメラを最新のIPベースの監視ネットワークにシームレスに統合することを可能にします。ビデオエンコーダを使用した小売店の監視は、顧客とスタッフの両方の安全性を高める。駐車場、入口、共有スペースなどのエリアを調査することで、潜在的なセキュリティ問題をリアルタイムで特定して対処することができ、より安全なショッピング環境に貢献します。
チャンネル数の見通し
チャンネル数によって、市場は1チャネル、2チャネル、4チャネル、8チャネル、16チャネル、その他に分類されます。2022年には、1チャンネルセグメントが市場で最も高い収益シェアを獲得しました。1チャンネルビデオエンコーダは、1つのソースからのビデオ信号を処理するように設計されています。これは、アナログカメラ、デジタルカメラ、または互換性のある出力を持つその他のビデオ機器です。1チャンネルのため、1チャンネルビデオエンコーダーはコンパクトでポータブルであることが多いです。そのため、スペースを考慮する必要がある様々な展開シナリオに適しています。1チャンネルビデオエンコーダーのインターフェースは、一般的にユーザーフレンドリーであるため、さまざまな技術的専門知識を持つユーザーが利用できます。設定や監視のために、ウェブベースのインターフェースや専用のソフトウェアアプリケーションが提供されることもあります。
地域別展望
地域別に見ると、市場は北米、欧州、アジア太平洋、LAMEAで分析されます。アジア太平洋地域は、2022年の市場で顕著な収益シェアを記録しました。ライブストリーミングやその他の放送サービスは、ソーシャルネットワーキングサイトの台頭によって強化され、アジア太平洋地域におけるビデオエンコーダの需要を高めています。アジア太平洋地域における監視カメラ需要の急増には、公共インフラの拡大、テロ活動、犯罪率、データ盗難の増加、遠隔監視などが寄与しています。今後数年間、監視カメラの普及が進むことで、アジア太平洋諸国におけるビデオエンコーダの需要と普及が促進されると予想されます。
The Global Video Encoders Market size is expected to reach $3.7 billion by 2030, rising at a market growth of 7.1% CAGR during the forecast period. In the year 2022, the market attained a volume of 3,812.5 thousand Units experiencing a growth of 6.9% (2019-2022).
Video surveillance systems with facial recognition capabilities find applications in security, law enforcement, and public spaces. This enables security personnel to respond promptly to potential threats or incidents. Therefore, Surveillance segment generated $808.1 million revenue in the market in 2022. Video analytics enables the analysis of behavioral patterns within video footage. Intelligent video analytics systems can generate automated alerts and notifications based on predefined rules or anomalies. This is crucial for securing critical infrastructure, facilities, and sensitive zones. Due to the above aspects the market growth is expected to boost in the coming years.
The major strategies followed by the market participants are Product Launches as the key developmental strategy to keep pace with the changing demands of end users. For instance, In November, 2023, Matrox Electronic Systems Ltd. rolled out Matrox Maevex 7100 Series of single-channel 4K60 AVC/HEVC encoders. The launched product would be available for low-latency, high-quality, low-bitrate encoding of single high-resolution HDMI sources for audio and video streaming, contribution, and collaboration. Moreover, In April, 2020, Bosch announced the launch of INTEOX, a camera platform developed for modernizing the safety and security industry. This is an open platform of its kind and provides unlimited freedom for customization and innovation to system integrators, users, and application developers.
Based on the Analysis presented in the KBV Cardinal matrix; Cisco Systems, Inc. is the major forerunner in the Market. In October, 2023, Cisco Systems, Inc. launched Webex AI Assistant, which used real-time communications for audio and video to solve everyday challenges. The launched product would have new capabilities that would bolster productivity and accuracy for customers. Companies such as Haivision Systems Inc., Zhejiang Dahua Technology Co., Ltd., and Axis Communications AB are some of the key innovators in the Market.
Market Growth Factors
Increasing adoption of 4K and high-resolution video
High-resolution video is crucial for accurate facial recognition and identification. In applications where identifying individuals is essential, such as airports, border control, or high-security facilities, the adoption of 4K cameras supports more reliable and precise facial recognition algorithms. The adoption of high-resolution video is closely linked to the integration of advanced analytics in video surveillance systems. Analytics, such as behavioral analysis and anomaly detection, benefit from the rich visual data provided by high-resolution cameras, enhancing the overall intelligence of surveillance solutions. Thus, the increasing adoption of 4K and high-resolution video profoundly impacts the market.
Expanding use of video in corporate communications
Corporate events, conferences, and gatherings utilize video for event security and management. Video surveillance systems provide real-time monitoring, incident response, and documentation of events, ensuring a secure and organized environment. They support corporate crisis management and emergency response efforts. Real-time video feeds and recorded footage aid in assessing situations, coordinating responses, and ensuring the safety of employees and assets during emergencies. The convergence of security and communication functionalities reflects a growing trend in leveraging video solutions for comprehensive corporate environments, leading to the continued evolution and expansion of the market.
Market Restraining Factors
Data storage and retrieval challenges
Organizations often need to store video data for extended periods, especially in applications such as law enforcement, transportation, or critical infrastructure monitoring. Planning for long-term storage and ensuring the integrity of archived video content pose additional challenges. Adopting hybrid and cloud storage solutions introduces new data transfer, security, and compliance challenges. Providing seamless integration with video encoders and addressing data ownership and privacy concerns in cloud environments can be complex. Due to the above factors, market growth will be hampered in the coming years.
Type Outlook
Based on type, the market is fragmented into rack-mounted and standalone. In 2022, the rack-mounted segment witnessed the largest revenue share in the market. Rack-mounted video encoders are designed to fit into standard rack units (RU) commonly used in server rooms, data centers, broadcasting facilities, and other professional environments. Common rack sizes include 1U, 2U, or 3U, with 1U being the most compact and space-efficient. Rack-mounted video encoders have network interfaces for seamless integration into IP-based networks. This allows the transmission of encoded video over local area networks (LANs) or wide area networks (WANs).
Application Outlook
On the basis of application, the market is segmented into surveillance and broadcast. The surveillance segment recorded a remarkable revenue share in the market in 2022. Surveillance, facilitated by video encoders, significantly improves security by continuously monitoring physical spaces. This proactive approach acts as a deterrent to potential threats, and in the event of an incident, surveillance footage serves as valuable evidence for investigation and resolution. Integrating surveillance applications with video encoders provides a comprehensive solution for organizations seeking to enhance security, optimize operational efficiency, and leverage advanced technologies for monitoring and response. These benefits collectively create safer environments, reduce risks, and improve overall organizational resilience.
Surveillance Outlook
Under surveillance type, the market is further divided into retail, transportation, commercial, military & defense, institutional, and other. In 2022, the retail segment held the highest revenue share in the market. Many retailers have legacy analog surveillance systems in place. Video encoders enable the seamless integration of these analog cameras into modern IP-based surveillance networks. Retail surveillance using video encoders enhances the safety of both customers and staff. Surveying areas such as parking lots, entrances, and common spaces helps identify and address potential security issues in real time, contributing to a safer shopping environment.
Number of Channel Outlook
By number of channel, the market is categorised into 1 channel, 2 channel, 4 channel, 8 channel, 16 channel, and others. In 2022, the 1 channel segment generated the highest revenue share in the market. A 1-channel video encoder is designed to handle video signals from a single source. This can be an analog camera, digital camera, or any other video device with compatible output. Due to its single-channel capacity, a 1-channel video encoder is often compact and portable. This makes it suitable for various deployment scenarios where space considerations are essential. The interfaces of 1-channel video encoders are typically user-friendly, making them accessible to users with varying technical expertise. Web-based interfaces or dedicated software applications may be provided for configuration and monitoring.
Regional Outlook
Region-wise, the market is analysed across North America, Europe, Asia Pacific, and LAMEA. The Asia Pacific region recorded a remarkable revenue share in the market in 2022. Live streaming and other broadcasting services have been bolstered by the rising prominence of social networking sites, which has increased the demand for video encoders in the Asia-Pacific region. The expansion of public infrastructure, an increase in terrorist activities, crime rates, and data burglaries, as well as remote monitoring, have all contributed to the surge in demand for surveillance cameras in the Asia-Pacific region. In the coming years, the increasing prevalence of video surveillance cameras is anticipated to propel the demand for and acceptance of video encoders in several Asia-Pacific nations.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Harmonic Inc., Axis Communications AB (Canon, Inc.), Haivision Systems Inc., Zhejiang Dahua Technology Co., Ltd., Cisco Systems Inc., Robert Bosch GmbH, Matrox Electronic Systems Ltd., CommScope Holding Company, Inc., Delta Digital Video (Delta Information Systems, Inc.) and VITEC.
Recent Strategies Deployed in Video Encoders Market
Mergers & Acquisition
Aug-2021: Haivision Systems acquired CineMassive Displays, an industry leader in delivering visual collaboration solutions for mission-critical environments. This acquisition aimed to integrate the power of real-time secure video networking and data visualization to develop a distinct offering in the market, which fulfills the mission-critical challenges of complicated situations such as network, cybersecurity, and physical threats.
Jul-2020: Haivision acquired Teltoo (US), a key technology innovator for peer-to-peer (P2P) and WebRTC enabled real-time video delivery. This acquisition aimed to expand Haivision's expertise in cloud-connected live video from contribution & distribution, through to delivery. In addition, this deal would also allow Haivision to apply its machine learning and AI capabilities against real-time network analytics to maximize comprehensive edge-to-edge low latency video workflows.
Oct-2019: Haivision took over LightFlow Media Technologies, the advanced media optimization business of Epic Labs. This acquisition aimed to add AI and machine learning technologies to Haivision's innovative product line to form the basis for improvements in content-aware video encoding, object detection, content indexing, and also optimization of video contribution, delivery, and distribution for low-latency live feeds or video-on-demand.
Partnerships, Collaborations & Agreements
Nov-2022: Axis Communications announced its partnership with SecuriThings, an IoTOps solution provider. The partnership focuses on improving and simplifying the operational management of physical security infrastructure.
Jan-2022: Axis Communications came into partnership with Wasabi Technologies, the hot cloud storage company, for offering cloud storage for AXIS Camera Station (ACS) VMS. This solution integrates Wasabi's unlimited scalability and disruptively low, predictable cost with Axis's video technology for helping organizations in optimizing video surveillance deployments and manages the emerging longer retention periods and high-definition environments more effectively.
Nov-2021: Zhejiang Dahua Technology Co., Ltd. came into an agreement with HDL Automation Co., Ltd., a leading global provider of smart living solutions. Under this agreement, the video intercom systems of Dahua were combined with the smart home solutions of HDL to provide customers with a better smart home experience.
Sep-2019: Haivision joined hands with LightFlow by Epic Labs. This collaboration aimed to substantially improve live video encoding and processing. In addition, the collaboration would bring LightFlow's cloud workflow developments to Haivision's contribution edge devices. The first development combined LightFlow artificial intelligence (AI) technology among Haivision video encoders, allowing real-time content-aware video encoding for live contribution streams.
Apr-2019: VITEC partnered with Digistor, a leading innovator and manufacturer of industrial-grade flash storage products. This partnership aimed to offer a complete portfolio of streaming solutions across Australia and New Zealand.
Mar-2019: Haivision formed a partnership with DigiBox, the UK's leading product distribution company. This partnership aimed to represent the Haivision product offering for broadcast and enterprise markets in the United Kingdom.
Product Launches and Product Expansions
Nov-2023: Matrox Electronic Systems Ltd. rolled out Matrox Maevex 7100 Series of single-channel 4K60 AVC/HEVC encoders. The launched product would be available for low-latency, high-quality, low-bitrate encoding of single high-resolution HDMI sources for audio and video streaming, contribution, and collaboration.
Oct-2023: Cisco Systems, Inc. launched Webex AI Assistant, which used real-time communications for audio and video to solve everyday challenges. The launched product would have new capabilities that would bolster productivity and accuracy for customers.
Sep-2023: Harmonic Inc. introduced XOS Advanced Media Processor, a complete playout-to-delivery feature set, simplifying video streaming, distribution, and broadcast workflows. This launch would be aimed at expanding the XOS solution lowering costs and reducing energy consumption while streamlining operations for headend and edge applications by integrating broadcast-grade playout and extensive media processing features on a single software-based appliance.
Oct-2021: Haivision introduced Haivision Connect, an all-new cloud platform designed for churches. This live streaming solution opened the latest possibilities for churches to simply connect and engage with audiences from anywhere.
Jan-2021: Haivision launched its Haivision Play Pro app for usage on Android mobile devices, allowing remote broadcast video workflows. Haivision Play Pro is a free mobile app, which allows customers to safely play or stream live low latency video over SRT from anywhere.
May-2020: Haivision launched a new version of the Haivision Media Platform. This latest version is aimed at safe, multi-site live video distribution for streaming enterprise video content that includes all-hands webinars and IPTV to employees from anywhere inside & outside the corporate firewall.
Apr-2020: Bosch announced the launch of INTEOX, a camera platform developed for modernizing the safety and security industry. This is an open platform of its kind and provides unlimited freedom for customization and innovation to system integrators, users, and application developers.
Feb-2020: Dahua introduced HDCVI 6.0, the industry's first advanced AI and 4K real-time capabilities. This solution provides exceptional experience with security, intelligence & convenience while safeguarding HDCVI customers' investment.
Market Segments covered in the Report:
By Type (Volume, Thousand Units, USD Billion, 2019-2030)
By Application (Volume, Thousand Units, USD Billion, 2019-2030)
By Number of Channel (Volume, Thousand Units, USD Billion, 2019-2030)
By Geography (Volume, Thousand Units, USD Billion, 2019-2030)
Companies Profiled
Unique Offerings from KBV Research