市場調査レポート
商品コード
1374242

パスタと麺の世界市場規模、シェア、産業動向分析レポート:製品別、流通チャネル別、地域別展望と予測、2023年~2030年

Global Pasta And Noodles Market Size, Share & Industry Trends Analysis Report By Product (Instant, Dried, and Frozen/Canned), By Distribution Channel (Offline, and Online), By Regional Outlook and Forecast, 2023 - 2030

出版日: | 発行: KBV Research | ページ情報: 英文 196 Pages | 納期: 即納可能 即納可能とは

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=157.74円
パスタと麺の世界市場規模、シェア、産業動向分析レポート:製品別、流通チャネル別、地域別展望と予測、2023年~2030年
出版日: 2023年09月30日
発行: KBV Research
ページ情報: 英文 196 Pages
納期: 即納可能 即納可能とは
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界のパスタと麺の市場規模は、2030年までに1,067億米ドルに達し、予測期間中にCAGR 3.4%の市場成長率で上昇すると予測されます。

しかし、伝統的なパスタや麺類は炭水化物を多く含むことが多く、健康志向の消費者の間で人気を博している低炭水化物ダイエットやケト・ダイエットには合わない可能性があります。また、小麦ベースのパスタに含まれるグルテンは、グルテン過敏症やセリアック病の人にとって問題となる可能性があります。消費者は、全粒穀物、野菜、精製されすぎた小麦製品など、より健康的な食品の選択肢をますます求めるようになっています。こうした需要が、玄米、キヌア、ひよこ豆、レンズ豆を原料とする代替パスタや麺製品の台頭につながっています。食品表示や栄養ガイドラインの変更は、パスタと麺製品の販売方法や消費者の認知に影響を与える可能性があります。進化する規制に対応するためには、製品の配合を調整する必要があるかもしれません。このような側面が市場に課題を投げかけています。

製品の展望

製品別では、市場は乾燥、インスタント、冷凍・缶詰に区分されます。2022年の市場では、乾燥セグメントがかなりの収益シェアを獲得しました。同分野の成長を促進する要因としては、保存可能期間の延長による市場需要の増加が挙げられます。また、グルテンフリーや無脂肪のパスタは食物繊維が豊富で炭水化物が少ないため、近年健康志向が高まっており、乾燥製品の需要が高まっています。

流通チャネルの展望

流通チャネルに基づき、市場はオンラインとオフラインに細分化されます。2022年には、オフライン・セグメントが市場で最も高い売上シェアを占めました。スーパーマーケットやハイパーマーケットなどオフラインの小売業者の数は増加しており、乾燥、インスタント、冷蔵、缶詰の形態でこれらの製品を提供し、このセグメントの拡大を促進しています。簡便な料理への需要が拡大しているため、大手企業はスーパーマーケット・チェーンを通じてパスタや麺類を販売しています。

地域の展望

地域別に見ると、市場は北米、欧州、アジア太平洋、ラテンアメリカ、中東、アフリカで分析されます。2022年には、アジア太平洋地域が市場で最大の収益シェアを記録しました。近年、アジア太平洋地域のインスタントパスタと麺産業は加速度的な成長、構造調整、産業高度化を経験しています。現在、中国の即席麺業界の年間販売量は400億容器を超え、数多くの革新的な業界慣行が出現しています。こうした要因が地域市場の拡大に寄与しています。ベトナムを含む他の国々は、これらの商品の主要な消費者のひとつです。3分で食べられるパスタや麺類が新たな自信をもって登場し、若い人たちの間で人気が高まっています。

目次

第1章 市場範囲と調査手法

  • 市場の定義
  • 目的
  • 市場範囲
  • セグメンテーション
  • 調査手法

第2章 市場の概要

  • 主なハイライト

第3章 市場概要

  • イントロダクション
    • 概要
      • 市場構成とシナリオ
  • 市場に影響を与える主な要因
    • 市場促進要因
    • 市場抑制要因
  • ポーターのファイブフォース分析

第4章 世界のパスタと麺市場:製品別

  • 世界のインスタント市場:地域別
  • 世界の乾物市場:地域別
  • 世界の冷凍/缶詰市場:地域別

第5章 世界のパスタと麺市場:流通チャネル別

  • 世界のオフライン市場:地域別
  • 世界のオンライン市場:地域別

第6章 世界のパスタと麺市場:地域別

  • 北米
    • 北米の国別パスタと麺市場
      • 米国
      • カナダ
      • メキシコ
      • その他北米地域
  • 欧州
    • 欧州の国別パスタと麺市場
      • ドイツ
      • 英国
      • フランス
      • ロシア
      • スペイン
      • イタリア
      • その他欧州地域
  • アジア太平洋
    • アジア太平洋地域の国別パスタと麺市場
      • 中国
      • 日本
      • インド
      • 韓国
      • シンガポール
      • マレーシア
      • その他アジア太平洋地域
  • ラテンアメリカ・中東・アフリカ
    • 国別のラテンアメリカ、中東、アフリカパスタと麺市場
      • ブラジル
      • アルゼンチン
      • アラブ首長国連邦
      • サウジアラビア
      • 南アフリカ
      • ナイジェリア
      • その他ラテンアメリカ・中東・アフリカ地域

第7章 企業プロファイル

  • The Kraft Heinz Company
  • Campbell Soup Company
  • Unilever PLC
  • Conagra Brands, Inc
  • Barilla G e R. Fratelli S.p.A
  • ITC Limited
  • Nestle SA
  • Toyo Suisan Kaisha, Ltd
  • Nissin Foods Holdings Co, Ltd.
  • TreeHouse Foods, Inc

第8章 パスタと麺市場の勝利の必須条件

図表

LIST OF TABLES

  • TABLE 1 Global Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 2 Global Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 3 Global Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 4 Global Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 5 Global Instant Market by Region, 2019 - 2022, USD Million
  • TABLE 6 Global Instant Market by Region, 2023 - 2030, USD Million
  • TABLE 7 Global Dried Market by Region, 2019 - 2022, USD Million
  • TABLE 8 Global Dried Market by Region, 2023 - 2030, USD Million
  • TABLE 9 Global Frozen/Canned Market by Region, 2019 - 2022, USD Million
  • TABLE 10 Global Frozen/Canned Market by Region, 2023 - 2030, USD Million
  • TABLE 11 Global Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 12 Global Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 13 Global Offline Market by Region, 2019 - 2022, USD Million
  • TABLE 14 Global Offline Market by Region, 2023 - 2030, USD Million
  • TABLE 15 Global Online Market by Region, 2019 - 2022, USD Million
  • TABLE 16 Global Online Market by Region, 2023 - 2030, USD Million
  • TABLE 17 Global Pasta & Noodles Market by Region, 2019 - 2022, USD Million
  • TABLE 18 Global Pasta & Noodles Market by Region, 2023 - 2030, USD Million
  • TABLE 19 North America Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 20 North America Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 21 North America Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 22 North America Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 23 North America Instant Market by Country, 2019 - 2022, USD Million
  • TABLE 24 North America Instant Market by Country, 2023 - 2030, USD Million
  • TABLE 25 North America Dried Market by Country, 2019 - 2022, USD Million
  • TABLE 26 North America Dried Market by Country, 2023 - 2030, USD Million
  • TABLE 27 North America Frozen/Canned Market by Country, 2019 - 2022, USD Million
  • TABLE 28 North America Frozen/Canned Market by Country, 2023 - 2030, USD Million
  • TABLE 29 North America Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 30 North America Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 31 North America Offline Market by Country, 2019 - 2022, USD Million
  • TABLE 32 North America Offline Market by Country, 2023 - 2030, USD Million
  • TABLE 33 North America Online Market by Country, 2019 - 2022, USD Million
  • TABLE 34 North America Online Market by Country, 2023 - 2030, USD Million
  • TABLE 35 North America Pasta & Noodles Market by Country, 2019 - 2022, USD Million
  • TABLE 36 North America Pasta & Noodles Market by Country, 2023 - 2030, USD Million
  • TABLE 37 US Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 38 US Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 39 US Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 40 US Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 41 US Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 42 US Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 43 Canada Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 44 Canada Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 45 Canada Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 46 Canada Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 47 Canada Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 48 Canada Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 49 Mexico Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 50 Mexico Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 51 Mexico Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 52 Mexico Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 53 Mexico Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 54 Mexico Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 55 Rest of North America Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 56 Rest of North America Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 57 Rest of North America Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 58 Rest of North America Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 59 Rest of North America Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 60 Rest of North America Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 61 Europe Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 62 Europe Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 63 Europe Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 64 Europe Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 65 Europe Instant Market by Country, 2019 - 2022, USD Million
  • TABLE 66 Europe Instant Market by Country, 2023 - 2030, USD Million
  • TABLE 67 Europe Dried Market by Country, 2019 - 2022, USD Million
  • TABLE 68 Europe Dried Market by Country, 2023 - 2030, USD Million
  • TABLE 69 Europe Frozen/Canned Market by Country, 2019 - 2022, USD Million
  • TABLE 70 Europe Frozen/Canned Market by Country, 2023 - 2030, USD Million
  • TABLE 71 Europe Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 72 Europe Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 73 Europe Offline Market by Country, 2019 - 2022, USD Million
  • TABLE 74 Europe Offline Market by Country, 2023 - 2030, USD Million
  • TABLE 75 Europe Online Market by Country, 2019 - 2022, USD Million
  • TABLE 76 Europe Online Market by Country, 2023 - 2030, USD Million
  • TABLE 77 Europe Pasta & Noodles Market by Country, 2019 - 2022, USD Million
  • TABLE 78 Europe Pasta & Noodles Market by Country, 2023 - 2030, USD Million
  • TABLE 79 Germany Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 80 Germany Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 81 Germany Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 82 Germany Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 83 Germany Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 84 Germany Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 85 UK Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 86 UK Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 87 UK Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 88 UK Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 89 UK Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 90 UK Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 91 France Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 92 France Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 93 France Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 94 France Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 95 France Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 96 France Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 97 Russia Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 98 Russia Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 99 Russia Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 100 Russia Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 101 Russia Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 102 Russia Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 103 Spain Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 104 Spain Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 105 Spain Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 106 Spain Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 107 Spain Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 108 Spain Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 109 Italy Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 110 Italy Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 111 Italy Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 112 Italy Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 113 Italy Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 114 Italy Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 115 Rest of Europe Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 116 Rest of Europe Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 117 Rest of Europe Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 118 Rest of Europe Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 119 Rest of Europe Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 120 Rest of Europe Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 121 Asia Pacific Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 122 Asia Pacific Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 123 Asia Pacific Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 124 Asia Pacific Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 125 Asia Pacific Instant Market by Country, 2019 - 2022, USD Million
  • TABLE 126 Asia Pacific Instant Market by Country, 2023 - 2030, USD Million
  • TABLE 127 Asia Pacific Dried Market by Country, 2019 - 2022, USD Million
  • TABLE 128 Asia Pacific Dried Market by Country, 2023 - 2030, USD Million
  • TABLE 129 Asia Pacific Frozen/Canned Market by Country, 2019 - 2022, USD Million
  • TABLE 130 Asia Pacific Frozen/Canned Market by Country, 2023 - 2030, USD Million
  • TABLE 131 Asia Pacific Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 132 Asia Pacific Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 133 Asia Pacific Offline Market by Country, 2019 - 2022, USD Million
  • TABLE 134 Asia Pacific Offline Market by Country, 2023 - 2030, USD Million
  • TABLE 135 Asia Pacific Online Market by Country, 2019 - 2022, USD Million
  • TABLE 136 Asia Pacific Online Market by Country, 2023 - 2030, USD Million
  • TABLE 137 Asia Pacific Pasta & Noodles Market by Country, 2019 - 2022, USD Million
  • TABLE 138 Asia Pacific Pasta & Noodles Market by Country, 2023 - 2030, USD Million
  • TABLE 139 China Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 140 China Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 141 China Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 142 China Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 143 China Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 144 China Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 145 Japan Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 146 Japan Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 147 Japan Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 148 Japan Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 149 Japan Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 150 Japan Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 151 India Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 152 India Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 153 India Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 154 India Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 155 India Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 156 India Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 157 South Korea Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 158 South Korea Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 159 South Korea Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 160 South Korea Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 161 South Korea Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 162 South Korea Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 163 Singapore Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 164 Singapore Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 165 Singapore Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 166 Singapore Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 167 Singapore Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 168 Singapore Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 169 Malaysia Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 170 Malaysia Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 171 Malaysia Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 172 Malaysia Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 173 Malaysia Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 174 Malaysia Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 175 Rest of Asia Pacific Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 176 Rest of Asia Pacific Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 177 Rest of Asia Pacific Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 178 Rest of Asia Pacific Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 179 Rest of Asia Pacific Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 180 Rest of Asia Pacific Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 181 LAMEA Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 182 LAMEA Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 183 LAMEA Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 184 LAMEA Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 185 LAMEA Instant Market by Country, 2019 - 2022, USD Million
  • TABLE 186 LAMEA Instant Market by Country, 2023 - 2030, USD Million
  • TABLE 187 LAMEA Dried Market by Country, 2019 - 2022, USD Million
  • TABLE 188 LAMEA Dried Market by Country, 2023 - 2030, USD Million
  • TABLE 189 LAMEA Frozen/Canned Market by Country, 2019 - 2022, USD Million
  • TABLE 190 LAMEA Frozen/Canned Market by Country, 2023 - 2030, USD Million
  • TABLE 191 LAMEA Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 192 LAMEA Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 193 LAMEA Offline Market by Country, 2019 - 2022, USD Million
  • TABLE 194 LAMEA Offline Market by Country, 2023 - 2030, USD Million
  • TABLE 195 LAMEA Online Market by Country, 2019 - 2022, USD Million
  • TABLE 196 LAMEA Online Market by Country, 2023 - 2030, USD Million
  • TABLE 197 LAMEA Pasta & Noodles Market by Country, 2019 - 2022, USD Million
  • TABLE 198 LAMEA Pasta & Noodles Market by Country, 2023 - 2030, USD Million
  • TABLE 199 Brazil Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 200 Brazil Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 201 Brazil Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 202 Brazil Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 203 Brazil Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 204 Brazil Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 205 Argentina Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 206 Argentina Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 207 Argentina Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 208 Argentina Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 209 Argentina Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 210 Argentina Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 211 UAE Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 212 UAE Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 213 UAE Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 214 UAE Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 215 UAE Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 216 UAE Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 217 Saudi Arabia Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 218 Saudi Arabia Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 219 Saudi Arabia Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 220 Saudi Arabia Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 221 Saudi Arabia Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 222 Saudi Arabia Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 223 South Africa Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 224 South Africa Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 225 South Africa Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 226 South Africa Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 227 South Africa Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 228 South Africa Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 229 Nigeria Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 230 Nigeria Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 231 Nigeria Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 232 Nigeria Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 233 Nigeria Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 234 Nigeria Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 235 Rest of LAMEA Pasta & Noodles Market, 2019 - 2022, USD Million
  • TABLE 236 Rest of LAMEA Pasta & Noodles Market, 2023 - 2030, USD Million
  • TABLE 237 Rest of LAMEA Pasta & Noodles Market by PRODUCT, 2019 - 2022, USD Million
  • TABLE 238 Rest of LAMEA Pasta & Noodles Market by PRODUCT, 2023 - 2030, USD Million
  • TABLE 239 Rest of LAMEA Pasta & Noodles Market by Distribution Channel, 2019 - 2022, USD Million
  • TABLE 240 Rest of LAMEA Pasta & Noodles Market by Distribution Channel, 2023 - 2030, USD Million
  • TABLE 241 Key Information - The Kraft Heinz Company
  • TABLE 242 Key Information - Campbell Soup Company
  • TABLE 243 Key Information - Unilever PLC
  • TABLE 244 Key Information - Conagra Brands, Inc.
  • TABLE 245 key Information - Barilla G. e R. Fratelli S.p.A
  • TABLE 246 Key Information - ITC Limited
  • TABLE 247 Key Information - Nestle S.A
  • TABLE 248 Key Information - Toyo Suisan Kaisha, Ltd.
  • TABLE 249 Key Information - Nissin Foods Holdings Co., Ltd.
  • TABLE 250 Key Information - TreeHouse Foods, Inc.
目次

The Global Pasta And Noodles Market size is expected to reach $106.7 billion by 2030, rising at a market growth of 3.4% CAGR during the forecast period.

In a fast-paced world, where time is of the essence, instant pasta & noodles offer a satisfying, hot meal in the blink of an eye, making them an ideal choice for students, working professionals, and anyone seeking a rapid and affordable dining solution. Thus, the Instant segment registered $39,974.8 million revenue in the market in 2022. Instant pasta & noodles have emerged as a go-to solution for busy individuals and families seeking quick, hassle-free meal options. Their widespread availability in various flavours, cuisines, and dietary options, including vegan and gluten-free varieties, ensures they cater to a broad spectrum of tastes and preferences. Moreover, their extended shelf life and easy storage make them a reliable pantry staple, adding to their significance in the instant food market as a convenient, tasty, and time-saving meal choice. Some of the factors impacting the market are changing lifestyles and food cultures, growing demand for instant meals and rising health and wellness concerns.

Modern lifestyles are often fast-paced, and people seek convenient meal options. Pasta and noodles are fast and easy to prepare, making them popular for busy individuals and families. Pasta and noodles can be used in various dishes, from Italian pasta dishes to Asian noodle bowls. Their versatility permits creativity in the kitchen and accommodates multiple tastes and dietary preferences. Increased globalization has led to greater exposure to different cuisines and food cultures. This has sparked an interest in trying and incorporating diverse ingredients and recipes, including pasta and noodles, into everyday meals. Changing lifestyles and the growing interest in diverse food cultures have led to the expansion and growth of the market. Moreover, Instant pasta and noodles are incredibly convenient. They typically come in pre-packaged portions and require minimal cooking time. This convenience particularly appeals to individuals and families looking for quick meal solutions. In today's fast-paced world, many people have limited time to prepare meals from scratch. Instant pasta and noodles can be prepared in minutes, making them an attractive option for those with busy schedules. Consumers from various cultural backgrounds can find options that cater to their taste preferences, whether they prefer Italian-style pasta or Asian noodles. The demand for instant meals, driven by convenience, time-saving, affordability, and variety, has been a significant factor in the growth of the market.

However, traditional pasta and noodles are often high in carbohydrates, which may not align with low-carb or keto diets that have gained popularity among health-conscious consumers. Also, gluten in wheat-based pasta can be problematic for those with gluten sensitivity or celiac disorder. Consumers increasingly seek healthier food options, including whole grains, vegetables, and over-refined wheat products. This demand has led to the rise of alternative pasta and noodle products made from brown rice, quinoa, chickpeas, and lentils. Changes in food labeling and nutritional guidelines can impact how pasta and noodle products are marketed and perceived by consumers. Compliance with evolving regulations may require adjustments in product formulations. These aspects pose a challenge for the market.

Product Outlook

On the basis of product, the market is segmented into dried, instant, and frozen & canned. The dried segment acquired a substantial revenue share in the market in 2022. Factors driving the segment's growth include an extended shelf life, leading to increased market demand. Additionally, health and wellness associated with gluten- and fat-free pasta have grown in popularity in recent years due to its high fiber and low carbohydrate content, increasing the demand for dried products.

Distribution Channel Outlook

Based on distribution channel, the market is fragmented into online and offline. In 2022, the offline segment held the highest revenue share in the market. Increasing numbers of offline retailers, such as supermarkets and hypermarkets, offer these products in dried, instant, refrigerated, and canned formats, fueling the segment's expansion. Due to the expanding demand for convenient dishes, significant players are distributing their pasta and noodle lines through supermarket chains.

Regional Outlook

Region-wise, the market is analysed across North America, Europe, Asia Pacific, and LAMEA. In 2022, the Asia Pacific region registered the largest revenue share in the market. In recent years, Asia-Pacific's instant pasta and noodle industry has experienced accelerated growth, structural adjustment, and industrial upgrading. Currently, the annual sales volume of China's instant noodle industry exceeds 40 billion containers, and numerous innovative industry practices have emerged. These factors are contributing to the expansion of the regional market. Other nations, including Vietnam, are among the leading consumers of these goods. Three-minute ready-to-eat pasta and noodles have emerged with a newfound confidence, reinforcing their popularity among young individuals.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Kraft Heinz Company, Campbell Soup Company, Unilever PLC, Conagra Brands, Inc., Barilla G. e R. Fratelli S.p.A, ITC Limited, Nestle S.A, Toyo Suisan Kaisha, Ltd., Nissin Foods Holdings Co., Ltd., and TreeHouse Foods, Inc.

Scope of the Study

Market Segments covered in the Report:

By Product

  • Instant
  • Dried
  • Frozen/Canned

By Distribution Channel

  • Offline
  • Online

By Geography

  • North America
    • US
    • Canada
    • Mexico
    • Rest of North America
  • Europe
    • Germany
    • UK
    • France
    • Russia
    • Spain
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Singapore
    • Malaysia
    • Rest of Asia Pacific
  • LAMEA
    • Brazil
    • Argentina
    • UAE
    • Saudi Arabia
    • South Africa
    • Nigeria
    • Rest of LAMEA

Companies Profiled

  • The Kraft Heinz Company
  • Campbell Soup Company
  • Unilever PLC
  • Conagra Brands, Inc.
  • Barilla G. e R. Fratelli S.p.A
  • ITC Limited
  • Nestle S.A
  • Toyo Suisan Kaisha, Ltd.
  • Nissin Foods Holdings Co., Ltd.
  • TreeHouse Foods, Inc.

Unique Offerings from KBV Research

  • Exhaustive coverage
  • Highest number of market tables and figures
  • Subscription based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free

Table of Contents

Chapter 1. Market Scope & Methodology

  • 1.1 Market Definition
  • 1.2 Objectives
  • 1.3 Market Scope
  • 1.4 Segmentation
    • 1.4.1 Global Pasta & Noodles Market, by Product
    • 1.4.2 Global Pasta & Noodles Market, by Distribution Channel
    • 1.4.3 Global Pasta & Noodles Market, by Geography
  • 1.5 Methodology for the research

Chapter 2. Market at a Glance

  • 2.1 Key Highlights

Chapter 3. Market Overview

  • 3.1 Introduction
    • 3.1.1 Overview
      • 3.1.1.1 Market Composition and Scenario
  • 3.2 Key Factors Impacting the Market
    • 3.2.1 Market Drivers
    • 3.2.2 Market Restraints
  • 3.3 Porter's Five Forces Analysis

Chapter 4. Global Pasta & Noodles Market by Product

  • 4.1 Global Instant Market by Region
  • 4.2 Global Dried Market by Region
  • 4.3 Global Frozen/Canned Market by Region

Chapter 5. Global Pasta & Noodles Market by Distribution Channel

  • 5.1 Global Offline Market by Region
  • 5.2 Global Online Market by Region

Chapter 6. Global Pasta & Noodles Market by Region

  • 6.1 North America Pasta & Noodles Market
    • 6.1.1 North America Pasta & Noodles Market by Product
      • 6.1.1.1 North America Instant Market by Country
      • 6.1.1.2 North America Dried Market by Country
      • 6.1.1.3 North America Frozen/Canned Market by Country
    • 6.1.2 North America Pasta & Noodles Market by Distribution Channel
      • 6.1.2.1 North America Offline Market by Country
      • 6.1.2.2 North America Online Market by Country
    • 6.1.3 North America Pasta & Noodles Market by Country
      • 6.1.3.1 US Pasta & Noodles Market
        • 6.1.3.1.1 US Pasta & Noodles Market by Product
        • 6.1.3.1.2 US Pasta & Noodles Market by Distribution Channel
      • 6.1.3.2 Canada Pasta & Noodles Market
        • 6.1.3.2.1 Canada Pasta & Noodles Market by Product
        • 6.1.3.2.2 Canada Pasta & Noodles Market by Distribution Channel
      • 6.1.3.3 Mexico Pasta & Noodles Market
        • 6.1.3.3.1 Mexico Pasta & Noodles Market by Product
        • 6.1.3.3.2 Mexico Pasta & Noodles Market by Distribution Channel
      • 6.1.3.4 Rest of North America Pasta & Noodles Market
        • 6.1.3.4.1 Rest of North America Pasta & Noodles Market by Product
        • 6.1.3.4.2 Rest of North America Pasta & Noodles Market by Distribution Channel
  • 6.2 Europe Pasta & Noodles Market
    • 6.2.1 Europe Pasta & Noodles Market by Product
      • 6.2.1.1 Europe Instant Market by Country
      • 6.2.1.2 Europe Dried Market by Country
      • 6.2.1.3 Europe Frozen/Canned Market by Country
    • 6.2.2 Europe Pasta & Noodles Market by Distribution Channel
      • 6.2.2.1 Europe Offline Market by Country
      • 6.2.2.2 Europe Online Market by Country
    • 6.2.3 Europe Pasta & Noodles Market by Country
      • 6.2.3.1 Germany Pasta & Noodles Market
        • 6.2.3.1.1 Germany Pasta & Noodles Market by Product
        • 6.2.3.1.2 Germany Pasta & Noodles Market by Distribution Channel
      • 6.2.3.2 UK Pasta & Noodles Market
        • 6.2.3.2.1 UK Pasta & Noodles Market by Product
        • 6.2.3.2.2 UK Pasta & Noodles Market by Distribution Channel
      • 6.2.3.3 France Pasta & Noodles Market
        • 6.2.3.3.1 France Pasta & Noodles Market by Product
        • 6.2.3.3.2 France Pasta & Noodles Market by Distribution Channel
      • 6.2.3.4 Russia Pasta & Noodles Market
        • 6.2.3.4.1 Russia Pasta & Noodles Market by Product
        • 6.2.3.4.2 Russia Pasta & Noodles Market by Distribution Channel
      • 6.2.3.5 Spain Pasta & Noodles Market
        • 6.2.3.5.1 Spain Pasta & Noodles Market by Product
        • 6.2.3.5.2 Spain Pasta & Noodles Market by Distribution Channel
      • 6.2.3.6 Italy Pasta & Noodles Market
        • 6.2.3.6.1 Italy Pasta & Noodles Market by Product
        • 6.2.3.6.2 Italy Pasta & Noodles Market by Distribution Channel
      • 6.2.3.7 Rest of Europe Pasta & Noodles Market
        • 6.2.3.7.1 Rest of Europe Pasta & Noodles Market by Product
        • 6.2.3.7.2 Rest of Europe Pasta & Noodles Market by Distribution Channel
  • 6.3 Asia Pacific Pasta & Noodles Market
    • 6.3.1 Asia Pacific Pasta & Noodles Market by Product
      • 6.3.1.1 Asia Pacific Instant Market by Country
      • 6.3.1.2 Asia Pacific Dried Market by Country
      • 6.3.1.3 Asia Pacific Frozen/Canned Market by Country
    • 6.3.2 Asia Pacific Pasta & Noodles Market by Distribution Channel
      • 6.3.2.1 Asia Pacific Offline Market by Country
      • 6.3.2.2 Asia Pacific Online Market by Country
    • 6.3.3 Asia Pacific Pasta & Noodles Market by Country
      • 6.3.3.1 China Pasta & Noodles Market
        • 6.3.3.1.1 China Pasta & Noodles Market by Product
        • 6.3.3.1.2 China Pasta & Noodles Market by Distribution Channel
      • 6.3.3.2 Japan Pasta & Noodles Market
        • 6.3.3.2.1 Japan Pasta & Noodles Market by Product
        • 6.3.3.2.2 Japan Pasta & Noodles Market by Distribution Channel
      • 6.3.3.3 India Pasta & Noodles Market
        • 6.3.3.3.1 India Pasta & Noodles Market by Product
        • 6.3.3.3.2 India Pasta & Noodles Market by Distribution Channel
      • 6.3.3.4 South Korea Pasta & Noodles Market
        • 6.3.3.4.1 South Korea Pasta & Noodles Market by Product
        • 6.3.3.4.2 South Korea Pasta & Noodles Market by Distribution Channel
      • 6.3.3.5 Singapore Pasta & Noodles Market
        • 6.3.3.5.1 Singapore Pasta & Noodles Market by Product
        • 6.3.3.5.2 Singapore Pasta & Noodles Market by Distribution Channel
      • 6.3.3.6 Malaysia Pasta & Noodles Market
        • 6.3.3.6.1 Malaysia Pasta & Noodles Market by Product
        • 6.3.3.6.2 Malaysia Pasta & Noodles Market by Distribution Channel
      • 6.3.3.7 Rest of Asia Pacific Pasta & Noodles Market
        • 6.3.3.7.1 Rest of Asia Pacific Pasta & Noodles Market by Product
        • 6.3.3.7.2 Rest of Asia Pacific Pasta & Noodles Market by Distribution Channel
  • 6.4 LAMEA Pasta & Noodles Market
    • 6.4.1 LAMEA Pasta & Noodles Market by Product
      • 6.4.1.1 LAMEA Instant Market by Country
      • 6.4.1.2 LAMEA Dried Market by Country
      • 6.4.1.3 LAMEA Frozen/Canned Market by Country
    • 6.4.2 LAMEA Pasta & Noodles Market by Distribution Channel
      • 6.4.2.1 LAMEA Offline Market by Country
      • 6.4.2.2 LAMEA Online Market by Country
    • 6.4.3 LAMEA Pasta & Noodles Market by Country
      • 6.4.3.1 Brazil Pasta & Noodles Market
        • 6.4.3.1.1 Brazil Pasta & Noodles Market by Product
        • 6.4.3.1.2 Brazil Pasta & Noodles Market by Distribution Channel
      • 6.4.3.2 Argentina Pasta & Noodles Market
        • 6.4.3.2.1 Argentina Pasta & Noodles Market by Product
        • 6.4.3.2.2 Argentina Pasta & Noodles Market by Distribution Channel
      • 6.4.3.3 UAE Pasta & Noodles Market
        • 6.4.3.3.1 UAE Pasta & Noodles Market by Product
        • 6.4.3.3.2 UAE Pasta & Noodles Market by Distribution Channel
      • 6.4.3.4 Saudi Arabia Pasta & Noodles Market
        • 6.4.3.4.1 Saudi Arabia Pasta & Noodles Market by Product
        • 6.4.3.4.2 Saudi Arabia Pasta & Noodles Market by Distribution Channel
      • 6.4.3.5 South Africa Pasta & Noodles Market
        • 6.4.3.5.1 South Africa Pasta & Noodles Market by Product
        • 6.4.3.5.2 South Africa Pasta & Noodles Market by Distribution Channel
      • 6.4.3.6 Nigeria Pasta & Noodles Market
        • 6.4.3.6.1 Nigeria Pasta & Noodles Market by Product
        • 6.4.3.6.2 Nigeria Pasta & Noodles Market by Distribution Channel
      • 6.4.3.7 Rest of LAMEA Pasta & Noodles Market
        • 6.4.3.7.1 Rest of LAMEA Pasta & Noodles Market by Product
        • 6.4.3.7.2 Rest of LAMEA Pasta & Noodles Market by Distribution Channel

Chapter 7. Company Profiles

  • 7.1 The Kraft Heinz Company
    • 7.1.1 Company Overview
    • 7.1.2 Financial Analysis
    • 7.1.3 Regional Analysis
    • 7.1.4 Research & Development Expense
    • 7.1.5 Recent strategies and developments:
      • 7.1.5.1 Product Launches and Product Expansions:
    • 7.1.6 SWOT Analysis
  • 7.2 Campbell Soup Company
    • 7.2.1 Company Overview
    • 7.2.2 Financial Analysis
    • 7.2.3 Segmental Analysis
    • 7.2.4 Research & Development Expenses
    • 7.2.5 Recent strategies and developments:
      • 7.2.5.1 Acquisition and Mergers:
    • 7.2.6 SWOT Analysis
  • 7.3 Unilever PLC
    • 7.3.1 Company Overview
    • 7.3.2 Financial Analysis
    • 7.3.3 Segmental and Regional Analysis
    • 7.3.4 Research & Development Expense
    • 7.3.5 Recent strategies and developments:
      • 7.3.5.1 Product Launches and Product Expansions:
    • 7.3.6 SWOT Analysis
  • 7.4 Conagra Brands, Inc.
    • 7.4.1 Company Overview
    • 7.4.2 Financial Analysis
    • 7.4.3 Segmental Analysis
    • 7.4.4 Research & Development Expenses
    • 7.4.5 Recent strategies and developments:
      • 7.4.5.1 Product Launches and Product Expansions:
    • 7.4.6 SWOT Analysis
  • 7.5 Barilla G. e R. Fratelli S.p.A
    • 7.5.1 Company Overview
    • 7.5.2 Financial Analysis
    • 7.5.3 Regional Analysis
    • 7.5.4 Research & Development Expense
    • 7.5.5 Recent strategies and developments:
      • 7.5.5.1 Product Launches and Product Expansions:
    • 7.5.6 SWOT Analysis
  • 7.6 ITC Limited
    • 7.6.1 Company Overview
    • 7.6.2 Financial Analysis
    • 7.6.3 Segmental and Regional Analysis
    • 7.6.4 Research & Development Expenses
    • 7.6.5 SWOT Analysis
  • 7.7 Nestle S.A
    • 7.7.1 Company Overview
    • 7.7.2 Financial Analysis
    • 7.7.3 Segmental and Regional Analysis
    • 7.7.4 Research & Development Expenses
    • 7.7.5 Recent strategies and developments:
      • 7.7.5.1 Product Launches and Product Expansions:
    • 7.7.6 SWOT Analysis
  • 7.8 Toyo Suisan Kaisha, Ltd.
    • 7.8.1 Company Overview
    • 7.8.2 Financial Analysis
    • 7.8.3 Segmental and Regional Analysis
    • 7.8.4 Research & Development Expenses
    • 7.8.5 SWOT Analysis
  • 7.9 Nissin Foods Holdings Co., Ltd.
    • 7.9.1 Company Overview
    • 7.9.2 Financial Analysis
    • 7.9.3 Segmental and Regional Analysis
    • 7.9.4 Recent strategies and developments:
      • 7.9.4.1 Product Launches and Product Expansions:
    • 7.9.5 SWOT Analysis
  • 7.10. TreeHouse Foods, Inc.
    • 7.10.1 Company Overview
    • 7.10.2 Financial Analysis
    • 7.10.3 Segmental and Regional Analysis
    • 7.10.4 Research & Development Expenses
    • 7.10.5 Recent strategies and developments:
      • 7.10.5.1 Acquisition and Mergers:
    • 7.10.6 SWOT Analysis

Chapter 8. Winning Imperatives of Pasta & Noodles Market