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市場調査レポート
商品コード
1245716
フローズンヨーグルトの世界市場規模、シェア、産業動向分析レポートフレーバー別(チョコレート、ストロベリー、マンゴー、パイナップル、その他)、性質別(従来型、オーガニック)、流通チャネル別、地域別展望と予測、2022~2028年Global Frozen Yogurt Market Size, Share & Industry Trends Analysis Report By Flavor (Chocolate, Strawberry, Mango, Pineapple and Others), By Nature (Conventional and Organic), By Distribution Channel, By Regional Outlook and Forecast, 2022 - 2028 |
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フローズンヨーグルトの世界市場規模、シェア、産業動向分析レポートフレーバー別(チョコレート、ストロベリー、マンゴー、パイナップル、その他)、性質別(従来型、オーガニック)、流通チャネル別、地域別展望と予測、2022~2028年 |
出版日: 2023年02月28日
発行: KBV Research
ページ情報: 英文 215 Pages
納期: 即納可能
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世界のフローズンヨーグルト市場規模は、2028年には138億米ドルに達し、予測期間中にCAGR 5.0%の市場成長率で上昇すると予測されています。
ヨーグルトの内容物の15~17%は砂糖(ビートまたはサトウキビ)でできており、これも甘みを加えるとともに固形成分の数を増やし、ヨーグルトに改良されたボディとテクスチャーを与えています。ヨーグルトはゼラチンや植物性成分(グアーガム、カラギーナン)により安定化され、結晶化を抑え、溶ける温度を上げることができます。この安定化により、フローズンヨーグルトは、取り扱いや温度変化にもかかわらず、滑らかな状態を維持することができます。フローズンヨーグルトの製造には、乳製品と非乳製品の両方を使用することができます。デザートとして頻繁に食べられているひんやりした食事です。
さらに、フローズンヨーグルトは、ココナッツや大豆などの非乳製品からも作られます。製造方法によっては、甘味料、香料、着色料、安定剤、保存料、乳化剤などを含む場合もあります。ヨーグルトには、タンパク質、ビタミンB-12、カルシウム、ビタミンB-2、カリウム、マグネシウムなどの各種ミネラルや、胃腸に良い菌が含まれています。ヨーグルトの中で最も適応性が高いのはプレーンヨーグルトかセットヨーグルトで、脂肪の量にもよりますが、1カップあたり約100-160キロカロリーです。フレーバー付きのフローズンヨーグルトは、砂糖入りのプレーン・バニラから、さまざまなフルーツ味のものまで、幅広い選択肢があります。
COVID-19の影響度分析
フローズンヨーグルトは、オーガニック原料の使用やコレステロールフリーの試み、添加物や保存料を使用しないヴィーガン商品など、大手メーカー各社が商品構成を工夫しています。また、免疫力を高める商品など、健康に役立つ栄養強化商品を求める顧客も増えました。さらに、COVIDの流行は、スーパーマーケットの備蓄や封鎖対策による専門店の閉鎖によって、消費量が緩やかに減少していた小売ヨーグルト部門を一時的に押し上げることになりました。以上のことから、COVID-19のパンデミックはフローズンヨーグルト市場にプラスの影響を与えたと言えます。
市場成長要因
オンラインおよびソーシャルメディアプラットフォームの影響力の増大
中国、ブラジル、トルコなどの新興諸国では、多くのオンライン販売チャネルがあるため、フローズンヨーグルトの消費量が増えています。さらに、サウジアラビア、インド、韓国などの発展途上国の人々は、フローズンヨーグルトの健康効果を知っているため、スナックとして採用したり、昼食や夕食の後に摂取しています。したがって、ソーシャルメディアやオンライン販売プラットフォームの大きな影響力が、フローズンヨーグルト市場の成長を後押ししています。
新しいフレーバーやサービスモデルの開発
最近の市場動向として、タルト味のような珍しい味や個性的な味をブレンドすることが注目されています。タルトフレーバーのフローズンヨーグルトデザートは、発売以来、通常のヨーグルトに比べ、格別な味わいと最小限の糖分によって、絶大な人気を誇っています。これは、健康的な食品を求める消費者のニーズの高まりに対応したものです。こうした新興国市場の開拓により、アイスクリームなどの他の選択肢よりもフローズンヨーグルトが支持され、今後数年間の市場拡大に寄与しています。
市場の抑制要因
表示違反や模倣品の混入に関する問題
ヨーグルト製品の消費量は増加傾向にあり、それに伴い、市場に出回る偽物や模倣品の数も増加しています。また、偽造とは、偽ブランドや非正規品の販売を意味し、フローズンヨーグルトの正規ベンダーにとって重要な問題です。価格に敏感な消費者がいる貧しい国では、偽造ブランドは一般的です。これらの粗悪品は、迷惑行為や安全性の問題を頻繁に引き起こし、ひいてはお客さまに悪い印象を与えてしまいます。このように、偽物の増加や政府の厳しい規制が市場の成長を妨げると予測されています。
ネイチャーアウトルック
性質に基づき、フローズンヨーグルト市場はオーガニックと従来型に分類されます。オーガニックセグメントは、2021年のフローズンヨーグルト市場においてかなりの成長率を調達しました。オーガニック食品に対する消費者の嗜好の増加が、このセグメントの拡大の原因となっています。消費者は、合成化学物質の摂取が今日の健康や食べるものに与える悪影響について、より強く認識しています。このため、オーガニック原料を使用したフレーバーヨーグルトの需要が高まっています。
フレーバーの展望
フレーバーに基づいて、フローズンヨーグルト市場は、チョコレート、マンゴー、パイナップル、ストロベリー、その他に分けられます。2021年のフローズンヨーグルト市場では、チョコレート分野が最大の収益シェアを獲得しました。あらゆる年代の顧客の間で世界的に最も人気のある味はチョコレートであり、最もよく利用されている味です。鮮やかな色、独特の甘さ、滑らかな食感により、消費者の間で最も人気のあるヨーグルトのフレーバーとなっており、それゆえこのセグメントの成長を増大させています。また、チョコレートには抗酸化物質が含まれており、健康面でも多くのメリットがあることが知られています。
流通チャネルの展望
流通チャネルに基づき、フローズンヨーグルト市場はスーパーマーケット/ハイパーマーケット、コンビニエンスストア、専門店、オンラインストア、その他に分類されます。2021年のフローズンヨーグルト市場では、専門店分野が顕著な成長率を獲得しています。フローズンヨーグルトの主要な販売チャネルの1つは、専門店のエリアです。セルフサービスモデルの採用により、この分野の拡大がさらに進むでしょう。大手企業が運営する専門店チェーンの大半は、セルフサービス型のビジネスモデルを採用しています。また、近年は需要の高まりから、新興国でも多くのフローズンヨーグルト専門店がオープンしています。
地域別概況
地域別では、フローズンヨーグルト市場は、北米、欧州、アジア太平洋、LAMEAで分析されています。2021年のフローズンヨーグルト市場では、欧州セグメントが最も高い収益シェアを調達しています。欧州のフローズンヨーグルト市場の拡大を支える要因としては、フローズンヨーグルト製品の流通経路の拡大や、天然・有機フローズンヨーグルトに対する顧客需要の高まりが挙げられます。さらに、健康的なライフスタイルを維持したいという願望とその意識の高まりが、この地域におけるフローズンヨーグルト商品への顧客の嗜好性を高めています。
List of Figures
The Global Frozen Yogurt Market size is expected to reach $13.8 billion by 2028, rising at a market growth of 5.0% CAGR during the forecast period.
A frozen treat known as frozen yogurt is created using yogurt and occasionally additional dairy and non-dairy ingredients. The same fundamental ingredients as ice cream are found in frozen yogurt, but it also includes live bacterial cultures. It differs from ice milk and traditional soft serve in that it is typically sourer than ice cream (though tanginess is partly due to the presence of lactic acid in the yogurt), in addition to being lower in fat (mainly because of the use of milk in place of cream).
Milk solids, a sweetener, milk fat, yogurt culture (often Streptococcus thermophilus and Lactobacillus bulgaricus), flavorings, and occasionally coloring make up frozen yogurt (natural or artificial). About 0.55 to 6% of yogurt is made up of milk fat, which gives yogurt its richness when added in amounts that are inversely linked to the number of milk solids. About 8-14% of the yogurt volume is made up of milk solids, which provide lactose for proteins and sweetness for creaminess and improved melting resistance.
15-17% of yogurt's contents are made up of sugar (beet or cane), which also adds sweetness and increases the number of solid ingredients, giving yogurt an improved body and texture. The yogurt is stabilized by gelatin and/or vegetable ingredients (guar gum, carrageenan), which lessen crystallization and raises its melting temperature. Due to this stabilization, the frozen yogurt will remain smooth despite handling or temperature changes. Both dairy and non-dairy products can be used to make frozen yogurt. It is a chilly meal that is frequently eaten as a dessert.
Additionally, frozen yogurt is also made from non-dairy foods like coconut and soy. Depending on the method of manufacturing, it may include sweeteners, flavors, color additives, stabilizers, preservatives, and emulsifiers. Yogurt contains various minerals, including protein, vitamin B-12, calcium, vitamin B-2, potassium, magnesium, and beneficial bacteria for the gastrointestinal tract. The most adaptable type of yogurt is plain or set yogurt, which has approximately 100 -160 calories per cup, depending on the amount of fat. The flavored frozen yogurt options range from plain vanilla with sugar to various fruit-flavored varieties.
COVID-19 Impact Analysis
Major players improved the composition of their frozen yogurt offerings by combining organic ingredients, attempting to make them cholesterol-free, and introducing vegan variants with no additional additives or preservatives. This also encouraged customers to search for immunity-boosting goods and other fortified products that would provide health benefits. Additionally, the COVID pandemic temporarily boosted the retail yogurt sector, which had been experiencing a modest decline in consumption due to the shutdown of specialty stores as a result of supermarket stockpiling and lockdown measures. In summary, the COVID-19 pandemic positively affected the frozen yogurt market.
Market Growth Factors
Rising influence of online and social media platforms
The majority of people in developing countries like China, Brazil, and Turkey are consuming more frozen yogurt today because of the availability of numerous online selling channels. Additionally, people in other developing nations like Saudi Arabia, India, South Korea, and others are adopting frozen yogurt as a snack or consuming it after lunch or supper because they know its health benefits. Therefore, the huge impact of social media and online sales platforms is propelling the growth of the frozen yogurt market.
Development of new flavors and service models
The emerging trend in the market is the blending of uncommon or distinctive flavors like the tart flavor. Since their release, tart-flavored frozen yogurt desserts have been incredibly popular because of their exceptional taste and minimal sugar content compared to regular yogurt. This is in accordance with the growing consumer demand for healthy foods. Due to all of these developments, customers favor frozen yogurt over other options like ice cream, aiding in the market's expansion in the coming years.
Market Restraining Factors
Issues regarding labelling violations and availability of counterfeit products
Yogurt product consumption is on the rise, which has also seen a growth in the number of fake and knockoff goods entering the market. Additionally, counterfeiting refers to false branding and the sale of unlicensed goods, which represents a significant issue for legitimate vendors of frozen yogurt. In poor nations with price-sensitive consumers, counterfeit brands are typically common. These subpar goods frequently cause annoyance and safety problems, which in turn cause customers to have bad impressions of them. Thus, it is projected that the growth of fake goods and stringent government regulations will hinder the growth of the market.
Nature Outlook
Based on nature, the frozen yogurt market is categorized into organic and conventional. The organic segment procured a considerable growth rate in the frozen yogurt market in 2021. An increase in consumer preference for organic food goods is responsible for the expansion of the segment. Consumers are more aware of the negative consequences that consuming synthetic chemicals has on their health today, as well as the food that they eat. This has increased market demand for flavored yogurt alternatives made from organic ingredients.
Flavor Outlook
On the basis of flavor, the frozen yogurt market is divided into chocolate, mango, pineapple, strawberry, and others. The chocolate segment acquired the largest revenue share in the frozen yogurt market in 2021. The most popular taste worldwide among customers of all ages is chocolate, which is the most commonly utilized flavor. Due to its vibrant color, distinctive sweetness, and smooth texture, it has become the most popular flavor of yogurt among consumers and hence augments the segment's growth. Additionally, chocolate is known to contain antioxidants that provide numerous health benefits.
Distribution Channel Outlook
Based on distribution channel, the frozen yogurt market is segmented into supermarket/hypermarket, convenience stores, specialist retailers, online stores, and others. The specialty stores segment garnered a remarkable growth rate in the frozen yogurt market in 2021. One of the key sales channels for frozen yogurt is the area of specialty stores. The adoption of the self-serve model would increase this sector's expansion further. The majority of specialized store chains operated by major players use the self-serve business model. In recent years, numerous frozen yogurt specialty stores have also opened in emerging nations, owing to the increased demand.
Regional Outlook
On the basis of region, the frozen yogurt market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Europe segment procured the highest revenue share in the frozen yogurt market in 2021. Factors supporting the expansion of the frozen yogurt market in Europe include the expansion of frozen yogurt product distribution channels and growing customer demand for natural and organic frozen yogurt. Additionally, the desire to maintain a healthy lifestyle and the increased awareness of this have increased customer indulgence in frozen yogurt goods in this region.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Lactalis Group, General Mills, Inc., Nestle S.A., Saputo, Inc., Britannia Industries Limited (Wadia group), Danone S.A. (Sofina Group), DuPont de Nemours, Inc., Arla Foods, Inc., Yakult Honsha Co., Ltd., and Menchie's Group, Inc.
Strategies Deployed in Frozen Yogurt Market
Feb-2023: Menchie's Group, Inc. came into collaboration with HI-CHEW, the immensely fruity, intensely chewy candy. Under this collaboration, Menchie's Group, Inc. would carry back consumer favorite HI-CHEW Raspberry. This flavor is tossed in participating Menchie's stores nationwide throughout February.
Sep-2022: Lactalis Group expanded its product line by combining Khaas's yogurt products into its portfolio. Presently, Khaas Dahi and Khaas Halal would be included in the portfolio which would result in Lactalis Group becoming the only national dairy company in ethnic yogurt.
Aug-2022: Menchie's Group, Inc. came into collaboration with SEGA, a Japanese multinational video game and entertainment company headquartered in Shinagawa, Tokyo. Under this collaboration, Menchie's Group, Inc. would release a new flavor named Sonic's Vegan Blue Raspberry Sorbet. Additionally, this fresh flavor would be sold in all Menchie's locations.
Jun-2022: Britannia Industries Limited would expand its geographic footprints in India by establishing a new dairy plant and another three greenfield units to cope with the increasing demand for dairy products.
May-2022: Lactalis Group took over Jalna, an Australian yogurt company. Through this acquisition, Lactalis Group would be able to extend its yogurt position and portfolio in the Australian dairy market.
Feb-2022: Nestle S.A. unveiled Fruit & Yogurt Smoothie pouches. Nestle-owned frozen snack brand Outshine revealed this new product which is aimed at both Adults and Children. Additionally, this new yogurt is made with real fruit with non-fat yogurt. Moreover, this new yogurt is available in four exciting flavors, namely, Peach raspberry, Pear vanilla, Blueberry pear, and Strawberry coconut.
Sep-2021: Saputo Inc. took over AmeriQual Group Holdings, LLC., which provides innovative solutions to major branded food companies, food service providers, and retailers. Under this acquisition, Saputo, Inc. took control over Carolina Dairy and Carolina Aseptic businesses previously operated by AmeriQual Group Holdings, LLC. Moreover, this acquisition would lead Saputo, Inc to competently place itself to grab the increasing demand for aseptic Nutritional snacks and Protein beverages.
Aug-2021: Danone S.A. unveiled the new Silk Greek Style Coconutmilk Yogurt Alternatives. This new product is free of artificial sweeteners and dairy and contains 10 grams of plant-based protein. Additionally, this new product line includes four exotic flavors, namely, Blueberry, Vanilla, Lemon, and Strawberry.
Mar-2021: Lactalis Group acquired Ultima Food, a Canadian manufacturer and marketer of yogurt and fresh dairy products, with production facilities in Granby, QC, and Delta, BC. Through this acquisition, Lactalis Group's investment would result in an effective opportunity in expanding the yogurt category in Canada. Moreover, this acquisition would enable the company to expand its footprint internationally.
Nov-2019: Lactalis Group took over Ehrmann Commonwealth Dairy, the U.S. yogurt business of Ehrmann, a Germany-based dairy company. Under this acquisition, Lactalis Group would use Ehrmann's Vermont and Arizona plants to create and strengthen its star brands, attain topflight service and quality for its private label customers and strengthen the national distribution system as well.
Jul-2019: General Mills, Inc. came into partnership with NextFoods, Inc., Colorado-based probiotics company. Under this partnership, General Mills, Inc. joined hands with GoodBelly Probiotics, a subsidiary of NextFoods, Inc to debut a product line of cereal and lactose-free yogurts. Additionally, the yogurt would come out in Vanilla Bean, Strawberry, Coconut, Wild Berry, and Black Cherry flavors. On the other hand, the cereal would come with one SKU, Peanut Butter Crunch.
Jan-2018: Menchie's Group, Inc. collaborated with Hormel Foods Corporation (an American food processing company). Under this collaboration, Menchie's Group, Inc. would craft a limited-edition flavor exploding with peanut buttery taste using the SKIPPY peanut butter. This new flavor is created especially for the fans to have a memorizing experience of SKIPPY peanut butter flavor.
Market Segments covered in the Report:
By Flavor
By Nature
By Distribution Channel
By Geography
Companies Profiled
Unique Offerings from KBV Research