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市場調査レポート
商品コード
1245701
カウンタートップの世界市場規模、シェア、産業動向分析レポート用途別、エンドユーザー別、素材別(御影石、固体表面、エンジニアドクォーツ、ラミネート、大理石)、地域別展望と予測、2022年~2028年Global Countertops Market Size, Share & Industry Trends Analysis Report By Application, By End-user, By Material (Granite, Solid Surface, Engineered Quartz, Laminate, Marble), By Regional Outlook and Forecast, 2022 - 2028 |
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カウンタートップの世界市場規模、シェア、産業動向分析レポート用途別、エンドユーザー別、素材別(御影石、固体表面、エンジニアドクォーツ、ラミネート、大理石)、地域別展望と予測、2022年~2028年 |
出版日: 2023年02月28日
発行: KBV Research
ページ情報: 英文 204 Pages
納期: 即納可能
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カウンタートップの世界市場規模は、予測期間中にCAGR 6.0%で成長し、2028年には1,876億米ドルに達すると予測されます。
また、まもなく、大手企業が顧客主導のマーケティング戦術を駆使することにより、キッチンキャビネット産業が大幅に増加すると思われます。多様なビジネスセグメントの需要を、キャビネット構築のための最先端材料で効果的かつ効率的に満たすことは可能です。つまり、デザイナーズ商品の需要は、キッチン、バス、またはオフィスを美的に今風にし、高い利便性をもたらす流行のデザインに対する消費者の欲求によってもたらされます。
世界の外食産業や都市化の進展に伴い、先端的なアイテムに対する需要は非常に大きいです。また、キャビネット業界では、高品質な石材の需要が高まっており、市場は拡大傾向にあります。シームレスに仕上げられた石英は、世界中のキッチンカウンターに使用されることが予想され、市場で人気の素材となっています。
COVID-19影響度分析
COVID-19の影響は不幸をもたらし、2020年と2021年のしばらくの間、継続しました。瞬時の停止により、採掘、加工、建設の主要拠点が停止し、全世界の生産に深刻な支障をきたしました。工場、建設現場、ホテルなどの閉鎖により、需要が基礎的なものにシフトし、カウンタートップ市場の拡大が阻害されました。さらに、いくつかの国では労働力の制限や原材料の不足により、カウンタートップの生産が激減しています。さらに、貿易規制がカウンタートップのサプライチェーンに影響を与えています。
市場成長要因
建物の改修・修繕のための支出の増加
モジュール式キッチンや、豪華なバスルームのアメニティグッズを置く美しい棚など、住宅や商業分野で用途が拡大しているカウンタートップは、重要な役割を担っています。新しい建物の建設で人工石や天然石の需要が高まっているため、大手カウンタートップメーカーはさまざまな素材の開発に力を注いでいます。また、世界中の建設会社が既存の建造物を改修するために投資しているため、作業台はより大きな需要があります。このような要因から、地域別市場は拡大すると思われます。
世界の都市化の進展
ホームデコレーションを通じて消費者のライフスタイルを描くことが成功していると考えられています。先進国市場、新興国市場ともに、このような成長が見られます。世界化と都市化の進展がその主な原因です。インドなどの地方都市では、都市化の進展に伴い、家庭のインテリアを改善するためのニーズが高まっています。また、キッチンやバスルーム、オフィスなどのインテリアを美しく、かつ高機能にするための新しいスタイルのニーズが高まっており、カウンタートップ市場の拡大につながっています。
市場抑制要因
花崗岩から発生する有害放射性物質
御影石には天然由来の放射性物質が含まれており、微量のガンマ線やベータ線を放出することがあり、製品の使用に支障をきたすことがあります。世界中の政府機関は、安全を保証するために、御影石の放射線レベルを管理するいくつかの規範と制限を設けています。住宅に組み込まれた御影石からの有害放射線の影響を減らすため、環境保護庁(EPA)は家庭内のラドンガス濃度の安全基準値を4エピキュアに設定しました。これは、タバコを半箱吸うのと同程度の肺がんリスクを持っています。その結果、カウンタートップ市場の拡大は、天然花崗岩からの危険な放射線によって、予想される期間中、制約を受けることになります。
素材の展望
素材に基づき、カウンタートップ市場は、御影石、ソリッドサーフェス、エンジニアドクォーツ、ラミネート、大理石、その他に区分されます。2021年、大理石セグメントはカウンタートップ市場で有望な収益シェアを調達しました。大理石は、白、黄、赤、黒などの色で頻繁に見られるため、インテリアによく利用されます。また、大理石は、彫刻をはじめとする多くの芸術品の制作に使用されています。キッチンのカウンター、床、バスルームのタイルなどにも大理石が使われています。大理石の種類は、黒、グレー、クリーム、赤など多数あります。大理石は、その美しさから、インテリアデザインにも多く使われています。
アプリケーションの展望
用途別では、カウンタートップ市場は、キッチン、バスルーム、その他に細分化されます。キッチンセグメントは、2021年のカウンタートップ市場で最大の収益シェアを示しました。このアプリケーションセグメントの拡大は、キッチンカウンタートップの需要拡大によって加速しています。また、新築住宅でキッチンに充てられる住居スペースの平均的な割合が増加していることから、予測期間中にこのセグメントの成長が加速すると予想されます。
エンドユーザーの展望
エンドユーザー別に見ると、カウンタートップ市場は住宅用と商業用に分けられます。2021年、カウンタートップ市場では、商業セグメントが顕著な収益シェアを記録しました。商業分野の製品需要は、世界のレストラン、ホテル、バー、カフェの増加により加速しています。また、旅行者が低価格の宿泊施設でも豪華なバスルームやキッチンを求めるようになり、高級ホテルや中級ホテルのオーナーは、仕上げ、家具、ワークトップのアップグレード、機能追加、ゲストエクスペリエンスの見直しなどを進めています。今後、このような動きが、この分野の拡大を促進すると思われます。
地域の展望
地域別に見ると、カウンタートップ市場は、北米、欧州、アジア太平洋、LAMEAで分析されます。2021年、アジア太平洋地域は、カウンタートップ市場における最大の収益シェアを予測しました。この高い割合は、生活水準の向上と、住宅および商業ビルユニットの両方における継続的な改修イニシアチブに起因すると考えられます。さらに、住宅改修プロジェクトとしてのカウンタートップ交換の需要が続いていることも、市場を牽引すると考えられます。さらに、顧客がラミネートやソリッドサーフェスから、より審美的で自然な表面素材へのアップグレードに努める中、エンジニアードストーン、磁器スラブ、ブッチャーブロックワークトップに対する消費者の関心が高まっていることも、需要を牽引するものと思われます。
List of Figures
The Global Countertops Market size is expected to reach $187.6 billion by 2028, rising at a market growth of 6.0% CAGR during the forecast period.
A countertop is a raised surface part of a counter used to set items down or serve food. A collection of chairs or stools frequently surrounds counters to provide sitting. A countertop is a fundamental piece of furniture used in kitchens, labs, retail spaces, restrooms, and offices supported by cabinets. Per their functionality, durability, beauty, and necessities, such as built-in appliances for the appropriate application, countertops are made from various materials. Due to their numerous uses and extensive utilities, countertops will likely generate significant revenue during the anticipated time.
The demand for contemporary worktops installed over cabinets and low-height furniture has increased due to recent technological advancements in the building sector. The construction business utilizes advanced tools, heavy machinery, mobile applications, robotics, drones, and 3D printing to supply cutting-edge and unique functionality items around the globe. Current countertop industry trends include using rust-free concrete, tactile and leather surfaces, recycled wood, eco-friendly composite stone, and non-porous laminates as cabinet-building materials.
Also, shortly, the kitchen cabinetry industry will increase significantly due to the leading companies' use of customer-driven marketing tactics. It is feasible to meet the demand for diverse business segments effectively and efficiently with cutting-edge materials for cabinet construction. So, the demand for designer goods is driven by consumers' desire for hip designs that will make their kitchens, baths, or offices aesthetically current and highly useful.
The world's continually growing restaurant business and urbanization will generate tremendous demand for cutting-edge items. In addition, the market is expanding due to the rising demand in the cabinetry industry for high-quality manufactured stones. It is expected that seamlessly finished quartz will be used to build kitchen countertops worldwide, making it a popular material on the market.
COVID-19 Impact Analysis
The COVID-19 effect has caused misery and continued for some time in 2020 and 2021. The instant shutdown halted the primary centers for mining, fabrication, and construction, severely impeding worldwide production. The demand has shifted to basic items due to the closure of factories, construction sites, hotels, and other businesses, which has hampered the expansion of the countertops market. Furthermore, countertop production has drastically declined due to labor limitations and a lack of raw materials in several countries. In addition, trade restrictions have impacted the supply chain for countertops.
Market Growth Factors
Increasing spending on renovating and repairing buildings
With its expanding applications in the residential and commercial sectors, such as modular kitchens and beautiful shelves for toiletries in opulent bathrooms, countertops play a significant role. Due to the increased demand for engineered and natural stone in the construction of new buildings, major countertop manufacturers are concentrating on creating a variety of materials. In addition, work platforms are in greater demand due to investments made by construction companies worldwide to renovate existing structures. The regional market would expand as a result of this factor.
Growing urbanization across the globe
The portrayal of consumers' lifestyles through home decor is thought to be successful. Both the developed and emerging regional markets are seeing growth in this. Globalization and increasing urbanization are the main causes of this. The need for these products to improve home interiors is increasing as urbanization spreads throughout regional countries like India. The need for new styles to make their kitchens, bathrooms, or offices aesthetically current with hyper-functionality has increased, which will lead to an expansion in the countertops market.
Market Restraining Factors
Hazardous radiations produced by granite
Granite contains naturally occurring radioactive materials that can release minute amounts of gamma and beta radiation, which can hinder the use of the product. Government agencies all around the world have put in place some norms and restrictions governing the radiation levels in granite in order to assure safety. To decrease the impact of hazardous radiations from the granite integrated into the house, the Environment Protection Agency (EPA) has set the safety threshold for radon gas levels in the household at four epicures. It has a comparable lung cancer risk as smoking half a pack of cigarettes. As a result, the expansion of the countertop market would be constrained throughout the anticipated time period by dangerous radiations from natural granite stone.
Materials Outlook
Based on materials, the countertops market is segmented into granite, solid surface, engineered quartz, laminate, marble, and others. In 2021, the marble segment procured a promising revenue share in the countertops market. Because marble is frequently found in colors like white, yellow, red, and black, it is frequently utilized in interior decor. It is used to create numerous artifacts, including sculptures. Kitchen countertops, floors, and bathroom tiles are all made of marble. There are numerous types of marble on the market, including black, grey, cream, and red marble. Because of its aesthetic appeal, marble is frequently utilized in interior design.
Application Outlook
On the basis of application, the countertops market is fragmented into kitchen, bathroom, and others. The kitchen segment witnessed the largest revenue share in the countertops market in 2021. This application segment's expansion is accelerated by the growing demand for kitchen countertops. Also, the segment growth is anticipated to pick up speed during the projection period due to an increase in the average share of dwelling space devoted to kitchens in new residential constructions.
End User Outlook
By end-user, the countertops market is divided into residential and commercial. In 2021, the commercial segment recorded a remarkable revenue share in the countertops market. The demand for products in the commercial segment is accelerating due to the world's increasing number of restaurants, hotels, bars, and cafes. Travellers' rising demand for luxurious bathrooms and kitchens, even in low-cost lodgings, is also placing pressure on luxury and mid-range hotel owners, who are upgrading finishes, furniture, and worktops, adding features, and rethinking the guest experience. Over the projected timeframe, this will fuel the segment's expansion.
Regional Outlook
Region-wise, the countertops market, is analysed across North America, Europe, Asia Pacific and LAMEA. In 2021, the Asia Pacific region projected the maximum revenue share in the countertops market. This high percentage can be attributed to rising living standards and ongoing renovation initiatives for both residential and commercial building units. Moreover, the market will be driven by the continuing demand for countertop replacement as a home improvement project. Furthermore, as customers strive to upgrade from laminates and solid surfaces to more aesthetically pleasing and natural-looking surface materials, the demand for the product will be driven by the rising consumer interest in engineered stone, porcelain slab, and butcher-block worktops.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Masco Corporation, Cambria Company LLC, Aristech Surfaces LLC (Trinseo PLC), Wilsonart LLC, Caesarstone Ltd., Formica Group (Broadview Holding), Cosentino Global, S.L.U., MS International, Inc., Dal-Tile Corporation (Mohawk Industries, Inc.), and Rosskopf + Partner AG (Hope Bearer Foundation)
Recent Strategies Deployed in Countertops Market
Partnerships, Collaborations and Agreements:
Nov-2022: Wilsonart extended its partnership with Rugby ABP, a wholesaler of specialty building products. The partnership involves assigning Rugby as Wilsonart's exclusive distributor in the New Mexico region. The extended partnership reflects both the company's devotion to delivering top-notch services and surfacing options to its customers.
Jul-2022: Wilsonart extended its partnership with Wurth Wood Group, a US-based provider of architectural products, decor, building products, etc. The partnership involves making Wurth Wood, Wilsonart's exclusive wholesale distributor in the Southern Louisiana region.
Nov-2021: Wilsonart partnered with HomeSphere, a US-based developer of a customer retention and acquisition platform intended for the real estate industry. Homesphere's deep network benefits Wilsonart by enabling it to communicate with its target audience adequately and efficiently.
Jun-2020: Cambria came into partnership with Millennium Granite & Marble, a US-based fabricator, and installer of countertops. The partnership involves providing Cambria with access to MGM's supreme quality stone products.
Acquisitions and Mergers:
Jan-2021: Caesarstone completed the acquisition of Omicron Granite and Tile, a leading stone supplier. The addition of Omicron expands Caesarstone's already existing network and aligns with its strategy to expand globally, deliver better service to its clients, and at the same time improve logistical efficiency.
Sep-2020: Caesarstone took over Lioli Ceramica, an India-based manufacturer of porcelain countertop slabs. The addition of Lioli Ceramica is a major milestone in Caesarstone's journey to expand its presence globally. Further, this acquisition aligns with Caesarstone's aim to become the first brand of choice for countertops.
Aug-2020: Wilsonart signed an agreement to take over Alpine Sales, a US-based wholesale distributor of hardware and solid surfaces. The addition of Alpine perfectly fits well with Wilsonart's corporate values and significantly improves the services Wilsonart offers.
Product Launches and Expansions:
Oct-2022: Daltile launched Stylizer, a visualizer. Through this launch, the company intends to streamline the shopping experience for its clients. The new feature introduced on Daltile's website allows users to visualize a room.
Aug-2022: Daltile unveiled four new designs under the One Quartz extra-large slab program. The new designs are available in three themes, Liberty Black, Arabescato Twilight, and Nightfall. Further, the designs are scratch and stain resistant and are non-porous.
Aug-2020: Cambria and Gensler jointly launched The Coordinates Collection by Cambria. The collection includes 14 quartz designs intended for both residential and commercial uses.
Geographical Expansions:
Dec-2021: Cambria expanded its plant located in Minnesota, United States. The expansion involves establishing a new polishing line, and a line to shape quartz slabs on the South part of the plant. This expansion expands Cambria's production capacity, and further allows it to manufacture large slabs.
Market Segments covered in the Report:
By Application
By End-user
By Material
By Geography
Companies Profiled
Unique Offerings from KBV Research