高級腕時計の世界市場規模、シェア、産業動向分析レポート：製品別（電子式、機械式）、流通チャネル別（オフライン、オンライン）、地域別の展望と予測、2022年～2028年

高級腕時計の世界市場規模は、2028年までに535億米ドルに達し、予測期間中にCAGR5.3%の市場成長率で上昇すると予想されています。

高級腕時計には、一般的な時計や格安の時計には通常見られない、非常に希少価値の高い金属が使用されています。また、セレブリティや王族、富裕層が高級時計を選ぶ傾向が強まっており、消費者の目から見た高級時計の価値を高め、市場の拡大に影響を与える重要な原動力の1つとなっています。また、健康状態を把握したり、インターネットに接続したりする機能を備えた高級スマートウォッチの開発により、現在、高級時計の需要は高まっています。

高級時計は、富の象徴であり、大きなステータスを示すものとして広く認識されているため、消費者の製品への関心を高め、さらなる販売を促しています。さらに、女性向けの高級時計の人気が高まっていることも、需要を後押ししています。これは、高収入の女性の割合が増加し、生活レベルが向上している結果です。

COVID-19の影響分析

COVID-19の発生期間中は、高級時計の需要が急増しました。高級時計の販売は、新品・中古を問わず、昨年から劇的に増加しており、この傾向は今後も続くと予想されます。需要の高まりに伴い、すべての価格が上昇しています。フィリップスの時計オークション統計の評価によると、ロットあたりの平均価格はジュネーブで3分の1以上、香港で半分以上上昇しました。したがって、パンデミックは、中古市場が拡大する一方で、サプライチェーンの障害が市場の成長を妨げるなど、高級時計市場にさまざまな影響を及ぼしたのです。

市場の成長要因

若年層における高級腕時計の需要拡大

時計業界は、男性が高級品、特に時計を好むことにより繁栄しています。高級時計の需要増加の原因としては、ブランド認知度の向上、欧米化の影響、独占欲の自然発生などが挙げられます。また、高級時計にはスマートな機能が搭載されるようになってきています。日々の活動量の記録、スマートな通知機能、内蔵の音楽ストレージ、決済用ストレージなどがあらかじめ搭載されています。また、手首にパルスオキシメーターや心拍数などのセンサーを搭載しているものもあります。

趣味としての時計収集の動向

時計の収集は、人によってはチャンスと難しさの両方がある情熱的なものです。時計と同じように、腕時計もさまざまなサイズや形があります。メーカー、ブランド、時刻、仕上げなど、様々な要素が絡み合い、複数の時計を所有することが趣味となる人も多いです。エイブラハム・リンカーンの時代の懐中時計や宇宙に行った時計など、一度は思い入れのある時計を手にしてみたいというのが消費者の本音と思われます。時計収集は、多くのコレクターにとって、時代を超越した、一生もの趣味なのです。

市場抑制要因

高級時計の価格の高さ、および偽造品の可能性

他の高級品と同様に、時計の偽造品も存在し、毎年数十億円のコストがかかる重要な産業問題です。偽造時計の見分け方は、デザイン上の矛盾に左右されます。名前のスペルミスや不適切なブランディングは、偽造品を示している可能性があります。時計のすべての構成部品が、金やダイヤモンドなどの優れた素材で作られていることを確認する必要があります。あるいは、プラスチックなどの安価な材料で作られている可能性もあります。このような場合、高級時計に要求される品質と相反し、低品位に見えてしまいます。

製品の展望

高級時計市場は、製品によって電子式と機械式に分類されます。機械式セグメントは、2021年の高級時計市場で大きな収益シェアを調達しました。この種の高級時計は、ファッションステートメントとして着用することができるため、かなりのビジネスクラスの人口に好まれています。機械式高級腕時計の寿命は、PVDやチタンセラミックコーティングを使用することによって向上します。機械式腕時計の動力源となるゼンマイは、機械的に巻き上げられるか、手首の動きに合わせて回転するローターを動力源としています。

流通チャネルの展望

高級腕時計市場は、販売チャネルによってオフラインとオンラインに分けられます。オフライン分野は、2021年の高級腕時計市場で最大の収益シェアを示しました。小売店を通じてハイエンド製品を購入したいという消費者の欲求の高まりが、この市場の拡大を後押しする主な要素です。また、スーパーマーケットやコンビニエンスストア、直営店などのオフラインチャネルで購入すれば、正確な寸法や重量を簡単に把握することができるようになっています。

地域別の概況

高級腕時計市場は地域別に見ると、北米、欧州、アジア太平洋、LAMEAで分析されています。2021年の高級腕時計市場では、アジア太平洋地域が最大の収益シェアを獲得しています。アジア太平洋地域の市場拡大の要因は、消費者行動の変化と可処分所得の増加です。市場の可能性を認識しているため、国際的な高級品企業は中国、日本、インドなどの国々に進出しています。この地域には重要な役者が存在し、一人当たりの所得が高く、上層中産階級の名声が高まっているため、高級時計の需要が高まっています。

目次

第1章 市場の範囲と調査手法

• 市場の定義
• 目的
• 市場規模
• セグメンテーション
  • 高級腕時計の世界市場、製品別
  • 高級腕時計の世界市場、流通チャネル別
  • 高級腕時計の世界市場、地域別
• 調査手法

第2章 市場概要

• イントロダクション
  • 概要説明
    • 市場の構成とシナリオ
• 市場に影響を与える主な要因
  • 市場促進要因
  • 市場抑制要因

第3章 高級腕時計市場で展開されている戦略

第4章 高級腕時計の世界市場：製品別

• 電子式腕時計の世界市場：地域別
• 機械式腕時計の世界市場：地域別

第5章 高級腕時計の世界市場：流通チャネル別

• オフラインの世界市場：地域別
• 地域別オンライン世界市場

第6章 高級腕時計の世界市場：地域別

• 北米
  • 北米の高級腕時計の国別市場
    • 米国
    • カナダ
    • メキシコ
    • その他北米地域
• 欧州
  • 欧州の高級腕時計市場：国別
    • ドイツ
    • 英国
    • フランス
    • ロシア
    • スペイン
    • イタリア
    • その他欧州
• アジア太平洋地域
  • アジア太平洋地域の高級腕時計市場：国別
    • 中国
    • 日本
    • インド
    • 韓国
    • シンガポール
    • マレーシア
    • その他アジア太平洋地域
• ラムア
  • LAMEAの高級腕時計市場：国別
    • ブラジル
    • アルゼンチン
    • UAE
    • サウジアラビア
    • 南アフリカ
    • ナイジェリア
    • その他のLAMEA

第7章 企業プロファイル

• Apple, Inc.
• Fossil Group, Inc.
• Movado Group, Inc.
• LVMH SE
• Ralph Lauren Corporation
• Citizen Watch Co., Ltd.
• The Swatch Group Ltd.
• Compagnie Financiere Richemont SA
• Seiko Holdings Corporation
• Rolex SA

LIST OF TABLES

• TABLE 1 Global Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 2 Global Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 3 Global Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 4 Global Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 5 Global Electronic Market by Region, 2018 - 2021, USD Million
• TABLE 6 Global Electronic Market by Region, 2022 - 2028, USD Million
• TABLE 7 Global Mechanical Market by Region, 2018 - 2021, USD Million
• TABLE 8 Global Mechanical Market by Region, 2022 - 2028, USD Million
• TABLE 9 Global Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 10 Global Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 11 Global Offline Market by Region, 2018 - 2021, USD Million
• TABLE 12 Global Offline Market by Region, 2022 - 2028, USD Million
• TABLE 13 Global Online Market by Region, 2018 - 2021, USD Million
• TABLE 14 Global Online Market by Region, 2022 - 2028, USD Million
• TABLE 15 Global Luxury Watch Market by Region, 2018 - 2021, USD Million
• TABLE 16 Global Luxury Watch Market by Region, 2022 - 2028, USD Million
• TABLE 17 North America Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 18 North America Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 19 North America Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 20 North America Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 21 North America Electronic Market by Country, 2018 - 2021, USD Million
• TABLE 22 North America Electronic Market by Country, 2022 - 2028, USD Million
• TABLE 23 North America Mechanical Market by Country, 2018 - 2021, USD Million
• TABLE 24 North America Mechanical Market by Country, 2022 - 2028, USD Million
• TABLE 25 North America Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 26 North America Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 27 North America Offline Market by Country, 2018 - 2021, USD Million
• TABLE 28 North America Offline Market by Country, 2022 - 2028, USD Million
• TABLE 29 North America Online Market by Country, 2018 - 2021, USD Million
• TABLE 30 North America Online Market by Country, 2022 - 2028, USD Million
• TABLE 31 North America Luxury Watch Market by Country, 2018 - 2021, USD Million
• TABLE 32 North America Luxury Watch Market by Country, 2022 - 2028, USD Million
• TABLE 33 US Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 34 US Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 35 US Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 36 US Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 37 US Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 38 US Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 39 Canada Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 40 Canada Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 41 Canada Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 42 Canada Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 43 Canada Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 44 Canada Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 45 Mexico Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 46 Mexico Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 47 Mexico Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 48 Mexico Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 49 Mexico Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 50 Mexico Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 51 Rest of North America Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 52 Rest of North America Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 53 Rest of North America Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 54 Rest of North America Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 55 Rest of North America Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 56 Rest of North America Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 57 Europe Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 58 Europe Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 59 Europe Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 60 Europe Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 61 Europe Electronic Market by Country, 2018 - 2021, USD Million
• TABLE 62 Europe Electronic Market by Country, 2022 - 2028, USD Million
• TABLE 63 Europe Mechanical Market by Country, 2018 - 2021, USD Million
• TABLE 64 Europe Mechanical Market by Country, 2022 - 2028, USD Million
• TABLE 65 Europe Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 66 Europe Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 67 Europe Offline Market by Country, 2018 - 2021, USD Million
• TABLE 68 Europe Offline Market by Country, 2022 - 2028, USD Million
• TABLE 69 Europe Online Market by Country, 2018 - 2021, USD Million
• TABLE 70 Europe Online Market by Country, 2022 - 2028, USD Million
• TABLE 71 Europe Luxury Watch Market by Country, 2018 - 2021, USD Million
• TABLE 72 Europe Luxury Watch Market by Country, 2022 - 2028, USD Million
• TABLE 73 Germany Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 74 Germany Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 75 Germany Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 76 Germany Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 77 Germany Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 78 Germany Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 79 UK Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 80 UK Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 81 UK Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 82 UK Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 83 UK Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 84 UK Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 85 France Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 86 France Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 87 France Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 88 France Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 89 France Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 90 France Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 91 Russia Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 92 Russia Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 93 Russia Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 94 Russia Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 95 Russia Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 96 Russia Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 97 Spain Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 98 Spain Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 99 Spain Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 100 Spain Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 101 Spain Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 102 Spain Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 103 Italy Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 104 Italy Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 105 Italy Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 106 Italy Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 107 Italy Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 108 Italy Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 109 Rest of Europe Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 110 Rest of Europe Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 111 Rest of Europe Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 112 Rest of Europe Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 113 Rest of Europe Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 114 Rest of Europe Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 115 Asia Pacific Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 116 Asia Pacific Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 117 Asia Pacific Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 118 Asia Pacific Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 119 Asia Pacific Electronic Market by Country, 2018 - 2021, USD Million
• TABLE 120 Asia Pacific Electronic Market by Country, 2022 - 2028, USD Million
• TABLE 121 Asia Pacific Mechanical Market by Country, 2018 - 2021, USD Million
• TABLE 122 Asia Pacific Mechanical Market by Country, 2022 - 2028, USD Million
• TABLE 123 Asia Pacific Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 124 Asia Pacific Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 125 Asia Pacific Offline Market by Country, 2018 - 2021, USD Million
• TABLE 126 Asia Pacific Offline Market by Country, 2022 - 2028, USD Million
• TABLE 127 Asia Pacific Online Market by Country, 2018 - 2021, USD Million
• TABLE 128 Asia Pacific Online Market by Country, 2022 - 2028, USD Million
• TABLE 129 Asia Pacific Luxury Watch Market by Country, 2018 - 2021, USD Million
• TABLE 130 Asia Pacific Luxury Watch Market by Country, 2022 - 2028, USD Million
• TABLE 131 China Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 132 China Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 133 China Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 134 China Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 135 China Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 136 China Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 137 Japan Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 138 Japan Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 139 Japan Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 140 Japan Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 141 Japan Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 142 Japan Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 143 India Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 144 India Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 145 India Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 146 India Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 147 India Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 148 India Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 149 South Korea Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 150 South Korea Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 151 South Korea Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 152 South Korea Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 153 South Korea Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 154 South Korea Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 155 Singapore Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 156 Singapore Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 157 Singapore Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 158 Singapore Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 159 Singapore Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 160 Singapore Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 161 Malaysia Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 162 Malaysia Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 163 Malaysia Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 164 Malaysia Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 165 Malaysia Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 166 Malaysia Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 167 Rest of Asia Pacific Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 168 Rest of Asia Pacific Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 169 Rest of Asia Pacific Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 170 Rest of Asia Pacific Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 171 Rest of Asia Pacific Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 172 Rest of Asia Pacific Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 173 LAMEA Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 174 LAMEA Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 175 LAMEA Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 176 LAMEA Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 177 LAMEA Electronic Market by Country, 2018 - 2021, USD Million
• TABLE 178 LAMEA Electronic Market by Country, 2022 - 2028, USD Million
• TABLE 179 LAMEA Mechanical Market by Country, 2018 - 2021, USD Million
• TABLE 180 LAMEA Mechanical Market by Country, 2022 - 2028, USD Million
• TABLE 181 LAMEA Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 182 LAMEA Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 183 LAMEA Offline Market by Country, 2018 - 2021, USD Million
• TABLE 184 LAMEA Offline Market by Country, 2022 - 2028, USD Million
• TABLE 185 LAMEA Online Market by Country, 2018 - 2021, USD Million
• TABLE 186 LAMEA Online Market by Country, 2022 - 2028, USD Million
• TABLE 187 LAMEA Luxury Watch Market by Country, 2018 - 2021, USD Million
• TABLE 188 LAMEA Luxury Watch Market by Country, 2022 - 2028, USD Million
• TABLE 189 Brazil Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 190 Brazil Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 191 Brazil Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 192 Brazil Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 193 Brazil Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 194 Brazil Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 195 Argentina Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 196 Argentina Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 197 Argentina Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 198 Argentina Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 199 Argentina Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 200 Argentina Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 201 UAE Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 202 UAE Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 203 UAE Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 204 UAE Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 205 UAE Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 206 UAE Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 207 Saudi Arabia Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 208 Saudi Arabia Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 209 Saudi Arabia Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 210 Saudi Arabia Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 211 Saudi Arabia Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 212 Saudi Arabia Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 213 South Africa Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 214 South Africa Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 215 South Africa Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 216 South Africa Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 217 South Africa Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 218 South Africa Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 219 Nigeria Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 220 Nigeria Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 221 Nigeria Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 222 Nigeria Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 223 Nigeria Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 224 Nigeria Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 225 Rest of LAMEA Luxury Watch Market, 2018 - 2021, USD Million
• TABLE 226 Rest of LAMEA Luxury Watch Market, 2022 - 2028, USD Million
• TABLE 227 Rest of LAMEA Luxury Watch Market by Product, 2018 - 2021, USD Million
• TABLE 228 Rest of LAMEA Luxury Watch Market by Product, 2022 - 2028, USD Million
• TABLE 229 Rest of LAMEA Luxury Watch Market by Distribution Channel, 2018 - 2021, USD Million
• TABLE 230 Rest of LAMEA Luxury Watch Market by Distribution Channel, 2022 - 2028, USD Million
• TABLE 231 Key Information - Apple, Inc.
• TABLE 232 Key Information - Fossil Group, Inc.
• TABLE 233 Key Information - Movado Group, Inc.
• TABLE 234 key Information - LVMH SE
• TABLE 235 key Information - Ralph Lauren Corporation
• TABLE 236 Key Information -Citizen Watch Co., Ltd.
• TABLE 237 Key Information - The Swatch Group Ltd
• TABLE 238 Key Information - Compagnie Financiere Richemont SA
• TABLE 239 Key Information - SEIKO HOLDINGS CORPORATION
• TABLE 240 Key Information - Rolex SA

List of Figures

• FIG 1 Methodology for the research
• FIG 2 Global Luxury Watch Market share by Product, 2021
• FIG 3 Global Luxury Watch Market share by Product, 2028
• FIG 4 Global Luxury Watch Market by Product, 2018 - 2028, USD Million
• FIG 5 Global Luxury Watch Market share by Distribution Channel, 2021
• FIG 6 Global Luxury Watch Market share by Distribution Channel, 2028
• FIG 7 Global Luxury Watch Market by Distribution Channel, 2018 - 2028, USD Million
• FIG 8 Global Luxury Watch Market share by Region, 2021
• FIG 9 Global Luxury Watch Market share by Region, 2028
• FIG 10 Global Luxury Watch Market by Region, 2018 - 2028, USD Million
• FIG 11 SWOT Analysis: apple, Inc.
• FIG 12 Recent strategies and developments: Fossil Group, Inc.

The Global Luxury Watch Market size is expected to reach $53.5 billion by 2028, rising at a market growth of 5.3% CAGR during the forecast period.

Luxury watches are those that buyers see as high-end products, consisting of associations towards a high price level, aesthetics, class, rarity, excellent, and a significant amount of non-functional relationships. The product's pricing strategy, the notion that it is a high-end item, and the material it is made of are some of the motivating elements that aid in increasing sales.

As a high-end product, a luxury watch has an excellent pricing strategy that concentrates on pricing it far higher than some other varieties of watches to draw in the wealthier segments of the population. A luxury watch is also more than just a regular timepiece; it is a prestigious timepiece and is regarded as being of premium quality that is worn by extremely successful and well-respected individuals.

Additionally, it makes use of extremely rare valuable metals that are not typically found in common or budget watches. Additionally, celebrities, royalty, and well-off individuals are increasingly choosing luxury watches, elevating the value of the item in consumers' eyes and acting as one of the key driving forces influencing its wide expansion. The demand for luxury watches nowadays is also increasing because of the development of luxury smartwatches with features like the capability to track health status and connect to the internet.

Due to the luxury watch's widespread perception as a display of riches and a mark of great status, it increases consumer interest in the product and encourages more sales. In addition, the demand is being propelled forward by the rising popularity of luxury timepieces for women. This is a result of the rise in the proportion of women with high incomes and the rising level of living.

COVID - 19 Impact Analysis

During the Covid-19 outbreak, the demand for expensive timepieces skyrocketed. Luxury watch sales, both new and used, have increased dramatically over the last year, and this trend is expected to continue. All prices have increased as a result of the escalating demand. The average price per lot has increased by more than a third in Geneva and more than half in Hong Kong, according to an evaluation of the Phillips watch auction statistics. Therefore, the pandemic had a mixed impact on the luxury watch market as the secondhand market expanded while the supply chain obstructions hindered the growth of the market.

Market Growth Factors

Increasing demand for luxury watches among the younger populace

The watch industry is flourishing due to men's preference for luxury items, particularly watches. Some of the causes that contribute to the rise in demand for luxury watches include the increase in brand recognition, the impact of Westernization, and the natural demand for exclusivity. Luxury watches are also being made to incorporate smart features. The preloaded features on these watches include daily activity tracking, smart notifications, built-in music storage, and built-in storage for payments. They also have sensors for the pulse oximeter and heart rate at the wrist.

Growing trend of watch collection as a hobby

For some people, collecting watches is a passion that offers both chances and difficulties. Like clocks, watches are available in a variety of sizes and forms. The different make, brand, time, and finish of watches attract consumers to possess more than one, which ultimately has turned into a hobby for many. Consumers want to hold a watch that has a strong emphasis at least once like acquiring a pocket watch belonging to the era of Abraham Lincoln to a watch that went into space. For most collectors, collecting watches is a timeless and rewarding hobby that can last a lifetime.

Market Restraining Factors

High prices of luxury watches and the available possible counterfeits

Similar to any other luxury object, counterfeit watches can and do exist and is a significant industrial issue that costs businesses billions annually. Identifying a fake watch is dependent on design inconsistencies. A misspelled name or inappropriate branding may indicate a fake product. It is necessary to ensure that all components of the watch are crafted from superior materials, such as gold and diamonds. Or else, the components may be made of inexpensive materials such as plastic. This makes them appear low-grade and contradictory with the customary quality requirements for premium timepieces.

Product Outlook

Based on product, the luxury watch market is categorized into electronic and mechanical. The mechanical segment procured a significant revenue share in the luxury watch market in 2021. This kind of luxury watch is preferred by a sizable business-class population since it may be worn as a fashion statement. The longevity of mechanical luxury watches is increased by using PVD and titanium ceramic coatings. A mainspring, which further serves as a power source for mechanical wristwatches, is wound mechanically or powered by a rotor that rotates in response to wrist movements.

Distribution Channel Outlook

On the basis of distribution channel, the luxury watch market is divided into offline and online. The offline segment witnessed the largest revenue share in the luxury watch market in 2021. The increased consumer desire for buying high-end products through retail outlets is the main element boosting the expansion of this market. Additionally, it is now simple for customers to comprehend the precise dimensions and weight of a product while purchasing it through offline channels like supermarkets, convenience stores, and company-owned retail outlets.

Regional Outlook

Based on region, the luxury watch market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Asia Pacific segment acquired the maximum revenue share in the luxury watch market in 2021. The factors driving the market expansion in Asia Pacific were shifting consumer behaviour and rising disposable income. Because they are aware of the market's potential, international luxury companies are expanding into nations like China, Japan, and India. The presence of important actors, a high per capita income, and the rising prestige of the upper middle class in the region has increased the demand for luxury watches.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Apple, Inc., Fossil Group, Inc., LVMH SE, Ralph Lauren Corporation, Rolex SA, Citizen Watch Co., Ltd., Seiko Watch Corporation, Compagnie Financiere Richemont SA, Movado Group, Inc. and The Swatch Group Ltd.

Strategies Deployed in Luxury Watch Market

Sep-2022: Apple launched Apple Watch Ultra. The watch comes with advanced features including, a 49mm titanium case, flat sapphire front crystal, and the brightest Apple watch display. The watch is designed for extreme environments.

Sep-2022: Apple launched Apple Watch Series 8 and the new Apple Watch SE. These products offer advanced features including, crash detection, women's health wellness, etc., and enable users to stay coupled with their beloved, lead a healthy life, etc.

Jun-2022: Fossil launched Gen 6 Hybrid smart watch. The hybrid smart watch combines the traditional design and features of smart watches including, the Spo2 sensor, Alexa support, etc.

Feb-2022: Movado Group along with Calvin Klein, launched the Spring-Summer 2022 collection of jewelry and watches. Calvin Klein, part of PVH Corp., a US-based company, is primarily into watches, perfumes, jewelry, etc. This collaboration would strengthen Movado's business by leveraging Calvin's online presence and global reach.

Nov-2019: LVMH acquired Tiffany & Co., a US-based company, primarily into luxury jewelry, sterling silver, accessories, leather goods, etc. This acquisition would update LVMH's watches and jewelry division and strengthens its market position in the United States.

Oct-2018: Ralph Lauren launched the Polo Bear watch displaying its popular mascot. The watch collection includes a variety of designs and is launched to celebrate the brand's 50th anniversary.

Oct-2018: Movado Group acquired MVMT watches, a US-based company, primarily into premium watches and fashion accessories. This acquisition expands Movado's reach, particularly amongst millennials, and reinforces its growth rate by leveraging MVMT's strengths.

Oct-2018: Fossil group partnered with CITIZEN, a Japan-based electronics company, engaged in manufacturing and marketing watches, calculators, automotive components, etc. The partnership involves cashing on Citizen's competence in watch movement and providing Citizen with Fossil's hybrid smart watch technical knowledge. This partnership expands Fossil's market position in hybrid smart watches.

Jul-2018: Fossil Group partnered with Bayerische Motoren Werke Aktiengesellschaft (BMW), a German-based automobile manufacturing company, primarily into luxury vehicles, and motorcycles. The partnership includes designing BMW branded watches and accessories and marketing across the globe in Fossil and BMW retail stores.

Scope of the Study

Market Segments covered in the Report:

By Product

• Electronic
• Mechanical

By Distribution Channel

• Offline
• Online

By Geography

• North America
  • US
  • Canada
  • Mexico
  • Rest of North America
• Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
• LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA

Companies Profiled

• Apple, Inc.
• Fossil Group, Inc.
• LVMH SE
• Ralph Lauren Corporation
• Rolex SA
• Citizen Watch Co., Ltd.
• Seiko Watch Corporation
• Compagnie Financiere Richemont SA
• Movado Group, Inc.
• The Swatch Group Ltd.

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Table of Contents

Chapter 1. Market Scope & Methodology

• 1.1 Market Definition
• 1.2 Objectives
• 1.3 Market Scope
• 1.4 Segmentation
  • 1.4.1 Global Luxury Watch Market, by Product
  • 1.4.2 Global Luxury Watch Market, by Distribution Channel
  • 1.4.3 Global Luxury Watch Market, by Geography
• 1.5 Methodology for the research

Chapter 2. Market Overview

• 2.1 Introduction
  • 2.1.1 Overview
    • 2.1.1.1 Market Composition and Scenario
• 2.2 Key Factors Impacting the Market
  • 2.2.1 Market Drivers
  • 2.2.2 Market Restraints

Chapter 3. Strategies Deployed in Luxury Watch Market

Chapter 4. Global Luxury Watch Market by Product

• 4.1 Global Electronic Market by Region
• 4.2 Global Mechanical Market by Region

Chapter 5. Global Luxury Watch Market by Distribution Channel

• 5.1 Global Offline Market by Region
• 5.2 Global Online Market by Region

Chapter 6. Global Luxury Watch Market by Region

• 6.1 North America Luxury Watch Market
  • 6.1.1 North America Luxury Watch Market by Product
    • 6.1.1.1 North America Electronic Market by Country
    • 6.1.1.2 North America Mechanical Market by Country
  • 6.1.2 North America Luxury Watch Market by Distribution Channel
    • 6.1.2.1 North America Offline Market by Country
    • 6.1.2.2 North America Online Market by Country
  • 6.1.3 North America Luxury Watch Market by Country
    • 6.1.3.1 US Luxury Watch Market
      • 6.1.3.1.1 US Luxury Watch Market by Product
      • 6.1.3.1.2 US Luxury Watch Market by Distribution Channel
    • 6.1.3.2 Canada Luxury Watch Market
      • 6.1.3.2.1 Canada Luxury Watch Market by Product
      • 6.1.3.2.2 Canada Luxury Watch Market by Distribution Channel
    • 6.1.3.3 Mexico Luxury Watch Market
      • 6.1.3.3.1 Mexico Luxury Watch Market by Product
      • 6.1.3.3.2 Mexico Luxury Watch Market by Distribution Channel
    • 6.1.3.4 Rest of North America Luxury Watch Market
      • 6.1.3.4.1 Rest of North America Luxury Watch Market by Product
      • 6.1.3.4.2 Rest of North America Luxury Watch Market by Distribution Channel
• 6.2 Europe Luxury Watch Market
  • 6.2.1 Europe Luxury Watch Market by Product
    • 6.2.1.1 Europe Electronic Market by Country
    • 6.2.1.2 Europe Mechanical Market by Country
  • 6.2.2 Europe Luxury Watch Market by Distribution Channel
    • 6.2.2.1 Europe Offline Market by Country
    • 6.2.2.2 Europe Online Market by Country
  • 6.2.3 Europe Luxury Watch Market by Country
    • 6.2.3.1 Germany Luxury Watch Market
      • 6.2.3.1.1 Germany Luxury Watch Market by Product
      • 6.2.3.1.2 Germany Luxury Watch Market by Distribution Channel
    • 6.2.3.2 UK Luxury Watch Market
      • 6.2.3.2.1 UK Luxury Watch Market by Product
      • 6.2.3.2.2 UK Luxury Watch Market by Distribution Channel
    • 6.2.3.3 France Luxury Watch Market
      • 6.2.3.3.1 France Luxury Watch Market by Product
      • 6.2.3.3.2 France Luxury Watch Market by Distribution Channel
    • 6.2.3.4 Russia Luxury Watch Market
      • 6.2.3.4.1 Russia Luxury Watch Market by Product
      • 6.2.3.4.2 Russia Luxury Watch Market by Distribution Channel
    • 6.2.3.5 Spain Luxury Watch Market
      • 6.2.3.5.1 Spain Luxury Watch Market by Product
      • 6.2.3.5.2 Spain Luxury Watch Market by Distribution Channel
    • 6.2.3.6 Italy Luxury Watch Market
      • 6.2.3.6.1 Italy Luxury Watch Market by Product
      • 6.2.3.6.2 Italy Luxury Watch Market by Distribution Channel
    • 6.2.3.7 Rest of Europe Luxury Watch Market
      • 6.2.3.7.1 Rest of Europe Luxury Watch Market by Product
      • 6.2.3.7.2 Rest of Europe Luxury Watch Market by Distribution Channel
• 6.3 Asia Pacific Luxury Watch Market
  • 6.3.1 Asia Pacific Luxury Watch Market by Product
    • 6.3.1.1 Asia Pacific Electronic Market by Country
    • 6.3.1.2 Asia Pacific Mechanical Market by Country
  • 6.3.2 Asia Pacific Luxury Watch Market by Distribution Channel
    • 6.3.2.1 Asia Pacific Offline Market by Country
    • 6.3.2.2 Asia Pacific Online Market by Country
  • 6.3.3 Asia Pacific Luxury Watch Market by Country
    • 6.3.3.1 China Luxury Watch Market
      • 6.3.3.1.1 China Luxury Watch Market by Product
      • 6.3.3.1.2 China Luxury Watch Market by Distribution Channel
    • 6.3.3.2 Japan Luxury Watch Market
      • 6.3.3.2.1 Japan Luxury Watch Market by Product
      • 6.3.3.2.2 Japan Luxury Watch Market by Distribution Channel
    • 6.3.3.3 India Luxury Watch Market
      • 6.3.3.3.1 India Luxury Watch Market by Product
      • 6.3.3.3.2 India Luxury Watch Market by Distribution Channel
    • 6.3.3.4 South Korea Luxury Watch Market
      • 6.3.3.4.1 South Korea Luxury Watch Market by Product
      • 6.3.3.4.2 South Korea Luxury Watch Market by Distribution Channel
    • 6.3.3.5 Singapore Luxury Watch Market
      • 6.3.3.5.1 Singapore Luxury Watch Market by Product
      • 6.3.3.5.2 Singapore Luxury Watch Market by Distribution Channel
    • 6.3.3.6 Malaysia Luxury Watch Market
      • 6.3.3.6.1 Malaysia Luxury Watch Market by Product
      • 6.3.3.6.2 Malaysia Luxury Watch Market by Distribution Channel
    • 6.3.3.7 Rest of Asia Pacific Luxury Watch Market
      • 6.3.3.7.1 Rest of Asia Pacific Luxury Watch Market by Product
      • 6.3.3.7.2 Rest of Asia Pacific Luxury Watch Market by Distribution Channel
• 6.4 LAMEA Luxury Watch Market
  • 6.4.1 LAMEA Luxury Watch Market by Product
    • 6.4.1.1 LAMEA Electronic Market by Country
    • 6.4.1.2 LAMEA Mechanical Market by Country
  • 6.4.2 LAMEA Luxury Watch Market by Distribution Channel
    • 6.4.2.1 LAMEA Offline Market by Country
    • 6.4.2.2 LAMEA Online Market by Country
  • 6.4.3 LAMEA Luxury Watch Market by Country
    • 6.4.3.1 Brazil Luxury Watch Market
      • 6.4.3.1.1 Brazil Luxury Watch Market by Product
      • 6.4.3.1.2 Brazil Luxury Watch Market by Distribution Channel
    • 6.4.3.2 Argentina Luxury Watch Market
      • 6.4.3.2.1 Argentina Luxury Watch Market by Product
      • 6.4.3.2.2 Argentina Luxury Watch Market by Distribution Channel
    • 6.4.3.3 UAE Luxury Watch Market
      • 6.4.3.3.1 UAE Luxury Watch Market by Product
      • 6.4.3.3.2 UAE Luxury Watch Market by Distribution Channel
    • 6.4.3.4 Saudi Arabia Luxury Watch Market
      • 6.4.3.4.1 Saudi Arabia Luxury Watch Market by Product
      • 6.4.3.4.2 Saudi Arabia Luxury Watch Market by Distribution Channel
    • 6.4.3.5 South Africa Luxury Watch Market
      • 6.4.3.5.1 South Africa Luxury Watch Market by Product
      • 6.4.3.5.2 South Africa Luxury Watch Market by Distribution Channel
    • 6.4.3.6 Nigeria Luxury Watch Market
      • 6.4.3.6.1 Nigeria Luxury Watch Market by Product
      • 6.4.3.6.2 Nigeria Luxury Watch Market by Distribution Channel
    • 6.4.3.7 Rest of LAMEA Luxury Watch Market
      • 6.4.3.7.1 Rest of LAMEA Luxury Watch Market by Product
      • 6.4.3.7.2 Rest of LAMEA Luxury Watch Market by Distribution Channel

Chapter 7. Company Profiles

• 7.1 Apple, Inc.
  • 7.1.1 Company Overview
  • 7.1.2 Financial Analysis
  • 7.1.3 Regional Analysis
  • 7.1.4 Research & Development Expense
  • 7.1.5 Recent strategies and developments:
    • 7.1.5.1 Product Launches and Product Expansions:
  • 7.1.6 SWOT Analysis
• 7.2 Fossil Group, Inc.
  • 7.2.1 Company Overview
  • 7.2.2 Financial Analysis
  • 7.2.3 Regional Analysis
  • 7.2.4 Research & Development Expenses
  • 7.2.5 Recent strategies and developments:
    • 7.2.5.1 Partnerships, Collaborations, and Agreements:
    • 7.2.5.2 Product Launches and Product Expansions:
• 7.3 Movado Group, Inc.
  • 7.3.1 Company Overview
  • 7.3.2 Financial Analysis
  • 7.3.3 Segmental and Regional Analysis
  • 7.3.4 Recent strategies and developments:
    • 7.3.4.1 Partnerships, Collaborations, and Agreements:
    • 7.3.4.2 Acquisition and Mergers:
• 7.4 LVMH SE
  • 7.4.1 Company Overview
  • 7.4.2 Financial Analysis
  • 7.4.3 Segmental and Regional Analysis
  • 7.4.4 Research & Development Expense
  • 7.4.5 Recent strategies and developments:
    • 7.4.5.1 Acquisition and Mergers:
• 7.5 Ralph Lauren Corporation
  • 7.5.1 Company Overview
  • 7.5.2 Financial Analysis
  • 7.5.3 Regional Analysis
  • 7.5.4 Recent strategies and developments:
    • 7.5.4.1 Product Launches and Product Expansions:
• 7.6 Citizen Watch Co., Ltd.
  • 7.6.1 Company Overview
  • 7.6.2 Financial Analysis
  • 7.6.3 Segmental and Regional Analysis
  • 7.6.4 Research & Development Expenses
• 7.7 The Swatch Group Ltd.
  • 7.7.1 Company Overview
  • 7.7.2 Financial Analysis
  • 7.7.3 Segmental and Regional Analysis
  • 7.7.4 Research & Development Expenses
• 7.8 Compagnie Financiere Richemont SA
  • 7.8.1 Company Overview
  • 7.8.2 Financial Analysis
  • 7.8.3 Segmental and Regional Analysis
  • 7.8.4 Research & Development Expenses
• 7.9 Seiko Holdings Corporation
  • 7.9.1 Company Overview
  • 7.9.2 Financial Analysis
  • 7.9.3 Segmental and Regional Analysis
  • 7.9.4 Research & Development Expenses
• 7.10. Rolex SA
  • 7.10.1 Company Overview