デフォルト表紙
市場調査レポート
商品コード
1621461

スーパーフードパウダー市場:タイプ別、流通チャネル別-2025-2030年の世界予測

Superfood Powders Market by Type (Conventional, Organic), Distribution Channel (Offline, Online) - Global Forecast 2025-2030


出版日
発行
360iResearch
ページ情報
英文 192 Pages
納期
即日から翌営業日
カスタマイズ可能
適宜更新あり
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.99円
スーパーフードパウダー市場:タイプ別、流通チャネル別-2025-2030年の世界予測
出版日: 2024年12月01日
発行: 360iResearch
ページ情報: 英文 192 Pages
納期: 即日から翌営業日
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  • 概要
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  • 目次
概要

スーパーフードパウダー市場の2023年の市場規模は81億5,000万米ドルで、2024年には87億3,000万米ドルに達すると予測され、CAGR 7.63%で成長し、2030年には136億4,000万米ドルに達すると予測されています。

スーパーフードパウダー市場には、ケール、スピルリナ、アサイー、抹茶などの栄養豊富な食品から派生した製品が含まれ、消費者の保存性と利便性を高めるために粉末状に加工されています。これらの粉末は、ビタミン、ミネラル、抗酸化物質、その他の必須栄養素を高濃度に含むことで知られています。その必要性は、健康とウェルネスに対する消費者の傾向の高まり、特にライフスタイルが迅速な栄養補給を求める都市部での高まりによって強調されています。スーパーフードパウダーは、スムージー、飲料、ベーカリー製品、栄養補助食品に幅広く応用され、健康志向の消費者、フィットネス愛好家、長寿と予防的健康対策を求める高齢化社会にアピールしています。

主な市場の統計
基準年[2023] 81億5,000万米ドル
推定年[2024] 87億3,000万米ドル
予測年[2030] 136億4,000万米ドル
CAGR(%) 7.63%

市場は主に、スーパーフードの利点に関する意識の高まり、可処分所得の増加、生活習慣病の有病率の上昇によって牽引されています。しかし、高コスト、開発途上地域での限られた認識、効能に対する懐疑的な見方などの課題が成長を阻害する可能性があります。さらに、健康強調表示に関する規制が厳しいため、綿密なマーケティングと製品開発戦略が必要となります。特定の健康効果をターゲットにしたブレンドや使いやすいパッケージングなど、製品のイノベーションを強化する研究開発分野には、より幅広い層を惹きつけるチャンスがあります。栄養士と協力して信頼できる推薦を得たり、オンライン小売チャネルを開拓したりすることで、市場への浸透をさらに高めることができます。

技術革新の機が熟している分野には、AIとビッグ・データを活用し、個々の食生活のニーズと嗜好に基づいてスーパーフードのブレンドを作成する、パーソナライズされた栄養ソリューションの開発が含まれます。持続可能な調達と透明性のあるラベリングを模索することも、消費者の信頼と市場へのリーチを高めることができます。競合情勢にもかかわらず、新興市場は潜在的な未開拓の機会を提供し、地域限定のスーパーフードが人気を集めています。市場力学は、デジタル・マーケティングに軸足を移し、科学的調査を活用して製品の謳い文句を裏付け、真正性を求める消費者の要求に応え続ける企業が、成長を確保し競争力を維持できる可能性が高いことを示唆しています。

市場力学:急速に進化するスーパーフードパウダー市場の主要市場インサイトを公開

スーパーフードパウダー市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができ、また、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

  • 市場促進要因
    • 健康とウェルネスに対する消費者の意識の高まり
    • 植物ベースの食事と菜食主義への関心の高まり
    • オンラインチャネルを通じたスーパーフードパウダーの入手しやすさ、入手可能性の上昇
  • 市場抑制要因
    • スーパーフードパウダー製品のリコール事件
  • 市場機会
    • スーパーフードパウダーの配合とフレーバーの革新
    • ブランド・プロモーションのためのインフルエンサーの推薦とソーシャルメディア・マーケティング
  • 市場の課題
    • スーパーフードパウダーの誤解を招くマーケティングとラベリング問題

ポーターのファイブフォース:スーパーフードパウダー市場をナビゲートする戦略ツール

ポーターのファイブフォースフレームワークは、スーパーフードパウダー市場の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析:スーパーフードパウダー市場における外部からの影響の把握

外部マクロ環境要因は、スーパーフードパウダー市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析スーパーフードパウダー市場における競合情勢の把握

スーパーフードパウダー市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックススーパーフードパウダー市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、スーパーフードパウダー市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨スーパーフードパウダー市場における成功への道筋を描く

スーパーフードパウダー市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています:

1.市場の浸透度:現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度:新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化:最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報:競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション:将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています:

1.現在の市場規模と今後の成長予測は?

2.最高の投資機会を提供する製品、セグメント、地域はどこか?

3.市場を形成する主な技術動向と規制の影響とは?

4.主要ベンダーの市場シェアと競合ポジションは?

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か?

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

  • 市場力学
    • 促進要因
      • 健康とウェルネスに関する消費者の意識の向上
      • 植物由来の食事とビーガン食への関心の高まり
      • オンラインチャネルを通じてスーパーフードパウダーへのアクセスと入手しやすさが向上
    • 抑制要因
      • スーパーフードパウダー製品リコールの有害事象
    • 機会
      • スーパーフードパウダーの配合とフレーバーの革新
      • ブランドプロモーションのためのインフルエンサーによる推薦とソーシャルメディアマーケティング
    • 課題
      • スーパーフードパウダーの誤解を招くマーケティングとラベルの問題
  • 市場セグメンテーション分析
    • 製品:健康意識の高まりにより、オーガニックスーパーフードパウダーに対する消費者の嗜好が拡大
    • 流通:eコマースウェブサイトとプラットフォームの世界の拡大により、オンライン流通チャネルが好まれるようになっている
  • ポーターのファイブフォース分析
  • PESTEL分析
    • 政治的
    • 経済
    • 社交
    • 技術的
    • 法律上
    • 環境

第6章 スーパーフードパウダー市場:タイプ別

  • 従来型
  • オーガニック

第7章 スーパーフードパウダー市場:流通チャネル別

  • オフライン
    • コンビニエンスストア
    • 薬局
    • 専門店
  • オンライン

第8章 南北アメリカのスーパーフードパウダー市場

  • アルゼンチン
  • ブラジル
  • カナダ
  • メキシコ
  • 米国

第9章 アジア太平洋地域のスーパーフードパウダー市場

  • オーストラリア
  • 中国
  • インド
  • インドネシア
  • 日本
  • マレーシア
  • フィリピン
  • シンガポール
  • 韓国
  • 台湾
  • タイ
  • ベトナム

第10章 欧州・中東・アフリカのスーパーフードパウダー市場

  • デンマーク
  • エジプト
  • フィンランド
  • フランス
  • ドイツ
  • イスラエル
  • イタリア
  • オランダ
  • ナイジェリア
  • ノルウェー
  • ポーランド
  • カタール
  • ロシア
  • サウジアラビア
  • 南アフリカ
  • スペイン
  • スウェーデン
  • スイス
  • トルコ
  • アラブ首長国連邦
  • 英国

第11章 競合情勢

  • 市場シェア分析2023
  • FPNVポジショニングマトリックス, 2023
  • 競合シナリオ分析
    • サンウィンクは消化粉末ラインの発売によりターゲットでの事業拡大を継続
    • スーパーフードサプリメントブランド、アンシエントニュートリションが革新的な新オーガニックスーパーグリーン製品ラインナップを発表
    • マナテックがマナフェストでスーパーフードグリーンとレッドを発売2022
  • 戦略分析と提言

企業一覧

  • Aduna Ltd.
  • Amway
  • Bareorganics
  • BrickHouse Nutrition
  • Cureveda by Climic Health Pvt. Ltd.
  • Glanbia PLC
  • Imlakesh Organics
  • Kachava by Tribal Nutrition LLC
  • Makers Nutrition, LLC
  • Micro Ingredients
  • Nature's Superfoods LLC
  • Naturya
  • Navitas LLC
  • Orgain, Inc.
  • Sari Foods Company
  • Smartnutras International, LLC
  • Suncore Foods Inc.
  • Sunfood
  • Supernutrients Ltd. by NOW
  • Supply6 by The Good Stuff
  • Terrasoul Superfoods
  • The Green Labs LLC
  • Tropeaka Pty Ltd.
  • Unived
  • Wellbeing Nutrition by Hindustan Unilever Limited
  • Windmill Health Products LLC
  • Your Super Inc. by The Healing Company
  • Z Natural Foods
  • Zint LLC
図表

LIST OF FIGURES

  • FIGURE 1. SUPERFOOD POWDERS MARKET RESEARCH PROCESS
  • FIGURE 2. SUPERFOOD POWDERS MARKET SIZE, 2023 VS 2030
  • FIGURE 3. GLOBAL SUPERFOOD POWDERS MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 6. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
  • FIGURE 7. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 8. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2030 (%)
  • FIGURE 9. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 10. AMERICAS SUPERFOOD POWDERS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 11. AMERICAS SUPERFOOD POWDERS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 12. UNITED STATES SUPERFOOD POWDERS MARKET SIZE, BY STATE, 2023 VS 2030 (%)
  • FIGURE 13. UNITED STATES SUPERFOOD POWDERS MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 14. ASIA-PACIFIC SUPERFOOD POWDERS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 15. ASIA-PACIFIC SUPERFOOD POWDERS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 16. EUROPE, MIDDLE EAST & AFRICA SUPERFOOD POWDERS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 17. EUROPE, MIDDLE EAST & AFRICA SUPERFOOD POWDERS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 18. SUPERFOOD POWDERS MARKET SHARE, BY KEY PLAYER, 2023
  • FIGURE 19. SUPERFOOD POWDERS MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

  • TABLE 1. SUPERFOOD POWDERS MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
  • TABLE 3. GLOBAL SUPERFOOD POWDERS MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 6. SUPERFOOD POWDERS MARKET DYNAMICS
  • TABLE 7. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 8. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY CONVENTIONAL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY ORGANIC, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 11. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 12. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY CONVENIENCE STORE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY PHARMACY STORE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 14. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY SPECIALTY STORE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 15. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 16. GLOBAL SUPERFOOD POWDERS MARKET SIZE, BY ONLINE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 17. AMERICAS SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 18. AMERICAS SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 19. AMERICAS SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 20. AMERICAS SUPERFOOD POWDERS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 21. ARGENTINA SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 22. ARGENTINA SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 23. ARGENTINA SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 24. BRAZIL SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 25. BRAZIL SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 26. BRAZIL SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 27. CANADA SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 28. CANADA SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 29. CANADA SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 30. MEXICO SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 31. MEXICO SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 32. MEXICO SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 33. UNITED STATES SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 34. UNITED STATES SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 35. UNITED STATES SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 36. UNITED STATES SUPERFOOD POWDERS MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 37. ASIA-PACIFIC SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 38. ASIA-PACIFIC SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 39. ASIA-PACIFIC SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 40. ASIA-PACIFIC SUPERFOOD POWDERS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 41. AUSTRALIA SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 42. AUSTRALIA SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 43. AUSTRALIA SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 44. CHINA SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 45. CHINA SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 46. CHINA SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 47. INDIA SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 48. INDIA SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 49. INDIA SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 50. INDONESIA SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 51. INDONESIA SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 52. INDONESIA SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 53. JAPAN SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 54. JAPAN SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 55. JAPAN SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 56. MALAYSIA SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 57. MALAYSIA SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 58. MALAYSIA SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 59. PHILIPPINES SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 60. PHILIPPINES SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 61. PHILIPPINES SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 62. SINGAPORE SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 63. SINGAPORE SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 64. SINGAPORE SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 65. SOUTH KOREA SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 66. SOUTH KOREA SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 67. SOUTH KOREA SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 68. TAIWAN SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 69. TAIWAN SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 70. TAIWAN SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 71. THAILAND SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 72. THAILAND SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 73. THAILAND SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 74. VIETNAM SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 75. VIETNAM SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 76. VIETNAM SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 77. EUROPE, MIDDLE EAST & AFRICA SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 78. EUROPE, MIDDLE EAST & AFRICA SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 79. EUROPE, MIDDLE EAST & AFRICA SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 80. EUROPE, MIDDLE EAST & AFRICA SUPERFOOD POWDERS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 81. DENMARK SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 82. DENMARK SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 83. DENMARK SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 84. EGYPT SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 85. EGYPT SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 86. EGYPT SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 87. FINLAND SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 88. FINLAND SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 89. FINLAND SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 90. FRANCE SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 91. FRANCE SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 92. FRANCE SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 93. GERMANY SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 94. GERMANY SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 95. GERMANY SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 96. ISRAEL SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 97. ISRAEL SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 98. ISRAEL SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 99. ITALY SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 100. ITALY SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 101. ITALY SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 102. NETHERLANDS SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 103. NETHERLANDS SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 104. NETHERLANDS SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 105. NIGERIA SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 106. NIGERIA SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 107. NIGERIA SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 108. NORWAY SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 109. NORWAY SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 110. NORWAY SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 111. POLAND SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 112. POLAND SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 113. POLAND SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 114. QATAR SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 115. QATAR SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 116. QATAR SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 117. RUSSIA SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 118. RUSSIA SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 119. RUSSIA SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 120. SAUDI ARABIA SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 121. SAUDI ARABIA SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 122. SAUDI ARABIA SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 123. SOUTH AFRICA SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 124. SOUTH AFRICA SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 125. SOUTH AFRICA SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 126. SPAIN SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 127. SPAIN SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 128. SPAIN SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 129. SWEDEN SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 130. SWEDEN SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 131. SWEDEN SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 132. SWITZERLAND SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 133. SWITZERLAND SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 134. SWITZERLAND SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 135. TURKEY SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 136. TURKEY SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 137. TURKEY SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 138. UNITED ARAB EMIRATES SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 139. UNITED ARAB EMIRATES SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 140. UNITED ARAB EMIRATES SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 141. UNITED KINGDOM SUPERFOOD POWDERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 142. UNITED KINGDOM SUPERFOOD POWDERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 143. UNITED KINGDOM SUPERFOOD POWDERS MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
  • TABLE 144. SUPERFOOD POWDERS MARKET SHARE, BY KEY PLAYER, 2023
  • TABLE 145. SUPERFOOD POWDERS MARKET, FPNV POSITIONING MATRIX, 2023
目次
Product Code: MRR-0D217D5AEBAF

The Superfood Powders Market was valued at USD 8.15 billion in 2023, expected to reach USD 8.73 billion in 2024, and is projected to grow at a CAGR of 7.63%, to USD 13.64 billion by 2030.

The superfood powders market encompasses products derived from nutrient-rich foods such as kale, spirulina, acai, and matcha, which are processed into powder form to enhance their shelf life and convenience for consumers. These powders are celebrated for their high concentration of vitamins, minerals, antioxidants, and other essential nutrients. Their necessity is underscored by the rising consumer inclination towards health and wellness, particularly in urban areas where lifestyles demand quick nutritional solutions. Superfood powders find extensive applications in smoothies, beverages, bakery products, and dietary supplements, appealing to health-conscious consumers, fitness enthusiasts, and the aging population seeking longevity and preventative health measures.

KEY MARKET STATISTICS
Base Year [2023] USD 8.15 billion
Estimated Year [2024] USD 8.73 billion
Forecast Year [2030] USD 13.64 billion
CAGR (%) 7.63%

The market is primarily driven by heightened awareness regarding the benefits of superfoods, increasing disposable incomes, and the rising prevalences of lifestyle-related diseases. However, challenges such as high costs, limited awareness in developing regions, and skepticism about efficacy can impede growth. Moreover, stringent regulations concerning health claims necessitate meticulous marketing and product development strategies. Opportunities arise in the fields of R&D for enhanced product innovation, including blends targeting specific health benefits and user-friendly packaging, to attract a broader demographic. Collaborating with nutritionists for credible endorsements and exploring online retail channels can further enhance market penetration.

Areas ripe for innovation include the development of personalized nutrition solutions utilizing AI and big data to create tailored superfood blends based on individual dietary needs and preferences. Exploring sustainable sourcing and transparent labeling can also boost consumer trust and market reach. Despite the competitive landscape, emerging markets offer potential untapped opportunities, with localized superfood variants gaining popularity. The dynamic nature of the superfood powders market suggests that companies that pivot towards digital marketing, leverage scientific research to back product claims, and remain responsive to consumer demands for authenticity are more likely to secure growth and maintain a competitive edge.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Superfood Powders Market

The Superfood Powders Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

  • Market Drivers
    • Increasing consumer awareness about health and wellness
    • Growing interest in plant-based diets and veganism
    • Rising accessibility and availability of superfood powder through online channels
  • Market Restraints
    • Adverse incidents of superfood powder product recall
  • Market Opportunities
    • Innovations in superfood powder formulations and flavors
    • Influencer endorsements and social media marketing for brand promotion
  • Market Challenges
    • Misleading marketing and labeling issues of superfood powders

Porter's Five Forces: A Strategic Tool for Navigating the Superfood Powders Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Superfood Powders Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Superfood Powders Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Superfood Powders Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Superfood Powders Market

A detailed market share analysis in the Superfood Powders Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Superfood Powders Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Superfood Powders Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Superfood Powders Market

A strategic analysis of the Superfood Powders Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Superfood Powders Market, highlighting leading vendors and their innovative profiles. These include Aduna Ltd., Amway, Bareorganics, BrickHouse Nutrition, Cureveda by Climic Health Pvt. Ltd., Glanbia PLC, Imlakesh Organics, Kachava by Tribal Nutrition LLC, Makers Nutrition, LLC, Micro Ingredients, Nature's Superfoods LLC, Naturya, Navitas LLC, Orgain, Inc., Sari Foods Company, Smartnutras International, LLC, Suncore Foods Inc., Sunfood, Supernutrients Ltd. by NOW, Supply6 by The Good Stuff, Terrasoul Superfoods, The Green Labs LLC, Tropeaka Pty Ltd., Unived, Wellbeing Nutrition by Hindustan Unilever Limited, Windmill Health Products LLC, Your Super Inc. by The Healing Company, Z Natural Foods, and Zint LLC.

Market Segmentation & Coverage

This research report categorizes the Superfood Powders Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Based on Type, market is studied across Conventional and Organic.
  • Based on Distribution Channel, market is studied across Offline and Online. The Offline is further studied across Convenience Store, Pharmacy Store, and Specialty Store.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Increasing consumer awareness about health and wellness
      • 5.1.1.2. Growing interest in plant-based diets and veganism
      • 5.1.1.3. Rising accessibility and availability of superfood powder through online channels
    • 5.1.2. Restraints
      • 5.1.2.1. Adverse incidents of superfood powder product recall
    • 5.1.3. Opportunities
      • 5.1.3.1. Innovations in superfood powder formulations and flavors
      • 5.1.3.2. Influencer endorsements and social media marketing for brand promotion
    • 5.1.4. Challenges
      • 5.1.4.1. Misleading marketing and labeling issues of superfood powders
  • 5.2. Market Segmentation Analysis
    • 5.2.1. Product: Expanding consumer preference for organic superfood powder due to rising health consciousness
    • 5.2.2. Distribution: Global expansion of e-commerce websites and platforms leading to preference for online distribution channels
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Threat of New Entrants
    • 5.3.2. Threat of Substitutes
    • 5.3.3. Bargaining Power of Customers
    • 5.3.4. Bargaining Power of Suppliers
    • 5.3.5. Industry Rivalry
  • 5.4. PESTLE Analysis
    • 5.4.1. Political
    • 5.4.2. Economic
    • 5.4.3. Social
    • 5.4.4. Technological
    • 5.4.5. Legal
    • 5.4.6. Environmental

6. Superfood Powders Market, by Type

  • 6.1. Introduction
  • 6.2. Conventional
  • 6.3. Organic

7. Superfood Powders Market, by Distribution Channel

  • 7.1. Introduction
  • 7.2. Offline
    • 7.2.1. Convenience Store
    • 7.2.2. Pharmacy Store
    • 7.2.3. Specialty Store
  • 7.3. Online

8. Americas Superfood Powders Market

  • 8.1. Introduction
  • 8.2. Argentina
  • 8.3. Brazil
  • 8.4. Canada
  • 8.5. Mexico
  • 8.6. United States

9. Asia-Pacific Superfood Powders Market

  • 9.1. Introduction
  • 9.2. Australia
  • 9.3. China
  • 9.4. India
  • 9.5. Indonesia
  • 9.6. Japan
  • 9.7. Malaysia
  • 9.8. Philippines
  • 9.9. Singapore
  • 9.10. South Korea
  • 9.11. Taiwan
  • 9.12. Thailand
  • 9.13. Vietnam

10. Europe, Middle East & Africa Superfood Powders Market

  • 10.1. Introduction
  • 10.2. Denmark
  • 10.3. Egypt
  • 10.4. Finland
  • 10.5. France
  • 10.6. Germany
  • 10.7. Israel
  • 10.8. Italy
  • 10.9. Netherlands
  • 10.10. Nigeria
  • 10.11. Norway
  • 10.12. Poland
  • 10.13. Qatar
  • 10.14. Russia
  • 10.15. Saudi Arabia
  • 10.16. South Africa
  • 10.17. Spain
  • 10.18. Sweden
  • 10.19. Switzerland
  • 10.20. Turkey
  • 10.21. United Arab Emirates
  • 10.22. United Kingdom

11. Competitive Landscape

  • 11.1. Market Share Analysis, 2023
  • 11.2. FPNV Positioning Matrix, 2023
  • 11.3. Competitive Scenario Analysis
    • 11.3.1. Sunwink Continues to Expand Footprint at Target With Launch of Digestion Powder Line
    • 11.3.2. Superfood Supplement Brand Ancient Nutrition Unveils Innovative New Organic SuperGreens Line-Up
    • 11.3.3. Mannatech Launches Superfood Greens and Reds at MannaFest 2022
  • 11.4. Strategy Analysis & Recommendation

Companies Mentioned

  • 1. Aduna Ltd.
  • 2. Amway
  • 3. Bareorganics
  • 4. BrickHouse Nutrition
  • 5. Cureveda by Climic Health Pvt. Ltd.
  • 6. Glanbia PLC
  • 7. Imlakesh Organics
  • 8. Kachava by Tribal Nutrition LLC
  • 9. Makers Nutrition, LLC
  • 10. Micro Ingredients
  • 11. Nature's Superfoods LLC
  • 12. Naturya
  • 13. Navitas LLC
  • 14. Orgain, Inc.
  • 15. Sari Foods Company
  • 16. Smartnutras International, LLC
  • 17. Suncore Foods Inc.
  • 18. Sunfood
  • 19. Supernutrients Ltd. by NOW
  • 20. Supply6 by The Good Stuff
  • 21. Terrasoul Superfoods
  • 22. The Green Labs LLC
  • 23. Tropeaka Pty Ltd.
  • 24. Unived
  • 25. Wellbeing Nutrition by Hindustan Unilever Limited
  • 26. Windmill Health Products LLC
  • 27. Your Super Inc. by The Healing Company
  • 28. Z Natural Foods
  • 29. Zint LLC