フィットネス機器市場：製品、流通、エンドユーザー別-2025-2030年の世界予測

フィットネス機器市場の2023年の市場規模は170億1,000万米ドルで、2024年には179億7,000万米ドルに達すると予測され、CAGR 5.75％で成長し、2030年には251億7,000万米ドルに達すると予測されています。

フィットネス機器市場には、カーディオマシン、ウェイトトレーニング機器、フィットネスモニタリング機器など、自宅やジム、フィットネスセンターで運動するために設計された製品が含まれます。この市場は、健康意識の高まり、生活習慣病に対する意識の高まり、フィットネス活動への参加者の増加により、大きな牽引力となっています。フィットネス機器の必要性は、身体の健康に対するニーズの高まり、座りがちなライフスタイルの増加、自宅でのワークアウトの利便性などが背景にあります。最終用途は、個人、商業、リハビリテーションなど多岐にわたり、主に住宅、フィットネスクラブ、病院、企業のウェルネス・プログラムなどで構成されています。主な成長要因としては、スマート・フィットネス機器やコネクテッド・フィットネス機器などの技術の進歩、バーチャル・フィットネス・ソリューションによるデジタル化の進展、身体活動を促進する政府の支援策が挙げられます。また、COVID-19の流行は、ホームフィットネス・ソリューションに対する消費者の関心を加速させ、家庭用セグメントに大きなビジネスチャンスをもたらすとともに、メーカーをコンパクトな多目的機器や没入型デジタルプラットフォームなどの革新的な製品へと押し上げています。しかし、先進的なマシンの高価格、都市部の家庭におけるスペースの制約、模倣品の出回りといった制約が、市場成長の課題となっています。こうした課題にもかかわらず、イノベーションの機が熟している分野には、パーソナライズされたフィットネス体験のための人工知能と機械学習の統合、拡張現実を活用したワークアウト、環境意識の高い消費者を惹きつける環境に優しい素材などがあります。潜在的なビジネスチャンスを捉えるために、企業は手頃な価格のスマート機器の開発、オンライン販売チャネルの拡大、コミュニティ主導のコンテンツによるユーザー・エンゲージメントの強化に注力すべきです。消費者の嗜好の変化と技術の進歩が継続的な変革を促し、製品提供における創造性と成長のための肥沃な土壌を提供しているため、市場は依然としてダイナミックです。結局のところ、こうした多面的な市場力学を理解し、製品開拓とマーケティング戦略において機敏性を維持することが、フィットネス機器業界で成長を推進しようとする企業にとって極めて重要となります。

市場力学：急速に進化するフィットネス機器市場の主要市場インサイトを公開

フィットネス機器市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができ、また、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • フィットネスに対する意識の高まりとジムやフィットネスクラブの急増
  • 肥満と慢性疾患の世界の蔓延
  • 国民の健康とフィットネスを促進する政府の取り組みの増加
• 市場抑制要因
  • フィットネス機器に関連する高コスト
• 市場機会
  • フィットネスマシンに搭載される先進機能を備えたスマートデバイスの統合
  • 家庭用フィットネス機器の人気の高まり
• 市場の課題
  • 偽造品の入手可能性

ポーターのファイブフォース：フィットネス機器市場をナビゲートする戦略ツール

ポーターのファイブフォースフレームワークは、市場情勢の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：フィットネス機器市場における外部からの影響の把握

外部マクロ環境要因は、フィットネス機器市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析フィットネス機器市場における競合情勢の把握

フィットネス機器市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックスフィットネス機器市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、フィットネス機器市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によりベンダーを明確かつ的確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨フィットネス機器市場における成功への道筋を描く

フィットネス機器市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を検討することで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度：新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、セグメント、地域はどこか？

3.市場を形成する主な技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • フィットネスに対する意識の高まりとジムやフィットネスクラブの急増
    • 世界中で肥満と慢性疾患の蔓延が増加
    • 国民の健康とフィットネスを促進するための政府の取り組みの強化
  • 抑制要因
    • フィットネス機器に関連する高コスト
  • 機会
    • フィットネスマシンの高度な機能とスマートデバイスの統合
    • 家庭用フィットネス機器の人気が高まっている
  • 課題
    • 偽造品の入手可能性
• 市場セグメンテーション分析
  • 製品：筋肉増強のための筋力トレーニング機器の利用増加
  • 流通：利便性を求める消費者のオンライン小売店への嗜好が増加
  • エンドユーザー：フィットネスセンターやジムでのフィットネス機器の適用範囲の拡大
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社交
  • 技術的
  • 法律上
  • 環境

第6章 フィットネス機器市場：製品別

• 心血管トレーニング機器
  • 据置型サイクル
  • トレッドミル
• 筋力トレーニング機器

第7章 フィットネス機器市場配布元

• オフライン小売店
• オンライン小売店

第8章 フィットネス機器市場：エンドユーザー別

• フィットネスセンターとジム
• ホーム消費者

第9章 南北アメリカのフィットネス機器市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第10章 アジア太平洋地域のフィットネス機器市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第11章 欧州・中東・アフリカのフィットネス機器市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第12章 競合情勢

• 市場シェア分析2023
• FPNVポジショニングマトリックス, 2023
• 競合シナリオ分析
  • クリス・ヘムズワースのCentrが、筋力トレーニング器具とフィットネスアクセサリーのまったく新しいラインを発表
  • 私たちは175,000ポンド相当の新しいジム機器に投資しています。
  • TRX、YBELL FITNESSの買収を発表
• 戦略分析と提言

企業一覧

• Amer Sports Corporation
• Body-Solid, Inc.
• Core Health & Fitness, LLC
• Decathlon S.A.
• Dyaco International Inc.
• Echelon Fit US
• HAMMER SPORT AG
• Horizon Fitness
• iFIT Inc. by Amynta Group
• Impulse（QingDao）Health Tech Co., Ltd.
• Jerai Fitness Pvt. Ltd.
• Johnson Health Tech Co., Ltd.
• Life Fitness
• Nautilus, Inc.
• Nityasach Fitness Pvt. Ltd.
• Nortus Fitness
• Precor Incorporated
• Rogue Fitness
• Shandong EM Health Industry Group Co., Ltd.
• Technogym S.p.a
• Torque Fitness
• True Fitness Technology, Inc.
• TRX
• Tuff Tread
• Yanre Fitness

LIST OF FIGURES

• FIGURE 1. FITNESS EQUIPMENT MARKET RESEARCH PROCESS
• FIGURE 2. FITNESS EQUIPMENT MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL FITNESS EQUIPMENT MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. AMERICAS FITNESS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 13. AMERICAS FITNESS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. UNITED STATES FITNESS EQUIPMENT MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 15. UNITED STATES FITNESS EQUIPMENT MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. ASIA-PACIFIC FITNESS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. ASIA-PACIFIC FITNESS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. EUROPE, MIDDLE EAST & AFRICA FITNESS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 19. EUROPE, MIDDLE EAST & AFRICA FITNESS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. FITNESS EQUIPMENT MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 21. FITNESS EQUIPMENT MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. FITNESS EQUIPMENT MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL FITNESS EQUIPMENT MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. FITNESS EQUIPMENT MARKET DYNAMICS
• TABLE 7. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY STATIONARY CYCLES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY TREADMILLS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY STRENGTH TRAINING EQUIPMENT, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY OFFLINE RETAIL STORE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY ONLINE RETAIL STORE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY FITNESS CENTERS & GYMS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL FITNESS EQUIPMENT MARKET SIZE, BY HOME CONSUMERS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 19. AMERICAS FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 20. AMERICAS FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 21. AMERICAS FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 22. AMERICAS FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 23. AMERICAS FITNESS EQUIPMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 24. ARGENTINA FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 25. ARGENTINA FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 26. ARGENTINA FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 27. ARGENTINA FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 28. BRAZIL FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 29. BRAZIL FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 30. BRAZIL FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 31. BRAZIL FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 32. CANADA FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 33. CANADA FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 34. CANADA FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 35. CANADA FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 36. MEXICO FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 37. MEXICO FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 38. MEXICO FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 39. MEXICO FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 40. UNITED STATES FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 41. UNITED STATES FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 42. UNITED STATES FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 43. UNITED STATES FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 44. UNITED STATES FITNESS EQUIPMENT MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 45. ASIA-PACIFIC FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 46. ASIA-PACIFIC FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 47. ASIA-PACIFIC FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 48. ASIA-PACIFIC FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 49. ASIA-PACIFIC FITNESS EQUIPMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 50. AUSTRALIA FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 51. AUSTRALIA FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 52. AUSTRALIA FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 53. AUSTRALIA FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 54. CHINA FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 55. CHINA FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 56. CHINA FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 57. CHINA FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 58. INDIA FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 59. INDIA FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 60. INDIA FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 61. INDIA FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 62. INDONESIA FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 63. INDONESIA FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 64. INDONESIA FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 65. INDONESIA FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 66. JAPAN FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 67. JAPAN FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 68. JAPAN FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 69. JAPAN FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 70. MALAYSIA FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 71. MALAYSIA FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 72. MALAYSIA FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 73. MALAYSIA FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 74. PHILIPPINES FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 75. PHILIPPINES FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 76. PHILIPPINES FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 77. PHILIPPINES FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 78. SINGAPORE FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 79. SINGAPORE FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 80. SINGAPORE FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 81. SINGAPORE FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 82. SOUTH KOREA FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 83. SOUTH KOREA FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 84. SOUTH KOREA FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 85. SOUTH KOREA FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 86. TAIWAN FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 87. TAIWAN FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 88. TAIWAN FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 89. TAIWAN FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 90. THAILAND FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 91. THAILAND FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 92. THAILAND FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 93. THAILAND FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 94. VIETNAM FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 95. VIETNAM FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 96. VIETNAM FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 97. VIETNAM FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 98. EUROPE, MIDDLE EAST & AFRICA FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 99. EUROPE, MIDDLE EAST & AFRICA FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 100. EUROPE, MIDDLE EAST & AFRICA FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 101. EUROPE, MIDDLE EAST & AFRICA FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 102. EUROPE, MIDDLE EAST & AFRICA FITNESS EQUIPMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 103. DENMARK FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 104. DENMARK FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 105. DENMARK FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 106. DENMARK FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 107. EGYPT FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 108. EGYPT FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 109. EGYPT FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 110. EGYPT FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 111. FINLAND FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 112. FINLAND FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 113. FINLAND FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 114. FINLAND FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 115. FRANCE FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 116. FRANCE FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 117. FRANCE FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 118. FRANCE FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 119. GERMANY FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 120. GERMANY FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 121. GERMANY FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 122. GERMANY FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 123. ISRAEL FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 124. ISRAEL FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 125. ISRAEL FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 126. ISRAEL FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 127. ITALY FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 128. ITALY FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 129. ITALY FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 130. ITALY FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 131. NETHERLANDS FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 132. NETHERLANDS FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 133. NETHERLANDS FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 134. NETHERLANDS FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 135. NIGERIA FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 136. NIGERIA FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 137. NIGERIA FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 138. NIGERIA FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 139. NORWAY FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 140. NORWAY FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 141. NORWAY FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 142. NORWAY FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 143. POLAND FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 144. POLAND FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 145. POLAND FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 146. POLAND FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 147. QATAR FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 148. QATAR FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 149. QATAR FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 150. QATAR FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 151. RUSSIA FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 152. RUSSIA FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 153. RUSSIA FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 154. RUSSIA FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 155. SAUDI ARABIA FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 156. SAUDI ARABIA FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 157. SAUDI ARABIA FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 158. SAUDI ARABIA FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 159. SOUTH AFRICA FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 160. SOUTH AFRICA FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 161. SOUTH AFRICA FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 162. SOUTH AFRICA FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 163. SPAIN FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 164. SPAIN FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 165. SPAIN FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 166. SPAIN FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 167. SWEDEN FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 168. SWEDEN FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 169. SWEDEN FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 170. SWEDEN FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 171. SWITZERLAND FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 172. SWITZERLAND FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 173. SWITZERLAND FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 174. SWITZERLAND FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 175. TURKEY FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 176. TURKEY FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 177. TURKEY FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 178. TURKEY FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 179. UNITED ARAB EMIRATES FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 180. UNITED ARAB EMIRATES FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 181. UNITED ARAB EMIRATES FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 182. UNITED ARAB EMIRATES FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 183. UNITED KINGDOM FITNESS EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 184. UNITED KINGDOM FITNESS EQUIPMENT MARKET SIZE, BY CARDIOVASCULAR TRAINING EQUIPMENT, 2018-2030 (USD MILLION)
• TABLE 185. UNITED KINGDOM FITNESS EQUIPMENT MARKET SIZE, BY DISTRIBUTION, 2018-2030 (USD MILLION)
• TABLE 186. UNITED KINGDOM FITNESS EQUIPMENT MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 187. FITNESS EQUIPMENT MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 188. FITNESS EQUIPMENT MARKET, FPNV POSITIONING MATRIX, 2023

The Fitness Equipment Market was valued at USD 17.01 billion in 2023, expected to reach USD 17.97 billion in 2024, and is projected to grow at a CAGR of 5.75%, to USD 25.17 billion by 2030.

The fitness equipment market encompasses products designed for exercising at home, gyms, or specialized fitness centers, including cardiovascular machines, weight training equipment, and fitness monitoring devices. This market has gained significant traction due to increasing health consciousness, rising awareness of lifestyle diseases, and growing participation in fitness activities. The necessity for fitness equipment is driven by the escalating need for physical wellbeing, increasingly sedentary lifestyles, and the convenience of at-home workouts. Its applications span personal, commercial, and rehabilitation settings, with end-use segments primarily consisting of residential users, fitness clubs, hospitals, and corporate wellness programs. Key growth factors include advancements in technology, such as smart and connected fitness devices, increasing digitalization with virtual fitness solutions, and supportive government initiatives promoting physical activity. The COVID-19 pandemic has also accelerated consumer interest in home fitness solutions, unveiling substantial opportunities in the home segment and pushing manufacturers toward innovative offerings like compact, multi-purpose equipment and immersive digital platforms. However, limitations such as the high cost of advanced machines, space constraints in urban homes, and the availability of counterfeit products pose challenges to market growth. Despite these challenges, areas ripe for innovation include the integration of artificial intelligence and machine learning for personalized fitness experiences, augmented reality-enhanced workouts, and eco-friendly materials to attract environmentally conscious consumers. To capture potential opportunities, businesses should focus on developing affordable smart equipment, expanding online sales channels, and enhancing user engagement through community-driven content. The market remains dynamic, with shifting consumer preferences and technological advancements driving ongoing transformation and providing a fertile ground for creativity and growth in product offerings. Ultimately, understanding these multifaceted market dynamics and maintaining agility in product development and marketing strategies will be crucial for businesses seeking to drive growth in the fitness equipment industry.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Fitness Equipment Market

The Fitness Equipment Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rising awareness for fitness and surge in number of gyms and fitness clubs
  • Growing prevalence of obesity and chronic diseases globally
  • Increasing government initiatives to promote health and fitness among the population
• Market Restraints
  • High cost associated with the fitness equipment
• Market Opportunities
  • Integration of smart devices with advanced features in fitness machines
  • Increasing popularity of home fitness equipments
• Market Challenges
  • Availability of counterfeit products

Porter's Five Forces: A Strategic Tool for Navigating the Fitness Equipment Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Fitness Equipment Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Fitness Equipment Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Fitness Equipment Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Fitness Equipment Market

A detailed market share analysis in the Fitness Equipment Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Fitness Equipment Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Fitness Equipment Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Fitness Equipment Market

A strategic analysis of the Fitness Equipment Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Fitness Equipment Market, highlighting leading vendors and their innovative profiles. These include Amer Sports Corporation, Body-Solid, Inc., Core Health & Fitness, LLC, Decathlon S.A., Dyaco International Inc., Echelon Fit US, HAMMER SPORT AG, Horizon Fitness, iFIT Inc. by Amynta Group, Impulse (QingDao) Health Tech Co., Ltd., Jerai Fitness Pvt. Ltd., Johnson Health Tech Co., Ltd., Life Fitness, Nautilus, Inc., Nityasach Fitness Pvt. Ltd., Nortus Fitness, Precor Incorporated, Rogue Fitness, Shandong EM Health Industry Group Co., Ltd., Technogym S.p.a, Torque Fitness, True Fitness Technology, Inc., TRX, Tuff Tread, and Yanre Fitness.

Market Segmentation & Coverage

This research report categorizes the Fitness Equipment Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product, market is studied across Cardiovascular Training Equipment and Strength Training Equipment. The Cardiovascular Training Equipment is further studied across Stationary Cycles and Treadmills.
• Based on Distribution, market is studied across Offline Retail Store and Online Retail Store.
• Based on End-user, market is studied across Fitness Centers & Gyms and Home Consumers.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising awareness for fitness and surge in number of gyms and fitness clubs
    • 5.1.1.2. Growing prevalence of obesity and chronic diseases globally
    • 5.1.1.3. Increasing government initiatives to promote health and fitness among the population
  • 5.1.2. Restraints
    • 5.1.2.1. High cost associated with the fitness equipment
  • 5.1.3. Opportunities
    • 5.1.3.1. Integration of smart devices with advanced features in fitness machines
    • 5.1.3.2. Increasing popularity of home fitness equipments
  • 5.1.4. Challenges
    • 5.1.4.1. Availability of counterfeit products
• 5.2. Market Segmentation Analysis
  • 5.2.1. Product: Increasing utilization of strength training equipment for muscle building
  • 5.2.2. Distribution: Growing preference for online retail stores with consumers seeking convenience
  • 5.2.3. End-User: Expanding the application of fitness equipment in fitness centers and gyms
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Fitness Equipment Market, by Product

• 6.1. Introduction
• 6.2. Cardiovascular Training Equipment
  • 6.2.1. Stationary Cycles
  • 6.2.2. Treadmills
• 6.3. Strength Training Equipment

7. Fitness Equipment Market, by Distribution

• 7.1. Introduction
• 7.2. Offline Retail Store
• 7.3. Online Retail Store

8. Fitness Equipment Market, by End-user

• 8.1. Introduction
• 8.2. Fitness Centers & Gyms
• 8.3. Home Consumers

9. Americas Fitness Equipment Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Fitness Equipment Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Fitness Equipment Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
  • 12.3.1. Chris Hemsworth's Centr Introduces All-New Line of Strength Equipment and Fitness Accessories
  • 12.3.2. We're investing in £175k worth of new gym equipment!
  • 12.3.3. TRX ANNOUNCES ACQUISITION OF YBELL FITNESS
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Amer Sports Corporation
• 2. Body-Solid, Inc.
• 3. Core Health & Fitness, LLC
• 4. Decathlon S.A.
• 5. Dyaco International Inc.
• 6. Echelon Fit US
• 7. HAMMER SPORT AG
• 8. Horizon Fitness
• 9. iFIT Inc. by Amynta Group
• 10. Impulse (QingDao) Health Tech Co., Ltd.
• 11. Jerai Fitness Pvt. Ltd.
• 12. Johnson Health Tech Co., Ltd.
• 13. Life Fitness
• 14. Nautilus, Inc.
• 15. Nityasach Fitness Pvt. Ltd.
• 16. Nortus Fitness
• 17. Precor Incorporated
• 18. Rogue Fitness
• 19. Shandong EM Health Industry Group Co., Ltd.
• 20. Technogym S.p.a
• 21. Torque Fitness
• 22. True Fitness Technology, Inc.
• 23. TRX
• 24. Tuff Tread
• 25. Yanre Fitness