デフォルト表紙
市場調査レポート
商品コード
1612321

自動車広告市場:タイプ、製品、カテゴリー、エンドユーザー別-2025-2030年の世界予測

Automotive Advertising Market by Type (Location Independent Advertising, Location-Based Advertising), Product (Experiential Marketing, Online Advertising, Outdoor Advertising), Category, End-User - Global Forecast 2025-2030


出版日
発行
360iResearch
ページ情報
英文 183 Pages
納期
即日から翌営業日
カスタマイズ可能
適宜更新あり
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.91円
自動車広告市場:タイプ、製品、カテゴリー、エンドユーザー別-2025-2030年の世界予測
出版日: 2024年12月01日
発行: 360iResearch
ページ情報: 英文 183 Pages
納期: 即日から翌営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

自動車広告市場の2023年の市場規模は828億4,000万米ドルで、2024年には913億3,000万米ドルに達すると予測され、CAGR 10.54%で成長し、2030年には1,670億7,000万米ドルに達すると予測されています。

自動車広告市場には、自動車産業に関連する自動車、部品、サービスをさまざまなメディアやプラットフォームで宣伝・販売する事業が含まれます。この分野は、メーカー、ディーラー、サービスプロバイダーにとって、ブランドの認知度を高め、消費者の関心を引き、販売を促進するために極めて重要です。自動車広告の必要性は、激しい競争、急速な技術の進歩、消費者の嗜好の変化に起因しています。自動車広告の用途は、デジタルマーケティング、従来型メディア、インフルエンサーとのコラボレーション、エクスペリエンシャル・マーケティングなど多岐にわたる。最終用途には、自動車メーカー、ディーラー、アフターマーケット・サービス、自動車関連金融サービスなどが含まれます。市場に影響を与える主な成長要因としては、デジタルやモバイルプラットフォームへのシフトの増加、電気自動車や自動運転車の台頭、消費者行動におけるパーソナライゼーションの動向などが挙げられます。そのため、ターゲットを絞ったマーケティング戦略のためのデータ分析の活用、ソーシャルメディア・プラットフォームでの動画コンテンツの採用、グリーンで持続可能な自動車プロモーションに注力することなどにビジネスチャンスがあります。しかし、規制上の制約、予算の制約、消費者の関心を引きつけ維持するための一貫したイノベーションの必要性といった課題が存在します。さらに、広告ブロック技術やプライバシーへの懸念が、さらなるハードルとなっています。イノベーションのために、企業はAI主導のパーソナライゼーション・ツール、消費者インサイトのための高度なアナリティクス、エンゲージメントを高めるための拡張現実体験の開発を検討すべきです。また、テクノロジーに精通した若年層と共鳴する新しいコンテンツフォーマットやインタラクティブ広告ソリューションの探求にも可能性があります。市場はダイナミックで、消費者行動とテクノロジーの急速な変化を特徴としており、適応性と戦略的俊敏性が必要とされます。成功するためには、プレーヤーは常に市場動向をモニターし、最先端のツールやプラットフォームに投資し、クリエイティブなキャンペーンを推進するパートナーシップを育む必要があります。詳細な競合分析と消費者情勢の考察は、市場の複雑さを乗り越え、この進化する情勢の中で持続的な成長を実現するために不可欠です。

主な市場の統計
基準年[2023] 828億4,000万米ドル
推定年[2024] 913億3,000万米ドル
予測年[2030] 1,670億7,000万米ドル
CAGR(%) 10.54%

市場力学:急速に進化する自動車広告市場の主要市場インサイトを公開

自動車広告市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的意思決定、新たなビジネスチャンスの獲得を行うことができます。こうした動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができるとともに、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

  • 市場促進要因
    • 特定のモデルに関する認知を高め、ブランド認知を強調するための採用急増
    • 世界中の自動車広告代理店の増加
    • 自動車広告のソーシャルメディア影響力とデジタルマーケティングの有望性
  • 市場抑制要因
    • 革新的で魅力的な広告には莫大な費用が必要
  • 市場機会
    • 自動車業界向けの革新的なマーケティングキャンペーンの可能性
    • 自動車マーケティング戦略への高度なAIツールの導入
  • 市場の課題
    • 季節的な売上低下と自動車広告主間の高い競合

ポーターのファイブフォース:自動車広告市場をナビゲートする戦略ツール

ポーターのファイブフォースフレームワークは、市場情勢の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析:自動車広告市場における外部からの影響の把握

外部マクロ環境要因は、自動車広告市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析自動車広告市場における競合情勢の把握

自動車広告市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックス自動車広告市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、自動車広告市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨自動車広告市場における成功への道筋を描く

自動車広告市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています:

1.市場の浸透度:現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度:新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化:最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報:競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション:将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています:

1.現在の市場規模と今後の成長予測は?

2.最高の投資機会を提供する製品、セグメント、地域はどこか?

3.市場を形成する主な技術動向と規制の影響とは?

4.主要ベンダーの市場シェアと競合ポジションは?

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か?

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

  • 市場力学
    • 促進要因
      • 特定のモデルに関する認知度を高め、ブランド認知度を高めるために採用が急増
      • 世界中で自動車広告代理店数が増加
      • 自動車広告の有望なソーシャルメディアの影響力とデジタルマーケティング
    • 抑制要因
      • 革新的で魅力的な広告には莫大な費用が必要
    • 機会
      • 自動車業界向けの革新的なマーケティングキャンペーンの可能性
      • 自動車マーケティング戦略への高度なAIツールの導入
    • 課題
      • 季節的な売上減少と自動車広告主間の激しい競合
  • 市場セグメンテーション分析
    • タイプ:消費者エンゲージメントの向上を目的とした位置情報広告の需要拡大
    • 製品:インタラクティブ機能を備えたオンライン広告の人気が高まっています
    • カテゴリー:より幅広い視聴者にリーチするための一般的なブランド認知キャンペーンにおける非コンテキスト広告の大幅な採用
    • エンドユーザー:自動車メーカーを引き付けるためにOEMによる自動車広告の使用が増加
  • ポーターのファイブフォース分析
  • PESTEL分析
    • 政治的
    • 経済
    • 社交
    • 技術的
    • 法律上
    • 環境

第6章 自動車広告市場:タイプ別

  • 場所に依存しない広告
  • 位置情報広告

第7章 自動車広告市場:製品別

  • 体験型マーケティング
  • オンライン広告
    • 検索エンジン広告
    • ソーシャルメディア広告
    • 動画とOTT広告
    • ウェブサイト広告
  • 屋外広告
    • 看板
    • ポスターと看板
  • プレロール広告
  • テレビ広告

第8章 自動車広告市場:カテゴリ別

  • 文脈
  • 非文脈的

第9章 自動車広告市場:エンドユーザー別

  • ディーラー
  • OEM

第10章 南北アメリカの自動車広告市場

  • アルゼンチン
  • ブラジル
  • カナダ
  • メキシコ
  • 米国

第11章 アジア太平洋地域の自動車広告市場

  • オーストラリア
  • 中国
  • インド
  • インドネシア
  • 日本
  • マレーシア
  • フィリピン
  • シンガポール
  • 韓国
  • 台湾
  • タイ
  • ベトナム

第12章 欧州・中東・アフリカの自動車広告市場

  • デンマーク
  • エジプト
  • フィンランド
  • フランス
  • ドイツ
  • イスラエル
  • イタリア
  • オランダ
  • ナイジェリア
  • ノルウェー
  • ポーランド
  • カタール
  • ロシア
  • サウジアラビア
  • 南アフリカ
  • スペイン
  • スウェーデン
  • スイス
  • トルコ
  • アラブ首長国連邦
  • 英国

第13章 競合情勢

  • 市場シェア分析2023
  • FPNVポジショニングマトリックス, 2023
  • 競合シナリオ分析
    • スバル、ストリームカンパニーを優先広告プログラムパートナーに選定
    • スカイメディアがデジタルガレージRegitとの独占提携を締結
    • グリーンラインオートモーティブ、フォルクスワーゲン・オブ・アメリカのデジタル広告パートナーとして認定
  • 戦略分析と提言

企業一覧

  • Adpearance, Inc.
  • Alioze France
  • Automotive Advertising Agency
  • Automotive Marketing Gurus
  • Boomachine K.K.
  • BrandOnWheelz
  • CMB Automotive Marketing Limited
  • Cox Enterprises, Inc.
  • Dealer Teamwork
  • Digital Throttle , LLC
  • enCOMPASS Advertising Agency
  • Facebook by Meta Platforms, Inc.
  • FACT GmbH
  • Force Marketing
  • Foundation Direct, LLC
  • Google LLC by Alphabet Inc.
  • Green Line Digital
  • Havas Holding Germany GmbH
  • Highervisibility, LLC
  • Ignite Group
  • Kammerer Druck & Medien GmbH & Co. KG
  • LEWIS
  • Microsoft Corporation
  • PureCars Technologies, LLC
  • SMARTSITES, a division of MELEN LLC
  • Social Media 55
  • Stream Companies, LLC
  • Visarc
  • Waterhouse Design Associates
  • We Are Nameless Limited
  • Zimmerman Advertising by Omnicom Group Inc.
図表

LIST OF FIGURES

  • FIGURE 1. AUTOMOTIVE ADVERTISING MARKET RESEARCH PROCESS
  • FIGURE 2. AUTOMOTIVE ADVERTISING MARKET SIZE, 2023 VS 2030
  • FIGURE 3. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 6. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
  • FIGURE 7. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 8. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2023 VS 2030 (%)
  • FIGURE 9. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 10. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2023 VS 2030 (%)
  • FIGURE 11. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 12. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2023 VS 2030 (%)
  • FIGURE 13. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 14. AMERICAS AUTOMOTIVE ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 15. AMERICAS AUTOMOTIVE ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 16. UNITED STATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY STATE, 2023 VS 2030 (%)
  • FIGURE 17. UNITED STATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 18. ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 19. ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 20. EUROPE, MIDDLE EAST & AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 21. EUROPE, MIDDLE EAST & AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 22. AUTOMOTIVE ADVERTISING MARKET SHARE, BY KEY PLAYER, 2023
  • FIGURE 23. AUTOMOTIVE ADVERTISING MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

  • TABLE 1. AUTOMOTIVE ADVERTISING MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
  • TABLE 3. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 6. AUTOMOTIVE ADVERTISING MARKET DYNAMICS
  • TABLE 7. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 8. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY LOCATION INDEPENDENT ADVERTISING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY LOCATION-BASED ADVERTISING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 11. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY EXPERIENTIAL MARKETING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 12. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY SEARCH ENGINE ADS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 14. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY SOCIAL MEDIA ADS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 15. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY VIDEO & OTT ADS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 16. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY WEBSITE ADS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 17. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 18. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 19. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY BILLBOARDS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 20. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY POSTERS & SIGNAGE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 21. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 22. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRE-ROLL ADVERTISEMENTS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 23. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY TELEVISION ADVERTISING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 24. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 25. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY CONTEXTUAL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 26. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY NON-CONTEXTUAL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 27. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 28. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY DEALER, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 29. GLOBAL AUTOMOTIVE ADVERTISING MARKET SIZE, BY OEMS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 30. AMERICAS AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 31. AMERICAS AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 32. AMERICAS AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 33. AMERICAS AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 34. AMERICAS AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 35. AMERICAS AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 36. AMERICAS AUTOMOTIVE ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 37. ARGENTINA AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 38. ARGENTINA AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 39. ARGENTINA AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 40. ARGENTINA AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 41. ARGENTINA AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 42. ARGENTINA AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 43. BRAZIL AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 44. BRAZIL AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 45. BRAZIL AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 46. BRAZIL AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 47. BRAZIL AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 48. BRAZIL AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 49. CANADA AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 50. CANADA AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 51. CANADA AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 52. CANADA AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 53. CANADA AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 54. CANADA AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 55. MEXICO AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 56. MEXICO AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 57. MEXICO AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 58. MEXICO AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 59. MEXICO AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 60. MEXICO AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 61. UNITED STATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 62. UNITED STATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 63. UNITED STATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 64. UNITED STATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 65. UNITED STATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 66. UNITED STATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 67. UNITED STATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 68. ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 69. ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 70. ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 71. ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 72. ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 73. ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 74. ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 75. AUSTRALIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 76. AUSTRALIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 77. AUSTRALIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 78. AUSTRALIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 79. AUSTRALIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 80. AUSTRALIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 81. CHINA AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 82. CHINA AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 83. CHINA AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 84. CHINA AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 85. CHINA AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 86. CHINA AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 87. INDIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 88. INDIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 89. INDIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 90. INDIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 91. INDIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 92. INDIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 93. INDONESIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 94. INDONESIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 95. INDONESIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 96. INDONESIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 97. INDONESIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 98. INDONESIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 99. JAPAN AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 100. JAPAN AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 101. JAPAN AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 102. JAPAN AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 103. JAPAN AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 104. JAPAN AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 105. MALAYSIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 106. MALAYSIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 107. MALAYSIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 108. MALAYSIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 109. MALAYSIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 110. MALAYSIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 111. PHILIPPINES AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 112. PHILIPPINES AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 113. PHILIPPINES AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 114. PHILIPPINES AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 115. PHILIPPINES AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 116. PHILIPPINES AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 117. SINGAPORE AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 118. SINGAPORE AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 119. SINGAPORE AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 120. SINGAPORE AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 121. SINGAPORE AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 122. SINGAPORE AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 123. SOUTH KOREA AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 124. SOUTH KOREA AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 125. SOUTH KOREA AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 126. SOUTH KOREA AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 127. SOUTH KOREA AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 128. SOUTH KOREA AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 129. TAIWAN AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 130. TAIWAN AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 131. TAIWAN AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 132. TAIWAN AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 133. TAIWAN AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 134. TAIWAN AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 135. THAILAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 136. THAILAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 137. THAILAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 138. THAILAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 139. THAILAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 140. THAILAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 141. VIETNAM AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 142. VIETNAM AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 143. VIETNAM AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 144. VIETNAM AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 145. VIETNAM AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 146. VIETNAM AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 147. EUROPE, MIDDLE EAST & AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 148. EUROPE, MIDDLE EAST & AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 149. EUROPE, MIDDLE EAST & AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 150. EUROPE, MIDDLE EAST & AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 151. EUROPE, MIDDLE EAST & AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 152. EUROPE, MIDDLE EAST & AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 153. EUROPE, MIDDLE EAST & AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 154. DENMARK AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 155. DENMARK AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 156. DENMARK AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 157. DENMARK AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 158. DENMARK AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 159. DENMARK AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 160. EGYPT AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 161. EGYPT AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 162. EGYPT AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 163. EGYPT AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 164. EGYPT AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 165. EGYPT AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 166. FINLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 167. FINLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 168. FINLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 169. FINLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 170. FINLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 171. FINLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 172. FRANCE AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 173. FRANCE AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 174. FRANCE AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 175. FRANCE AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 176. FRANCE AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 177. FRANCE AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 178. GERMANY AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 179. GERMANY AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 180. GERMANY AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 181. GERMANY AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 182. GERMANY AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 183. GERMANY AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 184. ISRAEL AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 185. ISRAEL AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 186. ISRAEL AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 187. ISRAEL AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 188. ISRAEL AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 189. ISRAEL AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 190. ITALY AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 191. ITALY AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 192. ITALY AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 193. ITALY AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 194. ITALY AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 195. ITALY AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 196. NETHERLANDS AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 197. NETHERLANDS AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 198. NETHERLANDS AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 199. NETHERLANDS AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 200. NETHERLANDS AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 201. NETHERLANDS AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 202. NIGERIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 203. NIGERIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 204. NIGERIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 205. NIGERIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 206. NIGERIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 207. NIGERIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 208. NORWAY AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 209. NORWAY AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 210. NORWAY AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 211. NORWAY AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 212. NORWAY AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 213. NORWAY AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 214. POLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 215. POLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 216. POLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 217. POLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 218. POLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 219. POLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 220. QATAR AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 221. QATAR AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 222. QATAR AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 223. QATAR AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 224. QATAR AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 225. QATAR AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 226. RUSSIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 227. RUSSIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 228. RUSSIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 229. RUSSIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 230. RUSSIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 231. RUSSIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 232. SAUDI ARABIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 233. SAUDI ARABIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 234. SAUDI ARABIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 235. SAUDI ARABIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 236. SAUDI ARABIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 237. SAUDI ARABIA AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 238. SOUTH AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 239. SOUTH AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 240. SOUTH AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 241. SOUTH AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 242. SOUTH AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 243. SOUTH AFRICA AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 244. SPAIN AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 245. SPAIN AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 246. SPAIN AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 247. SPAIN AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 248. SPAIN AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 249. SPAIN AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 250. SWEDEN AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 251. SWEDEN AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 252. SWEDEN AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 253. SWEDEN AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 254. SWEDEN AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 255. SWEDEN AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 256. SWITZERLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 257. SWITZERLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 258. SWITZERLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 259. SWITZERLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 260. SWITZERLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 261. SWITZERLAND AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 262. TURKEY AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 263. TURKEY AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 264. TURKEY AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 265. TURKEY AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 266. TURKEY AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 267. TURKEY AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 268. UNITED ARAB EMIRATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 269. UNITED ARAB EMIRATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 270. UNITED ARAB EMIRATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 271. UNITED ARAB EMIRATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 272. UNITED ARAB EMIRATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 273. UNITED ARAB EMIRATES AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 274. UNITED KINGDOM AUTOMOTIVE ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 275. UNITED KINGDOM AUTOMOTIVE ADVERTISING MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 276. UNITED KINGDOM AUTOMOTIVE ADVERTISING MARKET SIZE, BY ONLINE ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 277. UNITED KINGDOM AUTOMOTIVE ADVERTISING MARKET SIZE, BY OUTDOOR ADVERTISING, 2018-2030 (USD MILLION)
  • TABLE 278. UNITED KINGDOM AUTOMOTIVE ADVERTISING MARKET SIZE, BY CATEGORY, 2018-2030 (USD MILLION)
  • TABLE 279. UNITED KINGDOM AUTOMOTIVE ADVERTISING MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 280. AUTOMOTIVE ADVERTISING MARKET SHARE, BY KEY PLAYER, 2023
  • TABLE 281. AUTOMOTIVE ADVERTISING MARKET, FPNV POSITIONING MATRIX, 2023
目次
Product Code: MRR-EC3D3F8A8A4B

The Automotive Advertising Market was valued at USD 82.84 billion in 2023, expected to reach USD 91.33 billion in 2024, and is projected to grow at a CAGR of 10.54%, to USD 167.07 billion by 2030.

The automotive advertising market encompasses the promotion and marketing of vehicles, parts, and services related to the automotive industry across various media and platforms. This sector is crucial for manufacturers, dealerships, and service providers to boost brand visibility, engage with consumers, and drive sales. The necessity of automotive advertising stems from intense competition, rapid technological advancements, and changing consumer preferences. Its application spans digital marketing, traditional media, influencer collaborations, and experiential marketing. End-use scope includes automotive manufacturers, dealerships, aftermarket services, and automotive-related financial services. Key growth factors influencing the market include the increasing shift towards digital and mobile platforms, the rise of electric and self-driving cars, and personalization trends in consumer behavior. As such, opportunities lie in leveraging data analytics for targeted marketing strategies, embracing video content across social media platforms, and focusing on green and sustainable vehicle promotions. However, challenges exist in the form of regulatory restrictions, budget constraints, and the need for consistent innovation to capture and retain consumer interest. Furthermore, ad-blocking technologies and privacy concerns present additional hurdles. For innovation, businesses should consider developing AI-driven personalization tools, advanced analytics for consumer insights, and augmented reality experiences to enhance engagement. There's also potential in exploring new content formats and interactive advertising solutions that resonate with younger, tech-savvy demographics. The market is dynamic, characterized by rapid changes in consumer behavior and technology, necessitating adaptability and strategic agility. To succeed, players must continuously monitor market trends, invest in cutting-edge tools and platforms, and foster partnerships that drive creative campaigns. Detailed competitive analysis and consumer insights will be vital to navigating market complexities and realizing sustained growth in this evolving landscape.

KEY MARKET STATISTICS
Base Year [2023] USD 82.84 billion
Estimated Year [2024] USD 91.33 billion
Forecast Year [2030] USD 167.07 billion
CAGR (%) 10.54%

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Automotive Advertising Market

The Automotive Advertising Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

  • Market Drivers
    • Surging adoption to generate awareness about particular model and emphasize brand awareness
    • Rise in number of automotive advertising agency across the globe
    • Promising social media influence and digital marketing for automotive advertising
  • Market Restraints
    • Requirement of huge cost for innovative and attractive advertisement
  • Market Opportunities
    • Potential marketing innovative campaigns for automotive industry
    • Incorporation of advanced AI tools for automotive marketing strategy
  • Market Challenges
    • Seasonal drop in sales and high competition among automotive advertisers

Porter's Five Forces: A Strategic Tool for Navigating the Automotive Advertising Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Automotive Advertising Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Automotive Advertising Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Automotive Advertising Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Automotive Advertising Market

A detailed market share analysis in the Automotive Advertising Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Automotive Advertising Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Automotive Advertising Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Automotive Advertising Market

A strategic analysis of the Automotive Advertising Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Automotive Advertising Market, highlighting leading vendors and their innovative profiles. These include Adpearance, Inc., Alioze France, Automotive Advertising Agency, Automotive Marketing Gurus, Boomachine K.K., BrandOnWheelz, CMB Automotive Marketing Limited, Cox Enterprises, Inc., Dealer Teamwork, Digital Throttle , LLC, enCOMPASS Advertising Agency, Facebook by Meta Platforms, Inc., FACT GmbH, Force Marketing, Foundation Direct, LLC, Google LLC by Alphabet Inc., Green Line Digital, Havas Holding Germany GmbH, Highervisibility, LLC, Ignite Group, Kammerer Druck & Medien GmbH & Co. KG, LEWIS, Microsoft Corporation, PureCars Technologies, LLC, SMARTSITES, a division of MELEN LLC, Social Media 55, Stream Companies, LLC, Visarc, Waterhouse Design Associates, We Are Nameless Limited, and Zimmerman Advertising by Omnicom Group Inc..

Market Segmentation & Coverage

This research report categorizes the Automotive Advertising Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Based on Type, market is studied across Location Independent Advertising and Location-Based Advertising.
  • Based on Product, market is studied across Experiential Marketing, Online Advertising, Outdoor Advertising, Pre-Roll Advertisements, and Television Advertising. The Online Advertising is further studied across Search Engine Ads, Social Media Ads, Video & OTT Ads, and Website Ads. The Outdoor Advertising is further studied across Billboards and Posters & Signage.
  • Based on Category, market is studied across Contextual and Non-Contextual.
  • Based on End-User, market is studied across Dealer and OEMs.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Surging adoption to generate awareness about particular model and emphasize brand awareness
      • 5.1.1.2. Rise in number of automotive advertising agency across the globe
      • 5.1.1.3. Promising social media influence and digital marketing for automotive advertising
    • 5.1.2. Restraints
      • 5.1.2.1. Requirement of huge cost for innovative and attractive advertisement
    • 5.1.3. Opportunities
      • 5.1.3.1. Potential marketing innovative campaigns for automotive industry
      • 5.1.3.2. Incorporation of advanced AI tools for automotive marketing strategy
    • 5.1.4. Challenges
      • 5.1.4.1. Seasonal drop in sales and high competition among automotive advertisers
  • 5.2. Market Segmentation Analysis
    • 5.2.1. Type: Wider demand for location-based advertising for improving consumer engagement
    • 5.2.2. Product: Growing popularity for online advertising due to their inherent interactive capabilities
    • 5.2.3. Category: Significant adoption of non-contextual advertising for general brand awareness campaigns to reach a broader audience
    • 5.2.4. End-User: Rising use of automotive advertising by OEMs to attract automotive manufacturers
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Threat of New Entrants
    • 5.3.2. Threat of Substitutes
    • 5.3.3. Bargaining Power of Customers
    • 5.3.4. Bargaining Power of Suppliers
    • 5.3.5. Industry Rivalry
  • 5.4. PESTLE Analysis
    • 5.4.1. Political
    • 5.4.2. Economic
    • 5.4.3. Social
    • 5.4.4. Technological
    • 5.4.5. Legal
    • 5.4.6. Environmental

6. Automotive Advertising Market, by Type

  • 6.1. Introduction
  • 6.2. Location Independent Advertising
  • 6.3. Location-Based Advertising

7. Automotive Advertising Market, by Product

  • 7.1. Introduction
  • 7.2. Experiential Marketing
  • 7.3. Online Advertising
    • 7.3.1. Search Engine Ads
    • 7.3.2. Social Media Ads
    • 7.3.3. Video & OTT Ads
    • 7.3.4. Website Ads
  • 7.4. Outdoor Advertising
    • 7.4.1. Billboards
    • 7.4.2. Posters & Signage
  • 7.5. Pre-Roll Advertisements
  • 7.6. Television Advertising

8. Automotive Advertising Market, by Category

  • 8.1. Introduction
  • 8.2. Contextual
  • 8.3. Non-Contextual

9. Automotive Advertising Market, by End-User

  • 9.1. Introduction
  • 9.2. Dealer
  • 9.3. OEMs

10. Americas Automotive Advertising Market

  • 10.1. Introduction
  • 10.2. Argentina
  • 10.3. Brazil
  • 10.4. Canada
  • 10.5. Mexico
  • 10.6. United States

11. Asia-Pacific Automotive Advertising Market

  • 11.1. Introduction
  • 11.2. Australia
  • 11.3. China
  • 11.4. India
  • 11.5. Indonesia
  • 11.6. Japan
  • 11.7. Malaysia
  • 11.8. Philippines
  • 11.9. Singapore
  • 11.10. South Korea
  • 11.11. Taiwan
  • 11.12. Thailand
  • 11.13. Vietnam

12. Europe, Middle East & Africa Automotive Advertising Market

  • 12.1. Introduction
  • 12.2. Denmark
  • 12.3. Egypt
  • 12.4. Finland
  • 12.5. France
  • 12.6. Germany
  • 12.7. Israel
  • 12.8. Italy
  • 12.9. Netherlands
  • 12.10. Nigeria
  • 12.11. Norway
  • 12.12. Poland
  • 12.13. Qatar
  • 12.14. Russia
  • 12.15. Saudi Arabia
  • 12.16. South Africa
  • 12.17. Spain
  • 12.18. Sweden
  • 12.19. Switzerland
  • 12.20. Turkey
  • 12.21. United Arab Emirates
  • 12.22. United Kingdom

13. Competitive Landscape

  • 13.1. Market Share Analysis, 2023
  • 13.2. FPNV Positioning Matrix, 2023
  • 13.3. Competitive Scenario Analysis
    • 13.3.1. Subaru Selects Stream Companies as Preferred Advertising Program Partner
    • 13.3.2. Sky Media secures exclusive partnership with digital garage, Regit
    • 13.3.3. Green Line Automotive Becomes Approved Digital Advertising Partner For Volkswagen Of America
  • 13.4. Strategy Analysis & Recommendation

Companies Mentioned

  • 1. Adpearance, Inc.
  • 2. Alioze France
  • 3. Automotive Advertising Agency
  • 4. Automotive Marketing Gurus
  • 5. Boomachine K.K.
  • 6. BrandOnWheelz
  • 7. CMB Automotive Marketing Limited
  • 8. Cox Enterprises, Inc.
  • 9. Dealer Teamwork
  • 10. Digital Throttle , LLC
  • 11. enCOMPASS Advertising Agency
  • 12. Facebook by Meta Platforms, Inc.
  • 13. FACT GmbH
  • 14. Force Marketing
  • 15. Foundation Direct, LLC
  • 16. Google LLC by Alphabet Inc.
  • 17. Green Line Digital
  • 18. Havas Holding Germany GmbH
  • 19. Highervisibility, LLC
  • 20. Ignite Group
  • 21. Kammerer Druck & Medien GmbH & Co. KG
  • 22. LEWIS
  • 23. Microsoft Corporation
  • 24. PureCars Technologies, LLC
  • 25. SMARTSITES, a division of MELEN LLC
  • 26. Social Media 55
  • 27. Stream Companies, LLC
  • 28. Visarc
  • 29. Waterhouse Design Associates
  • 30. We Are Nameless Limited
  • 31. Zimmerman Advertising by Omnicom Group Inc.