日本のスタウト市場レポート：流通チャネル別、地域別、2025年～2033年

日本のスタウトの市場規模は2024年に5億8,000万米ドルに達しました。今後、IMARC Groupは、同市場が2033年までに8億1,100万米ドルに達し、2025年から2033年にかけて3.8%の成長率（CAGR）を示すと予測しています。個人の間でクラフトビールやユニークな風味体験への評価が高まっていること、西洋の料理・飲料文化への関心が高まっていること、高品質の原材料と醸造技術に焦点を当てたクラフトビール醸造所が急速に拡大していることが、市場を牽引する主な要因のいくつかです。

本レポートで扱う主な質問

• 日本のスタウト市場はこれまでどのように推移し、今後どのように推移するのか？
• COVID-19が日本のスタウト市場に与えた影響は？
• 日本のスタウト市場の流通チャネル別区分は？
• 日本のスタウト市場のバリューチェーンにおける様々な段階とは？
• 日本のスタウト市場の主な促進要因と課題は何か？
• 日本のスタウト市場の構造と主要プレーヤーは？
• 日本のスタウト市場における競合の程度は？

目次

第1章 序文

第2章 調査範囲と調査手法

• 調査の目的
• ステークホルダー
• データソース
• 市場推定
• 調査手法

第3章 エグゼクティブサマリー

第4章 日本のスタウト市場：イントロダクション

• 概要
• 市場力学
• 業界動向
• 競合情報

第5章 日本のスタウト市場情勢

• 過去および現在の市場動向（2019～2024年）
• 市場予測（2025～2033年）

第6章 日本のスタウト市場：流通チャネル別内訳

• オントレード
• オフトレード

第7章 日本のスタウト市場：競合情勢

• 概要
• 市場構造
• 市場企業のポジショニング
• 主要成功戦略
• 競合ダッシュボード
• 企業評価象限

第8章 主要企業のプロファイル

第9章 日本のスタウト市場：業界分析

• 促進要因、抑制要因、機会
• ポーターのファイブフォース分析
• バリューチェーン分析

第10章 付録

The Japan stout market size reached USD 580 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 811 Million by 2033, exhibiting a growth rate (CAGR) of 3.8% during 2025-2033. The increasing appreciation for craft beers and unique flavor experiences among individuals, the growing interest in Western culinary and beverage culture, and the rapid expansion of craft breweries focusing on quality ingredients and brewing techniques represent some of the key factors driving the market.

A stout is a type of beer distinguished by its rich, dark color and thick, creamy head. Known for its robust flavor profile, it is traditionally crafted with roasted malt or barley, which imparts a characteristic coffee or chocolate-like taste. Often containing a higher percentage of alcohol than standard lagers, the fermentation process of a stout creates complex flavors and a smooth, velvety texture. The intricate balance of hops and malt ensures a full-bodied taste, while the careful roasting process enhances the deep color and unique flavor notes. Along with the traditional ingredients, certain variants of this beer may include oats or lactose, contributing additional richness to the texture. This dark beer variant offers a distinctive drinking experience among the masses, representing the artful blending of traditional brewing techniques with innovative flair. In addition to this, stout can complement a wide range of culinary dishes and is rapidly gaining traction in Japanese gourmet cooking. In Japan, the cultural integration of Western beverages and the growing interest in unique flavors is helping to increase the acceptance and popularity of stout.

Japan Stout Market Trends:

The market in Japan is primarily driven by the increasing appreciation for craft beers and unique flavor experiences among individuals. In line with this, the growing interest in Western culinary and beverage culture is positively influencing consumer preferences. Moreover, the rapid expansion of craft breweries focusing on quality ingredients and brewing techniques is fostering the growth of the market. In addition to this, the collaboration between local and international brewers, sharing expertise and flavors, is creating lucrative opportunities in the market. Besides this, the inflating disposable income levels enabling consumers to explore premium beverage options, including this dark beer variant is providing an impetus to the market. Also, considerable growth in tourism and the international exposure to different beer types are aiding in market expansion. The market is further driven by the rising popularity of pairing beer with various food dishes, encouraging the consumption of stout and stout-based beverages. Apart from this, innovative marketing strategies and targeted promotions by major manufacturers are attracting new consumer segments, thereby creating a positive market outlook. Furthermore, the rising support and promotion of local breweries by regional authorities and communities across the country is also acting as a significant growth-inducing factor for the market. Some of the other factors contributing to the market include the emergence of home brewing kits and online tutorials inspiring enthusiasts to create personalized blends, an enhanced focus on packaging and branding targeting specific demographics, and the advent of environmentally conscious brewing processes focusing on sustainability, resonating with modern consumers.

Japan Stout Market Segmentation:

Distribution Channel Insights:

• On-trade
• Off-trade

Competitive Landscape:

• The report has also provided a comprehensive analysis of the competitive landscape in the market. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

• How has the Japan stout market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the Japan stout market?
• What is the breakup of the Japan stout market on the basis of distribution channel?
• What are the various stages in the value chain of the Japan stout market?
• What are the key driving factors and challenges in the Japan stout market?
• What is the structure of the Japan stout market and who are the key players?
• What is the degree of competition in the Japan stout market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Japan Stout Market - Introduction

• 4.1 Overview
• 4.2 Market Dynamics
• 4.3 Industry Trends
• 4.4 Competitive Intelligence

5 Japan Stout Market Landscape

• 5.1 Historical and Current Market Trends (2019-2024)
• 5.2 Market Forecast (2025-2033)

6 Japan Stout Market - Breakup by Distribution Channel

• 6.1 On-trade
  • 6.1.1 Overview
  • 6.1.2 Historical and Current Market Trends (2019-2024)
  • 6.1.3 Market Forecast (2025-2033)
• 6.2 Off-trade
  • 6.2.1 Overview
  • 6.2.2 Historical and Current Market Trends (2019-2024)
  • 6.2.3 Market Forecast (2025-2033)

7 Japan Stout Market - Competitive Landscape

• 7.1 Overview
• 7.2 Market Structure
• 7.3 Market Player Positioning
• 7.4 Top Winning Strategies
• 7.5 Competitive Dashboard
• 7.6 Company Evaluation Quadrant

8 Profiles of Key Players

• 8.1 Company A
  • 8.1.1 Business Overview
  • 8.1.2 Services Offered
  • 8.1.3 Business Strategies
  • 8.1.4 SWOT Analysis
  • 8.1.5 Major News and Events
• 8.2 Company B
  • 8.2.1 Business Overview
  • 8.2.2 Services Offered
  • 8.2.3 Business Strategies
  • 8.2.4 SWOT Analysis
  • 8.2.5 Major News and Events
• 8.3 Company C
  • 8.3.1 Business Overview
  • 8.3.2 Services Offered
  • 8.3.3 Business Strategies
  • 8.3.4 SWOT Analysis
  • 8.3.5 Major News and Events
• 8.4 Company D
  • 8.4.1 Business Overview
  • 8.4.2 Services Offered
  • 8.4.3 Business Strategies
  • 8.4.4 SWOT Analysis
  • 8.4.5 Major News and Events
• 8.5 Company E
  • 8.5.1 Business Overview
  • 8.5.2 Services Offered
  • 8.5.3 Business Strategies
  • 8.5.4 SWOT Analysis
  • 8.5.5 Major News and Events

9 Japan Stout Market - Industry Analysis

• 9.1 Drivers, Restraints and Opportunities
  • 9.1.1 Overview
  • 9.1.2 Drivers
  • 9.1.3 Restraints
  • 9.1.4 Opportunities
• 9.2 Porters Five Forces Analysis
  • 9.2.1 Overview
  • 9.2.2 Bargaining Power of Buyers
  • 9.2.3 Bargaining Power of Suppliers
  • 9.2.4 Degree of Competition
  • 9.2.5 Threat of New Entrants
  • 9.2.6 Threat of Substitutes
• 9.3 Value Chain Analysis

10 Appendix