市場調査レポート

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1702265

腕時計の市場規模、シェア、動向、予測：タイプ別、価格帯別、流通チャネル別、エンドユーザー別、地域別、2025年～2033年

Watch Market Size, Share, Trends and Forecast by Type, Price Range, Distribution Channel, End User, and Region, 2025-2033

出版日: 2025年04月01日
発行: IMARC
ページ情報: 英文 145 Pages
納期: 2～3営業日

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全表示
概要
図表
目次

概要

サンプル依頼リストに入れる

腕時計の世界市場規模は、2024年に780億米ドルとなりました。今後、IMARC Groupは、市場は2033年までに1,138億米ドルに達し、2025年から2033年にかけて4.25％のCAGRを示すと予測しています。現在、アジア太平洋地域が市場を独占しており、2024年には33.7%以上の大きな市場シェアを占めています。ファッションやライフスタイルの動向の変化、大幅な技術進歩、経済繁栄の拡大、高級アクセサリーの採用増加、強力なマーケティングとブランディング、オンライン小売とeコマースの急速な拡大などが、この地域の市場を推進している主な要因です。

腕時計は通常、手首に装着する携帯用計時装置です。現在時刻を表示することを主な役割とし、日々の活動を効率的に追跡・管理することができます。腕時計は、シンプルな機械式機構から高度な電子時計やスマートウォッチ技術まで、時代とともに大きく進化してきました。伝統的な時計は、ケース、文字盤、針、ムーブメント機構など様々な部品から構成されています。ムーブメントは時計の「心臓」とも呼ばれ、正確な時刻を刻む役割を担っています。ムーブメントには主に機械式とクォーツ式の2種類があります。機械式時計は複雑な歯車やゼンマイを動力源とし、クオーツ時計は水晶振動子の振動を動力源としています。

経済成長と可処分所得の増加に伴い、高級時計やプレミアム時計への消費支出は増加する傾向にあります。また、時計は個人のスタイルや社会的地位を反映するファッションアクセサリーとして欠かせないものとなっています。ファッションの動向やライフスタイルの嗜好の進化により、消費者は自分のイメージに合った時計を求めるようになり、多様なデザインの時計への需要が高まっています。このほか、アジア太平洋地域を中心に中流階級の人口が増加している新興市場が、腕時計の市場の拡大に大きく貢献しています。より多くの消費者が高い購買力を獲得するにつれ、中級品や高級品への需要が顕著に増加しています。また、時計は文化的、感情的な意味合いを持つことが多いです。時計は家宝であったり、贈り物であったり、達成の象徴であったりするため、消費者は感傷的な価値を持つ高品質の時計に投資します。これに伴い、強力なブランド・アイデンティティ、評判、マーケティング戦略は、消費者の認識や選択に大きな影響を与えます。豊かな伝統を持つ老舗時計ブランドは、忠実な顧客層を獲得し、安定した需要を維持する傾向があります。さらに、eコマース・プラットフォームの台頭は、消費者が様々なブランドやスタイルの時計を探したり購入したりする便利な方法を提供しています。オンライン小売は市場のリーチとアクセシビリティを拡大し、その成長に貢献しています。さらに、スマートウォッチ機能など、時計へのテクノロジーの統合が市場に革命をもたらしました。スマートウォッチは、フィットネストラッキング、通知、アプリの統合など、腕時計以外の機能を提供し、ハイテクに詳しい消費者にアピールしています。

腕時計の市場傾向／促進要因：

経済繁栄の拡大

経済が繁栄し、可処分所得が増加し、消費者信頼感が高まると、高級時計やプレミアム時計の需要が急増する傾向があります。裕福な消費者は時計を機能的な計時機器としてだけでなく、ステイタスシンボルや成功の反映としても捉えています。個人の経済が安定し、向上するにつれて、消費者は自分の功績を示す高品質の時計に投資する傾向が強くなります。さらに、経済成長は楽観主義を助長し、消費者が腕時計のような必需品以外の贅沢品に手を出すことを促します。

ファッションとライフスタイルの動向の変化

進化するファッション動向とライフスタイルの嗜好の変化は、腕時計の市場に大きな影響を与えます。クラシック、ミニマリスト、スポーティー、アバンギャルドなど、消費者は自分のスタイルに合った時計を求める。セレブリティ、ファッションインフルエンサー、ソーシャルメディアの影響力は、これらの動向の影響力をさらに増幅させています。最新のデザイン要素、素材、色を巧みに時計に取り入れるブランドは、消費者の共感を得やすいです。ファッションやライフスタイルが進化し続ける中、腕時計の市場は多様な消費者の審美眼に応えるため、機敏で革新的であり続けなければならないです。

著しい技術の進歩

スマートウォッチは、フィットネストラッキング、通知機能、GPS機能、アプリの統合など、計時以外の様々な機能を提供します。テクノロジーの統合は、日常生活を向上させるデバイスを求めるテクノロジーに精通した消費者層に対応しています。ウェアラブル・テクノロジーの台頭は、従来の腕時計とスマートウォッチの境界線も曖昧にしています。競争力を維持するため、従来の時計メーカーはスマート機能をデザインに組み込むことで対応してきました。このようなテクノロジーと腕時計の融合は、腕時計に機能性とスタイルの両方を求める新たな消費者層を惹きつけています。テクノロジーが進化し続ける中、腕時計の市場は伝統的なクラフツマンシップと最先端のイノベーションの間の微妙なバランスをナビゲートしなければならないです。

北米
- 米国
- カナダ
アジア太平洋地域
- 中国
- 日本
- インド
- 韓国
- オーストラリア
- インドネシア
- その他
欧州
- ドイツ
- フランス
- 英国
- イタリア
- スペイン
- ロシア
- その他
ラテンアメリカ
- ブラジル
- メキシコ
- その他
中東・アフリカ
- 市場内訳：国別

第11章 SWOT分析

概要
強み
弱み
機会
脅威

第12章バリューチェーン分析

第13章ポーターのファイブフォース分析

概要
買い手の交渉力
供給企業の交渉力
競合の程度
新規参入業者の脅威
代替品の脅威

第14章価格分析

第15章競合情勢

市場構造
主要企業
主要企業のプロファイル
- Apple Inc.
- Casio Computer Co. Ltd.
- Citizen Watch Co. Ltd.
- Fossil Group Inc.
- LG Electronics Inc.
- Movado Group Inc.
- Rolex SA
- Samsung Electronics Co. Ltd.
- Seiko Holdings Corporation
- The Swatch Group Ltd.
- Titan Company Limited
- Xiaomi Corporation

図表

List of Figures

Figure 1: Global: Watch Market: Major Drivers and Challenges
Figure 2: Global: Watch Market: Sales Value (in Billion USD), 2019-2024
Figure 3: Global: Watch Market Forecast: Sales Value (in Billion USD), 2025-2033
Figure 4: Global: Watch Market: Breakup by Type (in %), 2024
Figure 5: Global: Watch Market: Breakup by Price Range (in %), 2024
Figure 6: Global: Watch Market: Breakup by Distribution Channel (in %), 2024
Figure 7: Global: Watch Market: Breakup by End User (in %), 2024
Figure 8: Global: Watch Market: Breakup by Region (in %), 2024
Figure 9: Global: Watch (Quartz) Market: Sales Value (in Million USD), 2019 & 2024
Figure 10: Global: Watch (Quartz) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 11: Global: Watch (Mechanical) Market: Sales Value (in Million USD), 2019 & 2024
Figure 12: Global: Watch (Mechanical) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 13: Global: Watch (Low-Range) Market: Sales Value (in Million USD), 2019 & 2024
Figure 14: Global: Watch (Low-Range) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 15: Global: Watch (Mid-Range) Market: Sales Value (in Million USD), 2019 & 2024
Figure 16: Global: Watch (Mid-Range) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 17: Global: Watch (Luxury) Market: Sales Value (in Million USD), 2019 & 2024
Figure 18: Global: Watch (Luxury) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 19: Global: Watch (Offline Retail Stores) Market: Sales Value (in Million USD), 2019 & 2024
Figure 20: Global: Watch (Offline Retail Stores) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 21: Global: Watch (Online Retail Stores) Market: Sales Value (in Million USD), 2019 & 2024
Figure 22: Global: Watch (Online Retail Stores) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 23: Global: Watch (Men) Market: Sales Value (in Million USD), 2019 & 2024
Figure 24: Global: Watch (Men) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 25: Global: Watch (Women) Market: Sales Value (in Million USD), 2019 & 2024
Figure 26: Global: Watch (Women) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 27: Global: Watch (Unisex) Market: Sales Value (in Million USD), 2019 & 2024
Figure 28: Global: Watch (Unisex) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 29: North America: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 30: North America: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 31: United States: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 32: United States: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 33: Canada: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 34: Canada: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 35: Asia-Pacific: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 36: Asia-Pacific: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 37: China: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 38: China: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 39: Japan: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 40: Japan: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 41: India: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 42: India: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 43: South Korea: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 44: South Korea: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 45: Australia: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 46: Australia: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 47: Indonesia: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 48: Indonesia: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 49: Others: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 50: Others: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 51: Europe: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 52: Europe: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 53: Germany: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 54: Germany: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 55: France: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 56: France: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 57: United Kingdom: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 58: United Kingdom: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 59: Italy: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 60: Italy: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 61: Spain: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 62: Spain: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 63: Russia: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 64: Russia: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 65: Others: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 66: Others: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 67: Latin America: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 68: Latin America: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 69: Brazil: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 70: Brazil: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 71: Mexico: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 72: Mexico: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 73: Others: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 74: Others: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 75: Middle East and Africa: Watch Market: Sales Value (in Million USD), 2019 & 2024
Figure 76: Middle East and Africa: Watch Market: Breakup by Country (in %), 2024
Figure 77: Middle East and Africa: Watch Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 78: Global: Watch Industry: SWOT Analysis
Figure 79: Global: Watch Industry: Value Chain Analysis
Figure 80: Global: Watch Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Watch Market: Key Industry Highlights, 2024 & 2033
Table 2: Global: Watch Market Forecast: Breakup by Type (in Million USD), 2025-2033
Table 3: Global: Watch Market Forecast: Breakup by Price Range (in Million USD), 2025-2033
Table 4: Global: Watch Market Forecast: Breakup by Distribution Channel (in Million USD), 2025-2033
Table 5: Global: Watch Market Forecast: Breakup by End User (in Million USD), 2025-2033
Table 6: Global: Watch Market Forecast: Breakup by Region (in Million USD), 2025-2033
Table 7: Global: Watch Market: Competitive Structure
Table 8: Global: Watch Market: Key Players

Product Code: SR112025A5691

The global watch market size was valued at USD 78.0 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 113.8 Billion by 2033, exhibiting a CAGR of 4.25% during 2025-2033. Asia Pacific currently dominates the market, holding a significant market share of over 33.7% in 2024. The changing fashion and lifestyle trends, significant technological advancements, growing economic prosperity, increasing adoption of premium accessories, strong marketing and branding, and rapid expansion of online retail and e-commerce are some of the major factors propelling the market in this region.

A watch is a portable timekeeping device that is typically worn on the wrist. It serves the primary function of displaying the current time, allowing individuals to track and manage their daily activities efficiently. Watches have evolved significantly over time, from simple mechanical mechanisms to sophisticated electronic and smartwatch technologies. A traditional watch comprises various components, including a case, dial, hands, and a movement mechanism. The movement, often referred to as the ""heart"" of the watch, is responsible for keeping time accurately. There are two main types of movements: mechanical and quartz. Mechanical watches use intricate gears and springs to power their movement, while quartz watches rely on the oscillations of a quartz crystal.

With the economic growth and rising disposable income, consumer spending on luxury and premium watches tends to increase. Additionally, watches have become essential fashion accessories that reflect personal style and social status. Evolving fashion trends and lifestyle preferences drive consumers to seek watches that align with their image, bolstering demand for diverse watch designs. Other than this, emerging markets with a growing middle-class population, particularly in Asia-Pacific regions, contribute significantly to the watch market's expansion. As more consumers achieve higher purchasing power, demand for mid-range and premium watches experiences a notable uptick. Besides this, watches often hold cultural and emotional significance. They can be heirlooms, gifts, or symbols of achievement, leading consumers to invest in high-quality timepieces that hold sentimental value. In line with this, strong brand identity, reputation, and marketing strategies greatly influence consumer perceptions and choices. Established watch brands with a rich heritage tend to command a loyal customer base, maintaining steady demand. Furthermore, the rise of e-commerce platforms offers consumers a convenient way to explore and purchase watches from various brands and styles. Online retail has expanded the market's reach and accessibility, contributing to its growth. Moreover, the integration of technology into watches, such as smartwatch capabilities, has revolutionized the market. Smartwatches offer functionalities beyond timekeeping, including fitness tracking, notifications, and app integration, appealing to tech-savvy consumers.

Watch Market Trends/Drivers:

Growing Economic Prosperity

During periods of economic prosperity, when disposable income rises and consumer confidence is high, the demand for luxury and premium watches tends to surge. Affluent consumers view watches not only as functional timekeeping devices but also as status symbols and reflections of their success. As personal finances stabilize and improve, consumers are more inclined to invest in high-quality watches that exemplify their achievements. Moreover, economic growth fosters a sense of optimism, encouraging consumers to indulge in non-essential luxury purchases like watches.

Changing Fashion and Lifestyle Trends

Evolving fashion trends and changing lifestyle preferences significantly impact the watch market. Consumers seek watches that align with their personal style, whether it's classic, minimalist, sporty, or avant-garde. The influence of celebrities, fashion influencers, and social media further amplifies the impact of these trends. Brands that adeptly incorporate the latest design elements, materials, and colors in their watches are more likely to resonate with consumers. As fashion and lifestyles continue to evolve, the watch market must remain agile and innovative to cater to diverse consumer aesthetics.

Significant Technological Advancements

Smartwatches offer an array of features beyond timekeeping, including fitness tracking, notifications, GPS functionality, and app integration. The integration of technology caters to a tech-savvy consumer base that seeks devices capable of enhancing their daily lives. The rise of wearable technology has also blurred the lines between traditional watches and smartwatches. To stay competitive, traditional watch manufacturers have responded by incorporating smart capabilities into their designs. This convergence of technology and horology has attracted a new segment of consumers who value both functionality and style in their timepieces. As technology continues to advance, the watch market must navigate the delicate balance between traditional craftsmanship and cutting-edge innovation.

Watch Industry Segmentation:

Breakup by Type:

Quartz
Mechanical

Quartz dominates the market

One of the primary factors is their exceptional accuracy and reliability. Quartz watches utilize the oscillations of a quartz crystal to regulate timekeeping with remarkable precision, outperforming traditional mechanical watches in this regard. Furthermore, the relatively lower production costs associated with quartz movements contribute to their market dominance. The mass production of quartz movements allows for cost-efficient manufacturing, making these watches more accessible to a broader consumer base. This affordability aligns with the preferences of budget-conscious consumers who still desire a reliable timekeeping device. The advent of quartz technology also led to the democratization of watches. These timepieces became practical tools rather than exclusive luxuries. Additionally, the integration of quartz movements with innovative designs and functionalities has kept them relevant in a technologically evolving world, attracting both traditionalists and those seeking modern conveniences.

Breakup by Price Range:

Low-Range
Mid-Range
Luxury

Low-range holds the largest share in the market

In a global market where price sensitivity varies, low-range watches offer an entry point for individuals seeking functional timepieces without straining their budgets. This affordability makes watches accessible to students, young professionals, and cost-conscious consumers. Additionally, the proliferation of e-commerce platforms has facilitated the reach of low-range watches. Online retail allows brands to efficiently market and distribute their products, catering to a global audience and further driving demand for budget-friendly options. Moreover, the increasing attention to fashion and style across various demographics has led to a demand for multiple watches to complement different outfits. Consumers often choose to own several affordable watches, each catering to a distinct style preference or occasion.

Breakup by Distribution Channel:

Online Retail Stores
Offline Retail Stores

Offline retail stores dominate the market

The traditional shopping experience offered by brick-and-mortar stores allows customers to physically interact with and try on watches before making a purchase. This tactile experience builds trust and confidence in the product's quality and design. Additionally, offline retail provides personalized customer service through knowledgeable sales representatives who can offer expert advice, guide customers through choices, and address queries in real-time. This human touch fosters customer loyalty and enhances the overall shopping experience. Furthermore, the established network of physical stores, often located in prime retail locations, provides convenience to customers who prefer immediate gratification and face-to-face interactions.

Breakup by End User:

Men
Women
Unisex

Watches have long been a symbol of masculinity, style, and status. For men, watches transcend mere timekeeping; they are an expression of personal taste, professionalism, and even accomplishment. Men's watches often feature bold designs, intricate detailing, and a wide range of functionalities, catering to diverse preferences. From classic dress watches to rugged sports watches and sophisticated chronographs, the male demographic appreciates watches as both utilitarian tools and fashion statements.

Women's watches have evolved beyond mere accessories into expressions of elegance, refinement, and individuality. Watch designs for women span from delicate and minimalist to opulent and ornate, reflecting various personal styles and occasions. Beyond aesthetics, women's watches often integrate features like gemstone embellishments and versatile straps. Women's watches are embraced as versatile fashion accessories that complement outfits, enhance femininity, and project sophistication.

The unisex segment acknowledges that personal style transcends traditional gender norms. Unisex watches offer timeless designs and neutral color palettes that appeal to individuals who prefer a watch that complements a variety of looks. This inclusive approach highlights the versatility of watches, emphasizing their role as expressions of personal identity rather than conforming to prescribed gender roles. The unisex segment caters to those who seek a watch that resonates with their individuality and stands apart from conventional gender categorizations.

Breakup by Region:

North America
United States
Canada
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa

Asia Pacific exhibits a clear dominance in the market

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and Middle East and Africa. According to the report, Asia Pacific was the largest market for luxury watch.

The immense population in the region, coupled with rising disposable incomes, fosters a substantial consumer base with diverse preferences. As personal wealth increases, individuals are more inclined to invest in luxury goods, including watches, as symbols of status and accomplishment. Besides this, cultural significance plays a pivotal role. In many Asian countries, gifting watches carries cultural and social significance, making watches sought-after items for special occasions and celebrations. This cultural practice further propels market demand. Additionally, the region boasts a rich heritage of craftsmanship and watchmaking expertise. Countries like Japan and Switzerland have established themselves as watch manufacturing powerhouses, producing both traditional and innovative timepieces that resonate with local and global consumers.

Competitive Landscape:

Prominent watch brands invest in research and development to create innovative watch designs and employ novel materials. This includes experimenting with new metals, ceramics, and even sustainable materials. Such innovations not only attract consumers seeking unique timepieces but also showcase the brand's commitment to staying at the forefront of design trends. Additionally, numerous traditional watch manufacturers have embraced technological advancements, introducing smartwatch models alongside their traditional offerings. This integration allows them to tap into the growing demand for tech-enhanced wearables and offer consumers the best of both worlds. Other than this, collaborations with celebrities, designers, and other brands create buzz and exclusivity. Limited edition releases generate excitement among collectors and enthusiasts, driving sales and brand visibility. Besides this, key players are establishing strong online presences through official websites and partnering with e-commerce platforms. This move not only enhances accessibility but also allows brands to engage directly with customers, offer personalized experiences, and expand their global reach. In line with this, renowned watch brands invest in their physical retail spaces, creating immersive and luxurious environments that align with their brand identity. Exceptional in-store experiences foster customer loyalty and brand advocacy.

The market research report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

Apple Inc.
Casio Computer Co. Ltd.
Citizen Watch Co. Ltd.
Fossil Group Inc.
LG Electronics Inc.
Movado Group Inc.
Rolex SA
Samsung Electronics Co. Ltd.
Seiko Holdings Corporation
The Swatch Group Ltd.
Titan Company Limited
Xiaomi Corporation

Key Questions Answered in This Report

1.What is a watch?
2.How big is the watch market?
3.What is the expected growth rate of the global watch market during 2025-2033?
4.What are the key factors driving the global watch market?
5.What is the leading segment of the global watch market based on the type?
6.What is the leading segment of the global watch market based on the price range?
7.What is the leading segment of the global watch market based on the distribution channel?
8.What are the key regions in the global watch market?
9.Who are the key players/companies in the global watch market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

4.1 Overview
4.2 Key Industry Trends

5 Global Watch Market

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 Market Breakup by Type

6.1 Quartz
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
6.2 Mechanical
- 6.2.1 Market Trends
- 6.2.2 Market Forecast

7 Market Breakup by Price Range

7.1 Low-Range
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
7.2 Mid-Range
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
7.3 Luxury
- 7.3.1 Market Trends
- 7.3.2 Market Forecast

8 Market Breakup by Distribution Channel

8.1 Online Retail Stores
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
8.2 Offline Retail Stores
- 8.2.1 Market Trends
- 8.2.2 Market Forecast

9 Market Breakup by End User

9.1 Men
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
9.2 Women
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
9.3 Unisex
- 9.3.1 Market Trends
- 9.3.2 Market Forecast

10 Market Breakup by Region

10.1 North America
- 10.1.1 United States
  - 10.1.1.1 Market Trends
  - 10.1.1.2 Market Forecast
- 10.1.2 Canada
  - 10.1.2.1 Market Trends
  - 10.1.2.2 Market Forecast
10.2 Asia-Pacific
- 10.2.1 China
  - 10.2.1.1 Market Trends
  - 10.2.1.2 Market Forecast
- 10.2.2 Japan
  - 10.2.2.1 Market Trends
  - 10.2.2.2 Market Forecast
- 10.2.3 India
  - 10.2.3.1 Market Trends
  - 10.2.3.2 Market Forecast
- 10.2.4 South Korea
  - 10.2.4.1 Market Trends
  - 10.2.4.2 Market Forecast
- 10.2.5 Australia
  - 10.2.5.1 Market Trends
  - 10.2.5.2 Market Forecast
- 10.2.6 Indonesia
  - 10.2.6.1 Market Trends
  - 10.2.6.2 Market Forecast
- 10.2.7 Others
  - 10.2.7.1 Market Trends
  - 10.2.7.2 Market Forecast
10.3 Europe
- 10.3.1 Germany
  - 10.3.1.1 Market Trends
  - 10.3.1.2 Market Forecast
- 10.3.2 France
  - 10.3.2.1 Market Trends
  - 10.3.2.2 Market Forecast
- 10.3.3 United Kingdom
  - 10.3.3.1 Market Trends
  - 10.3.3.2 Market Forecast
- 10.3.4 Italy
  - 10.3.4.1 Market Trends
  - 10.3.4.2 Market Forecast
- 10.3.5 Spain
  - 10.3.5.1 Market Trends
  - 10.3.5.2 Market Forecast
- 10.3.6 Russia
  - 10.3.6.1 Market Trends
  - 10.3.6.2 Market Forecast
- 10.3.7 Others
  - 10.3.7.1 Market Trends
  - 10.3.7.2 Market Forecast
10.4 Latin America
- 10.4.1 Brazil
  - 10.4.1.1 Market Trends
  - 10.4.1.2 Market Forecast
- 10.4.2 Mexico
  - 10.4.2.1 Market Trends
  - 10.4.2.2 Market Forecast
- 10.4.3 Others
  - 10.4.3.1 Market Trends
  - 10.4.3.2 Market Forecast
10.5 Middle East and Africa
- 10.5.1 Market Trends
- 10.5.2 Market Breakup by Country
- 10.5.3 Market Forecast

11 SWOT Analysis

11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
- 15.3.1 Apple Inc.
  - 15.3.1.1 Company Overview
  - 15.3.1.2 Product Portfolio
  - 15.3.1.3 Financials
  - 15.3.1.4 SWOT Analysis
- 15.3.2 Casio Computer Co. Ltd.
  - 15.3.2.1 Company Overview
  - 15.3.2.2 Product Portfolio
  - 15.3.2.3 Financials
  - 15.3.2.4 SWOT Analysis
- 15.3.3 Citizen Watch Co. Ltd.
  - 15.3.3.1 Company Overview
  - 15.3.3.2 Product Portfolio
  - 15.3.3.3 Financials
  - 15.3.3.4 SWOT Analysis
- 15.3.4 Fossil Group Inc.
  - 15.3.4.1 Company Overview
  - 15.3.4.2 Product Portfolio
  - 15.3.4.3 Financials
  - 15.3.4.4 SWOT Analysis
- 15.3.5 LG Electronics Inc.
  - 15.3.5.1 Company Overview
  - 15.3.5.2 Product Portfolio
  - 15.3.5.3 Financials
  - 15.3.5.4 SWOT Analysis
- 15.3.6 Movado Group Inc.
  - 15.3.6.1 Company Overview
  - 15.3.6.2 Product Portfolio
  - 15.3.6.3 Financials
  - 15.3.6.4 SWOT Analysis
- 15.3.7 Rolex SA
  - 15.3.7.1 Company Overview
  - 15.3.7.2 Product Portfolio
- 15.3.8 Samsung Electronics Co. Ltd.
  - 15.3.8.1 Company Overview
  - 15.3.8.2 Product Portfolio
  - 15.3.8.3 Financials
  - 15.3.8.4 SWOT Analysis
- 15.3.9 Seiko Holdings Corporation
  - 15.3.9.1 Company Overview
  - 15.3.9.2 Product Portfolio
  - 15.3.9.3 Financials
- 15.3.10 The Swatch Group Ltd.
  - 15.3.10.1 Company Overview
  - 15.3.10.2 Product Portfolio
  - 15.3.10.3 Financials
  - 15.3.10.4 SWOT Analysis
- 15.3.11 Titan Company Limited
  - 15.3.11.1 Company Overview
  - 15.3.11.2 Product Portfolio
  - 15.3.11.3 Financials
- 15.3.12 Xiaomi Corporation
  - 15.3.12.1 Company Overview
  - 15.3.12.2 Product Portfolio
  - 15.3.12.3 Financials

腕時計の市場規模、シェア、動向、予測：タイプ別、価格帯別、流通チャネル別、エンドユーザー別、地域別、2025年～2033年

Watch Market Size, Share, Trends and Forecast by Type, Price Range, Distribution Channel, End User, and Region, 2025-2033

腕時計の市場傾向／促進要因：

目次

第1章 序文

第2章 調査範囲と調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

第5章 世界の腕時計市場

第6章 市場内訳：タイプ別

第7章 市場内訳：価格帯別

第8章 市場内訳：流通チャネル別

第9章 市場内訳：エンドユーザー別

第10章 市場内訳：地域別

第11章 SWOT分析

第12章 バリューチェーン分析

第13章 ポーターのファイブフォース分析

第14章 価格分析

第15章 競合情勢