ピックアップトラックの市場規模・シェア・動向・予測：燃料タイプ別、車種別、用途別、地域別、2025～2033年

ピックアップトラックの市場の世界市場規模は、2024年に2,125億8,000万米ドルとなった。今後、IMARC Groupは、2033年には2,601億6,000万米ドルに達し、2025年から2033年にかけて2.16%のCAGRを示すと予測しています。現在、北米が市場を独占しており、2024年の市場シェアは75.8%を超えます。同地域では、多用途車両の需要増加、建設・インフラ開拓活動の活発化、オフロード車やレクリエーショナル車への嗜好の高まり、急速な経済成長と可処分所得の増加などにより、市場の需要が急拡大しています。

ピックアップトラックの市場分析：

市場の成長と規模：市場は、様々なセグメントにおける需要の増加、全世界における販売台数の増加、ピックアップトラックの大幅な技術改良に牽引され、安定した成長を遂げています。

主な市場促進要因：市場成長に影響を与える主な促進要因には、商業用と個人用の両方におけるピックアップトラックの多用途性、建設・インフラセクターの著しい成長、消費者の支出能力の増大、レクリエーショナルビークルの需要増などが含まれます。

技術の進歩：ピックアップトラックをより魅力的なものにしている燃費効率、安全機能、コネクティビティにおける最近の技術革新が市場の成長を支えています。さらに、環境意識の高まりに対応した電気およびハイブリッド技術の統合が市場成長を促進しています。

産業用途：耐久性と高い積載量が不可欠な建設、農業、輸送など、さまざまな産業で高い製品需要が発生しています。

主要市場動向：主な市場動向としては、環境問題への関心とバッテリー技術の進歩により、ピックアップトラックの電気自動車やハイブリッド車へのシフトが進んでいます。さらに、多様な消費者ニーズに対応するピックアップトラックのカスタマイズやパーソナライゼーションの増加が、市場の成長を後押ししています。

地理的動向：北米は、同地域におけるピックアップトラックの高い人気と大手自動車メーカーの存在により市場をリードしています。その他の地域も、コンパクトモデルに対する需要の高まり、急速な都市化、道路網の拡大などに後押しされ、大きな伸びを示しています。

競合情勢：市場は、製品革新、戦略的提携、新市場への進出に取り組んでいる主要世界企業間の激しい競合によって特徴付けられています。さらに、ポートフォリオを多様化し、技術力と製造能力を活用するために、M&Aにも注力しています。

課題と機会：市場は、厳しい環境規制、燃料価格や経済状況の急激な変動など、さまざまな課題に直面しています。しかし、電動ピックアップトラックや自律走行ピックアップトラックの開発、急速な経済成長により、市場成長の新たな機会が生まれつつあります。

ピックアップトラックの市場動向：

多用途車への需要の高まり

ピックアップトラックは、機能性と快適性を兼ね備えており、幅広い消費者層にアピールしています。その多用途性は、単なる職業用途にとどまらず、広い室内空間と乗員と荷物の両方を収容する能力により、家族や個人の日常生活にも広く採用されています。さらに、最新のピックアップは、ドライバビリティと快適性を向上させた設計となっており、仕事とプライベートの間をシームレスに移行できる車を求めるバイヤーを惹きつけています。さらに、メーカーはさまざまな好みやニーズに応えるため、多様な機能を備えたさまざまなモデルを提供しています。その結果、ピックアップトラックの多用途性は、美観と機能性の向上と相まって、消費者の間で好ましい選択肢として位置づけられています。

建設・インフラ活動の増加

ピックアップトラックは、建設・インフラ活動において、資材、工具、作業員の輸送に不可欠です。その頑丈さと耐久性は、建設現場で遭遇する過酷な条件に理想的なものとなっています。さらに、ピックアップトラックは、重い荷物を扱い、課題の多い地形を横断するのに必要なパワーと能力を提供します。これに加えて、信頼性が高く効率的な輸送ソリューションへのニーズの高まりにつながる住宅、商業、公共インフラプロジェクトの増加が、市場の成長を後押ししています。さらに、インフラ整備のための政府による投資の急増も市場の成長を支えています。さらに、ピックアップトラックは建設業界において移動オフィスや機器のハブとしても機能し、現場での実用性を高めています。

最近の車両技術の進歩

現代のピックアップトラックは最先端技術を搭載しており、より効率的で、より安全で、より接続性の高いものとなっています。これに伴い、最近のエンジン設計の進歩や、ハイブリッドおよび電気パワートレインの統合により、燃費が向上し、運転コストが削減されたことが、市場の成長を後押ししています。さらに、レーンキーピングアシストやアダプティブクルーズコントロールなどの安全機能の搭載により、ピックアップトラックの安全性が向上し、より幅広い層にとって魅力的なものとなっていることも、市場の成長にプラスの影響を与えています。さらに、インフォテインメントシステム、全地球測位システム（GPS）ナビゲーション、Wi-Fiホットスポットなどのコネクティビティ機能が広く統合され、コネクテッドドライビング体験を求める現代の消費者の需要に応えていることも、市場成長に拍車をかけています。

オフロードやレクリエーション活動への嗜好の高まり

オフロードやレクリエーション活動への関心の高まりが市場成長に大きく寄与しています。ピックアップトラックは頑丈な作りと高い最低地上高を備えており、オフロードでの冒険に理想的です。険しいトレイルや山岳地帯のような課題の多い地形でも優れた性能を発揮するため、冒険好きには魅力的です。さらに、オフロード走行が可能な電気トラックやハイブリッドピックアップトラックの出現は、市場に新たな局面をもたらし、これも成長を促す要因となっています。さらに、ピックアップトラックは冒険心、自由、無骨な個人主義を連想させることが多く、多くの消費者の共感を呼んでいます。さらに、バイク、カヤック、キャンプ用品などのレクリエーション用具を輸送する能力も、市場成長を後押ししています。

急速な経済成長と可処分所得の増加

経済成長と可処分所得の増加は、ピックアップトラックの市場の拡大に重要な役割を果たしている主な要因のひとつです。経済力の向上により、ピックアップトラックのような一般的に乗用車より高価格の車両に投資する個人や企業が増えています。さらに、急速な経済成長が中小企業（SME）の拡大につながり、中小企業は輸送や物流をピックアップトラックに依存することが多く、市場の成長に寄与しています。これに加え、可処分所得の増加により、消費者がライフスタイルの選択や嗜好により近い車両を選択できるようになったことも、市場の成長を強めています。さらに、融資オプションや魅力的なローン条件が利用可能になり、ピックアップトラックの購入がより身近になったことも市場の成長を支えています。

目次

第1章 序文

第2章 調査範囲と調査手法

• 調査の目的
• ステークホルダー
• データソース
  • 一次情報
  • 二次情報
• 市場推定
  • ボトムアップアプローチ
  • トップダウンアプローチ
• 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

• 概要
• 主要業界動向

第5章 世界のピックアップトラック市場

• 市場概要
• 市場実績
• COVID-19の影響
• 市場予測

第6章 市場内訳：燃料タイプ別

• ディーゼル
  • 市場動向
  • 市場予測
• ガソリン
  • 市場動向
  • 市場予測
• 電気
  • 市場動向
  • 市場予測
• その他
  • 市場動向
  • 市場予測

第7章 市場内訳：車種別

• 小型
  • 市場動向
  • 市場予測
• 大型
  • 市場動向
  • 市場予測

第8章 市場内訳：用途別

• 個人用
  • 市場動向
  • 市場予測
• 商業用
  • 市場動向
  • 市場予測

第9章 市場内訳：地域別

• 北米
  • 米国
  • カナダ
• アジア太平洋地域
  • 中国
  • 日本
  • インド
  • 韓国
  • オーストラリア
  • インドネシア
  • その他
• 欧州
  • ドイツ
  • フランス
  • 英国
  • イタリア
  • スペイン
  • ロシア
  • その他
• ラテンアメリカ
  • ブラジル
  • メキシコ
  • その他
• 中東・アフリカ

第10章 促進要因・抑制要因・機会

• 概要
• 促進要因
• 抑制要因
• 機会

第11章 バリューチェーン分析

第12章 ポーターのファイブフォース分析

• 概要
• 買い手の交渉力
• 供給企業の交渉力
• 競合の程度
• 新規参入業者の脅威
• 代替品の脅威

第13章 価格分析

第14章 競合情勢

• 市場構造
• 主要企業
• 主要企業のプロファイル
  • Ashok Leyland Ltd.
  • Ford Motor Company
  • General Motors Company
  • Great Wall Motors
  • Isuzu Motors Limited
  • Mahindra & Mahindra Ltd
  • Mitsubishi Motors Corporation
  • Tata Motors Limited
  • Toyota Motor Corporation
  • Volkswagen AG

List of Figures

• Figure 1: Global: Pickup Truck Market: Major Drivers and Challenges
• Figure 2: Global: Pickup Truck Market: Sales Value (in Billion USD), 2019-2024
• Figure 3: Global: Pickup Truck Market Forecast: Sales Value (in Billion USD), 2025-2033
• Figure 4: Global: Pickup Truck Market: Breakup by Fuel Type (in %), 2024
• Figure 5: Global: Pickup Truck Market: Breakup by Vehicle Type (in %), 2024
• Figure 6: Global: Pickup Truck Market: Breakup by Application (in %), 2024
• Figure 7: Global: Pickup Truck Market: Breakup by Region (in %), 2024
• Figure 8: Global: Pickup Truck (Diesel) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 9: Global: Pickup Truck (Diesel) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 10: Global: Pickup Truck (Petrol) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 11: Global: Pickup Truck (Petrol) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 12: Global: Pickup Truck (Electric) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 13: Global: Pickup Truck (Electric) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 14: Global: Pickup Truck (Other Fuel Types) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 15: Global: Pickup Truck (Other Fuel Types) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 16: Global: Pickup Truck (Light-duty) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 17: Global: Pickup Truck (Light-duty) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 18: Global: Pickup Truck (Heavy-duty) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 19: Global: Pickup Truck (Heavy-duty) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 20: Global: Pickup Truck (Individual Use) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 21: Global: Pickup Truck (Individual Use) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 22: Global: Pickup Truck (Commercial Use) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 23: Global: Pickup Truck (Commercial Use) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 24: North America: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 25: North America: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 26: United States: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 27: United States: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 28: Canada: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 29: Canada: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 30: Asia-Pacific: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 31: Asia-Pacific: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 32: China: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 33: China: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 34: Japan: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 35: Japan: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 36: India: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 37: India: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 38: South Korea: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 39: South Korea: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 40: Australia: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 41: Australia: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 42: Indonesia: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 43: Indonesia: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 44: Others: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 45: Others: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 46: Europe: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 47: Europe: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 48: Germany: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 49: Germany: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 50: France: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 51: France: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 52: United Kingdom: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 53: United Kingdom: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 54: Italy: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 55: Italy: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 56: Spain: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 57: Spain: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 58: Russia: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 59: Russia: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 60: Others: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 61: Others: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 62: Latin America: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 63: Latin America: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 64: Brazil: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 65: Brazil: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 66: Mexico: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 67: Mexico: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 68: Others: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 69: Others: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 70: Middle East and Africa: Pickup Truck Market: Sales Value (in Million USD), 2019 & 2024
• Figure 71: Middle East and Africa: Pickup Truck Market: Breakup by Country (in %), 2024
• Figure 72: Middle East and Africa: Pickup Truck Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 73: Global: Pickup Truck Industry: Drivers, Restraints, and Opportunities
• Figure 74: Global: Pickup Truck Industry: Value Chain Analysis
• Figure 75: Global: Pickup Truck Industry: Porter's Five Forces Analysis

List of Tables

• Table 1: Global: Pickup Truck Market: Key Industry Highlights, 2024 and 2033
• Table 2: Global: Pickup Truck Market Forecast: Breakup by Fuel Type (in Million USD), 2025-2033
• Table 3: Global: Pickup Truck Market Forecast: Breakup by Vehicle Type (in Million USD), 2025-2033
• Table 4: Global: Pickup Truck Market Forecast: Breakup by Application (in Million USD), 2025-2033
• Table 5: Global: Pickup Truck Market Forecast: Breakup by Region (in Million USD), 2025-2033
• Table 6: Global: Pickup Truck Market: Competitive Structure
• Table 7: Global: Pickup Truck Market: Key Players

The global pickup truck market size was valued at USD 212.58 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 260.16 Billion by 2033, exhibiting a CAGR of 2.16% from 2025-2033. North America currently dominates the market, holding a market share of over 75.8% in 2024. The market demand is growing rapidly driven by increasing demand for versatile vehicles, rising construction and infrastructure development activities, growing preference for off-road and recreational vehicles, and rapid economic growth and rising disposable incomes in this region.

Pickup Truck Market Analysis:

Market Growth and Size: The market is witnessing stable growth, driven by the increasing demand across various segments, rising sales volume across the globe, and significantly technological improvements in pickup trucks.

Major Market Drivers: Key drivers influencing the market growth include the versatility of pickup trucks for both commercial and personal use, significant growth in construction and infrastructure sectors, growing consumer expenditure capacity, and rising demand for recreational vehicles.

Technological Advancements: Recent innovations in fuel efficiency, safety features, and connectivity that are making pickup trucks more appealing are supporting the market growth. Additionally, the integration of electric and hybrid technology, catering to the growing environmental consciousness, is driving the market growth.

Industry Applications: The market is experiencing high product demand in various industries, such as construction, agriculture, and transportation, where durability and high load capacity is essential.

Key Market Trends: The key market trends involve the ongoing shift towards electric and hybrid pickup trucks, driven by environmental concerns and advancements in battery technology. Additionally, the increasing customization and personalization of pickup trucks, catering to diverse consumer needs, is bolstering the market growth.

Geographical Trends: North America leads the market due to the high popularity of pickup trucks in the region and the presence of major automobile manufacturers. Other regions are also showing significant growth, fueled by the rising demand for compact models, rapid urbanization, and expansion of road networks.

Competitive Landscape: The market is characterized by intense competition among major global players, who are engaging in product innovation, strategic partnerships, and expansion into new markets. Additionally, they are focusing on mergers and acquisitions to diversify their portfolios and leverage technological and manufacturing capabilities.

Challenges and Opportunities: The market faces various challenges, such as stringent environmental regulations and rapid fluctuations in fuel prices and economic conditions. However, the development of electric and autonomous pickup trucks and rapid economic growth is creating new opportunities for the market growth.

Pickup Truck Market Trends:

Increasing demand for versatile vehicles

Pickup trucks offer a combination of functionality and comfort, appealing to a broader consumer base. Their versatility extends beyond just occupational use, as they are widely adopted by families and individuals for their daily activities due to their spacious interiors and ability to accommodate both passengers and cargo. Additionally, modern pickups are designed with enhanced drivability and comfort, attracting buyers who seek a vehicle that can seamlessly transition between work-related tasks and personal use. Moreover, manufacturers are offering a variety of models with diverse features, catering to different preferences and needs. As a result, the versatility of pickup trucks, combined with their improved aesthetics and functionality, positions them as a preferred choice among consumers.

Rising construction and infrastructure activities

Pickup trucks are essential in construction and infrastructure activities for transporting materials, tools, and workers. Their ruggedness and durability make them ideal for the harsh conditions that are encountered on construction sites. Furthermore, pickup trucks offer the necessary power and capacity to handle heavy loads and traverse challenging terrains. Besides this, the rise in residential, commercial, and public infrastructure projects, leading to an increased need for reliable and efficient transportation solutions, is favoring the market growth. Additionally, the escalating investment by governments for infrastructure development is supporting the market growth. Moreover, pickup trucks also serve as mobile offices and equipment hubs in the construction industry, enhancing their utility on job sites.

Recent advancements in vehicle technology

Modern pickup trucks are equipped with cutting-edge technology, making them more efficient, safer, and more connected. In line with this, recent advancements in engine design and the integration of hybrid and electric powertrains, which have improved fuel efficiency and reduced operation costs, are bolstering the market growth. Furthermore, the incorporation of safety features, such as lane-keeping assist and adaptive cruise control, which enhances the safety profile of pickup trucks, making them more attractive to a broader audience, is positively influencing the market growth. Additionally, the widespread integration of connectivity features like infotainment systems, global positioning system (GPS) navigation, and Wi-Fi hotspots, catering to the modern consumer's demand for a connected driving experience, is fueling the market growth.

Growing preference for off-road and recreational activities

The growing interest in off-road and recreational activities is significantly contributing to the market growth. Pickup trucks, with their robust build and high ground clearance, are ideally suited for off-road adventures. They offer superior performance in challenging terrains, such as rugged trails and mountainous regions, which is appealing to adventure enthusiasts. Furthermore, the emergence of off-road capable electric and hybrid pickup trucks, which has added a new dimension to the market, is acting as another growth-inducing factor. Additionally, pickup trucks are often associated with a sense of adventure, freedom, and rugged individualism, which resonates with many consumers. Moreover, their ability to transport recreational equipment such as bikes, kayaks, and camping gear, is favoring the market growth.

Rapid economic growth and rising disposable income

Economic growth and rising disposable income are some of the major factors playing a crucial role in the expansion of the pickup truck market. The increased financial capability enables more individuals and businesses to invest in vehicles like pickup trucks, which are generally priced higher than standard passenger cars. Additionally, rapid economic growth, leading to the expansion of small and medium-sized enterprises (SMEs), which often rely on pickup trucks for transportation and logistics, is contributing to the market growth. Besides this, the rising disposable incomes, allowing consumers to opt for vehicles that align more closely with their lifestyle choices and preferences, is strengthening the market growth. Moreover, the availability of financing options and attractive loan terms, which have made the acquisition of pickup trucks more accessible, is supporting the market growth.

Pickup Truck Industry Segmentation:

Breakup by Fuel Type:

Diesel

Petrol

Electric

Other

Diesel accounts for the majority of the market share

The diesel segment holds the largest share due to the fuel efficiency and durability that diesel engines offer. Diesel-powered pickup trucks are known for their superior torque and towing capacity, making them suitable for heavy-duty applications in both commercial and personal use. Additionally, they appeal particularly to those in the construction, agriculture, and transportation industries, where the need for hauling heavy loads is common. Furthermore, diesel engines are also valued for their longevity and lower fuel costs over time despite the typically higher upfront cost of diesel vehicles.

The petrol segment caters to consumers who prioritize immediate cost savings and a smoother driving experience. Petrol-powered pickup trucks are generally less expensive than their diesel counterparts, both in terms of initial purchase price and fuel costs. These vehicles are known for their quicker acceleration and quieter operation compared to diesel engines.

The electric segment is driven by increasing environmental awareness and the push for sustainable transportation solutions. Electric pickup trucks offer the benefits of zero emissions, reduced noise pollution, and lower operating costs, as electricity is cheaper than fossil fuels. Besides this, recent advances in battery technology, which have significantly augmented the range and performance of electric trucks, are supporting the market growth.

Breakup by Vehicle Type:

Light-Duty

Heavy-Duty

Light-duty holds the largest share in the industry

Light-duty pickup trucks hold the largest market share due to their wide-ranging appeal and versatility. They are designed to cater to the everyday needs of individuals and businesses, offering a balance between performance and practicality. Furthermore, these vehicles are typically used for personal transportation, light towing, and carrying small to moderate loads. Besides this, their ability to function as both a work vehicle and a family car, offering comfortable seating for passengers along with sufficient cargo space, is contributing to the market growth.

Heavy-duty pickup trucks are engineered for high performance, with powerful engines and reinforced chassis to handle substantial towing capacities and heavy loads. They are the backbone of many industries, including construction, agriculture, and large-scale transportation, where their robustness and reliability are essential. Furthermore, the heavy-duty segment appeals to businesses and individuals who require a vehicle with superior towing and payload capabilities.

Breakup by Application:

Individual Use

Commercial Use

Commercial Use represents the leading market segment

The commercial use segment constitutes the largest portion, driven by the vehicle's fundamental design, which is ideal for various commercial applications, including construction, agriculture, landscaping, and transportation of goods. Additionally, businesses value pickup trucks for their versatility, durability, and payload capacity, which make them suitable for transporting equipment, tools, and goods. Furthermore, the ability to customize these vehicles with various accessories and modifications, which further enhances their appeal in commercial settings, is contributing to the market growth. Moreover, the heightened vehicle adoption by government agencies for various operational needs is supporting the market growth.

The personal use segment caters to individuals who appreciate the multifaceted nature of pickup trucks, using them for daily commuting, recreational activities, and occasional hauling and towing tasks. Furthermore, modern pickup trucks are increasingly being designed with features that enhance the driving experience, such as advanced infotainment systems, comfortable interiors, and improved fuel efficiency, making them more appealing for everyday use.

Breakup by Region:

North America

United States

Canada

Asia Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

North America leads the market, accounting for the largest pickup truck market share

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.

North America represents the largest segment due to the deeply ingrained popularity of pickup trucks in the region. Additionally, the widespread vehicle utilization for both personal and commercial use, owing to its ruggedness and versatility, is fueling the market growth. Besides this, the strong preference for full-sized pickup trucks, which are used for a wide range of activities from heavy-duty commercial applications to everyday personal use, is bolstering the market growth. Furthermore, the presence of leading automobile manufacturers in North America, along with favorable government policies and the availability of infrastructure like extensive road networks, is supporting the market growth.

The pickup truck market in the Asia Pacific region is characterized by a diverse range of economies with varying demands. Furthermore, the strong preference for compact and mid-sized trucks that are well-suited to the region's varying landscape and dense urban environments is contributing to the market growth. Additionally, the region's focus on fuel efficiency and cost-effectiveness is supporting the market growth.

In Europe, the pickup truck market is rapidly growing as they are widely used in agriculture, construction, and other outdoor activities. Furthermore, European consumers are increasingly attracted to the versatility and utility that pickup trucks offer. Additionally, the introduction of more fuel-efficient and environmentally friendly models, including electric and hybrid pickups, is favoring the market growth.

The pickup truck market in Latin America is driven primarily by commercial use, particularly in sectors like agriculture, mining, and construction. The rugged terrain and less developed road infrastructure in many parts of the region, which make pickup trucks a practical choice for transportation and logistics, is positively impacting the market growth.

The pickup truck market in the Middle East and Africa (MEA) region is driven by the rising demand in the construction, mining, and oil and gas sectors, where it is essential for operations in challenging terrains and remote areas. Additionally, the hot and arid conditions in many parts of the region, which make durability and reliability key factors in vehicle selection and qualities, are fueling the market growth.

Leading Key Players in the Pickup Truck Industry:

Top manufacturers are continuously innovating to meet the evolving needs of consumers. It includes the development of electric and hybrid pickup trucks, offering more environmentally friendly options. Furthermore, companies are also integrating advanced technologies for better fuel efficiency, safety features, and connectivity in their vehicles to appeal to a tech-savvy market. Additionally, leading players are exploring new geographical markets to increase their global footprint. They are also engaging in mergers and acquisitions to strengthen their market and expand their product portfolio. Besides this, companies are focusing on understanding and meeting the specific needs of different consumer segments.

The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

Ashok Leyland Ltd.

Ford Motor Company

General Motors Company

Great Wall Motors

Isuzu Motors Limited

Mahindra & Mahindra Ltd

Mitsubishi Motors Corporation

Tata Motors Limited

Toyota Motor Corporation

Volkswagen AG

Key Questions Answered in This Report

• 1. What is pickup truck?
• 2. How big is the global pickup truck market?
• 3. What is the expected growth rate of the global pickup truck market during 2025-2033?
• 4. What are the key factors driving the global pickup truck market?
• 5. What is the leading segment of the global pickup truck market based on fuel type?
• 6. What is the leading segment of the global pickup truck market based on vehicle type?
• 7. What is the leading segment of the global pickup truck market based on application?
• 8. What are the key regions in the global pickup truck market?
• 9. Who are the key players/companies in the global pickup truck market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

• 4.1 Overview
• 4.2 Key Industry Trends

5 Global Pickup Truck Market

• 5.1 Market Overview
• 5.2 Market Performance
• 5.3 Impact of COVID-19
• 5.4 Market Forecast

6 Market Breakup by Fuel Type

• 6.1 Diesel
  • 6.1.1 Market Trends
  • 6.1.2 Market Forecast
• 6.2 Petrol
  • 6.2.1 Market Trends
  • 6.2.2 Market Forecast
• 6.3 Electric
  • 6.3.1 Market Trends
  • 6.3.2 Market Forecast
• 6.4 Other
  • 6.4.1 Market Trends
  • 6.4.2 Market Forecast

7 Market Breakup by Vehicle Type

• 7.1 Light-duty
  • 7.1.1 Market Trends
  • 7.1.2 Market Forecast
• 7.2 Heavy-duty
  • 7.2.1 Market Trends
  • 7.2.2 Market Forecast

8 Market Breakup by Application

• 8.1 Individual Use
  • 8.1.1 Market Trends
  • 8.1.2 Market Forecast
• 8.2 Commercial Use
  • 8.2.1 Market Trends
  • 8.2.2 Market Forecast

9 Market Breakup by Region

• 9.1 North America
  • 9.1.1 United States
    • 9.1.1.1 Market Trends
    • 9.1.1.2 Market Forecast
  • 9.1.2 Canada
    • 9.1.2.1 Market Trends
    • 9.1.2.2 Market Forecast
• 9.2 Asia-Pacific
  • 9.2.1 China
    • 9.2.1.1 Market Trends
    • 9.2.1.2 Market Forecast
  • 9.2.2 Japan
    • 9.2.2.1 Market Trends
    • 9.2.2.2 Market Forecast
  • 9.2.3 India
    • 9.2.3.1 Market Trends
    • 9.2.3.2 Market Forecast
  • 9.2.4 South Korea
    • 9.2.4.1 Market Trends
    • 9.2.4.2 Market Forecast
  • 9.2.5 Australia
    • 9.2.5.1 Market Trends
    • 9.2.5.2 Market Forecast
  • 9.2.6 Indonesia
    • 9.2.6.1 Market Trends
    • 9.2.6.2 Market Forecast
  • 9.2.7 Others
    • 9.2.7.1 Market Trends
    • 9.2.7.2 Market Forecast
• 9.3 Europe
  • 9.3.1 Germany
    • 9.3.1.1 Market Trends
    • 9.3.1.2 Market Forecast
  • 9.3.2 France
    • 9.3.2.1 Market Trends
    • 9.3.2.2 Market Forecast
  • 9.3.3 United Kingdom
    • 9.3.3.1 Market Trends
    • 9.3.3.2 Market Forecast
  • 9.3.4 Italy
    • 9.3.4.1 Market Trends
    • 9.3.4.2 Market Forecast
  • 9.3.5 Spain
    • 9.3.5.1 Market Trends
    • 9.3.5.2 Market Forecast
  • 9.3.6 Russia
    • 9.3.6.1 Market Trends
    • 9.3.6.2 Market Forecast
  • 9.3.7 Others
    • 9.3.7.1 Market Trends
    • 9.3.7.2 Market Forecast
• 9.4 Latin America
  • 9.4.1 Brazil
    • 9.4.1.1 Market Trends
    • 9.4.1.2 Market Forecast
  • 9.4.2 Mexico
    • 9.4.2.1 Market Trends
    • 9.4.2.2 Market Forecast
  • 9.4.3 Others
    • 9.4.3.1 Market Trends
    • 9.4.3.2 Market Forecast
• 9.5 Middle East and Africa
  • 9.5.1 Market Trends
  • 9.5.2 Market Breakup by Country
  • 9.5.3 Market Forecast

10 Drivers, Restraints, and Opportunities

• 10.1 Overview
• 10.2 Drivers
• 10.3 Restraints
• 10.4 Opportunities

11 Value Chain Analysis

12 Porters Five Forces Analysis

• 12.1 Overview
• 12.2 Bargaining Power of Buyers
• 12.3 Bargaining Power of Suppliers
• 12.4 Degree of Competition
• 12.5 Threat of New Entrants
• 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

• 14.1 Market Structure
• 14.2 Key Players
• 14.3 Profiles of Key Players
  • 14.3.1 Ashok Leyland Ltd.
    • 14.3.1.1 Company Overview
    • 14.3.1.2 Product Portfolio
    • 14.3.1.3 Financials
    • 14.3.1.4 SWOT Analysis
  • 14.3.2 Ford Motor Company
    • 14.3.2.1 Company Overview
    • 14.3.2.2 Product Portfolio
    • 14.3.2.3 Financials
    • 14.3.2.4 SWOT Analysis
  • 14.3.3 General Motors Company
    • 14.3.3.1 Company Overview
    • 14.3.3.2 Product Portfolio
    • 14.3.3.3 Financials
    • 14.3.3.4 SWOT Analysis
  • 14.3.4 Great Wall Motors
    • 14.3.4.1 Company Overview
    • 14.3.4.2 Product Portfolio
  • 14.3.5 Isuzu Motors Limited
    • 14.3.5.1 Company Overview
    • 14.3.5.2 Product Portfolio
    • 14.3.5.3 Financials
    • 14.3.5.4 SWOT Analysis
  • 14.3.6 Mahindra & Mahindra Ltd
    • 14.3.6.1 Company Overview
    • 14.3.6.2 Product Portfolio
  • 14.3.7 Mitsubishi Motors Corporation
    • 14.3.7.1 Company Overview
    • 14.3.7.2 Product Portfolio
    • 14.3.7.3 Financials
    • 14.3.7.4 SWOT Analysis
  • 14.3.8 Tata Motors Limited
    • 14.3.8.1 Company Overview
    • 14.3.8.2 Product Portfolio
    • 14.3.8.3 Financials
    • 14.3.8.4 SWOT Analysis
  • 14.3.9 Toyota Motor Corporation
    • 14.3.9.1 Company Overview
    • 14.3.9.2 Product Portfolio
    • 14.3.9.3 Financials
    • 14.3.9.4 SWOT Analysis
  • 14.3.10 Volkswagen AG
    • 14.3.10.1 Company Overview
    • 14.3.10.2 Product Portfolio
    • 14.3.10.3 Financials
    • 14.3.10.4 SWOT Analysis

Kindly, note that this only represents a partial list of companies, and the complete list has been provided in the report