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市場調査レポート
商品コード
1520539
高級化粧品市場レポート：製品タイプ、タイプ、流通チャネル、エンドユーザー、地域別、2024年～2032年Luxury Cosmetics Market Report by Product Type, Type, Distribution Channel, End User, and Region 2024-2032 |
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| 高級化粧品市場レポート：製品タイプ、タイプ、流通チャネル、エンドユーザー、地域別、2024年～2032年 |
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出版日: 2024年07月01日
発行: IMARC
ページ情報: 英文 144 Pages
納期: 2～3営業日
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- 全表示
- 概要
- 図表
- 目次
世界の高級化粧品の市場規模は、2023年に526億米ドルに達しました。今後、IMARC Groupは、2024年から2032年にかけて4.3%の成長率（CAGR）を示し、2032年までに776億米ドルに達すると予測しています。新興市場における可処分所得の増加は、プレミアム美容製品への支出増加につながり、消費者の嗜好形成におけるソーシャルメディアやデジタルチャンネルの影響力の増大とともに、世界の高級化粧品市場を主に牽引しています。
高級化粧品市場分析：
主な市場促進要因：世界の個人の可処分所得の増加と生活レベルの向上が、主に市場の成長を牽引しています。さらに、オンラインチャネルでの高級化粧品の入手可能性の増加や専門店の数の増加が、高級化粧品市場の最近のビジネスチャンスの一部となっています。
主要市場動向：強力な活性剤と実証済みのビーガン成分の存在により、消費者の間でハラル化粧品への需要が高まっていることが、市場にプラスの影響を与えています。これに加えて、抜け毛、フケ、肌荒れ、ニキビなど髪や肌に関連する問題を解決するための高級化粧品の利用が増加しており、市場プレイヤーに有利な成長機会を提供しています。
地域情勢別：IMARCの高級化粧品市場レポートによると、現在欧州が世界市場を独占しています。欧州はこの業界における長年の歴史が有名であり、美容とフレグランスの世界的リーダーであり続けています。さらに、欧州人の可処分所得の増加と生活水準の向上も、この地域の成長に寄与しています。
競合情勢：高級化粧品市場の主要企業には、Avon Products Inc. (Natura & Co.), Coty Inc., Estee Lauder Companies Inc., Kao Corporation, Kose Corporation, L'Oreal S.A., LVMH Moet Hennessy Louis Vuitton, Oriflame Cosmetics AG, Puig, Revlon Inc., Shiseido Company Limited and Tatcha LLC.などがあります。
課題と機会：課題としては、ユニークな製品や体験を提供するインディーズブランドやニッチブランドとの競合の激化、持続可能で倫理的に調達された原料やパッケージに対する需要の高まりなどが挙げられます。しかし、高級化粧品市場の統計によると、デジタル技術やソーシャルメディアを活用して、没入感のあるパーソナライズされたブランド体験を創造するチャンスがあります。さらに、自然派やオーガニック化粧品へのシフトは、高級化粧品ブランドが製品ラインや商品を拡大する機会を与えています。
高級化粧品市場動向：
消費者の嗜好とライフスタイルの変化
世界中の個人の消費能力の増加、労働人口の増加、ライフスタイルの水準向上が、主に高級化粧品市場の成長を促進しています。このことを考慮し、様々な市場プレーヤーが製品の革新やM&Aにますます投資しています。例えば、2023年4月、パーソナルケア・美容ブランドのザ・ボディショップは、インド市場で「activist」製品シリーズを発売しました。この新ラインは、スキンケア製品とカラー化粧品のセレクションで、同国におけるブランドの持続可能なコミットメントを強化するものです。同様に、大手化粧品会社と巨大化粧品販売マーケットプレースとのコラボレーションも市場成長に寄与しています。例えば、エスティローダーとショッパーズストップは、ムンバイにSSビューティーの専売店をオープンしました。この設立により、両社はインドにおけるパートナーシップを強化しました。SSビューティストアでは、MACコスメティックス、クリニーク、ボビイブラウン、ジョーマローン、エスティローダー、スマッシュボックス、トムフォードといったエスティローダーブランドのみを取り扱う。これに加え、BALMAIN BEAUTYは、2024年9月に発売されるラグジュアリーなフレグランス体験を予告するキャンペーン「Projet Confidentiel」を発表しました。2024年2月28日に開催されるバルマンのファッションショーに先駆け、「Projet Confidentiel」キャンペーンは、アイコニックなバルマンのPBロゴに挟まれたマットブラックのラベルなしフレグランスボトルをフィーチャーした印象的な一連のアセットを披露しました。このようなハイエンドのプレミアムブランドによる製品発売の増加が、今後数年間の高級化粧品市場シェアに貢献すると予測されます。
ナチュラル・オーガニック製品へのシフトの進行
パーソナルケア製品に含まれる化学物質の副作用による肌荒れ、アレルギー、くすみに対する懸念の高まりが、ナチュラル・オーガニックスキンケア製品の需要を後押ししています。合成化粧品の長期使用は、刺激、ホルモンバランスの乱れ、毒性など、さまざまな健康問題を引き起こす可能性があります。これを考慮し、多くの市場プレーヤーが植物エキスや天然オイルなどのオーガニック成分を使用した化粧品を発売しています。例えば、2022年2月、英国を拠点とするファッション企業Boohooは、50以上の製品からなるヴィーガンビューティーシリーズを発売しました。Boohoo Beautyの化粧品ラインには、ハイライトスティック、チーク、セッティングスプレー、コスメパレットなどがあり、独占販売されています。同様に2022年4月、資生堂は新しいスキンケアブランド「Ule」を発表しました。地元の垂直農園から無農薬の植物を調達しています。このような製品の利用可能性の増加は、今後数年間の高級化粧品市場の収益を促進すると予想されます。
ソーシャルメディアの影響力と美容動向の高まり
ソーシャルメディアは、消費者が化粧品を発見し、調査し、購入する方法を変えました。さらに、高級化粧品市場の概要によると、Instagram、YouTube、TikTokなどのプラットフォームは化粧品ブランドにとって強力なマーケティングツールとなっており、世界中の視聴者にリーチし、消費者と直接関わることを可能にしています。さらに、美容企業はブランドの認知度を高め、潜在的な消費者にリーチするためにインフルエンサーに注目しています。例えば、2022年9月、世界展開の一環として、クリーンなライフスタイルを提供するオネスト・カンパニーが中国で事業を開始しました。衛生的な美容製品の需要は比較的小さいが高まっていることを利用するため、このデジタル・ネイティブ企業は、アリババ・グループの越境eコマース・プラットフォームであるTmall Globalに旗艦店を作った。化粧品ブランドはまた、トレンドのウェブシリーズや有名人とコラボレートして、自社製品の発売や採用促進を図っています。例えば、2022年5月、エスティローダーのM・A・Cコスメティックスとネットフリックスはコラボレートし、ストレンジャー・シングスの限定メイクアップコレクションを発売しました。新商品は、象徴的な「リアル・ワールド・ホーキンス・ハイ」と「アップサイド・ダウン」にインスパイアされたユニークなシェード名と限定パッケージとなっています。これに伴い、ソーシャルメディア・コンテンツ・クリエイターと若者の結びつきが強まっており、ブランドが自社製品をより効果的に宣伝するのに役立っています。これは、高級化粧品市場の需要に貢献し続けると思われます。
目次
第1章 序文
第2章 調査範囲と調査手法
- 調査の目的
- ステークホルダー
- データソース
- 一次情報
- 二次情報
- 市場推定
- ボトムアップアプローチ
- トップダウンアプローチ
- 調査手法
第3章 エグゼクティブサマリー
第4章 イントロダクション
- 概要
- 主要業界動向
第5章 世界の高級化粧品市場
- 市場概要
- 市場実績
- COVID-19の影響
- 市場予測
第6章 市場内訳：製品タイプ別
- スキンケア
- 市場動向
- 市場予測
- ヘアケア
- 市場動向
- 市場予測
- メイクアップ
- 市場動向
- 市場予測
- フレグランス
- 市場動向
- 市場予測
第7章 市場内訳：タイプ別
- オーガニック
- 市場動向
- 市場予測
- 従来型
- 市場動向
- 市場予測
第8章 市場内訳：流通チャネル別
- スーパーマーケットとハイパーマーケット
- 市場動向
- 市場予測
- 専門店とモノブランド店
- 市場動向
- 市場予測
- オンラインストア
- 市場動向
- 市場予測
- その他
- 市場動向
- 市場予測
第9章 市場内訳：エンドユーザー別
- 男性
- 市場動向
- 市場予測
- 女性
- 市場動向
- 市場予測
第10章 市場内訳：地域別
- 北米
- 米国
- カナダ
- アジア太平洋地域
- 中国
- 日本
- インド
- 韓国
- オーストラリア
- インドネシア
- その他
- 欧州
- ドイツ
- フランス
- 英国
- イタリア
- スペイン
- ロシア
- その他
- ラテンアメリカ
- ブラジル
- メキシコ
- その他
- 中東・アフリカ
- 市場動向
- 市場内訳：国別
- 市場予測
第11章 SWOT分析
- 概要
- 強み
- 弱み
- 機会
- 脅威
第12章 バリューチェーン分析
第13章 ポーターのファイブフォース分析
- 概要
- 買い手の交渉力
- 供給企業の交渉力
- 競合の程度
- 新規参入業者の脅威
- 代替品の脅威
第14章 価格分析
第15章 競合情勢
- 市場構造
- 主要企業
- 主要企業のプロファイル
- Avon Products Inc.（Natura & Co.）
- Coty Inc.
- Estee Lauder Companies Inc.
- Kao Corporation
- Kose Corporation
- L'Oreal S.A.
- LVMH Moet Hennessy Louis Vuitton
- Oriflame Cosmetics AG
- Puig
- Revlon Inc.
- Shiseido Company Limited
- Tatcha LLC
List of Figures
- Figure 1: Global: Luxury Cosmetics Market: Major Drivers and Challenges
- Figure 2: Global: Luxury Cosmetics Market: Sales Value (in Billion US$), 2018-2023
- Figure 3: Global: Luxury Cosmetics Market Forecast: Sales Value (in Billion US$), 2024-2032
- Figure 4: Global: Luxury Cosmetics Market: Breakup by Product Type (in %), 2023
- Figure 5: Global: Luxury Cosmetics Market: Breakup by Type (in %), 2023
- Figure 6: Global: Luxury Cosmetics Market: Breakup by Distribution Channel (in %), 2023
- Figure 7: Global: Luxury Cosmetics Market: Breakup by End User (in %), 2023
- Figure 8: Global: Luxury Cosmetics Market: Breakup by Region (in %), 2023
- Figure 9: Global: Luxury Cosmetics (Skincare) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 10: Global: Luxury Cosmetics (Skincare) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 11: Global: Luxury Cosmetics (Haircare) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 12: Global: Luxury Cosmetics (Haircare) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 13: Global: Luxury Cosmetics (Makeup) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 14: Global: Luxury Cosmetics (Makeup) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 15: Global: Luxury Cosmetics (Fragrances) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 16: Global: Luxury Cosmetics (Fragrances) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 17: Global: Luxury Cosmetics (Organic) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 18: Global: Luxury Cosmetics (Organic) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 19: Global: Luxury Cosmetics (Conventional) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 20: Global: Luxury Cosmetics (Conventional) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 21: Global: Luxury Cosmetics (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 22: Global: Luxury Cosmetics (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 23: Global: Luxury Cosmetics (Specialty and Monobrand Stores) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 24: Global: Luxury Cosmetics (Specialty and Monobrand Stores) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 25: Global: Luxury Cosmetics (Online Stores) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 26: Global: Luxury Cosmetics (Online Stores) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 27: Global: Luxury Cosmetics (Other Distribution Channels) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 28: Global: Luxury Cosmetics (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 29: Global: Luxury Cosmetics (Male) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 30: Global: Luxury Cosmetics (Male) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 31: Global: Luxury Cosmetics (Female) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 32: Global: Luxury Cosmetics (Female) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 33: North America: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 34: North America: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 35: United States: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 36: United States: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 37: Canada: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 38: Canada: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 39: Asia-Pacific: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 40: Asia-Pacific: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 41: China: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 42: China: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 43: Japan: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 44: Japan: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 45: India: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 46: India: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 47: South Korea: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 48: South Korea: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 49: Australia: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 50: Australia: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 51: Indonesia: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 52: Indonesia: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 53: Others: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 54: Others: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 55: Europe: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 56: Europe: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 57: Germany: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 58: Germany: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 59: France: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 60: France: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 61: United Kingdom: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 62: United Kingdom: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 63: Italy: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 64: Italy: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 65: Spain: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 66: Spain: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 67: Russia: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 68: Russia: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 69: Others: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 70: Others: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 71: Latin America: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 72: Latin America: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 73: Brazil: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 74: Brazil: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 75: Mexico: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 76: Mexico: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 77: Others: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 78: Others: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 79: Middle East and Africa: Luxury Cosmetics Market: Sales Value (in Million US$), 2018 & 2023
- Figure 80: Middle East and Africa: Luxury Cosmetics Market: Breakup by Country (in %), 2023
- Figure 81: Middle East and Africa: Luxury Cosmetics Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 82: Global: Luxury Cosmetics Industry: SWOT Analysis
- Figure 83: Global: Luxury Cosmetics Industry: Value Chain Analysis
- Figure 84: Global: Luxury Cosmetics Industry: Porter's Five Forces Analysis
List of Tables
- Table 1: Global: Luxury Cosmetics Market: Key Industry Highlights, 2023 and 2032
- Table 2: Global: Luxury Cosmetics Market Forecast: Breakup by Product Type (in Million US$), 2024-2032
- Table 3: Global: Luxury Cosmetics Market Forecast: Breakup by Type (in Million US$), 2024-2032
- Table 4: Global: Luxury Cosmetics Market Forecast: Breakup by Distribution Channel (in Million US$), 2024-2032
- Table 5: Global: Luxury Cosmetics Market Forecast: Breakup by End User (in Million US$), 2024-2032
- Table 6: Global: Luxury Cosmetics Market Forecast: Breakup by Region (in Million US$), 2024-2032
- Table 7: Global: Luxury Cosmetics Market: Competitive Structure
- Table 8: Global: Luxury Cosmetics Market: Key Players
The global luxury cosmetics market size reached US$ 52.6 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 77.6 Billion by 2032, exhibiting a growth rate (CAGR) of 4.3% during 2024-2032. The rising disposable incomes in emerging markets, leading to increased spending on premium beauty products, along with the growing influence of social media and digital channels in shaping consumer preferences are primarily driving the global luxury cosmetics market.
Luxury Cosmetics Market Analysis:
Major Market Drivers: The inflating disposable incomes of individuals across the globe, along with their elevating levels of living, are primarily driving the growth of the market. Moreover, the increasing availability of luxury makeup products across online channels and escalating number of specialty stores are some of luxury cosmetics market recent opportunities.
Key Market Trends: The escalating demand for halal cosmetics among consumers due to the presence of powerful actives and proven vegan ingredients is positively influencing the market. Besides this, the rising utilization of luxury cosmetics to solve hair and skin-related problems, such as hair fall, dandruff, skin rashes, and acne, is offering lucrative growth opportunities to the market players.
Geographical Landscape: According to the luxury cosmetics market report by IMARC, Europe currently dominates the global market. Europe is renowned for its long-standing history in the industry, and it remains a global leader in beauty and fragrance. Moreover, the inflating disposable income of Europeans and elevating standards of living are also contributing to the region's growth.
Competitive Landscape: Some of the leading luxury cosmetics market companies include Avon Products Inc. (Natura & Co.), Coty Inc., Estee Lauder Companies Inc., Kao Corporation, Kose Corporation, L'Oreal S.A., LVMH Moet Hennessy Louis Vuitton, Oriflame Cosmetics AG, Puig, Revlon Inc., Shiseido Company Limited and Tatcha LLC., among many others.
Challenges and Opportunities: Challenges include the increasing competition from indie and niche brands offering unique products and experiences, as well as the growing demand for sustainable and ethically sourced ingredients and packaging. However, luxury cosmetics market statistics indicate that there are opportunities in leveraging digital technologies and social media to create immersive and personalized brand experiences. Additionally, the shift towards natural and organic cosmetics products presents an opportunity for luxury cosmetics brands to expand their product lines and offerings.
Luxury Cosmetics Market Trends:
Changing Consumer Preferences and Lifestyle
The increasing spending capacities of individuals across the globe, the rising working population, and elevating standards of lifestyles are primarily driving the luxury cosmetics market growth. Considering this, various market players are increasingly investing in product innovations and mergers and acquisitions. For instance, in April 2023, a personal care and beauty brand, The Body Shop, launched its 'activist' product range in the Indian market. The new line strengthens the brand's sustainable commitment in the country with a selection of skin products and color cosmetics. Similarly, collaborations among leading cosmetic companies and giant makeup-selling marketplaces are also contributing to the market growth. For instance, Estee Lauder with Shoppers Stop opened an exclusive SS Beauty store in Mumbai. With this establishment, the two companies have strengthened their partnership in India. The SS beauty store will offer only Estee Lauder brands like MAC Cosmetics, Clinique, Bobbi Brown, Jo Malone, Estee Lauder, Smashbox, and Tom Ford. In addition to this, BALMAIN BEAUTY unveiled " Projet Confidentiel," a campaign teasing the brand's luxury fragrance experience, launching September 2024. Ahead of the Balmain fashion show on February 28, 2024, the Projet Confidentiel campaign debuted a series of striking assets featuring a matte black unlabeled fragrance bottle flanked by the iconic Balmain PB logo. Increasing product launches by such high-end premium brands are projected to contribute to the luxury cosmetics market share in the coming years.
Ongoing Shift toward Natural and Organic Products
The growing concerns regarding the side effects of chemicals in personal care products, leading to skin irritation, allergies, and dullness, is bolstering the demand for natural and organic skincare products. Prolonged use of synthetic cosmetics may cause various health issues, such as irritation, hormonal imbalance, and toxicity. Considering this, numerous market players are launching cosmetic products made with organic ingredients, such as plant extracts and natural oils. For instance, in February 2022, a United Kingdom-based fashion company, Boohoo, launched a vegan beauty range of more than 50 products. Boohoo Beauty's cosmetics line includes highlighter sticks, blush, setting sprays, cosmetic palettes, and others available exclusively. Similarly, in April 2022, Shiseido revealed a new skincare brand, Ule. It sources pesticide-free botanicals from local vertical farms. The increasing availability of such products is anticipated to propel the luxury cosmetics market revenue in the coming years.
Rising Social Media Influence and Beauty Trends
Social media has transformed the way consumers discover, research, and purchase cosmetic products. Moreover, as per the luxury cosmetics market overview, platforms like Instagram, YouTube, and TikTok have become powerful marketing tools for cosmetic brands, allowing them to reach a global audience and engage directly with consumers. Furthermore, beauty companies are turning to influencers to increase their brand awareness and reach potential consumers. For instance, in September 2022, as part of its global expansion, the Honest Company, a clean lifestyle company, launched its business in China. To capitalize on the relatively small but rising demand for sanitary beauty products, the digitally native company created a flagship store on Tmall Global, Alibaba Group's cross-border e-commerce platform. Cosmetic brands are also collaborating with trending web series and celebrities to launch and promote the adoption of their products. For instance, in May 2022, Estee Lauder's M.A.C Cosmetics and Netflix collaborated to launch an exclusive Stranger Things makeup collection. The new products have unique shade names and limited-edition packaging inspired by the iconic Real World Hawkins High and The Upside Down. In line with this, the growing connectivity of youth with social media content creators is helping brands promote their products more effectively. This, in turn, will continue to contribute to the luxury cosmetics market demand.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global luxury cosmetics market report, along with forecasts at the global, regional and country levels from 2024-2032. Our report has categorized the market based on product type, type, distribution channel and end user.
Breakup by Product Type:
Skincare
Haircare
Makeup
Fragrances
Skincare holds the majority of the total market share
The report has provided a detailed breakup and analysis of the market based on the product type. This includes skincare, haircare, makeup, and fragrances. According to the report, skincare holds the majority of the total market share.
The main factors that are driving the expansion of this segment include the growing emphasis on self-care, coupled with the rising awareness about the importance of skincare among the masses, which has significantly influenced consumer behavior. Moreover, various renowned fashion and apparel brands are also venturing into skincare to expand their product portfolio and increase their consumer base, which is positively impacting the luxury cosmetics market outlook. For instance, in 2023, Prada announced that it would venture into skincare and color cosmetics. It wasn't the first time that a luxury house specializing in garments and accessories entered the beauty market. Tom Ford's fine fragrances and makeup lines have also enjoyed significant success. It has also earned the respect of beauty insiders and enthusiasts. Heritage brands from Chanel to Hermes and Dior have carved out their names in the world of skincare, fragrances, and makeup artistry.
Breakup by Type:
Organic
Conventional
Conventional products currently exhibit a clear dominance in the market
The report has provided a detailed breakup and analysis of the market based on the type. This includes organic and conventional. According to the report, conventional products currently exhibit a clear dominance in the market.
The conventional segment encompasses a wide range of beauty and personal care products manufactured using a variety of synthetic chemicals and compounds. This segment has traditionally dominated the market in Europe, driven by its extensive product offerings, brand variety, and widespread availability. Conventional products are known for their long shelf life, diverse color palettes, and high-performance formulations. Despite the growing interest in natural and organic products, conventional makeup products continue to hold a significant market share due to their cost-effectiveness, established brand loyalty, and continuous innovations in product formulations.
Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Specialty and Monobrand Stores
Online Stores
Others
Specialty and monobrand stores account for the largest market share
The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets and hypermarkets, specialty and monobrand stores, online stores, and others. According to the report, specialty and monobrand stores account for the largest market share.
Specialty stores are a crucial distribution channel known for offering an extensive selection of beauty and personal care products. These stores specialize in beauty products and often provide a more premium shopping experience, with knowledgeable staff and a focus on customer service. Big beauty and cosmetic brands collaborate with specialty stores to market and sell their products more conveniently. For instance, Estee Lauder with Shoppers Stop opened an exclusive SS Beauty store in Mumbai. With this establishment, the two companies have strengthened their partnership in India. The SS beauty store will offer only Estee Lauder brands like MAC Cosmetics, Clinique, Bobbi Brown, Jo Malone, Estee Lauder, Smashbox, and Tom Ford.
Breakup by End User:
Male
Female
Female stores account for the largest market share
The report has provided a detailed breakup and analysis of the market based on the end user. This includes males and females. According to the report, female stores account for the largest market share.
The increasing working population across the globe is primarily driving the growth of this segment. Moreover, the women's segment has traditionally been the cornerstone of the market, encompassing a wide array of products tailored specifically for women. Furthermore, luxury cosmetics market forecast indicated that the evolving societal standards and increased awareness regarding self-care are bolstering the demand for beauty and personal care products. In recent years, there has been a significant shift towards inclusivity and breaking traditional gender norms due to which people of all genders are taking care of their appearance and well-being. Consequently, beauty and personal care brands are now offering more gender-neutral and gender-specific products.
Breakup by Region:
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Europe currently dominates the global market
The report has provided a detailed breakup and analysis of the market based on the region. This includes North America, Asia-Pacific, Europe, Latin America, and Middle East and Africa. According to the report, Europe currently dominates the global market.
As per the luxury cosmetics market overview, Europe is renowned for its long-standing history in the industry, and it remains a global leader in beauty and fragrance. Moreover, the inflating disposable income of Europeans and elevating standards of living are also contributing to the region's growth. For instance, French consumers prioritize luxury and quality, making France a hub for high-end beauty brands. Similarly, Spain's market is characterized by a focus on sun care and skincare products due to its sunny climate. Sunscreen, moisturizers, and anti-aging products are particularly popular among Spanish consumers. Additionally, a strong e-commerce presence, with rising online sales, continue to bolster the luxury cosmetics market recent prices in the region.
Competitive Landscape:
The report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the top inflight catering companies include:
Avon Products Inc. (Natura & Co.)
Coty Inc.
Estee Lauder Companies Inc.
Kao Corporation
Kose Corporation
L'Oreal S.A.
LVMH Moet Hennessy Louis Vuitton
Oriflame Cosmetics AG
Puig
Revlon Inc.
Shiseido Company Limited
Tatcha LLC.
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
Luxury Cosmetics Market Recent Developments
February 2024: BALMAIN BEAUTY unveiled "Projet Confidentiel," a campaign teasing the brand's luxury fragrance experience, launching September 2024. Ahead of the Balmain fashion show on February 28, 2024, the Projet Confidentiel campaign debuted a series of striking assets featuring a matte black unlabelled fragrance bottle flanked by the iconic Balmain PB logo.
January 2024: Now owned by China's Yatsen group, Galenic, launched an endowment fund to stimulate research in dermatology. The company aims to strengthen its footprint in the luxury skincare market.
Key Questions Answered in This Report
- 1. What is the definition of luxury cosmetics?
- 2. How big is the luxury beauty market?
- 3. What is the expected growth rate of the global luxury cosmetics market during 2024-2032?
- 4. Who dominates the luxury cosmetics industry?
- 5. What has been the impact of COVID-19 on the global luxury cosmetics market?
- 6. What are the key factors driving the global luxury cosmetics market?
- 7. What is the breakup of the global luxury cosmetics market based on the product type?
- 8. What is the breakup of the global luxury cosmetics market based on the type?
- 9. What is the breakup of the global luxury cosmetics market based on the distribution channel?
- 10. What is the breakup of the global luxury cosmetics market based on the end user?
- 11. What are the key regions in the global luxury cosmetics market?
- 12. Who are the key players/companies in the global luxury cosmetics market?
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 Global Luxury Cosmetics Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
6 Market Breakup by Product Type
- 6.1 Skincare
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Haircare
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
- 6.3 Makeup
- 6.3.1 Market Trends
- 6.3.2 Market Forecast
- 6.4 Fragrances
- 6.4.1 Market Trends
- 6.4.2 Market Forecast
7 Market Breakup by Type
- 7.1 Organic
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 Conventional
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
8 Market Breakup by Distribution Channel
- 8.1 Supermarkets and Hypermarkets
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 Specialty and Monobrand Stores
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
- 8.3 Online Stores
- 8.3.1 Market Trends
- 8.3.2 Market Forecast
- 8.4 Others
- 8.4.1 Market Trends
- 8.4.2 Market Forecast
9 Market Breakup by End User
- 9.1 Male
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
- 9.2 Female
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
10 Market Breakup by Region
- 10.1 North America
- 10.1.1 United States
- 10.1.1.1 Market Trends
- 10.1.1.2 Market Forecast
- 10.1.2 Canada
- 10.1.2.1 Market Trends
- 10.1.2.2 Market Forecast
- 10.1.1 United States
- 10.2 Asia-Pacific
- 10.2.1 China
- 10.2.1.1 Market Trends
- 10.2.1.2 Market Forecast
- 10.2.2 Japan
- 10.2.2.1 Market Trends
- 10.2.2.2 Market Forecast
- 10.2.3 India
- 10.2.3.1 Market Trends
- 10.2.3.2 Market Forecast
- 10.2.4 South Korea
- 10.2.4.1 Market Trends
- 10.2.4.2 Market Forecast
- 10.2.5 Australia
- 10.2.5.1 Market Trends
- 10.2.5.2 Market Forecast
- 10.2.6 Indonesia
- 10.2.6.1 Market Trends
- 10.2.6.2 Market Forecast
- 10.2.7 Others
- 10.2.7.1 Market Trends
- 10.2.7.2 Market Forecast
- 10.2.1 China
- 10.3 Europe
- 10.3.1 Germany
- 10.3.1.1 Market Trends
- 10.3.1.2 Market Forecast
- 10.3.2 France
- 10.3.2.1 Market Trends
- 10.3.2.2 Market Forecast
- 10.3.3 United Kingdom
- 10.3.3.1 Market Trends
- 10.3.3.2 Market Forecast
- 10.3.4 Italy
- 10.3.4.1 Market Trends
- 10.3.4.2 Market Forecast
- 10.3.5 Spain
- 10.3.5.1 Market Trends
- 10.3.5.2 Market Forecast
- 10.3.6 Russia
- 10.3.6.1 Market Trends
- 10.3.6.2 Market Forecast
- 10.3.7 Others
- 10.3.7.1 Market Trends
- 10.3.7.2 Market Forecast
- 10.3.1 Germany
- 10.4 Latin America
- 10.4.1 Brazil
- 10.4.1.1 Market Trends
- 10.4.1.2 Market Forecast
- 10.4.2 Mexico
- 10.4.2.1 Market Trends
- 10.4.2.2 Market Forecast
- 10.4.3 Others
- 10.4.3.1 Market Trends
- 10.4.3.2 Market Forecast
- 10.4.1 Brazil
- 10.5 Middle East and Africa
- 10.5.1 Market Trends
- 10.5.2 Market Breakup by Country
- 10.5.3 Market Forecast
11 SWOT Analysis
- 11.1 Overview
- 11.2 Strengths
- 11.3 Weaknesses
- 11.4 Opportunities
- 11.5 Threats
12 Value Chain Analysis
13 Porters Five Forces Analysis
- 13.1 Overview
- 13.2 Bargaining Power of Buyers
- 13.3 Bargaining Power of Suppliers
- 13.4 Degree of Competition
- 13.5 Threat of New Entrants
- 13.6 Threat of Substitutes
14 Price Analysis
15 Competitive Landscape
- 15.1 Market Structure
- 15.2 Key Players
- 15.3 Profiles of Key Players
- 15.3.1 Avon Products Inc. (Natura & Co.)
- 15.3.1.1 Company Overview
- 15.3.1.2 Product Portfolio
- 15.3.1.3 SWOT Analysis
- 15.3.2 Coty Inc.
- 15.3.2.1 Company Overview
- 15.3.2.2 Product Portfolio
- 15.3.2.3 SWOT Analysis
- 15.3.3 Estee Lauder Companies Inc.
- 15.3.3.1 Company Overview
- 15.3.3.2 Product Portfolio
- 15.3.3.3 SWOT Analysis
- 15.3.4 Kao Corporation
- 15.3.4.1 Company Overview
- 15.3.4.2 Product Portfolio
- 15.3.4.3 SWOT Analysis
- 15.3.5 Kose Corporation
- 15.3.5.1 Company Overview
- 15.3.5.2 Product Portfolio
- 15.3.5.3 SWOT Analysis
- 15.3.6 L'Oreal S.A.
- 15.3.6.1 Company Overview
- 15.3.6.2 Product Portfolio
- 15.3.6.3 SWOT Analysis
- 15.3.7 LVMH Moet Hennessy Louis Vuitton
- 15.3.7.1 Company Overview
- 15.3.7.2 Product Portfolio
- 15.3.7.3 SWOT Analysis
- 15.3.8 Oriflame Cosmetics AG
- 15.3.8.1 Company Overview
- 15.3.8.2 Product Portfolio
- 15.3.8.3 SWOT Analysis
- 15.3.9 Puig
- 15.3.9.1 Company Overview
- 15.3.9.2 Product Portfolio
- 15.3.9.3 SWOT Analysis
- 15.3.10 Revlon Inc.
- 15.3.10.1 Company Overview
- 15.3.10.2 Product Portfolio
- 15.3.10.3 SWOT Analysis
- 15.3.11 Shiseido Company Limited
- 15.3.11.1 Company Overview
- 15.3.11.2 Product Portfolio
- 15.3.11.3 SWOT Analysis
- 15.3.12 Tatcha LLC
- 15.3.12.1 Company Overview
- 15.3.12.2 Product Portfolio
- 15.3.12.3 SWOT Analysis
- 15.3.1 Avon Products Inc. (Natura & Co.)
