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市場調査レポート
商品コード
1520514
リユーザブルストロー市場レポート:タイプ別、エンドユーザー別、流通チャネル別、地域別、2024年~2032年Reusable Straw Market Report by Type, End-User, Distribution Channel, and Region 2024-2032 |
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カスタマイズ可能
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リユーザブルストロー市場レポート:タイプ別、エンドユーザー別、流通チャネル別、地域別、2024年~2032年 |
出版日: 2024年07月01日
発行: IMARC
ページ情報: 英文 139 Pages
納期: 2~3営業日
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世界のリユーザブルストローの市場規模は2023年に21億米ドルに達しました。今後、IMARC Groupは、市場は2032年までに39億米ドルに達し、2024年から2032年の間に6.7%の成長率(CAGR)を示すと予測しています。同市場は、環境意識の高まり、使い捨てプラスチックに対する規制の強化、持続可能なライフスタイルの傾向の高まり、プラスチック廃棄物を減らすための持続可能な代替品に対する消費者の需要の高まりなどを背景に、緩やかな成長を遂げています。
市場の成長と規模:世界のリユーザブルストロー市場は、近年緩やかな成長を遂げています。その原動力となっているのは、プラスチック汚染と環境の持続可能性に関する消費者の意識の高まりです。市場規模は大きく、多様な消費者の嗜好に対応できる幅広い再利用可能なストロー製品や素材が利用可能です。
技術の進歩:技術の進歩により、ステンレススチール、シリコン、竹、ガラスなど、再利用可能なストロー用の革新的な素材が開発されています。また、高度な製造技術により、再利用可能なストローの耐久性と使いやすさが向上しています。
産業用途:再利用可能なストローは、外食産業、接客業、小売業など様々な産業で利用されています。さらに、飲食品部門は主要な消費者であり、レストランやカフェでは再利用可能なストローを顧客に提供しています。そのほか、企業イベントや販促グッズもブランド入り再利用ストローの需要を促進しています。
地理的動向:欧州と北米は、厳しい規制と環境意識によってリユーザブルストロー市場が大きく成長しています。また、アジア太平洋では消費者の意識の高まりから再利用可能なストローの需要が伸びています。さらに、ラテンアメリカとアフリカの新興市場が市場成長に貢献すると予想されます。
競合情勢:市場は競争が激しく、再利用可能なストローの製造業者や供給業者が多数存在します。既存企業や新規参入企業は革新的なデザインや素材を導入しています。また、小売店、レストラン、飲料メーカーとの提携は、市場プレイヤーの一般的な戦略です。
課題と機会:課題には、消費者教育と行動変容の必要性が含まれます。市場は、堆肥化可能なストローのような代替製品との競争に直面しています。機会は、先端素材の開発と製品ポートフォリオの拡大にあります。
将来の展望:リユーザブルストロー市場の将来は、環境問題への関心を原動力とする持続的需要により、有望と思われます。市場関係者は新興市場でのプレゼンス拡大に注力すると思われます。さらに、素材とデザインの革新が市場の成長軌道を形成し続けると思われます。
環境問題への関心の高まり
環境問題に対する意識の高まりは、再利用可能ストロー市場の重要な促進要因です。使い捨てのプラスチック製ストローは海洋汚染の主な原因であり、海洋生物に悪影響を与えます。再利用可能なストローは、ステンレススチール、ガラス、竹、シリコンなどの素材で作られることが多く、持続可能な代替手段を提供します。消費者の環境意識が高まるにつれ、環境に優しい製品への需要が高まり、再利用可能なストローは魅力的な選択肢となっています。また、世界中の政府や団体が使い捨てプラスチックの使用禁止や規制を実施しており、再利用可能なストローのような持続可能な代替品の市場成長にさらに拍車をかけています。
使い捨てプラスチックに対する規制
プラスチック製ストローを含む使い捨てプラスチックに対する厳しい規制や禁止措置は、世界の様々な地域で実施されており、再利用可能なストロー市場の大きな原動力となっています。多くの政府が使い捨てプラスチック製ストローの使用を制限または禁止する法律を施行または検討中です。このような規制環境により、企業や消費者は新しい規則を遵守し、よりクリーンな環境に貢献するため、再利用可能な代替品への移行を余儀なくされています。このような禁止措置を受けて、レストラン、カフェ、飲料会社は、持続可能性への取り組みの一環として、再利用可能なストローを提供するようになってきています。このような法的枠組みが再利用可能なストローの採用を促進し、市場拡大を後押ししています。
技術の進歩
素材と製造工程における技術の進歩がリユーザブルストロー市場のイノベーションを促進しています。メーカー各社は、耐久性、柔軟性、耐熱性など、それぞれ独自の利点を持つさまざまな素材を使ったストローを開発しています。さらに、折りたたみ式や伸縮式といった革新的なデザインのストローが、外出先での使用に人気を集めています。また、温度感知や洗浄リマインダーなどの機能を備えたスマートストローのイントロダクションも市場に登場しています。こうした技術革新は、再利用可能なストローの魅力と機能性を高め、より多くの消費者を惹きつけ、市場の成長を促進しています。
持続可能な製品に対する消費者の需要
消費者の動向は持続可能で環境に配慮した製品にシフトしており、再利用可能なストローはこの傾向に合致しています。持続可能性を優先する個人が増えるにつれ、環境フットプリントを最小限に抑える製品を積極的に求めるようになっています。再利用可能なストローは、環境に優しいだけでなく、使い捨てストローに比べて長期的なコスト削減が可能です。このような持続可能な選択肢を求める消費者の需要により、メーカーや小売業者は再利用可能なストローの提供を拡大し、市場の成長を促進しています。また、再利用可能なストローには様々な素材、サイズ、デザインがあるため、消費者はそれぞれの好みやライフスタイルに合った選択肢を選ぶことができます。
The global reusable straw market size reached US$ 2.1 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 3.9 Billion by 2032, exhibiting a growth rate (CAGR) of 6.7% during 2024-2032. The market is experiencing moderate growth driven by the growing environmental consciousness, the increasing regulations on single-use plastics, the rising trend of sustainable lifestyles, and the rising consumer demand for sustainable alternatives to reduce plastic waste.
Market Growth and Size: The global reusable straw market has experienced moderate growth in recent years. It is driven by increasing consumer awareness about plastic pollution and environmental sustainability. The market size is substantial, with a wide range of reusable straw products and materials available to meet diverse consumer preferences.
Technological Advancements: Technological advancements have led to the development of innovative materials for reusable straws, including stainless steel, silicone, bamboo, and glass. Besides, advanced manufacturing techniques have improved the durability and usability of reusable straws.
Industry Applications: Reusable straws find applications in various industries, including food service, hospitality, and retail. Moreover, the food and beverage sector is a key consumer, with restaurants and cafes offering reusable straws to customers. Besides, corporate events and promotional merchandise also drive demand for branded reusable straws.
Geographical Trends: Europe and North America have witnessed significant growth in the reusable straw market, driven by strict regulations and environmental consciousness. Besides, Asia-Pacific is experiencing a growing demand for reusable straws due to rising consumer awareness. Moreover, emerging markets in Latin America and Africa are expected to contribute to market growth.
Competitive Landscape: The market is highly competitive, with numerous manufacturers and suppliers of reusable straws. Established players and new entrants are introducing innovative designs and materials. Besides, collaborations with retailers, restaurants, and beverage companies are common strategies for market players.
Challenges and Opportunities: Challenges include the need for consumer education and behavior change. The market faces competition from alternative products like compostable straws. Opportunities lie in developing advanced materials and expanding product portfolios.
Future Outlook: The future of the reusable straw market looks promising, with sustained demand driven by environmental concerns. Market players are likely to focus on expanding their presence in emerging markets. Moreover, innovations in materials and designs will continue to shape the market's growth trajectory.
Rising Environmental Concerns
The increasing awareness of environmental issues is a significant driver of the reusable straws market. Single-use plastic straws are a major contributor to ocean pollution and harm marine life. Reusable straws, often made from materials like stainless steel, glass, bamboo, or silicone, offer a sustainable alternative. As consumers become more environmentally conscious, the demand for eco-friendly products rises, making reusable straws an attractive option. Governments and organizations worldwide are also implementing bans and regulations against single-use plastics, further fueling the market growth for sustainable alternatives like reusable straws.
Regulations on Single Use Plastics
Stringent regulations and bans on single-use plastics, including plastic straws, in various regions around the world are a significant driving force behind the reusable straws market. Many governments have implemented or are considering legislation to restrict or prohibit the use of disposable plastic straws. This regulatory environment is compelling businesses and consumers to transition to reusable alternatives to comply with the new rules and contribute to a cleaner environment. In response to these bans, restaurants, cafes, and beverage companies are increasingly offering reusable straws as part of their sustainability initiatives. This legal framework promotes the adoption of reusable straws, propelling market expansion.
Technological Advancements
Technological advancements in materials and manufacturing processes are driving innovation in the reusable straw market. Manufacturers are developing straws made from a wide range of materials, each offering unique benefits such as durability, flexibility, and heat resistance. Additionally, innovative designs, such as collapsible and telescopic straws, are gaining popularity for on-the-go use. The market is also witnessing the introduction of smart straws with features like temperature sensing and cleaning reminders. These technological innovations enhance the appeal and functionality of reusable straws, attracting more consumers and driving market growth.
Consumer Demand for Sustainable Products
Consumer preferences are shifting toward sustainable and eco-conscious products, and reusable straws align with this trend. As more individuals prioritize sustainability, they actively seek products that minimize their environmental footprint. Reusable straws are not only environmentally friendly but also offer long-term cost savings compared to single-use options. This consumer demand for sustainable choices is driving manufacturers and retailers to expand their offerings of reusable straws, fostering market growth. Besides, the availability of a variety of materials, sizes, and designs in reusable straws allows consumers to select options that suit their specific preferences and lifestyles
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on type, end user, and distribution channel.
Stainless Steel Straw
Reusable Plastic Straw
Bamboo Straw
Glass Straw
Others
Bamboo straw accounts for the majority of the market share
The report has provided a detailed breakup and analysis of the market based on the type. This includes stainless steel straw, reusable plastic straw, bamboo straw, glass straw, and others. According to the report, bamboo straw represented the largest segment.
Bamboo straws have gained prominence as a sustainable and biodegradable alternative to traditional straws. The market for bamboo straws is characterized by their natural appeal and eco-friendly attributes. These straws are typically handcrafted from bamboo stalks, making each straw unique. Bamboo straws are compostable and have a minimal environmental footprint, making them a preferred choice for environmentally conscious consumers. They are commonly used in eco-resorts, organic cafes, and by individuals who appreciate the rustic and natural aesthetics of bamboo straws.
The market for stainless steel straws is characterized by its durability, longevity, and eco-friendly appeal. Stainless steel straws are a popular choice among environmentally conscious consumers due to their reusability and resistance to corrosion and staining. These straws are widely used in various settings, including homes, restaurants, and bars, as they offer a sustainable alternative to single-use plastic straws. Their sleek and modern design also makes them a preferred choice for those looking for an aesthetically pleasing and practical reusable straw option.
Reusable plastic straws, typically made from high-quality and non-toxic plastics, are favored by consumers who seek an eco-friendly option without compromising on convenience. These straws are lightweight, durable, and easy to clean, making them suitable for everyday use. While they share similarities with single-use plastic straws, reusable plastic straws can be used repeatedly, reducing plastic waste. They find applications in various industries, especially in food service, where businesses aim to provide customers with an eco-conscious alternative while maintaining affordability.
Glass straws offer a visually appealing and hygienic alternative in the Reusable Straw market. Made from high-quality tempered glass, these straws are transparent, allowing consumers to see their beverages and ensuring easy cleaning. Glass straws are non-porous, making them resistant to odors and stains. They are ideal for those who prioritize hygiene and taste neutrality in their drinking experience. Glass straws find applications in upscale restaurants, cocktail bars, and among health-conscious consumers who appreciate the purity and elegance of glass as a reusable straw material.
Residential
HORECA
Others
A detailed breakup and analysis of the market based on the end user have also been provided in the report. This includes residential, HORECA, and others.
The residential segment in the market comprises individual consumers who purchase reusable straws for personal use at home. This segment has witnessed significant growth as environmentally conscious consumers seek to reduce their single-use plastic consumption. Residential users opt for a variety of reusable straw materials and designs, including stainless steel, silicone, bamboo, and glass, based on personal preferences. Many households also purchase reusable straw sets that include cleaning accessories and storage solutions for convenience. The residential segment is characterized by a focus on sustainability and a desire to contribute to reducing plastic waste on an individual level.
The HORECA segment in the market caters to businesses in the hospitality and food service industry, including hotels, restaurants, cafes, and catering services. This segment has gained prominence due to environmental regulations and consumer demand for sustainable practices. HORECA establishments are transitioning from single-use plastic straws to reusable alternatives to align with sustainability goals and regulatory compliance. Reusable straws are provided to customers as part of a commitment to eco-friendly practices. Branded reusable straws are also used as promotional items in the HORECA sector to create brand awareness and demonstrate environmental responsibility.
Supermarkets and Hypermarkets
Convenience Stores
Online
Others
The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets and hypermarkets, convenience stores, online, and others.
Supermarkets and hypermarkets represent a significant segment in the market. These large retail outlets offer a wide range of consumer goods, including reusable straws, making them easily accessible to a broad customer base. Shoppers often discover reusable straw options while doing their routine grocery shopping. Supermarkets and hypermarkets stock various brands and materials of reusable straws, catering to different preferences and budgets. The convenience of finding reusable straws in these stores encourages impulse purchases and promotes sustainable choices among consumers looking for eco-friendly alternatives.
Convenience stores are strategically located for quick and convenient purchases, making reusable straws accessible to busy individuals. Reusable straws found in convenience stores are often packaged in compact and portable formats, such as single straws or sets with travel cases, appealing to customers looking for practical solutions for their daily beverage consumption. The accessibility and ease of purchase at convenience stores contribute to the growing demand for reusable straws among consumers seeking convenience and sustainability.
The online segment of the reusable straws market has witnessed remarkable growth, driven by the convenience and extensive product variety offered by e-commerce platforms. Online retailers provide a wide selection of reusable straws, including different materials, sizes, and designs. Consumers can explore and compare products, read reviews, and make informed choices from the comfort of their homes. Additionally, online shopping allows for the purchase of specialty and customized reusable straws, contributing to the trend of personalization. The online segment also caters to international customers, expanding the reach of reusable straw products beyond local markets.
Asia Pacific
China
Japan
India
South Korea
Australia
Others
North America
United States
Canada
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Turkey
Saudi Arabia
Iran
United Arab Emirates
Others
Asia Pacific leads the market, accounting for the largest reusable straw market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.
The North American market for reusable straws is characterized by a high level of environmental awareness and strict regulations against single-use plastics. Consumers in the United States and Canada are actively seeking eco-friendly alternatives, leading to a robust demand for reusable straws made from materials like stainless steel, silicone, and glass. Restaurants, cafes, and foodservice establishments are increasingly adopting reusable straws to align with sustainability initiatives and comply with local plastic straw bans. The market is also influenced by corporate sustainability efforts, with businesses offering branded reusable straws as promotional items.
In Europe, the market is buoyed by stringent environmental regulations, a culture of sustainability, and growing consumer consciousness about plastic waste. European countries have been at the forefront of implementing bans on single-use plastics, spurring the adoption of reusable straws. Consumers across Europe are actively choosing reusable alternatives to reduce plastic pollution, and businesses in the foodservice industry are following suit by providing reusable straws to patrons. The region also sees a rise in innovative designs and materials, contributing to the popularity of reusable straws.
The Asia Pacific reusable straws market is experiencing rapid growth due to the region's diverse population and increasing environmental awareness. Countries like China and India, with their large consumer bases, are witnessing a surge in demand for reusable straws as disposable plastic alternatives. Governments and environmental organizations in the Asia Pacific are actively promoting plastic waste reduction, fostering greater acceptance of reusable straws among businesses and individuals. The market is further driven by the availability of cost-effective and innovative reusable straw options, making them accessible to a broader audience. As sustainability becomes a key focus, the Asia Pacific region is poised for continued growth in the Reusable Straws market.
Latin America is witnessing a growing interest in reusable straws driven by environmental concerns and a desire for sustainable living. Countries in the region are increasingly implementing plastic reduction initiatives and regulations, encouraging the use of reusable straws. The market is characterized by a mix of traditional materials like bamboo and innovative materials such as silicone and stainless steel. Latin American consumers, particularly in urban areas, are adopting reusable straws for personal use and are pushing for their adoption in the food and beverage industry.
The Middle East and Africa region are emerging markets for reusable straws, with a growing interest in sustainability and eco-friendly alternatives. While the adoption of reusable straws is not as widespread as in some other regions, there is a gradual shift towards reducing single-use plastics. Urban centers and tourist destinations in the Middle East, such as Dubai and Abu Dhabi, are witnessing increased use of reusable straws in hospitality establishments. In Africa, efforts to address plastic pollution are leading to the promotion of reusable straws as eco-friendly options.
Key players in the market, are actively engaged in various strategic initiatives. They are continually innovating to develop new materials and designs that enhance the usability and appeal of reusable straws, catering to diverse consumer preferences. These companies are also expanding their product portfolios to include a wide range of reusable straw options, from collapsible and telescopic straws for on-the-go use to branded straws for promotional purposes. Moreover, they are focusing on sustainability by using eco-friendly materials and promoting responsible manufacturing processes. Collaborations with retailers, restaurants, and eco-conscious organizations remain a key strategy to increase market presence and promote the adoption of reusable straws.
Eco-Products, Inc
EcoStraws Ltd
Crate and Barrel
Eco Imprints
Ever Eco
The Final Co. LLC
Greens Steel
Jungle Straws/Jungle Culture (Chalk & Skinner Ltd)
Klean Kanteen
Koffie Straw
Simply Straw
Steelys Drinkware
StrawFree.org
Shopterrain.com LLC
U-KONSERVE
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
August 2021 - Klean Kanteen, a family and employee-owned leader in sustainable drinkware and food solutions, announced that it will make its products with certified 90% post-consumer recycled 18/8 stainless steel starting in 2022. Consequently, the company began manufacturing its TKWide and Straw lines using certified recycled stainless steel.