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スキンライトニング製品市場レポート:製品別、由来別、性別、流通チャネル別、地域別、2024-2032Skin Lightening Products Market Report by Product, Nature, Gender, Distribution Channel, and Region 2024-2032 |
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スキンライトニング製品市場レポート:製品別、由来別、性別、流通チャネル別、地域別、2024-2032 |
出版日: 2024年03月02日
発行: IMARC
ページ情報: 英文 143 Pages
納期: 2~3営業日
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世界のスキンライトニング製品市場規模は2023年に105億米ドルに達しました。今後、IMARC Groupは、市場は2032年までに185億米ドルに達し、2024年から2032年の間に6.31%の成長率(CAGR)を示すと予測しています。大衆の間におけるスキンライトニング製品に対する需要の発展、革新的な製品処方と先端技術の出現、効果的でより安全なスキンライトニング製品の市場開拓は、市場を牽引する主な要因のひとつです。
スキンライトニング化粧品は、肌に自然な色を与える色素であるメラニンの生成を低下させることにより、肌の色とトーンを変えるために使用される化粧品です。一般的に肌のブリーチ、スキンライトニング剤と呼ばれ、シミを薄くし、肌のトーンを均一にし、明るい肌色にするために処方されます。ハイドロキノン、コウジ酸、アルブチン、レチノイド、ビタミンCなどの活性化学物質が含まれていることが多く、メラニンの発生を防いだり、皮膚の表層の剥離を促したりして、皮膚の下にある明るく若い皮膚細胞を露出させる働きをします。色素沈着や肝斑など、特定の肌悩みに対処するためにスキンライトニング化粧品を使う人もいれば、文化的、社会的な影響から、明るい肌色にするためにスキンライトニング化粧品を使う人もいます。さらに、特定の美の基準に従わなければならないという社会的圧力は、色差別を永続させ、より明るい肌色に関連する優越性の有害な概念を強化します。
大衆の間でのスキンライトニング製品に対する需要の高まりが、世界市場を大きく牽引しています。この背景には、美容基準の変化、明るい肌色を好む文化的嗜好、完璧な肌色を手に入れたいという願望があります。これに伴い、スキンケア業界では革新的な製品の処方や先端技術の台頭が見られ、これが市場を大きく支えています。さらに、より安全で持続可能な選択肢を求める消費者の需要の高まりに応えるため、多くのメーカーが天然成分、植物エキス、抗酸化物質を取り入れ、より効果的で安全なスキンライトニング製品の開発に注力しています。この動向は、消費者が持続可能性と環境意識の価値観に沿った効果的な製品を求めているため、クリーンでオーガニック、環境に優しい美容製品に対する認識と嗜好の高まりと一致しており、市場に影響を与えています。このほか、ソーシャルメディアやインターネットが美容動向や製品認知に与える影響の拡大も市場に貢献しています。また、より多くの人々にリーチし、ターゲットを絞ったキャンペーンを行うための強力なマーケティング・チャネルとしてオンライン・プラットフォームが広く採用されていることも、スキンライトニング製品に対する需要を促進しています。さらに、スキンライトニング製品の認知度とアクセシビリティの向上が、市場の前向きな見通しを生み出しています。市場を牽引するその他の要因としては、急速な都市化と大衆の可処分所得水準の上昇が挙げられます。
The global skin lightening products market size reached US$ 10.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 18.5 Billion by 2032, exhibiting a growth rate (CAGR) of 6.31% during 2024-2032. The growing demand for skin lightening products among the masses, the emergence of innovative product formulations and advanced technologies, and the development of effective and safer skin lightening products represent some of the key factors driving the market.
Skin lightening products comprise cosmetics used to change the color and tone of the skin by lowering the production of melanin, the pigment in charge of giving our skin its natural color. They are commonly referred to as skin bleaching or whitening products and are formulated to lighten dark spots, even out skin tone, and achieve a lighter complexion. They frequently include active chemicals, including hydroquinone, kojic acid, arbutin, retinoids, and vitamin C, which function by preventing the development of melanin or by encouraging the exfoliation of the top layers of skin to expose lighter, younger skin cells beneath. While some individuals may choose to use skin lightening products to address specific skin concerns, such as hyperpigmentation or melasma, others may use them to achieve a lighter skin tone due to cultural or societal influences. Moreover, the societal pressure to conform to certain beauty standards perpetuates colorism and reinforces harmful notions of superiority associated with lighter skin tones.
The escalating demand for skin lightening products among the masses majorly drives the global market. This can be supported by the changing beauty standards, cultural preferences for lighter skin tones, and the desire to attain a flawless complexion. Along with this, the skincare industry has witnessed a rise in innovative product formulations and advanced technologies, which is significantly supporting the market. In addition, numerous manufacturers are focusing on developing more effective and safer skin lightening products, incorporating natural ingredients, botanical extracts, and antioxidants to cater to the rising consumer demand for safer and more sustainable options. This trend aligns with the rising awareness and preference for clean, organic, and eco-friendly beauty products, as consumers seek efficacious products aligned with their sustainability and environmental consciousness values, thus impacting the market. Besides this, the growing influence of social media and the internet on beauty trends and product awareness is also contributing to the market. Also, the widespread adoption of online platforms as powerful marketing channels to reach a wider audience and create targeted campaigns is driving the demand for skin lightening products. Furthermore, the increasing visibility and accessibility of skin lightening products are creating a positive market outlook. Some of the other factors driving the market include rapid urbanization and inflating disposable income levels of the masses.
IMARC Group provides an analysis of the key trends in each segment of the global skin lightening products market, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on product, nature, gender, and distribution channel.
Creams
Cleanser
Mask
Others
The report has provided a detailed breakup and analysis of the skin lightening products market based on the product. This includes creams, cleanser, mask, and others. According to the report, creams represented the largest segment.
Synthetic
Natural
Organic
A detailed breakup and analysis of the skin lightening products market based on the nature has also been provided in the report. This includes synthetic, natural, and organic. According to the report, synthetic accounted for the largest market share.
Men
Women
The report has provided a detailed breakup and analysis of the skin lightening products market based on the gender. This includes men and women. According to the report, women represented the largest segment.
Hypermarkets and Supermarkets
Specialty Stores
Pharma and Drug Stores
Online Sales Channel
Others
A detailed breakup and analysis of the skin lightening products market based on the distribution channel has also been provided in the report. This includes hypermarkets and supermarkets, specialty stores, pharma and drug stores, online sales channel, and others. According to the report, hypermarkets and supermarkets accounted for the largest market share.
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific was the largest market for skin lightening products. Some of the factors driving the Asia Pacific skin lightening products market included the changing beauty standards, inflating disposable income levels, rapid urbanization, etc.
The report has also provided a comprehensive analysis of the competitive landscape in the global skin lightening products market. The detailed profiles of all major companies have been provided. Some of the companies covered include Avon Products Inc. (Natura & Co), Beiersdorf AG, E.T. Browne Drug Co. Inc., Kao Corporation, L'Oreal S.A., Lotus Herbals Pvt. Ltd., Procter & Gamble Company, Shiseido Co. Ltd., The Estee Lauder Companies Inc., Unilever plc, VLCC Health Care Limited, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.