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市場調査レポート
商品コード
1451513
人工芝市場レポート:材料別、用途別、流通チャネル別、地域別、2024-2032Artificial Turf Market Report by Material, Application, Distribution Channel, and Region 2024-2032 |
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カスタマイズ可能
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人工芝市場レポート:材料別、用途別、流通チャネル別、地域別、2024-2032 |
出版日: 2024年03月02日
発行: IMARC
ページ情報: 英文 139 Pages
納期: 2~3営業日
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世界の人工芝市場規模は2023年に35億7,000万米ドルに達しました。今後、IMARC Groupは、2024年から2032年にかけての成長率(CAGR)は5.1%を示し、2032年には56億3,290万米ドルに達すると予測しています。レジャーや造園分野での人工芝の用途の増加、eコマースプラットフォームを通じた製品の容易な入手、急速な都市化などが、市場を推進している主な要因の一部です。
人工芝は合成芝とも呼ばれ、天然芝の外観を模倣した特殊加工素材です。ポリエチレン、ナイロン、ポリプロピレン、ポリアミドなどのポリマーから作られる合成繊維で構成されます。天然芝に代わるものとしてスタジアムやアリーナで使用されています。リサイクルが容易で、環境への影響が少なく、水や農薬、肥料を必要としないなど、数多くの利点があります。現在、人工芝は、その優れた耐久性、低メンテナンス性、高品質な構造、美しい外観、環境に優しい特性、定期的な磨耗や破損に対する回復力により、世界中の住宅および商業部門の造園目的で絶大な支持を得ています。
費用対効果が高く、耐久性に優れ、メンテナンスが容易な屋外用床材に対する需要の高まりは、予測期間中の市場の成長を刺激すると思われます。さらに、スポーツイベントやトーナメントの増加、天然芝の生育に不利な気候条件が人工芝の需要をエスカレートさせています。これとは別に、インフラ整備や商業庭園、スポーツ複合施設、スタジアムの建設に対する各国政府の投資が増加していることも、市場の成長を後押ししています。また、空港、レストラン、ホテルなどの公共空間において、節水効果がある人工芝の採用が急増していることも、市場成長にプラスの影響を与えています。このほか、消費者の可処分所得の増加やライフスタイルの向上により、家庭や地域社会で魅力的な芝生や遊び場を好む消費者が増えていることも、製品採用率を加速させています。さらに、色持ちの向上、耐摩耗性、雑菌の繁殖を防ぐ抗菌性など、数々の製品革新が市場の成長に寄与しています。
持続可能で環境に優しいソリューションへの需要の高まり
持続可能で環境に優しいソリューションへの需要の高まりは、市場を推進する大きな要因です。環境保全に対する意識が高まるにつれて、エコロジカル・フットプリントを削減する代替手段を見つけることが重視されるようになり、それが人工芝の需要を増大させています。人工芝は散水を必要としないため、水資源を大幅に節約し、責任ある水管理を促進します。さらに、人工芝を使用することで、農薬や肥料の必要性を減らす、あるいは排除することができます。従来の芝生競技場では、害虫駆除や生育促進のために化学物質を散布する必要があり、人の健康や環境にリスクをもたらすことが多いため、人工芝は理想的な代替手段となっています。
都市化の進展と限られたスペース
都市化の進展と限られたスペースしか利用できないことが、世界市場における人工芝の需要拡大に大きく寄与しています。都市が急成長を遂げ、人口密度が高まるにつれ、従来の芝生を含む広大な屋外スペースの利用可能性は限られてくる。そのため、緑豊かで美観に優れた環境を提供しつつ、利用可能なスペースを最大限に活用できる革新的なソリューションが求められています。人工芝は、こうした課題に効果的に対処できる汎用性の高い代替案として浮上してきました。その適応性により、従来の芝生では現実的でなかったり、実現不可能であったりする様々な都市環境に緑地を創出することができます。人工芝は、軽量でメンテナンスが最小限で済み、視覚的に魅力的な緑地面を提供して全体の雰囲気を高めるため、屋上庭園に優れたソリューションを提供します。
技術の進歩と製品の革新
メーカーは、人工芝の品質、耐久性、見た目の美しさを向上させるため、絶えず製品革新に力を注いでおり、さまざまな用途でますます魅力的な選択肢となっています。人工芝は現在、太陽光に長時間さらされることによる色あせを最小限に抑える高度なUV安定化技術を備えています。これにより、人工芝は長期間にわたって鮮やかで自然な外観を保ち、その美的魅力を維持することができます。ミシン目や高度な裏打ち材などの革新的なデザインにより、効率的な排水を実現し、表面に水が溜まるのを防ぎます。これにより、より安全なプレーやレクリエーション体験が保証されるだけでなく、カビや白カビの発生のリスクも最小限に抑えられ、人工芝の全体的な寿命と耐久性が向上します。
The global artificial turf market size reached US$ 3,570.0 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 5,632.9 Million by 2032, exhibiting a growth rate (CAGR) of 5.1% during 2024-2032. The increasing applications of artificial turf in leisure and landscaping sectors, easy product availability via e-commerce platforms, and rapid urbanization are some of the major factors propelling the market.
Artificial turf, also called synthetic grass, is a specially crafted material that imitates the appearance of natural grass. It comprises synthetic fibers, typically made from polymers such as polyethylene, nylon, polypropylene, and polyamides. It is used in stadiums and arenas as an alternative to natural grass. It offers numerous advantages, including easy recyclability, minimal environmental impact, and eliminating the need for water, pesticides, and fertilizers. At present, artificial turf is gaining immense traction for landscaping purposes in both residential and commercial sectors across the globe due to its remarkable durability, low maintenance requirements, high-quality construction, pleasing aesthetics, eco-friendly characteristics, and resilience against regular wear and tear.
The increasing demand for cost-effective, durable, and low-maintenance outdoor flooring options will stimulate the growth of the market during the forecast period. Moreover, the rising number of sports events and tournaments and unfavorable climatic conditions for natural grass growth have escalated the demand for artificial turf. Apart from this, increasing investments by governments of numerous countries in infrastructure development and constructing commercial gardens, sports complexes, and stadiums have catalyzed market growth. Additionally, the surging adoption of artificial turf in public spaces such as airports, restaurants, and hotels owing to its water-saving properties is positively influencing the market growth. Besides this, the rising consumer preference for attractive lawns and playgrounds in homes and communities due to the inflating consumer disposable incomes and improving lifestyles has accelerated the product adoption rate. Furthermore, numerous product innovations, including improved color retention, wear resistance, and antibacterial properties that prevent the spread of germs, are contributing to the market growth.
Growing Demand for Sustainable and EnvironmentFriendly Solutions
The growing demand for sustainable and environment-friendly solutions is a major factor propelling the market. As awareness about environmental conservation increases, there is a rising emphasis on finding alternatives that reduce the ecological footprint, which in turn has augmented the demand for artificial turf. Artificial turf does not require watering, conserving significant water resources, and promoting responsible water management. Moreover, the use of artificial turf reduces or eliminates the need for pesticides and fertilizers. Traditional grass fields often require the application of chemicals to control pests and promote growth, posing risks to human health and the environment, making artificial turfs an ideal alternative.
Rise in Urbanization and Limited Space Availability
The rise in urbanization and limited space availability are significant factors contributing to the increasing demand for artificial turf in the global market. As cities experience rapid growth and become more densely populated, the availability of expansive outdoor spaces, including traditional lawns, becomes limited. This creates a need for innovative solutions that can maximize the utilization of available space while still providing green and aesthetically appealing environments. Artificial turf emerges as a versatile alternative that can address these challenges effectively. Its adaptability enables the creation of green spaces in various urban settings where traditional lawns are impractical or unfeasible. Artificial turf provides an excellent solution for rooftop gardens, as it is lightweight, requires minimal maintenance, and offers a visually appealing green surface that enhances the overall ambiance.
Advancements in Technology and Product Innovations
Manufacturers are continually focusing on product innovations to improve the quality, durability, and visual appeal of artificial turf, making it an increasingly attractive choice for various applications. Artificial turf now features advanced UV stabilization technology that minimizes color fading caused by prolonged exposure to sunlight. This ensures that the turf retains its vibrant and natural-looking appearance for an extended period, maintaining its aesthetic appeal over time. Innovative design features, such as perforations and advanced backing materials, facilitate efficient water drainage, preventing water accumulation on the surface. This not only ensures a safer playing or recreational experience but also minimizes the risk of mold or mildew growth, enhancing the overall lifespan and durability of artificial turfs.
IMARC Group provides an analysis of the key trends in each segment of the global artificial turf market report, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on material, application, and distribution channel.
Polyethylene
Polypropylene
Polyamides
Others
Polyethylene dominates the market
The report has provided a detailed breakup and analysis of the market based on the material. This includes polyethylene, polypropylene, polyamides, and others. According to the report, polyethylene represented the largest segment.
Polyethylene is the most widely used material in artificial turf due to several key advantages in durability, performance, and aesthetics. It is known for its exceptional resilience and resistance to wear and tear. This makes it highly suitable for high-traffic areas such as sports fields and playgrounds. The rising adoption of polyethylene fibers, which can withstand heavy use, including frequent foot traffic and sports activities, without losing their shape or integrity, is contributing to the market growth. This durability ensures that the artificial turf maintains its appearance and performance over an extended period, reducing the need for frequent replacement or repair. Furthermore, polyethylene is gaining popularity for its softness and natural-looking texture. The fibers are designed to replicate the appearance and feel of real grass, providing a lush and realistic surface. Apart from this, the rising adoption of polyethylene-based artificial turf, particularly in sports where players may come into direct contact with the turf as it offers users a comfortable and enjoyable experience, is propelling the market growth.
Household
Sports and Leisure
Restaurant and Hotels
Airports and Commercial Offices
Others
Sports and Leisure represent the largest application segment
A detailed breakup and analysis of the market based on the application has also been provided in the report. This includes household, sports and leisure, restaurant and hotels, airports and commercial offices, and others. According to the report, sports and leisure accounted for the largest market share.
The main factors that are driving the growth of this segment are enhanced performance, safety, weather resilience, and cost efficiency of artificial turf. Moreover, the rising awareness about the advantages of artificial turf has accelerated the product adoption rate in sports fields, stadiums, and recreational areas across the globe. Additionally, natural grass fields struggle to withstand such intensive use, leading to quick deterioration and the need for frequent maintenance. In line with this, the rising demand for artificial turf, which offers a durable and long-lasting solution that can withstand high foot traffic and intensive activities without compromising performance, is another major growth-inducing factor. Besides this, artificial turf provides consistent playing characteristics, ensuring uniform ball bounce and predictable footing for athletes across different sports, which is propelling the market growth.
Direct Sales/B2B
Online Stores
Specialty Stores
Convenience Stores
Others
A detailed breakup and analysis of the market based on the distribution channel has also been provided in the report. This includes direct sales/B2B, online stores, specialty stores, convenience stores, and others.
Direct sales in the business-to-business (B2B) context refer to the process of selling products or services directly to other businesses rather than selling them through intermediaries such as retailers. B2B direct sales involve building relationships with potential buyers, understanding their needs, and providing tailored solutions to meet those needs.
Whereas, online stores, also known as e-commerce stores or online shops, are websites or virtual platforms where consumers and businesses are purchasing artificial turf products over the Internet. This channel also provides customers with convenience, as they can easily compare different products and prices.
Specialty stores, also referred to as niche stores, are typically physical retail locations that specialize in home improvement or garden supplies. Customers often prefer this channel when they want to see and feel the product before purchasing.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Europe exhibits a clear dominance, accounting for the largest artificial turf market share
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe was the largest market for artificial turfs.
Europe exhibits a clear dominance in the market due to a combination of factors. The region's early adoption of artificial turf, driven by a strong sports culture and the need for reliable playing surfaces, provided European manufacturers with a head start in the industry. Stringent regulations and standards for sports field construction and maintenance in Europe have further bolstered the reputation of European artificial turf, ensuring compliance with safety and performance criteria. Additionally, the growing focus on environmental sustainability, technological advancements, and successful export strategies across the region have contributed to its market dominance. However, the competitive landscape may evolve in the future as other regions show increased growth and innovation in the market.
The market is experiencing steady growth with an increase in number of sports and recreations areas across the globe coupled with rise in participation of individuals in sports activities due to rising health and fitness awareness. The market is witnessing a significant increase in research and development (R&D) initiatives as well as investments resulting in improved features, a better supply chain as well as the use of new materials for manufacturing high quality products at lower costs. We expect the market to witness new entrants, consolidation of product portfolios, and a surge in strategic collaborations among key players to drive healthy competition within the domain.
Act Global
Co Creation Grass Co. Ltd
Condor Group
Dow Inc.
ForestGrass Co. Ltd.
Global Syn-Turf Inc.
Polytan GmbH
Shaw Industries Group Inc. (Berkshire Hathaway Company)
SIS Group Ltd.
SpectraTurf Inc. (Ecore International Inc.)
Sport Group Holding GmbH
Tarkett S.A.
Koninklijke TenCate B.V.
In December 2022, Co Creation Grass Co. Ltd. delivered two FIFA quality pro fields for capital FC in the USA. These two certified fields stand out as top-tier installations in North and Central America. CFC boasts the privilege of having two out of the eleven FIFA Quality Pro-rated turf fields in the United States, as well as a remarkable total of eighteen fields in the entire CONCACAF region.
In May 2021, Shaw Industries Group Inc. originally invested in Watershed Geo in 2011 to infuse capital and diversify the company's use of its artificial turf manufacturing assets.
In June 2022, SpectraTurf announced the launch of a new upcycling playground program focused on children's safety and the Planet. This program will certify that 100% of the playground surfacing materials installed will be upcycled at the end of the playground's life and the tear-outs will not be taken to landfills.