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米国のニコチンパウチ市場：市場規模・シェア・動向分析 (製品別・フレーバー別・強さ別・流通チャネル別・地域別)、セグメント別予測 (2025年～2030年)

U.S. Nicotine Pouches Market Size, Share & Trend Analysis Report By Product (Tobacco Derived, Synthetic), By Flavor (Original/Unflavored, Flavored), By Strength, By Distribution Channel, By Region, And Segment Forecasts, 2025 - 2030

出版日
ページ情報
英文 131 Pages
納期
2～10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.06円
米国のニコチンパウチ市場：市場規模・シェア・動向分析 (製品別・フレーバー別・強さ別・流通チャネル別・地域別)、セグメント別予測 (2025年～2030年)
出版日: 2024年12月05日
発行: Grand View Research
ページ情報: 英文 131 Pages
納期: 2～10営業日
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  • 全表示
  • 概要
  • 図表
  • 目次
概要

米国のニコチンパウチ市場の成長と動向：

Grand View Research社の最新レポートによると、米国のニコチンパウチの市場規模は2030年までに197億7,000万米ドルに達し、2025年から2030年にかけて29.6%のCAGRで拡大すると予測されています。

ニコチン製品消費の増加と製品発売数の増加が市場の成長を促進しています。

健康志向の消費者人口の増加と、健康上の懸念から禁煙に意欲的な消費者が相まって、市場成長を促進する要因の一つとなっています。米国疾病予防管理センター（CDC）が2024年7月に発表したデータによると、成人の約67%が禁煙を希望し、過去1年間に約2分の1が禁煙を試みましたが、そのうち成功したと証明されたのはわずか8.8%でした。このような健康志向の消費者は、喫煙に代わるより安全なものを求めており、ニコチンパウチは、様々なブランドや様々なフレーバーで市場に出回っているため魅力的な選択肢であり、市場の成長を後押ししています。

また、ここ数年、同市場では製品の発売数が増加しています。メーカーは、新製品を随時市場に投入することで、ポートフォリオを拡大し、競争力を維持しようと最善を尽くしています。これがニコチンパウチ市場の成長を支え続けています。

米国のニコチンパウチ市場：分析概要

  • 製品種類別では、喫煙に関する健康懸念の高まりと、若い消費者やタバコの代替品を探している人々にアピールする幅広い製品提供により、タバコ由来セグメントが2024年に93.6%のシェアを占めました。
  • 合成ニコチンパウチは、予測期間中に最も速いCAGRを記録すると予想されています。
  • 2024年、フレーバー入りニコチンパウチ市場は89.6%の最大市場シェアを占めました。オリジナル/非フレーバーニコチンパウチは予測期間中に大きく成長すると予測されます。
  • 強さ別では、ノーマルな強さのニコチンパウチが予測期間中に最も高いCAGRで成長すると予測されます。
  • 流通チャネル別では、オンライン流通チャネルが予測期間中に大きく成長する見込みです。
  • 米国における喫煙率の低下とニコチン欲求を満たすために代替製品を探す必要性が、米国におけるニコチンパウチの成長に寄与しています。
  • 米国南東部地域がニコチンパウチ市場を独占しました。代替ニコチン製品に対する認知度の向上とライフスタイルの要因が重なったのが主な要因です。

目次

第1章 分析方法・範囲

第2章 エグゼクティブサマリー

第3章 米国のニコチンパウチ市場：変動要因・傾向・範囲

  • 市場概要
  • 業界のバリューチェーンの分析
    • 原材料の動向と展望
    • 小売/販売チャネルの分析
  • 市場力学
    • 市場促進要因の分析
    • 市場抑制要因の分析
    • 市場機会
    • 業界の課題
  • 業界分析ツール
    • ポーターのファイブフォース分析
  • 市場参入戦略

第4章 米国のニコチンパウチ市場：消費者の行動分析

  • 人口統計分析
  • 消費者の動向と嗜好
  • 購入決定に影響を与える要因
  • 消費者の製品採用状況
  • 観察と推奨事項

第5章 米国のニコチンパウチ市場：製品別の推定・動向分析

  • 米国のニコチンパウチ市場：主なポイント、製品別
  • 変動分析と市場シェア：製品別 (2024年・2030年)
  • 製品別 (2018～2030年)
    • タバコ由来
    • 合成

第6章 米国のニコチンパウチ市場：フレーバー別の推定・動向分析

  • 米国のニコチンパウチ市場：主なポイント、フレーバー別
  • 変動分析と市場シェア：フレーバー別 (2024年・2030年)
  • フレーバー別 (2018～2030年)
    • オリジナル/フレーバー無し
    • フレーバー付き

第7章 米国のニコチンパウチ市場：強さ別の推定・動向分析

  • 米国
  • ニコチンパウチ市場：主なポイント、強さ別
  • 変動分析と市場シェア：強さ別 (2024年・2030年)
  • 強さ別 (2018～2030年)
    • ライト（2mg/袋）
    • ノーマル（3mg/袋）
    • ストロング（4～6mg/袋）
    • エクストラストロング（8mg以上/袋）

第8章 米国のニコチンパウチ市場：流通チャネル別の推定・動向分析

  • 米国のニコチンパウチ市場：主なポイント、流通チャネル別
  • 変動分析と市場シェア：流通チャネル別 (2024年・2030年)
  • 流通チャネル別 (2018～2030年)
    • オフライン
    • オンライン

第9章 米国のニコチンパウチ市場：地域別の推定・動向分析

  • 米国のニコチンパウチ市場：地域別の展望
  • 地域別市場：重要なポイント
  • 地域別 (2018～2030年)
    • 米国

第10章 米国のニコチンパウチ市場：競合分析

  • 最新動向と影響分析：主な市場参入企業別
  • 企業分類
  • 参入企業の概要
  • 財務実績
  • 製品のベンチマーク
  • 企業市場シェア分析 (%、2024年)
  • 企業ヒートマップ分析
  • 戦略マッピング
  • 企業プロファイル
    • Velo（British American Tobacco plc）
    • On!（Altria Group, Inc.）
    • ZYN（Swedish Match AB）
    • ZONE（Imperial Brands plc）
    • Swisher（Rogue Holdings, LLC）
    • FRE POUCH
    • Black Buffalo
    • Sesh Products
    • Cotton Mouth Nicotine
    • JUICE HEAD
図表

List of Tables

  • 1. U.S. nicotine pouches market - Driving factor market analysis
  • 2. U.S. nicotine pouches market - Restraint factor market analysis
  • 3. U.S. nicotine pouches market estimates & forecasts, by product (USD Million)
  • 4. U.S. nicotine pouches market estimates & forecast, by flavor (USD Million)
  • 5. U.S. nicotine pouches market estimates & forecast, by strength (USD Million)
  • 6. U.S. nicotine pouches market estimates & forecast, by distribution channel (USD Million)
  • 7. Recent developments & impact analysis, by key market participants
  • 8. Company market share, 2024 (value % share)
  • 9. Company heat map analysis
  • 10. Companies undergoing product launches

List of Figures

  • 1. U.S. nicotine pouches market segmentation
  • 2. Information procurement
  • 3. Primary research pattern
  • 4. Primary research approaches
  • 5. Primary research process
  • 6. Market Snapshot
  • 7. Product segment snapshot
  • 8. Flavor segment snapshot
  • 9. Strength segment snapshot
  • 10. Distribution channel segment snapshot
  • 11. Offline distribution channel segment snapshot
  • 12. Online distribution channel segment snapshot
  • 13. Competitive landscape Snapshot
  • 14. Global and U.S. nicotine pouches market size, 2024 (USD Million)
  • 15. Nicotine pouches market - Industry value chain analysis
  • 16. Nicotine pouches products market - Retail chain analysis
  • 17. Nicotine pouches products market - Profit margin analysis
  • 18. U.S. nicotine pouches market: Dynamics
  • 19. U.S. nicotine pouches product, 2024
  • 20. U.S. nicotine pouches market: Porter's five forces analysis
  • 21. Roadmap of U.S. nicotine pouches market
  • 22. Nicotine pouches products market, U.S. consumers by age group, 2024
  • 23. U.S. nicotine pouches market, consumers by gender, 2024
  • 24. U.S. nicotine pouches market, consumers by income group, 2024
  • 25. Factors affecting buying decisions for Nicotine pouches products
  • 26. U.S. nicotine pouches market, by product: Key takeaways
  • 27. U.S. nicotine pouches market, by product: Market share, 2024 & 2030
  • 28. U.S. Nicotine pouches tobacco-derived market estimates & forecasts, 2018 - 2030 (USD Million)
  • 29. U.S. Nicotine pouches synthetic market estimates & forecasts, 2018 - 2030 (USD Million)
  • 30. U.S. nicotine pouches market, by flavor: Key takeaways
  • 31. U.S. nicotine pouches market, by flavor: Market share, 2024 & 2030
  • 32. U.S. nicotine pouches market estimates & forecasts, by original/unflavoured, 2018 - 2030 (USD Million)
  • 33. U.S. nicotine pouches market estimates & forecasts, by flavor, 2018 - 2030 (USD Million)
  • 34. U.S. nicotine pouches market estimates & forecasts, by fruit flavor, 2018 - 2030 (USD Million)
  • 35. U.S. nicotine pouches market estimates & forecasts, by mint flavor, 2018 - 2030 (USD Million)
  • 36. U.S. nicotine pouches market estimates & forecasts, by coffee flavor, 2018 - 2030 (USD Million)
  • 37. U.S. nicotine pouches market estimates & forecasts, by cinnamon flavor, 2018 - 2030 (USD Million)
  • 38. U.S. nicotine pouches market estimates & forecasts, by Others (Cool Cider, Licorice, etc.) flavor, 2018 - 2030 (USD Million)
  • 39. U.S. nicotine pouches market, by strength: Key takeaways
  • 40. U.S. nicotine pouches market, by light (2 mg/pouch): Key takeaways
  • 41. U.S. nicotine pouches market, by normal (3 mg/pouch): Key takeaways
  • 42. U.S. nicotine pouches market, by strong (4-6 mg/pouch): Key takeaways
  • 43. U.S. nicotine pouches market, by strong (more than 8 mg/pouch): Key takeaways
  • 44. U.S. nicotine pouches market, by distribution channel: Key takeaways
  • 45. U.S. nicotine pouches market, by distribution channel: Market share, 2024 & 2030
  • 46. U.S. nicotine pouches market estimates & forecasts through offline distribution channel, 2018 - 2030 (USD Million)
  • 47. U.S. nicotine pouches market estimates & forecasts through online distribution channel, 2018 - 2030 (USD Million)
  • 48. Regional marketplace: Key takeaways
  • 49. U.S. nicotine pouches market estimates & forecast, 2018 - 2030 (USD Million)
  • 50. Southeast Nicotine pouches products market estimates & forecast, 2018 - 2030 (USD Million)
  • 51. Southwest Nicotine pouches products market estimates & forecast, 2018 - 2030 (USD Million)
  • 52. Texas Nicotine pouches products market estimates & forecast, 2018 - 2030 (USD Million)
  • 53. RoSW Nicotine pouches products market estimates & forecast, 2018 - 2030 (USD Million)
  • 54. Midwest Nicotine pouches products market estimates & forecast, 2018 - 2030 (USD Million)
  • 55. West Nicotine pouches products market estimates & forecast, 2018 - 2030 (USD Million)
  • 56. Northeast Nicotine pouches products market estimates & forecast, 2018 - 2030 (USD Million)
目次
Product Code: GVR-4-68040-241-9

U.S. Nicotine Pouches Market Growth & Trends:

The U.S. nicotine pouches market size is anticipated to reach USD 19.77 billion by 2030 and expand at a CAGR of 29.6% from 2025 to 2030, according to a new report by Grand View Research, Inc. The increase in nicotine product consumption and the rise in the number of product launches are driving the growth of the market.

The rising population of health-conscious consumers, coupled with consumers willing to quit smoking for health concerns, is one of the factors driving the market growth. According to the U.S. Centers for Disease Control and Prevention (CDC) data published in July 2024, nearly 67% of adults wanted to quit smoking, and approximately one-half tried to quit the habit in the past year, out of which only 8.8% were proven successful. Such health-conscious consumers are seeking safer alternatives to smoking, and nicotine pouches are an appealing choice as they are available in the market by various brands and in various flavors, boosting the market growth.

In addition, the market is witnessing an increase in the number of product launches over the last few years. Manufacturers are trying their best to broaden their portfolios and stay competitive by introducing new products on the market from time to time. This has continued to support the growth of the nicotine pouches market.

U.S. Nicotine Pouches Market Report Highlights:

  • Based on product type, tobacco derived segment held a share of 93.6% share in 2024 owing to rising health concerns related to smoking and a wide product offering appealing to young consumers and people looking for cigarette smoking alternatives.
  • The synthetic nicotine pouches are expected to register the fastest CAGR over the forecast period.
  • In 2024, the flavored nicotine pouch market held the largest market share, 89.6%. Original/ unflavored nicotine pouches are anticipated to grow significantly over the forecast period.
  • Based on strength, nicotine pouches of normal strength are expected to grow with the highest CAGR over the forecast period.
  • Based on the distribution channel, the online distribution channel is expected to grow significantly during the forecast period.
  • The declining smoking rates in the U.S. and the need to look for alternative products to satisfy their nicotine cravings contribute to the growth of nicotine pouches in the U.S.
  • Southeast region in the U.S. dominated the nicotine pouches market, increasing awareness of alternative nicotine products combined with lifestyle factors.

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Materials & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Snapshot
  • 2.2. Product Outlook
  • 2.3. Type Outlook
  • 2.4. Application Outlook
  • 2.5. Payment Mode Outlook
  • 2.6. Regional Outlook
  • 2.7. Competitive Landscape Snapshot

Chapter 3. U.S. Nicotine Pouches Market Variables and Trends

  • 3.1. Market Introduction
  • 3.2. Industry Value Chain Analysis
    • 3.2.1. Raw Material Trends & Outlook
    • 3.2.2. Retail/Sales Channel Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Market Opportunities
    • 3.3.4. Market Challenges
  • 3.4. Industry Analysis Tools
    • 3.4.1. Porter's Five Forces Analysis
  • 3.5. Market Entry Strategies

Chapter 4. U.S. Nicotine Pouches Market: Consumer Behavior Analysis

  • 4.1. Demographic Analysis
  • 4.2. Consumer Trends & Preferences
  • 4.3. Factors Affecting Buying Decisions
  • 4.4. Consumer Product Adoption
  • 4.5. Observations & Recommendations

Chapter 5. U.S. Nicotine Pouches Market: Product Estimates & Trend Analysis

  • 5.1. U.S. Nicotine Pouches Market, By Product: Key Takeaways
  • 5.2. Product Movement Analysis & Market Share, 2024 & 2030
  • 5.3. Market Estimates & Forecasts, by Product, 2018 - 2030 (USD Million)
    • 5.3.1. Tobacco derived
      • 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.2. Synthetic
      • 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. U.S. Nicotine Pouches Market: Flavor Estimates & Trend Analysis

  • 6.1. U.S. Nicotine Pouches Market, By Flavor: Key Takeaways
  • 6.2. Flavor Movement Analysis & Market Share, 2024 & 2030
  • 6.3. Market Estimates & Forecasts, by Flavor, 2018 - 2030 (USD Million)
    • 6.3.1. Original/Unflavored
      • 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.2. Flavored
      • 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
        • 6.3.2.1.1. Fruit
          • 6.3.2.1.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
        • 6.3.2.1.2. Mint
          • 6.3.2.1.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
        • 6.3.2.1.3. Coffee
          • 6.3.2.1.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
        • 6.3.2.1.4. Cinnamon
          • 6.3.2.1.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
        • 6.3.2.1.5. Others (Cool Cider, Licorice, etc.)
          • 6.3.2.1.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. U.S. Nicotine Pouches Market: Strength Estimates & Trend Analysis

  • 7.1. U.S. Nicotine Pouches Market, By Strength: Key Takeaways
  • 7.2. Strength Movement Analysis & Market Share, 2024 & 2030
  • 7.3. Market Estimates & Forecasts, by Strength, 2018 - 2030 (USD Million)
    • 7.3.1. Light (2 mg/pouch)
      • 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.2. Normal (3 mg/pouch)
      • 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.3. Strong (4-6 mg/pouch)
      • 7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.4. Extra Strong (More than 8 mg/pouch)
      • 7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 8. U.S. Nicotine Pouches Market: Distribution Channel Estimates & Trend Analysis

  • 8.1. U.S. Nicotine Pouches Market, By Distribution Channel: Key Takeaways
  • 8.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
  • 8.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
    • 8.3.1. Offline
      • 8.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 8.3.2. Online
      • 8.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 9. U.S. Nicotine Pouches Market: Regional Estimates & Trend Analysis

  • 9.1. U.S. Nicotine Pouches Market: Regional Outlook
  • 9.2. Regional Marketplaces: Key Takeaways
  • 9.3. Market Estimates & Forecasts, by region, 2018 - 2030 (USD Million)
    • 9.3.1. U.S.
      • 9.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 9.3.1.2. Southeast
        • 9.3.1.2.1. Key region dynamics
        • 9.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 9.3.1.3. Midwest
        • 9.3.1.3.1. Key region dynamics
        • 9.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 9.3.1.4. Northeast
        • 9.3.1.4.1. Key region dynamics
        • 9.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 9.3.1.5. West
        • 9.3.1.5.1. Key region dynamics
        • 9.3.1.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 9.3.1.6. Southwest
        • 9.3.1.6.1. Key region dynamics
        • 9.3.1.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 10. U.S. Nicotine Pouches Market: Competitive Analysis

  • 10.1. Recent Developments & Impact Analysis, by Key Market Participants
  • 10.2. Company Categorization
  • 10.3. Participant's Overview
  • 10.4. Financial Performance
  • 10.5. Product Benchmarking
  • 10.6. Company Market Share Analysis, 2024 (%)
  • 10.7. Company Heat Map Analysis
  • 10.8. Strategy Mapping
  • 10.9. Company Profiles
    • 10.9.1. Velo (British American Tobacco p.l.c)
      • 10.9.1.1. Company Overview
      • 10.9.1.2. Financial Performance
      • 10.9.1.3. Product Portfolios
      • 10.9.1.4. Strategic Initiatives
    • 10.9.2. On! (Altria Group, Inc.)
      • 10.9.2.1. Company Overview
      • 10.9.2.2. Financial Performance
      • 10.9.2.3. Product Portfolios
      • 10.9.2.4. Strategic Initiatives
    • 10.9.3. ZYN (Swedish Match AB)
      • 10.9.3.1. Company Overview
      • 10.9.3.2. Financial Performance
      • 10.9.3.3. Product Portfolios
      • 10.9.3.4. Strategic Initiatives
    • 10.9.4. ZONE (Imperial Brands plc)
      • 10.9.4.1. Company Overview
      • 10.9.4.2. Financial Performance
      • 10.9.4.3. Product Portfolios
      • 10.9.4.4. Strategic Initiatives
    • 10.9.5. Swisher (Rogue Holdings, LLC)
      • 10.9.5.1. Company Overview
      • 10.9.5.2. Financial Performance
      • 10.9.5.3. Product Portfolios
      • 10.9.5.4. Strategic Initiatives
    • 10.9.6. FRE POUCH
      • 10.9.6.1. Company Overview
      • 10.9.6.2. Financial Performance
      • 10.9.6.3. Product Portfolios
      • 10.9.6.4. Strategic Initiatives
    • 10.9.7. Black Buffalo
      • 10.9.7.1. Company Overview
      • 10.9.7.2. Financial Performance
      • 10.9.7.3. Product Portfolios
      • 10.9.7.4. Strategic Initiatives
    • 10.9.8. Sesh Products
      • 10.9.8.1. Company Overview
      • 10.9.8.2. Financial Performance
      • 10.9.8.3. Product Portfolios
      • 10.9.8.4. Strategic Initiatives
    • 10.9.9. Cotton Mouth Nicotine
      • 10.9.9.1. Company Overview
      • 10.9.9.2. Financial Performance
      • 10.9.9.3. Product Portfolios
      • 10.9.9.4. Strategic Initiatives
    • 10.9.10. JUICE HEAD
      • 10.9.10.1. Company Overview
      • 10.9.10.2. Financial Performance
      • 10.9.10.3. Product Portfolios
      • 10.9.10.4. Strategic Initiatives