Product Code: GVR-4-68040-449-7
Sports Bra Market Growth & Trends:
The global sports bra market size is expected to reach USD 11,496.6 million by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 6.1% from 2024 to 2030. The increasing number of women participating in sports, fitness routines, and other physical activities is a key driver of growth in the market. This trend is fueled by a broader movement towards healthier lifestyles and the global rise of fitness culture. The athleisure trend, where activewear is worn not only for exercise but also as casual, everyday attire, has significantly contributed to the demand for stylish and comfortable sports bras that can be worn both in and out of the gym.
As more women embrace active lifestyles, the need for supportive and appropriate activewear, such as sports bras, continues to grow. The market is also increasingly catering to a wider range of body types, with brands offering more size-inclusive options, which appeals to a broader audience and drives market growth. The market has benefited from the endorsements of celebrities and fitness influencers who promote various brands and products on social media platforms. This visibility has significantly boosted consumer interest and sales.
Innovations in fabric technology, including moisture-wicking materials, seamless designs, and improved compression, have enhanced the comfort and functionality of sports bras. These technological advancements attract consumers who prioritize performance and comfort in their activewear. The growing emphasis on size inclusivity has expanded the market, as brands offering a wide range of sizes to cater to diverse body types are seeing increased demand. This inclusivity appeals to consumers seeking both comfort and support.
Finally, the influence of celebrities and fitness influencers on social media has significantly elevated the popularity of certain sports bra brands. Endorsements from well-known figures help boost brand visibility and appeal, particularly among younger consumers.
Sports Bra Market Report Highlights:
- The unpadded sports bra segment will possess a share of 64.86% in 2023. Unpadded sports bras are preferred for their simplicity, breathability, and ability to offer sufficient support without the extra bulk of padding. This makes them a popular choice for both everyday wear and a variety of fitness activities.
- The sales of sports bras through the offline segment accounted for a revenue share of 74.57% in 2023. Established brick-and-mortar stores are often known for their reliability, quality, and customer service. Consumers tend to feel more confident purchasing from a reputable physical store, particularly when buying products like sports bras that require a precise fit.
- Asia Pacific held a market share of 34.89% in 2023. The adoption of Western lifestyles in countries such as China, India, Japan, and South Korea has resulted in a shift in fashion and fitness habits. Women in these regions are increasingly incorporating activewear, including sports bras, into their everyday wardrobes, reflecting the global athleisure trend. In response, brands are tailoring their offerings to meet the cultural preferences and body types of women in the Asia Pacific region by providing customized fits, modest designs, and inclusive sizing options.
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Paddings & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Padding Outlook
- 2.3. Distribution Channel Outlook
- 2.4. Regional Outlook
- 2.5. Competitive Insights
Chapter 3. Sports Bra Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.2. Industry Value Chain Analysis
- 3.2.1. Sales/Retail Channel Analysis
- 3.2.2. Profit Margin Analysis
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Industry Challenges
- 3.3.4. Industry Opportunities
- 3.4. Industry Analysis - Porter's
- 3.5. Market Entry Strategies
Chapter 4. Sports Bra Market: Padding Analysis & Estimates
- 4.1. Padding Analysis & Market Share, 2023 & 2030
- 4.2. Padded
- 4.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 4.3. Unpadded
- 4.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 5. Sports Bra Market: Distribution Channel Estimates & Trend Analysis
- 5.1. Offline
- 5.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.2. Online
- 5.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 6. Sports Bra Market: Regional Estimates & Trend Analysis
- 6.1. Regional Movement Analysis & Market Share, 2023 & 2030
- 6.2. North America
- 6.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.2.2. U.S.
- 6.2.2.1. Key country dynamics
- 6.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.2.3. Canada
- 6.2.3.1. Key country dynamics
- 6.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.2.4. Mexico
- 6.2.4.1. Key country dynamics
- 6.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3. Europe
- 6.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.2. UK
- 6.3.2.1. Key country dynamics
- 6.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.3. Germany
- 6.3.3.1. Key country dynamics
- 6.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.4. France
- 6.3.4.1. Key country dynamics
- 6.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.5. Spain
- 6.3.5.1. Key country dynamics
- 6.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.6. Italy
- 6.3.6.1. Key country dynamics
- 6.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4. Asia Pacific
- 6.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4.2. China
- 6.4.2.1. Key country dynamics
- 6.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4.3. Japan
- 6.4.3.1. Key country dynamics
- 6.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4.4. India
- 6.4.4.1. Key country dynamics
- 6.4.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4.5. Australia & New Zealand
- 6.4.5.1. Key country dynamics
- 6.4.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4.6. South Korea
- 6.4.6.1. Key country dynamics
- 6.4.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.5. Central & South America
- 6.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.5.2. Brazil
- 6.5.2.1. Key country dynamics
- 6.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.6. Middle East & Africa
- 6.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.6.2. South Africa
- 6.6.2.1. Key country dynamics
- 6.6.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 7. Competitive Analysis
- 7.1. Recent developments & impact analysis, by key market participants
- 7.2. Company Categorization
- 7.3. Participant's Overview
- 7.4. Financial Performance
- 7.5. Padding Benchmarking
- 7.6. Company Market Share Analysis, 2023 (%)
- 7.7. Company Heat Map Analysis
- 7.8. Strategy Mapping
- 7.9. Company Profiles
- 7.10. Adidas AG
- 7.10.1. Company Overview
- 7.10.2. Financial Performance
- 7.10.3. Padding Benchmarking
- 7.10.4. Strategic Initiatives
- 7.11. Berkshire Hathaway
- 7.11.1. Company Overview
- 7.11.2. Financial Performance
- 7.11.3. Padding Benchmarking
- 7.11.4. Strategic Initiatives
- 7.12. Calvin Klein
- 7.12.1. Company Overview
- 7.12.2. Financial Performance
- 7.12.3. Padding Benchmarking
- 7.12.4. Strategic Initiatives
- 7.13. Giorgio Armani S.p.A.
- 7.13.1. Company Overview
- 7.13.2. Financial Performance
- 7.13.3. Padding Benchmarking
- 7.13.4. Strategic Initiatives
- 7.14. Hanesbrands Inc.
- 7.14.1. Company Overview
- 7.14.2. Financial Performance
- 7.14.3. Padding Benchmarking
- 7.14.4. Strategic Initiatives
- 7.15. Hugo Boss AG
- 7.15.1. Company Overview
- 7.15.2. Financial Performance
- 7.15.3. Padding Benchmarking
- 7.15.4. Strategic Initiatives
- 7.16. Jockey International, Inc.
- 7.16.1. Company Overview
- 7.16.2. Financial Performance
- 7.16.3. Padding Benchmarking
- 7.16.4. Strategic Initiatives
- 7.17. Mack Weldon
- 7.17.1. Company Overview
- 7.17.2. Financial Performance
- 7.17.3. Padding Benchmarking
- 7.17.4. Strategic Initiatives
- 7.18. Nike, Inc.
- 7.18.1. Company Overview
- 7.18.2. Financial Performance
- 7.18.3. Padding Benchmarking
- 7.18.4. Strategic Initiatives
- 7.19. Puma SE
- 7.19.1. Company Overview
- 7.19.2. Financial Performance
- 7.19.3. Padding Benchmarking
- 7.19.4. Strategic Initiatives