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市場調査レポート
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サウナの市場規模、シェア、動向分析レポート：製品別、用途別、地域別、セグメント予測、2024年～2030年

Sauna Market Size, Share & Trends Analysis Report By Product (Traditional Sauna, Infrared Sauna, Electric Sauna, Steam Saunas/Rooms, Outdoor Sauna), By Application (Residential, Commercial), By Region, And Segment Forecasts, 2024 - 2030

出版日
ページ情報
英文 100 Pages
納期
2～10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.99円
サウナの市場規模、シェア、動向分析レポート：製品別、用途別、地域別、セグメント予測、2024年～2030年
出版日: 2024年07月30日
発行: Grand View Research
ページ情報: 英文 100 Pages
納期: 2～10営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

サウナ市場の成長と動向：

Grand View Research, Inc.の最新レポートによると、世界のサウナ市場規模は2024年から2030年にかけてCAGR 5.9%で拡大し、2030年には12億7,000万米ドルに達する見込みです。

サウナの世界の需要は、消費者の健康とウェルネスへの関心の高まりによって力強い成長を遂げています。人々の健康意識が高まるにつれ、サウナが提供する循環器系の健康改善、解毒、リラクゼーションなどの利点に対する認識が高まっています。この動向は、住宅と商業施設の両方でサウナ・システムの導入が増加していることにも反映されています。市場アナリストは、ウェルネス・ツーリズムと高級不動産開拓の拡大が、世界のサウナ設置の急増に大きく寄与していると指摘しています。

技術の進歩は、サウナの需要をさらに高めています。最近のサウナは、赤外線暖房、スマート制御、エネルギー効率に優れた設計など、先進的な機能を取り入れており、技術に詳しい消費者にとって魅力的なものとなっています。こうした技術の統合は、サウナの機能性と効率を向上させるだけでなく、現代のライフスタイルの嗜好に合致することで、より幅広い顧客層を惹きつけています。この進化は、特に高級住宅市場や高級ウェルネス施設において顕著です。

さらに、メンタルヘルスやストレス管理への重点が高まっていることも、市場を後押ししています。サウナは、ストレスの緩和や精神的な幸福感の向上など、その治療効果が認められています。ウェルネスに焦点を当てた取り組みや健康志向のライフスタイルの増加は、予防ヘルスケアソリューションへのシフトを浮き彫りにしており、サウナはホリスティック・ウェルネス・プログラムの価値ある要素として位置づけられています。

市場の拡大は、人口動態の変化や消費者の嗜好の変化にも支えられています。新興国では中産階級が増加し、豪華で健康を増進する家庭用アメニティに対する需要が高まっています。さらに、自宅でのウェルネス・リトリートや個人的なウェルネス・スペースの人気が高まっていることも、サウナ需要の増加に寄与しています。この動向は特に北米、欧州、アジア太平洋などの地域で顕著であり、消費者は家庭での健康ソリューションへの投資を増やしています。日本サウナ協会の2023年日本サウナ調査によると、日本のサウナ愛好者（サウナー）の数は1,570万人から1,680万人に増加しています。また、サウナ利用者の25％が個室サウナを利用しています。これらの数字は、日本におけるサウナ需要の高まりを浮き彫りにしており、市場全体の成長に大きく貢献しています。

サウナ業界は持続可能な慣行をますます受け入れるようになっており、リサイクル素材を使用する傾向が顕著です。メーカー各社は、環境に配慮した製品を求める消費者の声の高まりに応えるため、再生木材や持続可能な断熱材など、環境にやさしい素材を製品ラインに組み込むことで対応しています。例えば、ハーヴィア社の薪サウナヒーターに使用されている素材の90％以上は金属であり、再利用やリサイクルに非常に適しています。この転換は、世界の持続可能性の目標に合致するだけでなく、環境意識の高い消費者に対するブランドのイメージと魅力を強化します。その結果、市場の成長が促進され、業界内のイノベーションが促進されます。

サウナ市場レポートのハイライト

  • 製品別では、伝統的なサウナが2023年の世界の市場を席巻しました。これは、健康効果に対する意識の高まり、文化的影響、ウェルネスツーリズムの動向に後押しされたものです。リラクゼーション、デトックス、血行促進を促進するサウナ独特の本格的な体験は、健康志向の消費者にアピールしています。高級ホテル、スパ、ウェルネス・センターに高級アメニティとして組み込まれ、可処分所得の増加やホリスティック・ウェルネスへの注目と相まって、世界的に住宅と商業施設の両方で採用が加速しています。
  • 用途別では、スポーツジム、スパ、ホテル、ウェルネス・センターでウェルネスと高級アメニティが重視されるようになったことを背景に、商業セクターのサウナ需要は今後数年で大きく伸びるとみられています。これらの施設では、包括的なリラクゼーションと治療サービスを提供するためにサウナを取り入れ、顧客を惹きつけ、維持しています。サウナの統合はこれらの施設の価値提案を強化し、余暇や旅行中に高品質でホリスティックなウェルネス体験を求める消費者の進化する期待に応えます。
  • 米国のサウナ市場は、今後数年間で力強い成長を遂げると思われます。ストレス解消、血行改善、デトックスなど、サウナの治療効果に対する認識が高まっていることが、消費者の関心を高めています。また、高級住宅の改築や高級不動産プロジェクトにサウナが組み込まれていることも、市場拡大に拍車をかけています。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 サウナ市場の変数、動向、範囲

  • 市場系統の見通し
    • 親市場の見通し
    • 関連市場見通し
  • 浸透と成長の見通しのマッピング
  • 業界バリューチェーン分析
    • 原材料の動向と見通し
    • 利益率分析（業界レベル）
  • 市場力学
    • 市場 促進要因分析
    • 市場抑制要因分析
    • 市場機会
    • 市場の課題
  • 業界分析ツール
    • ポーターのファイブフォース分析
  • 市場参入戦略

第4章 サウナ市場：消費者行動分析

  • 人口統計分析
  • 消費者の動向と嗜好
  • 購入決定に影響を与える要因
  • 消費者製品の採用
  • 観察と推奨事項

第5章 サウナ市場：製品推定・動向分析

  • サウナ市場、製品別：主なポイント
  • 製品変動分析と市場シェア、2023年と2030年
  • 製品別、2018年-2030年

第6章 サウナ市場：用途推定・動向分析

  • サウナ市場、用途別：主なポイント
  • 用途変動分析と市場シェア、2023年と2030年
  • 用途別、2018年-2030年

第7章 サウナ市場：地域推定・動向分析

  • サウナ市場：地域別展望
  • 地域マーケットプレイス：重要なポイント
  • 地域別、2018年-2030年
    • 北米
    • 欧州
    • アジア太平洋
    • 中南米
    • 中東・アフリカ

第8章 サウナ市場：競合分析

  • 主要市場参入企業による最近の動向と影響分析
  • 企業分類
  • 参入企業の概要
  • 財務実績
  • 製品ベンチマーク
  • 企業市場シェア分析、2023年（％）
  • 企業ヒートマップ分析
  • 戦略マッピング
  • 企業プロファイル
    • Harvia Group
    • KLAFS GmbH
    • SAUNATEC
    • TyloHelo Group
    • Sauna360 Inc.（Masco Corporation）
    • HUUM
    • Syracuse Sauna King
    • Effegibi
    • Nordic Sauna
    • Saunacore
図表

List of Tables

  • Table 1. Sauna market: Key market driver analysis
  • Table 2. Sauna market: Key market restraint analysis
  • Table 3. Sauna market estimates & forecast, by product (USD Million)
  • Table 4. Traditional sauna market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 5. Infrared sauna market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 6. Electric sauna market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 7. Steam saunas/rooms market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 8. Other saunas market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 9. Sauna market estimates & forecast, by application (USD Million)
  • Table 10. Residential sauna market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 11. Commercial sauna market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 12. Sauna market estimates & forecasts, for wellness centers/gyms/spas, 2018 - 2030 (USD Million)
  • Table 13. Sauna market estimates & forecasts, for hotels/hospitality, 2018 - 2030 (USD Million)
  • Table 14. Sauna market estimates & forecasts, for hospitals/medical centers, 2018 - 2030 (USD Million)
  • Table 15. Sauna market estimates & forecasts, for institutional applications, 2018 - 2030 (USD Million)
  • Table 16. Sauna market estimates & forecasts, for other commercial applications, 2018 - 2030 (USD Million)
  • Table 17. North America sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 18. North America sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 19. North America sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 20. U.S. macro-economic outlay
  • Table 21. U.S. sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 22. U.S. sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 23. U.S. sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 24. Canada macro-economic outlay
  • Table 25. Canada sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 26. Canada sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 27. Canada sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 28. Mexico macro-economic outlay
  • Table 29. Mexico sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 30. Mexico sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 31. Mexico sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 32. Europe sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 33. Europe sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 34. Europe sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 35. Germany macro-economic outlay
  • Table 36. Germany sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 37. Germany sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 38. Germany sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 39. U.K. macro-economic outlay
  • Table 40. U.K. sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 41. U.K. sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 42. U.K. sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 43. France macro-economic outlay
  • Table 44. France sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 45. France sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 46. France sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 47. Italy macro-economic outlay
  • Table 48. Italy sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 49. Italy sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 50. Italy sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 51. Spain macro-economic outlay
  • Table 52. Spain sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 53. Spain sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 54. Spain sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 55. Asia Pacific sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 56. Asia Pacific sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 57. Asia Pacific sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 58. China macro-economic outlay
  • Table 59. China sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 60. China sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 61. China sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 62. India macro-economic outlay
  • Table 63. India sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 64. India sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 65. India sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 66. Japan macro-economic outlay
  • Table 67. Japan sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 68. Japan sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 69. Japan sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 70. Australia & New Zealand macro-economic outlay
  • Table 71. Australia & New Zealand sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 72. Australia & New Zealand sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 73. Australia & New Zealand sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 74. South Korea macro-economic outlay
  • Table 75. South Korea sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 76. South Korea sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 77. South Korea sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 78. Central & South America sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 79. Central & South America sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 80. Central & South America sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 81. Brazil macro-economic outlay
  • Table 82. Brazil sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 83. Brazil sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 84. Brazil sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 85. Middle East & Africa sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 86. Middle East & Africa sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 87. Middle East & Africa sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 88. South Africa macro-economic outlay
  • Table 89. South Africa sauna market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 90. South Africa sauna market revenue estimates and forecast by product, 2018 - 2030 (USD Million)
  • Table 91. South Africa sauna market revenue estimates and forecast by application, 2018 - 2030 (USD Million)
  • Table 92. Recent developments & impact analysis, by key market participants
  • Table 93. Company market share, 2023
  • Table 94. Company heat map analysis
  • Table 95. Companies undergoing key strategies

List of Figures

  • Figure 1. Sauna market segmentation
  • Figure 2. Information procurement
  • Figure 3. Primary research pattern
  • Figure 4. Primary research approaches
  • Figure 5. Primary research process
  • Figure 6. Market snapshot
  • Figure 7. Segment snapshot
  • Figure 8. Regional snapshot
  • Figure 9. Competitive landscape Snapshot
  • Figure 10. Global parent industry and sauna market size (USD Million)
  • Figure 11. Global sauna market size, 2018 to 2030 (USD Million)
  • Figure 12. Sauna market: Penetration & growth prospect mapping
  • Figure 13. Sauna market: Value chain analysis
  • Figure 14. Sauna market: Profit-margin analysis
  • Figure 15. Sauna market: Dynamics
  • Figure 16. Sauna market: Porter's five forces analysis
  • Figure 17. Factors influencing buying decisions for sauna
  • Figure 18. Sauna market, by product: Key takeaways
  • Figure 19. Sauna market: Product movement analysis, 2023 & 2030 (%)
  • Figure 20. Traditional sauna market estimates & forecasts, 2018 - 2030 (USD Million)
  • Figure 21. Infrared sauna market estimates & forecasts, 2018 - 2030 (USD Million)
  • Figure 22. Electric sauna market estimates & forecasts, 2018 - 2030 (USD Million)
  • Figure 23. Steam saunas/rooms market estimates & forecasts, 2018 - 2030 (USD Million)
  • Figure 24. Other saunas market estimates & forecasts, 2018 - 2030 (USD Million)
  • Figure 25. Sauna market: Application movement analysis, 2023 & 2030 (%)
  • Figure 26. Residential sauna market estimates & forecasts, 2018 - 2030 (USD Million)
  • Figure 27. Commercial sauna market estimates & forecasts, 2018 - 2030 (USD Million)
  • Figure 28. Sauna market estimates & forecasts, for wellness centers/gyms/spas, 2018 - 2030 (USD Million)
  • Figure 29. Sauna market estimates & forecasts, for hotels/hospitality, 2018 - 2030 (USD Million)
  • Figure 30. Sauna market estimates & forecasts, for hospitals/medical centers, 2018 - 2030 (USD Million)
  • Figure 31. Sauna market estimates & forecasts, for institutional applications, 2018 - 2030 (USD Million)
  • Figure 32. Sauna market estimates & forecasts, for other commercial applications, 2018 - 2030 (USD Million)
  • Figure 33. Sauna market: Regional outlook, 2023 & 2030, (USD Million)
  • Figure 34. Regional marketplace: Key takeaways
  • Figure 35. North America sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 36. U.S. sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 37. Canada sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 38. Mexico sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 39. Europe sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 40. Germany sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 41. U.K. sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 42. France sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 43. Italy sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 44. Spain sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 45. Asia Pacific sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 46. China sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 47. India sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 48. Japan sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 49. Australia & New Zealand sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 50. South Korea sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 51. Central and South America sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 52. Brazil sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 53. Middle East & Africa sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 54. South Africa sauna market estimates & forecast, 2018 - 2030 (USD Million)
  • Figure 55. Key company categorization
  • Figure 56. Company market share analysis, 2023
  • Figure 57. Strategic framework of sauna market
目次
Product Code: GVR-4-68040-389-4

Sauna Market Growth & Trends:

The global sauna market size is expected to reach USD 1.27 billion by 2030, expanding at a CAGR of 5.9% from 2024 to 2030, according to a new report by Grand View Research, Inc. The global demand for saunas has experienced robust growth, driven by an increased focus on health and wellness among consumers. As people become more health-conscious, there is a heightened awareness of the benefits that saunas offer, such as improved cardiovascular health, detoxification, and relaxation. This trend is reflected in the rising adoption of sauna systems in both residential and commercial settings. Market analysts indicate that the expansion of wellness tourism and luxury real estate development is significantly contributing to the surge in sauna installations worldwide.

Technological advancements have further fueled the demand for saunas, as manufacturers innovate to enhance user experience. Modern saunas now incorporate advanced features such as infrared heating, smart controls, and energy-efficient designs, making them more appealing to tech-savvy consumers. The integration of these technologies not only improves the functionality and efficiency of saunas but also aligns with contemporary lifestyle preferences, thereby attracting a broader customer base. This evolution is particularly evident in high-end residential markets and premium wellness facilities.

Moreover, the increasing emphasis on mental health and stress management has propelled the market. Saunas are recognized for their therapeutic benefits, including stress relief and improved mental well-being, which are becoming more crucial in today's fast-paced world. The growing number of wellness-focused initiatives and health-conscious lifestyles underscores a shift towards preventive healthcare solutions, positioning saunas as a valuable component in holistic wellness programs.

The expansion of the market is also supported by demographic shifts and evolving consumer preferences. As the middle class grows in emerging economies, there is a rising demand for luxury and health-enhancing home amenities. Additionally, the increasing popularity of home wellness retreats and personal wellness spaces contributes to the higher demand for saunas. This trend is particularly noticeable in regions such as North America, Europe, and Asia-Pacific, where consumers are increasingly investing in home-based health solutions. According to the 2023 Japan Sauna Survey by the Japan Sauna Institute, the number of sauna enthusiasts, or "Saunners," in Japan has increased from 15.7 million to 16.8 million. Additionally, 25% of sauna users have utilized private-room saunas. These figures highlight the rising demand for saunas in Japan, contributing significantly to the market's overall growth.

The sauna industry is increasingly embracing sustainable practices, with a notable trend towards the use of recycled materials. Manufacturers are adapting by integrating eco-friendly materials into their product lines, such as recycled wood and sustainable insulation options, to cater to the growing consumer demand for environmentally responsible products. For example, over 90% of the materials used in Harvia Plc's wood-burning sauna heaters are metal, making them highly suitable for reuse and recycling. This transition not only aligns with global sustainability objectives but also strengthens the brand's image and attractiveness to environmentally conscious consumers. Consequently, it drives market growth and fosters innovation within the industry.

Sauna Market Report Highlights:

  • Based on product, traditional saunas dominated the global market in 2023, driven by heightened awareness of health benefits, cultural influences, and the wellness tourism trend. Their unique, authentic experience promoting relaxation, detoxification, and improved circulation appeals to health-conscious consumers. Integration into luxury hotels, spas, and wellness centers as premium amenities, coupled with rising disposable incomes and a focus on holistic wellness, is accelerating their adoption in both residential and commercial settings globally
  • Based on applications, the demand for saunas in the commercial sector is set to grow significantly in the coming years, driven by an increasing emphasis on wellness and luxury amenities in gyms, spas, hotels, and wellness centers. These establishments are incorporating saunas to offer comprehensive relaxation and therapeutic services, attracting and retaining clients. The integration of saunas enhances the value proposition of these facilities, meeting the evolving expectations of consumers seeking high-quality, holistic wellness experiences during leisure time or travel
  • The U.S. sauna market is poised for robust growth in the coming years. Rising awareness of the therapeutic benefits of saunas, such as stress relief, improved circulation, and detoxification, is driving consumer interest. Additionally, the integration of saunas into luxury home renovations and high-end real estate projects is fueling market expansion

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Snapshot
  • 2.2. Segment Snapshot
  • 2.3. Competitive Landscape Snapshot

Chapter 3. Sauna Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
    • 3.1.1. Parent Market Outlook
    • 3.1.2. Related Market Outlook
  • 3.2. Penetration and Growth Prospect Mapping
  • 3.3. Industry Value Chain Analysis
    • 3.3.1. Raw Material Trends and Outlook
    • 3.3.2. Profit Margin Analysis (Industry-level)
  • 3.4. Market Dynamics
    • 3.4.1. Market Driver Analysis
    • 3.4.2. Market Restraint Analysis
    • 3.4.3. Market Opportunities
    • 3.4.4. Market Challenges
  • 3.5. Industry Analysis Tools
    • 3.5.1. Porter's Five Forces Analysis
  • 3.6. Market Entry Strategies

Chapter 4. Sauna Market: Consumer Behavior Analysis

  • 4.1. Demographic Analysis
  • 4.2. Consumer Trends & Preferences
  • 4.3. Factors Affecting Buying Decisions
  • 4.4. Consumer Product Adoption
  • 4.5. Observations & Recommendations

Chapter 5. Sauna Market: Product Estimates & Trend Analysis

  • 5.1. Sauna Market, By Product: Key Takeaways
  • 5.2. Product Movement Analysis & Market Share, 2023 & 2030
  • 5.3. Market Estimates & Forecasts, By Product, 2018 - 2030 (USD Million)
    • 5.3.1. Traditional Sauna
      • 5.3.1.1. Market estimates and forecast, 2018 - 2030, (USD Million)
    • 5.3.2. Infrared Sauna
      • 5.3.2.1. Market estimates and forecast, 2018 - 2030, (USD Million)
    • 5.3.3. Electric Sauna
      • 5.3.3.1. Market estimates and forecast, 2018 - 2030, (USD Million)
    • 5.3.4. Steam Saunas/Rooms
      • 5.3.4.1. Market estimates and forecast, 2018 - 2030, (USD Million)
    • 5.3.5. Others
      • 5.3.5.1. Market estimates and forecast, 2018 - 2030, (USD Million)

Chapter 6. Sauna Market: Application Estimates & Trend Analysis

  • 6.1. Sauna Market, By Application: Key Takeaways
  • 6.2. Application Movement Analysis & Market Share, 2023 & 2030
  • 6.3. Market Estimates & Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.3.1. Residential
      • 6.3.1.1. Market estimates and forecast, 2018 - 2030, (USD Million)
    • 6.3.2. Commercial
      • 6.3.2.1. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 6.3.2.2. Wellness Centers/Gyms/Spas
        • 6.3.2.2.1. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 6.3.2.3. Hotels/Hospitality
        • 6.3.2.3.1. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 6.3.2.4. Hospitals/Medical Centers
        • 6.3.2.4.1. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 6.3.2.5. Institutional
        • 6.3.2.5.1. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 6.3.2.6. Others
        • 6.3.2.6.1. Market estimates and forecast, 2018 - 2030, (USD Million)

Chapter 7. Sauna Market: Regional Estimates & Trend Analysis

  • 7.1. Sauna Market: Regional Outlook
  • 7.2. Regional Marketplaces: Key Takeaways
  • 7.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Million)
    • 7.3.1. North America
      • 7.3.1.1. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.1.2. U.S.
        • 7.3.1.2.1. Key country dynamics
        • 7.3.1.2.2. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.1.3. Canada
        • 7.3.1.3.1. Key country dynamics
        • 7.3.1.3.2. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.1.4. Mexico
        • 7.3.1.4.1. Key country dynamics
        • 7.3.1.4.2. Market estimates and forecast, 2018 - 2030, (USD Million)
    • 7.3.2. Europe
      • 7.3.2.1. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.2.2. Germany
        • 7.3.2.2.1. Key country dynamics
        • 7.3.2.2.2. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.2.3. U.K.
        • 7.3.2.3.1. Key country dynamics
        • 7.3.2.3.2. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.2.4. France
        • 7.3.2.4.1. Key country dynamics
        • 7.3.2.4.2. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.2.5. Italy
        • 7.3.2.5.1. Key country dynamics
        • 7.3.2.5.2. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.2.6. Spain
        • 7.3.2.6.1. Key country dynamics
        • 7.3.2.6.2. Market estimates and forecast, 2018 - 2030, (USD Million)
    • 7.3.3. Asia Pacific
      • 7.3.3.1. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.3.2. China
        • 7.3.3.2.1. Key country dynamics
        • 7.3.3.2.2. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.3.3. India
        • 7.3.3.3.1. Key country dynamics
        • 7.3.3.3.2. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.3.4. Japan
        • 7.3.3.4.1. Key country dynamics
        • 7.3.3.4.2. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.3.5. Australia & New Zealand
        • 7.3.3.5.1. Key country dynamics
        • 7.3.3.5.2. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.3.6. South Korea
        • 7.3.3.6.1. Key country dynamics
        • 7.3.3.6.2. Market estimates and forecast, 2018 - 2030, (USD Million)
    • 7.3.4. Central & South America
      • 7.3.4.1. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.4.2. Brazil
        • 7.3.4.2.1. Key country dynamics
        • 7.3.4.2.2. Market estimates and forecast, 2018 - 2030, (USD Million)
    • 7.3.5. Middle East & Africa
      • 7.3.5.1. Market estimates and forecast, 2018 - 2030, (USD Million)
      • 7.3.5.2. South Africa
        • 7.3.5.2.1. Key country dynamics
        • 7.3.5.2.2. Market estimates and forecast, 2018 - 2030, (USD Million)

Chapter 8. Sauna Market: Competitive Analysis

  • 8.1. Recent developments & impact analysis, by key market participants
  • 8.2. Company Categorization
  • 8.3. Participant's Overview
  • 8.4. Financial Performance
  • 8.5. Product Benchmarking
  • 8.6. Company Market Share Analysis, 2023 (%)
  • 8.7. Company Heat Map Analysis
  • 8.8. Strategy Mapping
  • 8.9. Company Profiles
    • 8.9.1. Harvia Group
      • 8.9.1.1. Company Overview
      • 8.9.1.2. Financial Performance
      • 8.9.1.3. Product Portfolios
      • 8.9.1.4. Strategic Initiatives
    • 8.9.2. KLAFS GmbH
      • 8.9.2.1. Company Overview
      • 8.9.2.2. Financial Performance
      • 8.9.2.3. Product Portfolios
      • 8.9.2.4. Strategic Initiatives
    • 8.9.3. SAUNATEC
      • 8.9.3.1. Company Overview
      • 8.9.3.2. Financial Performance
      • 8.9.3.3. Product Portfolios
      • 8.9.3.4. Strategic Initiatives
    • 8.9.4. TyloHelo Group
      • 8.9.4.1. Company Overview
      • 8.9.4.2. Financial Performance
      • 8.9.4.3. Product Portfolios
      • 8.9.4.4. Strategic Initiatives
    • 8.9.5. Sauna360 Inc. (Masco Corporation)
      • 8.9.5.1. Company Overview
      • 8.9.5.2. Financial Performance
      • 8.9.5.3. Product Portfolios
      • 8.9.5.4. Strategic Initiatives
    • 8.9.6. HUUM
      • 8.9.6.1. Company Overview
      • 8.9.6.2. Financial Performance
      • 8.9.6.3. Product Portfolios
      • 8.9.6.4. Strategic Initiatives
    • 8.9.7. Syracuse Sauna King
      • 8.9.7.1. Company Overview
      • 8.9.7.2. Financial Performance
      • 8.9.7.3. Product Portfolios
      • 8.9.7.4. Strategic Initiatives
    • 8.9.8. Effegibi
      • 8.9.8.1. Company Overview
      • 8.9.8.2. Financial Performance
      • 8.9.8.3. Product Portfolios
      • 8.9.8.4. Strategic Initiatives
    • 8.9.9. Nordic Sauna
      • 8.9.9.1. Company Overview
      • 8.9.9.2. Financial Performance
      • 8.9.9.3. Product Portfolios
      • 8.9.9.4. Strategic Initiatives
    • 8.9.10. Saunacore
      • 8.9.10.1. Company Overview
      • 8.9.10.2. Financial Performance
      • 8.9.10.3. Product Portfolios
      • 8.9.10.4. Strategic Initiatives