北米の機能性キノコサプリメントの市場規模、シェア、動向分析：形態別、タイプ別、機能別、流通チャネル別、地域別、セグメント別予測（2024年～2030年）

北米の機能性キノコサプリメント市場の成長と動向：

Grand View Research, Inc.の最新レポートによると、北米の機能性キノコサプリメント市場規模は2030年までに14億1,000万米ドルに達する見込みです。

同市場は2024年～2030年にCAGR15.0％で成長すると予測されています。業界を押し上げる主な要因としては、健康志向の高まり、キノコの効能に関する研究の増加、天然・オーガニックサプリメントに対する需要の高まりなどが挙げられます。

伝統的な漢方医学に深く根ざした歴史を持ち、その効能を裏付ける科学的研究が増加しているキノコは、アダプトゲンとして注目を集めています。キノコはストレス管理を助け、体内のバランスを促進します。さらに、冬虫夏草やチャーガなどのアダプトゲンキノコは、ストレスや不安と闘いながら、エネルギーレベルや身体能力を高める能力で評価されています。さらに、マイタケやシイタケなどのキノコ類は、消化器系の健康に役立つことで知られ、腸の健康を促進し、消化を助けます。

チャーガ、霊芝、シイタケ、冬虫夏草、ヤマブシタケなどの薬用キノコは、北米の食品サプリメント業界でトップカテゴリーの牽引役となっています。30年以上前に始まったこの動向は、免疫健康への意識が高まったパンデミックの影響もあり、現在復活しつつあります。Kaapa Biotechのような企業は、現代の消費者にとってますます重要になっているサプライチェーンの完全なトレーサビリティと透明性を確保することで、この需要を活用しています。

2020年9月、ニュートラリアンスはKaapa Biotechと提携し、同社のNordic Mushroomsエキスラインを北米で販売することで、原料の原産地と持続可能な慣行の重要性を強調しました。業界各社によるこのような一連の動きは、総合的な健康をサポートし、自然な健康ソリューションを求める消費者の需要の高まりに応える、高品質で研究に裏打ちされたキノコサプリメントを求める幅広い動向を浮き彫りにしています。

他の市場企業も、キノコサプリメントへの関心の高まりを捉えようと技術革新を進めています。2020年には、ユニバーが免疫調整キノコエキスであるマイタケPt78を発売し、免疫健康製品に対する需要の高まりに対応しました。スポアライフサイエンスは同年、免疫、エネルギー、集中力、睡眠をターゲットにした機能性キノコサプリメントシリーズを発表し、カナダのリチュアルは植物ベースのビーガン用高級キノコとアダプトゲン強化エリキシルを発売しました。

バイオハッキングと向知性薬は、北米の機能性キノコサプリメント市場に大きな影響を与えた2つの新たな動向です。バイオハッキングは生物学的な自己実験を伴うもので、多くの場合、身体的または精神的な健康とパフォーマンスを高めるために、的を絞ったライフスタイルの変更を通じて行われます。バイオハッカーがよく使用する向知性薬は、認知機能の改善を目的とした天然物、栄養補助食品、特定の食品や飲食品に含まれる物質です。

キノコ類はこのムーブメントの中心的存在となっており、バイオハッカーたちは健康とパフォーマンスを高めるために12種類近くのキノコを利用しています。ヤマブシタケ、カワラタケ、マイタケ、シイタケ、霊芝、チャーガ、冬虫夏草、ロイヤルサン、キングトランペット、各種ヒラタケなどです。

北米の機能性キノコサプリメント市場レポートハイライト：

• アーユルヴェーダや中国伝統医学（TCM）などの伝統医学でよく知られる機能性キノコの薬効は、代替療法を求める人々の関心を集めています。また、免疫サポート、認知機能強化、ストレスコントロールなど、キノコの健康上の利点に関する知識の高まりも消費者の関心を高めています。
• 2023年の市場はキノコのカプセルと錠剤が支配的でした。これらのサプリメントは、便利で簡単に摂取でき、正確な用量管理が可能であるため、長期にわたって人気を維持している旧来型のサプリメントです。このような従来のサプリメント形態は、しばらく前から存在しており、栄養素と治療物質の両方を提供する信頼できる手段であることが証明されています。
• チャーガサプリメントの需要は、2024年～2030年に急速なCAGRで成長すると予測されています。持続可能で環境に優しい製品を求める傾向が強まっており、チャーガ茸サプリメントはこの動きに合致しています。環境に害を与えることなく責任を持って収穫できる天然資源であるチャーガは、倫理的で持続可能な選択肢を求める環境意識の高い消費者を惹きつけています。
• 2023年には免疫サポートキノコのサプリメントが業界を席巻しました。この背景には、免疫系を強化する効果があると認識されていること、自然健康法に対する消費者の関心が高まっていること、霊芝、チャーガ、マイタケなどの薬用キノコの健康効果に対する認識が高まっていることがあります。加えて、特にパンデミック発生中とその後に免疫健康への関心が高まったことが、これらの製品に対する需要を大幅に押し上げました。
• 北米における専門店経由の機能性キノコサプリメントの販売は、2024年～2030年に急成長が見込まれています。こうしたサプリメントは、健康全般をサポートする自然な代替品を求める健康志向の消費者というニッチ市場に対応しています。専門店はこうした消費者層の嗜好や価値観に合うように商品を厳選しているため、キノコを原料とする製品の理想的な流通チャネルとなっています。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 北米の機能性キノコサプリメント市場の変数と動向

• 市場系統の見通し
  • 親市場の見通し
• 業界バリューチェーン分析
  • 原材料の動向と展望
• 市場力学
  • 市場促進要因分析
  • 市場抑制要因分析
  • 市場機会
  • 市場の課題
• 規制の枠組み
• 業界分析ツール
  • ポーターのファイブフォース分析
• 市場参入戦略

第4章 北米の機能性キノコサプリメント市場：消費者行動分析

• 動向と好み
• 消費者製品の採用動向
• 購買行動に影響を与える要因

第5章 北米の機能性キノコサプリメント市場：形態の推定・動向分析

• 北米の機能性キノコサプリメント市場、形態別：重要ポイント
• 形態の変動分析と市場シェア（2023年・2030年）
• 形態別（2018年～2030年）

第6章 北米の機能性キノコサプリメント市場：タイプの推定・動向分析

• 北米の機能性キノコサプリメント市場、タイプ別：重要ポイント
• タイプの変動分析と市場シェア（2023年・2030年）
• タイプ別（2018年～2030年）

第7章 北米の機能性キノコサプリメント市場：機能の推定・動向分析

• 北米の機能性キノコサプリメント市場、機能別：重要ポイント
• 機能の変動分析と市場シェア（2023年・2030年）
• 機能別（2018年～2030年）

第8章 北米の機能性キノコサプリメント市場：流通チャネルの推定・動向分析

• 北米の機能性キノコサプリメント市場、流通チャネル別：重要ポイント
• 流通チャネルの変動分析と市場シェア（2023年・2030年）
• 流通チャネル別（2018年～2030年）

第9章 北米の機能性キノコサプリメント市場：地域の推定・動向分析

• 北米の機能性キノコサプリメント市場：地域展望
• 地域市場：重要ポイント
• 地域別（2018年～2030年）
  • 北米

第10章 北米の機能性キノコサプリメント市場：競合分析

• 主要な市場参入企業による最近の動向と影響分析
• 企業分類
• 参入企業の概要
• 財務実績
• 製品ベンチマーク
• 企業市場シェア分析：2023年（％）
• 企業ヒートマップ分析：2023年
• 戦略マッピング
• 企業プロファイル
  • Four Sigmatic
  • Fungi Perfecti-Host Defence
  • Om Mushroom Superfood
  • Swanson
  • Mushroom Wisdom
  • Real Mushrooms
  • LifeCykel
  • New Chapter, Inc.
  • DIRTEA
  • Pure Essence Labs
  • Sun Potion

List of Tables

• Table 1. North America functional mushroom supplements market: Key market driver analysis
• Table 2. North America functional mushroom supplements market: Key market restraint analysis
• Table 3. North America functional mushroom supplements market estimates & forecast, 2018 - 2030, by form (USD Million)
• Table 4. North America powdered functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Table 5. North America single-serve powdered functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Table 6. North America multi-serve powdered functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Table 7. North America liquid extracts functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Table 8. North America liposomal functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Table 9. North America single-serve liposomal functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Table 10. North America multi-serve liposomal functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Table 11. North America capsules & tablets functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Table 12. North America gummies functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Table 13. North America spray functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Table 14. North America functional mushroom supplements market estimates & forecast, 2018 - 2030, by type (USD Million)
• Table 15. North America reishi supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Table 16. North America chaga supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Table 17. North America lion's mane supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Table 18. North America cordyceps supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Table 19. North America turkey tail shroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Table 20. North America shiitake supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Table 21. North America other mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Table 22. North America functional mushroom supplements market estimates & forecast, 2018 - 2030, by function (USD Million)
• Table 23. North America immune support mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Table 24. North America cognitive health mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Table 25. North America anxiety & stress relief mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Table 26. North America elite performance, energy & endurance mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Table 27. North America digestive health mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Table 28. North America anti-inflammatory support mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Table 29. North America mushroom supplements market estimates & forecast, for other functions, 2018 - 2030 (USD Million)
• Table 30. North America functional mushroom supplements market estimates & forecast, 2018 - 2030, by distribution channel (USD Million)
• Table 31. North America functional mushroom supplements market estimates & forecast, through hypermarkets & supermarkets, 2018 - 2030 (USD Million)
• Table 32. North America functional mushroom supplements market estimates & forecast, through specialty stores, 2018 - 2030 (USD Million)
• Table 33. North America functional mushroom supplements market estimates & forecast, through pharmacy & drug stores, 2018 - 2030 (USD Million)
• Table 34. North America functional mushroom supplements market estimates & forecast, through convenience stores, 2018 - 2030 (USD Million)
• Table 35. North America functional mushroom supplements market estimates & forecast, through D2C, 2018 - 2030 (USD Million)
• Table 36. North America functional mushroom supplements market estimates & forecast, through online channel, 2018 - 2030 (USD Million)
• Table 37. North America functional mushroom supplements market estimates & forecast, through other channels, 2018 - 2030 (USD Million)
• Table 38. North America functional mushroom supplements market estimates & forecast, 2018 - 2030, by country (USD Million)
• Table 39. North America functional mushroom supplements market estimates and forecast, 2018 - 2030 (USD Million)
• Table 40. North America functional mushroom supplements market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
• Table 41. North America functional mushroom supplements market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
• Table 42. North America functional mushroom supplements market revenue estimates and forecast, by function, 2018 - 2030 (USD Million)
• Table 43. North America functional mushroom supplements market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
• Table 44. U.S. macro-economic outlay
• Table 45. U.S. functional mushroom supplements market estimates and forecast, 2018 - 2030 (USD Million)
• Table 46. U.S. functional mushroom supplements market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
• Table 47. U.S. functional mushroom supplements market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
• Table 48. U.S. functional mushroom supplements market revenue estimates and forecast, by function, 2018 - 2030 (USD Million)
• Table 49. U.S. functional mushroom supplements market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
• Table 50. Canada macro-economic outlay
• Table 51. Canada functional mushroom supplements market estimates and forecast, 2018 - 2030 (USD Million)
• Table 52. Canada functional mushroom supplements market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
• Table 53. Canada functional mushroom supplements market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
• Table 54. Canada functional mushroom supplements market revenue estimates and forecast, by function, 2018 - 2030 (USD Million)
• Table 55. Canada functional mushroom supplements market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
• Table 56. Mexico macro-economic outlay
• Table 57. Mexico functional mushroom supplements market estimates and forecast, 2018 - 2030 (USD Million)
• Table 58. Mexico functional mushroom supplements market revenue estimates and forecast, by form, 2018 - 2030 (USD Million)
• Table 59. Mexico functional mushroom supplements market revenue estimates and forecast, by type, 2018 - 2030 (USD Million)
• Table 60. Mexico functional mushroom supplements market revenue estimates and forecast, by function, 2018 - 2030 (USD Million)
• Table 61. Mexico functional mushroom supplements market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
• Table 62. Recent developments & impact analysis, by key market participants
• Table 63. Company market share, 2023 (%)
• Table 64. Company heat map analysis, 2023
• Table 65. Companies implementing key strategies

List of Figures

• Fig. 1 North America functional mushroom supplements market segmentation
• Fig. 2 Information procurement
• Fig. 3 Primary research pattern
• Fig. 4 Primary research approaches
• Fig. 5 Primary research process
• Fig. 6 Market snapshot
• Fig. 7 Segment snapshot
• Fig. 8 Regional snapshot
• Fig. 9 Competitive landscape Snapshot
• Fig. 10 Parent industry and North America functional mushroom supplements market size, 2023 (USD Million)
• Fig. 11 North America functional mushroom supplements market: Value chain analysis
• Fig. 12 North America functional mushroom supplements market: Dynamics
• Fig. 13 North America functional mushroom supplements market: Porter's five forces analysis
• Fig. 14 North America functional mushroom supplements market, by form: Key takeaways
• Fig. 15 North America functional mushroom supplements market: form movement analysis, 2023 & 2030 (%)
• Fig. 16 North America powdered functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Fig. 17 North America single-serve powdered functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Fig. 18 North America multi-serve powdered functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Fig. 19 North America liquid extracts functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Fig. 20 North America liposomal functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Fig. 21 North America single-serve liposomal functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Fig. 22 North America multi-serve liposomal functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Fig. 23 North America capsules & tablets functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Fig. 24 North America gummies functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Fig. 25 North America spray functional mushroom supplements market estimates & forecasts, 2018 - 2030 (USD Million)
• Fig. 26 North America functional mushroom supplements market, by type: Key takeaways
• Fig. 27 North America functional mushroom supplements market: Type movement analysis, 2023 & 2030 (%)
• Fig. 28 North America reishi supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 29 North America chaga supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 30 North America lion's mane supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 31 North America cordyceps supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 32 North America turkey tail shroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 33 North America shiitake supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 34 North America other mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 35 North America functional mushroom supplements market, by function: Key takeaways
• Fig. 36 North America functional mushroom supplements market: Function movement analysis, 2023 & 2030 (%)
• Fig. 37 North America immune support mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 38 North America cognitive health mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 39 North America anxiety & stress relief mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 40 North America elite performance, energy & endurance mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 41 North America digestive health mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 42 North America anti-inflammatory support mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 43 North America mushroom supplements market estimates & forecast, for other functions, 2018 - 2030 (USD Million)
• Fig. 44 North America functional mushroom supplements market, by distribution channel: Key takeaways
• Fig. 45 North America functional mushroom supplements market: Distribution channel movement analysis, 2023 & 2030 (%)
• Fig. 46 North America functional mushroom supplements market estimates & forecast, through hypermarkets & supermarkets, 2018 - 2030 (USD Million)
• Fig. 47 North America functional mushroom supplements market estimates & forecast, through specialty stores, 2018 - 2030 (USD Million)
• Fig. 48 North America functional mushroom supplements market estimates & forecast, through pharmacy & drug stores, 2018 - 2030 (USD Million)
• Fig. 49 North America functional mushroom supplements market estimates & forecast, through convenience stores, 2018 - 2030 (USD Million)
• Fig. 50 North America functional mushroom supplements market estimates & forecast, through D2C, 2018 - 2030 (USD Million)
• Fig. 51 North America functional mushroom supplements market estimates & forecast, through online channel, 2018 - 2030 (USD Million)
• Fig. 52 North America functional mushroom supplements market estimates & forecast, through other channels, 2018 - 2030 (USD Million)
• Fig. 53 North America functional mushroom supplements market: Regional outlook, 2023 & 2030, (USD Million)
• Fig. 54 Regional marketplace: Key takeaways
• Fig. 55 North America functional mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 56 U.S. functional mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 57 Canada functional mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 58 Mexico functional mushroom supplements market estimates & forecast, 2018 - 2030 (USD Million)
• Fig. 59 Key company categorization
• Fig. 60 Company market share analysis, 2023
• Fig. 61 Strategic framework of the North America functional mushroom supplements market

North America Functional Mushroom Supplements Market Growth & Trends:

The North America functional mushroom supplements market size is expected to reach USD 1.41 billion by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 15.0% from 2024 to 2030. Key factors pushing the industry include growing health consciousness, increasing research on mushroom benefits, and rising demand for natural and organic supplements.

With a history deeply rooted in traditional herbal medicine and increasing scientific research backing their efficacy, mushrooms have garnered attention as adaptogens. They aid in stress management and promote balance in the body. Moreover, adaptogenic mushrooms such as cordyceps and chaga are valued for their ability to combat stress and anxiety while enhancing energy levels and physical performance. Furthermore, mushrooms like maitake and shiitake are known for their digestive health benefits, promoting gut health and aiding in digestion.

Medicinal mushrooms, such as chaga, reishi, shiitake, cordyceps, and lion's mane, have become top category drivers in the food supplement industry in North America. This trend, which began over 30 years ago, is now seeing a resurgence, partly due to the pandemic that heightened awareness of immune health. Companies like Kaapa Biotech have been capitalizing on this demand by ensuring full traceability and transparency in their supply chains, which is increasingly important to modern consumers.

In September 2020, Nutralliance partnered with Kaapa Biotech to distribute its Nordic Mushrooms extracts line in North America, emphasizing the importance of ingredient origins and sustainable practices. This collective push by industry players highlights the broader trend towards high-quality, research-backed mushroom supplements that support overall wellness and meet the growing consumer demand for natural health solutions.

Other market players are also innovating to capture the growing interest in mushroom supplements. In 2020, Unibar launched Maitake Pt78, an immunomodulating mushroom extract, to address the heightened demand for immune health products. Spore Life Sciences introduced a range of functional mushroom supplements targeting immunity, energy, focus, and sleep in the same year, while Rritual in Canada launched premium plant-based, vegan mushroom and adaptogen-enhanced elixirs.

Biohacking and Nootropics are the two emerging trends that have significantly influenced the functional mushroom supplements market in North America. Biohacking involves self-experimentation with biology, often through targeted lifestyle changes to enhance physical or mental health and performance. Nootropics, commonly used by biohackers, are substances found in natural products, dietary supplements, and certain foods and beverages aimed at improving cognitive function.

Mushrooms have become a focal point in this movement, with nearly a dozen species being used by biohackers to boost health and performance. Lion's Mane, Turkey Tail, Maitake, Shiitake, Reishi, Chaga, Cordyceps, Royal Sun, King Trumpet, and various Oyster mushroom.

North America Functional Mushroom Supplements Market Report Highlights:

• The medicinal qualities of functional mushrooms, which are well-known in traditional medicine systems such as Ayurveda and Traditional Chinese Medicine (TCM), have drawn interest from people looking for alternative therapies. Consumer interest has also been stoked by growing knowledge of the health advantages of mushrooms, which include immunological support, cognitive enhancement, and stress control.
• Mushroom capsules & tablets dominated the markets in 2023. These supplements are an older variety that has remained popular over time since they are convenient, simple to take, and have accurate dosage management. These conventional supplement forms have been around for a while and have proven to be dependable means of providing both nutrients and therapeutic substances.
• The demand for chaga supplements is projected to grow at a rapid CAGR from 2024 to 2030. There is a growing trend towards sustainable and eco-friendly products, and chaga mushroom supplements align well with this movement. As a natural resource that can be harvested responsibly without harming the environment, chaga attracts environmentally conscious consumers seeking ethical and sustainable options.
• Immune support mushroom supplements dominated the industry in 2023. This is due to their perceived effectiveness in boosting the immune system, increasing consumer interest in natural health solutions, and the growing awareness of the health benefits of medicinal mushrooms like reishi, chaga, and maitake. In addition, the heightened focus on immune health, especially during and after the pandemic, has significantly driven demand for these products.
• The sales of functional mushroom supplements through specialty stores in North America are expected to grow rapidly from 2024 to 2030. These supplements cater to a niche market of health-conscious consumers seeking natural alternatives to support their overall wellness. Specialty stores curate their product selections to align with the preferences and values of this demographic, making them an ideal distribution channel for mushroom-based products.

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation & Scope
• 1.2. Market Definition
• 1.3. Information Procurement
  • 1.3.1. Purchased Database
  • 1.3.2. GVR's Internal Database
  • 1.3.3. Secondary Materials & Third-Party Perspectives
  • 1.3.4. Primary Research
• 1.4. Information Analysis
  • 1.4.1. Data Analysis Models
• 1.5. Market Formulation & Data Visualization
• 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

• 2.1. Market Snapshot
• 2.2. Form Outlook
• 2.3. Type Outlook
• 2.4. Function Outlook
• 2.5. Distribution Channel Outlook
• 2.6. Regional Outlook
• 2.7. Competitive Landscape Snapshot

Chapter 3. North America Functional Mushroom Supplements Market Variables and Trends

• 3.1. Market Lineage Outlook
  • 3.1.1. Parent Market Outlook
• 3.2. Industry Value Chain Analysis
  • 3.2.1. Raw Material Trends & Outlook
• 3.3. Market Dynamics
  • 3.3.1. Market Driver Analysis
  • 3.3.2. Market Restraint Analysis
  • 3.3.3. Market Opportunities
  • 3.3.4. Market Challenges
• 3.4. Regulatory Framework
• 3.5. Industry Analysis Tools
  • 3.5.1. Porter's Five Forces Analysis
• 3.6. Market Entry Strategies

Chapter 4. North America Functional Mushroom Supplements Market: Consumer Behavior Analysis

• 4.1. Trends & Preferences
  • 4.1.1. Consumer Trends & Preferences
  • 4.1.2. Convenient Packaging Trends
• 4.2. Consumer Product Adoption Trends
  • 4.2.1. Convenience
  • 4.2.2. Consumption Time
  • 4.2.3. Need
• 4.3. Factors Influencing Buying Behavior

Chapter 5. North America Functional Mushroom Supplements Market: Form Estimates & Trend Analysis

• 5.1. North America Functional Mushroom Supplements Market, By Form: Key Takeaways
• 5.2. Form Movement Analysis & Market Share, 2023 & 2030
• 5.3. Market Estimates & Forecasts, by form, 2018 - 2030 (USD Million)
  • 5.3.1. Powder
    • 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.1.2. Single-Serve
    • 5.3.1.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.1.3. Multi-Serve
    • 5.3.1.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 5.3.2. Liquid Extracts
    • 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 5.3.3. Liposomal
    • 5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.3.2. Single-Serve
    • 5.3.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.3.3. Multi-Serve
    • 5.3.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 5.3.4. Capsules & Tablets
    • 5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 5.3.5. Gummies
    • 5.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 5.3.6. Spray
    • 5.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. North America Functional Mushroom Supplements Market: Type Estimates & Trend Analysis

• 6.1. North America Functional Mushroom Supplements Market, By Type: Key Takeaways
• 6.2. Type Movement Analysis & Market Share, 2023 & 2030
• 6.3. Market Estimates & Forecasts, by type, 2018 - 2030 (USD Million)
  • 6.3.1. Reishi
    • 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.3.2. Chaga
    • 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.3.3. Lion's Mane
    • 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.3.4. Cordyceps
    • 6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.3.5. Turkey Tail
    • 6.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.3.6. Shiitake
    • 6.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.3.7. Others
    • 6.3.7.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. North America Functional Mushroom Supplements Market: Function Estimates & Trend Analysis

• 7.1. North America Functional Mushroom Supplements Market, By Function: Key Takeaways
• 7.2. Function Movement Analysis & Market Share, 2023 & 2030
• 7.3. Market Estimates & Forecasts, by function, 2018 - 2030 (USD Million)
  • 7.3.1. Immune Support
    • 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.3.2. Cognitive Health
    • 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.3.3. Anxiety & Stress Relief
    • 7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.3.4. Elite Performance, Energy & Endurance
    • 7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.3.5. Digestive Health
    • 7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.3.6. Anti-inflammatory Support
    • 7.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.3.7. Others
    • 7.3.7.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 8. North America Functional Mushroom Supplements Market: Distribution Channel Estimates & Trend Analysis

• 8.1. North America Functional Mushroom Supplements Market, By Distribution Channel: Key Takeaways
• 8.2. Distribution Channel Movement Analysis & Market Share, 2023 & 2030
• 8.3. Market Estimates & Forecasts, by distribution channel, 2018 - 2030 (USD Million)
  • 8.3.1. Hypermarkets & Supermarkets
    • 8.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 8.3.2. Specialty Stores
    • 8.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 8.3.3. Pharmacy & Drug Stores
    • 8.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 8.3.4. Convenience Stores
    • 8.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 8.3.5. D2C
    • 8.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 8.3.6. Online
    • 8.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 8.3.7. Others
    • 8.3.7.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 9. North America Functional Mushroom Supplements Market: Regional Estimates & Trend Analysis

• 9.1. North America Functional Mushroom Supplements Market: Regional Outlook
• 9.2. Regional Marketplaces: Key Takeaways
• 9.3. Market Estimates & Forecasts, by region, 2018 - 2030 (USD Million)
  • 9.3.1. North America
    • 9.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 9.3.1.2. U.S.
    • 9.3.1.2.1. Key country dynamics
    • 9.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 9.3.1.3. Canada
    • 9.3.1.3.1. Key country dynamics
    • 9.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 9.3.1.4. Mexico
    • 9.3.1.4.1. Key country dynamics
    • 9.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 10. North America Functional Mushroom Supplements Market: Competitive Analysis

• 10.1. Recent Developments & Impact Analysis, by Key Market Participants
• 10.2. Company Categorization
• 10.3. Participant's Overview
• 10.4. Financial Performance
• 10.5. Product Benchmarking
• 10.6. Company Market Share Analysis, 2023 (%)
• 10.7. Company Heat Map Analysis, 2023
• 10.8. Strategy Mapping
• 10.9. Company Profiles
  • 10.9.1. Four Sigmatic
    • 10.9.1.1. Company Overview
    • 10.9.1.2. Financial Performance
    • 10.9.1.3. Product Portfolios
    • 10.9.1.4. Strategic Initiatives
  • 10.9.2. Fungi Perfecti - Host Defence
    • 10.9.2.1. Company Overview
    • 10.9.2.2. Financial Performance
    • 10.9.2.3. Product Portfolios
    • 10.9.2.4. Strategic Initiatives
  • 10.9.3. Om Mushroom Superfood
    • 10.9.3.1. Company Overview
    • 10.9.3.2. Financial Performance
    • 10.9.3.3. Product Portfolios
    • 10.9.3.4. Strategic Initiatives
  • 10.9.4. Swanson
    • 10.9.4.1. Company Overview
    • 10.9.4.2. Financial Performance
    • 10.9.4.3. Product Portfolios
    • 10.9.4.4. Strategic Initiatives
  • 10.9.5. Mushroom Wisdom
    • 10.9.5.1. Company Overview
    • 10.9.5.2. Financial Performance
    • 10.9.5.3. Product Portfolios
    • 10.9.5.4. Strategic Initiatives
  • 10.9.6. Real Mushrooms
    • 10.9.6.1. Company Overview
    • 10.9.6.2. Financial Performance
    • 10.9.6.3. Product Portfolios
    • 10.9.6.4. Strategic Initiatives
  • 10.9.7. LifeCykel
    • 10.9.7.1. Company Overview
    • 10.9.7.2. Financial Performance
    • 10.9.7.3. Product Portfolios
    • 10.9.7.4. Strategic Initiatives
  • 10.9.8. New Chapter, Inc.
    • 10.9.8.1. Company Overview
    • 10.9.8.2. Financial Performance
    • 10.9.8.3. Product Portfolios
    • 10.9.8.4. Strategic Initiatives
  • 10.9.9. DIRTEA
    • 10.9.9.1. Company Overview
    • 10.9.9.2. Financial Performance
    • 10.9.9.3. Product Portfolios
    • 10.9.9.4. Strategic Initiatives
  • 10.9.10. Pure Essence Labs
    • 10.9.10.1. Company Overview
    • 10.9.10.2. Financial Performance
    • 10.9.10.3. Product Portfolios
    • 10.9.10.4. Strategic Initiatives
  • 10.9.11. Sun Potion
    • 10.9.11.1. Company Overview
    • 10.9.11.2. Financial Performance
    • 10.9.11.3. Product Portfolios
    • 10.9.11.4. Strategic Initiatives