フェムテックの市場規模、シェア、動向分析レポート：タイプ別、用途別、最終用途別、地域別、セグメント予測、2024年～2030年

フェムテック市場の成長と動向：

Grand View Research, Inc.の最新レポートによると、世界のフェムテック市場規模は2024～2030年にかけて16.30%のCAGRで拡大し、2030年には972億5,000万米ドルに達すると予測されています。

女性の健康問題の増加と健康意識の高まりは、市場の成長可能性を示しています。

女性の健康に対する意識の高まりと、女性の健康問題への積極的な取り組みは、市場の大幅な成長につながります。デジタルリテラシーの向上、可処分所得の増加、スマートフォンとインターネットの普及、デジタルヘルスインフラ、女性の健康に焦点を当てた新興企業の出現などの要因が、新規と既存の市場参入企業に有利な機会を生み出しています。スマートなウェアラブルデバイスの入手可能性も、市場の開拓と成長に寄与しています。健康技術開発者や投資家は、これまで未開拓だった機会を活用し、女性の健康問題に対処するための革新的な製品開発戦略に資金を提供しています。

さらに、主要な市場参入企業による戦略的な取り組みが、予測期間中の市場成長を増加させると予測されています。例えば、2022年6月、Flo Healthは、従業員のための女性の健康に焦点を当てた包括的戦略であるFlo for Businessを開始しました。この新しい従業員福利厚生は、人生の各段階における様々な生殖に関する健康問題について、科学別の包括的なガイダンスを記載しています。従業員が月経周期、生殖能力、生殖全般の健康状態をモニターできるように教育し、力を与えることを目的とした女性の健康アプリの採用は、そのようなアプリの採用を増加させ、市場の成長を押し上げると予想されます。

フェムテックソリューションは、ライフスタイルを維持し、自分の体をよりよく理解するために、医療業界や女性ユーザーによって大きく取り上げられ、劇的な採用率を目の当たりにしました。2021年にMaternal and Child Health Journalに掲載された調査によると、女性の回答者の約77.9％がパンデミック時に妊娠ケア管理アプリを使用していたと述べています。市場参入企業は、市場における競合を拡大するための戦略的取り組みに常に注力しています。また、Fierce Healthcareに掲載された記事によると、フェムテック業界は2020年に高い投資を集めました。女性に焦点を当てたデジタルヘルス新興企業は、2020年に約105％の資金増加を確認した。したがって、COVID-19パンデミックは市場成長に影響を与えたが、市場はパンデミック後の期間に上昇傾向を確認すると推定されます。

フェムテック市場レポートハイライト

• タイプ別では、デバイスセグメントが2023年の収益シェア33.29％で市場を独占しました。この優位性は、診断と治療オプションの急速な技術進歩により、女性の健康ニーズに特化して調整された先進医療機器への依存が高まっていることを反映しています。
• 用途別では、妊娠・介護セグメントが2023年に最大の収益シェアを占めました。この成長は、妊産婦の健康の重要性が認識されるようになり、妊娠中と授乳中の特定の健康ニーズに対応するテーラーメイドのFemTechソリューションに対する需要が高まったことに起因しています。
• 最終用途別では、直接消費者向けセグメントが2023年に最大の収益シェアを占めました。女性の健康管理をより効果的にするFemTechソリューションに対する継続的な技術革新と資金調達の増加により、消費者直接販売セグメントの成長は堅調に推移すると予想されます。
• 北米は、デジタルヘルスインフラの改善、医療IT支出の増加、スマートフォンとの統合の拡大、新興企業の出現により、2023年の市場を独占しました。
• Floは最もダウンロード/加入数の多いアプリで、2021年までに2億ダウンロードを超えます。このアプリは、主に生理と不妊のトラッキングに対応しています。
• Natural CyclesとClueは、最も妊娠しやすい日（ハイリスクウィンドウ）の予測にベイジアンモデリングを使用する、FDA承認のデジタル避妊アプリです。
• 2023年2月には、ChatGPTにインスパイアされたAIベースのチャットアプリEma app（以前はSocialMamaと呼ばれていた）が、テキサスの女性向け健康スタートアップ企業によってリリースされました。このような進歩は、FemTechアプリの採用拡大に役立ち、この地域の市場成長を促進します。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 市場の変数、動向、範囲

• 市場系統の展望
• 市場力学
  • 市場促進要因分析
  • 市場抑制要因分析
• ビジネス環境分析
  • 業界分析-ポーターのファイブフォース分析
  • PESTLE分析

第4章 タイプビジネス分析

• タイプ市場シェア、2023年と2030年
• タイプセグメントダッシュボード
• 市場規模と予測と動向分析、タイプ別、2018～2030年
• デバイス
  • デバイス市場推定・予測、2018～2030年
• ソフトウェア
  • ソフトウェア市場推定・予測、2018～2030年
• サービス
  • サービス市場推定・予測、2018～2030年
• デジタルプラットフォーム
  • デジタルプラットフォーム市場推定・予測、2018～2030年
• 消費財
  • 消費財市場推定・予測、2018～2030年

第5章 用途ビジネス分析

• 用途市場シェア、2023年と2030年
• 用途セグメントダッシュボード
• 市場規模と予測と動向分析、用途別、2018～2030年
• 妊娠と看護
  • 妊娠と看護市場推定・予測、2018～2030年
• 生殖保健と避妊
  • 生殖保健と避妊市場推定・予測、2018～2030年
• 月経の健康
  • 月経の健康市場推定・予測、2018～2030年
• 一般的健康
  • 一般的健康市場推定・予測、2018～2030年
• 骨盤と子宮の健康
  • 骨盤と子宮の健康市場推定・予測、2018～2030年
• 性健康
  • 性健康市場推定・予測、2018～2030年
• 女性の健康
  • 女性の健康市場推定・予測、2018～2030年
• 更年期ケア
  • 更年期ケア市場推定・予測、2018～2030年
• 長寿とメンタルヘルス
  • 長寿とメンタルヘルス市場推定・予測、2018～2030年

第6章 最終用途ビジネス分析

• 最終用途市場シェア、2023年と2030年
• 最終用途セグメントダッシュボード
• 市場規模と予測と動向分析、最終用途別、2018～2030年
• 消費者に直接販売
  • 消費者向け直接販売市場推定・予測、2018～2030年
• 病院
  • 病院市場推定・予測、2018～2030年
• 手術センター
  • 手術センター市場推定・予測、2018～2030年
• 不妊治療クリニック
  • 不妊治療クリニック市場推定・予測、2018～2030年
• 診断センター
  • 診断センター市場推定・予測、2018～2030年
• その他
  • その他市場推定・予測、2018～2030年

第7章 タイプ、用途、最終用途別の地域別、推定・動向分析

• 地域別市場シェア分析、2023年と2030年
• 地域別市場ダッシュボード
• 市場規模、予測動向分析、2018～2030年
• 北米
  • 北米のフェムテック市場推定・予測、2018～2030年
  • 米国
  • カナダ
  • メキシコ
• 欧州
  • 欧州のフェムテック市場推定・予測、2018～2030年
  • ドイツ
  • 英国
  • フランス
  • イタリア
  • スペイン
  • デンマーク
  • スウェーデン
  • ノルウェー
  • ロシア
  • アイスランド
  • フィンランド
• アジア太平洋
  • アジア太平洋のフェムテック市場推定・予測、2018～2030年
  • 日本
  • 中国
  • インド
  • 韓国
  • オーストラリア
  • タイ
  • シンガポール
• ラテンアメリカ
  • ラテンアメリカのフェムテック市場推定・予測、2018～2030年
  • ブラジル
  • アルゼンチン
• 中東・アフリカ
  • 中東・アフリカのフェムテック市場推定・予測、2018～2030年
  • 南アフリカ
  • サウジアラビア
  • アラブ首長国連邦
  • クウェート
  • イスラエル

第8章 競合情勢

• 参加者概要
• 企業の市況分析
• 企業分類
• 戦略マッピング
• 企業プロファイル/上場企業
  • Chiaro Technology Limited
  • HeraMED
  • Flo Health, Inc.
  • Natural Cycles USA Corp
  • Glow, Inc
  • Allara Health
  • NUVO Inc.
  • Bloomlife
  • Syrona Health
  • Sirona Hygiene Private Limited
  • Samplytics Technologies Private Limited
  • iSono Health, Inc.
  • Athena Feminine Technologies

List of Tables

• Table 1 List of secondary sources
• Table 2 List of abbreviations
• Table 3 Global femtech market, by type, 2018 - 2030 (USD Million)
• Table 4 Global femtech market, by application, 2018 - 2030 (USD Million)
• Table 5 Global femtech market, by end use, 2018 - 2030 (USD Million)
• Table 6 Global femtech market, by region, 2018 - 2030 (USD Million)
• Table 7 North America femtech market, by country, 2018 - 2030 (USD Million)
• Table 8 North America femtech market, by type, 2018 - 2030 (USD Million)
• Table 9 North America femtech market, by application, 2018 - 2030 (USD Million)
• Table 10 North America femtech market, by end use, 2018 - 2030 (USD Million)
• Table 11 U.S. femtech market, by type, 2018 - 2030 (USD Million)
• Table 12 U.S. femtech market, by application, 2018 - 2030 (USD Million)
• Table 13 U.S. femtech market, by end use, 2018 - 2030 (USD Million)
• Table 14 Canada femtech market, by type, 2018 - 2030 (USD Million)
• Table 15 Canada femtech market, by application, 2018 - 2030 (USD Million)
• Table 16 Canada femtech market, by end use, 2018 - 2030 (USD Million)
• Table 17 Mexico femtech market, by teatment, 2018 - 2030 (USD Million)
• Table 18 Mexico femtech market, by application, 2018 - 2030 (USD Million)
• Table 19 Mexico femtech market, by end use, 2018 - 2030 (USD Million)
• Table 20 Europe femtech market, by type, 2018 - 2030 (USD Million)
• Table 21 Europe femtech market, by application, 2018 - 2030 (USD Million)
• Table 22 Europe femtech market, by end use, 2018 - 2030 (USD Million)
• Table 23 UK femtech market, by type, 2018 - 2030 (USD Million)
• Table 24 UK femtech market, by application, 2018 - 2030 (USD Million)
• Table 25 UK femtech market, by end use, 2018 - 2030 (USD Million)
• Table 26 Germany femtech market, by type, 2018 - 2030 (USD Million)
• Table 27 Germany femtech market, by application, 2018 - 2030 (USD Million)
• Table 28 Germany femtech market, by end use, 2018 - 2030 (USD Million)
• Table 29 France femtech market, by type, 2018 - 2030 (USD Million)
• Table 30 France femtech market, by application, 2018 - 2030 (USD Million)
• Table 31 France femtech market, by end use, 2018 - 2030 (USD Million)
• Table 32 Italy femtech market, by type, 2018 - 2030 (USD Million)
• Table 33 Italy femtech market, by application, 2018 - 2030 (USD Million)
• Table 34 Italy femtech market, by end use, 2018 - 2030 (USD Million)
• Table 35 Spain femtech market, by type, 2018 - 2030 (USD Million)
• Table 36 Spain femtech market, by application, 2018 - 2030 (USD Million)
• Table 37 Spain femtech market, by end use, 2018 - 2030 (USD Million)
• Table 38 Norway femtech market, by type, 2018 - 2030 (USD Million)
• Table 39 Norway femtech market, by application, 2018 - 2030 (USD Million)
• Table 40 Norway femtech market, by end use, 2018 - 2030 (USD Million)
• Table 41 Russia femtech market, by type, 2018 - 2030 (USD Million)
• Table 42 Russia femtech market, by application, 2018 - 2030 (USD Million)
• Table 43 Russia femtech market, by end use, 2018 - 2030 (USD Million)
• Table 44 Russia femtech market, by type, 2018 - 2030 (USD Million)
• Table 45 Russia femtech market, by application, 2018 - 2030 (USD Million)
• Table 46 Russia femtech market, by end use, 2018 - 2030 (USD Million)
• Table 47 Finland femtech market, by type, 2018 - 2030 (USD Million)
• Table 48 Finland femtech market, by application, 2018 - 2030 (USD Million)
• Table 49 Finland femtech market, by end use, 2018 - 2030 (USD Million)
• Table 50 Sweden femtech market, by type, 2018 - 2030 (USD Million)
• Table 51 Sweden femtech market, by application, 2018 - 2030 (USD Million)
• Table 52 Sweden femtech market, by end use, 2018 - 2030 (USD Million)
• Table 53 Denmark femtech market, by type, 2018 - 2030 (USD Million)
• Table 54 Denmark femtech market, by application, 2018 - 2030 (USD Million)
• Table 55 Denmark femtech market, by end use, 2018 - 2030 (USD Million)
• Table 56 Asia Pacific femtech market, by country, 2018 - 2030 (USD Million)
• Table 57 Asia Pacific femtech market, by type, 2018 - 2030 (USD Million)
• Table 58 Asia Pacific femtech market, by application, 2018 - 2030 (USD Million)
• Table 59 Asia Pacific femtech market, by end use, 2018 - 2030 (USD Million)
• Table 60 Japan femtech market, by type, 2018 - 2030 (USD Million)
• Table 61 Japan femtech market, by application, 2018 - 2030 (USD Million)
• Table 62 Japan femtech market, by end use, 2018 - 2030 (USD Million)
• Table 63 China femtech market, by type, 2018 - 2030 (USD Million)
• Table 64 China femtech market, by application, 2018 - 2030 (USD Million)
• Table 65 China femtech market, by end use, 2018 - 2030 (USD Million)
• Table 66 India femtech market, by type, 2018 - 2030 (USD Million)
• Table 67 India femtech market, by application, 2018 - 2030 (USD Million)
• Table 68 India femtech market, by end use, 2018 - 2030 (USD Million)
• Table 69 Australia femtech market, by type, 2018 - 2030 (USD Million)
• Table 70 Australia femtech market, by application, 2018 - 2030 (USD Million)
• Table 71 Australia femtech market, by end use, 2018 - 2030 (USD Million)
• Table 72 South Korea femtech market, by type, 2018 - 2030 (USD Million)
• Table 73 South Korea femtech market, by application, 2018 - 2030 (USD Million)
• Table 74 South Korea femtech market, by end use, 2018 - 2030 (USD Million)
• Table 75 Thailand femtech market, by type, 2018 - 2030 (USD Million)
• Table 76 Thailand femtech market, by application, 2018 - 2030 (USD Million)
• Table 77 Thailand femtech market, by end use, 2018 - 2030 (USD Million)
• Table 78 Singapore femtech market, by type, 2018 - 2030 (USD Million)
• Table 79 Singapore femtech market, by application, 2018 - 2030 (USD Million)
• Table 80 Singapore femtech market, by end use, 2018 - 2030 (USD Million)
• Table 81 Latin America femtech market, by country, 2018 - 2030 (USD Million)
• Table 82 Latin America femtech market, by type, 2018 - 2030 (USD Million)
• Table 83 Latin America femtech market, by application, 2018 - 2030 (USD Million)
• Table 84 Latin America femtech market, by end use, 2018 - 2030 (USD Million)
• Table 85 Brazil femtech market, by type, 2018 - 2030 (USD Million)
• Table 86 Brazil femtech market, by application, 2018 - 2030 (USD Million)
• Table 87 Brazil femtech market, by end use, 2018 - 2030 (USD Million)
• Table 88 Argentina femtech market, by type, 2018 - 2030 (USD Million)
• Table 89 Argentina femtech market, by application, 2018 - 2030 (USD Million)
• Table 90 Argentina femtech market, by end use, 2018 - 2030 (USD Million)
• Table 91 Middle East & Africa femtech market, by country, 2018 - 2030 (USD Million)
• Table 92 Middle East & Africa femtech market, by type, 2018 - 2030 (USD Million)
• Table 93 Middle East & Africa femtech market, by application, 2018 - 2030 (USD Million)
• Table 94 Middle East & Africa femtech market, by end use, 2018 - 2030 (USD Million)
• Table 95 South Africa femtech market, by type, 2018 - 2030 (USD Million)
• Table 96 South Africa femtech market, by application, 2018 - 2030 (USD Million)
• Table 97 South Africa femtech market, by end use, 2018 - 2030 (USD Million)
• Table 98 Saudi Arabia femtech market, by type, 2018 - 2030 (USD Million)
• Table 99 Saudi Arabia femtech market, by application, 2018 - 2030 (USD Million)
• Table 100 Saudi Arabia femtech market, by end use, 2018 - 2030 (USD Million)
• Table 101 UAE femtech market, by type, 2018 - 2030 (USD Million)
• Table 102 UAE femtech market, by application, 2018 - 2030 (USD Million)
• Table 103 UAE femtech market, by end use, 2018 - 2030 (USD Million)
• Table 104 Kuwait femtech market, by type, 2018 - 2030 (USD Million)
• Table 105 Kuwait femtech market, by application, 2018 - 2030 (USD Million)
• Table 106 Kuwait femtech market, by end use, 2018 - 2030 (USD Million)
• Table 107 Israel femtech market, by type, 2018 - 2030 (USD Million)
• Table 108 Israel femtech market, by application, 2018 - 2030 (USD Million)
• Table 109 Israel femtech market, by end use, 2018 - 2030 (USD Million)

List of Figures

• Fig. 1 Market research process
• Fig. 2 Information procurement
• Fig. 3 Primary research pattern
• Fig. 4 Market research approaches
• Fig. 5 Value chain-based sizing & forecasting
• Fig. 6 Market formulation & validation
• Fig. 7 Market segmentation
• Fig. 8 Market snapshot
• Fig. 9 Segment snapshot
• Fig. 10 Competitive landscape snapshot
• Fig. 11 Market trends & outlook
• Fig. 12 Market driver relevance analysis (current & future impact)
• Fig. 13 Market restraint relevance analysis (current & future impact)
• Fig. 14 PESTLE analysis
• Fig. 15 Porter's five forces analysis
• Fig. 16 Femtech market: Type outlook and key takeaways
• Fig. 17 Femtech market: Type movement analysis
• Fig. 18 Devices market revenue, 2018 - 2030 (USD Million)
• Fig. 19 Software market revenue, 2018 - 2030 (USD Million)
• Fig. 20 Services market revenue, 2018 - 2030 (USD Million)
• Fig. 21 Consumer products market revenue, 2018 - 2030 (USD Million)
• Fig. 22 Femtech market: Application outlook and key takeaways
• Fig. 23 Femtech market: Application movement analysis
• Fig. 24 Pregnancy and nursing care market revenue, 2018 - 2030 (USD Million)
• Fig. 25 Reproductive health & contraception market revenue, 2018 - 2030 (USD Million)
• Fig. 26 Menstrual health market revenue, 2018 - 2030 (USD Million)
• Fig. 27 General health market revenue, 2018 - 2030 (USD Million)
• Fig. 28 Pelvic & uterine health market revenue, 2018 - 2030 (USD Million)
• Fig. 29 Sexual health market revenue, 2018 - 2030 (USD Million)
• Fig. 30 Womens wellness market revenue, 2018 - 2030 (USD Million)
• Fig. 31 Menopause care market revenue, 2018 - 2030 (USD Million)
• Fig. 32 Longevity & mental health market revenue, 2018 - 2030 (USD Million)
• Fig. 33 Femtech market: End Use outlook and key takeaways
• Fig. 34 Femtech market: End Use movement analysis
• Fig. 35 Direct to consumer market revenue, 2018 - 2030 (USD Million)
• Fig. 36 Hospitals market revenue, 2018 - 2030 (USD Million)
• Fig. 37 Surgical centers market revenue, 2018 - 2030 (USD Million)
• Fig. 38 Fertility clinics market revenue, 2018 - 2030 (USD Million)
• Fig. 39 Diagnostic centers market revenue, 2018 - 2030 (USD Million)
• Fig. 40 Others market revenue, 2018 - 2030 (USD Million)
• Fig. 41 Regional marketplace: Key takeaways
• Fig. 42 Regional outlook, 2023 & 2030
• Fig. 43 Femtech market: Region movement analysis
• Fig. 44 North America femtech market, 2018 - 2030 (USD Million)
• Fig. 45 U.S. key country dynamics
• Fig. 46 U.S. femtech market, 2018 - 2030 (USD Million)
• Fig. 47 Canada key country dynamics
• Fig. 48 Canada femtech market, 2018 - 2030 (USD Million)
• Fig. 49 Mexico key country dynamics
• Fig. 50 Mexico femtech market, 2018 - 2030 (USD Million)
• Fig. 51 Europe femtech market, 2018 - 2030 (USD Million)
• Fig. 52 U.K. key country dynamic
• Fig. 53 UK femtech market, 2018 - 2030 (USD Million)
• Fig. 54 Germany key country dynamic
• Fig. 55 Germany femtech market, 2018 - 2030 (USD Million)
• Fig. 56 France key country dynamic
• Fig. 57 France femtech market, 2018 - 2030 (USD Million)
• Fig. 58 Italy key country dynamic
• Fig. 59 Italy femtech market, 2018 - 2030 (USD Million)
• Fig. 60 Spain key country dynamic
• Fig. 61 Spain femtech market, 2018 - 2030 (USD Million)
• Fig. 62 Denmark key country dynamic
• Fig. 63 Denmark femtech market, 2018 - 2030 (USD Million)
• Fig. 64 Sweden key country dynamic
• Fig. 65 Sweden femtech market, 2018 - 2030 (USD Million)
• Fig. 66 Norway key country dynamic
• Fig. 67 Norway femtech market, 2018 - 2030 (USD Million)
• Fig. 68 Russia key country dynamic
• Fig. 69 Russia femtech market, 2018 - 2030 (USD Million)
• Fig. 70 Iceland key country dynamic
• Fig. 71 Iceland femtech market, 2018 - 2030 (USD Million)
• Fig. 72 Finland key country dynamic
• Fig. 73 Finland femtech market, 2018 - 2030 (USD Million)
• Fig. 74 Asia Pacific femtech market, 2018 - 2030 (USD Million)
• Fig. 75 China key country dynamic
• Fig. 76 China femtech market, 2018 - 2030 (USD Million)
• Fig. 77 Japan key country dynamic
• Fig. 78 Japan femtech market, 2018 - 2030 (USD Million)
• Fig. 79 India key country dynamic
• Fig. 80 India femtech market, 2018 - 2030 (USD Million)
• Fig. 81 South Korea key country dynamic
• Fig. 82 South Korea femtech market, 2018 - 2030 (USD Million)
• Fig. 83 Australia key country dynamic
• Fig. 84 Australia femtech market, 2018 - 2030 (USD Million)
• Fig. 85 Thailand key country dynamic
• Fig. 86 Thailand femtech market, 2018 - 2030 (USD Million)
• Fig. 87 Singapore key country dynamic
• Fig. 88 Singapore femtech market, 2018 - 2030 (USD Million)
• Fig. 89 Latin America femtech market, 2018 - 2030 (USD Million)
• Fig. 90 Brazil key country dynamic
• Fig. 91 Brazil femtech market, 2018 - 2030 (USD Million)
• Fig. 92 Argentina key country dynamic
• Fig. 93 Argentina femtech market, 2018 - 2030 (USD Million)
• Fig. 94 MEA femtech market, 2018 - 2030 (USD Million)
• Fig. 95 South Africa key country dynamic
• Fig. 96 South Africa femtech market, 2018 - 2030 (USD Million)
• Fig. 97 Saudi Arabia key country dynamic
• Fig. 98 Saudi Arabia femtech market, 2018 - 2030 (USD Million)
• Fig. 99 UAE key country dynamic
• Fig. 100 UAE femtech market, 2018 - 2030 (USD Million)
• Fig. 101 Kuwait key country dynamic
• Fig. 102 Kuwait femtech market, 2018 - 2030 (USD Million)
• Fig. 103 Israel key country dynamic
• Fig. 104 Israel femtech market, 2018 - 2030 (USD Million)
• Fig. 105 Company categorization
• Fig. 106 Strategy mapping
• Fig. 107 Company market position analysis

FemTech Market Growth & Trends:

The global FemTech market size is anticipated to reach USD 97.25 billion by 2030, expanding at a CAGR of 16.30% from 2024 to 2030, according to a new report by Grand View Research, Inc. Rising number of women's health issues and growing health consciousness indicates the growth potential of the market.

The increasing awareness about health among women and the proactive approach to addressing women's health issues will lead to significant market growth. Factors such as rising digital literacy, disposable income, widespread smartphone and internet use, digital health infrastructure, and the emergence of startups focusing on women's health are creating lucrative opportunities for both new and existing market players. The availability of smart wearable devices is also contributing to market development and growth. Health technology developers and investors are taking advantage of previously untapped opportunities and funding innovative product development strategies to address women's health issues.

Furthermore, the strategic initiatives by the major market players are anticipated to increase market growth during the forecast period. For instance, in June 2022, Flo Health launched Flo for Business, an inclusive strategy focused on women's health for employees. This new employee benefit provides comprehensive, science-based guidance on various reproductive health issues at every stage of life. The introduction of women's health apps aimed at educating and empowering employees to monitor their menstrual cycles, fertility, and overall reproductive health is expected to increase the adoption of such apps, thereby boosting the growth of the market.

FemTech solutions received significant exposure and witnessed a dramatic adoption rate by the healthcare fraternity and female users in maintaining lifestyles and understanding their bodies better. According to a study published in the Maternal and Child Health Journal in 2021, it stated approximately 77.9% of female respondents were using pregnancy care management apps during the pandemic. Market players are constantly focusing on their strategic initiatives to expand their competitive edge in the market. In addition, as per an article published in Fierce Healthcare, the FemTech industry attracted high investments in 2020. The digital health startups focused on women witnessed an increase in funding by around 105% in 2020. Hence, the COVID-19 pandemic impacted the market growth, and the market is estimated to witness an upward trend in the post-pandemic period.

FemTech Market Report Highlights:

• In terms of type, the devices segment dominated the market with a revenue share of 33.29% in 2023. This dominance reflects the increasing reliance on advanced medical devices tailored specifically for women's health needs, driven by rapid technological advancements in diagnostics and treatment options
• Based on the application, pregnancy and nursing care segment accounted for the largest revenue share in 2023. This growth is attributed to growing recognition of the importance of maternal health, which has led to a greater demand for tailored FemTech solutions that address specific health needs during pregnancy and nursing
• Based on the end-use, direct to consumer segment accounted for the maximum revenue share in 2023. The growth for the direct-to-consumer segment is expected to remain strong, with continuous innovations and increased funding for FemTech solutions that empower women to manage their health more effectively
• North America dominated the market in 2023, owing to improving digital health infrastructure, rising healthcare IT expenditure, growing smartphone integration, and the emergence of startups
• Flo is the most downloaded/subscribed app, with over 200 million downloads by 2021. This app majorly caters to period & fertility tracking
• Natural Cycles ad Clue are a few FDA approved digital contraceptive apps that use Bayesian modeling for the prediction of the most fertile days (The high-risk window)
• In February 2023, an AI-based chat application Ema app, previously called SocialMama inspired by ChatGPT has been released by a women's health start-up in Texas. Such advancements help in the increased adoption of FemTech apps, driving market growth in the region

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation & Scope
• 1.2. Segment Definitions
  • 1.2.1. Type
  • 1.2.2. Application
  • 1.2.3. End Use
• 1.3. Estimates and Forecast Timeline
• 1.4. Research Methodology
• 1.5. Information Procurement
  • 1.5.1. Purchased Database
  • 1.5.2. GVR's Internal Database
  • 1.5.3. Secondary Sources
  • 1.5.4. Primary Research
• 1.6. Information Analysis
  • 1.6.1. Data Analysis Models
• 1.7. Market Formulation & Data Visualization
• 1.8. Model Details
  • 1.8.1. Volume Price Analysis
• 1.9. List of Secondary Sources
• 1.10. Objectives

Chapter 2. Executive Summary

• 2.1. Market Snapshot
• 2.2. Segment Snapshot
• 2.3. Competitive Landscape Snapshot

Chapter 3. Market Variables, Trends, & Scope

• 3.1. Market Lineage Outlook
• 3.2. Market Dynamics
  • 3.2.1. Market Driver Analysis
    • 3.2.1.1. Rise in adoption of digital health solution
    • 3.2.1.2. Advancement in artificial intelligence and virtual assistance
    • 3.2.1.3. Growth in investments and funding in femtech industry
  • 3.2.2. Market Restraint Analysis
    • 3.2.2.1. Lack of awareness about femtech products and applications in developing nations
    • 3.2.2.2. Cybersecurity and privacy concerns
• 3.3. Business Environment Analysis
  • 3.3.1. Industry Analysis - Porter's Five Forces Analysis
    • 3.3.1.1. Supplier power
    • 3.3.1.2. Buyer power
    • 3.3.1.3. Substitution threat
    • 3.3.1.4. Threat of new entrant
    • 3.3.1.5. Competitive rivalry
  • 3.3.2. PESTLE Analysis

Chapter 4. Type Business Analysis

• 4.1. Type Market Share, 2023 & 2030
• 4.2. Type Segment Dashboard
• 4.3. Market Size & Forecasts and Trend Analysis, by Type, 2018 to 2030 (USD Million)
• 4.4. Devices
  • 4.4.1. Devices market estimates and forecasts, 2018 - 2030 (USD Million)
• 4.5. Software
  • 4.5.1. Software market estimates and forecasts, 2018 - 2030 (USD Million)
• 4.6. Services
  • 4.6.1. Services market estimates and forecasts, 2018 - 2030 (USD Million)
• 4.7. Digital Platforms
  • 4.7.1. Digital Platforms market estimates and forecasts, 2018 - 2030 (USD Million)
• 4.8. Consumer Products
  • 4.8.1. Consumer products market estimates and forecasts, 2018 - 2030 (USD Million)

Chapter 5. Application Business Analysis

• 5.1. Application Market Share, 2023 & 2030
• 5.2. Application Segment Dashboard
• 5.3. Market Size & Forecasts and Trend Analyses, by Application, 2018 to 2030 (USD Million)
• 5.4. Pregnancy and Nursing Care
  • 5.4.1. Pregnancy and nursing care market estimates and forecasts, 2018 - 2030 (USD Million)
• 5.5. Reproductive Health & Contraception
  • 5.5.1. Reproductive health & contraception market estimates and forecasts, 2018 - 2030 (USD Million)
• 5.6. Menstrual Health
  • 5.6.1. Menstrual health market estimates and forecasts, 2018 - 2030 (USD Million)
• 5.7. General Health
  • 5.7.1. General health market estimates and forecasts, 2018 - 2030 (USD Million)
• 5.8. Pelvic & Uterine Health
  • 5.8.1. Pelvic & uterine health market estimates and forecasts, 2018 - 2030 (USD Million)
• 5.9. Sexual Health
  • 5.9.1. Sexual health market estimates and forecasts, 2018 - 2030 (USD Million)
• 5.10. Women's Wellness
  • 5.10.1. Women's wellness market estimates and forecasts, 2018 - 2030 (USD Million)
• 5.11. Menopause Care
  • 5.11.1. Menopause care market estimates and forecasts, 2018 - 2030 (USD Million)
• 5.12. Longevity & Mental Health
  • 5.12.1. Longevity & mental health market estimates and forecasts, 2018 - 2030 (USD Million)

Chapter 6. End Use Business Analysis

• 6.1. End Use Market Share, 2023 & 2030
• 6.2. End Use Segment Dashboard
• 6.3. Market Size & Forecasts and Trend Analyses, by End Use, 2018 to 2030 (USD Million)
• 6.4. Direct To Consumer
  • 6.4.1. Direct to consumer market estimates and forecasts, 2018 - 2030 (USD Million)
• 6.5. Hospitals
  • 6.5.1. Hospitals market estimates and forecasts, 2018 - 2030 (USD Million)
• 6.6. Surgical Centers
  • 6.6.1. Surgical centers market estimates and forecasts, 2018 - 2030 (USD Million)
• 6.7. Fertility Clinics
  • 6.7.1. Fertility Clinics market estimates and forecasts, 2018 - 2030 (USD Million)
• 6.8. Diagnostic Centers
  • 6.8.1. Diagnostic Centers market estimates and forecasts, 2018 - 2030 (USD Million)
• 6.9. Others
  • 6.9.1. Others market estimates and forecasts, 2018 - 2030 (USD Million)

Chapter 7. Regional Estimates & Trend Analysis by Type, Application & End Use

• 7.1. Regional Market Share Analysis, 2023 & 2030
• 7.2. Regional Market Dashboard
• 7.3. Market Size, & Forecasts Trend Analysis, 2018 to 2030:
• 7.4. North America
  • 7.4.1. North America femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.4.2. U.S.
    • 7.4.2.1. Key country dynamic
    • 7.4.2.2. Regulatory framework
    • 7.4.2.3. Competitive insights
    • 7.4.2.4. U.S. femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.4.3. Canada
    • 7.4.3.1. Key country dynamic
    • 7.4.3.2. Regulatory framework
    • 7.4.3.3. Competitive insights
    • 7.4.3.4. Canada femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.4.4. Mexico
    • 7.4.4.1. Key country dynamic
    • 7.4.4.2. Regulatory framework
    • 7.4.4.3. Competitive insights
    • 7.4.4.4. Mexico femtech market estimates and forecasts, 2018 - 2030 (USD Million)
• 7.5. Europe
  • 7.5.1. Europe femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.5.2. Germany
    • 7.5.2.1. Key country dynamic
    • 7.5.2.2. Regulatory framework
    • 7.5.2.3. Competitive insights
    • 7.5.2.4. Germany femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.5.3. UK
    • 7.5.3.1. Key country dynamic
    • 7.5.3.2. Regulatory framework
    • 7.5.3.3. Competitive insights
    • 7.5.3.4. UK femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.5.4. France
    • 7.5.4.1. Key country dynamic
    • 7.5.4.2. Regulatory framework
    • 7.5.4.3. Competitive insights
    • 7.5.4.4. France femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.5.5. Italy
    • 7.5.5.1. Key country dynamic
    • 7.5.5.2. Regulatory framework
    • 7.5.5.3. Competitive insights
    • 7.5.5.4. Italy femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.5.6. Spain
    • 7.5.6.1. Key country dynamic
    • 7.5.6.2. Regulatory framework
    • 7.5.6.3. Competitive insights
    • 7.5.6.4. Spain femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.5.7. Denmark
    • 7.5.7.1. Key country dynamic
    • 7.5.7.2. Regulatory framework
    • 7.5.7.3. Competitive insights
    • 7.5.7.4. Denmark femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.5.8. Sweden
    • 7.5.8.1. Key country dynamic
    • 7.5.8.2. Regulatory framework
    • 7.5.8.3. Competitive insights
    • 7.5.8.4. Sweden femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.5.9. Norway
    • 7.5.9.1. Key country dynamic
    • 7.5.9.2. Regulatory framework
    • 7.5.9.3. Competitive insights
    • 7.5.9.4. Norway femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.5.10. Russia
    • 7.5.10.1. Key country dynamic
    • 7.5.10.2. Regulatory framework
    • 7.5.10.3. Competitive insights
    • 7.5.10.4. Norway femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.5.11. Iceland
    • 7.5.11.1. Key country dynamic
    • 7.5.11.2. Regulatory framework
    • 7.5.11.3. Competitive insights
    • 7.5.11.4. Norway femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.5.12. Finland
    • 7.5.12.1. Key country dynamic
    • 7.5.12.2. Regulatory framework
    • 7.5.12.3. Competitive insights
    • 7.5.12.4. Norway femtech market estimates and forecasts, 2018 - 2030 (USD Million)
• 7.6. Asia Pacific
  • 7.6.1. Asia Pacific femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.6.2. Japan
    • 7.6.2.1. Key country dynamic
    • 7.6.2.2. Regulatory framework
    • 7.6.2.3. Competitive insights
    • 7.6.2.4. Japan femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.6.3. China
    • 7.6.3.1. Key country dynamic
    • 7.6.3.2. Regulatory framework
    • 7.6.3.3. Competitive insights
    • 7.6.3.4. China femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.6.4. India
    • 7.6.4.1. Key country dynamic
    • 7.6.4.2. Regulatory framework
    • 7.6.4.3. Competitive insights
    • 7.6.4.4. India femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.6.5. South Korea
    • 7.6.5.1. Key country dynamic
    • 7.6.5.2. Regulatory framework
    • 7.6.5.3. Competitive insights
    • 7.6.5.4. South Korea femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.6.6. Australia
    • 7.6.6.1. Key country dynamic
    • 7.6.6.2. Regulatory framework
    • 7.6.6.3. Competitive insights
    • 7.6.6.4. Australia femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.6.7. Thailand
    • 7.6.7.1. Key country dynamic
    • 7.6.7.2. Regulatory framework
    • 7.6.7.3. Competitive insights
    • 7.6.7.4. Thailand femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.6.8. Singapore
    • 7.6.8.1. Key country dynamic
    • 7.6.8.2. Regulatory framework
    • 7.6.8.3. Competitive insights
    • 7.6.8.4. Thailand femtech market estimates and forecasts, 2018 - 2030 (USD Million)
• 7.7. Latin America
  • 7.7.1. Latin America femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.7.2. Brazil
    • 7.7.2.1. Key country dynamic
    • 7.7.2.2. Regulatory framework
    • 7.7.2.3. Competitive insights
    • 7.7.2.4. Brazil femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.7.3. Argentina
    • 7.7.3.1. Key country dynamic
    • 7.7.3.2. Regulatory framework
    • 7.7.3.3. Competitive insights
    • 7.7.3.4. Argentina femtech market estimates and forecasts, 2018 - 2030 (USD Million)
• 7.8. MEA
  • 7.8.1. MEA femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.8.2. South Africa
    • 7.8.2.1. Key country dynamic
    • 7.8.2.2. Regulatory framework
    • 7.8.2.3. Competitive insights
    • 7.8.2.4. South Africa femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.8.3. Saudi Arabia
    • 7.8.3.1. Key country dynamic
    • 7.8.3.2. Regulatory framework
    • 7.8.3.3. Competitive insights
    • 7.8.3.4. Saudi Arabia femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.8.4. UAE
    • 7.8.4.1. Key country dynamic
    • 7.8.4.2. Regulatory framework
    • 7.8.4.3. Competitive insights
    • 7.8.4.4. UAE femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.8.5. Kuwait
    • 7.8.5.1. Key country dynamic
    • 7.8.5.2. Regulatory framework
    • 7.8.5.3. Competitive insights
    • 7.8.5.4. Kuwait femtech market estimates and forecasts, 2018 - 2030 (USD Million)
  • 7.8.6. Israel
    • 7.8.6.1. Key country dynamic
    • 7.8.6.2. Regulatory framework
    • 7.8.6.3. Competitive insights
    • 7.8.6.4. Kuwait femtech market estimates and forecasts, 2018 - 2030 (USD Million)

Chapter 8. Competitive Landscape

• 8.1. Participant Overview
• 8.2. Company Market Position Analysis
• 8.3. Company Categorization
• 8.4. Strategy Mapping
• 8.5. Company Profiles/Listing
  • 8.5.1. Chiaro Technology Limited
    • 8.5.1.1. Overview
    • 8.5.1.2. Financial performance
    • 8.5.1.3. Service benchmarking
    • 8.5.1.4. Strategic initiatives
  • 8.5.2. HeraMED
    • 8.5.2.1. Overview
    • 8.5.2.2. Financial performance
    • 8.5.2.3. Service benchmarking
    • 8.5.2.4. Strategic initiatives
  • 8.5.3. Flo Health, Inc.
    • 8.5.3.1. Overview
    • 8.5.3.2. Financial performance
    • 8.5.3.3. Service benchmarking
    • 8.5.3.4. Strategic initiatives
  • 8.5.4. Natural Cycles USA Corp
    • 8.5.4.1. Overview
    • 8.5.4.2. Financial performance
    • 8.5.4.3. Service benchmarking
    • 8.5.4.4. Strategic initiatives
  • 8.5.5. Glow, Inc
    • 8.5.5.1. Overview
    • 8.5.5.2. Financial performance
    • 8.5.5.3. Service benchmarking
    • 8.5.5.4. Strategic initiatives
  • 8.5.6. Allara Health
    • 8.5.6.1. Overview
    • 8.5.6.2. Financial performance
    • 8.5.6.3. Service benchmarking
    • 8.5.6.4. Strategic initiatives
  • 8.5.7. NUVO Inc.
    • 8.5.7.1. Overview
    • 8.5.7.2. Financial performance
    • 8.5.7.3. Service benchmarking
    • 8.5.7.4. Strategic initiatives
  • 8.5.8. Bloomlife
    • 8.5.8.1. Overview
    • 8.5.8.2. Financial performance
    • 8.5.8.3. Service benchmarking
    • 8.5.8.4. Strategic initiatives
  • 8.5.9. Syrona Health
    • 8.5.9.1. Overview
    • 8.5.9.2. Financial performance
    • 8.5.9.3. Service benchmarking
    • 8.5.9.4. Strategic initiatives
  • 8.5.10. Sirona Hygiene Private Limited
    • 8.5.10.1. Overview
    • 8.5.10.2. Financial performance
    • 8.5.10.3. Service benchmarking
    • 8.5.10.4. Strategic initiatives
  • 8.5.11. Samplytics Technologies Private Limited
    • 8.5.11.1. Overview
    • 8.5.11.2. Financial performance
    • 8.5.11.3. Service benchmarking
    • 8.5.11.4. Strategic initiatives
  • 8.5.12. iSono Health, Inc.
    • 8.5.12.1. Overview
    • 8.5.12.2. Financial performance
    • 8.5.12.3. Service benchmarking
    • 8.5.12.4. Strategic initiatives
  • 8.5.13. Athena Feminine Technologies
    • 8.5.13.1. Overview
    • 8.5.13.2. Financial performance
    • 8.5.13.3. Service benchmarking
    • 8.5.13.4. Strategic initiatives