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農業用換気装置の市場規模、シェア、動向分析レポート：製品別、用途別、地域別、セグメント予測、2023年～2030年

Agricultural Ventilation Fans Market Size, Share & Trends Analysis Report By Product, By Application (Dairy/Livestock, Equine, Greenhouse), By Region (North America, Europe, APAC, South America, MEA) And Segment Forecasts, 2023 - 2030
出版日: | 発行: Grand View Research | ページ情報: 英文 80 Pages | 納期: 2～10営業日

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農業用換気装置の市場規模、シェア、動向分析レポート：製品別、用途別、地域別、セグメント予測、2023年～2030年
出版日: 2023年12月05日
発行: Grand View Research
ページ情報: 英文 80 Pages
納期: 2～10営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

農業用換気装置市場の成長と動向：

世界の農業用換気装置市場規模は2030年に16億米ドルとなり、2023年から2030年にかけてCAGR9.7％で拡大すると予測されています。

室内農業における空気循環の重要性に関する生産者の意識の高まりが、市場を牽引する主な要因の1つです。換気と空気循環は、農業環境において熱圧を調整し臭気を抑制するための重要な要素です。夏場の熱圧力は、牛、豚、豚、その他の家禽を含む家畜に有害な影響を及ぼし、生産性と農産物の品質に影響を与える可能性があります。さらに、換気扇は農業環境における臭気を抑制し、環境を清潔に保つのに役立ちます。

空気の質は、家畜や牛の健康を維持するための重要な要因です。農業用換気システムは、所望の温度を維持し、湿度のバランスを保ち、空気から有害な粒子やガスを除去することにより、農業環境を清潔で安全に保つのに役立ちます。さらに、装置は、植物の要件に従って二酸化炭素濃度を制御することにより、温室内の安定した植物の成長を保証します。したがって、この機械装置を定期的に使用することで、生産性が向上します。

農業用通気孔システムは、世界的に気候条件が絶えず変化しているため、屋内農業では必須条件です。屋内農業は今後5年間でCAGR 9.2％を記録すると予想されており、その結果、この装置の需要を生み出しています。屋内農業は都市型農法であるため、換気システムを使用することで環境の制約を取り除くことができます。これらのファンは、内部から外部への適切な空気交換を確実にし、効果的な空気の移動と冷却をもたらします。この地域の不利な土地と気候条件により、中東の生産者はますます管理された農法を好むようになっており、今後数年間でこの装置のメーカーに計り知れない成長機会を提供しています。

農業用換気装置市場のレポートハイライト

  • 生産者の間で室内農業の人気が高まっているため、予測期間中に市場は大幅な成長が見込まれます。
  • 循環ファンセグメントは、農業セットアップにおける熱圧の調整と臭気の制御の差し迫った必要性により、2019年に最大の収益シェアを占めました。
  • 酪農/畜産セグメントは、米国、英国、中国、ドイツなどの主要市場で家畜の人口が増加しているため、最も急成長するセグメントとして浮上すると予想されています。
  • アジア太平洋地域は、予測期間中に最も速い成長を記録すると予想されています。これは主に、人口の増加、代替農法の採用に対する農家の切迫したニーズ、消費者の消費パターンの変化によるものです。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 農業用換気装置市場の変数、動向、範囲

  • 市場系統の見通し
  • 業界のバリューチェーン分析
  • 市場力学
    • 市場促進要因分析
    • 市場抑制要因分析
    • 市場機会分析
  • 農業用換気装置市場分析ツール
    • 業界分析- ポーターのファイブフォース分析
    • PESTEL分析

第4章 農業用換気装置市場：製品の推定・動向分析

  • 農業用換気装置市場：重要なポイント
  • 農業用換気装置市場：動向と市場シェア分析、2022年および2030年
  • 循環ファン
  • ダクトファン
  • 排気ファン
  • 携帯ファン
  • その他

第5章 農業用換気装置市場：用途の推定・動向分析

  • 農業用換気装置市場：重要なポイント
  • 農業用換気装置市場：動向と市場シェア分析、2022年および2030年
  • 乳製品・畜産
  • ウマ
  • 温室
  • その他

第6章 農業用換気装置市場：地域の推定・動向分析

  • 地域別の見通し
  • 地域別の農業用換気装置市場：重要なポイント
  • 北米
    • 北米市場推計・予測、2017年から2030年まで
    • 米国
    • カナダ
  • 欧州
    • 欧州市場推計・予測、2017年から2030年まで
    • 英国
    • ドイツ
    • フランス
  • アジア太平洋地域
    • アジア太平洋市場推計・予測、2017年から2030年まで
    • 日本
    • 中国
    • インド
    • オーストラリア
    • 韓国
  • ラテンアメリカ
    • ラテンアメリカ市場推計・予測、2017年から2030年まで
    • ブラジル
    • メキシコ
  • 中東・アフリカ
    • アジア太平洋市場推計・予測、2017年から2030年まで
    • サウジアラビア
    • 南アフリカ
    • アラブ首長国連邦

第7章 競合情勢

  • 主要市場参入企業による最近の動向と影響分析
  • 市場参入企業の分類
    • AirMax Fans
    • American Coolair Corp.
    • Bigass Fans (Delta T, LLC)
    • Multi-Wing America, Inc.
    • OSBORNE INDUSTRIES INC.
    • QC Supply, A PS Operating Company LLC
    • Schaefer
    • Vostermans Ventilation
    • New York Blower Company
    • ebm-papst
図表

List of Tables

  • Table 1 List of abbreviations
  • Table 2 North America agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 3 North America agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 4 North America agricultural ventilation fans market, by region, 2017 to 2030 (USD Million)
  • Table 5 U.S. agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 6 U.S. agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 7 Canada agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 8 Canada agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 9 Europe agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 10 Europe agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 11 Europe agricultural ventilation fans market, by region, 2017 to 2030 (USD Million)
  • Table 12 Germany agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 13 Germany agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 14 UK agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 15 UK agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 16 France agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 17 France agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 18 Asia Pacific agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 19 Asia Pacific agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 20 Asia Pacific agricultural ventilation fans market, by region, 2017 to 2030 (USD Million)
  • Table 21 China agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 22 China agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 23 Japan agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 24 Japan agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 25 India agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 26 India agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 27 Australia agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 28 Australia agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 29 South Korea agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 30 South Korea agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 31 Latin America agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 32 Latin America agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 33 Latin America agricultural ventilation fans market, by region, 2017 to 2030 (USD Million)
  • Table 34 Brazil agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 35 Brazil agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 36 Mexico agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 37 Mexico agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 38 Middle East and Africa agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 39 Middle East and Africa agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 40 Middle East and Africa agricultural ventilation fans market, by region, 2017 to 2030 (USD Million)
  • Table 41 South Africa agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 42 South Africa agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 43 Saudi Arabia agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 44 Saudi Arabia agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)
  • Table 45 UAE agricultural ventilation fans market, by product, 2017 - 2030 (USD Million)
  • Table 46 UAE agricultural ventilation fans market, by application, 2017 - 2030 (USD Million)

List of Figures

  • Fig. 1 Market research process
  • Fig. 2 Data triangulation techniques
  • Fig. 3 Primary research pattern
  • Fig. 4 Market research approaches
  • Fig. 5 Value-chain-based sizing & forecasting
  • Fig. 6 QFD modeling for market share assessment
  • Fig. 7 Market formulation & validation
  • Fig. 8 Agricultural ventilation fans: Market outlook
  • Fig. 9 Agricultural ventilation fans: Competitive insights
  • Fig. 10 Parent market outlook
  • Fig. 11 Related/ancillary market outlook
  • Fig. 12 Penetration and growth prospect mapping
  • Fig. 13 Industry value chain analysis
  • Fig. 14 Agricultural ventilation fans market driver impact
  • Fig. 15 Agricultural ventilation fans market restraint impact
  • Fig. 16 Agricultural ventilation fans market strategic initiatives analysis
  • Fig. 17 Agricultural ventilation fans market: Product movement analysis
  • Fig. 18 Agricultural ventilation fans market: Product outlook and key takeaways
  • Fig. 19 Circulation fans market estimates and forecasts, 2017 - 2030
  • Fig. 20 Duct fans market estimates and forecasts, 2017 - 2030
  • Fig. 21 Exhaust fans market estimates and forecasts, 2017 - 2030
  • Fig. 22 Portable fans market estimates and forecasts, 2017 - 2030
  • Fig. 23 Others market estimates and forecasts, 2017 - 2030
  • Fig. 24 Agricultural ventilation fans market: Application movement analysis
  • Fig. 25 Agricultural ventilation fans market: Application outlook and key takeaways
  • Fig. 26 Dairy/Livestock market estimates and forecasts, 2017 - 2030
  • Fig. 27 Equine market estimates and forecasts, 2017 - 2030
  • Fig. 28 Greenhouse market estimates and forecasts, 2017 - 2030
  • Fig. 29 Others market estimates and forecasts, 2017 - 2030
  • Fig. 30 Global agricultural ventilation fans market: Regional movement analysis
  • Fig. 31 Global agricultural ventilation fans market: Regional outlook and key takeaways
  • Fig. 32 North America market estimates and forecasts, 2017 - 2030
  • Fig. 33 U.S. market estimates and forecasts, 2017 - 2030
  • Fig. 34 Canada market estimates and forecasts, 2017 - 2030
  • Fig. 35 Europe market estimates and forecasts, 2017 - 2030
  • Fig. 36 UK market estimates and forecasts, 2017 - 2030
  • Fig. 37 Germany market estimates and forecasts, 2017 - 2030
  • Fig. 38 France market estimates and forecasts, 2017 - 2030
  • Fig. 39 Asia Pacific market estimates and forecasts, 2017 - 2030
  • Fig. 40 Japan market estimates and forecasts, 2017 - 2030
  • Fig. 41 China market estimates and forecasts, 2017 - 2030
  • Fig. 42 India market estimates and forecasts, 2017 - 2030
  • Fig. 43 Australia market estimates and forecasts, 2017 - 2030
  • Fig. 44 South Korea market estimates and forecasts, 2017 - 2030
  • Fig. 45 Latin America market estimates and forecasts, 2017 - 2030
  • Fig. 46 Brazil market estimates and forecasts, 2017 - 2030
  • Fig. 47 Mexico market estimates and forecasts, 2017 - 2030
  • Fig. 48 Middle East and Africa market estimates and forecasts, 2017 - 2030
  • Fig. 49 Saudi Arabia market estimates and forecasts, 2017 - 2030
  • Fig. 50 South Africa market estimates and forecasts, 2017 - 2030
  • Fig. 51 UAE market estimates and forecasts, 2017 - 2030
目次
Product Code: GVR-4-68039-311-1

Agricultural Ventilation Fans Market Growth & Trends:

The global agricultural ventilation fans market size was valued at USD 1.6 billion in 2030 and is expected to expand at a compound annual growth rate (CAGR) of 9.7% from 2023 to 2030. The growing awareness among growers regarding the importance of air circulation in indoor farming is one of the major factors driving the market. Ventilation and air circulation are of key factors in agricultural environments for regulating heat pressure and controlling odor. The heat pressures during the summers can have a detrimental effect on the animals, including cow, hog, pig and other poultry, affecting the productivity and the quality of the produce. Further, ventilation fans help control odor in agricultural environments, keeping the environment clean.

Air quality is a crucial factor for maintaining health of livestock or cattle. The agriculture ventilation system helps keep the agriculture environment clean and safe by maintaining the desired temperature, keeping humidity in balance, and removing harmful particles and gases from the air. In addition, the device ensures consistent plant growth in greenhouses by controlling carbon dioxide concentration as per the requirement of plants. Therefore, the regular use of the mechanical device ensures enhanced productivity.

The agricultural vent system is a prerequisite in indoor farming due to the continuously changing climatic conditions globally. Indoor farming is expected to witness a CAGR of 9.2% over next five years, consequently generating demand for the device. Indoor farming, being an urban farming method, removes the environmental constraints by using the vent system. These fans help ensure proper air exchange from inside to outside and vice versa, resulting in effective air movement and cooling. With unfavorable land and climatic condition in the region, the growers in Middle East are increasingly favoring controlled agricultural practices, offering immense growth opportunities for the manufacturers of the device in the coming years.

Agricultural Ventilation Fans Market Report Highlights:

  • The market is anticipated to witness substantial growth during the forecast period due to the growing popularity of indoor farming practices among growers
  • The circulation fans segment accounted for the largest revenue share in 2019 owing to the imminent need for regulating heat pressure and controlling odor in the agriculture set-up
  • The dairy/livestock segment is expected to emerge as the fastest-growing segment due to the increasing population of livestock in major markets such as the U.S., the U.K., China, and Germany
  • Asia Pacific is expected to register fastest growth over the forecast period. This is majorly attributable to the rising population, imminent need among farmers to adopt alternative farming practices, and changing consumption patterns of consumers in the region

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
    • 1.1.1. Product
    • 1.1.2. Application
    • 1.1.3. Regional scope
    • 1.1.4. Estimates and forecast timeline
  • 1.2. Research Methodology
  • 1.3. Information Procurement
    • 1.3.1. Purchased database
    • 1.3.2. GVR's internal database
    • 1.3.3. Secondary sources
    • 1.3.4. Primary research
    • 1.3.5. Details of primary research
  • 1.4. Information or Data Analysis
  • 1.5. Market Formulation & Validation
  • 1.6. Model Details
  • 1.7. List of Secondary Sources
  • 1.8. List of Primary Sources
  • 1.9. Objectives

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segment Outlook
    • 2.2.1. Product outlook
    • 2.2.2. Application outlook
    • 2.2.3. Regional outlook
  • 2.3. Competitive Insights

Chapter 3. Agricultural Ventilation Fans Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Industry Value Chain Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market driver analysis
    • 3.3.2. Market restraint analysis
    • 3.3.3. Market opportunity analysis
  • 3.4. Agricultural Ventilation Fans Market Analysis Tools
    • 3.4.1. Industry analysis - Porter's Five Forces
      • 3.4.1.1. Supplier power
      • 3.4.1.2. Buyer power
      • 3.4.1.3. Substitution threat
      • 3.4.1.4. Threat of new entrant
      • 3.4.1.5. Competitive rivalry
    • 3.4.2. PESTEL analysis
      • 3.4.2.1. Political landscape
      • 3.4.2.2. Technological landscape
      • 3.4.2.3. Economic landscape
      • 3.4.2.4. Social landscape

Chapter 4. Agricultural Ventilation Fans Market: Product Estimates & Trend Analysis

  • 4.1. Agricultural Ventilation Fans Market: Key Takeaways
  • 4.2. Agricultural Ventilation Fans Market: Movement & Market Share Analysis, 2022 & 2030
  • 4.3. Circulation Fans
    • 4.3.1. Circulation fans market estimates and forecasts, 2017 to 2030 (USD Million)
  • 4.4. Duct Fans
    • 4.4.1. Duct fans market estimates and forecasts, 2017 to 2030 (USD Million)
  • 4.5. Exhaust Fans
    • 4.5.1. Exhaust fans market estimates and forecasts, 2017 to 2030 (USD Million)
  • 4.6. Portable Fans
    • 4.6.1. Portable fans market estimates and forecasts, 2017 to 2030 (USD Million)
  • 4.7. Others
    • 4.7.1. Others market estimates and forecasts, 2017 to 2030 (USD Million)

Chapter 5. Agricultural Ventilation Fans Market: Application Estimates & Trend Analysis

  • 5.1. Agricultural Ventilation Fans Market: Key Takeaways
  • 5.2. Agricultural Ventilation Fans Market: Movement & Market Share Analysis, 2022 & 2030
  • 5.3. Dairy/Livestock
    • 5.3.1. Dairy/Livestock market estimates and forecasts, 2017 to 2030 (USD Million)
  • 5.4. Equine
    • 5.4.1. Equine market estimates and forecasts, 2017 to 2030 (USD Million)
  • 5.5. Greenhouse
    • 5.5.1. Greenhouse market estimates and forecasts, 2017 to 2030 (USD Million)
  • 5.6. Others
    • 5.6.1. Others market estimates and forecasts, 2017 to 2030 (USD Million)

Chapter 6. Agricultural Ventilation Fans Market: Regional Estimates & Trend Analysis

  • 6.1. Regional Outlook
  • 6.2. Agricultural Ventilation Fans Market by Region: Key Takeaway
  • 6.3. North America
    • 6.3.1. North America market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.3.2. U.S.
      • 6.3.2.1. U.S. market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.3.3. Canada
      • 6.3.3.1. Canada market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
  • 6.4. Europe
    • 6.4.1. Europe market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.4.2. UK
      • 6.4.2.1. UK market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.4.3. Germany
      • 6.4.3.1. Germany market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.4.4. France
      • 6.4.4.1. France market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
  • 6.5. Asia Pacific
    • 6.5.1. Asia Pacific market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.5.2. Japan
      • 6.5.2.1. Japan market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.5.3. China
      • 6.5.3.1. China market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.5.4. India
      • 6.5.4.1. India market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.5.5. Australia
      • 6.5.5.1. Australia market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.5.6. South Korea
      • 6.5.6.1. South Korea market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
  • 6.6. Latin America
    • 6.6.1. Latin America market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.6.2. Brazil
      • 6.6.2.1. Brazil market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.6.3. Mexico
      • 6.6.3.1. Mexico market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
  • 6.7. MEA
    • 6.7.1. Asia Pacific market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.7.2. Saudi Arabia
      • 6.7.2.1. Saudi Arabia market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.7.3. South Africa
      • 6.7.3.1. South Africa market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.7.4. UAE
      • 6.7.4.1. UAE market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)

Chapter 7. Competitive Landscape

  • 7.1. Recent Developments & Impact Analysis, By Key Market Participants
  • 7.2. Market Participant Categorization
    • 7.2.1. AirMax Fans
      • 7.2.1.1. Company overview
      • 7.2.1.2. Financial performance
      • 7.2.1.3. Product benchmarking
      • 7.2.1.4. Strategic initiatives
    • 7.2.2. American Coolair Corp.
      • 7.2.2.1. Company overview
      • 7.2.2.2. Financial performance
      • 7.2.2.3. Product benchmarking
      • 7.2.2.4. Strategic initiatives
    • 7.2.3. Bigass Fans (Delta T, LLC)
      • 7.2.3.1. Company overview
      • 7.2.3.2. Financial performance
      • 7.2.3.3. Product benchmarking
      • 7.2.3.4. Strategic initiatives
    • 7.2.4. Multi-Wing America, Inc.
      • 7.2.4.1. Company overview
      • 7.2.4.2. Financial performance
      • 7.2.4.3. Product benchmarking
      • 7.2.4.4. Strategic initiatives
    • 7.2.5. OSBORNE INDUSTRIES INC.
      • 7.2.5.1. Company overview
      • 7.2.5.2. Financial performance
      • 7.2.5.3. Product benchmarking
      • 7.2.5.4. Strategic initiatives
    • 7.2.6. QC Supply, A PS Operating Company LLC
      • 7.2.6.1. Company overview
      • 7.2.6.2. Financial performance
      • 7.2.6.3. Product benchmarking
      • 7.2.6.4. Strategic initiatives
    • 7.2.7. Schaefer
      • 7.2.7.1. Company overview
      • 7.2.7.2. Financial performance
      • 7.2.7.3. Product benchmarking
      • 7.2.7.4. Strategic initiatives
    • 7.2.8. Vostermans Ventilation
      • 7.2.8.1. Company overview
      • 7.2.8.2. Financial performance
      • 7.2.8.3. Product benchmarking
      • 7.2.8.4. Strategic initiatives
    • 7.2.9. New York Blower Company
      • 7.2.9.1. Company overview
      • 7.2.9.2. Financial performance
      • 7.2.9.3. Product benchmarking
      • 7.2.9.4. Strategic initiatives
    • 7.2.10. ebm-papst
      • 7.2.10.1. Company overview
      • 7.2.10.2. Financial performance
      • 7.2.10.3. Product benchmarking
      • 7.2.10.4. Strategic initiatives