デフォルト表紙
市場調査レポート
商品コード
1375896

ヒューマンマシンインターフェース市場規模、シェア、動向分析レポート:製品別、用途別、地域別、セグメント予測、2023年~2030年

Human Machine Interface Market Size, Share & Trends Analysis Report By Product (Display Terminals, Interface Software, Industrial PCs, Others), By Application, By Region, And Segment Forecasts, 2023 - 2030

出版日: | 発行: Grand View Research | ページ情報: 英文 70 Pages | 納期: 2~10営業日

● お客様のご希望に応じて、既存データの加工や未掲載情報(例:国別セグメント)の追加などの対応が可能です。  詳細はお問い合わせください。

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=156.76円
ヒューマンマシンインターフェース市場規模、シェア、動向分析レポート:製品別、用途別、地域別、セグメント予測、2023年~2030年
出版日: 2023年10月06日
発行: Grand View Research
ページ情報: 英文 70 Pages
納期: 2~10営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

ヒューマンマシンインターフェース市場の成長と動向:

Grand View Research, Inc.の最新レポートによると、ヒューマンマシンインタフェースの世界市場規模は、2023年から2030年にかけてCAGR 10.4%を記録し、2030年には116億米ドルに達する見込みです。

マルチベンダー環境管理能力を統合するHMIプログラミングソフトウェアの新興国市場の開拓は、今後数年間の市場成長を促進すると予想されます。加えて、過酷な気候で動作する石油・ガスや水処理装置でのHMIの幅広い使用とともに、遠隔操作などの利点が提供されることも、製品需要を大幅に押し上げる可能性があります。このため、各社はより優れた耐摩耗性を持つデバイスの開発にも取り組んでいます。

すべての接続機器間のデータ交換のためのプロトコル変換の動向は、HMI市場の成長をさらに促進すると予想されます。さらに、オープン・プラットフォーム・アーキテクチャ(OPA)のような技術的進歩により、移行プロセスが改善されることも、今後数年間の需要に拍車をかける可能性が高いです。

HMIを組み込むための業務プロセス変更の必要性の高まりや、高額な先行投資といった要因は、市場開拓に悪影響を及ぼす可能性があります。さらに、経験豊富な専門家の不足とともに、経営陣や下級スタッフのHMIに関する意識も業界の成長に影響を与える可能性があります。

ヒューマンマシンインターフェース市場レポートハイライト

  • インターフェイスソフトウェアは2022年に大幅な収益シェアを占めました。これは、PCベースのオープンソース監視・制御システムの採用が世界的に増加しているためと考えられます。
  • 産業用モノのインターネットの出現とともに、新しく革新的なディスプレイが開発され、ディスプレイ端末分野のさらなる成長に寄与する可能性があります。
  • 石油・ガスは支配的なアプリケーションとして浮上し、予測期間中に11.4%以上の著しいCAGRを記録します。これは、特定の問題を克服するための監視機能を更新することなく、パイプライン内の情報の流れに関してHMIが提供するメリットにより、石油・ガスセクターからの需要が増加しているためと考えられます。
  • HMIは、ADAS、ACC、LDWなどのソリューションを統合することで、 促進要因の安全性とセキュリティに関するいくつかの利点を提供し、自動車業界における需要を促進すると予想されています。
  • 北米のHMI市場は、2022年の消費量の29.3%以上を占め、大半のシェアを占めると推定されます。さらに、アジア太平洋地域は今後数年間で高い成長を示すと予想されています。これは、この地域の人件費と原材料の高い入手可能性を活用するために、製造工程が発展途上地域に移行しているためと考えられます。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 ヒューマンマシンインターフェイス(HMI)の市場変数、動向、範囲

  • 市場系統の見通し
  • 業界のバリューチェーン分析
  • 市場力学
    • 市場促進要因分析
    • 市場抑制要因分析
    • 市場機会分析
  • ヒューマンマシンインターフェイス(HMI)市場分析ツール
    • 業界分析- ポーターのファイブフォース分析
    • PESTEL分析

第4章 ヒューマンマシンインターフェイス(HMI)市場:製品推定・動向分析

  • ヒューマンマシンインターフェイス(HMI)市場:重要なポイント
  • ヒューマンマシンインターフェイス(HMI)市場:動向と市場シェア分析、2022年および2030年
  • ディスプレイターミナル
  • インターフェースソフトウェア
  • 産業用PC
  • その他

第5章 ヒューマンマシンインターフェイス(HMI)市場:アプリケーションの推定・動向分析

  • ヒューマンマシンインターフェイス(HMI)市場:重要なポイント
  • ヒューマンマシンインターフェイス(HMI)市場:動向と市場シェア分析、2022年および2030年
  • 自動車
  • 食品・飲料
  • 石油ガス
  • 包装
  • その他

第6章 ヒューマンマシンインターフェイス(HMI)市場:地域別の推定・動向分析

  • 地域別の見通し
  • 地域別ヒューマンマシンインターフェイス(HMI)市場:重要なポイント
  • 北米
    • 市場推計・予測、2017年から2030年まで
    • 米国
    • カナダ
  • 欧州
    • 英国
    • ドイツ
    • フランス
  • アジア太平洋地域
    • 日本
    • 中国
    • インド
    • オーストラリア
    • 韓国
  • ラテンアメリカ
    • ブラジル
    • メキシコ
  • 中東・アフリカ
    • サウジアラビア
    • 南アフリカ
    • アラブ首長国連邦

第7章 競合情勢

  • 主要市場参入企業による最近の動向と影響分析
  • 市場参入企業の分類
    • Yokogawa India Ltd.
    • Rockwell Automation
    • Seimens
    • OMRON Corporation
    • Honeywell International Inc.
    • Emerson Electric Co.
    • Eaton
    • ABB
    • Advantech Co., Ltd.
    • General Electric
    • American Industrial Systems Inc. (AIS)
    • Beijer Electronics
図表

List of Tables

  • Table 1 List of abbreviation
  • Table 2 North America human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 3 North America human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 4 North America human machine interface (HMI) market, by region, 2017 to 2030 (USD Million)
  • Table 5 U.S. human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 6 U.S. human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 7 Canada human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 8 Canada human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 9 Europe human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 10 Europe human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 11 Europe human machine interface (HMI) market, by region, 2017 to 2030 (USD Million)
  • Table 12 Germany human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 13 Germany human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 14 UK human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 15 UK human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 16 France human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 17 France human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 18 Asia Pacific human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 19 Asia Pacific human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 20 Asia Pacific human machine interface (HMI) market, by region, 2017 to 2030 (USD Million)
  • Table 21 China human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 22 China human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 23 Japan human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 24 Japan human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 25 India human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 26 India human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 27 Australia human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 28 Australia human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 29 South Korea human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 30 South Korea human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 31 Latin America human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 32 Latin America human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 33 Latin America human machine interface (HMI) market, by region, 2017 to 2030 (USD Million)
  • Table 34 Brazil human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 35 Brazil human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 36 Mexico human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 37 Mexico human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 38 Middle East and Africa human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 39 Middle East and Africa human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 40 Middle East and Africa human machine interface (HMI) market, by region, 2017 to 2030 (USD Million)
  • Table 41 South Africa human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 42 South Africa human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 43 Saudi Arabia human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 44 Saudi Arabia human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)
  • Table 45 UAE human machine interface (HMI) market, by product, 2017 - 2030 (USD Million)
  • Table 46 UAE human machine interface (HMI) market, by application, 2017 - 2030 (USD Million)

List of Figures

  • Fig. 1 Market research process
  • Fig. 2 Data triangulation techniques
  • Fig. 3 Primary research pattern
  • Fig. 4 Market research approaches
  • Fig. 5 Value-chain-based sizing & forecasting
  • Fig. 6 QFD modeling for market share assessment
  • Fig. 7 Market formulation & validation
  • Fig. 8 Human machine interface (HMI) market: Market outlook
  • Fig. 9 Human machine interface (HMI) market: Competitive insights
  • Fig. 10 Parent market outlook
  • Fig. 11 Related/ancillary market outlook
  • Fig. 12 Penetration and growth prospect mapping
  • Fig. 13 Industry value chain analysis
  • Fig. 14 Human machine interface (HMI) market driver impact
  • Fig. 15 Human machine interface (HMI) market restraint impact
  • Fig. 16 Human machine interface (HMI) market strategic initiatives analysis
  • Fig. 17 Human machine interface (HMI) market: Product movement analysis
  • Fig. 18 Human machine interface (HMI) market: Product outlook and key takeaways
  • Fig. 19 Display terminals market estimates and forecasts, 2017 - 2030
  • Fig. 20 Interface software market estimates and forecasts, 2017 - 2030
  • Fig. 21 Industrial PCs market estimates and forecasts, 2017 - 2030
  • Fig. 22 Others market estimates and forecasts, 2017 - 2030
  • Fig. 23 Human machine interface (HMI) market: Application movement analysis
  • Fig. 24 Human machine interface (HMI) market: Application outlook and key takeaways
  • Fig. 25 Automotive market estimates and forecasts, 2017 - 2030
  • Fig. 26 Food and beverages market estimates and forecasts, 2017 - 2030
  • Fig. 27 Oil and gas market estimates and forecasts, 2017 - 2030
  • Fig. 28 Packaging market estimates and forecasts, 2017 - 2030
  • Fig. 29 Others market estimates and forecasts, 2017 - 2030
  • Fig. 30 Global human machine interface (HMI) market: Regional movement analysis
  • Fig. 31 Global human machine interface (HMI) market: Regional outlook and key takeaways
  • Fig. 32 North America market estimates and forecasts, 2017 - 2030
  • Fig. 33 U.S. market estimates and forecasts, 2017 - 2030
  • Fig. 34 Canada market estimates and forecasts, 2017 - 2030
  • Fig. 35 Europe market estimates and forecasts, 2017 - 2030
  • Fig. 36 UK market estimates and forecasts, 2017 - 2030
  • Fig. 37 Germany market estimates and forecasts, 2017 - 2030
  • Fig. 38 France market estimates and forecasts, 2017 - 2030
  • Fig. 39 Asia Pacific market estimates and forecasts, 2017 - 2030
  • Fig. 40 Japan market estimates and forecasts, 2017 - 2030
  • Fig. 41 China market estimates and forecasts, 2017 - 2030
  • Fig. 42 India market estimates and forecasts, 2017 - 2030
  • Fig. 43 Australia market estimates and forecasts, 2017 - 2030
  • Fig. 44 South Korea market estimates and forecasts, 2017 - 2030
  • Fig. 45 Latin America market estimates and forecasts, 2017 - 2030
  • Fig. 46 Brazil market estimates and forecasts, 2017 - 2030
  • Fig. 47 Mexico market estimates and forecasts, 2017 - 2030
  • Fig. 48 Middle East and Africa market estimates and forecasts, 2017 - 2030
  • Fig. 49 Saudi Arabia market estimates and forecasts, 2017 - 2030
  • Fig. 50 South Africa market estimates and forecasts, 2017 - 2030
  • Fig. 51 UAE market estimates and forecasts, 2017 - 2030
目次
Product Code: 978-1-68038-576-2

Human Machine Interface Market Growth & Trends:

The global human machine interface market size is expected to reach USD 11.60 billion by 2030, registering a CAGR of 10.4% from 2023 to 2030, according to a new report by Grand View Research, Inc.. Developments in HMI programming software to integrate multi-vendor environment management ability is expected to fuel market growth over the coming years. In addition, advantages offered such as remote operation along with wide usage of HMIs in oil and gas and water treatment units for operating in harsh climates may also boost product demand significantly. This has also instigated companies to develop devices with better wear and tear properties.

Growing trend of protocol conversion for the exchange of data between all connected devices is anticipated to further catalyze HMI market growth. Moreover, technological advancements such as open platform architecture or OPA resulting in improvement of migration process is also likely to spur the demand in coming years.

Factors such as rising need for change in business process to incorporate HMIs along with high upfront capital may have adverse effects on the market development. Furthermore, awareness regarding HMIs among management and lower level staff along with the lack of experienced professionals may also affect the industry growth.

Human Machine Interface Market Report Highlights:

  • Interface software accounted for substantial revenue share in 2022. This may be attributed to the increasing adoption of PC- based open source monitoring and controlling system worldwide.
  • Development of new and innovative displays along with emergence of industrial internet of things may contribute towards further growth in the display terminal segment.
  • Oil & gas emerged as the dominant application and register a significant CAGR of over 11.4% over the forecast period. This may be attributed to increasing demand from the oil & gas sector owing to the benefits offered by HMI regarding the flow of information inside a pipeline without updated monitoring capabilities for overcoming a particular problem.
  • HMI offers several benefits regarding driver safety and security by integrating solutions such as ADAS, ACC and LDW, which are expected to drive demand in the automotive industry.
  • North America HMI market is estimated to hold majority share and accounted for more than 29.3% of the consumption in 2022. Additionally, Asia Pacific is anticipated to exhibit high growth over the next few years. This may be attributed to the migration of manufacturing processes to developing regions in order to capitalize on labor cost and high availability of raw materials in this region.

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
    • 1.1.1. Product
    • 1.1.2. Application
    • 1.1.3. Regional scope
    • 1.1.4. Estimates and forecast timeline
  • 1.2. Research Methodology
  • 1.3. Information Procurement
    • 1.3.1. Purchased database
    • 1.3.2. GVR's internal database
    • 1.3.3. Secondary sources
    • 1.3.4. Primary research
    • 1.3.5. Details of primary research
  • 1.4. Information or Data Analysis
  • 1.5. Market Formulation & Validation
  • 1.6. Model Details
  • 1.7. List of Secondary Sources
  • 1.8. List of Primary Sources
  • 1.9. Objectives

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segment Outlook
    • 2.2.1. Product
    • 2.2.2. Application
    • 2.2.3. Regional outlook
  • 2.3. Competitive Insights

Chapter 3. Human Machine Interface (HMI) Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Industry Value Chain Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market driver analysis
    • 3.3.2. Market restraint analysis
    • 3.3.3. Market opportunity analysis
  • 3.4. Human Machine Interface (HMI) Market Analysis Tools
    • 3.4.1. Industry analysis - Porter's
      • 3.4.1.1. Supplier power
      • 3.4.1.2. Buyer power
      • 3.4.1.3. Substitution threat
      • 3.4.1.4. Threat of new entrant
      • 3.4.1.5. Competitive rivalry
    • 3.4.2. PESTEL analysis
      • 3.4.2.1. Political landscape
      • 3.4.2.2. Technological landscape
      • 3.4.2.3. Economic landscape

Chapter 4. Human Machine Interface (HMI) Market: Product Estimates & Trend Analysis

  • 4.1. Human Machine Interface (HMI) Market: Key Takeaways
  • 4.2. Human Machine Interface (HMI) Market: Movement & Market Share Analysis, 2022 & 2030
  • 4.3. Display Terminals
    • 4.3.1. Display terminals market estimates and forecasts, 2017 to 2030 (USD Million)
  • 4.4. Interface software
    • 4.4.1. Interface software market estimates and forecasts, 2017 to 2030 (USD Million)
  • 4.5. Industrial PCs
    • 4.5.1. Industrial PCs market estimates and forecasts, 2017 to 2030 (USD Million)
  • 4.6. Others
    • 4.6.1. Others market estimates and forecasts, 2017 to 2030 (USD Million)

Chapter 5. Human Machine Interface (HMI) Market: Application Estimates & Trend Analysis

  • 5.1. Human Machine Interface (HMI) Market: Key Takeaways
  • 5.2. Human Machine Interface (HMI) Market: Movement & Market Share Analysis, 2022 & 2030
  • 5.3. Automotive
    • 5.3.1. Automotive market estimates and forecasts, 2017 to 2030 (USD Million)
  • 5.4. Food & beverages
    • 5.4.1. Food & beverages market estimates and forecasts, 2017 to 2030 (USD Million)
  • 5.5. Oil & gas
    • 5.5.1. Oil & gas market estimates and forecasts, 2017 to 2030 (USD Million)
  • 5.6. Packaging
    • 5.6.1. Packaging market estimates and forecasts, 2017 to 2030 (USD Million)
  • 5.7. Others
    • 5.7.1. Others market estimates and forecasts, 2017 to 2030 (USD Million)

Chapter 6. Human Machine Interface (HMI) Market: Regional Estimates & Trend Analysis

  • 6.1. Regional Outlook
  • 6.2. Human Machine Interface (HMI) Market by Region: Key Takeaway
  • 6.3. North America
    • 6.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.3.2. U.S.
      • 6.3.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.3.3. Canada
      • 6.3.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
  • 6.4. Europe
    • 6.4.1. UK
      • 6.4.1.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.4.2. Germany
      • 6.4.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.4.3. France
      • 6.4.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
  • 6.5. Asia Pacific
    • 6.5.1. Japan
      • 6.5.1.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.5.2. China
      • 6.5.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.5.3. India
      • 6.5.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.5.4. Australia
      • 6.5.4.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.5.5. South Korea
      • 6.5.5.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
  • 6.6. Latin America
    • 6.6.1. Brazil
      • 6.6.1.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.6.2. Mexico
      • 6.6.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
  • 6.7. MEA
    • 6.7.1. Saudi Arabia
      • 6.7.1.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.7.2. South Africa
      • 6.7.2.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)
    • 6.7.3. UAE
      • 6.7.3.1. Market estimates and forecasts, 2017 to 2030 (Revenue, USD Million)

Chapter 7. Competitive Landscape

  • 7.1. Recent Developments & Impact Analysis, By Key Market Participants
  • 7.2. Market Participant Categorization
    • 7.2.1. Yokogawa India Ltd.
      • 7.2.1.1. Company overview
      • 7.2.1.2. Financial performance
      • 7.2.1.3. Product benchmarking
      • 7.2.1.4. Strategic initiatives
    • 7.2.2. Rockwell Automation
      • 7.2.2.1. Company overview
      • 7.2.2.2. Financial performance
      • 7.2.2.3. Product benchmarking
      • 7.2.2.4. Strategic initiatives
    • 7.2.3. Seimens
      • 7.2.3.1. Company overview
      • 7.2.3.2. Financial performance
      • 7.2.3.3. Product benchmarking
      • 7.2.3.4. Strategic initiatives
    • 7.2.4. OMRON Corporation
      • 7.2.4.1. Company overview
      • 7.2.4.2. Financial performance
      • 7.2.4.3. Product benchmarking
      • 7.2.4.4. Strategic initiatives
    • 7.2.5. Honeywell International Inc.
      • 7.2.5.1. Company overview
      • 7.2.5.2. Financial performance
      • 7.2.5.3. Product benchmarking
      • 7.2.5.4. Strategic initiatives
    • 7.2.6. Emerson Electric Co.
      • 7.2.6.1. Company overview
      • 7.2.6.2. Financial performance
      • 7.2.6.3. Product benchmarking
      • 7.2.6.4. Strategic initiatives
    • 7.2.7. Eaton
      • 7.2.7.1. Company overview
      • 7.2.7.2. Financial performance
      • 7.2.7.3. Product benchmarking
      • 7.2.7.4. Strategic initiatives
    • 7.2.8. ABB
      • 7.2.8.1. Company overview
      • 7.2.8.2. Financial performance
      • 7.2.8.3. Product benchmarking
      • 7.2.8.4. Strategic initiatives
    • 7.2.9. Advantech Co., Ltd.
      • 7.2.9.1. Company overview
      • 7.2.9.2. Financial performance
      • 7.2.9.3. Product benchmarking
      • 7.2.9.4. Strategic initiatives
    • 7.2.10. General Electric
      • 7.2.10.1. Company overview
      • 7.2.10.2. Financial performance
      • 7.2.10.3. Product benchmarking
      • 7.2.10.4. Strategic initiatives
    • 7.2.11. American Industrial Systems Inc. (AIS)
      • 7.2.11.1. Company overview
      • 7.2.11.2. Financial performance
      • 7.2.11.3. Product benchmarking
      • 7.2.11.4. Strategic initiatives
    • 7.2.12. Beijer Electronics
      • 7.2.12.1. Company overview
      • 7.2.12.2. Financial performance
      • 7.2.12.3. Product benchmarking
      • 7.2.12.4. Strategic initiatives