American Airlines Group Inc - デジタルトランスフォーメーション戦略

American Airlines Group Inc（AAG）は、旅客航空サービスを提供する企業です。旅客と貨物の定期航空輸送を提供しています。同社は米国のシカゴ、シャーロット、ダラス/フォートワース、マイアミ、ロサンゼルス、ニューヨーク、フィラデルフィア、フェニックス、ワシントンDCに拠点を置いています。また、地域の第三者航空企業と提携し、リージョナルジェットとターボプロップのサービスを提供しています。AAGは中南米、アジア、オセアニア、欧州の大陸横断便も運航しており、貨物や郵便のサービスを世界各地で提供しています。

当レポートでは、American Airlines Group Incについて調査し、同社のデジタルトランスフォーメーション戦略や、技術の動向、投資と買収の動向などの情報を提供しています。

目次

目次

• 概要
• デジタルトランスフォーメーション戦略
• アクセラレータープログラム
• 技術フォーカス
• 技術への取り組み
• パートナーネットワークマップ
• ICTの予算と契約
• 主要幹部
• GlobalDataについて

American Airlines Group Inc (AAG) is a provider of passenger airline services. It provides scheduled air transportation for passengers and cargo. The company operates hubs in Chicago, Charlotte, Dallas/Fort Worth, Miami, Los Angeles, New York, Philadelphia, Phoenix, and Washington, DC in the US. It also collaborates with third-party regional carriers to provide regional jet and turboprop services. AAG also offers nonstop flights to transcontinental locations across Central and South America, Asia, Oceania, and Europe. It provides freight and mail services globally.

HackWars is an annual two-day hackathon event conducted by American Airlines. The hackathon encourages the company's software development team, designers, and IT experts to pool together for forming, storming, and norming new apps leveraging emerging technologies such as AI, AR/VR, IoT, drones, etc. The challenge mainly focuses on improving the customer travel experience, enhancing operational efficiencies, increasing employee performance such as gate agents, baggage handling, etc., and elevating the company's brand image through innovations.

MassChallenge is a $1 million global startup competition and accelerator designed to provide support and resources to potential new businesses and startups to accelerate their growth. The competition is open for all industries and early-stage startups. Every year MassChallenge selects the top 10 to 20 companies from the competition and splits $1 million cash among them. MassChallenge has introduced nine accelerators across seven locations to support startups globally.

This report provides insight into American Airlines' digital activities, including its digital transformation strategies, its innovation programs, its technology initiatives, its estimated ICT budget, and its major ICT contracts.

Scope

• Whether through digital booking, touchless check-in, in-flight wi-fi, or scanner apps that deliver enhanced passenger experience throughout the journey, American Airlines is leveraging digital technologies, all of which support the modernization of its operations including human resource and cargo. For instance, American Airlines deployed cloud-based IT and data technology to create detailed employee profiles and ensure they have all the right tools to perform their roles efficiently.
• American Airlines is leveraging data analytics to drive efficiencies. The company's TechOps team has restructured its data governance policies for managing real-time data and distributing it to different departments.
• American Airlines' adoption of the DevOps approach and processes has become an integral part of its transformation journey for delivering value faster using agile working methods. To get started with the DevOps culture, the team created a set of tangible goals, standardized a toolchain, enlisted external coaches and mentors, experimented and automated, and conducted practical training.
• American Airlines is making technological advances to simplify customer experience and focus on customer and employee safety. To this end, the company installed 2,100 touchless kiosks in 230 airports in six weeks, increased product releases in AA.com from two per month to 40 in three weeks, increased boarding pass scan by 145%, and increased pre-paid baggage functionality by 57%.

Reasons to Buy

• Gain insights into American Airlines' tech operations.
• Gain insights into its digital strategies and innovation initiatives.
• Gain insights into its technology themes under focus.
• Gain insights into various product launches, partnerships, and acquisition strategies.

Table of Contents

Table of Contents

• Overview
• Digital Transformation Strategy
• Accelerator Programs
• Technology Focus
• Technology Initiatives
• Partner Network Map
• ICT Budget & Contracts
• Key Executives
• About GlobalData