高級オーディオの世界市場：市場の見通し

2023年の高級オーディオの市場規模は横ばいで推移し、出荷台数は0.3％減の56万5,000台と微減、小売金額は29億米ドル（2.4％増）となっています。

特にサウンドバーは、パンデミック時にホームエンタテインメント・システムをアップグレードした消費者が、家庭外での活動に費やすようになったことが特に影響しています。

全体的な経済情勢と地政学的な不確実性が、世界の消費マインドに影響を及ぼしています。アジアでは、中国が経済不振に見舞われ、近年高級品市場を牽引してきた富裕層がより保守的な消費習慣をとるようになっています。

2024年の重要な選挙の節目も、消費者が購入決定を選挙結果後に先送りすることを意味しました。これは特に、高級オーディオの主要市場である米国と英国の需要に影響を与えました。

当レポートでは、世界の高級（ハイエンド）オーディオ市場について調査し、市場の最新展望を提供します。ハイエンドオーディオ機器とは、1台あたり5,000ドル以上、ラウドスピーカーの場合はペアで10,000ドル以上のものを指します。対象機器には、ラウドスピーカー、2チャンネルアンプ、ターンテーブル、マルチチャンネルアンプ、レシーバーとサウンドプロセッサー、サウンドバー、ヘッドフォン、ワイヤレススピーカーが含まれます。

目次

• 包括的なPDFレポート
• エグゼクティブサマリー
• 社会経済発展の影響
• 市場概要と見通し
• 地域別内訳
• ハイファイオーディオ機器
• 個別製品カテゴリーの見通し
• スピーカー
• 2チャンネルアンプ
• ターンテーブル
• マルチチャンネルアンプ、レシーバー、サウンドプロセッサ
• サウンドバー
• ヘッドフォン
• ワイヤレススピーカー

This luxury audio market report provides an updated outlook for global developments in high-end audio equipment, defined as items that cost more than $5,000 per unit, or $10,000 per pair in the case of loudspeakers. Devices covered include loudspeakers, two-channel amplifiers, turntables, multichannel amps, receivers and sound processors, soundbars, headphones and wireless speakers.

The data in this report is based on original primary research conducted by a team of audio market specialists at Futuresource Consulting in Q4 2024. The methodology involved a combination of leveraging in-house market figures and expertise, and original research with vendors and channel partners operating within the global luxury audio equipment market.

The report provides a strategic framework for any enterprise with an interest in the home premium audio equipment market.

Current market trends:

2023 has been a flat year for the luxury audio market, with shipments slightly declining by 0.3% to 565k units and generating a retail value of $2.9bn (up 2.4%). This performance is the result of multiple combined factors in 2023:

• The post-Covid slowdown and the overstock that resulted from it means that sales have dropped for some categories in 2023, notably soundbars, which have been particularly impacted by consumers favouring spending more on out-of-home activities after having already upgraded their home-entertainment system during the pandemic.
• An overall climate of economic and geo-political uncertainty has impacted consumer confidence globally. In Asia, China has suffered from poor economic performance, prompting wealthy individuals, who had been driving the luxury market forward in recent years, to adopt more conservative consumption habits.
• Key election milestones in 2024 also meant that consumers have postponed purchasing decisions to after the election results. This especially impacted demand in the US and UK, which are both key markets for luxury audio.

Areas Explored:

• An updated outlook for the worldwide luxury audio market
• Market size in units and retail value from 2020 to 2026
• Market segmentation by equipment type in volume and value
• Major market players and their market shares by volume and value
• Average retail prices
• Market commentary relating to market trends and forecast assumptions

Did you Know?

Futuresource has been tracking, researching and consulting on the CE landscape for the last 30 years. This publication is one in a series of research reports, produced to provide businesses with a fully-rounded view of the market.

Any business operating within the home audio space and related sectors will benefit from this report, particularly:

• Manufacturers and their suppliers
• Intermediaries and supply chain
• Retailers
• CE market strategists, marketing and sales professionals
• Investors

Table of Contents

• Comprehensive PDF report
• Executive summary
• Impact of socio-economic developments
• Market overview and outlook
• Regional breakdown
• High-fidelity audio equipment
• Individual product category outlook
• Loudspeakers
• 2-channel amplifiers
• Turntables
• Multichannel amps, receivers and sound processors
• Soundbars
• Headphones
• Wireless speakers