市場調査レポート
商品コード
1143543
Grab(グラブ)の戦略的プロファイルStrategic Profile of Grab |
Grab(グラブ)の戦略的プロファイル |
出版日: 2022年09月28日
発行: Frost & Sullivan
ページ情報: 英文 83 Pages
納期: 即日から翌営業日
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世界のトレンドの一つであるGrabのスーパーアプリは、近年、東南アジアで急成長しています。Grabの出現により、デジタル化、特にモバイルインターネット、スマートフォン、キャッシュレス決済の普及が加速しています。
このスーパーアプリは、東南アジアにおける消費者の複雑な需要に対応し、同地域の零細・中小企業に大きなビジネス成長の機会を与え、乗車客やドライバーの雇用機会を創出しています。
当レポートは、東南アジアのGrabについて調査分析し、業績、最近の動向、統計と財務、プラットフォーム戦略、社会的影響、持続可能性の取り組みなどを含めた企業プロファイルや、セグメント別のGMWと収益比率、市場シェア、バリューチェーン分析などを提供しています。
Leading Superapp Disrupts Southeast Asia through its Ecosystem Flywheel with Continuous Stakeholder Interaction and High-frequency Hyperlocal Consumer Services
This research service offers a profile of Grab in Southeast Asia with focus on Cambodia, Indonesia, Malaysia, Myanmar, the Philippines, Singapore, Thailand, and Vietnam. The company profile comprises achievements, recent developments, statistics and financials, platform strategy, service offerings, total workforce, decision-making hubs, the organizational structure's executive committee, social impact, and sustainability initiatives.
The study explores the company's main business segments: mobility (e.g., eHailing), delivery (e.g., parcels, food, and groceries), and financial services (e.g., digital payment solutions). Each segment covers business snapshots of the GMV and revenue ratio, market share in Southeast Asia, milestones since operations began, regional presence, value chain analysis, and trends.
Grab's superapp, which is part of a trend emerging globally, has grown rapidly in Southeast Asia in recent years. Grab's emergence has accelerated the adoption of digitalization, especially the use of mobile internet, smartphones, and cashless payments. By connecting merchants, riders (drivers), and consumers in transactions, Grab seamlessly integrates the online-to-offline (O2O) value chain and addresses the pain points of the on-demand (real-time) value chain.
The superapp addresses consumers' complex demands in Southeast Asia, creating significant business growth opportunities for micro-, small-, and medium-sized enterprises and job opportunities for riders and drivers in the region.
Most importantly, Grab's superapp disrupts traditional business processes and value chains among stakeholders in Southeast Asia. Grab has helped many traditional offline and small businesses digitize and build their online presence, especially during the pandemic. The company's digital payment solution has transformed the way residents in Southeast Asia use cash.