米国のサステナビリティ

米国ではリサイクルと食品廃棄物の削減が定着しており、ゼロ・ウェイスト製品開発の大きなチャンスとなる一方、Can Be Recycledの主張を実施することは地元の人々に歓迎されると思われます。ビーガンやベジタリアンの謳い文句は、肉食忌避者の増加に共鳴して、産業界が実施する確かな機会があります。ソフトドリンクは最大の産業であり、ナチュラル製品が売上を牽引しています。

当レポートでは、米国におけるサステナビリティについて調査し、国や製品カテゴリーにおけるサステナビリティの導入レベルをモニターしています。また、持続可能な製品ポートフォリオにおいて、どの企業やブランドがリードしているのか、また、どの企業が遅れをとっているのかなど、戦略的な分析を行っています。

目次

範囲

主な調査結果

イントロダクション

消費者行動

• 環境意識
• グリーンアクション
• グリーンラベルへの信頼
• ショッピングの好み
• 持続可能な消費者のタイプ

市場規模

持続可能な製品

競合の分析

機会をつかむ- 業界別

機会をつかむ- 主要な属性グループ別

Recycling and reducing food waste is well-established in the USA, creating a strong opportunity for Zero Waste product development, while implementing the Can Be Recycled claim would be welcomed by locals. There is a solid opportunity for industries to implement the Vegan and Vegetarian claim, resonating with the rising amount of Meat Avoiders, with almost half of these consumers willing to pay more for sustainable goods. Soft Drinks is the largest industry, where Natural products drive sales, a...

Euromonitor International's Sustainability reports allows to hear the voice of the industry by exploring specific industry related trends, business campaigns, and attitudes and expectations for sustainability from industry leaders in 5 regions. Reports monitor the levels of sustainability adoption across countries and product categories. Reports also allows to discover where companies and brands lead in terms of a sustainable product portfolio and which ones are falling behind. Use it to learn more about consumers' evolving attitudes, expectations and adoption of sustainability across key global markets.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Sustainability market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List Of Contents And Tables

SCOPE

• CHART 1 Sustainability Country Report Scope 2023

KEY FINDINGS

• CHART 2 Sustainability Country Report Main Findings 2023

INTRODUCTION

• CHART 3 Sustainability Market in the USA: Key Metrics by Industry 2022

CONSUMER BEHAVIOUR

• Environmental awareness
• CHART 4 Consumers' Sustainability Awareness and Actions in the USA 2019-2023
• Green actions
• CHART 5 Consumers' Environmental Action in the USA 2023
• Trust in green labels
• CHART 6 Consumer Trust in Product Claims in the USA 2023
• Shopping preferences
• CHART 7 Consumer Circular Shopping Preferences in the USA 2023
• Sustainable consumer types
• CHART 8 Sustainable Consumer's Types in the USA 2023
• CHART 9 Meat Avoiders: Largest Consumer Type in the USA 2023

MARKET SIZE

• CHART 10 Sustainability Market Size By Industry in the USA 2021-2022
• Sustainability Attributes with the biggest market sizes in the USA
• CHART 11 Sustainability Market Size for the Top 10 Attributes by Industry in the USA, USD Million 2022
• CHART 12 Sustainability Market Size for the Top 10 Attributes by Industry in the USA, USD Million 2022

SUSTAINABLE PRODUCTS

• CHART 13 Soft Drinks: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in the USA 2022
• CHART 14 Beauty and Personal Care: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in the USA 2022
• CHART 15 Snacks: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in the USA 2022
• CHART 16 Dairy Products and Alternatives: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in the USA 2022
• CHART 17 Staple Foods: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in the USA 2022
• CHART 18 Cooking Ingredients and Meals: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in the USA 2022
• CHART 19 Consumer Health: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in the USA 2022
• CHART 20 Pet Care: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in the USA 2022
• CHART 21 Home Care: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in the USA 2022
• CHART 22 Tissue and Hygiene: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in the USA 2022
• CHART 23 Hot Drinks: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in the USA 2022

COMPETITOR ANALYSIS

• CHART 24 Top 10 Companies: Company Sales of SKUs with Sustainability Attributes in the USA, 2021-2022
• CHART 25 Top 10 Companies: Product Availability of SKUs with Sustainability Attributes in the USA, 2021-2022

SEIZING THE OPPORTUNITY - BY INDUSTRY

• CHART 26 Soft Drinks: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in the USA
• CHART 27 Beauty and Personal Care: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in the USA
• CHART 28 Snacks: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in the USA
• CHART 29 Dairy Products and Alternatives: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in the USA
• CHART 30 Staple Foods: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in the USA
• CHART 31 Cooking Ingredients and Meals: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in the USA
• CHART 32 Consumer Health: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in the USA
• CHART 33 Pet Care: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in the USA
• CHART 34 Home Care: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in the USA
• CHART 35 Tissue and Hygiene: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in the USA
• CHART 36 Hot Drinks: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in the USA

SEIZING THE OPPORTUNITY - BY KEY ATTRIBUTE GROUP

• CHART 37 No Artificial Ingredients Claims: Consumer Survey, Shopper Satisfaction and Product Availability of SKUs with Sustainability Attributes in the USA 2022
• CHART 38 Sustainable Packaging Claims: Consumer Survey, Shopper Satisfaction and Product Availability of SKUs with Sustainability Attributes in the USA 2022
• CHART 39 Diets Claims: Consumer Survey, Shopper Satisfaction and Product Availability of SKUs with Sustainability Attributes in the USA 2022