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食事・栄養アプリの世界市場：2025年～2033年

Global Diet and Nutrition Apps Market - 2025-2033

出版日
ページ情報
英文 176 Pages
納期
即日から翌営業日
カスタマイズ可能
適宜更新あり
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価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.06円
食事・栄養アプリの世界市場：2025年～2033年
出版日: 2025年02月24日
発行: DataM Intelligence
ページ情報: 英文 176 Pages
納期: 即日から翌営業日
GIIご利用のメリット
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  • 概要
  • 目次
概要

食事・栄養アプリの世界市場は2024年に27億6,000万米ドルに達し、2033年には95億8,000万米ドルに達すると予測され、予測期間2025年のCAGRは14.3%で成長する見込みです。

健康志向の高まりは、世界の食事・栄養アプリ市場の主な促進要因です。人々が健康的なライフスタイルを維持することの重要性を認識するようになるにつれ、食生活の追跡と最適化を支援するツールに対する需要が高まっています。健康情報へのアクセスが増え、生活習慣病の予防に重点が置かれるようになったことが後押しとなり、こうしたシフトがアプリ市場を拡大しています。消費者は現在、食事の摂取量を追跡し、栄養上の必要性を理解し、食生活について十分な情報に基づいた意思決定を行うことに、より重点を置くようになっています。

このような健康に対する意識の高まりは、フィットネス、体重管理、疾病予防への関心も高めています。その結果、人々は個別化されたサポートを求めてテクノロジーに注目するようになり、食事・栄養管理アプリはユーザーの健康目標達成を支援するため、個人に合わせた洞察やリアルタイムの追跡を提供しています。ビーガン、グルテンフリー、ケトなど、特定のダイエットに特化したアプリの需要は著しく伸びています。この動向は今後も続くと予想され、世界の食事・栄養アプリ市場の成長をさらに後押しします。

さらに、業界の主要企業は、この世界のダイエットと栄養アプリ市場の成長を促進するであろう革新的な製品を発表しています。例えば、2023年10月、MyFitnessPalは、GoogleのWear OSのユーザー向けに、食事と運動の追跡と記録をより簡単かつ合理的にするための新しいアップデートと機能を導入しました。これらのアップデートにより、ユーザーはWear OSスマートウォッチで直接、カロリーや栄養素の追跡を含む食事摂取量をモニターできるようになっています。これにより、スマートウォッチは、外出先で健康指標を追跡するための、より実践的でアクセスしやすい方法を提供するため、携帯電話を取り出す必要なく、食事や運動データを記録することがより便利になります。これらすべての要因が、世界の食事・栄養アプリ市場に需要をもたらしています。

当レポートでは、世界の食事・栄養アプリ市場について調査し、市場の概要とともに、タイプ別、サービス別、プラットフォーム別、デバイス別、年齢別、エンドユーザー別、地域別動向、競合情勢、および市場に参入する企業のプロファイルなどを提供しています。

目次

第1章 調査手法と範囲

第2章 定義と概要

第3章 エグゼクティブサマリー

第4章 市場力学

  • 影響要因
    • 促進要因
    • 抑制要因
    • 機会
    • 影響分析

第5章 戦略的洞察と業界の展望

  • 市場のリーダーと先駆者
  • 新たな先駆者と著名な参入企業
  • 最大の売上を誇るブランドを確立したリーダー
  • 確立された製品を持つ市場リーダー
  • CXOの視点
  • 最新の開発とブレークスルー
  • ケーススタディ/進行中の調査
  • 規制と償還の情勢
  • 北米
  • 欧州
  • アジア太平洋
  • ラテンアメリカ
  • 中東・アフリカ
  • ポーターのファイブフォース分析
  • サプライチェーン分析
  • 特許分析
  • SWOT分析
  • アンメットニーズとギャップ
  • 市場参入と拡大のための推奨戦略
  • シナリオ分析ベストケース、ベースケース、ワーストケースの予測
  • 価格分析と価格動向
  • キーオピニオンリーダー

第6章 タイプ別

  • 栄養追跡アプリ
  • アクティビティ追跡アプリ
  • ソーシャルプラットフォームアプリ
  • 食事プランニングアプリ
  • カロリー計算アプリ
  • 体重増加/減少追跡アプリ
  • その他

第7章 サービス別

  • 有料
  • 無料

第8章 プラットフォーム別

  • アンドロイド
  • iOS
  • その他

第9章 デバイス別

  • スマートフォン
  • タブレット
  • ウェアラブルデバイス

第10章 年齢別

  • 大人
  • ティーンエイジャー
  • 高齢者

第11章 エンドユーザー別

  • 病院
  • フィットネスセンター
  • 在宅設備
  • その他

第12章 地域別

  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • ドイツ
    • 英国
    • フランス
    • スペイン
    • イタリア
    • その他
  • 南米
    • ブラジル
    • アルゼンチン
    • その他
  • アジア太平洋
    • 中国
    • インド
    • 日本
    • 韓国
    • その他
  • 中東・アフリカ

第13章 競合情勢

第14章 企業プロファイル

  • Lifesum AB
  • MyNetDiary Inc.
  • PlateJoy LLC
  • Noom, Inc.
  • SPOKIN, INC.
  • Ovia Health
  • MyFitnessPal, Inc.
  • FitNow, Inc.
  • Cronometer
  • YAZIO.
  • Fatsecret.
  • WW International, Inc.

第15章 付録

目次
Product Code: HCIT4446

The global diet and nutrition apps market reached US$ 2.76 billion in 2024 and is expected to reach US$ 9.58 billion by 2033, growing at a CAGR of 14.3 % during the forecast period 2025-2033.

The global diet and nutrition apps market consists of mobile applications designed to help users manage their dietary habits and track their nutritional intake. These apps provide a variety of features such as calorie counting, meal planning, exercise tracking, and personalized nutrition advice. As awareness around health and wellness increases, the market has experienced significant growth, with more people turning to digital solutions to manage their diet, set fitness goals, and enhance their overall well-being.

The demand for personalized health management is a key driver in the growth of the diet and nutrition apps market, fueled by a growing interest in fitness, weight loss, and disease prevention. Many of these apps utilize advanced technologies like artificial intelligence and machine learning to deliver tailored recommendations based on users' health data. As the market continues to evolve, innovations that improve user experience and provide more precise insights into nutrition and wellness are emerging. With mobile technology becoming an integral part of daily life, the diet and nutrition apps market is poised for further expansion, with new apps constantly being developed to meet the diverse needs of consumers worldwide. These factors have driven the global diet and nutrition apps market expansion.

Market Dynamics: Drivers & Restraints

Growing Health Consciousness

Growing health consciousness is a major driver of the global diet and nutrition apps market. As people become more aware of the importance of maintaining a healthy lifestyle, the demand for tools to help track and optimize their diets has increased. This shift, fueled by greater access to health information and a focus on preventing lifestyle diseases, has expanded the market for these apps. Consumers are now more focused on tracking their food intake, understanding nutritional needs, and making informed decisions about their diets.

This growing awareness of health is also driving interest in fitness, weight management, and disease prevention. As a result, people are turning to technology for personalized support, with diet and nutrition apps offering tailored insights and real-time tracking to help users stay on course with their health goals. Demand for specialized apps catering to specific diets, like vegan, gluten-free, and keto, has grown significantly. This trend is expected to continue, further fueling the growth of the global diet and nutrition apps market.

Additionally, key players in the industry have innovative product launches that would drive this global diet and nutrition app market growth. For instance, in October 2023, MyFitnessPal introduced new updates and features for users of Google's Wear OS to make tracking and logging their diet and exercise easier and more streamlined. With these updates, users can now monitor their dietary intake, including tracking calories and nutrients, directly on their Wear OS smartwatches. This makes it more convenient to log food and exercise data without needing to pull out a phone, as the smartwatch offers a more hands-on, accessible way to track health metrics on the go. All these factors demand the global diet and nutrition apps market.

Moreover, the rising demand for integration with corporate wellness programs contributes to the global diet and nutrition apps market expansion.

Privacy and Data Security Concerns

Privacy and data security concerns are significant challenges in the global diet and nutrition apps market. Users often share sensitive health information, such as dietary habits and medical conditions, raising concerns about the security of this data. Data breaches or unauthorized access can undermine trust, limiting the widespread adoption of these apps. The fear of misuse or mishandling of personal information creates a barrier for users who may hesitate to provide essential details for personalized nutrition guidance.

Studies show that 60% of adults are worried about companies tracking their health data, and in 2021, data breaches in the healthcare sector affected over 45 million people. This highlights the vulnerabilities in these systems and the need for stronger security measures. To address these concerns, app developers must implement robust data protection strategies, such as encryption, secure data storage, and clear privacy policies. Ensuring compliance with data protection laws and obtaining user consent for data collection are critical steps to building trust and encouraging app adoption. Thus, the above factors could be limiting the global diet and nutrition apps market's potential growth.

Segment Analysis

The global diet and nutrition apps market is segmented based on type, service, platform, devices, age, end-user, and region.

Platform:

The iOS segment is expected to dominate the global diet and nutrition apps market share

The iOS segment holds a major portion of the global diet and nutrition apps market share and is expected to continue to hold a significant portion of the global diet and nutrition apps market share during the forecast period. The iOS segment plays a key role in the global diet and nutrition apps market, driven by the large user base of iPhones and iPads. iOS users have access to a wide variety of health and fitness apps, many of which are integrated with Apple's ecosystem, such as the Apple Health app and fitness trackers. This integration provides a seamless user experience and encourages more engagement with diet and nutrition tracking.

Apple's emphasis on privacy and security makes iOS an appealing platform for users concerned about the safety of their health data. Additionally, iOS devices offer high-quality displays and advanced technology, enabling more accurate and visually engaging tracking of nutrition and wellness data. As a result, the demand for diet and nutrition apps on iOS is expected to grow, driven by its strong user base and privacy features.

Additionally, key players in the industry investments and innovative product launches that would drive this segment growth in the global diet and nutrition apps market. For instance, in March 2023, the personalized nutrition startup Zoe raised an additional $2.5 million as part of a Series B extension round, bringing their total funding in this round to $38 million. This funding will help Zoe continue developing and expanding its platform, which focuses on providing tailored nutrition advice based on individual biology, helping people make more personalized and effective food choices.

Also, in September 2024, InsideTracker launched a new feature called Nutrition DeepDive, a food and supplement tracker that provides highly personalized nutritional insights by analyzing data from multiple sources, including blood tests, DNA, and fitness tracker data. These factors have solidified the segment's position in the global diet and nutrition apps market.

Geographical Analysis

North America is expected to hold a significant position in the global diet and nutrition apps market share

North America holds a substantial position in the global diet and nutrition apps market and is expected to hold most of the market share. This growth is driven by several key factors, including demographic changes, technological advancements, and rising health awareness.

One significant driver is the aging population in North America. In 2022, 58 million individuals in the U.S. were aged 65 and above, and this figure is expected to grow to 22% of the population by 2040, creating a greater demand for health management solutions.

Smartphone penetration also plays a crucial role, as the widespread adoption of smartphones makes diet and nutrition apps more accessible. Affordable and integrated into daily life, smartphones allow users easy access to health information and services. Growing health consciousness among consumers is another key factor, with more people seeking tools to monitor their nutrition and make healthier lifestyle choices.

Additionally, in this region a major of key players' presence, well-advanced healthcare infrastructures, and innovative launches would drive this global diet and nutrition apps market growth. For instance, in July 2024, in the U.S. Cleveland Clinic and FitNow teamed up to launch an innovative diet app, aiming to help users adopt healthier eating habits and manage their nutrition more effectively.

This app combines Cleveland Clinic's expertise in medical and health sciences with FitNow's experience in fitness and wellness technology. The goal is to provide users with a tool that not only helps them track their food intake but also offers personalized recommendations based on their specific health needs, goals, and preferences. Thus, the above factors are consolidating the region's position as a dominant force in the global diet and nutrition apps market.

Asia Pacific is growing at the fastest pace in the global diet and nutrition apps market share

Asia Pacific holds the fastest pace in the global diet and nutrition apps market and is expected to hold most of the market share. The Asia-Pacific diet and nutrition apps market is experiencing rapid growth, fueled by several key factors. One of the main drivers is the rising smartphone penetration across the region. As smartphones become more affordable and integrated into everyday life, they offer easy access to diet and nutrition apps, allowing users to track and manage their health and nutrition more efficiently.

Furthermore, there is a growing health awareness among consumers, leading to increased demand for apps that support healthier lifestyle choices, including food tracking, weight management, and overall wellness. The rapid urbanization and expanding middle class in Asia-Pacific further contribute to this trend, driving higher food expenditures and a need for innovative solutions in the food and wellness industries. These demographic shifts present significant opportunities for diet and nutrition apps to meet the evolving demands of consumers in the region.

Additionally, in this region, key players' innovative launches would drive this global diet and nutrition apps market growth. For instance, in February 2024, NutriAIDE is a new mobile app launched to help users make healthier and more sustainable nutrition choices. The app was introduced by R. Hemalatha, the Director of the ICMR-National Institute of Nutrition, and Markus Keck, Chair of Urban Climate Resilience at Augsburg University in Germany. Where it was unveiled in front of scientists involved in the transformation of urban food environments.

Also, in April 2024, Britannia NutriChoice, a popular brand in India known for its range of healthy snacks, launched a new health monitoring app called NutriPlus. The app was introduced to coincide with World Health Day, emphasizing the importance of maintaining good health. Thus, the above factors are consolidating the region's position as the fastest-growing force in the global diet and nutrition apps market.

Competitive Landscape

The major global players in the diet and nutrition apps market include Lifesum AB, MyNetDiary Inc., PlateJoy LLC, Noom, Inc., SPOKIN, INC., Ovia Health, MyFitnessPal, Inc., FitNow, Inc., Cronometer, YAZIO., Fatsecret., and WW International, Inc. among others.

Key Developments

  • In February 2025, Alma launched the first AI-powered nutrition companion app, designed to make healthy eating simple, personalized, and effortless for users. The app leverages artificial intelligence (AI) to provide tailored nutrition guidance, helping users make healthier food choices based on their individual preferences, goals, and needs.
  • In September 2024, the nutrition tracking service "Vivoo," which originated in the U.S., has officially expanded to Japan. Vivoo provides users with an easy way to monitor and analyze their nutritional data, empowering them to make informed choices about their diet and lifestyle. The service is tailored to promote healthy living by delivering personalized insights based on individual health information.

Why Purchase the Report?

  • Pipeline & Innovations: Reviews ongoing clinical trials, and product pipelines, and forecasts upcoming advancements in medical devices and pharmaceuticals.
  • Product Performance & Market Positioning: Analyzes product performance, market positioning, and growth potential to optimize strategies.
  • Real-world Evidence: Integrates patient feedback and data into product development for improved outcomes.
  • Physician Preferences & Health System Impact: Examines healthcare provider behaviors and the impact of health system mergers on adoption strategies.
  • Market Updates & Industry Changes: Covers recent regulatory changes, new policies, and emerging technologies.
  • Competitive Strategies: Analyzes competitor strategies, market share, and emerging players.
  • Pricing & Market Access: Reviews pricing models, reimbursement trends, and market access strategies.
  • Market Entry & Expansion: Identifies optimal strategies for entering new markets and partnerships.
  • Regional Growth & Investment: Highlights high-growth regions and investment opportunities.
  • Supply Chain Optimization: Assesses supply chain risks and distribution strategies for efficient product delivery.
  • Sustainability & Regulatory Impact: Focuses on eco-friendly practices and evolving regulations in healthcare.
  • Post-market Surveillance: Uses post-market data to enhance product safety and access.
  • Pharmacoeconomics & Value-Based Pricing: Analyzes the shift to value-based pricing and data-driven decision-making in R&D.

The global diet and nutrition apps market report delivers a detailed analysis with 60+ key tables, more than 50 visually impactful figures, and 176 pages of expert insights, providing a complete view of the market landscape.

Target Audience 2023

  • Manufacturers: Pharmaceutical, Medical Device, Biotech Companies, Contract Manufacturers, Distributors, Hospitals.
  • Regulatory & Policy: Compliance Officers, Government, Health Economists, Market Access Specialists.
  • Technology & Innovation: AI/Robotics Providers, R&D Professionals, Clinical Trial Managers, Pharmacovigilance Experts.
  • Investors: Healthcare Investors, Venture Fund Investors, Pharma Marketing & Sales.
  • Consulting & Advisory: Healthcare Consultants, Industry Associations, Analysts.
  • Supply Chain: Distribution and Supply Chain Managers.
  • Consumers & Advocacy: Patients, Advocacy Groups, Insurance Companies.
  • Academic & Research: Academic Institutions.

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Type
  • 3.2. Snippet by Service
  • 3.3. Snippet by Platform
  • 3.4. Snippet by Device
  • 3.5. Snippet by Age
  • 3.6. Snippet by End-User
  • 3.7. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Growing Health Consciousness
    • 4.1.2. Restraints
      • 4.1.2.1. Privacy and Data Security Concerns
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Strategic Insights and Industry Outlook

  • 5.1. Market Leaders and Pioneers
  • 5.2. Emerging Pioneers and Prominent Players
  • 5.3. Established leaders with largest largest-selling Brand
  • 5.4. Market leaders with established Product
  • 5.5. CXO Perspectives
  • 5.6. Latest Developments and Breakthroughs
  • 5.7. Case Studies/Ongoing Research
  • 5.8. Regulatory and Reimbursement Landscape
  • 5.9. North America
  • 5.10. Europe
  • 5.11. Asia Pacific
  • 5.12. Latin America
  • 5.13. Middle East & Africa
  • 5.14. Porter's Five Force Analysis
  • 5.15. Supply Chain Analysis
  • 5.16. Patent Analysis
  • 5.17. SWOT Analysis
  • 5.18. Unmet Needs and Gaps
  • 5.19. Recommended Strategies for Market Entry and Expansion
  • 5.20. Scenario Analysis: Best-Case, Base-Case, and Worst-Case Forecasts
  • 5.21. Pricing Analysis and Price Dynamics
  • 5.22. Key Opinion Leaders

6. By Type

  • 6.1. Introduction
    • 6.1.1. Analysis and Y-o-Y Growth Analysis (%), By Type
    • 6.1.2. Market Attractiveness Index, By Type
  • 6.2. Nutrition Tracking Apps*
    • 6.2.1. Introduction
    • 6.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 6.3. Activity Tracking Apps
  • 6.4. Social Platform Apps
  • 6.5. Meal Planning Apps
  • 6.6. Calorie Counting Apps
  • 6.7. Weight Loss/Gain Tracking Apps
  • 6.8. Others

7. By Service

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Service
    • 7.1.2. Market Attractiveness Index, By Service
  • 7.2. Paid*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Free

8. By Platform

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Platform
    • 8.1.2. Market Attractiveness Index, By Platform
  • 8.2. Android*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. iOS
  • 8.4. Others

9. By Device

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Device
    • 9.1.2. Market Attractiveness Index, By Device
  • 9.2. Smartphones*
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. Tablets
  • 9.4. Wearable Devices

10. By Age

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age
    • 10.1.2. Market Attractiveness Index, By Age
  • 10.2. Adults*
    • 10.2.1. Introduction
    • 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 10.3. Teenagers
  • 10.4. Senior Citizens

11. By End-User

  • 11.1. Introduction
    • 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 11.1.2. Market Attractiveness Index, By End-User
  • 11.2. Hospitals *
    • 11.2.1. Introduction
    • 11.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 11.3. Fitness Centers
  • 11.4. Homecare Settings
  • 11.5. Others

12. By Region

  • 12.1. Introduction
    • 12.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 12.1.2. Market Attractiveness Index, By Region
  • 12.2. North America
    • 12.2.1. Introduction
    • 12.2.2. Key Region-Specific Dynamics
    • 12.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Service
    • 12.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Platform
    • 12.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Device
    • 12.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age
    • 12.2.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 12.2.9. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 12.2.9.1. U.S.
      • 12.2.9.2. Canada
      • 12.2.9.3. Mexico
  • 12.3. Europe
    • 12.3.1. Introduction
    • 12.3.2. Key Region-Specific Dynamics
    • 12.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Service
    • 12.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Platform
    • 12.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Device
    • 12.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age
    • 12.3.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 12.3.9. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 12.3.9.1. Germany
      • 12.3.9.2. U.K.
      • 12.3.9.3. France
      • 12.3.9.4. Spain
      • 12.3.9.5. Italy
      • 12.3.9.6. Rest of Europe
  • 12.4. South America
    • 12.4.1. Introduction
    • 12.4.2. Key Region-Specific Dynamics
    • 12.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Service
    • 12.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Platform
    • 12.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Device
    • 12.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age
    • 12.4.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 12.4.9. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 12.4.9.1. Brazil
      • 12.4.9.2. Argentina
      • 12.4.9.3. Rest of South America
  • 12.5. Asia-Pacific
    • 12.5.1. Introduction
    • 12.5.2. Key Region-Specific Dynamics
    • 12.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Service
    • 12.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Platform
    • 12.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Device
    • 12.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age
    • 12.5.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 12.5.9. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 12.5.9.1. China
      • 12.5.9.2. India
      • 12.5.9.3. Japan
      • 12.5.9.4. South Korea
      • 12.5.9.5. Rest of Asia-Pacific
  • 12.6. Middle East and Africa
    • 12.6.1. Introduction
    • 12.6.2. Key Region-Specific Dynamics
    • 12.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Service
    • 12.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Platform
    • 12.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Device
    • 12.6.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age
    • 12.6.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User

13. Competitive Landscape

  • 13.1. Competitive Scenario
  • 13.2. Market Positioning/Share Analysis
  • 13.3. Mergers and Acquisitions Analysis

14. Company Profiles

  • 14.1. Lifesum AB*
    • 14.1.1. Company Overview
    • 14.1.2. Product Portfolio
      • 14.1.2.1. Product Description
      • 14.1.2.2. Product Key Performance Indicators (KPIs)
      • 14.1.2.3. Historic and Forecasted Product Sales
      • 14.1.2.4. Product Sales Volume
    • 14.1.3. Financial Overview
      • 14.1.3.1. Company Revenue's
      • 14.1.3.2. Geographical Revenue Shares
      • 14.1.3.3. Revenue Forecasts
    • 14.1.4. Key Developments
      • 14.1.4.1. Mergers & Acquisitions
      • 14.1.4.2. Key Product Development Activities
      • 14.1.4.3. Regulatory Approvals etc.
    • 14.1.5. SWOT Analysis
  • 14.2. MyNetDiary Inc.
  • 14.3. PlateJoy LLC
  • 14.4. Noom, Inc.
  • 14.5. SPOKIN, INC.
  • 14.6. Ovia Health
  • 14.7. MyFitnessPal, Inc.
  • 14.8. FitNow, Inc.
  • 14.9. Cronometer
  • 14.10. YAZIO.
  • 14.11. Fatsecret.
  • 14.12. WW International, Inc.

LIST NOT EXHAUSTIVE

15. Appendix

  • 15.1. About Us and Services
  • 15.2. Contact Us