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市場調査レポート
商品コード
1512680
植物由来プロバイオティクスの世界市場-2024年~2031年Global Plant-based Probiotics Market - 2024-2031 |
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カスタマイズ可能
適宜更新あり
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植物由来プロバイオティクスの世界市場-2024年~2031年 |
出版日: 2024年07月10日
発行: DataM Intelligence
ページ情報: 英文 219 Pages
納期: 即日から翌営業日
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概要
植物由来プロバイオティクスの世界市場は、2023年の9億1,210万米ドルから2031年には13億8,230万米ドルに達すると予測され、予測期間中の2024年~2031年はCAGR6.1%で成長する見込みです。
植物由来プロバイオティクス市場は、腸の健康に対する消費者の意識の高まりと、菜食主義者やベジタリアンのライフスタイルの人気の高まりによって、力強い成長を遂げています。植物由来のプロバイオティクスは、発酵させた果物、野菜、穀物などを原料としており、従来の乳製品由来のプロバイオティクスに代わる自然で倫理的な選択肢を提供します。この変化は、プロバイオティクスが消化器系の健康、免疫力、全身の健康に役立つことを強調する調査結果が増えていることによっても裏付けられています。
消費者の健康志向が高まるにつれ、クリーンラベルや植物由来の製品に対する需要は高まり続け、市場の革新と拡大に拍車をかけています。さらに、サプリメント、飲食品、機能性食品など様々な形態で植物由来のプロバイオティクス製品が入手しやすくなっていることも、市場の成長を後押ししています。企業は、健康志向の消費者の多様なニーズに応えるため、新製品開発や戦略的提携に投資しています。
植物由来プロバイオティクス市場では、細菌成分タイプのプロバイオティクス・セグメントが28.64%以上のシェアを占めています。同様に、北米が植物性プロバイオティクス市場を独占し、1/3以上の最大市場シェアを獲得しています。消費者は、乳糖不耐症、アレルギー、食生活の嗜好のために乳製品を含まない代替品を求めるようになっており、コンブチャ、ケフィア、非乳製品ヨーグルトなどの植物性プロバイオティクス製品の人気が急上昇しています。
ダイナミクス
植物性食生活の人気上昇
植物ベースの食事は、消化の改善、心臓の健康増進、慢性疾患のリスク低下など、多くの健康上の利点と関連していることが多いです。プロバイオティクスは、腸の健康と免疫系に効果があることで知られており、こうした食生活の枠組みによく適合します。植物由来のライフスタイルを採用する消費者が増えるにつれて、消費者は食生活の選択に沿った補完的な製品を求めるようになり、植物由来のプロバイオティクスの需要拡大につながります。
2022年、国際食品情報評議会の調査によると、アメリカ人の4人に1人近くが前年と比較して植物性食品をより多く摂取していると回答しており、プロバイオティクスのような関連製品の市場をさらに牽引しています。畜産が環境に与える影響も、植物性食生活の人気を支える重要な要因のひとつです。
Good Food Instituteの報告書によると、植物性食品の売上は2022年に食品全体の売上の3倍の速さで成長し、持続可能な食品の選択に対する消費者の強い関心を浮き彫りにしています。持続可能性への懸念や、肉や乳製品の生産に伴う二酸化炭素排出量への懸念から、植物由来の代替食品を選ぶ消費者が増えています。消費者が環境にやさしく持続可能な選択肢を求めているため、植物由来プロバイオティクス市場はこのシフトから利益を得ています。
乳糖不耐症と乳製品アレルギーの増加
乳糖不耐症と乳製品アレルギーの増加は、世界の植物性プロバイオティクス市場の重要な促進要因です。乳糖不耐症は、特に東アジア、アフリカ、南米などの地域で、世界人口のかなりの部分に影響を及ぼしています。米国立衛生研究所(NIH)によると、世界人口の約68%がある程度の乳糖吸収不良を経験しています。この状態は、牛乳や乳製品に含まれる糖分である乳糖の消化を困難にし、消化不良やその他の症状を引き起こします。
2022年、乳糖を含む製品を避けようとする人が増えるにつれ、植物由来の代替食品への需要が急増しました。米国では、人口の推定36%が乳糖不耐症に罹患しており、消費者を乳製品不使用の選択肢へと駆り立てています。植物由来のプロバイオティクスは、従来の乳製品由来のプロバイオティクスを摂取できない人々にとって実行可能な代替品を提供するため、植物由来プロバイオティクス市場はこのシフトから利益を得ています。
乳タンパク質に重篤な反応を引き起こす乳製品アレルギーは、植物性プロバイオティクスの需要をさらに高める要因となっています。消化器系の問題である乳糖不耐症とは異なり、乳製品アレルギーは免疫系に関与するため、より深刻な健康リスクにつながる可能性があります。The Food Allergy Research &Education(FARE)という団体によると、乳製品アレルギーは、米国では人口の約1~2%、特に子供の間で発症していると推定されています。この人口動態の変化により、両親や介護者は子供の安全と健康を確保するために、植物由来のプロバイオティクスの選択肢を求めるようになっています。
サプライチェーンの混乱と原料不足
サプライチェーンの混乱と原材料不足は、植物由来プロバイオティクス市場の成長を大幅に抑制しています。COVID-19のパンデミックは世界のサプライチェーンの問題を悪化させ、植物由来のプロバイオティクスの生産に必要な原材料の入手可能性とコストに影響を与えました。マッキンゼー・アンド・カンパニーの報告書によると、2022年には世界企業の73%近くが何らかの形でサプライチェーンの混乱を経験し、生産や流通の遅れにつながったといいます。
植物性プロバイオティクスの主要原料のひとつには、大豆、アーモンド、ココナッツなど、さまざまな植物性基質が含まれます。農業部門は2022年、悪天候、労働力不足、物流のボトルネックにより大きな課題に直面しました。これらの要因は、作物の収量減とコスト増につながりました。米国農務省(USDA)は、植物由来製品に使用される大豆やその他の主要作物の生産量が顕著に減少し、原材料コストが平均15%上昇したと報告しています。
Overview
Global Plant-based Probiotics Market reached US$ 912.1 million in 2023 and is expected to reach US$ 1382.3 million by 2031, growing with a CAGR of 6.1% during the forecast period 2024-2031.
The plant-based probiotic market has been experiencing robust growth, driven by increasing consumer awareness of gut health and a rising preference for vegan and vegetarian lifestyles. Plant-based probiotics, derived from sources like fermented fruits, vegetables, and grains, offer a natural and ethical alternative to traditional dairy-based probiotics. This shift is further supported by the growing body of research highlighting the benefits of probiotics for digestive health, immunity, and overall well-being.
As consumers become more health-conscious, the demand for clean-label and plant-based products continues to rise, fueling innovation and expansion within the market. Moreover, the market's growth is bolstered by the increasing availability of plant-based probiotic products across various forms such as supplements, beverages, and functional foods. Companies are investing in new product development and strategic partnerships to cater to the diverse needs of health-conscious consumers.
The bacteria-ingredient type probiotic segment in plant-based probiotics market accounts over 28.64% share. Similarly, North America dominates the plant-based probiotics market, capturing the largest market share of over 1/3rd. Consumers are increasingly looking for dairy-free alternatives due to lactose intolerance, allergies, and dietary preferences, which has led to a surge in the popularity of plant-based probiotic products such as kombucha, kefir, and non-dairy yogurts.
Dynamics
Rising Popularity of Plant-Based Diets
Plant-based diets are often associated with numerous health benefits, including improved digestion, better heart health, and lower risks of chronic diseases. Probiotics, which are known for their benefits to gut health and the immune system, fit well within the framework of these diets. As more consumers adopt plant-based lifestyles, they seek complementary products that align with their dietary choices, leading to increased demand for plant-based probiotics.
In 2022, a survey by the International Food Information Council found that nearly 1 in 4 Americans reported consuming more plant-based foods compared to the previous year, further driving the market for related products like probiotics. The environmental impact of animal agriculture is another key driver behind the popularity of plant-based diets.
According to a report by the Good Food Institute, plant-based food sales grew three times faster than overall food sales in 2022, highlighting the strong consumer interest in sustainable food choices. Concerns over sustainability and the carbon footprint of meat and dairy production are leading more consumers to choose plant-based alternatives. The plant-based probiotic market benefits from this shift, as consumers look for environmentally friendly and sustainable options.
Growing Incidence of Lactose Intolerance and Dairy Allergies
The increasing prevalence of lactose intolerance and dairy allergies is a significant driver of the global plant-based probiotics market. Lactose intolerance affects a considerable portion of the global population, particularly in regions like East Asia, Africa, and South America. According to the National Institutes of Health (NIH), approximately 68% of the global population experiences some degree of lactose malabsorption. This condition makes it difficult for individuals to digest lactose, the sugar found in milk and dairy products, leading to digestive discomfort and other symptoms.
In 2022, the demand for plant-based alternatives surged as more people sought to avoid lactose-containing products. In the United States, an estimated 36% of the population is affected by lactose intolerance, driving consumers towards dairy-free options. The plant-based probiotics market has benefited from this shift, as these products offer a viable alternative for those who cannot consume traditional dairy-based probiotics.
Dairy allergies, which can cause severe reactions to milk proteins, further contribute to the demand for plant-based probiotics. Unlike lactose intolerance, which is a digestive issue, dairy allergies involve the immune system and can result in more serious health risks. The Food Allergy Research & Education (FARE) organization estimates that dairy allergies affect about 1-2% of the population in the United States, particularly among children. This demographic shift has led parents and caregivers to seek out plant-based probiotic options to ensure the safety and health of their children.
Supply Chain Disruptions and Raw Material Shortages
Supply chain disruptions and raw material shortages have significantly restrained the growth of the plant-based probiotics market. The COVID-19 pandemic exacerbated global supply chain issues, affecting the availability and cost of raw materials needed for producing plant-based probiotics. According to a report by McKinsey & Company, in 2022, nearly 73% of global businesses experienced some form of supply chain disruption, leading to delays in production and distribution.
One of the key raw materials for plant-based probiotics includes various plant-based substrates like soy, almond, and coconut. The agricultural sector faced significant challenges in 2022 due to adverse weather conditions, labor shortages, and logistic bottlenecks. These factors contributed to reduced crop yields and increased costs. The United States Department of Agriculture (USDA) reported a noticeable decline in the production of soybeans and other key crops used in plant-based products, leading to a 15% increase in raw material costs on average.
The global plant-based probiotics market is segmented based on product type, ingredient type, function, distribution channel, end-user and region.
The Surging Demand for Fortified Dairy Alternatives
The demand for fortified dairy alternatives within the plant-based probiotics market has been on a significant rise, driven by consumer preferences for healthier and more nutritious options. Fortified dairy alternatives are products like plant-based milks, yogurts, and cheeses that are enriched with additional nutrients such as vitamins, minerals, and probiotics to enhance their health benefits.
One of the primary drivers of this demand is the increasing awareness of the health benefits associated with plant-based diets and the consumption of fortified foods. According to a report by the Plant Based Foods Association, sales of plant-based milk grew by 6% in 2022, reaching USD 2.6 billion in the United States alone.
A significant portion of this growth can be attributed to the introduction of fortified options that offer added health benefits, such as enhanced calcium and vitamin D levels, which are critical for consumers looking to replace traditional dairy products without compromising on nutrition. In March 2024, New Zealand infant nutrition firm Haven expanded into the plant-based space with the launch of an oat-milk based drink for toddlers aged one and above.
Rising Demand for Plant-Based Probiotics in North America
The demand for plant-based probiotics in North America has seen significant growth, driven by heightened health awareness and the increasing popularity of plant-based diets. The rise in lactose intolerance, allergies, and dietary preferences for dairy-free alternatives has fueled the popularity of plant-based probiotic products such as kombucha, kefir, and non-dairy yogurts. Lactose intolerance is common in North America, with estimates ranging from 36% in the US to 80% in Latin America.
In the United States, this trend is particularly strong. The Plant Based Foods Association reported a 24% increase in sales of plant-based foods in 2022, with this trend continuing in the near future term. The U.S. market for probiotics remains robust, with a significant portion of the market dedicated to plant-based options. The research indicates that the functional foods segment, including plant-based probiotics, is experiencing rapid growth, driven by consumer demand for products offering health benefits beyond basic nutrition.
Canada is witnessing a similar trend. According to the Canadian Health Food Association (CHFA), health and wellness products, including probiotics, have seen increased popularity, with a growing preference for plant-based options. The plant-based probiotic market in Canada is driven by rising awareness of probiotic benefits and a shift towards vegan and vegetarian diets. This growth is supported by the increasing availability of innovative plant-based probiotic products in the Canadian market.
The COVID-19 pandemic has had a profound impact on the plant-based probiotic market, both positively and negatively. On the positive side, the pandemic heightened global awareness of health and wellness, leading to increased demand for products that support immune health and overall well-being. Plant-based probiotics, known for their benefits in gut health and immune support, saw a surge in interest as consumers sought to enhance their health during the pandemic.
The shift drove innovation and product development in the market, with companies introducing new probiotic formulations and expanding their plant-based product lines. Conversely, the pandemic also posed significant challenges for the market. Lockdowns and restrictions disrupted manufacturing and distribution channels, causing supply chain issues and delays.
Additionally, the economic impact of the pandemic led to reduced disposable income for many consumers, potentially limiting their ability to purchase non-essential health products, including probiotics. Despite these challenges, the long-term trend towards health consciousness and the growing preference for plant-based products suggest that the plant-based probiotic market is likely to continue its growth trajectory post-pandemic.
The Russia-Ukraine war has had significant ripple effects on the global economy, including the plant-based probiotic market. The conflict has disrupted supply chains and increased raw material costs due to geopolitical tensions and sanctions. Key ingredients and packaging materials sourced from Eastern Europe and neighboring regions have faced delays and shortages, leading to production slowdowns and increased prices for plant-based probiotic products. Moreover, the instability in the region has led to fluctuating currency values and economic uncertainty, further complicating trade and investment in the probiotic sector.
Additionally, the war has shifted consumer behavior and market priorities, especially in affected regions. With economic instability and rising costs of living, consumers may prioritize essential goods over wellness products like probiotics, potentially reducing market demand. However, in some areas, heightened health concerns and stress from the conflict could drive increased interest in health and wellness products, including plant-based probiotics, as individuals seek to bolster their immune systems and overall well-being.
The major global players in the market include Danone S.A., Nestle S.A., Yakult Honsha Co., Ltd., Probi AB, Renew Life, BioGaia AB, General Mills, Inc., NutraScience Labs, ADM and IFF.
The global plant-based probiotics market report would provide approximately 78 tables, 76 figures, and 219 Pages.
Target Audience 2024
LIST NOT EXHAUSTIVE