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市場調査レポート
商品コード
1359936
オーガニック飲料の世界市場-2023年~2030年Global Organic Beverages Market - 2023-2030 |
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カスタマイズ可能
適宜更新あり
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オーガニック飲料の世界市場-2023年~2030年 |
出版日: 2023年10月11日
発行: DataM Intelligence
ページ情報: 英文 190 Pages
納期: 即日から翌営業日
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世界のオーガニック飲料市場は2022年に443億米ドルに達し、2023-2030年の予測期間中にCAGR 4.5%で成長し、2030年には630億米ドルに達すると予測されています。オーガニック食品の消費動向の増加が、予測期間中の市場成長を後押ししています。
大手企業による製品発売の増加は、予測期間中の市場成長を後押しします。例えば、2023年6月28日、ココミオは有機ココナッツジュースの発売を発表しました。これらの優れたココナッツは手摘みされ、メキシコシティにあるココミオのSQF認定施設に直送されます。同社は11.8オンスのココナッツ・オリジナル・ホールプレス・ジュースとココナッツ・ウィズ・グアバ・ホールプレス・ジュースを発売しました。
新しいオーガニック基準や規制の採用拡大、世界のオーガニック農地の拡大、世界の大半の地域における一人当たり所得の上昇、人々のライフスタイルの継続的変化、高血圧、肥満、糖尿病などの健康問題の増加によるオーガニック食品への需要の高まりは、すべてオーガニック原料市場の成長を促進する重要な要因です。
消費者は現在、より健康志向が高まっており、健康に役立つ製品を推奨しています。オーガニック飲料は、合成除草剤や殺虫剤を使用していないため、より健康的な飲料オプションと考えられています。バリー・カレボー社のデータによると、2022年にはミレニアル世代の25%が親となり、この割合は今後10~15年で80%に増加し、オーガニック消費者に変身して子供たちにオーガニック食品を勧めるようになります。
有機農法は、生物多様性、土壌の健全性を向上させ、化学物質の流出を削減するのに役立ち、オーガニック飲料は環境意識の高い消費者に人気があります。オーガニックの動向は世界中で急速に拡大しています。消費者は、公正な労働条件や環境に優しい農法など、倫理的で持続可能な調達方法を優先するブランドを支持する傾向が強いです。
多くの消費者は、飲料を含むオーガニック製品を全体的な幸福感と結びつけています。オーガニックを選択することは、自分自身と家族の健康に貢献する前向きなライフスタイルの選択であると考えています。オーガニック飲料、特に糖質を抑えたものや低カロリーのものは、風味豊かで栄養価の高い飲料を楽しみながら体重を管理したいと考えている消費者に選ばれています。
オーガニック飲料には、腸の健康に役立つプロバイオティクス成分が含まれています。腸の健康の重要性に対する認識から、コンブチャのようなプロバイオティクスが豊富なオーガニック飲料への関心が高まっています。飲食品にアレルギーや過敏症を持つ人の中には、アレルゲン汚染のリスクを最小限に抑えるため、オーガニック飲料を選ぶ人もいます。
オーガニック飲料の生産は多くの場合より困難であり、USDAオーガニックやEUオーガニックなどの特定の基準や認証を遵守する必要があります。これらの認証には、有機農薬や有機肥料の使用など、有機農業に関する厳格なガイドラインが定められています。オーガニック飲料の希少性は、増大する需要を満たすための課題となり、市場の成長を抑制します。
オーガニック飲料の生産は通常、農業に必要なコストが高いため、従来の飲料に比べてコストが高くなります。有機農法は、手作業による雑草駆除や害虫駆除など、より労働集約的な方法を必要とすることが多いです。さらに、有機認証のプロセスや監査によって、農家に追加費用が発生することもあります。こうした生産コストの上昇により、一部の農家ではオーガニック飲料が経済的に成り立たなくなり、供給全体が制限され、消費者の価格が上昇する可能性があります。
Global Organic Beverages Market reached US$ 44.3 billion in 2022 and is expected to reach US$ 63 billion by 2030, growing with a CAGR of 4.5% during the forecast period 2023-2030. An increase in the trend of consuming organic food helps to boost market growth over the forecast period.
An increase in product launches by major key players helps to boost market growth over the forecast period. For instance, on June 28, 2023, Kokomio announced launch of Organic Coconut Juices. These superior coconuts are hand-picked and send directly to Kokomio's SQF-certified facility in Mexico City. The company launched 11.8 oz coconut original whole-pressed juice and coconut with guava whole-pressed juice.
Growing adoption of new organic standards and regulations, expansion of organic farmland globally, rising per capita income in majority regions of the world, ongoing changes in people's lifestyles, and growing demand for organic foods due to the rise in health issues like high blood pressure, obesity, and diabetes are all important factors driving the organic ingredient market growth.
Consumers are now more health-conscious and recommended products that have health benefits. Organic beverages are considered healthier beverage options because they are free from synthetic herbicides and pesticides. According to the data given by Barry Callebaut company, in 2022, 25% of Millennials are parents and this percentage will increase to 80% in the upcoming 10-15 years that transform into organic consumers and recommend organic food to their children.
Organic farming helps to improve biodiversity, soil health and reduces chemical runoff, and makes organic beverages more popular with environmentally conscious consumers. The organic trend growing rapidly across the world. Consumers are more likely to support brands that prioritize ethical and sustainable sourcing practices, including fair labor conditions and environmentally friendly farming methods.
Many consumers associate organic products, including beverages, with a sense of overall well-being. They believe that choosing organic is a positive lifestyle choice that contributes to their health and that of their families. Organic beverages, particularly those with reduced sugar or lower-calorie options, are chosen by consumers looking to manage their weight while still enjoying flavorful and nutritious beverages.
Organic beverages include probiotic ingredients that are beneficial for gut health. Awareness of the importance of gut health has led to increased interest in probiotic-rich organic beverages, such as kombucha. Some individuals with food allergies or sensitivities choose organic beverages to minimize the risk of allergen contamination, as organic production often involves stricter allergen control measures.
Organic beverage production is often more challenging and requires adherence to specific standards and certifications, such as USDA Organic or EU Organic. These certifications have strict guidelines for organic farming such as the use of organic pesticides and fertilizers. The scarcity of organic beverages poses challenges for meeting the increasing demand and restraining the market's growth.
Organic beverage production typically involves higher costs compared to conventional beverages due to the high cost required for farming. Organic farming practices often require more labor-intensive methods, such as manual weed control and pest management. Additionally, organic certification processes and audits can incur additional expenses for farmers. These higher production costs can make organic beverages less economically viable for some farmers, limiting the overall supply and potentially leading to higher prices for consumers.
The global organic beverages market is segmented based on type, distribution channel and region.
Increasing health consciousness and demand for healthier alternatives are driving the market. Key product categories include carbonated soft drinks, bottled water, fruit juices, and ready-to-drink teas and coffees. Functional and wellness beverages are gaining popularity, offering added benefits like vitamins, antioxidants, and natural ingredients. According to the non-alcoholic beverages market analysis, carbonated soft drinks offer a range of refreshing beverages. Cola drinks holds a significant market share, accounting for approximately 40% of carbonated soft drink sales. Lemon-lime sodas capture around 20% of the market. Orange and citrus-flavored drinks, including variations like grapefruit soda, hold a share of approximately 15%.
An increase in the product launches by major key players helps to boost market growth over the forecast period. For instance, on October 03,2022, Kayco launched new WONDER LEMON a 100 % organic cold-pressed juice. It is 100% natural and sugar free. The newly launched product is available for the sales at Natural Products Expo West 2022 in Anaheim. Wonder Lemon is crafted with 100 % cold-pressed fruits and vegetables.
The North American organic beverage market has rapid growth due to increasing consumer demand for organic products like organic beverages. United States and Canada are major share-holding countries in the region due to an increase in the disposable income of the consumers and an increase in health benefits awareness of the consuming organic beverages. Consumers in the United States and Canada are becoming more health-conscious and searching for healthier beverage options like organic beverages. Organic beverages are healthier beverage option because it is free from synthetic herbicides and pesticides.
An increase in beverage product launches by major key players in the region helps to boost market growth over the forecast period. For instance, on March 27, 2023, GURU Organic Energy, Canada's organic energy drink brand launched GURU Theanine Fruit Punch in the market. The newly launched product is available for sale on the online and offline sales channels. Also, an increase in the demand for alcoholic beverages in the region helps to boost regional growth over the forecast period. For instance, on September 21, 2023, The Spanish winery Vallformosa launched a red wine from the prestigious Spanish region.
The major global players in the market include: Anheuser-Busch InBev, Nestle SA, PepsiCo, Danone SA, Parkers Organic Juices, Whitewave Foods Company, Bison Organic Beer, Lacorata Beverage LLC., SYSTM Foods Inc., Organic Valley.
The pandemic disrupted supply chains worldwide, affecting the availability of organic ingredients used in beverage production. Lockdowns, transportation restrictions, and labor shortages led to delays and supply shortages. Consumer behavior changed significantly during the pandemic. With many people staying home, there was a shift from on-the-go and food service consumption to at-home consumption. This impacted the types of organic beverages consumers purchased.
E-commerce sales of organic beverages saw substantial growth as consumers turned to online shopping for convenience and safety. Many organic beverage brands expanded their online presence to reach consumers directly. Consumers prioritized shelf-stable organic beverages, such as bottled juices and non-dairy milk alternatives, over fresh, perishable products like organic juices. An increase in the volatility of the prices of the raw material required for the organic beverage due to the supply chain disturbance also hampers the market growth.
The conflict between Russia and Ukraine has had several indirect and direct impacts on various industries, including the organic beverage market. The conflict disrupts supply chains, including the sourcing of organic ingredients for beverages. Ukraine, in particular, is known for its organic agriculture, and any disruptions in its agricultural sector affect the availability and cost of organic ingredients.
Trade restrictions, sanctions, and border disruptions can impact the import and export of organic beverages and ingredients. This can affect the cross-border trade of organic beverages between Russia, Ukraine, and Other neighboring countries. The conflict between the countries affects the production and transportation of organic ingredients, it may lead to shortages of the raw material or increased prices of certain organic beverages, impacting both domestic and international markets.
The global organic beverages market report would provide approximately 53 tables, 48 figures and 190 Pages.
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