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市場調査レポート
商品コード
1336677

プロバイオティク炭酸飲料の世界市場-2023年~2030年

Global Probiotic Soda Market - 2023-2030

出版日: | 発行: DataM Intelligence | ページ情報: 英文 190 Pages | 納期: 約2営業日

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価格
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本日の銀行送金レート: 1USD=156.70円
プロバイオティク炭酸飲料の世界市場-2023年~2030年
出版日: 2023年08月22日
発行: DataM Intelligence
ページ情報: 英文 190 Pages
納期: 約2営業日
ご注意事項 :
本レポートは最新情報反映のため適宜更新し、内容構成変更を行う場合があります。ご検討の際はお問い合わせください。
  • 全表示
  • 概要
  • 目次
概要

市場概要

プロバイオティク炭酸飲料の世界市場は、2022年に2億4,210万米ドルに達し、2023-2030年の予測期間中にCAGR 7.1%で成長し、2030年には4億2,240万米ドルに達すると予測されています。プロバイオティク炭酸飲料市場の動向は、腸の健康効果に関する消費者の意識の高まりによって牽引されています。人々が消化器系の健康を優先するにつれて、プロバイオティク炭酸飲料のような腸に優しい飲料の需要が急増しています。

プロバイオティク炭酸飲料市場の成長は、外出先での利用という利便性も後押ししています。多忙なライフスタイルと携帯用リフレッシュメントの必要性により、プロバイオティク炭酸飲料は腸に優しい飲料を日常生活に素早く簡単に取り入れる方法を提供しています。プロバイオティク炭酸飲料は、1回分ずつの包装で持ち運びができるため、移動中に栄養価の高い飲料を求める健康志向の人々にとって便利な選択肢となっています。

食物繊維の1日の推奨摂取量は女性で25グラム、男性で38グラムであるため、12オンス缶1本あたり2~9グラムの食物繊維を含むプレバイオティク炭酸飲料が人気を集めています。消化器系の健康維持を謳うOlipopや、脳と腸のつながりを促進するVinaといったブランドが、消費者の関心をさらに高めています。健康志向の人々が自分の健康を優先するにつれて、プレバイオティク炭酸飲料市場は大きく成長しています。

市場力学

プロバイオティク炭酸飲料の入手可能性と入手しやすさの向上が市場浸透と拡大を促進

プロバイオティク炭酸飲料製品の入手可能性と入手しやすさの向上は、市場拡大の主な要因です。プロバイオティク炭酸飲料は、スーパーマーケット、健康食品店、オンラインプラットフォームなど、さまざまな小売店で入手できるようになってきています。このような流通網の充実により、消費者はプロバイオティク炭酸飲料へのアクセスや購入が容易になり、市場浸透の原動力となっています。

さらに、オンラインショッピングの利便性により、消費者はさまざまなブランドのプロバイオティク炭酸飲料の選択肢を幅広く検討できるようになり、こうした腸にやさしい飲料に対する消費者の認識と嗜好が高まっています。プロバイオティク炭酸飲料製品の入手しやすさの向上と幅広い普及は、こうした機能性飲料を日常生活に取り入れる人が増えるにつれて、プロバイオティク炭酸飲料市場全体のシェアと市場規模の拡大に寄与しています。

消化器系の健康と機能性飲料への注目の高まりがプロバイオティク炭酸飲料需要を後押し

消化器系の健康と機能性飲料への注目の高まりが、プロバイオティク炭酸飲料需要の急増につながっています。消費者が喉の渇きを癒すだけでなく、健康上のメリットを提供する飲料を求める中、プロバイオティク炭酸飲料は腸に優しく機能的な選択肢として支持を集めています。消化器系の健康をサポートする自然な手段としてのプロバイオティクスの認識は、健康志向の人々の共感を呼び、プロバイオティク炭酸飲料の需要を後押ししています。

さらに、消費者が健康に対してより積極的になるにつれ、プロバイオティク炭酸飲料の市場規模や市場シェアもこの動向を受けて拡大しています。爽やかなソーダと消化を助ける生きた培養物の融合により、プロバイオティク炭酸飲料は、健康上の利点を付加した美味しく栄養価の高い飲料を求める人々の間で好ましい選択肢として位置づけられています。

限られた消費者意識がプロバイオティク炭酸飲料市場成長の抑制要因に

プロバイオティク炭酸飲料市場は市場シェアと市場規模において大幅な成長を遂げているが、顕著な抑制要因は、プロバイオティク飲料の利点に関する消費者の認識が限定的であることです。大きな市場シェアを占めているにもかかわらず、多くの消費者は生きた培養液で濃縮された腸に優しいソーダの潜在的な利点を知らないままです。この認知度の低さが、消化器系健康飲料としての市場の可能性を十分に引き出す妨げとなっています。

メーカーやマーケティング担当者は、プロバイオティク炭酸飲料が腸の健康に良い影響を与えることを強調する教育キャンペーンに投資する必要があります。この制約を克服することで、さらなる成長機会がもたらされ、プロバイオティク炭酸飲料は爽やかで栄養価の高い飲料を求める健康志向の人々の間で好まれる選択肢としての地位を確固たるものにすると思われます。

COVID-19影響分析

COVID-19分析には、COVID前シナリオ、COVIDシナリオ、COVID後シナリオに加えて、価格ダイナミクス(COVID前シナリオと比較したパンデミック中およびパンデミック後の価格変動を含む)、需給スペクトラム(取引規制による需要と供給のシフト)、政府の取り組み(政府機関による市場、セクター、産業を活性化させるための取り組み)、メーカーの戦略的取り組み(COVID問題を緩和するためにメーカーが行ったことをここで取り上げる)も含まれています。

目次

第1章 調査手法と調査範囲

第2章 市場の定義と概要

第3章 エグゼクティブサマリー

第4章 市場力学

  • 影響要因
    • 促進要因
      • プロバイオティク炭酸飲料の入手可能性と入手しやすさの向上が市場浸透と拡大を促進
      • 消化器系の健康と機能性飲料への注目の高まりがプロバイオティク炭酸飲料需要を促進
    • 抑制要因
      • 限られた消費者意識がプロバイオティク炭酸飲料市場成長の抑制要因となる
    • 機会
    • 影響分析

第5章 産業分析

  • ポーターのファイブフォース分析
  • サプライチェーン分析
  • 価格分析
  • 規制分析

第6章 COVID-19分析

第7章 タイプ別

  • 乳製品ベースのプロバイオティク炭酸飲料
  • 植物ベースのプロバイオティク炭酸飲料

第8章 包装別

  • ボトル
  • テトラパック

第9章 フレーバー別

  • フルーツ
  • コーラ
  • その他

第10章 形態別

  • 液体
  • 粉末

第11章 流通チャネル別

  • スーパーマーケット/ハイパーマーケット
  • 小売販売
  • オンライン販売
  • その他

第12章 地域別

  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • ドイツ
    • 英国
    • フランス
    • イタリア
    • スペイン
    • その他欧州
  • 南米
    • ブラジル
    • アルゼンチン
    • その他南米
  • アジア太平洋
    • 中国
    • インド
    • 日本
    • オーストラリア
    • その他アジア太平洋
  • 中東・アフリカ

第13章 競合情勢

  • 競合シナリオ
  • 市況/シェア分析
  • M&A分析

第14章 企業プロファイル

  • Nestle SA
    • 会社概要
    • 製品ポートフォリオと説明
    • 財務概要
    • 主な動向
  • Yakult Honsha Co. Ltd.
  • Danone S.A.
  • Chobani LLC
  • NextFoods
  • Harmless Harvest
  • Bio-K Plus International Inc.
  • GCMMF(Amul)
  • PepsiCo
  • Fonterra Co-operative Group

第15章 付録

目次
Product Code: FB6685

Market Overview

Global Probiotic Soda Market reached US$ 242.1 million in 2022 and is expected to reach US$ 422.4 million by 2030 growing with a CAGR of 7.1% during the forecast period 2023-2030. The probiotic soda market trend is driven by increasing consumer awareness about gut health benefits. As people prioritize digestive wellness, the demand for gut-friendly beverages like probiotic soda has surged.

The probiotic soda market's growth is also fueled by the convenience of on-the-go use. With busy lifestyles and the need for portable refreshments, probiotic sodas offer a quick and easy way to incorporate gut-friendly beverages into daily routines. The availability of single-serve packaging and grab-and-go options makes probiotic sodas a convenient choice for health-conscious individuals seeking nourishing drinks while on the move.

With the recommended daily fiber intake of 25 grams for women and 38 grams for men, prebiotic sodas, containing 2 to 9 grams of fiber per 12-oz can, are gaining popularity. Brands like Olipop, claiming digestive health support, and Vina, promoting brain-gut connection benefits, have further fueled consumer interest. As health-conscious individuals prioritize their well-being, the prebiotic soda market witnesses significant growth

Market Dynamics

Rising Availability and Accessibility of Probiotic Soda Drives Market Penetration and Expansion

The growing availability and accessibility of probiotic soda products are major drivers behind the expansion of the market. Probiotic soda is increasingly becoming available in various retail outlets, including supermarkets, health food stores, and online platforms. This enhanced distribution network has made it easier for consumers to access and purchase probiotic soda, thereby driving market penetration.

Additionally, the convenience of online shopping allows consumers to explore a wide range of probiotic soda options from different brands, boosting consumer awareness and preference for these gut-friendly beverages. The improved accessibility and wider reach of probiotic soda products contribute to the overall growth in probiotic soda market share and market size as more people integrate these functional beverages into their daily routines.

Rising Focus on Digestive Wellness and Functional Beverages Fuels Probiotic Soda Demand

The increasing focus on digestive wellness and functional beverages has led to a surge in demand for probiotic soda. As consumers seek beverages that offer health benefits beyond quenching thirst, probiotic soda has gained traction as a gut-friendly and functional option. The perception of probiotics as a natural means to support digestive health has resonated with health-conscious individuals, propelling the demand for probiotic soda.

Moreover, as consumers become more proactive about their well-being, the probiotic soda market size and market share have grown in response to this trend. The fusion of refreshing soda with live cultures that aid digestion has positioned probiotic soda as a preferred choice among those seeking a tasty and nourishing beverage with added health benefits.

Limited Consumer Awareness Poses Restraint to Probiotic Soda Market Growth

While the probiotic soda market has experienced substantial growth in market share and size, a notable restraint is the limited consumer awareness about the benefits of probiotic beverages. Despite holding a significant market share, many consumers remain unaware of the potential advantages of gut-friendly soda enriched with live cultures. This lack of awareness hinders the market's full potential as a digestive health drink option.

Manufacturers and marketers need to invest in educational campaigns to highlight the positive impact of probiotic soda on gut health. Overcoming this restraint would unlock further growth opportunities and solidify probiotic soda's position as a favored choice among health-conscious individuals seeking refreshing and nourishing beverages.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading res trictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The global probiotic soda market has been segmented by type, packaging, flavors, form, distribution channel, and region.

Plant-Based Probiotic Soda Market Soars with a 30% Market Share, Fueling a Health-Conscious Beverage Revolution

The global probiotic soda market has been segmented by form into dairy-based probiotic soda, and plant-based probiotic soda.

The plant-based probiotic soda market has gained a significant 30% market share, solidifying its position as a prominent segment in the probiotic soda industry. As consumers increasingly prioritize plant-based and vegan options, the demand for these gut-friendly beverages has surged. Plant-based probiotic sodas offer a diverse array of flavors and the benefits of live cultures, making them a favorable choice among health-conscious individuals seeking nutritious and sustainable drinks.

With a substantial market share, this segment continues to grow as consumers embrace the fusion of refreshing soda with the goodness of probiotics derived from plant sources. The 30% market share underscores the popularity and acceptance of plant-based probiotic sodas, indicating a promising and flourishing future for this dynamic and rapidly expanding market.

Geographical Analysis

Asia-Pacific Emerges as the Fastest-Growing Probiotic Soda Market with 12% Market Share

By region, the probiotic soda market is segmented into North America, South America, Europe, Asia-Pacific, Middle-east, and Africa.

The Asia-Pacific region is experiencing a rapid surge in the probiotic soda market, holding a significant 12% market share. Consumers in this region are increasingly seeking gut-friendly soda options enriched with live cultures, which contribute to better digestive health. The demand for soda infused with various probiotic strains, including low-sugar and carbonated alternatives, is witnessing a remarkable uptick among health-conscious individuals.

As awareness about the benefits of probiotics spreads across the region, Asia-Pacific emerges as the fastest-growing destination for digestive health drinks and probiotic soda. This dynamic and thriving market underscores a promising lot of opportunities and future for the probiotics soda market and also probiotic beverage industry in the Asia-Pacific region.

Competitive Landscape

The major global players in the market include: Nestle SA, Yakult Honsha Co. Ltd., Danone S.A., Chobani LLC, NextFoods, Harmless Harvest, Bio-K Plus International Inc., GCMMF (Amul), PepsiCo, and Fonterra Co-operative Group.

Why Purchase the Report?

  • To visualize the global probiotic soda market segmentation based on type, packaging, flavors, form, distribution channel, and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities in the market by analyzing trends and co-development.
  • Excel data sheet with numerous data points of probiotic soda market-level with all segments.
  • The PDF report consists of a cogently put-together market analysis after exhaustive qualitative interviews and an in-depth market study.
  • Product mapping is available as Excel consists of key products of all the major market players.

The global probiotic soda market report would provide approximately 69 tables, 65 figures, and 190 Pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Market Definition and Overview

3. Executive Summary

  • 3.1. Market Snippet, by Type
  • 3.2. Market Snippet, by Packaging
  • 3.3. Market Snippet, by Flavors
  • 3.4. Market Snippet, by Form
  • 3.5. Market Snippet, by Distribution Channel
  • 3.6. Market Snippet, by Region

4. Market Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Rising Availability and Accessibility of Probiotic Soda Drives Market Penetration and Expansion
      • 4.1.1.2. Rising Focus on Digestive Wellness and Functional Beverages Fuels Probiotic Soda Demand
    • 4.1.2. Restraints
      • 4.1.2.1. Limited Consumer Awareness Poses Restraint to Probiotic Soda Market Growth
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before COVID
    • 6.1.2. Scenario During COVID
    • 6.1.3. Scenario Post COVID
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During the Pandemic
  • 6.5. Manufacturer's Strategic Initiatives
  • 6.6. Conclusion

7. By Type

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 7.1.2. Market Attractiveness Index, By Type
  • 7.2. Dairy-Based Probiotic Soda*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Plant-Based Probiotic Soda

8. By Packaging

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 8.1.2. Market Attractiveness Index, By Packaging
  • 8.2. Bottles*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Tetra Packs
  • 8.4. Cans

9. By Flavors

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavors
    • 9.1.2. Market Attractiveness Index, By Flavors
  • 9.2. Fruit*
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. Cola
  • 9.4. Others

10. By Form

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 10.1.2. Market Attractiveness Index, By Form
  • 10.2. Liquid*
    • 10.2.1. Introduction
    • 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 10.3. Powder

11. By Distribution Channel

  • 11.1. Introduction
    • 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.1.2. Market Attractiveness Index, By Distribution Channel
  • 11.2. Supermarkets/Hypermarkets*
    • 11.2.1. Introduction
    • 11.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 11.3. Retail sales
  • 11.4. Online sales
  • 11.5. Others

12. By Region

  • 12.1. Introduction
    • 12.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 12.1.2. Market Attractiveness Index, By Region
  • 12.2. North America*
    • 12.2.1. Introduction
    • 12.2.2. Key Region-Specific Dynamics
    • 12.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 12.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavors
    • 12.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 12.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 12.2.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 12.2.8.1. The U.S.
      • 12.2.8.2. Canada
      • 12.2.8.3. Mexico
  • 12.3. Europe
    • 12.3.1. Introduction
    • 12.3.2. Key Region-Specific Dynamics
    • 12.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 12.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavors
    • 12.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 12.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 12.3.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 12.3.8.1. Germany
      • 12.3.8.2. The U.K.
      • 12.3.8.3. France
      • 12.3.8.4. Italy
      • 12.3.8.5. Spain
      • 12.3.8.6. Rest of Europe
  • 12.4. South America
    • 12.4.1. Introduction
    • 12.4.2. Key Region-Specific Dynamics
    • 12.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 12.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavors
    • 12.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 12.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 12.4.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 12.4.8.1. Brazil
      • 12.4.8.2. Argentina
      • 12.4.8.3. Rest of South America
  • 12.5. Asia-Pacific
    • 12.5.1. Introduction
    • 12.5.2. Key Region-Specific Dynamics
    • 12.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 12.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavors
    • 12.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 12.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 12.5.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 12.5.8.1. China
      • 12.5.8.2. India
      • 12.5.8.3. Japan
      • 12.5.8.4. Australia
      • 12.5.8.5. Rest of Asia-Pacific
  • 12.6. Middle East and Africa
    • 12.6.1. Introduction
    • 12.6.2. Key Region-Specific Dynamics
    • 12.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 12.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavors
    • 12.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 12.6.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

13. Competitive Landscape

  • 13.1. Competitive Scenario
  • 13.2. Market Positioning/Share Analysis
  • 13.3. Mergers and Acquisitions Analysis

14. Company Profiles

  • 14.1. Nestle SA
    • 14.1.1. Company Overview
    • 14.1.2. Product Portfolio and Description
    • 14.1.3. Financial Overview
    • 14.1.4. Key Developments
  • 14.2. Yakult Honsha Co. Ltd.
  • 14.3. Danone S.A.
  • 14.4. Chobani LLC
  • 14.5. NextFoods
  • 14.6. Harmless Harvest
  • 14.7. Bio-K Plus International Inc.
  • 14.8. GCMMF (Amul)
  • 14.9. PepsiCo
  • 14.10. Fonterra Co-operative Group

LIST NOT EXHAUSTIVE

15. Appendix

  • 15.1. About Us and Services
  • 15.2. Contact Us