ペット用ミールキット宅配の世界市場-2022-2029

市場力学

ペットのヒューマニゼーションが進み、ペット用ミールキット宅配市場が拡大中

ペットのヒューマニゼーションは、世界中の主流メディアで多くの認知度を獲得しています。ペットの所有からペットの子育てへの変化は、特に先進国において、ペットフード業界の強力なトレンドとして決定的になりました。ペットのヒューマニゼーションは、今後もペット用品の販売とサービスの売上を牽引していくと思われます。グルーミングやデイケアなどの物理的なサービスから、フードやおもちゃなどのeコマースグッズに至るまで、その範囲は多岐にわたります。この動向の焦点はテクノロジーであり、特にパンデミック後やパンデミック時の環境です。先進諸国では、3分の1以上の家庭でペットが飼われています。例えば、2022年12月12日、ピルミコ・アニマル・ニュートリション株式会社は、最近、ペットフードの提供を拡大し、キャットフードを追加しました。同社は、これまで犬のみを対象としていたペットフード「マキシム」のラインナップを拡充し、新たにキャットフード「トミー」を発売しました。ピルミコのマキシムラインは、eコマースプラットフォームのShopeeとLazadaを通じて2020年に発売され、ペットショップやアグリショップに登場しました。Pilmicoによると、Maximeの発売が成功したことと、フィリピン国内でペットの飼育が拡大していることが、同社がキャットフード分野に参入するきっかけになったと推測されます。したがって、これがペット用ミールキット宅配市場を牽引する可能性があります。

しかし、食品の安全性や、原材料や生産コストの高さが、市場の成長を抑制する可能性があります。ペットのアレルギーや、ペットの健康・栄養に関する規制問題も、市場成長を阻害する要因の1つです。

目次

第1章 調査手法と範囲

• 調査手法
• 市場の範囲

第2章 主な動向と発展

第3章 エグゼクティブサマリー

• ペットタイプ別市場内訳
• フードタイプ別市場内訳
• サブスクリプションタイプ別市場内訳
• 地域別市場内訳

第4章 市場力学

• 市場影響要因
  • 促進要因
  • 抑制要因
  • ビジネスチャンス
• 影響分析

第5章 産業分析

• ポーターのファイブフォース分析
• サプライチェーン分析
• 特許分析
• 規制分析

第6章 COVID-19の分析

• COVID-19の市場に関する分析
  • COVID-19以前の市場シナリオ
  • COVID-19の現在の市場シナリオ
  • COVID-19の後、または将来のシナリオ
• COVID-19の中での価格ダイナミクス
• 需要-供給スペクトラム
• パンデミック時の市場に関連する政府の取り組み
• メーカーの戦略的取り組み

第7章 ペットタイプ別

• 犬
• 猫

第8章 フードタイプ別

• ドライ
• ウェット

第9章 定期購入タイプ別

• トッパー
• フル

第10章 地域別

• 北米
  • 米国
  • カナダ
  • メキシコ
• 南米
  • ブラジル
  • アルゼンチン
  • その他の南米地域
• 欧州
  • ドイツ
  • 英国
  • フランス
  • スペイン
  • イタリア
  • その他の欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • オーストラリア
  • その他アジア太平洋地域
• 中東・アフリカ地域

第11章 競合情勢

• 競合シナリオ
• 競合の戦略分析
• 市況/シェア分析
• M&A（合併・買収）分析

第12章 企業プロファイル

• Spot and Tango
  • 企業概要
  • 製品ポートフォリオと説明
  • 主なハイライト
  • 財務概要
• Nom Nom
• Pet Plate
• The Farmer's Dog
• Chewy
• Ollie
• We Feed Raw
• Chi Dog
• PetPlate

第13章 DataM

Market Overview

Pet food is specially prepared and intended for consumption by pets. It can be plant-based or animal-based. A meal kit is a subscription-based service that sends a box to the consumer with pre-portioned ingredient items for the recipe in the kit. All that's left is to combine the ingredients, cook them, and serve them. Chopping, slicing, and other prep activities are required for some meal packages. Moreover, rising empathy for pets and increasing adoption may drive the global pet meal kit delivery market.

The global pet meal kit delivery market was valued at USD YY million in 2021. It is forecasted to reach USD YY million by 2029, growing at a CAGR of 14.23% during the forecast period (2022-2029).

Market Dynamics: Growing pet meal kit delivery market with the increasing humanization of pets trend

Pet humanization has gained much awareness in the mainstream media throughout the world. The change from pet ownership to pet parenting has been a powerful and determining trend in the pet food industry, particularly in developed countries. Pet humanization is set to continue driving pet product sales and service sales. It ranges from physical services, such as grooming and daycare, to e-commerce goods, such as food and toys. The focal point of this trend is technology, especially in the environment post and during the pandemic. In developed countries, more than one-third of families have a pet. For instance, on 12 December 2022, Pilmico Animal Nutrition Corporation recently expanded its pet food offerings to include cat food. The company has expanded its Maxime pet food line, which previously served dogs only, and has also released a new cat food line - Tommy. Pilmico's Maxime line launched in 2020 through e-commerce platforms Shopee and Lazada and appeared in pet shops and agriculture shops. According to Pilmico, the successful launch of Maxime and the growing pet ownership within the Philippines prompted the company to enter the cat food space. Thus, this may drive the pet meal kit delivery market.

However, food safety, as well as high raw material and production costs, may restrain market growth. Pet allergies and regulatory issues relating to pet health and nutrition are additional factors that may hamper the market growth.

Market Segmentation: Dog segment is expected to dominate the global market in the year 2021

The dog segment dominated the pet meal kit delivery market with a market share of around YY% in 2021. Dogs are widely adopted as pets worldwide, which is one of the main reasons for their dominance in the market. More dogs and cats are being adopted all around the world as a result of animal humanization. The demand for natural and higher-quality dog food is driven by significant expenditures associated with dog maintenance and well-being. Another important factor contributing to the segment's growth is the introduction of dog treats, pet nutrition, and nutrition-rich food. Cat ownership is predicted to grow rapidly in the next years because cats are low-maintenance and human-friendly creatures. For instance, Marley Spoon launched a bezzie in October 2021. Customers can personalize their orders for their animal companions by subscribing to the company's meal kit brands. Each program is tailored to their age, weight, and activity level. HelloFresh also announced to unveil of its online grocery store, where customers may purchase additional products. This platform allows users to get food items for fast meals through HelloFreshs online grocery shopping services. The benefits of kit-based delivery services, such as doorstep delivery services and the presence of ready-to-eat and ready-to-cook meal kits, reduce the users' time. Thus, these benefits will fuel the growth of the pet meal kit delivery services market.

Geographical Penetration: North America the dominating region during the forecast period.

North America emerged as the largest market for the global pet meal kit delivery market, with a YY% share of the market revenue in 2020. In recent years, the United States and Canada's food service industry has experienced significant growth. In the region, many people buy pet kits to save time and effort. Pet kits have evolved into healthier and more affordable alternatives to pre-cooked foods in retail stores. According to the American Pet Products Association's (APPA) National Pet Owners Survey (2019-20), more than 85 million homes in the United States had one or more pets on pet food products across these economies. It coupled with increased investment by global market players within these economies, most of which were dogs. As a result, rising pet humanization is expected to fuel the North America region pet meal kit delivery market.

Asia Pacific regional market is projected to register the highest growth. Japan, Australia, and China are the most important revenue generators in the Asia Pacific. Although Japan is one of the world's largest importers of ready-to-eat dog and cat food, the country's pet animal food sector is growing slowly. The market in China and India is predicted to grow substantially during the forecast period, owing to rising consumer spending on pet food products in these countries and increased investment by global industry participants in these nations.

Competitive Landscape:

Some of the global players in the market include Spot and Tango, Nom Nom, Pet Plate, The Farmer's Dog, Chewy, Ollie, We Feed Raw, Chi Dog and PetPlate. The key players are now concentrating on implementing strategies such as adopting new technology, product innovations, mergers & acquisitions, joint venture, alliances and partnerships to improve their market position in the global pet meal kit delivery industry. For instance, on 12 December 2022, Yassir Express launched several dedicated dark stores or sophisticated warehouses to serve users across the northern regions of Johannesburg and Centurion. Yassir Express offers a one-stop shop for thousands of products, including nappies and pharmacy items for pet food, fresh fruit and vegetables, and meat - delivered right to customers' doorsteps in under 30 minutes.

COVID-19 Impact: Positive impact on the global pet meal kit delivery market

Since the pandemic, an issue of pet food shortages has arisen. Pet owners experienced delays on packages. This issue, though critical, was developed due to the sudden surge of orders. Increasing disposable incomes, changing lifestyles, and inclination towards bodily health in combination with hectic and time-constrained schedules among people have raised the demand for pet meal kit delivery. According to United Way Organisation, in April 2020, when COVID-19 limited physical access to healthy food services, United Way and 211 partnered with DoorDash to launch Ride United Last Mile Delivery, which powers the delivery of charitable food and essential items. Although the pandemic catalyzed this program, it's an innovative approach to long-standing food access issues in the United States. So far, it has served people in over 455 cities and towns and has provided more than 718,000 free deliveries of an estimated 9.1 million meals. For instance, One of Lewis' customers, a pet product supply company, saw a whopping 300% increase in freight volumes. This sudden uptick in the pet market has created shortages for every pet supply company. Still, the issue is seemingly short-lived, as the market has realized this increase and continues to mitigate it with a responding uptick in supply. A more sustainable pet food supply chain is in the works, with suppliers preparing more food and goods than ever.

The global pet meal kit delivery market report would provide access to approximately 77 market data tables, 74 figures and 170 pages

Table of Contents

1. Scope and Methodology

• 1.1. Research Methodology
• 1.2. Scope of the Market

2. Key Trends and Developments

3. Executive Summary

• 3.1. Market Snippet by Pet Type
• 3.2. Market Snippet by Food Type
• 3.3. Market Snippet by Subscription Type
• 3.4. Market Snippet by Region

4. Market Dynamics

• 4.1. Market impacting factors
  • 4.1.1. Drivers
  • 4.1.2. Restraints
  • 4.1.3. Opportunities
• 4.2. Impact analysis

5. Industry Analysis

• 5.1. Porter's five forces analysis
• 5.2. Supply Chain Analysis
• 5.3. Patent Analysis
• 5.4. Regulatory Analysis

6. COVID-19 Analysis

• 6.1. Analysis of Covid-19 on the Market
  • 6.1.1. Before COVID-19 Market Scenario
  • 6.1.2. Present COVID-19 Market Scenario
  • 6.1.3. After COVID-19 or Future Scenario
• 6.2. Pricing Dynamics Amid Covid-19
• 6.3. Demand-Supply Spectrum
• 6.4. Government Initiatives Related to the Market During the Pandemic
• 6.5. Manufacturers Strategic Initiatives

7. By Pet Type

• 7.1. Introduction
  • 7.1.1. Market size analysis, and y-o-y growth analysis (%), By Pet Type Segment
  • 7.1.2. Market attractiveness index, By Pet Type Segment
• 7.2. Dogs*
  • 7.2.1. Introduction
  • 7.2.2. Market Size Analysis, US$ Million, 2020-2029 And Y-O-Y Growth Analysis (%), 2021-2029
• 7.3. Cats

8. By Food Type

• 8.1. Introduction
  • 8.1.1. Market size analysis, and y-o-y growth analysis (%), By Food Type Segment
  • 8.1.2. Market attractiveness index, By Food Type Segment
• 8.2. Dry*
  • 8.2.1. Introduction
  • 8.2.2. Market Size Analysis, US$ Million, 2020-2029 And Y-O-Y Growth Analysis (%), 2021-2029
• 8.3. Wet

9. By Subscription Type

• 9.1. Introduction
  • 9.1.1. Market size analysis, and y-o-y growth analysis (%), By Subscription Type Segment
  • 9.1.2. Market attractiveness index, By Subscription Type Segment
• 9.2. Topper*
  • 9.2.1. Introduction
  • 9.2.2. Market Size Analysis, US$ Million, 2020-2029 And Y-O-Y Growth Analysis (%), 2021-2029
• 9.3. Full

10. By Region

• 10.1. Introduction
  • 10.1.1. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Region
  • 10.1.2. Market Attractiveness Index, By Region
• 10.2. North America
  • 10.2.1. Introduction
  • 10.2.2. Key region-specific dynamics
  • 10.2.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Pet Type
  • 10.2.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Food Type
  • 10.2.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Subscription Type
  • 10.2.6. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Country
    • 10.2.6.1. U.S.
    • 10.2.6.2. Canada
    • 10.2.6.3. Mexico
• 10.3. South America
  • 10.3.1. Introduction
  • 10.3.2. Key Region-Specific Dynamics
  • 10.3.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Pet Type
  • 10.3.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Food Type
  • 10.3.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Subscription Type
  • 10.3.6. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Country
    • 10.3.6.1. Brazil
    • 10.3.6.2. Argentina
    • 10.3.6.3. Rest of South America
• 10.4. Europe
  • 10.4.1. Introduction
  • 10.4.2. Key Region-Specific Dynamics
  • 10.4.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Pet Type
  • 10.4.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Food Type
  • 10.4.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Subscription Type
  • 10.4.6. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Country
    • 10.4.6.1. Germany
    • 10.4.6.2. U.K.
    • 10.4.6.3. France
    • 10.4.6.4. Spain
    • 10.4.6.5. Italy
    • 10.4.6.6. Rest of Europe
• 10.5. Asia Pacific
  • 10.5.1. Introduction
  • 10.5.2. Key Region-Specific Dynamics
  • 10.5.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Pet Type
  • 10.5.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Food Type
  • 10.5.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Subscription Type
  • 10.5.6. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Country
    • 10.5.6.1. China
    • 10.5.6.2. India
    • 10.5.6.3. Japan
    • 10.5.6.4. Australia
    • 10.5.6.5. Rest of Asia Pacific
• 10.6. Middle East and Africa
  • 10.6.1. Introduction
  • 10.6.2. Key Region-Specific Dynamics
  • 10.6.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Pet Type
  • 10.6.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Food Type
  • 10.6.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Subscription Type

11. Competitive Landscape

• 11.1. Competitive scenario
• 11.2. Competitor strategy analysis
• 11.3. Market positioning/share analysis
• 11.4. Mergers and acquisitions analysis

12. Company Profiles

• 12.1. Spot and Tango*
  • 12.1.1. Company Overview
  • 12.1.2. Product Portfolio and Description
  • 12.1.3. Key Highlights
  • 12.1.4. Financial Overview
• 12.2. Nom Nom
• 12.3. Pet Plate
• 12.4. The Farmer's Dog
• 12.5. Chewy
• 12.6. Ollie
• 12.7. We Feed Raw
• 12.8. Chi Dog
• 12.9. PetPlate

13. DataM

• 13.1. Appendix
• 13.2. About us and services
• 13.3. Contact us