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欧州の精密農業市場：用途別、製品別、国別 - 分析と予測（2024年～2034年）

Europe Precision Agriculture Market: Focus on Application, Product, and Country - Analysis and Forecast, 2024-2034

出版日
発行
BIS Research
ページ情報
英文 94 Pages
納期
1～5営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.82円
欧州の精密農業市場：用途別、製品別、国別 - 分析と予測（2024年～2034年）
出版日: 2025年05月07日
発行: BIS Research
ページ情報: 英文 94 Pages
納期: 1～5営業日
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  • 概要
  • 図表
  • 目次
概要

欧州精密農業の市場規模は、2024年の33億6,340万米ドルから2034年には63億2,130万米ドルに達し、予測期間の2024年～2034年のCAGRは6.51%となると予測されています。

欧州では、農家がIoTセンサー、AIを活用した洞察、高度なデータ分析を利用して収量を増やし、資源効率を最適化し、持続可能な実践を推進する精密農業が拡大しています。食品需要の増加とともに、共通農業政策のデジタル農業プロジェクトやグリーンディール目標のようなEUの支援政策も市場拡大を後押ししています。

主要市場統計
予測期間 2024年～2034年
2024年の評価 33億6,340万米ドル
2034年の予測 63億2,130万米ドル
CAGR 6.51%

欧州の精密農業市場には、農家が圃場の状態を監視し、投入資材を最適化し、データに裏打ちされた意思決定を行うことを可能にする幅広いデジタルツールやサービスが含まれます。これには、土壌水分センサー、GPS対応トラクターやドローン、AI主導の分析プラットフォーム、衛星画像などが含まれます。精密農業は、持続可能な方法と効果的な資源管理への要望の高まりから、西欧と東欧の中小規模の農場で人気を博しており、大規模な商業経営の初期採用者を上回っています。

共通農業政策のデジタル農業イニシアチブとグリーン・ディール・エコ・スキームは、新技術の利用に金銭的インセンティブを与え、農村部でのブロードバンド普及を促進するもので、この変化を支えているEUの2つのプログラムです。一方、酪農家は、参入障壁を減らしている機器アズ・ア・サービスやリース・モデルのおかげで、多額の設備投資をすることなく、最先端の技術やソフトウェアにアクセスできるようになっています。自動化機器や遠隔管理プラットフォームが労働力不足を緩和し、作業を最適化する一方で、リアルタイムの圃場マッピングや可変施肥技術は、温室効果ガス排出量、肥料流出量、水使用量の削減にも貢献しています。

しかし、遠隔地での不均一な接続性や、データプライバシーや機器認証に関する断片的な国内規制が、シームレスで全欧州的な導入の課題となっています。さらに、伝統的な栽培農家ではデジタルリテラシーが限られており、包括的なセンサーネットワークは高コストであるため、より広範な普及には限界があります。今後、アグリテックのトレーニング、相互運用可能なデータ標準、エッジコンピューティング・ソリューションへの投資が市場拡大の中心的役割を果たし、欧州の農業部門が生産性、収益性、持続可能性の目標を同時に達成できるようになります。

動向

欧州の精密農業産業は、継続的な養分と土壌水分のモニタリングのためのIoT対応センサーの広範な利用を、その時々の意思決定のためのエッジコンピューティング接続とともに採用しています。収量予測や病害虫識別のための予測分析は、AIや機械学習技術によって提供されています。農場管理システムは、可変レートの応用やフィールドマッピングのために、ドローンや衛星ベースの画像技術を組み込んでいます。その一方で、相互運用可能なデータ共有プラットフォームがアグリビジネスのバリューチェーン全体の協力を促進し、機器アズ・ア・サービス・モデルが、多額の初期投資を必要とせずに高度なトラクター、噴霧器、ロボットへのアクセスを増大させています。

促進要因

EUのグリーン・ディールによる持続可能性の要請と各国のエコ・スキームは、炭素排出、水の使用、肥料の浪費を削減する資源効率の高い対策を奨励しています。労働コストの上昇と経験豊富な農業労働者の不足が続いているため、自動化と遠隔管理ソリューションの人気が高まっています。高品質で追跡可能な果物を求める消費者のニーズは、食品安全規制が遵守されていることを確認するため、農場をデジタル・モニタリングに駆り立てています。大規模な商業農場と小規模な家族経営の両方におけるテクノロジーの導入は、CAPの手厚いデジタル化補助金と農村部のブロードバンド拡大によってさらに支援されています。

課題

センサーネットワーク、データ管理プラットフォーム、自律型機械は、まだ初期投資が高く、特に中小規模の農場にとっては障壁となっています。信頼性の高いデータ転送やリアルタイムの分析は、接続性の問題から、地方の遠隔地では限界があります。汎欧州のソリューション・サプライヤーにとって、環境スキーム、機器認証、データ・プライバシーに関する加盟国間の断片的な法的枠組みは、複雑さを生み出しています。さらに、先進ツールの導入は、伝統的な農家のアグリテック知識の不足やデジタルリテラシーの低さによって遅れており、重点的な研修や普及サービスの必要性が浮き彫りになっています。

当レポートは、欧州精密農業市場に関する詳細な洞察を提供し、情報に基づいた意思決定と戦略的計画を可能にすることで、組織に付加価値を与えます。新たな技術、市場動向、競争力学を浮き彫りにすることで、企業が成長機会を特定し、提供する製品を業界のニーズに合わせて調整できるようにします。当レポートの詳細なセグメンテーションと地域分析は、的を絞った市場参入戦略をサポートし、規制と持続可能性に関する洞察は、コンプライアンスと欧州の目標との整合性を保証します。当レポートを活用することで、企業はイノベーションを推進し、業務効率を向上させ、進化する精密農業の情勢において競合優位に立つことができます。

当レポートでは、欧州の精密農業市場について調査し、市場の概要とともに、用途別、製品別、国別の動向、および市場に参入する企業のプロファイルなどを提供しています。

目次

エグゼクティブサマリー

第1章 市場

  • 動向：現状と将来への影響評価
  • サプライチェーンの概要
  • 研究開発レビュー
  • 規制状況
  • 農業エコシステムにおける主要な基盤技術の影響
  • 市場力学：概要
  • 農業用ドローンとロボット市場

第2章 地域

  • 地域のサマリー
  • 欧州
    • 地域概要
    • 市場成長促進要因
    • 市場成長抑制要因
    • 用途
    • 製品
    • ドイツ
    • フランス
    • イタリア
    • スペイン
    • 英国
    • オランダ
    • デンマーク
    • その他

第3章 市場-競合ベンチマーキングと企業プロファイル

  • 今後の見通し
  • 地理的評価
  • 精密農業ソフトウェアおよびサービスプロバイダー
    • Accenture
    • AGRIVI
    • Bayer AG
    • BASF
    • CNH Industrial N.V.
    • CLAAS KGaA mbH

第4章 調査手法

図表

List of Figures

  • Figure 1: Precision Agriculture Market (by Region), 2023, 2030, and 2034
  • Figure 2: Europe Precision Agriculture Market (by Application), 2023, 2030, and 2034
  • Figure 3: Europe Precision Agriculture Market (by Function), 2023, 2030, and 2034
  • Figure 4: Europe Precision Agriculture Market (by Farm Produce), 2023, 2030, and 2034
  • Figure 5: Europe Precision Agriculture Market (by Technology), 2023, 2030, and 2034
  • Figure 6: Europe Precision Agriculture Market (by Product), 2023, 2030, and 2034
  • Figure 7: Precision Agriculture Market, Recent Developments
  • Figure 8: Global Crop Yield (in Tons per Hectare),2020-2022
  • Figure 9: Supply Chain and Risks within the Supply Chain
  • Figure 10: Value Chain for Precision Agriculture Market
  • Figure 11: Patent Analysis (by Country), January 2021-October 2024
  • Figure 12: Patent Analysis (by Company), January 2021-October 2024
  • Figure 13: Global Distribution of Irrigated vs. Rainfed Crop Production
  • Figure 14: Global Pesticides Usage (in Tons), 2019-2022
  • Figure 15: Growth Trajectory of the Agriculture Drones and Sensors Market (2023-2033)
  • Figure 16: Germany Precision Agriculture Market, $Million, 2023-2034
  • Figure 17: France Precision Agriculture Market $Million, 2023-2034
  • Figure 18: Italy Precision Agriculture Market, $Million, 2023-2034
  • Figure 19: Spain Precision Agriculture Market, $Million, 2023-2034
  • Figure 20: U.K. Precision Agriculture Market, $Million, 2023-2034
  • Figure 21: Netherlands Precision Agriculture Market, $Million, 2023-2034
  • Figure 22: Denmark Precision Agriculture Market, $Million, 2023-2034
  • Figure 23: Rest-of-Europe Precision Agriculture Market, $Million, 2023-2034
  • Figure 24: Strategic Initiatives, 2021-2024
  • Figure 25: Share of Strategic Initiatives, 2021-2024
  • Figure 26: Data Triangulation
  • Figure 27: Top-Down and Bottom-Up Approach
  • Figure 28: Assumptions and Limitations

List of Tables

  • Table 1: Market Snapshot
  • Table 2: Opportunities across Regions
  • Table 3: Precision Agriculture Market (by Hardware Systems), Price($/Unit), 2023-2034
  • Table 4: Impact of Precision Agriculture Techniques on Farming
  • Table 5: Impact Analysis of Market Navigating Factors, 2024-2034
  • Table 6: List of Cybersecurity Attacks Seen in the Precision Agriculture Market
  • Table 7: Precision Agriculture Market (by Region), $Million,2023-2034
  • Table 8: Europe Precision Agriculture Market (by Application), $Million, 2023-2034
  • Table 9: Europe Precision Agriculture Market (by Function), $Million, 2023-2034
  • Table 10: Europe Precision Agriculture Market (by Farm Produce), $Million, 2023-2034
  • Table 11: Europe Precision Agriculture Market (by Technology), $Million, 2023-2034
  • Table 12: Europe Precision Agriculture Market (by Product), $Million, 2023-2034
  • Table 13: Germany Precision Agriculture Market (by Application), $Million, 2023-2034
  • Table 14: Germany Precision Agriculture Market (by Function), $Million, 2023-2034
  • Table 15: Germany Precision Agriculture Market (by Farm Produce), $Million, 2023-2034
  • Table 16: Germany Precision Agriculture Market (by Technology), $Million, 2023-2034
  • Table 17: Germany Precision Agriculture Market (by Product), $Million, 2023-2034
  • Table 18: France Precision Agriculture Market (by Application), $Million, 2023-2034
  • Table 19: France Precision Agriculture Market (by Function), $Million, 2023-2034
  • Table 20: France Precision Agriculture Market (by Farm Produce), $Million, 2023-2034
  • Table 21: France Precision Agriculture Market (by Technology), $Million, 2023-2034
  • Table 22: France Precision Agriculture Market (by Product), $Million, 2023-2034
  • Table 23: Italy Precision Agriculture Market (by Application), $Million, 2023-2034
  • Table 24: Italy Precision Agriculture Market (by Function), $Million, 2023-2034
  • Table 25: Italy Precision Agriculture Market (by Farm Produce), $Million, 2023-2034
  • Table 26: Italy Precision Agriculture Market (by Technology), $Million, 2023-2034
  • Table 27: Italy Precision Agriculture Market (by Product), $Million, 2023-2034
  • Table 28: Spain Precision Agriculture Market (by Application), $Million, 2023-2034
  • Table 29: Spain Precision Agriculture Market (by Function), $Million, 2023-2034
  • Table 30: Spain Precision Agriculture Market (by Farm Produce), $Million, 2023-2034
  • Table 31: Spain Precision Agriculture Market (by Technology), $Million, 2023-2034
  • Table 32: Spain Precision Agriculture Market (by Product), $Million, 2023-2034
  • Table 33: U.K. Precision Agriculture Market (by Application), $Million, 2023-2034
  • Table 34: U.K. Precision Agriculture Market (by Function), $Million, 2023-2034
  • Table 35: U.K. Precision Agriculture Market (by Farm Produce), $Million, 2023-2034
  • Table 36: U.K. Precision Agriculture Market (by Technology), $Million, 2023-2034
  • Table 37: U.K. Precision Agriculture Market (by Product), $Million, 2023-2034
  • Table 38: Netherlands Precision Agriculture Market (by Application), $Million, 2023-2034
  • Table 39: Netherlands Precision Agriculture Market (by Function), $Million, 2023-2034
  • Table 40: Netherlands Precision Agriculture Market (by Farm Produce), $Million, 2023-2034
  • Table 41: Netherlands Precision Agriculture Market (by Technology), $Million, 2023-2034
  • Table 42: Netherlands Precision Agriculture Market (by Product), $Million, 2023-2034
  • Table 43: Denmark Precision Agriculture Market (by Application), $Million, 2023-2034
  • Table 44: Denmark Precision Agriculture Market (by Function), $Million, 2023-2034
  • Table 45: Denmark Precision Agriculture Market (by Farm Produce), $Million, 2023-2034
  • Table 46: Denmark Precision Agriculture Market (by Technology), $Million, 2023-2034
  • Table 47: Denmark Precision Agriculture Market (by Product), $Million, 2023-2034
  • Table 48: Rest-of-Europe Precision Agriculture Market (by Application), $Million, 2023-2034
  • Table 49: Rest-of-Europe Precision Agriculture Market (by Function), $Million, 2023-2034
  • Table 50: Rest-of-Europe Precision Agriculture Market (by Farm Produce), $Million, 2023-2034
  • Table 51: Rest-of-Europe Precision Agriculture Market (by Technology), $Million, 2023-2034
  • Table 52: Rest-of-Europe Precision Agriculture Market (by Product), $Million, 2023-2034
  • Table 53: Market Share, 2023 for Precision Agriculture Software and Services Provider
  • Table 54: Market Share, 2023 for Precision Agriculture Equipment Manufacturers
目次
Product Code: AGA2791SS

Introduction to Europe Precision Agriculture Market

The Europe precision agriculture market is projected to reach $6,321.3 million by 2034 from $3,363.4 million in 2024, growing at a CAGR of 6.51% during the forecast period 2024-2034. Precision farming is growing in Europe as farmers use IoT sensors, AI-powered insights, and sophisticated data analytics to increase yields, optimise resource efficiency, and promote sustainable practices. Together with rising food demand, supportive EU policies-like the Common Agricultural Policy's digital farming projects and Green Deal targets-are also driving market expansion.

Market Introduction

KEY MARKET STATISTICS
Forecast Period2024 - 2034
2024 Evaluation$3,363.4 Million
2034 Forecast$6,321.3 Million
CAGR6.51%

The precision agriculture market in Europe includes a wide range of digital tools and services that allow farmers to monitor field conditions, optimise inputs, and make data-backed decisions. These include soil-moisture sensors, GPS-enabled tractors and drones, AI-driven analytics platforms, and satellite imagery. Precision agriculture has gained popularity among small and medium-sized farms in Western and Eastern Europe, surpassing early adopters in large commercial operations due to the growing desire for sustainable methods and effective resource management.

The Common Agricultural Policy's digital-farming initiatives and the Green Deal eco-schemes, which provide financial incentives for the use of new technologies and encourage the extension of broadband in rural areas, are two EU programs that are supporting this change. Meanwhile, farmers may now access cutting-edge technology and software without having to make significant capital expenditures thanks to equipment-as-a-service and leasing models that are reducing entry barriers. While automated equipment and remote management platforms alleviate labour shortages and optimise operations, real-time field mapping and variable-rate application techniques are also contributing to the reduction of greenhouse gas emissions, fertiliser runoff, and water use.

However, uneven connectivity in remote regions and fragmented national regulations on data privacy and equipment certification pose challenges for seamless, pan-European implementation. Additionally, limited digital literacy among traditional growers and the high cost of comprehensive sensor networks restrict broader uptake. Looking ahead, investment in agritech training, interoperable data standards and edge-computing solutions will be central to driving market expansion, enabling Europe's agricultural sector to meet productivity, profitability and sustainability goals in tandem.

Market Segmentation:

Segmentation 1: by Application

  • Field Monitoring
  • Crop Forecasting
  • Precision Planting
  • Precision Spraying
  • Precision Fertilization
  • Precision Irrigation
  • Farm Management
  • Others

Segmentation 2: by Function

  • Farm Management
  • Field Management
  • Fleet Management

Segmentation 3: by Farm Produce

  • Field Crops
  • Permanent Crops
  • Other Farm Produce

Segmentation 4: by Technology

  • Guidance Technology
  • Sensing Technology
  • Variable Rate Application Technology
  • Data Analytics and Intelligence
  • Others

Segmentation 5: by Product

  • Hardware
    • Automation and Control Systems
    • Sensing and Navigation Systems
    • Indoor Farming Equipment
  • Software
    • Farm Operations Management
    • Hardware Control Applications
    • Data And Predictive Analytics
  • Support Services

Segmentation 6: by Region

  • Europe: Germany, France, U.K., Spain, Italy, Netherlands, Denmark, and Rest-of-Europe

Europe Precision Agriculture Market Trends, Drivers and Challenges

Trends

The precision agricultural industry in Europe is adopting the broad use of IoT-enabled sensors for ongoing nutrient and soil moisture monitoring, together with edge computing connection for in-the-moment decision-making. Predictive analytics for yield forecasting and pest/disease identification are being provided by AI and machine-learning technologies. Farm management systems are incorporating drone and satellite-based imaging technology for variable-rate applications and field mapping. In the meantime, interoperable data-sharing platforms are promoting cooperation across agribusiness value chains, and equipment-as-a-service models are increasing access to sophisticated tractors, sprayers, and robotics without requiring a significant initial investment.

Drivers

The EU Green Deal's sustainability imperatives and national eco-schemes encourage resource-efficient measures that reduce carbon emissions, water use, and fertiliser waste. Automation and remote-management solutions are becoming more and more popular due to rising labour costs and persistent shortages of experienced farmworkers. Consumers' need for high-quality, traceable fruit is pushing farms to use digital monitoring to make sure food safety regulations are being followed. The adoption of technology in both large commercial farms and smaller family businesses is being further supported by generous CAP digitalisation grants and rural broadband expansion.

Challenges

Sensor networks, data-management platforms, and autonomous machinery still have high upfront expenditures, which is a barrier, particularly for small and medium-sized farms. Reliable data transfer and real-time analytics are limited in remote rural locations due to connectivity problems. For pan-European solution suppliers, fragmented legal frameworks across member states-pertaining to environmental schemes, equipment certification, and data privacy-create complexity. Furthermore, the adoption of advanced tools is slowed by traditional farmers' lack of agritech knowledge and low levels of digital literacy, highlighting the necessity for focused training and extension services.

How This Report Can Add Value

This report adds value to an organization by providing in-depth insights into the Europe precision agriculture market, enabling informed decision-making and strategic planning. It highlights emerging technologies, market trends, and competitive dynamics, helping organizations identify growth opportunities and align their offerings with industry needs. The report's detailed segmentation and regional analysis support targeted market entry strategies, while its regulatory and sustainability insights ensure compliance and alignment with European goals. By leveraging this report, organizations can drive innovation, enhance operational efficiency, and gain a competitive edge in the evolving precision agriculture landscape.

Key Market Players and Competition Synopsis

The companies that are profiled in the Europe precision agriculture market have been selected based on inputs gathered from primary experts who have analyzed company coverage, product portfolio, and market penetration.

Some of the prominent names in this market are:

  • Accenture
  • AGRIVI
  • Bayer AG
  • BASF
  • CNH Industrial N.V.

Companies not part of the aforementioned pool have been well represented across different sections of the report (wherever applicable).

Table of Contents

Executive Summary

Scope and Definition

1 Markets

  • 1.1 Trends: Current and Future Impact Assessment
    • 1.1.1 Trends: Current and Future Impact Assessment
      • 1.1.1.1 Rapid Integration of Data Analytics and Cloud Computing
      • 1.1.1.2 Increasing Requirement for Crop Yield
  • 1.2 Supply Chain Overview
    • 1.2.1 Value Chain Analysis
    • 1.2.2 Pricing Forecast
  • 1.3 Research and Development Review
    • 1.3.1 Patent Filing Trend (by Country and Company)
  • 1.4 Regulatory Landscape
    • 1.4.1 Regulations for the Precision Agriculture Market
  • 1.5 Impact of Key Enabling Technologies on the Farming Ecosystem
  • 1.6 Market Dynamics: Overview
    • 1.6.1 Market Drivers
      • 1.6.1.1 Rising Adoption of Precision Irrigation Technologies
      • 1.6.1.2 Increasing Number of Pest Variant Drives Demand for Smart Monitoring Technologies
    • 1.6.2 Market Restraints
      • 1.6.2.1 Growing Concerns Over Data Security
      • 1.6.2.2 Limited Network Connectivity
    • 1.6.3 Market Opportunities
      • 1.6.3.1 Partnerships with Agri-Tech Startups
      • 1.6.3.2 Customization for Specialty Crops
  • 1.7 Agriculture Drone and Robot Market

2 Region

  • 2.1 Regional Summary
  • 2.2 Europe
    • 2.2.1 Regional Overview
    • 2.2.2 Driving Factors for Market Growth
    • 2.2.3 Factors Challenging the Market
    • 2.2.4 Application
    • 2.2.5 Product
    • 2.2.6 Germany
      • 2.2.6.1 Application
      • 2.2.6.2 Product
    • 2.2.7 France
      • 2.2.7.1 Application
      • 2.2.7.2 Product
    • 2.2.8 Italy
      • 2.2.8.1 Application
      • 2.2.8.2 Product
    • 2.2.9 Spain
      • 2.2.9.1 Application
      • 2.2.9.2 Product
    • 2.2.10 U.K.
      • 2.2.10.1 Application
      • 2.2.10.2 Product
    • 2.2.11 Netherlands
      • 2.2.11.1 Application
      • 2.2.11.2 Product
    • 2.2.12 Denmark
      • 2.2.12.1 Application
      • 2.2.12.2 Product
    • 2.2.13 Rest-of-Europe
      • 2.2.13.1 Application
      • 2.2.13.2 Product

3 Markets - Competitive Benchmarking & Company Profiles

  • 3.1 Next Frontiers
  • 3.2 Geographic Assessment
  • 3.3 Precision Agriculture Software and Services Provider
    • 3.3.1 Accenture
      • 3.3.1.1 Overview
      • 3.3.1.2 Top Products/Product Portfolio
      • 3.3.1.3 Top Competitors
      • 3.3.1.4 Target Customers
      • 3.3.1.5 Key Personnel
      • 3.3.1.6 Analyst View
      • 3.3.1.7 Market Share, 2023
    • 3.3.2 AGRIVI
      • 3.3.2.1 Overview
      • 3.3.2.2 Top Products/Product Portfolio
      • 3.3.2.3 Top Competitors
      • 3.3.2.4 Target Customers
      • 3.3.2.5 Key Personnel
      • 3.3.2.6 Analyst View
      • 3.3.2.7 Market Share, 2023
    • 3.3.3 Bayer AG
      • 3.3.3.1 Overview
      • 3.3.3.2 Top Products/Product Portfolio
      • 3.3.3.3 Top Competitors
      • 3.3.3.4 Target Customers
      • 3.3.3.5 Key Personnel
      • 3.3.3.6 Analyst View
      • 3.3.3.7 Market Share, 2023
    • 3.3.4 BASF
      • 3.3.4.1 Overview
      • 3.3.4.2 Top Products/Product Portfolio
      • 3.3.4.3 Top Competitors
      • 3.3.4.4 Target Customers
      • 3.3.4.5 Key Personnel
      • 3.3.4.6 Analyst View
      • 3.3.4.7 Market Share, 2023
    • 3.3.5 CNH Industrial N.V.
      • 3.3.5.1 Overview
      • 3.3.5.2 Top Products/Product Portfolio
      • 3.3.5.3 Top Competitors
      • 3.3.5.4 Target Customers
      • 3.3.5.5 Key Personnel
      • 3.3.5.6 Analyst View
      • 3.3.5.7 Market Share, 2023
    • 3.3.6 CLAAS KGaA mbH
      • 3.3.6.1 Overview
      • 3.3.6.2 Top Products/Product Portfolio
      • 3.3.6.3 Top Competitors
      • 3.3.6.4 Target Customers/End Users
      • 3.3.6.5 Key Personnel
      • 3.3.6.6 Analyst View
      • 3.3.6.7 Market Share, 2023

4 Research Methodology

  • 4.1 Data Sources
    • 4.1.1 Primary Data Sources
    • 4.1.2 Secondary Data Sources
    • 4.1.3 Data Triangulation
  • 4.2 Market Estimation and Forecast