Product Code: AGA1513SS
“The Europe Precision Agriculture Market (excluding U.K.) Expected to Reach $4,367.4 Million by 2027.”
Introduction to Europe Precision Agriculture Market
The Europe precision agriculture market (excluding U.K.) was valued at $2,476.5 million in 2022 and is expected to reach $4,367.4 million by 2027, following a CAGR of 12.02% during 2022-2027. More demand for greater crop yields and more investment in climate-smart agricultural methods are anticipated to propel the growth of the worldwide precision agriculture market.
KEY MARKET STATISTICS |
Forecast Period | 2022 - 2027 |
2022 Evaluation | $2,476.5 Million |
2027 Forecast | $4,367.4 Million |
CAGR | 12.02% |
Market Introduction
In Europe, precision agriculture is a modern method of farming and farm management that uses information technology to accurately supply nutrients to soils and plants for maximum health and productivity. Environmental protection, sustainability, and profitability are the main objectives of precision agriculture. The precision agriculture sector, also known as demand farming, satellite farming, precision agriculture, and site-specific crop management (SSCM), depends on sophisticated machinery, IT services, and software. In Europe, the use of precision agriculture technologies has raised agricultural output while supporting sustainable development goals. In addition to improving production and efficiency, these technologies also help with cost-cutting, water conservation, pest identification, animal health, and sustainability in general. Moreover, precision agriculture aids farmers in gaining a deeper understanding of critical factors such as water availability, topography, orientation, vegetation, and soil types.
Market Segmentation:
Segmentation 1: by Application
- Field Monitoring
- Crop Forecasting
- Precision Planting
- Precision Spraying
- Precision Fertilization
- Precision Irrigation
- Farm Management
- Others
The europe precision agriculture market in the application segment is expected to be dominated by precision irrigation applications. This is owing to the rise in awareness towards use of water efficiently and reduce the wastage of nutrients, water, and chemicals. In addition, rise in demand for advanced irrigation systems paired with soil and water sensors are expected to generate higher returns than traditional irrigation systems.
Segmentation 2: by Product
- Hardware Systems
- Software
- Services
The hardware systems segment is estimated to capture highest market share during the period 2022 to 2027. The hardware equipment is increasingly used in the various farming operations. In addition, Hardware solutions in precision agriculture include automation and control solutions, sensing and navigation solutions, and other hardware solutions such as probes and analysers. The rising demand for hardware solutions is because of the widespread use of yield monitors, handheld computers and mobiles, and agriculture cameras.
Segmentation 3: by Function
- Farm Management
- Field Management
- Fleet Management
The field management captures major market share due to the usage of hardware such as sensors, drones, nozzles, cameras, smartphones, and tasks such as planting, spraying, fertilizing, and irrigation, among other activities. In addition, the field management software integrates sensor data and imaging input with other data, allowing farmers to identify fields that require treatment and verify the optimum amount of water, fertilizers, and pesticides to apply.
Segmentation 4: by Farm Produce
- Field Crops
- Permanent Crops
- Others
Field crops capture a significant market share in the Europe precision agriculture market because these crops are grown for large-scale consumption. This is followed by permanent crops, which include fruits, vegetables, and nuts, among others.
Segmentation 5: by Technology
- Guidance Technology
- Sensing Technology
- Variable Rate Application Technology
- Data Analytics and Intelligence
- Others
Segmentation 6: by Country
- Germany
- France
- Italy
- Spain
- Netherlands
- Denmark
- Rest-of-Europe
How This Report Can Add Value to End Users
Product/Innovation Strategy: The product segment helps the reader understand the different types of hardware systems, software, and services available in the precision agriculture applications. Moreover, the study provides the reader a detailed understanding of the different product types by applications (field monitoring, crop forecasting, precision planting, precision spraying, precision fertilization, precision irrigation, farm management, and others). Hardware solutions such as automation & control systems, sensing & navigation systems, and indoor farming equipment are most widely used in modern agriculture practices. Therefore, the Europe precision agriculture market is a moderate investment and high revenue generating product in the coming years owing to the rise in investment towards climate smart agriculture practices across the globe.
Growth/Marketing Strategy: The Europe precision agriculture market has seen major development by key players operating in the market, such as partnership, joint ventures, collaborations, and product developments. The favoured strategy for the companies has been partnership, joint venture, collaborations, and alliances to strengthen their positions in the precision agriculture market.
Competitive Strategy: Key players in the Europe precision agriculture market analysed and profiled in the study involve hardware systems and software manufacturers that are engaged in providing advanced precision agriculture solutions to farmers and other agriculture service companies. Moreover, a detailed competitive benchmarking of the players operating in the Europe precision agriculture market has been done to help the reader understand how players stack against each other, presenting a clear market landscape. Additionally, comprehensive competitive strategies such as partnerships, agreements, acquisitions, and collaborations will aid the reader in understanding the untapped revenue pockets in the market.
Key Market Players and Competition Synopsis
The companies that are profiled have been selected based on inputs gathered from primary experts and analysing the company's coverage, product portfolio, its market penetration.
Some of the prominent names established in this market are:
- CLAAS Group
- CNH Industrial N.V.
- Accenture
|
- AGRIVI
- Amazon Web Services, Inc.
- BASF SE
|
Table of Contents
1 Markets
- 1.1 Industry Outlook
- 1.1.1 Market Definition
- 1.1.2 Trends: Current and Future
- 1.1.2.1 Increasing Requirement for Crop Yield
- 1.1.2.2 Increasing Demand to Combat Climate Change
- 1.1.3 Impact of Key Enabling Technologies on Farming Ecosystem
- 1.1.3.1 Sensing Technology and IoT
- 1.1.3.2 Artificial Intelligence and Analytics
- 1.1.3.3 GNSS
- 1.1.3.4 Smart Machinery
- 1.1.3.4.1 Drones
- 1.1.3.4.2 Robots
- 1.1.3.4.3 Autonomous Tractors
- 1.1.4 Ecosystem/Ongoing Programs
- 1.1.4.1 Consortiums and Associations
- 1.1.4.2 Regulatory Bodies
- 1.1.4.3 Government Programs
- 1.1.5 Agriculture Drone Market
- 1.1.6 Agriculture Robot Market
- 1.2 Business Dynamics
- 1.2.1 Business Drivers
- 1.2.1.1 Increasing Demand for Food Production
- 1.2.1.2 Need for Automation of Workforce in Agriculture
- 1.2.1.3 Surging Investment and Support in Climate-Smart Agriculture Practices
- 1.2.1.4 Need for Input Optimization in Agriculture
- 1.2.2 Business Challenges
- 1.2.2.1 High Initial Investment
- 1.2.2.2 Threat to Data Security and Privacy
- 1.2.2.3 Lack of Awareness and IT Infrastructure in Developing Regions
- 1.2.3 Market Strategies and Developments
- 1.2.3.1 Business Strategies
- 1.2.3.1.1 Product Developments and Innovations
- 1.2.3.1.2 Market Developments
- 1.2.3.2 Corporate Strategies
- 1.2.3.2.1 Mergers and Acquisitions
- 1.2.3.2.2 Partnerships, Collaborations, and Joint Ventures
- 1.2.3.3 Others
- 1.2.4 Business Opportunities
- 1.2.4.1 Integration of Emerging Technologies with Existing Practices
- 1.2.4.2 Integral Offerings with Horizontal Integration in Farming
- 1.2.4.3 Growth in 5G Network for Remote Monitoring
- 1.2.4.4 Increasing Adoption of Modern Technologies in Agriculture
- 1.3 Startup Landscape
- 1.3.1 Key Startups in the Ecosystem
- 1.3.2 Funding Analysis
- 1.3.2.1 Total Investments and Number of Funding Deals
- 1.3.2.2 Top Funding Deals by the Startups
- 1.3.2.3 Funding Analysis by Country
- 1.3.2.4 Top Investors
- 1.3.3 Future Investment Trends in the Precision Agriculture Startup Ecosystem s
- 1.4 Impact of COVID-19 on the Precision Agriculture Market
- 1.5 Impact of Russia-Ukraine Crisis on the Precision Agriculture Market
2 Region
- 2.1 Europe
- 2.1.1 Market
- 2.1.1.1 Buyer Attributes
- 2.1.1.2 Key Providers in Europe
- 2.1.1.3 Business Challenges
- 2.1.1.4 Business Drivers
- 2.1.2 Application
- 2.1.2.1 Europe Precision Agriculture Market (by Application), $Million, 2021-2027
- 2.1.2.2 Europe Precision Agriculture Market (by Function), $Million, 2021-2027
- 2.1.2.3 Europe Precision Agriculture Market (by Farm Produce), $Million, 2021-2027
- 2.1.3 Product
- 2.1.3.1 Europe Precision Agriculture Market (by Technology), $Million, 2021-2027
- 2.1.3.2 Europe Precision Agriculture Market (by Product), $Million, 2021-2027
- 2.1.3.3 Europe Precision Agriculture Market (by Hardware Systems), $Million, 2021-2027
- 2.1.3.4 Europe Precision Agriculture Market (by Hardware Systems), By Volume, Thousand Unit, 2021-2027
- 2.1.3.5 Europe Precision Agriculture Market (by Software), $Million, 2021-2027
- 2.1.4 Europe (by Country)
- 2.1.4.1 Germany
- 2.1.4.1.1 Market
- 2.1.4.1.1.1 Buyer Attributes
- 2.1.4.1.1.2 Business Challenges
- 2.1.4.1.1.3 Business Drivers
- 2.1.4.1.2 Application
- 2.1.4.1.2.1 Germany Precision Agriculture Market (by Application), $Million, 2021-2027
- 2.1.4.1.2.2 Germany Precision Agriculture Market (by Function), $Million, 2021-2027
- 2.1.4.1.2.3 Germany Precision Agriculture Market (by Farm Produce), $Million, 2021-2027
- 2.1.4.1.3 Product
- 2.1.4.1.3.1 Germany Precision Agriculture Market (by Technology), $Million, 2021-2027
- 2.1.4.1.3.2 Germany Precision Agriculture Market (by Product), $Million, 2021-2027
- 2.1.4.1.3.3 Germany Precision Agriculture Market (by Hardware Systems), $Million, 2021-2027
- 2.1.4.1.3.4 Germany Precision Agriculture Market (by Hardware Systems), By Volume, Thousand Unit, 2021-2027
- 2.1.4.1.3.5 Germany Precision Agriculture Market (by Software), $Million, 2021-2027
- 2.1.4.2 France
- 2.1.4.2.1 Market
- 2.1.4.2.1.1 Buyer Attributes
- 2.1.4.2.1.2 Business Challenges
- 2.1.4.2.1.3 Business Drivers
- 2.1.4.2.2 Application
- 2.1.4.2.2.1 France Precision Agriculture Market (by Application), $Million, 2021-2027
- 2.1.4.2.2.2 France Precision Agriculture Market (by Function), $Million, 2021-2027
- 2.1.4.2.2.3 France Precision Agriculture Market (by Farm Produce), $Million, 2021-2027
- 2.1.4.2.3 Product
- 2.1.4.2.3.1 France Precision Agriculture Market (by Technology), $Million, 2021-2027
- 2.1.4.2.3.2 France Precision Agriculture Market (by Product), $Million, 2021-2027
- 2.1.4.2.3.3 France Precision Agriculture Market (by Hardware Systems), $Million, 2021-2027
- 2.1.4.2.3.4 France Precision Agriculture Market (by Hardware Systems), By Volume, Thousand Unit, 2021-2027
- 2.1.4.2.3.5 France Precision Agriculture Market (by Software), $Million, 2021-2027
- 2.1.4.3 Netherlands
- 2.1.4.3.1 Market
- 2.1.4.3.1.1 Buyer Attributes
- 2.1.4.3.1.2 Business Challenges
- 2.1.4.3.1.3 Business Drivers
- 2.1.4.3.2 Application
- 2.1.4.3.2.1 Netherlands Precision Agriculture Market (by Application), $Million, 2021-2027
- 2.1.4.3.2.2 Netherlands Precision Agriculture Market (by Function), $Million, 2021-2027
- 2.1.4.3.2.3 Netherlands Precision Agriculture Market (by Farm Produce), $Million, 2021-2027
- 2.1.4.3.3 Product
- 2.1.4.3.3.1 Netherlands Precision Agriculture Market (by Technology), $Million, 2021-2027
- 2.1.4.3.3.2 Netherlands Precision Agriculture Market (by Product), $Million, 2021-2027
- 2.1.4.3.3.3 Netherlands Precision Agriculture Market (by Hardware Systems), $Million, 2021-2027
- 2.1.4.3.3.4 Netherlands Precision Agriculture Market (by Hardware Systems), By Volume, Thousand Unit, 2021-2027
- 2.1.4.3.3.5 Netherlands Precision Agriculture Market (by Software), $Million, 2021-2027
- 2.1.4.4 Italy
- 2.1.4.4.1 Market
- 2.1.4.4.1.1 Buyer Attributes
- 2.1.4.4.1.2 Business Challenges
- 2.1.4.4.1.3 Business Drivers
- 2.1.4.4.2 Application
- 2.1.4.4.2.1 Italy Precision Agriculture Market (by Application), $Million, 2021-2027
- 2.1.4.4.2.2 Italy Precision Agriculture Market (by Function), $Million, 2021-2027
- 2.1.4.4.2.3 Italy Precision Agriculture Market (by Farm Produce), $Million, 2021-2027
- 2.1.4.4.3 Product
- 2.1.4.4.3.1 Italy Precision Agriculture Market (by Technology), $Million, 2021-2027
- 2.1.4.4.3.2 Italy Precision Agriculture Market (by Product), $Million, 2021-2027
- 2.1.4.4.3.3 Italy Precision Agriculture Market (by Hardware Systems), $Million, 2021-2027
- 2.1.4.4.3.4 Italy Precision Agriculture Market (by Hardware Systems), By Volume, Thousand Unit, 2021-2027
- 2.1.4.4.3.5 Italy Precision Agriculture Market (by Software), $Million, 2021-2027
- 2.1.4.5 Spain
- 2.1.4.5.1 Market
- 2.1.4.5.1.1 Buyer Attributes
- 2.1.4.5.1.2 Business Challenges
- 2.1.4.5.1.3 Business Drivers
- 2.1.4.5.2 Application
- 2.1.4.5.2.1 Spain Precision Agriculture Market (by Application), $Million, 2021-2027
- 2.1.4.5.2.2 Spain Precision Agriculture Market (by Function), $Million, 2021-2027
- 2.1.4.5.2.3 Spain Precision Agriculture Market (by Farm Produce), $Million, 2021-2027
- 2.1.4.5.3 Product
- 2.1.4.5.3.1 Spain Precision Agriculture Market (by Technology), $Million, 2021-2027
- 2.1.4.5.3.2 Spain Precision Agriculture Market (by Product), $Million, 2021-2027
- 2.1.4.5.3.3 Spain Precision Agriculture Market (by Hardware Systems), $Million, 2021-2027
- 2.1.4.5.3.4 Spain Precision Agriculture Market (by Hardware Systems), By Volume, Thousand Unit, 2021-2027
- 2.1.4.5.3.5 Spain Precision Agriculture Market (by Software), $Million, 2021-2027
- 2.1.4.6 Denmark
- 2.1.4.6.1 Market
- 2.1.4.6.1.1 Buyer Attributes
- 2.1.4.6.1.2 Business Challenges
- 2.1.4.6.1.3 Business Drivers
- 2.1.4.6.2 Application
- 2.1.4.6.2.1 Denmark Precision Agriculture Market (by Application), $Million, 2021-2027
- 2.1.4.6.2.2 Denmark Precision Agriculture Market (by Function), $Million, 2021-2027
- 2.1.4.6.2.3 Denmark Precision Agriculture Market (by Farm Produce), $Million, 2021-2027
- 2.1.4.6.3 Product
- 2.1.4.6.3.1 Denmark Precision Agriculture Market (by Technology), $Million, 2021-2027
- 2.1.4.6.3.2 Denmark Precision Agriculture Market (by Product), $Million, 2021-2027
- 2.1.4.6.3.3 Denmark Precision Agriculture Market (by Hardware Systems), $Million, 2021-2027
- 2.1.4.6.3.4 Denmark Precision Agriculture Market (by Hardware Systems), By Volume, Thousand Unit, 2021-2027
- 2.1.4.6.3.5 Denmark Precision Agriculture Market (by Software), $Million, 2021-2027
- 2.1.4.7 Rest-of-Europe
- 2.1.4.7.1 Market
- 2.1.4.7.1.1 Buyer Attributes
- 2.1.4.7.1.2 Business Challenges
- 2.1.4.7.1.3 Business Drivers
- 2.1.4.7.2 Application
- 2.1.4.7.2.1 Rest-of-Europe Precision Agriculture Market (by Application), $Million, 2021-2027
- 2.1.4.7.2.2 Rest-of-Europe Precision Agriculture Market (by Function), $Million, 2021-2027
- 2.1.4.7.2.3 Rest-of-Europe Precision Agriculture Market (by Farm Produce), $Million, 2021-2027
- 2.1.4.7.3 Product
- 2.1.4.7.3.1 Rest-of-Europe Precision Agriculture Market (by Technology), $Million, 2021-2027
- 2.1.4.7.3.2 Rest-of-Europe Precision Agriculture Market (by Product), $Million, 2021-2027
- 2.1.4.7.3.3 Rest-of-Europe Precision Agriculture Market (by Hardware Systems), $Million, 2021-2027
- 2.1.4.7.3.4 Rest-of-Europe Precision Agriculture Market (by Hardware Systems), By Volume, Thousand Unit, 2021-2027
- 2.1.4.7.3.5 Rest-of-Europe Precision Agriculture Market (by Software), $Million, 2021-2027
- 2.2 U.K.
- 2.2.1 Market
- 2.2.1.1 Buyer Attributes
- 2.2.1.2 Key Providers in the U.K.
- 2.2.1.3 Business Challenges
- 2.2.1.4 Business Drivers
- 2.2.2 Application
- 2.2.2.1 U.K. Precision Agriculture Market (by Application), $Million, 2021-2027
- 2.2.2.2 U.K. Precision Agriculture Market (by Function), $Million, 2021-2027
- 2.2.2.3 U.K. Precision Agriculture Market (by Farm Produce), $Million, 2021-2027
- 2.2.3 Product
- 2.2.3.1 U.K. Precision Agriculture Market (by Technology), $Million, 2021-2027
- 2.2.3.2 U.K. Precision Agriculture Market (by Product), $Million, 2021-2027
- 2.2.3.3 U.K. Precision Agriculture Market (by Hardware Systems), $Million, 2021-2027
- 2.2.3.4 U.K. Precision Agriculture Market (by Hardware Systems), By Volume, Thousand Unit, 2021-2027
- 2.2.3.5 U.K. Precision Agriculture Market (by Software), $Million, 2021-2027
3 Markets - Competitive Benchmarking & Company Profiles
- 3.1 Competitive Benchmarking
- 3.1.1 Precision Agriculture Equipment Manufacturers
- 3.1.2 Precision Agriculture Software and Service Providers
- 3.2 Market Share Analysis
- 3.2.1 Market Share Analysis of Precision Agriculture Equipment Manufacturers
- 3.2.2 Market Share Analysis of Precision Agriculture Software and Service Providers
- 3.2.3 Market Ranking Analysis of Precision Agriculture Companies (B2B)
- 3.2.4 Market Ranking Analysis of Precision Agriculture Companies (B2C)
- 3.3 Company Profiles
- 3.3.1 Precision Agriculture Equipment Manufacturers
- 3.3.1.1 CLAAS Group
- 3.3.1.1.1 Company Overview
- 3.3.1.1.1.1 Role of CLAAS Group in the Precision Agriculture Market
- 3.3.1.1.1.2 Product Portfolio
- 3.3.1.1.2 Business Strategies
- 3.3.1.1.2.1 Product Developments
- 3.3.1.1.3 Corporate Strategies
- 3.3.1.1.3.1 Mergers and Acquisitions
- 3.3.1.1.3.2 Partnerships, Joint Ventures, Collaborations, and Alliances
- 3.3.1.1.4 Analyst View
- 3.3.1.2 CNH Industrial N.V.
- 3.3.1.2.1 Company Overview
- 3.3.1.2.1.1 Role of CNH Industrial N.V. in the Precision Agriculture Market
- 3.3.1.2.1.2 Product Portfolio
- 3.3.1.2.2 Business Strategies
- 3.3.1.2.2.1 Product Developments
- 3.3.1.2.2.2 Business Expansions
- 3.3.1.2.3 Corporate Strategies
- 3.3.1.2.3.1 Mergers and Acquisitions
- 3.3.1.2.3.2 Partnerships, Joint Ventures, Collaborations, and Alliances
- 3.3.1.2.4 Analyst View
- 3.3.2 Precision Agriculture Software and Service Providers
- 3.3.2.1 Accenture
- 3.3.2.1.1 Company Overview
- 3.3.2.1.1.1 Role of Accenture in the Precision Agriculture Market
- 3.3.2.1.1.2 Product Portfolio
- 3.3.2.1.2 Business Strategies
- 3.3.2.1.2.1 Business Expansions
- 3.3.2.1.3 Corporate Strategies
- 3.3.2.1.3.1 Mergers and Acquisitions
- 3.3.2.1.4 Analyst View
- 3.3.2.2 AGRIVI
- 3.3.2.2.1 Company Overview
- 3.3.2.2.1.1 Role of AGRIVI in the Precision Agriculture Market
- 3.3.2.2.1.2 Product Portfolio
- 3.3.2.2.2 Business Strategies
- 3.3.2.2.2.1 Product Developments
- 3.3.2.2.2.2 Business Expansions
- 3.3.2.2.3 Corporate Strategies
- 3.3.2.2.3.1 Mergers and Acquisitions
- 3.3.2.2.3.2 Partnerships, Joint Ventures, Collaborations, and Alliances
- 3.3.2.2.4 Analyst View
- 3.3.2.3 Amazon Web Services, Inc.
- 3.3.2.3.1 Company Overview
- 3.3.2.3.1.1 Role of Amazon Web Services, Inc. in the Precision Agriculture Market
- 3.3.2.3.1.2 Product Portfolio
- 3.3.2.3.2 Business Strategies
- 3.3.2.3.2.1 Product Developments
- 3.3.2.3.2.2 Business Expansions
- 3.3.2.3.3 Corporate Strategies
- 3.3.2.3.3.1 Partnerships, Joint Ventures, Collaborations, and Alliances
- 3.3.2.3.4 Analyst View
- 3.3.2.4 BASF SE
- 3.3.2.4.1 Company Overview
- 3.3.2.4.1.1 Role of BASF SE in the Precision Agriculture Market
- 3.3.2.4.1.2 Product Portfolio
- 3.3.2.4.2 Business Strategies
- 3.3.2.4.2.1 Product Developments
- 3.3.2.4.2.2 Business Expansions
- 3.3.2.4.3 Corporate Strategies
- 3.3.2.4.3.1 Mergers and Acquisitions
- 3.3.2.4.3.2 Partnerships, Joint Ventures, Collaborations, and Alliances
- 3.3.2.4.4 Analyst View
4 Research Methodology
- 4.1.1 Primary Data Sources
- 4.1.2 Secondary Data Sources
- 4.2 Market Estimation and Forecast