Product Code: A31650
Content moderation is the practice of monitoring, assessing, and filtering content based on a predetermined set of rules. Online marketplaces and social media platforms rely on user-generated content (UGC) for engagement and activity, and moderation helps maintain and enforce community guidelines. Moderation can be performed either by human moderators or an automated content moderating system. Furthermore, the content moderation services purpose is to ensure the protection of platform users, safeguard the reputation of digital brands, and guarantee compliance with applicable regulations. In addition, content moderators may also reply to user questions and comments on social media posts, on brands' blogs, and in forums. It can also provide protection from inappropriate content and harassment on social media pages. Moreover, content moderation services provide other benefits such as improve online visibility, improve the buying process and behavior and enhance customer relations. In addition, A robust content moderation program can help scale the campaigns without risk of negative effects on brand. Such advantages are projected to provide lucrative opportunities for the market growth in the upcoming years.
On the contrary, content moderation has become necessary for every platform, website, and social messaging application as people's online engagement has grown with time. Content moderation services were developed to fulfil the growing need for content by huge corporations, as they are designed to enable individuals, teams, and workgroups across the enterprise to effectively access content data. Furthermore, many organizations such as government, retail and others sectors are adopting content moderation services due to growing demand for digitization, as it has become a crucial and common element of the private commercial and non-commercial sectors. This factor creates lucrative growth opportunities in the market.
Factors such as growing digitalization transformation across sector due to COVID-19 outbreak, thus driving the growth of the market. In addition, rise in adoption of cloud-based services, and emergence of social networking platforms, strengthens the growth of the market for future. Furthermore, increase in adoption of advanced technologies such as artificial intelligence (AI), machine leaning (ML) and other technology are expected to provide the lucrative growth opportunities for the market in the upcoming years. However, high initial cost and maintenance hamper the growth of the market.
The content moderation services market is segmented on the basis of component, deployment mode, content type, organization size, industry vertical, and region. On the basis of component, it is bifurcated into solutions and services. On the basis of deployment model, it is divided into on-premises and cloud. On the basis of content type, it is categorized into image, text and video. On the basis of organizational size, the market is segmented into SMEs and large enterprises. On the basis of industry vertical, the market is categorized into BFSI, IT and telecom, government, healthcare, education, transportation, media & entertainment, energy and utilities, and others. Region wise, it is analyzed across North America, Europe, Asia-Pacific and LAMEA.
The market players operating in the content moderation services market, Accenture PLC, Alibaba Cloud, Alphabet Inc., Amazon Web Services Inc., Appen Limited, Besedo Global Services AB, Cogito Tech LLC, Genpact Limited, Microsoft Corporation and Wipro Limited. These major players have adopted various key development strategies such as business expansion, new product launches, and partnerships, which help to drive the growth of the content moderation services market globally.
KEY BENEFITS FOR STAKEHOLDERS
- The study provides an in-depth analysis of the global content moderation services market forecast along with the current and future trends to explain the imminent investment pockets.
- Information about key drivers, restraints, and opportunities and their impact analysis on global content moderation services market trends is provided in the report.
- The Porter's five forces analysis illustrates the potency of the buyers and suppliers operating in the industry.
- The quantitative analysis of the global content moderation services market from 2022 to 2031 is provided to determine the market potential.
Key Market Segments
By Component
By Deployment Mode
By Content Type
By Organization Size
- Large Enterprises
- Small and Medium-sized Enterprises
By Industry Vertical
- IT and Telecommunication
- Government
- Retail and E-Commerce
- Healthcare
- Media and Entertainment
- Education
- Others
By Region
- North America
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- Australia
- South Korea
- Rest of Asia-Pacific
- LAMEA
- Latin America
- Middle East
- Africa
- Key Market Players
- Alphabet Inc.
- Amazon Web Services Inc.
- Cogito Tech LLC
- Accenture plc
- Microsoft Corporation
- Genpact Limited
- Alibaba Cloud
- Wipro Limited
- Besedo Global Services AB
- Appen Limited
TABLE OF CONTENTS
CHAPTER 1:INTRODUCTION
- 1.1.Report description
- 1.2.Key market segments
- 1.3.Key benefits to the stakeholders
- 1.4.Research Methodology
- 1.4.1.Secondary research
- 1.4.2.Primary research
- 1.4.3.Analyst tools and models
CHAPTER 2:EXECUTIVE SUMMARY
- 2.1.Key findings of the study
- 2.2.CXO Perspective
CHAPTER 3:MARKET OVERVIEW
- 3.1.Market definition and scope
- 3.2.Key findings
- 3.2.1.Top investment pockets
- 3.3.Porter's five forces analysis
- 3.4.Top player positioning
- 3.5.Market dynamics
- 3.5.1.Drivers
- 3.5.2.Restraints
- 3.5.3.Opportunities
- 3.6.COVID-19 Impact Analysis on the market
CHAPTER 4: CONTENT MODERATION SERVICES MARKET, BY COMPONENT
- 4.1 Overview
- 4.1.1 Market size and forecast
- 4.2 Solution
- 4.2.1 Key market trends, growth factors and opportunities
- 4.2.2 Market size and forecast, by region
- 4.2.3 Market share analysis by country
- 4.3 Services
- 4.3.1 Key market trends, growth factors and opportunities
- 4.3.2 Market size and forecast, by region
- 4.3.3 Market share analysis by country
CHAPTER 5: CONTENT MODERATION SERVICES MARKET, BY DEPLOYMENT MODE
- 5.1 Overview
- 5.1.1 Market size and forecast
- 5.2 On-Premise
- 5.2.1 Key market trends, growth factors and opportunities
- 5.2.2 Market size and forecast, by region
- 5.2.3 Market share analysis by country
- 5.3 Cloud
- 5.3.1 Key market trends, growth factors and opportunities
- 5.3.2 Market size and forecast, by region
- 5.3.3 Market share analysis by country
CHAPTER 6: CONTENT MODERATION SERVICES MARKET, BY CONTENT TYPE
- 6.1 Overview
- 6.1.1 Market size and forecast
- 6.2 Image
- 6.2.1 Key market trends, growth factors and opportunities
- 6.2.2 Market size and forecast, by region
- 6.2.3 Market share analysis by country
- 6.3 Text
- 6.3.1 Key market trends, growth factors and opportunities
- 6.3.2 Market size and forecast, by region
- 6.3.3 Market share analysis by country
- 6.4 Video
- 6.4.1 Key market trends, growth factors and opportunities
- 6.4.2 Market size and forecast, by region
- 6.4.3 Market share analysis by country
CHAPTER 7: CONTENT MODERATION SERVICES MARKET, BY ORGANIZATION SIZE
- 7.1 Overview
- 7.1.1 Market size and forecast
- 7.2 Large Enterprises
- 7.2.1 Key market trends, growth factors and opportunities
- 7.2.2 Market size and forecast, by region
- 7.2.3 Market share analysis by country
- 7.3 Small and Medium-sized Enterprises
- 7.3.1 Key market trends, growth factors and opportunities
- 7.3.2 Market size and forecast, by region
- 7.3.3 Market share analysis by country
CHAPTER 8: CONTENT MODERATION SERVICES MARKET, BY INDUSTRY VERTICAL
- 8.1 Overview
- 8.1.1 Market size and forecast
- 8.2 IT and Telecommunication
- 8.2.1 Key market trends, growth factors and opportunities
- 8.2.2 Market size and forecast, by region
- 8.2.3 Market share analysis by country
- 8.3 Government
- 8.3.1 Key market trends, growth factors and opportunities
- 8.3.2 Market size and forecast, by region
- 8.3.3 Market share analysis by country
- 8.4 Retail and E-Commerce
- 8.4.1 Key market trends, growth factors and opportunities
- 8.4.2 Market size and forecast, by region
- 8.4.3 Market share analysis by country
- 8.5 Healthcare
- 8.5.1 Key market trends, growth factors and opportunities
- 8.5.2 Market size and forecast, by region
- 8.5.3 Market share analysis by country
- 8.6 Media and Entertainment
- 8.6.1 Key market trends, growth factors and opportunities
- 8.6.2 Market size and forecast, by region
- 8.6.3 Market share analysis by country
- 8.7 Education
- 8.7.1 Key market trends, growth factors and opportunities
- 8.7.2 Market size and forecast, by region
- 8.7.3 Market share analysis by country
- 8.8 Others
- 8.8.1 Key market trends, growth factors and opportunities
- 8.8.2 Market size and forecast, by region
- 8.8.3 Market share analysis by country
CHAPTER 9: CONTENT MODERATION SERVICES MARKET, BY REGION
- 9.1 Overview
- 9.1.1 Market size and forecast
- 9.2 North America
- 9.2.1 Key trends and opportunities
- 9.2.2 North America Market size and forecast, by Component
- 9.2.3 North America Market size and forecast, by Deployment Mode
- 9.2.4 North America Market size and forecast, by Content Type
- 9.2.5 North America Market size and forecast, by Organization Size
- 9.2.6 North America Market size and forecast, by Industry Vertical
- 9.2.7 North America Market size and forecast, by country
- 9.2.7.1 U.S.
- 9.2.7.1.1 Key market trends, growth factors and opportunities
- 9.2.7.1.2 Market size and forecast, by Component
- 9.2.7.1.3 Market size and forecast, by Deployment Mode
- 9.2.7.1.4 Market size and forecast, by Content Type
- 9.2.7.1.5 Market size and forecast, by Organization Size
- 9.2.7.1.6 Market size and forecast, by Industry Vertical
- 9.2.7.2 Canada
- 9.2.7.2.1 Key market trends, growth factors and opportunities
- 9.2.7.2.2 Market size and forecast, by Component
- 9.2.7.2.3 Market size and forecast, by Deployment Mode
- 9.2.7.2.4 Market size and forecast, by Content Type
- 9.2.7.2.5 Market size and forecast, by Organization Size
- 9.2.7.2.6 Market size and forecast, by Industry Vertical
- 9.3 Europe
- 9.3.1 Key trends and opportunities
- 9.3.2 Europe Market size and forecast, by Component
- 9.3.3 Europe Market size and forecast, by Deployment Mode
- 9.3.4 Europe Market size and forecast, by Content Type
- 9.3.5 Europe Market size and forecast, by Organization Size
- 9.3.6 Europe Market size and forecast, by Industry Vertical
- 9.3.7 Europe Market size and forecast, by country
- 9.3.7.1 UK
- 9.3.7.1.1 Key market trends, growth factors and opportunities
- 9.3.7.1.2 Market size and forecast, by Component
- 9.3.7.1.3 Market size and forecast, by Deployment Mode
- 9.3.7.1.4 Market size and forecast, by Content Type
- 9.3.7.1.5 Market size and forecast, by Organization Size
- 9.3.7.1.6 Market size and forecast, by Industry Vertical
- 9.3.7.2 Germany
- 9.3.7.2.1 Key market trends, growth factors and opportunities
- 9.3.7.2.2 Market size and forecast, by Component
- 9.3.7.2.3 Market size and forecast, by Deployment Mode
- 9.3.7.2.4 Market size and forecast, by Content Type
- 9.3.7.2.5 Market size and forecast, by Organization Size
- 9.3.7.2.6 Market size and forecast, by Industry Vertical
- 9.3.7.3 France
- 9.3.7.3.1 Key market trends, growth factors and opportunities
- 9.3.7.3.2 Market size and forecast, by Component
- 9.3.7.3.3 Market size and forecast, by Deployment Mode
- 9.3.7.3.4 Market size and forecast, by Content Type
- 9.3.7.3.5 Market size and forecast, by Organization Size
- 9.3.7.3.6 Market size and forecast, by Industry Vertical
- 9.3.7.4 Italy
- 9.3.7.4.1 Key market trends, growth factors and opportunities
- 9.3.7.4.2 Market size and forecast, by Component
- 9.3.7.4.3 Market size and forecast, by Deployment Mode
- 9.3.7.4.4 Market size and forecast, by Content Type
- 9.3.7.4.5 Market size and forecast, by Organization Size
- 9.3.7.4.6 Market size and forecast, by Industry Vertical
- 9.3.7.5 Spain
- 9.3.7.5.1 Key market trends, growth factors and opportunities
- 9.3.7.5.2 Market size and forecast, by Component
- 9.3.7.5.3 Market size and forecast, by Deployment Mode
- 9.3.7.5.4 Market size and forecast, by Content Type
- 9.3.7.5.5 Market size and forecast, by Organization Size
- 9.3.7.5.6 Market size and forecast, by Industry Vertical
- 9.3.7.6 Rest of Europe
- 9.3.7.6.1 Key market trends, growth factors and opportunities
- 9.3.7.6.2 Market size and forecast, by Component
- 9.3.7.6.3 Market size and forecast, by Deployment Mode
- 9.3.7.6.4 Market size and forecast, by Content Type
- 9.3.7.6.5 Market size and forecast, by Organization Size
- 9.3.7.6.6 Market size and forecast, by Industry Vertical
- 9.4 Asia-Pacific
- 9.4.1 Key trends and opportunities
- 9.4.2 Asia-Pacific Market size and forecast, by Component
- 9.4.3 Asia-Pacific Market size and forecast, by Deployment Mode
- 9.4.4 Asia-Pacific Market size and forecast, by Content Type
- 9.4.5 Asia-Pacific Market size and forecast, by Organization Size
- 9.4.6 Asia-Pacific Market size and forecast, by Industry Vertical
- 9.4.7 Asia-Pacific Market size and forecast, by country
- 9.4.7.1 China
- 9.4.7.1.1 Key market trends, growth factors and opportunities
- 9.4.7.1.2 Market size and forecast, by Component
- 9.4.7.1.3 Market size and forecast, by Deployment Mode
- 9.4.7.1.4 Market size and forecast, by Content Type
- 9.4.7.1.5 Market size and forecast, by Organization Size
- 9.4.7.1.6 Market size and forecast, by Industry Vertical
- 9.4.7.2 Japan
- 9.4.7.2.1 Key market trends, growth factors and opportunities
- 9.4.7.2.2 Market size and forecast, by Component
- 9.4.7.2.3 Market size and forecast, by Deployment Mode
- 9.4.7.2.4 Market size and forecast, by Content Type
- 9.4.7.2.5 Market size and forecast, by Organization Size
- 9.4.7.2.6 Market size and forecast, by Industry Vertical
- 9.4.7.3 India
- 9.4.7.3.1 Key market trends, growth factors and opportunities
- 9.4.7.3.2 Market size and forecast, by Component
- 9.4.7.3.3 Market size and forecast, by Deployment Mode
- 9.4.7.3.4 Market size and forecast, by Content Type
- 9.4.7.3.5 Market size and forecast, by Organization Size
- 9.4.7.3.6 Market size and forecast, by Industry Vertical
- 9.4.7.4 Australia
- 9.4.7.4.1 Key market trends, growth factors and opportunities
- 9.4.7.4.2 Market size and forecast, by Component
- 9.4.7.4.3 Market size and forecast, by Deployment Mode
- 9.4.7.4.4 Market size and forecast, by Content Type
- 9.4.7.4.5 Market size and forecast, by Organization Size
- 9.4.7.4.6 Market size and forecast, by Industry Vertical
- 9.4.7.5 South Korea
- 9.4.7.5.1 Key market trends, growth factors and opportunities
- 9.4.7.5.2 Market size and forecast, by Component
- 9.4.7.5.3 Market size and forecast, by Deployment Mode
- 9.4.7.5.4 Market size and forecast, by Content Type
- 9.4.7.5.5 Market size and forecast, by Organization Size
- 9.4.7.5.6 Market size and forecast, by Industry Vertical
- 9.4.7.6 Rest of Asia-Pacific
- 9.4.7.6.1 Key market trends, growth factors and opportunities
- 9.4.7.6.2 Market size and forecast, by Component
- 9.4.7.6.3 Market size and forecast, by Deployment Mode
- 9.4.7.6.4 Market size and forecast, by Content Type
- 9.4.7.6.5 Market size and forecast, by Organization Size
- 9.4.7.6.6 Market size and forecast, by Industry Vertical
- 9.5 LAMEA
- 9.5.1 Key trends and opportunities
- 9.5.2 LAMEA Market size and forecast, by Component
- 9.5.3 LAMEA Market size and forecast, by Deployment Mode
- 9.5.4 LAMEA Market size and forecast, by Content Type
- 9.5.5 LAMEA Market size and forecast, by Organization Size
- 9.5.6 LAMEA Market size and forecast, by Industry Vertical
- 9.5.7 LAMEA Market size and forecast, by country
- 9.5.7.1 Latin America
- 9.5.7.1.1 Key market trends, growth factors and opportunities
- 9.5.7.1.2 Market size and forecast, by Component
- 9.5.7.1.3 Market size and forecast, by Deployment Mode
- 9.5.7.1.4 Market size and forecast, by Content Type
- 9.5.7.1.5 Market size and forecast, by Organization Size
- 9.5.7.1.6 Market size and forecast, by Industry Vertical
- 9.5.7.2 Middle East
- 9.5.7.2.1 Key market trends, growth factors and opportunities
- 9.5.7.2.2 Market size and forecast, by Component
- 9.5.7.2.3 Market size and forecast, by Deployment Mode
- 9.5.7.2.4 Market size and forecast, by Content Type
- 9.5.7.2.5 Market size and forecast, by Organization Size
- 9.5.7.2.6 Market size and forecast, by Industry Vertical
- 9.5.7.3 Africa
- 9.5.7.3.1 Key market trends, growth factors and opportunities
- 9.5.7.3.2 Market size and forecast, by Component
- 9.5.7.3.3 Market size and forecast, by Deployment Mode
- 9.5.7.3.4 Market size and forecast, by Content Type
- 9.5.7.3.5 Market size and forecast, by Organization Size
- 9.5.7.3.6 Market size and forecast, by Industry Vertical
CHAPTER 10: COMPANY LANDSCAPE
- 10.1. Introduction
- 10.2. Top winning strategies
- 10.3. Product Mapping of Top 10 Player
- 10.4. Competitive Dashboard
- 10.5. Competitive Heatmap
- 10.6. Key developments
CHAPTER 11: COMPANY PROFILES
- 11.1 Alphabet Inc.
- 11.1.1 Company overview
- 11.1.2 Company snapshot
- 11.1.3 Operating business segments
- 11.1.4 Product portfolio
- 11.1.5 Business performance
- 11.1.6 Key strategic moves and developments
- 11.2 Amazon Web Services Inc.
- 11.2.1 Company overview
- 11.2.2 Company snapshot
- 11.2.3 Operating business segments
- 11.2.4 Product portfolio
- 11.2.5 Business performance
- 11.2.6 Key strategic moves and developments
- 11.3 Cogito Tech LLC
- 11.3.1 Company overview
- 11.3.2 Company snapshot
- 11.3.3 Operating business segments
- 11.3.4 Product portfolio
- 11.3.5 Business performance
- 11.3.6 Key strategic moves and developments
- 11.4 Accenture PLC
- 11.4.1 Company overview
- 11.4.2 Company snapshot
- 11.4.3 Operating business segments
- 11.4.4 Product portfolio
- 11.4.5 Business performance
- 11.4.6 Key strategic moves and developments
- 11.5 Microsoft Corporation
- 11.5.1 Company overview
- 11.5.2 Company snapshot
- 11.5.3 Operating business segments
- 11.5.4 Product portfolio
- 11.5.5 Business performance
- 11.5.6 Key strategic moves and developments
- 11.6 Genpact Limited
- 11.6.1 Company overview
- 11.6.2 Company snapshot
- 11.6.3 Operating business segments
- 11.6.4 Product portfolio
- 11.6.5 Business performance
- 11.6.6 Key strategic moves and developments
- 11.7 Alibaba Cloud
- 11.7.1 Company overview
- 11.7.2 Company snapshot
- 11.7.3 Operating business segments
- 11.7.4 Product portfolio
- 11.7.5 Business performance
- 11.7.6 Key strategic moves and developments
- 11.8 Wipro Limited
- 11.8.1 Company overview
- 11.8.2 Company snapshot
- 11.8.3 Operating business segments
- 11.8.4 Product portfolio
- 11.8.5 Business performance
- 11.8.6 Key strategic moves and developments
- 11.9 Besedo Global Services AB
- 11.9.1 Company overview
- 11.9.2 Company snapshot
- 11.9.3 Operating business segments
- 11.9.4 Product portfolio
- 11.9.5 Business performance
- 11.9.6 Key strategic moves and developments
- 11.10 Appen Limited
- 11.10.1 Company overview
- 11.10.2 Company snapshot
- 11.10.3 Operating business segments
- 11.10.4 Product portfolio
- 11.10.5 Business performance
- 11.10.6 Key strategic moves and developments