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市場調査レポート

中国のリクリエーションボート市場

Recreational Boating Markets in China

発行 Asia Market Information & Development 商品コード 315364
出版日 ページ情報 英文 249 Pages
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中国のリクリエーションボート市場 Recreational Boating Markets in China
出版日: 2016年04月15日 ページ情報: 英文 249 Pages
概要

当レポートでは、中国のリクリエーションボート市場の現状と将来予測(過去5〜10年間の実績値および今後5〜10年間の予測値)を分析し、全体的なビジネス環境や、製品別の市場動向とその見通し、市場参入戦略、関係企業一覧などの情報を提供しています。

第1章 イントロダクション

  • 分析範囲・手法
  • エグゼクティブ・サマリー

第2章 ビジネス環境

  • 経済展望
    • 主要経済指標
    • 工業生産
    • 人口・労働力
    • 直接投資
    • 対外貿易
  • 金融・税務規制
    • 銀行システムと規制
    • 外国為替
    • 税制と関税

第3章 リクリエーションボート産業の評価

  • リクリエーションボート産業の概要
  • 産業構造
  • 市場成長の促進要因
  • 人件費
  • 主要メーカーの生産拠点・売上高
  • 主要メーカーの市場シェア
  • 潜在的な参入企業
  • 主な外資系企業
  • 技術開発

第4章 リクリエーションボート販売艘数とその予測

  • 概要
  • リクリエーションボート売上高その予測(単位・元)
    • 無動力型リクリエーションボート
    • セーリング用リクリエーションボート
    • リクリエーション用モーターボート
    • その他のリクリエーションボート
  • リクリエーションボートの輸出入
  • 価格動向

第4章 リクリエーションボート市場の将来展望

  • リクリエーションボート市場の将来展望:概要
  • 消費者市場
    • 消費者市場の将来見通し
    • 消費者市場におけるリクリエーションボートの需要
  • 消費者市場
    • 消費者市場の将来見通し
    • 消費者市場におけるリクリエーションボートの需要
  • 業務用市場
    • 業務用市場の将来見通し
    • 業務用市場におけるリクリエーションボートの需要
  • リクリエーションボートの需要量:地域別
    • 東北部
    • 北部
    • 南東部
    • 中部
    • 西南部
    • 西北部

第6章 マーケティング戦略

  • 中国市場の概要
    • 中国の流通システム
    • リクリエーションボートの流通経路
    • 交通・貨物輸送インフラ
    • 通信
  • 中国市場への参入経路
    • ライセンス契約
    • フランチャイズ
    • 電子商取引(eコマース)
  • 商社と現地代理店
    • 現地事務所と中国国内の子会社
    • 独資企業

第7章 リクリエーションボート・メーカーの一覧

  • リクリエーションボート・メーカーのプロファイル

図表一覧

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目次
Product Code: 948

China's demand for Recreational Boating has grown at a fast pace in the past decade. In the next decade, both production and demand will continue to grow. The Chinese economy maintains a high speed growth which has been stimulated by the consecutive increases of industrial output, imports & exports, consumer consumption and capital investment for over two decades. This new study examines China's economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (2005, 2010 and 2015) and long-term forecasts through 2020 and 2025 are presented. Major producers in China are profiled.

The primary and secondary research is done in China in order to access up-to-date government regulations, market information and industry data. Data were collected from the Chinese government publications, Chinese language newspapers and magazines, industry associations, local governments' industry bureaus, industry publications, and our in-house databases. Interviews are conducted with Chinese industry experts, university professors, and producers in China. Economic models and quantitative methods are applied in this report to project market demand and industry trends. Metric system is used and values are presented in either Yuan (RMB, current price) and/or US dollars.

Our market research reports provide hard-to-find market data and analyses. Today, China has the largest market in the world. Tremendous fast-growing markets for imports and business opportunities for companies around the world. If you want to expand your business or sell your products in China, our research reports provide the insights and projections into Chinese markets necessary for you to do so.

TABLE OF CONTENTS

I. INTRODUCTION

  • Report Scope and Methodology
  • Executive Summary

II. BUSINESS ENVIRONMENT

  • Economic Outlook
  • Key Economic Indicators
  • Industrial Sales
  • Population and Labor
  • Foreign Investment
  • Foreign Trade
  • Financial and Tax Regulations
  • Banking System and Regulations
  • Foreign Exchange
  • Taxes, Tariff and Custom Duties

III. RECREATIONAL BOATING INDUSTRY ASSESSMENTS

  • Recreational Boating Industry Overview
  • Market Size
  • Market Growth Drivers
  • Labor Costs
  • Major Producer Facility Locations and Sales
  • Market Share of Key Producers
  • Potential Entrants
  • Major Foreign Investments
  • Technology Development

IV. RECREATIONAL BOATING SALES VOLUMES AND FORECASTS

  • Overview
  • Recreational Boating Sales Volumes and Forecasts (in Yuan)
  • Unpowered Recreational Boating
  • Sailing Recreational Boating
  • Motor Recreational Boating
  • Other Recreational Boating
  • Recreational Boating Imports and Exports
  • Pricing Trends

V. RECREATIONAL BOATING MARKET OUTLOOK

  • Recreational Boating Markets Outlook Overview
  • Consumers Market
  • Consumers Market Outlook
  • Recreational Boating Demand in Consumers Market
  • Commercial Market
  • Commercial Market Outlook
  • Recreational Boating Demand in Commercial Market
  • Recreational Boating Demand by Region
  • Northeast
  • North
  • Southeast
  • Central
  • Southwest
  • Northwest

VI. MARKETING STRATEGIES

  • Distribution System in China
  • China's Distribution System
  • Recreational Boating Distribution Channels
  • Transportation and Freight Infrastructure
  • Communications
  • China's Market Entry
  • Licensing
  • Franchising
  • E-commerce
  • Trading Companies and Local Agents
  • Representative Offices and Chinese Subsidiaries
  • Wholly Foreign Owned Enterprises

VII. RECREATIONAL BOATING PRODUCER DIRECTORY

  • Recreational Boating Producer Profiles

LIST OF TABLES

I. INTRODUCTION

  • Economic Outlook Summary
  • Recreational Boating Supply and Demand Summary

II. BUSINESS ENVIRONMENT

  • Key Economic Indicators
  • Industrial Output
  • Population and Labor Force Trends
  • Foreign Investment and Loans
  • Foreign Trade
  • Key Commodity Exports from China
  • China's Exports to its Leading Trade Partners
  • Key Commodity Imports into China
  • China's Imports from Its Leading Trade Partners

III. RECREATIONAL BOATING INDUSTRY ASSESSMENTS

  • Major Producer Facility Locations
  • Major Recreational Boating Producers' Sales
  • Market Share of Key Producers
  • Major Foreign Investments

IV. RECREATIONAL BOATING SALES VOLUMES AND FORECASTS

  • Overview
  • Recreational Boating Sales Volumes and Forecasts (in Yuan)
  • Unpowered Recreational Boating
  • Sailing Recreational Boating
  • Motor Recreational Boating
  • Other Recreational Boating
  • Recreational Boating Imports and Exports
  • Pricing Trends

V. RECREATIONAL BOATING MARKET OUTLOOK

  • Recreational Boating Markets Outlook Overview
  • Consumers Market
  • Consumers Market Outlook
  • Recreational Boating Demand in Consumers Market
  • Commercial Market
  • Commercial Market Outlook
  • Recreational Boating Demand in Commercial Market
  • Recreational Boating Demand by Region
  • Northeast
  • North
  • Southeast
  • Central
  • Southwest
  • Northwest

LIST OF CHARTS

I. INTRODUCTION

  • Recreational Boating Production and Demand Summary

II. BUSINESS ENVIRONMENT

  • China's GDP and Growth Rate
  • Industrial Output by Ownership
  • China's Imports and Exports

III. RECREATIONAL BOATING INDUSTRY ASSESSMENTS

  • Recreational Boating Sales Volume
  • Market Share of Key Producers

IV. RECREATIONAL BOATING SALES VOLUMES AND FORECASTS

  • Overview
  • Recreational Boating Sales Volumes and Forecasts (in Yuan)
  • Unpowered Recreational Boating
  • Sailing Recreational Boating
  • Motor Recreational Boating
  • Other Recreational Boating
  • Recreational Boating Imports and Exports
  • Pricing Trends

V. RECREATIONAL BOATING MARKET OUTLOOK

  • Recreational Boating Markets Outlook Overview
  • Consumers Market
  • Consumers Market Outlook
  • Recreational Boating Demand in Consumers Market
  • Commercial Market
  • Commercial Market Outlook
  • Recreational Boating Demand in Commercial Market
  • Recreational Boating Demand by Region
  • Northeast
  • North
  • Southeast
  • Central
  • Southwest
  • Northwest

VI. MARKETING STRATEGIES

  • China's Distribution Channel
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