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市場調査レポート

中国のソフトウェア市場

Software Markets in China

発行 Asia Market Information & Development Co. 商品コード 264576
出版日 ページ情報 英文 212 Pages
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中国のソフトウェア市場 Software Markets in China
出版日: 2019年09月03日 ページ情報: 英文 212 Pages
概要

当レポートでは、中国のソフトウェア市場について分析し、市場の現状や将来予測(過去5~10年間の実績値および今後5~10年間の予測値)、全体的なビジネス環境・産業構造、分野別・エンドユーザー別の詳細動向、製品販売チャネル、関係企業一覧などの情報を盛り込み、概略下記の構成でお届けいたします。

第1章 イントロダクション

  • 分析範囲・手法
  • エグゼクティブ・サマリー

第2章 ビジネス環境

  • 主要経済指標
  • 工業生産
  • 人口・労働力
  • 直接投資
  • 対外貿易

第3章 ソフトウェア産業の評価

  • 主要ソフトウェア企業の立地・収益
  • 主要ソフトウェア企業の市場シェア
  • 潜在的な参入企業
  • 主な外資系企業
  • 技術開発

第4章 ソフトウェア産業の売上高とその予測

  • 概要
  • OS(オペレーティングシステム)
    • OSの主要サプライヤー
    • Widowsの販売量とその予測
    • Unixの販売量とその予測
    • Linuxの販売量とその予測
    • その他のOSの販売量とその予測
  • デスクトップアプリケーション
    • デスクトップの主要サプライヤー
    • デスクトップ・アプリケーションの販売量とその予測
  • ビジネスアプリケーション
    • ビジネスアプリケーションの主要サプライヤー
    • ビジネスアプリケーションの販売量とその予測
  • エンタテイメント・教育ソフトウェア
    • エンタテイメント・教育ソフトウェアの主要サプライヤー
    • エンタテイメント・教育ソフトウェアの販売量とその予測
  • その他のアプリケーション
    • その他のアプリケーションの主要サプライヤー
    • その他のアプリケーションの販売量とその予測
  • ソフトウェアの輸出量・輸入量

第5章 ソフトウェア需要:市場別

  • ソフトウェア市場の見通し
  • 政府・企業向け市場
    • 市場の見通し
    • ソフトウェア需要
  • 消費者向け市場
    • 市場の見通し
    • ソフトウェア需要
  • 地域別需要

第5章 マーケティング戦略

  • 中国の流通システム
    • 中国の流通システム
    • ソフトウェアの流通経路
    • 交通・貨物輸送インフラ
    • 通信
  • 市場参入経路
    • 対中輸出
    • 技術ライセンス
    • 合弁事業
    • 完全外資所有企業
    • その他の市場参入経路
  • 市場参入戦略
    • 市場の違いを理解する
    • 商慣行の違い
    • 規制・制限に関する知識

第6章 ソフトウェアメーカーの一覧

  • ソフトウェアメーカーのプロファイル
  • 流通企業・商社
  • 研究機関・業界団体

図表一覧

目次
Product Code: 202

China's demand for Software has grown at a fast pace in the past decade. In the next decade, both production and demand will continue to grow. The Chinese economy maintains a high speed growth which has been stimulated by the consecutive increases of industrial output, imports & exports, consumer consumption and capital investment for over two decades. This new study examines China's economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (2008, 2013 and 2018) and long-term forecasts through 2023 and 2028 are presented. Major producers in China are profiled.

The primary and secondary research is done in China in order to access up-to-date government regulations, market information and industry data. Data were collected from the Chinese government publications, Chinese language newspapers and magazines, industry associations, local governments' industry bureaus, industry publications, and our in-house databases. Interviews are conducted with Chinese industry experts, university professors, and producers in China. Economic models and quantitative methods are applied in this report to project market demand and industry trends. Metric system is used and values are presented in either Yuan (RMB, current price) and/or US dollars.

Our market research reports provide hard-to-find market data and analyses. Today, China has the largest market in the world. Tremendous fast-growing markets for imports and business opportunities for companies around the world. If you want to expand your business or sell your products in China, our research reports provide the insights and projections into Chinese markets necessary for you to do so.

TABLE OF CONTENTS

I. INTRODUCTION

  • Report Scope and Methodology
  • Executive Summary

II. BUSINESS ENVIRONMENT

  • Key Economic Indicators
  • Industrial Output
  • Population and Labor
  • Foreign Investment
  • Foreign Trade

III. SOFTWARE INDUSTRY ASSESSMENTS

  • Major Software Company Locations and Revenue
  • Market Share of Key Software Companies
  • Potential Entrants
  • Major Foreign Investments
  • Technology Development

IV. SOFTWARE INDUSTRY SALES AND FORECAST

  • Overview
  • Operating System (OS)
  • Major OS Suppliers
  • Widows Sales Volume and Forecast
  • Unix Sales Volume and Forecasts
  • Linux Sales Volume and Forecast
  • Other OS Sales Volume and Forecast
  • Desktop Applications
  • Major Desktop Suppliers
  • Desktop Application Sales Volume and Forecast
  • Business Applications
  • Major Business Application Suppliers
  • Business Application Sales Volume and Forecast
  • Entertainment and Educational Software
  • Major Entertainment and Educational Software Suppliers
  • Entertainment and Educational Software Sales Volume and Forecast
  • Other Applications
  • Major Other Application Suppliers
  • Other Application Sales Volume and Forecast
  • Software Imports and Exports Volumes

V. SOFTWARE DEMAND BY MARKET

  • Software Markets Outlook
  • Government and Business Market
  • Government and Business Consumer Market Outlook
  • Software Demand in Government and Business Market
  • Individual Consumer Market
  • Consumer Market Outlook
  • Software Demand in Individual Consumer Market
  • Software Demand by Region

VI. MARKETING STRATEGIES

  • Distribution System in China
  • China's Distribution System
  • Software Distribution Channels
  • Transportation and Freight Infrastructure
  • Communications
  • Market Entry Channels
  • Exporting to China
  • Export Market Overview
  • Chinese Trading Practice
  • Chemical Trade Companies
  • Import Restrictions in China
  • Technology Licensing
  • Technology Licensing Overview
  • Intellectual Property Protection
  • Joint Venture
  • Joint Venture Overview
  • Advantages and Disadvantages
  • Wholly-Owned Enterprises
  • Foreign Wholly-Owned Enterprises Overview
  • Advantages and Disadvantages
  • Other Market Entry Channels
  • Setting up Sales Offices
  • Selling to China through Attending Trade Fairs
  • Contacting Chinese Companies
  • Advertising
  • Market Entry Strategies
  • Understanding Differences
  • Business Practice Differences
  • Knowledge of Regulations and Restrictions

VII. SOFTWARE PRODUCER DIRECTORY

  • Software Producer Profiles
  • Distributors and Trading Companies
  • Research Institutions and Associations

LIST OF TABLES

I. INTRODUCTION

  • Economic Outlook Summary
  • Software Supply and Demand Summary

II. BUSINESS ENVIRONMENT

  • Key Economic Indicators
  • Industrial Output
  • Population and Labor Force Trends
  • Foreign Investment and Loans
  • Foreign Trade

III. SOFTWARE INDUSTRY ASSESSMENTS

  • Software Industry Outlook
  • Major Producer Facility Locations
  • Major Software Producers Revenue
  • Market Share of Key Producers
  • Major Foreign Investments

IV. SOFTWARE SALES AND DEMAND

  • Total Software Sales Volume and Forecast
  • Operating System (OS)
  • Major OS Suppliers
  • Widows Sales Volume and Forecast
  • Unix Sales Volume and Forecasts
  • Linux Sales Volume and Forecast
  • Other OS Sales Volume and Forecast
  • Desktop Applications
  • Major Desktop Suppliers
  • Desktop Application Sales Volume and Forecast
  • Business Applications
  • Major Business Application Suppliers
  • Business Application Sales Volume and Forecast
  • Entertainment and Educational Software
  • Major Entertainment and Educational Software Suppliers
  • Entertainment and Educational Software Sales Volume and Forecast
  • Other Applications
  • Major Other Application Suppliers
  • Other Application Sales Volume and Forecast
  • Software Imports and Exports Volumes

V. SOFTWARE DEMAND BY MARKET

  • Total Software Demand by Market
  • Government and Business Consumer Market Outlook
  • Software Demand in Government and Business Market
  • Software Demand in Government Market
  • Software Demand in Business Market
  • Consumer Market Outlook
  • Software Demand in Individual Consumer Market
  • Software Demand by Region

LIST OF CHARTS

I. INTRODUCTION

  • Software Sales and Demand Summary

II. BUSINESS ENVIRONMENT

  • China's GDP and Growth Rate
  • Industrial Output by Ownership
  • China's Imports and Exports

III. SOFTWARE INDUSTRY ASSESSMENTS

  • Total Software Sales Volume

IV. SOFTWARE SALES AND DEMAND

  • Software Exports and Imports Volume

V. SOFTWARE DEMAND BY MARKET

  • Software Demand by Market
  • Software Demand by Region

VI. MARKETING STRATEGIES

  • Software Distribution Channels
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