デジタルサイネージ市場：タイプ、製品、サービス、用途別-2024～2030年の世界予測

デジタルサイネージ市場規模は、2023年に311億2,000万米ドルと推定され、2024年には333億4,000万米ドルに達し、CAGR 7.67％で2030年には522億1,000万米ドルに達すると予測されています。

デジタルサイネージ市場は、公共空間や商業空間にダイナミックなコンテンツや情報を表示するためのディスプレイ技術やソリューションの設計、開拓、製造、流通、適用を網羅しています。これらのシステムは通常、ディスプレイパネル、メディアプレーヤー、コンテンツ管理システム（CMS）、ソフトウェアアプリケーション、デバイス間の通信を容易にするネットワークインフラストラクチャコンポーネントで構成されます。リアルタイムのデータ更新によりパーソナライズされた広告コンテンツに対する需要の高まりや、エンターテイメントやスポーツイベントのスポンサーによるデジタルサイネージの採用が増加し、様々な業界で高い採用率につながりました。デジタルサイネージシステムの初期設定コストは、特に中小企業にとっては高額になる可能性があり、低コストの代替広告が利用可能であることが、市場の需要を妨げています。IoT接続を導入することで、高度なセンサーをデジタルサイネージネットワークに統合する新たな可能性が生まれ、位置情報や人口統計データに基づいてターゲットを絞ったコンテンツ配信が可能になり、市場の成長をさらに後押しします。

タイプスマートデジタルサイネージへの嗜好の高まり

従来のデジタルサイネージシステムは、主に広告ボードやインフォメーションスクリーンとして使用される非インタラクティブディスプレイです。従来のデジタルサイネージは、小売店、レストラン、空港、公共スペースなどで、販促コンテンツの展示や、顧客や訪問者への重要な情報提供のために広く使用されています。スマートデジタルサイネージシステムには、タッチスクリーン、ジェスチャー認識、Wi-FiやBluetoothなどの接続オプションなどのインタラクティブ機能が組み込まれています。これらの高度な機能により、企業はパーソナライズされたコンテンツや体験を提供することで、より効果的に顧客を惹きつけることができます。人工知能（AI）は、より魅力的で、パーソナライズされた、応答性の高いコンテンツを作成することで、デジタルサイネージに革命をもたらします。AIベースのサイネージシステムは、高度なアルゴリズムを活用して、ユーザーの行動、嗜好、人口統計をリアルタイムに分析します。コンテクストを考慮したサイネージシステムは、場所、環境、視聴者の属性、時間帯、天候などのさまざまな要因に基づいてコンテンツを適応させるように設計されています。このようなコンテキスト情報を考慮することで、これらのシステムは表示されるコンテンツの最大限の関連性と有効性を確保します。IoT対応スマートサイネージは、デジタル広告と顧客エンゲージメントにおける次のフロンティアを象徴しています。デジタルサイネージは、モノのインターネット（IoT）デバイスやセンサーを統合することで、様々なシステムやデータソースと連動し、ユーザーにシームレスで接続された体験を提供します。

製品革新的なビデオウォールへの新たな傾斜

スタンドアロン・ディスプレイ（1画面デジタル・サイン）は、広告、告知、情報などのコンテンツを表示するための独立した機能を持つディスプレイ・ユニットです。これらのディスプレイは一般に、LCD、LED、またはOLED技術を利用して高解像度のビジュアルを実現し、予算が控えめな中小企業に適しています。デジタル看板は、高い視認性とインパクトのあるメッセージの機会を提供する効果的な屋外広告媒体です。これらの大型ディスプレイは、鮮やかな色彩、優れた輝度レベル、低消費電力を実現する高度なLED技術の恩恵を受けています。インタラクティブ・キオスクは、さまざまな小売、ホスピタリティ、ヘルスケア分野の多機能ソリューションとして登場しました。これらのセルフサービス端末は、ユーザーが単独で情報にアクセスしたり、取引を完了したりすることを可能にし、待ち時間やスタッフの作業負担を軽減します。デジタル・メニューボードは、クイック・サービス・レストラン（QSR）やファスト・カジュアル・レストランが顧客に提供する商品を紹介する方法に革命をもたらします。より簡単な更新メカニズムにより、再印刷の必要なく、特別メニューや価格の頻繁な更新が可能になります。従来の看板をデジタル技術で近代化することで、さまざまな小売業、不動産業、運輸業におけるビジュアル・コミュニケーション能力が向上します。ビデオウォールは、相互に接続されたスクリーンで構成される拡張可能なディスプレイ・ソリューションで、広告や情報提供の目的で視覚的に印象的な効果を生み出します。その主な利点は、さまざまな角度から見ても画質や視認性を損なうことなく、広大な面積に大量のデータや高解像度の画像を表示できる点にあります。

提供：コンテンツ表示に必要なコンポーネントを提供するデジタルサイネージハードウェアの大幅な採用

デジタルサイネージシステムの基盤となるハードウェアは、コンテンツを表示するために必要なコンポーネントを提供します。このカテゴリーには、スクリーン（LCD、LED）、メディアプレーヤー、マウント、筐体などが含まれます。ハードウェアの好みは、画面サイズの要件、解像度、さまざまな環境条件での耐久性、エネルギー効率によって異なります。サービスには、デジタルサイネージソリューションを効果的に活用するための様々なサポートが含まれます。専門技術者による導入・保守サポート、デザイン会社やフリーランスデザイナーによるコンテンツ制作サービス、シームレスなデータ転送を実現するネットワーク管理、業界動向を踏まえた戦略立案のためのコンサルティングサービス、継続的なテクニカルサポートなどが含まれます。デジタルサイネージソフトウェアは、画面に表示されるコンテンツの整理、スケジュール、管理に不可欠です。このサブカテゴリーでは、さまざまなハードウェア・コンポーネントとの互換性、ユーザー・フレンドリーなインターフェース、拡張性オプション、ダイナミック・コンテンツ機能（リアルタイム・データ更新など）、リモート・アクセス、マルチスクリーン管理などを中心に、ニーズに応じた嗜好が展開されます。

アプリケーション：小売アプリケーションにおけるデジタルサイネージの新たな利用法

企業分野では、デジタルサイネージは主にコミュニケーション、マーケティング、従業員エンゲージメントに使用されています。企業では、ユーザーフレンドリーで既存システムとのシームレスな統合を実現するソリューションが好まれています。教育分野でのデジタルサイネージは、学生や職員へのイベントやスケジュールの情報発信、講義中の緊急警報や視覚教材の表示など、さまざまな用途に利用されています。政府機関では、公共情報の発信、セキュリティアラート、裁判所、博物館、図書館などの公共施設における道案内の補助、職員研修などにデジタルサイネージを活用しています。デジタルサイネージのシステムプロバイダーを選ぶ際には、セキュリティ機能と使いやすさが優先されます。ホスピタリティ業界では、ホテル、レストラン、エンターテイメント施設において、メニュー、プロモーション、道案内情報を表示することで、ゲストの体験を向上させるためにデジタルサイネージを活用しています。運輸業界では、デジタルサイネージシステムを利用して、旅行者にリアルタイムでスケジュール、遅延、キャンセルなどの最新情報を提供したり、広告コンテンツを表示したり、ターミナル内の乗客を案内したりしています。運輸業界では、ネットワークの安定性と拡張性の高さを優先してプロバイダを選定しています。デジタルサイネージは、ダイナミックコンテンツ、カスタマイズされたプロモーション、インタラクティブな機能を提供することで、顧客を魅了し、ショッピング体験を向上させ、売上を向上させることができるため、小売業界では不可欠です。

地域別インサイト

南北アメリカは、消費者層が厚く、購買力が高いため、デジタルサイネージ市場が発展しています。この地域は最先端の研究施設を誇り、市場をリードするプレイヤーの存在感が強く、さまざまな分野でデジタル技術の導入を奨励する政府のイニシアチブがこの地域の市場導入に拍車をかけています。欧州地域は、小売モールや空港での革新的なデジタルキャンペーンが市場成長に大きく貢献しており、デジタルサイネージ市場において重要な地位を占めています。さらに、環境に優しい素材を使用したエネルギー効率の高いディスプレイの採用が、EU企業の間で人気を集めています。APACは、膨大な人口と急速な都市化により、デジタルサイネージの採用が急速に進んでいます。市場開拓をリードするプレーヤーが研究開発に多額の投資を行っており、また政府のイニシアティブにより技術インフラへの投資が奨励されているため、技術革新と製品拡大の機会が増えています。

FPNVポジショニング・マトリックス

FPNVポジショニングマトリックスはデジタルサイネージ市場の評価において極めて重要です。事業戦略と製品満足度に関連する主要指標を調査し、ベンダーの包括的な評価を提供します。この綿密な分析により、ユーザーは各自の要件に沿った十分な情報に基づいた意思決定を行うことができます。評価に基づき、ベンダーは成功の度合いが異なる4つの象限に分類されます：フォアフロント（F）、パスファインダー（P）、ニッチ（N）、バイタル（V）です。

市場シェア分析

市場シェア分析は、デジタルサイネージ市場におけるベンダーの現状について、洞察に満ちた詳細な調査を提供する包括的なツールです。全体的な収益、顧客基盤、その他の主要指標についてベンダーの貢献度を綿密に比較・分析することで、企業の業績や市場シェア争いの際に直面する課題について理解を深めることができます。さらに、この分析により、調査対象基準年に観察された累積、断片化の優位性、合併の特徴などの要因を含む、この分野の競合特性に関する貴重な考察が得られます。このような詳細レベルの拡大により、ベンダーはより多くの情報に基づいた意思決定を行い、市場で競争優位に立つための効果的な戦略を考案することができます。

本レポートは、以下の側面に関する貴重な洞察を提供しています：

1.市場の浸透度：主要企業が提供する市場に関する包括的な情報を提示しています。

2.市場の開拓度：有利な新興市場を深く掘り下げ、成熟市場セグメントにおける浸透度を分析しています。

3.市場の多様化：新製品の発売、未開拓の地域、最近の開発、投資に関する詳細な情報を提供します。

4.競合の評価と情報：市場シェア、戦略、製品、認証、規制状況、特許状況、主要企業の製造能力について徹底的な評価を行います。

5.製品開発およびイノベーション：将来の技術、研究開発活動、画期的な製品開発に関する知的洞察を提供します。

本レポートは、以下のような主要な質問に対応しています：

1.デジタルサイネージ市場の市場規模および予測は？

2.デジタルサイネージ市場の予測期間中に投資を検討すべき製品、セグメント、用途、分野は何か？

3.デジタルサイネージ市場の技術動向と規制枠組みは？

4.デジタルサイネージ市場における主要ベンダーの市場シェアは？

5.デジタルサイネージ市場への参入に適した形態や戦略的手段は？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • 世界中の小売業界でデジタルサイネージの使用が増加
    • エンターテイメントやスポーツイベントのスポンサーによる高い採用率
    • デジタルサイネージボードの製作への投資
  • 抑制要因
    • 製造と設置にかかるコストが高い
  • 機会
    • デジタルサイネージボードへの高度な機能の統合
    • 省電力型サイネージボードのイントロダクション
  • 課題
    • 広告やプロモーションのための低コストの代替手段の利用可能性
• 市場セグメンテーション分析
  • タイプ：スマートなデジタルサイネージの好みが高まる
  • 製品：革新的なビデオウォールへの傾向の高まり
  • 提供内容：コンテンツを表示するために必要なコンポーネントを提供するデジタルサイネージハードウェアの大幅な採用
  • アプリケーション：小売アプリケーションにおけるデジタルサイネージの新たな活用
• 市場ディスラプション分析
• ポーターのファイブフォース分析
• バリューチェーンとクリティカルパス分析
• 価格分析
• 技術分析
• 特許分析
• 貿易分析
• 規制枠組みの分析

第6章 デジタルサイネージ市場：タイプ別

• 従来型
• スマート

第7章 デジタルサイネージ市場：製品別

• スタンドアロンディスプレイ
• ビデオウォール

第8章 デジタルサイネージ市場：提供別

• ハードウェア
• サービス
• ソフトウェア

第9章 デジタルサイネージ市場：用途別

• 銀行、金融サービス、保険（BFSI）
• 企業
• 教育
• 政府
• ホスピタリティ
• 小売り
• 交通機関

第10章 南北アメリカのデジタルサイネージ市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第11章 アジア太平洋地域のデジタルサイネージ市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第12章 欧州・中東・アフリカのデジタルサイネージ市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第13章 競合情勢

• 市場シェア分析2023
• FPNVポジショニングマトリックス、2023
• 競合シナリオ分析
  • サムスン、デジタルディスプレイの作成と管理を簡単にするオールインワンのVXTプラットフォームを発表
  • Broadsign、Zitchaが小売業で提携デジタルサイネージ
  • ギガクラウドテクノロジー社、ワンダーサイン社の買収を発表
• 戦略分析と提言

第14章 競合ポートフォリオ

• 主要企業プロファイル
• 主要製品ポートフォリオ

LIST OF FIGURES

• FIGURE 1. DIGITAL SIGNAGE MARKET RESEARCH PROCESS
• FIGURE 2. DIGITAL SIGNAGE MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL DIGITAL SIGNAGE MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY REGION, 2023 VS 2030 (%)
• FIGURE 5. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. DIGITAL SIGNAGE MARKET DYNAMICS
• FIGURE 7. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
• FIGURE 8. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 9. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2023 VS 2030 (%)
• FIGURE 10. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 11. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2023 VS 2030 (%)
• FIGURE 12. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 13. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2023 VS 2030 (%)
• FIGURE 14. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 15. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 16. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 17. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 18. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 19. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 20. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 21. EUROPE, MIDDLE EAST & AFRICA DIGITAL SIGNAGE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 22. EUROPE, MIDDLE EAST & AFRICA DIGITAL SIGNAGE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 23. DIGITAL SIGNAGE MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 24. DIGITAL SIGNAGE MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. DIGITAL SIGNAGE MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL DIGITAL SIGNAGE MARKET SIZE, 2018-2023 (USD MILLION)
• TABLE 4. GLOBAL DIGITAL SIGNAGE MARKET SIZE, 2024-2030 (USD MILLION)
• TABLE 5. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY REGION, 2018-2023 (USD MILLION)
• TABLE 6. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY REGION, 2024-2030 (USD MILLION)
• TABLE 7. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 8. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 9. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY CONVENTIONAL, BY REGION, 2018-2023 (USD MILLION)
• TABLE 10. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY CONVENTIONAL, BY REGION, 2024-2030 (USD MILLION)
• TABLE 11. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SMART, BY REGION, 2018-2023 (USD MILLION)
• TABLE 12. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SMART, BY REGION, 2024-2030 (USD MILLION)
• TABLE 13. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 14. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 15. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY AI-BASED SIGNAGE, BY REGION, 2018-2023 (USD MILLION)
• TABLE 16. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY AI-BASED SIGNAGE, BY REGION, 2024-2030 (USD MILLION)
• TABLE 17. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY CONTEXT AWARE SIGNAGE, BY REGION, 2018-2023 (USD MILLION)
• TABLE 18. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY CONTEXT AWARE SIGNAGE, BY REGION, 2024-2030 (USD MILLION)
• TABLE 19. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY IOT-ENABLED SMART SIGNAGE, BY REGION, 2018-2023 (USD MILLION)
• TABLE 20. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY IOT-ENABLED SMART SIGNAGE, BY REGION, 2024-2030 (USD MILLION)
• TABLE 21. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 22. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 23. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, BY REGION, 2018-2023 (USD MILLION)
• TABLE 24. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, BY REGION, 2024-2030 (USD MILLION)
• TABLE 25. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 26. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 27. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY BILLBOARDS, BY REGION, 2018-2023 (USD MILLION)
• TABLE 28. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY BILLBOARDS, BY REGION, 2024-2030 (USD MILLION)
• TABLE 29. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY KIOSKS, BY REGION, 2018-2023 (USD MILLION)
• TABLE 30. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY KIOSKS, BY REGION, 2024-2030 (USD MILLION)
• TABLE 31. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY MENU BOARDS, BY REGION, 2018-2023 (USD MILLION)
• TABLE 32. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY MENU BOARDS, BY REGION, 2024-2030 (USD MILLION)
• TABLE 33. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SIGNBOARDS, BY REGION, 2018-2023 (USD MILLION)
• TABLE 34. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SIGNBOARDS, BY REGION, 2024-2030 (USD MILLION)
• TABLE 35. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY VIDEO WALL, BY REGION, 2018-2023 (USD MILLION)
• TABLE 36. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY VIDEO WALL, BY REGION, 2024-2030 (USD MILLION)
• TABLE 37. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 38. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 39. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, BY REGION, 2018-2023 (USD MILLION)
• TABLE 40. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, BY REGION, 2024-2030 (USD MILLION)
• TABLE 41. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 42. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 43. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY LCD OR LED DISPLAY, BY REGION, 2018-2023 (USD MILLION)
• TABLE 44. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY LCD OR LED DISPLAY, BY REGION, 2024-2030 (USD MILLION)
• TABLE 45. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY MEDIA PLAYERS, BY REGION, 2018-2023 (USD MILLION)
• TABLE 46. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY MEDIA PLAYERS, BY REGION, 2024-2030 (USD MILLION)
• TABLE 47. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY OLED DISPLAY, BY REGION, 2018-2023 (USD MILLION)
• TABLE 48. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY OLED DISPLAY, BY REGION, 2024-2030 (USD MILLION)
• TABLE 49. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY PROJECTOR OR PROJECTION SCREENS, BY REGION, 2018-2023 (USD MILLION)
• TABLE 50. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY PROJECTOR OR PROJECTION SCREENS, BY REGION, 2024-2030 (USD MILLION)
• TABLE 51. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, BY REGION, 2018-2023 (USD MILLION)
• TABLE 52. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, BY REGION, 2024-2030 (USD MILLION)
• TABLE 53. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 54. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 55. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY CONSULTING SERVICES, BY REGION, 2018-2023 (USD MILLION)
• TABLE 56. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY CONSULTING SERVICES, BY REGION, 2024-2030 (USD MILLION)
• TABLE 57. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY INSTALLATION SERVICES, BY REGION, 2018-2023 (USD MILLION)
• TABLE 58. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY INSTALLATION SERVICES, BY REGION, 2024-2030 (USD MILLION)
• TABLE 59. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY MAINTENANCE & SUPPORT SERVICES, BY REGION, 2018-2023 (USD MILLION)
• TABLE 60. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY MAINTENANCE & SUPPORT SERVICES, BY REGION, 2024-2030 (USD MILLION)
• TABLE 61. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, BY REGION, 2018-2023 (USD MILLION)
• TABLE 62. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, BY REGION, 2024-2030 (USD MILLION)
• TABLE 63. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 64. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 65. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY CONTENT MANAGEMENT SYSTEM, BY REGION, 2018-2023 (USD MILLION)
• TABLE 66. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY CONTENT MANAGEMENT SYSTEM, BY REGION, 2024-2030 (USD MILLION)
• TABLE 67. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY EDGE SERVER SOFTWARE, BY REGION, 2018-2023 (USD MILLION)
• TABLE 68. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY EDGE SERVER SOFTWARE, BY REGION, 2024-2030 (USD MILLION)
• TABLE 69. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 70. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 71. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE (BFSI), BY REGION, 2018-2023 (USD MILLION)
• TABLE 72. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY BANKING, FINANCIAL SERVICES & INSURANCE (BFSI), BY REGION, 2024-2030 (USD MILLION)
• TABLE 73. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY CORPORATE, BY REGION, 2018-2023 (USD MILLION)
• TABLE 74. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY CORPORATE, BY REGION, 2024-2030 (USD MILLION)
• TABLE 75. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY EDUCATION, BY REGION, 2018-2023 (USD MILLION)
• TABLE 76. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY EDUCATION, BY REGION, 2024-2030 (USD MILLION)
• TABLE 77. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY GOVERNMENT, BY REGION, 2018-2023 (USD MILLION)
• TABLE 78. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY GOVERNMENT, BY REGION, 2024-2030 (USD MILLION)
• TABLE 79. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY HOSPITALITY, BY REGION, 2018-2023 (USD MILLION)
• TABLE 80. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY HOSPITALITY, BY REGION, 2024-2030 (USD MILLION)
• TABLE 81. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY RETAIL, BY REGION, 2018-2023 (USD MILLION)
• TABLE 82. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY RETAIL, BY REGION, 2024-2030 (USD MILLION)
• TABLE 83. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, BY REGION, 2018-2023 (USD MILLION)
• TABLE 84. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, BY REGION, 2024-2030 (USD MILLION)
• TABLE 85. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 86. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 87. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY AIRPORT, BY REGION, 2018-2023 (USD MILLION)
• TABLE 88. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY AIRPORT, BY REGION, 2024-2030 (USD MILLION)
• TABLE 89. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY CITY MANAGEMENT, BY REGION, 2018-2023 (USD MILLION)
• TABLE 90. GLOBAL DIGITAL SIGNAGE MARKET SIZE, BY CITY MANAGEMENT, BY REGION, 2024-2030 (USD MILLION)
• TABLE 91. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 92. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 93. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 94. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 95. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 96. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 97. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 98. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 99. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 100. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 101. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 102. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 103. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 104. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 105. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 106. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 107. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 108. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 109. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 110. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 111. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY COUNTRY, 2018-2023 (USD MILLION)
• TABLE 112. AMERICAS DIGITAL SIGNAGE MARKET SIZE, BY COUNTRY, 2024-2030 (USD MILLION)
• TABLE 113. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 114. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 115. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 116. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 117. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 118. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 119. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 120. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 121. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 122. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 123. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 124. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 125. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 126. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 127. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 128. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 129. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 130. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 131. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 132. ARGENTINA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 133. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 134. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 135. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 136. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 137. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 138. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 139. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 140. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 141. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 142. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 143. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 144. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 145. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 146. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 147. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 148. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 149. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 150. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 151. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 152. BRAZIL DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 153. CANADA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 154. CANADA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 155. CANADA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 156. CANADA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 157. CANADA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 158. CANADA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 159. CANADA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 160. CANADA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 161. CANADA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 162. CANADA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 163. CANADA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 164. CANADA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 165. CANADA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 166. CANADA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 167. CANADA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 168. CANADA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 169. CANADA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 170. CANADA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 171. CANADA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 172. CANADA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 173. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 174. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 175. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 176. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 177. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 178. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 179. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 180. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 181. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 182. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 183. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 184. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 185. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 186. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 187. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 188. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 189. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 190. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 191. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 192. MEXICO DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 193. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 194. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 195. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 196. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 197. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 198. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 199. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 200. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 201. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 202. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 203. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 204. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 205. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 206. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 207. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 208. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 209. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 210. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 211. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 212. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 213. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY STATE, 2018-2023 (USD MILLION)
• TABLE 214. UNITED STATES DIGITAL SIGNAGE MARKET SIZE, BY STATE, 2024-2030 (USD MILLION)
• TABLE 215. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 216. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 217. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 218. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 219. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 220. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 221. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 222. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 223. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 224. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 225. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 226. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 227. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 228. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 229. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 230. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 231. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 232. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 233. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 234. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 235. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY COUNTRY, 2018-2023 (USD MILLION)
• TABLE 236. ASIA-PACIFIC DIGITAL SIGNAGE MARKET SIZE, BY COUNTRY, 2024-2030 (USD MILLION)
• TABLE 237. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 238. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 239. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 240. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 241. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 242. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 243. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 244. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 245. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 246. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 247. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 248. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 249. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 250. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 251. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 252. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 253. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 254. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 255. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 256. AUSTRALIA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 257. CHINA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 258. CHINA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 259. CHINA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 260. CHINA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 261. CHINA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 262. CHINA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 263. CHINA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 264. CHINA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 265. CHINA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 266. CHINA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 267. CHINA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 268. CHINA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 269. CHINA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 270. CHINA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 271. CHINA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 272. CHINA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 273. CHINA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 274. CHINA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 275. CHINA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 276. CHINA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 277. INDIA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 278. INDIA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 279. INDIA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 280. INDIA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 281. INDIA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 282. INDIA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 283. INDIA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 284. INDIA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 285. INDIA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 286. INDIA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 287. INDIA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 288. INDIA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 289. INDIA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 290. INDIA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 291. INDIA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 292. INDIA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 293. INDIA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 294. INDIA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 295. INDIA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 296. INDIA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 297. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 298. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 299. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 300. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 301. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 302. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 303. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 304. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 305. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 306. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 307. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 308. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 309. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 310. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 311. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 312. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 313. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 314. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 315. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 316. INDONESIA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 317. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 318. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 319. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 320. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 321. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 322. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 323. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 324. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 325. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 326. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 327. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 328. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 329. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 330. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 331. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 332. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 333. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 334. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 335. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 336. JAPAN DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 337. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 338. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 339. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 340. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 341. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 342. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 343. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 344. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 345. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 346. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 347. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 348. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 349. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2018-2023 (USD MILLION)
• TABLE 350. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY SERVICES, 2024-2030 (USD MILLION)
• TABLE 351. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2018-2023 (USD MILLION)
• TABLE 352. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY SOFTWARE, 2024-2030 (USD MILLION)
• TABLE 353. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2018-2023 (USD MILLION)
• TABLE 354. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY APPLICATION, 2024-2030 (USD MILLION)
• TABLE 355. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2018-2023 (USD MILLION)
• TABLE 356. MALAYSIA DIGITAL SIGNAGE MARKET SIZE, BY TRANSPORTATION, 2024-2030 (USD MILLION)
• TABLE 357. PHILIPPINES DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2018-2023 (USD MILLION)
• TABLE 358. PHILIPPINES DIGITAL SIGNAGE MARKET SIZE, BY TYPE, 2024-2030 (USD MILLION)
• TABLE 359. PHILIPPINES DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2018-2023 (USD MILLION)
• TABLE 360. PHILIPPINES DIGITAL SIGNAGE MARKET SIZE, BY SMART, 2024-2030 (USD MILLION)
• TABLE 361. PHILIPPINES DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2018-2023 (USD MILLION)
• TABLE 362. PHILIPPINES DIGITAL SIGNAGE MARKET SIZE, BY PRODUCT, 2024-2030 (USD MILLION)
• TABLE 363. PHILIPPINES DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2018-2023 (USD MILLION)
• TABLE 364. PHILIPPINES DIGITAL SIGNAGE MARKET SIZE, BY STANDALONE DISPLAY, 2024-2030 (USD MILLION)
• TABLE 365. PHILIPPINES DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2018-2023 (USD MILLION)
• TABLE 366. PHILIPPINES DIGITAL SIGNAGE MARKET SIZE, BY OFFERING, 2024-2030 (USD MILLION)
• TABLE 367. PHILIPPINES DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2018-2023 (USD MILLION)
• TABLE 368. PHILIPPINES DIGITAL SIGNAGE MARKET SIZE, BY HARDWARE, 2024-2030 (USD MILLION)
• TABLE 369. PHILIPPINES DIGITAL S

[191 Pages Report] The Digital Signage Market size was estimated at USD 31.12 billion in 2023 and expected to reach USD 33.34 billion in 2024, at a CAGR 7.67% to reach USD 52.21 billion by 2030.

The digital signage market encompasses designing, developing, manufacturing, distributing, and applying display technologies and solutions to present dynamic content and information in public and commercial spaces. These systems typically comprise display panels, media players, content management systems (CMS), software applications, and networking infrastructure components facilitating communication between devices. The increasing demand for personalized advertising content with real-time data updates and the rising adoption of digital signage by sponsors in entertainment and sports events led to high adoption rates across various industries. The initial setup costs of digital signage systems can be high, especially for SMEs, and the availability of low-cost alternatives for advertisement hampering market demand. Implementing IoT connectivity offers new possibilities for integrating advanced sensors into digital signage networks, enabling targeted content delivery based on location or demographic data, further fueling the market growth.

Type: Increasing preference for smart digital signage

Conventional digital signage systems are non-interactive displays primarily as advertisement boards or information screens. Conventional digital signage are widely used in retail stores, restaurants, airports, and public spaces for showcasing promotional content or providing critical information to customers and visitors. Smart digital signage systems incorporate interactive features such as touchscreens, gesture recognition, and connectivity options such as Wi-Fi or Bluetooth. These advanced capabilities enable businesses to engage customers more effectively by offering personalized content and experiences. Artificial Intelligence (AI) revolutionizes digital signage by creating more engaging, personalized, and responsive content. AI-based signage systems utilize advanced algorithms to analyze user behavior, preferences, and demographics in real time. Context-aware signage systems are designed to adapt content based on various factors such as location, environment, audience demographics, time of day, and weather conditions. Considering this contextual information, these systems ensure maximum relevance and effectiveness of displayed content. IoT-enabled smart signage represents the next frontier in digital advertising and customer engagement. Digital signage can interact with various systems and data sources to create a seamless, connected experience for users by integrating Internet of Things (IoT) devices and sensors.

Product: Emerging inclination toward innovative video wall

A standalone display, a single-screen digital sign, is an independently functioning display unit to showcase content such as advertisements, announcements, or information. These displays generally utilize LCD, LED, or OLED technology for high-definition visuals and are suitable for small to medium-sized businesses with modest budgets. Digital billboards are an effective outdoor advertising medium that offers high visibility and impactful messaging opportunities. These large-format displays benefit from advanced LED technology that provides vibrant colors, superior brightness levels, and lower energy consumption. Interactive kiosks have emerged as a multifunctional solution for various retail, hospitality, and healthcare sectors. These self-service terminals enable users to access information or complete transactions independently, reducing wait times and staff workload. Digital menu boards revolutionize the way quick-service restaurants (QSRs) and fast-casual establishments showcase their offerings to customers. Easier update mechanisms allow businesses to adapt specials or update pricing frequently without the need for reprinting. Modernizing traditional signboards with digital technology enhances visual communication capabilities across various retail, real estate, and transportation industries. Video walls are scalable display solutions composed of interconnected screens that create a visually striking effect for advertising or informational purposes. Their main benefit lies in their ability to present large amounts of data or high-resolution images across vast surface areas without losing image quality or visibility from various viewing angles.

Offering: Significant adoption of digital signage hardware providing the necessary components to display content

Hardware forms the foundation of digital signage systems by providing the necessary components to display content. This category includes screens (LCD, LED), media players, mounts, and enclosures. Hardware preference depends on screen size requirements, resolution, durability in varying environmental conditions, and energy efficiency. The services subcategory encompasses various support offerings that help businesses utilize digital signage solutions effectively. These services include installation and maintenance support provided by professional technicians; content creation services from design agencies or freelance designers; network management to ensure seamless data transmission; consulting services for strategy planning based on industry trends, and ongoing technical support. Digital signage software is essential for organizing, scheduling, and managing the content displayed on screens. The need-based preferences within this subcategory revolve around compatibility with various hardware components, user-friendly interfaces, scalability options, dynamic content capabilities (such as real-time data updates), remote access, and multi-screen management.

Application: Emerging utilization of digital signage in retail applications

In the corporate sector, digital signage is primarily used for communication, marketing, and employee engagement. Companies prefer solutions that are user-friendly and provide seamless integration with existing systems. Digital signage in education serves various purposes, such as disseminating information about events or schedules to students and staff members and displaying emergency alerts or visual aids during lectures. Government organizations utilize digital signage for public information dissemination, security alerts, wayfinding assistance in public buildings such as courts, museums, or libraries, and employee training. These organizations prioritize security features and ease of use when selecting a digital signage system provider. The hospitality industry relies on digital signage to enhance guest experiences by displaying menus, promotions, or wayfinding information in hotels, restaurants, and entertainment venues. Transportation utilizes digital signage systems to give travelers real-time updates on schedules, delays, or cancellations, display advertising content, and guide passengers through terminals. The transportation sector prioritizes network stability and ease of scalability when selecting providers. Digital signage is essential in the retail sector for its ability to captivate customers, enhance the shopping experience, and boost sales by offering dynamic content, tailored promotions, and interactive features.

Regional Insights

The Americas region has observed a developed landscape in the digital signage market due to its large consumer base and high purchasing power. The country boasts cutting-edge research facilities, a strong presence of leading market players, and several government initiatives that encourage the adoption of digital technologies in various sectors have fueled the market adoption in the region. Europe region has a significant landscape in the digital signage market driven by innovative digital campaigns in retail malls and airports across these countries that contribute significantly to the market growth. Furthermore, adopting energy-efficient displays with eco-friendly materials has gained traction among EU businesses. The APAC has observed a rapidly growing landscape in digital signage adoption due to its vast population and rapid urbanization. The high degree of technological advancement, with leading market players investing heavily in research & development, and substantial government initiatives encouraging investment in technology infrastructure, resulting in more opportunities for local players to innovate and expand their offerings.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Digital Signage Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Digital Signage Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Digital Signage Market, highlighting leading vendors and their innovative profiles. These include American LED Wall Company, AUO Corporation, Barco NV, Cisco Systems Inc., Daktronics, Inc., Electronic Displays Inc., GALAXY SIGNAGE, Goodview Company, Hangzhou Hikvision Digital Technology Co., Ltd., Hitachi Ltd., Innova Bilisim Cozumleri Anonim Sirketi, LG Electronics Inc., LianTronics Co., Ltd., Microsoft Corporation, NEC Corporation, Neoti LLC, Panasonic Corporation, Planar Systems Inc., ProDVX, Samsung Electronics Co. Ltd., Scala, Scala by STRATACACHE, Sharp Corporation, Sony Corporation, Toshiba Corporation, Visix, Inc., Winmate Inc., and Ynvisible Interactive Inc..

Market Segmentation & Coverage

This research report categorizes the Digital Signage Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Type
  • Conventional
  • Smart
    • AI-Based Signage
    • Context Aware Signage
    • IoT-Enabled Smart Signage
• Product
  • Standalone Display
    • Billboards
    • Kiosks
    • Menu Boards
    • Signboards

• Video Wall

• Offering
  • Hardware
    • LCD or LED Display
    • Media Players
    • OLED Display
    • Projector or Projection Screens

• Services
  • Consulting Services
  • Installation Services
  • Maintenance & Support Services

• Software
  • Content Management System
  • Edge Server Software
• Application
  • Banking, Financial Services & Insurance (BFSI)
  • Corporate
  • Education
  • Government
  • Hospitality
  • Retail
  • Transportation
    • Airport
    • City Management
• Region
  • Americas
    • Argentina
    • Brazil
    • Canada
    • Mexico
    • United States
      • California
      • Florida
      • Illinois
      • New York
      • Ohio
      • Pennsylvania
      • Texas
  • Asia-Pacific
    • Australia
    • China
    • India
    • Indonesia
    • Japan
    • Malaysia
    • Philippines
    • Singapore
    • South Korea
    • Taiwan
    • Thailand
    • Vietnam

• Europe, Middle East & Africa
  • Denmark
  • Egypt
  • Finland
  • France
  • Germany
  • Israel
  • Italy
  • Netherlands
  • Nigeria
  • Norway
  • Poland
  • Qatar
  • Russia
  • Saudi Arabia
  • South Africa
  • Spain
  • Sweden
  • Switzerland
  • Turkey
  • United Arab Emirates
  • United Kingdom

The report offers valuable insights on the following aspects:

1. Market Penetration: It presents comprehensive information on the market provided by key players.

2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.

3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.

4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.

5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

1. What is the market size and forecast of the Digital Signage Market?

2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Digital Signage Market?

3. What are the technology trends and regulatory frameworks in the Digital Signage Market?

4. What is the market share of the leading vendors in the Digital Signage Market?

5. Which modes and strategic moves are suitable for entering the Digital Signage Market?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing use of digital signage across retail sector worldwide
    • 5.1.1.2. High adoption by sponsors in entertainment and sports events
    • 5.1.1.3. Investments in production of digital signage boards
  • 5.1.2. Restraints
    • 5.1.2.1. High costs associated with manufacturing and installation
  • 5.1.3. Opportunities
    • 5.1.3.1. Integration of advanced features in digital signage boards
    • 5.1.3.2. Introduction of power-efficient signage boards
  • 5.1.4. Challenges
    • 5.1.4.1. Availability of low-cost alternatives for advertisement and promotion
• 5.2. Market Segmentation Analysis
  • 5.2.1. Type: Increasing preference for smart digital signage
  • 5.2.2. Product: Emerging inclination toward innovative video wall
  • 5.2.3. Offering: Significant adoption of digital signage hardware providing the necessary components to display content
  • 5.2.4. Application: Emerging utilization of digital signage in retail applications
• 5.3. Market Disruption Analysis
• 5.4. Porter's Five Forces Analysis
  • 5.4.1. Threat of New Entrants
  • 5.4.2. Threat of Substitutes
  • 5.4.3. Bargaining Power of Customers
  • 5.4.4. Bargaining Power of Suppliers
  • 5.4.5. Industry Rivalry
• 5.5. Value Chain & Critical Path Analysis
• 5.6. Pricing Analysis
• 5.7. Technology Analysis
• 5.8. Patent Analysis
• 5.9. Trade Analysis
• 5.10. Regulatory Framework Analysis

6. Digital Signage Market, by Type

• 6.1. Introduction
• 6.2. Conventional
• 6.3. Smart

7. Digital Signage Market, by Product

• 7.1. Introduction
• 7.2. Standalone Display
• 7.3. Video Wall

8. Digital Signage Market, by Offering

• 8.1. Introduction
• 8.2. Hardware
• 8.3. Services
• 8.4. Software

9. Digital Signage Market, by Application

• 9.1. Introduction
• 9.2. Banking, Financial Services & Insurance (BFSI)
• 9.3. Corporate
• 9.4. Education
• 9.5. Government
• 9.6. Hospitality
• 9.7. Retail
• 9.8. Transportation

10. Americas Digital Signage Market

• 10.1. Introduction
• 10.2. Argentina
• 10.3. Brazil
• 10.4. Canada
• 10.5. Mexico
• 10.6. United States

11. Asia-Pacific Digital Signage Market

• 11.1. Introduction
• 11.2. Australia
• 11.3. China
• 11.4. India
• 11.5. Indonesia
• 11.6. Japan
• 11.7. Malaysia
• 11.8. Philippines
• 11.9. Singapore
• 11.10. South Korea
• 11.11. Taiwan
• 11.12. Thailand
• 11.13. Vietnam

12. Europe, Middle East & Africa Digital Signage Market

• 12.1. Introduction
• 12.2. Denmark
• 12.3. Egypt
• 12.4. Finland
• 12.5. France
• 12.6. Germany
• 12.7. Israel
• 12.8. Italy
• 12.9. Netherlands
• 12.10. Nigeria
• 12.11. Norway
• 12.12. Poland
• 12.13. Qatar
• 12.14. Russia
• 12.15. Saudi Arabia
• 12.16. South Africa
• 12.17. Spain
• 12.18. Sweden
• 12.19. Switzerland
• 12.20. Turkey
• 12.21. United Arab Emirates
• 12.22. United Kingdom

13. Competitive Landscape

• 13.1. Market Share Analysis, 2023
• 13.2. FPNV Positioning Matrix, 2023
• 13.3. Competitive Scenario Analysis
  • 13.3.1. Samsung Announces All-in-One VXT Platform for Effortless Digital Display Creation and Management
  • 13.3.2. Broadsign, Zitcha Partner in Retail Digital Signage
  • 13.3.3. GigaCloud Technology Inc. Announces Acquisition of Wondersign
• 13.4. Strategy Analysis & Recommendation

14. Competitive Portfolio

• 14.1. Key Company Profiles
• 14.2. Key Product Portfolio