市場調査レポート

中国のボトルウォーター調査(主要5地域市場含む)

China Bottled Water 2013 Report (with 5 regional sections)

発行 Zenith International 商品コード 295004
出版日 ページ情報 英文 107 Pages
納期: 即日から翌営業日
価格
本日の銀行送金レート: 1USD=101.39円で換算しております。
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中国のボトルウォーター調査(主要5地域市場含む) China Bottled Water 2013 Report (with 5 regional sections)
出版日: 2013年11月30日 ページ情報: 英文 107 Pages
概要

2012年における中国のボトルウォーター市場は数量ベースで14%成長し、540億リットルに達しました。金額ベースでは2008年以降230%の大幅な成長が見られ、2012年の市場額は160億米ドルを上回りました。

当レポートでは、中国のボトルウォーター市場について調査し、中国全体および主要5地域における市場総量、市場総額および消費量、製品セグメント別の市場量・市場額、および主要メーカー・ブランドの売上データなどを提供しており、概略以下の構成でお届けします。

市場データ

中国のボトルウォーター市場

  • ボトルウォーター市場総量
  • ボトルウォーター市場総量の変化率
  • 1人あたりのボトルウォーター消費量
  • スモールパックウォーター市場総量
  • バルクウォーター市場総量
  • スモールパックスティルウォーター市場総量
  • スモールパックスパークリングウォーター市場総量
  • ボトルウォーター市場総額
  • ボトルウォーター市場総額の変化率
  • ボトルウォーター1リットルあたりの平均価格(平均vpl)
  • スモールパックウォーターの平均vpl
  • バルクウォーターの平均vpl
  • 流通量のシェア率:近代的チェーン店、伝統的店舗、アウトオブホーム、ホームエンドオフィスデリバリー
  • パッケージングサイズ:シェア率:0-2リットル、2リットル以上-10リットル、10リットル以上
  • 主要メーカー:売上数量別
  • 主要メーカー:数量の市場シェア率別
  • 主要ブランド:売上数量別
  • 主要ブランド:数量の市場シェア率別
  • 予測:ボトルウォーター市場数量
  • 予測:ボトルウォーター数量の変化率
  • 予測:1人当たりのボトルウォーター消費量
  • 予測:スモールパックウォーター総量
  • 予測:バルクウォーター市場総量
  • 予測:ボトルウォーター市場総額
  • 予測:ボトルウォーター市場総額の変化率

主要5地域のデータ:北京市、広東省、上海市、四川省、雲南省

  • ボトルウォーター市場総量
  • ボトルウォーター市場総量の変化率
  • スモールパックウォーター市場総量
  • バルクウォーター市場総量
  • スモールパックスティルウォーター市場総量
  • スモールパックスパークリングウォーター市場総量
  • ボトルウォーター市場総額
  • ボトルウォーター市場総額の変化率
  • ボトルウォーター1リットルあたりの平均価格(平均vpl)
  • スモールパックウォーターの平均vpl
  • バルクウォーターの平均vpl
  • 流通量のシェア率:近代的チェーン店、伝統的店舗、アウトオブホーム、ホームエンドオフィスデリバリー
  • 流通量:売上別:近代的チェーン店、伝統的店舗、アウトオブホーム、ホームエンドオフィスデリバリー
  • パッケージングサイズ:シェア率:0-2リットル、2リットル以上-10リットル、10リットル以上
  • 主要メーカー:売上数量別
  • 主要メーカー:数量の市場シェア率別
  • 主要ブランド:売上数量別
  • 主要ブランド:数量の市場シェア率別
  • 予測:ボトルウォーター市場数量
  • 予測:ボトルウォーター数量の変化率
  • 予測:ボトルウォーター市場数量
  • 予測:ボトルウォーター数量の変化率
  • 予測:スモールパックウォーター総量
  • 予測:バルクウォーター市場総量
  • 予測:ボトルウォーター市場総額

対象地域

目次
  • An essential guide for anyone present, or considering entering, the bottled water market in China.
  • Ideal to gain an understanding of the bottled water market trends in China as well as in its 5 key provinces separately.
  • Packed with data covering market volume and value trends, segmentation, packaging size, distribution and leading players.
  • Presentation style format helps quick overview of the market trends and developments.
  • With over 20 years' experience in research and consultancy to the bottled water industry Zenith offers unrivalled market knowledge.

Background and report description

The bottled water market grew by 14% in volume in 2012 to 54 billion litres in China. The market value has seen a significant growth of 230% since 2008 and registered over $16 billion in 2012. The market is mainly driven by Master Kong by Ting Hsin, Nongfu Spring, Wahaha, C'estbon by Hua Run and Ice Dew by Coca-Cola. China's rapid urbanisation and economic growth means that more people are on the move and leading busier lifestyles with a better understanding of health in general. Since the scandal over plasticiser combined with environmental pollution, bottled water has been chosen as an affordable and safer alternative to soft drinks such as fruit juices.

What this report covers

This is a new comprehensive report by Zenith on the Chinese bottled water market. The report covers plain water of all kind (drinking, spring, mineral etc.) in all packaging size formats, including 5 gallon, sold to consumers in China. Zenith's total market figures capture the total sales to end consumers through all distribution channels.

Added value to this report is that it includes 5 individual comprehensive regional market overviews with a range of data and insights: Beijing, Guangdong, Shanghai, Sichuan, Yunnan.

China bottled water market : comprehensive analysis of market volume and value trends with a range of data and commentary addressing total consumption; volume segmentation by still small pack, sparkling small pack and bulk water; total per capita consumption; packaging size split; distribution split; total market value; average value per litre; leading manufacturers; leading brands; market volume and value forecasts to 2017.

Beijing bottled water market : comprehensive analysis of market volume and value trends with a range of data and commentary addressing total consumption; volume segmentation by still small pack, sparkling small pack and bulk water; packaging size split; distribution split; total market value; average value per litre; leading manufacturers; leading brands; and market volume forecasts to 2017.

Guangdong bottled water market : comprehensive analysis of market volume and value trends with a range of data and commentary addressing total consumption; volume segmentation by still small pack, sparkling small pack and bulk water; packaging size split; distribution split; total market value; average value per litre; leading manufacturers; leading brands; and market volume forecasts to 2017.

Shanghai bottled water market : comprehensive analysis of market volume and value trends with a range of data and commentary addressing total consumption; volume segmentation by still small pack, sparkling small pack and bulk water; packaging size split; distribution split; total market value; average value per litre; leading manufacturers; leading brands; and market volume forecasts to 2017.

Sichuan bottled water market : comprehensive analysis of market volume and value trends with a range of data and commentary addressing total consumption; volume segmentation by still small pack, sparkling small pack and bulk water; packaging size split; distribution split; total market value; average value per litre; leading manufacturers; leading brands; and market volume forecasts to 2017.

Yunnan bottled water market : comprehensive analysis of market volume and value trends with a range of data and commentary addressing total consumption; volume segmentation by still small pack, sparkling small pack and bulk water; packaging size split; distribution split; total market value; average value per litre; leading manufacturers; leading brands; and market volume forecasts to 2017.

Market data provided in this report

China Bottled Water Market

  • Total bottled water market volume, 2008-12
  • Total bottled water market volume % change, 2008-12
  • Per capita bottled water consumption, 2008-12
  • Total small pack water market volume, 2008-12
  • Total bulk water market volume, 2008-12
  • Total still small pack water market volume, 2008-12
  • Total sparkling small pack water market volume, 2008-12
  • Total bottled water market value, 2008-12
  • Total bottled water market value % change, 2008-12
  • Average value per litre (vpl) of bottled water, 2008-12
  • Average vpl of small pack water, 2008-12
  • Average vpl of bulk water, 2008-12
  • Distribution by volume % share: modern trade; traditional stores; Out-of-home; Home-end-office delivery, 2008-12
  • Packaging size by volume % share: 0-2 litres; >2-10 litres; >10 litres, 2008-12
  • Leading manufacturers by volume sales, 2008-12
  • Leading manufacturers by market volume % share, 2008-12
  • Leading brands by volume sales, 2008-12
  • Leading brands by market volume % share, 2008-12
  • Forecasts: Total bottled water market volume, 2013-17f
  • Forecasts: Total bottled water market volume % change, 2013-17f
  • Forecasts: Per capita bottled water consumption, 2013-17f
  • Forecasts: Total small pack water market volume, 2013-17f
  • Forecasts: Total bulk water market volume, 2013-17f
  • Forecasts: Total bottled water market value, 2013-17f
  • Forecasts: Total bottled water market value % change, 2013-17f

The following figures are provided for each of the five provinces covered in this report: Beijing, Guangdong, Shanghai, Sichuan, Yunnan

  • Total bottled water market volume, 2008-12
  • Total bottled water market volume % change, 2008-12
  • Total small pack water market volume, 2008-12
  • Total bulk water market volume, 2008-12
  • Total still small pack water market volume, 2008-12
  • Total sparkling small pack water market volume, 2008-12
  • Total bottled water market value, 2008-12
  • Total bottled water market value % change, 2008-12
  • Average value per litre (vpl) of bottled water, 2008-12
  • Average vpl of small pack water, 2008-12
  • Average vpl of bulk water, 2008-12
  • Distribution by volume % share: modern trade; traditional stores; Out-of-home; Home-end-office delivery, 2012
  • Distribution by volume sales: modern trade; traditional stores; Out-of-home; Home-end-office delivery, 2012
  • Packaging size by volume % share: 0-2 litres; >2-10 litres; >10 litres, 2008-12
  • Leading manufacturers by volume sales, 2010 & 2012
  • Leading manufacturers by market volume % share, 2010 & 2012
  • Leading brands by volume sales, 2010 & 2012
  • Leading brands by market volume % share, 2010 & 2012
  • Forecasts: Total bottled water market volume, 2013-17f
  • Forecasts: Total bottled water market volume % change, 2013-17f
  • Forecasts: Total small pack water market volume, 2013-17f
  • Forecasts: Total bulk water market volume, 2013-17f
  • Forecasts: Total bottled water market value, 2013-17f

Geographic coverage

China, Beijing, Guangdong, Shanghai, Sichuan, Yunnan

Table of Contents

Methodology

China Bottled Water Market

  • Market volume trends, 2008-12
  • Market volume segmentation, 2008-12
  • Market volume forecast, 2013-17f
  • Market value trends, 2008-12
  • Market value forecast, 2013-17
  • Average value per litre, 2008-12
  • Leading manufacturers by volume, 2008-12
  • Leading brands by volume, 2008-12
  • Chanel distribution split by volume, 2008-12
  • Packaging size split by volume, 2008-12

China Regional Bottled Water Markets: Beijing, Guangdong, Shanghai, Sichuan, Yunnan

Beijing Bottled Water Market

  • Market volume trends Beijing, 2008-12
  • Market volume segmentation Beijing, 2008-12
  • Market volume forecast Beijing, 2013-17f
  • Market value trends Beijing, 2008-12
  • Leading manufacturers by volume Beijing, 2010 & 2012
  • Leading brands by volume Beijing, 2010 & 2012
  • Chanel distribution split by volume Beijing, 2012
  • Packaging size split by volume Beijing, 2008-12

Guangdong Bottled Water Market

  • Market volume trends Guangdong, 2008-12
  • Market volume segmentation Guangdong, 2008-12
  • Market volume forecast Guangdong, 2013-17f
  • Market value trends Guangdong, 2008-12
  • Average value per litre Guangdong, 2008-12
  • Leading manufacturers by volume Guangdong, 2010 & 2012
  • Leading brands by volume Guangdong, 2010 & 2012
  • Chanel distribution split by volume Guangdong, 2012
  • Packaging size split by volume Guangdong, 2008-12

Shanghai Bottled Water Market

  • Market volume trends Shanghai 2008-12
  • Market volume segmentation Shanghai, 2008-12
  • Market volume forecast Shanghai, 2013-17f
  • Market value trends Shanghai, 2008-12
  • Average value per litre Shanghai, 2008-12
  • Leading manufacturers by volume Shanghai, 2010 & 2012
  • Leading brands by volume Shanghai, 2010 & 2012
  • Chanel distribution split by volume Shanghai, 2008-12

Sichuan Bottled Water Market

  • Market volume trends Sichuan, 2008-12
  • Market volume segmentation Sichuan, 2008-12
  • Market volume forecast Sichuan, 2013-17f
  • Market value trends Sichuan, 2008-12
  • Average value per litre Sichuan, 2008-12
  • Leading manufacturers by volume Sichuan, 2010 & 2012
  • Leading brands by volume Sichuan, 2010 & 2012
  • Chanel distribution split by volume Sichuan, 2012
  • Packaging size spit by volume Sichuan, 2008-12

Yunnan Bottled Water Market

  • Market volume trends Yunnan, 2008-12
  • Market volume segmentation Yunnan, 2008-12
  • Market volume forecast Yunnan, 2013-17f
  • Market value trends Yunnan, 2008-12
  • Average value per litre Yunnan, 2008-12
  • Leading manufacturers by volume Yunnan, 2010 & 2012
  • Leading brands by volume Yunnan, 2010 & 2012
  • Chanel distribution split by volume Yunnan, 2012
  • Packaging size split by volume Yunnan, 2008-12

Appendix

  • Definitions
  • Acronyms
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