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市場調査レポート

新興市場におけるオンライン小売り

Online Retail in Emerging Markets 2016

発行 yStats.com GmbH & Co. KG 商品コード 361656
出版日 ページ情報 英文 308 Pages/Charts
納期: 即日から翌営業日
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新興市場におけるオンライン小売り Online Retail in Emerging Markets 2016
出版日: 2016年06月29日 ページ情報: 英文 308 Pages/Charts
概要

当レポートでは、新興市場におけるオンライン小売りついて調査分析し、地域および主要国市場の動向、売上高とシェア、ユーザー数、製品、決済方法、配送、および主要企業などについて、体系的な情報を提供しています。

第1章 マネジメントサマリー

第2章 世界の発展

  • 世界のB2C Eコマース製品・サービス売上高:旅行・イベントチケット除く
  • 世界のB2C Eコマース物理商品・デジタル商品売上高:小売総売上高に占めるシェア
  • 世界のB2C Eコマース売上高の内訳:地域・2次地域別
  • 小売総売上高に占めるB2C Eコマースのシェア:地域別
  • インターネットユーザー数:地域別
  • インターネット普及率 (成人に占める割合) :地域・中央値
  • B2C Eコマース売上高の上位10ヶ国
  • BRIC諸国におけるB2C Eコマース売上高のCAGR:国別
  • B2C Eコマース市場魅力度指標の上位10ヶ国
  • 新興経済国におけるB2C Eコマース指標の上位10ヶ国
  • オンライン購買客数の上位10ヶ国
  • 世界のオンライン購買客シェア:上位5ヶ国
  • アクティブオンライン購買客のシェア:上位5ヶ国
  • オンラインで最も購入されている製品分類:世代別、オンライン購買客比
  • オンライン購入・店舗内購入を促進する主な用品:消費者比
  • オンラインショッピングにおいて最も重要は配送オプション:オンライン購買客比、ほか

第3章 アジア太平洋

  • 中国
    • 概要
    • 動向
    • 売上・シェア
    • ユーザー・購買客
    • 製品
    • 決済
    • 配送
    • 企業
  • インド
  • シンガポール
  • インドネシア
  • タイ

第4章 欧州

  • ロシア
  • ポーランド
  • 英国

第5章 ラテンアメリカ

  • ブラジル
  • メキシコ
  • アルゼンチン
  • コロンビア

第6章 中東

  • UAE
  • サウジアラビア
  • イラン
  • イスラエル

第7章 アフリカ

  • 南アフリカ
  • ナイジェリア
  • エジプト
目次
Product Code: 1271

The yStats.com publication cites forecasts indicating that emerging markets will lead in online sales growth rates. In some economically emerging regions of the world online retail is as low as one-digit percentage of total retail sales, so the practice of Internet purchasing has ample upward potential. The global share of B2C E-Commerce sales of the early leaders, North America and Western Europe, will fall as the other areas of the world expand their share.

The yStats.com report points to the increasing Internet connectivity, particularly through mobile devices, and improved local regulations regarding online purchases, as well as better delivery and payment infrastructure as the main drivers of online commerce in the emerging markets. Still in many regions such as in Eastern Europe, Africa and Latin America, a wariness of online payments persists, holding back adoption of the practice of online shopping.

Covered Regions

Africa, Asia-Pacific, Eastern Europe, Latin America, Middle East

Companies Mentioned

"Amazon.com, Inc., Apple Inc., JD.com, Inc., Wal-Mart Stores Inc., Otto GmbH & Co. KG, Tesco PLC, Macy's Inc., Liberty Interactive Corp., Casino Guichard-Perrachon S.A., Suning Commerce Group Co. Ltd., The Home Depot, Vipshop Holdings Limited, Best Buy Co. Inc., Lojas Americanas S.A./B2W Companhia Digital, Home Retail Group, Costco Wholesale, Zalando AG, John Lewis Partnership Plc, Sears Holdings Corp., Newegg Inc., Alibaba Group, Xiaomi.com, Flipkart, Snapdeal, RedMart, NTUC FairPrice, Lazada, Zalora, Qoo10, Gumtree, Tokobagus, OLX Indonesia, Naspers, Kaskus, Tesco, Groupe Casino, Cdicsount, CP Fresh Mart, Tops Supermarket, Kaidee, Exist, Ulmart, Wildberries, KupiVip, Lamoda, Ozon, Magnit, Lenta, X5 Retail Group, Wikimart, Yandex, Rambler, eBay, Allegro, OLX, Zalando, D-Market Elektronik Hizmetler, n11, Trendyol, Markafoni, Cnova, Magazine, Privalia, MercadoLibre, AlaMaula, Linio, Souq Group, JadoPado, Haraj, Jarir, Namshi.com, Digikala, Divar, Yad2.co.il, Takealot's, Zando, Makro, Woolworths, Silvertree Internet Holdings, PriceCheck, Jumia, Konga, Kaymu, Dealdey,

Table of Contents

1. Management Summary

2. Global Developments

  • B2C E-Commerce Sales of Products and Services Worldwide, excl. Travel and Event Tickets, in USD billion, and in % Share of Total Retail Sales, in 2014 - 2019f
  • B2C E-Commerce Sales of Physical and Digital Goods Worldwide, in USD billion, 2014-2019f, and in % Share of Total Retail Sales, 2014 & 2019f
  • Breakdown of Global B2C E-Commerce Sales, by Regions and Sub-Regions, in %, 2014 & 2019f
  • B2C E-Commerce Share of Total Retail Sales, by Regions, in %, 2014 & 2019f
  • Number of Internet Users, by Global Regions, in millions, and in % Change, 2010 & 2015
  • Internet Penetration, by Regional and Global Medians, in % of Adults, May 2015
  • Top 10 Countries by B2C E-Commerce Sales, in USD billion, 2014 - 2019 and CAGR, in %, 2014 - 2019
  • B2C E-Commerce Sales CAGR in the BRIC Countries, by Country, in %, 2009-2014 and 2014-2019f
  • Top 10 Countries by B2C E-Commerce Market Attractiveness Index, and Index Composition, incl. Index for Online Market Size, Consumer Behavior, Growth Potential, Infrastructure and Total Score for Online Market Attractiveness, 2015
  • Top 10 Developing Economies in B2C E-Commerce Index, incl. Global Rank, 2016, Share of Individuals Using Internet, 2014, Share of Individuals with Credit Card, 2014, Secure Internet Servers per 1 million People, 2014, UPU Postal Reliability Score and UNCTAD B2C E-Commerce Index Value, 2015
  • Top 10 Countries by Number of Online Shoppers, in millions, incl. Penetration, in % of Internet Users and in % of Population, 2014
  • Top 5 Countries by Share of Global Online Shoppers, in %, 2019f, and Their Shares in 2015
  • Top 5 Countries by Share of Active Online Shoppers, in % of Population, Q4 2015
  • Product Categories Most Purchased Online, by Generation, in % of Online Shoppers, November 2015
  • Top Factors Driving Online Purchase and In-Store Purchase, in % of Consumers, November 2015
  • Major Reasons for Shopping Cart Abandonment, in % of Online Shoppers, by Selected Regions, October 2014
  • Most Important Delivery Options in Online Shopping, in % of Online Shoppers, Q1 2015 & Q4 2014
  • Share of Online Shoppers Willing to Pay More for Faster Shipping, by Selected Countries, in %, Q1 2015 & Q4 2014
  • Payment Methods Used in Online Shopping, in % of Online Shoppers, 2015
  • Share of Online Shoppers Paying with Cash on Delivery, in %, by Selected Emerging Markets, 2015
  • Share of Consumers Who Are Satisfied with the Payment Methods Used, by POS, Browser and Mobile, in % of Consumers in Selected Developed Countries, June 2015
  • Breakdown of Mobile Phone Ownership, by Smartphone, Other Mobile Phone and No Mobile Phone, in % of Adults, by Regional and Global Medians, May 2015
  • Share of Online Shoppers Buying Products via Mobile, in %, 2014 & 2015
  • Breakdown of M-Commerce Transactions, by Mobile Browser and App, in %, Q4 2015
  • Cross-Border B2C E-Commerce Sales, in USD billion and in % of Total B2C E-Commerce Sales, 2014 - 2020f
  • Breakdown of Cross-Border E-Commerce Sales, by Regions, in %, 2025f
  • Cross-Border Online Shopper Penetration, by Selected Countries, in % of Online Shoppers, Oct. 2015
  • Actions Conducted on Mobile Phones While Being in-Store, incl. "Compare Prices", in % of Mobile Phone Users, 2014
  • Share of Online Shoppers Who are Concerned that Their Personal Information Could be Stolen, in %, 2014 & 2015
  • Social Media Activities Influencing Online Shopping Behavior, in % of Online Shoppers, September 2015
  • Share of Online Shoppers Visiting Social Media Sites for Inspiration when Searching for Products, by Age Groups, in %, August 2015
  • Share of Online Shoppers Who Would Consider Purchasing from Marketplaces and from Retailers' Websites, by Global Average and Top 3 Countries, in %, August 2015
  • Top 20 B2C E-Commerce Retailers, by B2C E-Commerce Sales, incl. Rank among Top Online Retailers, Rank among Top Retailers, Company Name, Country of Origin, Retail E-Commerce Sales, in USD million, Share of Total Retail Revenues, in %, Growth Rate, in %, 2014, and CAGR, 2009-2014

3. Asia-Pacific

  • 3.1. China
    • 3.1.1. Overview
      • B2C E-Commerce Overview and International Comparisons, September 2015
    • 3.1.2. Trends
      • M-Commerce Sales, in CNY billion and in % of Retail E-Commerce Sales, by Comparative Estimates, 2013 - 2018f
    • 3.1.3. Sales & Shares
      • B2C E-Commerce Sales Forecasts, in USD billion, by Comparative Estimates, 2014 - 2019f
      • B2C E-Commerce (incl. C2C) Share of Total Retail Sales, by Comparative Estimates, in %, 2013 - 2019f
    • 3.1.4. Users & Shoppers
      • Number of Internet Users, in millions, and in % Penetration, 2013 - 2018f
      • Number of Online Shoppers, in Millions, and in % of Internet Users, 2010 - 2014 & June 2015
    • 3.1.5. Products
      • Average Annual Online Spending and Number of Online Purchases, by Product Category, February 2015
    • 3.1.6. Payment
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, 2014
    • 3.1.7. Delivery
      • Overview of B2C E-Commerce Delivery, September 2015
    • 3.1.8. Players
      • B2C E-Commerce Player Overview, September 2015
      • B2C E-Commerce Sales of Top 5 B2C E-Commerce Companies by Market Share, in CNY billion, 2014
  • 3.2. India
    • 3.2.1. Overview
      • B2C E-Commerce Overview and International Comparisons, September 2015
    • 3.2.2. Trends
      • B2C E-Commerce Trends Overview, September 2015
      • M-Commerce Share of Total E-Commerce Sales, in %, 2014e & 2017f
      • Forecasts of B2C E-Commerce Sales, in USD billion, by Comparative Estimates, 2014 - 2020f
    • 3.2.3. Sales & Shares
      • B2C E-Commerce Share of Total Retail Sales, in %, by Comparative Estimates, 2013 - 2020f
    • 3.2.4. Users & Shoppers
      • Number of Internet Users, in millions, and in % Penetration, 2013 - 2018f
      • Online Shopper Penetration, in % of Internet Users, 2014 & 2018f
    • 3.2.5. Products
      • Breakdown of Online Retail Segment Sales, by Product Categories, in % and in INR billion, 2014
    • 3.2.6. Payment
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, 2015
    • 3.2.7. Delivery
      • Overview of B2C E-Commerce Delivery, September 2015
    • 3.2.8. Players
      • B2C E-Commerce Player Overview, September 2015
      • Top 3 E-Commerce Websites, by Unique Visitors, in millions, May 2014 & May 2015
  • 3.3. Singapore
    • 3.3.1. Overview
      • B2C E-Commerce Overview and International Comparisons, August 2015
    • 3.3.2. Trends
      • B2C E-Commerce Trends Overview, August 2015
      • Breakdown of Online Shopping Transactions, by Device, in %, H2 2014 & 2015e
    • 3.3.3. Sales & Shares
      • B2C E-Commerce Sales, in SGD million, 2013 & 2018f
      • B2C E-Commerce Share of Total Retail Sales, in % and in USD billion, 2013
    • 3.3.4. Users & Shoppers
      • Internet Penetration, in % of Households, 2010 - 2014
      • Online Shopper Penetration, in % of Internet Users, 2009 - 2013
    • 3.3.5. Products
      • Product Categories Purchased Online, in % of Online Shoppers, 2012 & 2013
    • 3.3.6. Payment
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, by Age Group and Total, 2013
    • 3.3.7. Delivery
      • Actions Taken to Qualify for Free Shipping, in % of Online Shoppers, October 2014
    • 3.3.8. Players
      • E-Commerce Player Overview, August 2015
      • Top 10 Local E-Commerce Websites, by Website Rank, incl. Website Visits, Time Spent on Website, Page Views and Bounce Rate, July 2015
  • 3.4. Indonesia
    • 3.4.1. Overview
      • B2C E-Commerce Overview and International Comparisons, August 2015
    • 3.4.2. Trends
      • B2C E-Commerce Trends Overview, August 2015
      • Types of Platforms Used for Online Shopping, incl. "Social Network", in % of Internet Users, 2014
    • 3.4.3. Sales & Shares
      • B2C E-Commerce Sales, in USD million, 2009 & 2014
      • B2C E-Commerce Share of Total Retail Sales, in %, 2013 - 2018f
    • 3.4.4. Users & Shoppers
      • Internet Penetration, in % of Individuals, 2010 - 2014
      • Activities Carried Out Online, incl. Online Purchase, in % of Internet Users, 2014
    • 3.4.5. Products
      • Product Categories Purchased Online, in % of Online Shoppers, 2014
    • 3.4.6. Payment
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, August 2015
    • 3.4.7. Delivery
      • Criteria for Choosing an E-Commerce Website, incl. "Safe Transactions and Delivery", in % of Online Shoppers, 2014
    • 3.4.8. Players
      • E-Commerce Player Overview, August 2015
      • E-Commerce Websites Purchased From, in % of Online Shoppers, 2014
  • 3.5. Thailand
    • 3.5.1. Overview
      • B2C E-Commerce Overview and International Comparisons, August 2015
    • 3.5.2. Trends
      • B2C E-Commerce Trends Overview, August 2015
      • Channels Used to Research Information about Products before Purchase, in % of Mobile Shoppers, January 2015
    • 3.5.3. Sales & Shares
      • B2C E-Commerce Sales, in USD million, 2013 & 2018f
      • B2C E-Commerce Share of Total Retail Sales, in %, 2013 & 2020f
    • 3.5.4. Users & Shoppers
      • Internet Penetration, in % of Individuals, 2010 - 2014
      • Activities Carried Out Online, incl. Purchase of Goods and Services, in % of Internet Users, 2014
    • 3.5.5. Products
      • Product Categories Purchased Online, in % of Online Shoppers, May 2015
    • 3.5.6. Payment
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, May 2015
    • 3.5.7. Delivery
      • Delivery Methods Used in Online Shopping, in % of Online Shoppers, May 2015
    • 3.5.8. Players
      • E-Commerce Player Overview, August 2015
      • Top 10 Local E-Commerce Websites, by Website Rank, incl. Website Visits, Time Spent on Website, Page Views and Bounce Rate, July 2015

4. Europe

  • 4.1. Russia
    • 4.1.1. Overview
      • B2C E-Commerce Overview and International Comparisons, December 2015
    • 4.1.2. Trends
      • B2C E-Commerce Trends Overview, December 2015
      • Cross-Border E-Commerce Statistics, incl. Number of Orders by Location and Platform, Number of Parcels and Average Check, 2013 & 2014
    • 4.1.3. Sales & Shares
      • B2C E-Commerce Sales Forecasts, in RUB billion, by Comparative Estimates, 2014 - 2019f
      • B2C E-Commerce Share of Total Retail Sales, in %, by Comparative Estimates, 2014 - 2020f
    • 4.1.4. Users & Shoppers
      • Monthly Internet Audience, in millions and in % of Adult Population, Summer 2011 - Summer 2015
      • Online Shopper Penetration, by Gender, Age Group and Location Type, in % of Internet Users in the Relevant Group, November 2014
    • 4.1.5. Products
      • Product Categories Purchased Online, in % of Online Shoppers, 2013 & 2014
    • 4.1.6. Payment
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, 2011 - 2014
    • 4.1.7. Delivery
      • Breakdown of B2C E-Commerce Orders by Delivery Methods, in %, 2013 & 2014
    • 4.1.8. Players
      • B2C E-Commerce Players Overview, December 2015
      • Top 10 Online Shops, Ranked by Sales, incl. E-Commerce Sales, in RUB billion, Number of Orders, in thousands, Average Check, in RUB, and Main Product Category, H1 2015
  • 4.2. Poland
    • 4.2.1. Overview
      • B2C E-Commerce Overview and International Comparison, January 2016
    • 4.2.2. Trends
      • M-Commerce Sales, in PLN billion, 2014 & 2015e
      • Cross-Border Online Shopper Penetration, in % of Online Shoppers, 2014
    • 4.2.3. Sales & Shares
      • B2C E-Commerce Sales, in PLN billion, by Comparative Estimates, and CAGR, in %, 2013 - 2016f
      • B2C E-Commerce Share of Total Retail Sales, by Comparative Estimates, 2014 - 2018f
    • 4.2.4. Users & Shoppers
      • Internet Penetration, in % of Individuals, 2011 - 2015
      • Online Shopper Penetration, in % of Individuals, 2011 - 2015
    • 4.2.5. Products
      • Product Categories Purchased Online, in % of Online Shoppers, 2014 & 2015
    • 4.2.6. Payment
      • Breakdown of Payment Methods Most Used in Online Shopping, in % of Online Shoppers, 2014
    • 4.2.7. Delivery
      • Breakdown of Delivery Methods Most Used in Online Shopping, in % of Online Shoppers, April 2015
    • 4.2.8. Players
      • E-Commerce Player Overview, December 2015
      • Top 5 Most Recognized E-Commerce Websites, in % Internet Users, April 2015
  • 4.3. UK
    • 4.3.1. Overview
      • B2C E-Commerce Market Overview and International Comparisons, March 2016
    • 4.3.2. Trends
      • M-Commerce Share of Total B2C E-Commerce Sales, in %, Q1 2015
      • Product Categories Researched via Social Media Prior to Purchase, in % of Social Media Users, 2015
    • 4.3.3. Sales & Shares
      • B2C E-Commerce Sales, in TRY billion, 2013-2016f
      • B2C E-Commerce Share of Total Retail Sales, in %, 2014 & 2015e
    • 4.3.4. Users & Shoppers
      • Internet Penetration, in % of Individuals, 2011 - 2015
      • Online Shopper Penetration, in % of Internet Users, 2011 - 2015
    • 4.3.5. Products
      • Product Categories Purchased Online, in % of Online Shoppers, by Gender, 12 Months to March 2015
    • 4.3.6. Payment
      • Breakdown of Payment Methods Used in Online Shopping, in %, 2014
    • 4.3.7. Delivery
      • Problems Encountered in Online Shopping, incl. Delivery, in % of Online Shoppers, by Gender and Total, 12 Months to March 2015
    • 4.3.8. Players
      • B2C E-Commerce Players Overview, March 2016
      • Breakdown of B2C E-Commerce Market Shares, by Players, in %, 2014

5. Latin America

  • 5.1. Brazil
    • 5.1.1. Overview
      • B2C E-Commerce Overview and International Comparisons, March 2016
    • 5.1.2. Trends
      • M-Commerce Share of Total E-Commerce Transactions, in %, 2015 & 2016f
      • Share of Online Shoppers Purchasing via Mobile Devices, by Smartphone and Tablet, in % of Online Shoppers Owing Smartphone or Tablet, October 2015
    • 5.1.3. Sales & Shares
      • B2C E-Commerce Sales, by Comparative Estimates, in USD billion and in BRL billion, and CAGR, in %, 2014 - 2019f
      • B2C E-Commerce Share of Total Retail Sales, in %, 2015e
    • 5.1.4. Users & Shoppers
      • Internet Penetration, in % of Individuals, 2010 - 2014
      • Number of Online Shoppers, in millions, and CAGR, in %, by Comparative Estimates, 2014 - 2019f
    • 5.1.5. Products
      • Breakdown of B2C E-Commerce Transactions, by Product Categories, in %, 2013 & 2015e
    • 5.1.6. Payment
      • Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
    • 5.1.7. Delivery
      • Willingness to Pay Additionally for Faster Shipping, in % of Online Shoppers, Q4 2014 & Q1 2015
      • Logistics Services Used, in % of Online Retailers, 2013 & 2015e
    • 5.1.8. Players
      • B2C E-Commerce Players Overview, March 2016
      • Overview of Top 15 E-Commerce Companies, by Revenues, incl. E-Comm. Websites, Company Type, Category, Gross E-Commerce Revenues, Total Revenues, and E-Commerce Share of Revenues, 2014
  • 5.2. Mexico
    • 5.2.1. Overview
      • B2C E-Commerce Overview and International Comparisons, March 2016
    • 5.2.2. Trends
      • Cross-Border Online Shopper Penetration, in % of Online Shoppers, October 2015
      • Shopping-Related Activities Carried Out on Mobile Devices, in % of Mobile Device Users, Q1 2015
    • 5.2.3. Sales & Shares
      • B2C E-Commerce Sales, by Comparative Estimates, in USD billion and in MXN billion, and CAGR, in %, 2014 - 2020f
      • B2C E-Commerce Share of Retail Sales, in %, 2015
    • 5.2.4. Users & Shoppers
      • Number of Internet Users, in millions, and Penetration, in % of Individuals, 2010 - 2015
      • Online Shopper Penetration, in % of Internet Users and in millions, 2015
    • 5.2.5. Products
      • Products Categories Purchased Online, in % of Online Shoppers, and Average Quarterly Spending per Category, in MXN, Q1 2015
    • 5.2.6. Payment
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, June 2015
    • 5.2.7. Delivery
      • Promotions Offered by Online Retailers, incl. Shipping, in %, 2014
    • 5.2.8. Players
      • Market Shares of Top 10 B2C E-Commerce Companies, by Company, in %, 2014
  • 5.3. Argentina
    • 5.3.1. Overview
      • B2C E-Commerce Overview and International Comparisons, March 2016
    • 5.3.2. Trends
      • M-Commerce Share of Total E-Commerce Traffic, in %, 2015
      • Product Categories Purchased Cross-Border, in % of Cross-Border Online Shoppers, 2015e
    • 5.3.3. Sales & Shares
      • B2C E-Commerce Sales, in ARG billion, 2014 & 2015
      • E-Commerce Share of Total Retail, in %, 2014 & 2015
    • 5.3.4. Users & Shoppers
      • Internet Penetration, in % of Individuals, 2011 - 2015
      • Online Shopper Penetration, in % of Internet Users, 2014 & 2015
    • 5.3.5. Products
      • Top 3 Product Categories Purchased Online, in % of Online Shoppers, H1 2015
    • 5.3.6. Payment
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, 2013 & 2014
    • 5.3.7. Delivery
      • Delivery Methods Used in Online Shopping, in % of Online Shoppers, 2014
    • 5.3.8. Players
      • Top 10 E-Commerce Websites, by Number of Unique Visitors, in thousands, January 2015
  • 5.4. Colombia
    • 5.4.1. Overview
      • B2C E-Commerce Overview and International Comparisons, March 2016
    • 5.4.2. Trends
      • Devices Used to Access the Internet, in % of Internet Users, 2013 & 2014
      • Shopping-Related Activities Carried Out on Mobile Devices, in % of Smartphone Users, 2014
    • 5.4.3. Sales & Shares
      • B2C E-Commerce Sales, in USD billion, 2014, 2015e & 2018f
      • B2C E-Commerce Share of Retail Sales, in %, 2014
    • 5.4.4. Users & Shoppers
      • Internet Penetration, in % of Individuals, 2010 - 2014
      • Activities Carried out Online, incl. Online Shopping, in % of Internet Users, 2013 & 2014
    • 5.4.5. Products
      • Products Purchased Online, in % of Online Shoppers, July 2015
    • 5.4.6. Payment
      • Payment Methods Most Used in Online Shopping, in % of Online Shoppers, 2014
    • 5.4.7. Delivery
      • Share of Online Shoppers Considering Delivery Tracking as a Decisive Factor in Online Shopping, in %, September 2014
    • 5.4.8. Players
      • Top 10 E-Commerce Websites, by Number of Unique Visitors, in thousands, January 2015

6. Middle East

  • 6.1. UAE
    • 6.1.1. Overview
      • B2C E-Commerce Market Overview and International Comparisons, April 2016
    • 6.1.2. Trends
      • M-Commerce Share of B2C E-Commerce Sales, in %, 2013 & 2015
      • Breakdown of Online Shopping Destinations, by Cross-Border and Domestic, in % of Online Shoppers, 12 Months to October 2015
    • 6.1.3. Sales & Shares
      • E-Commerce Sales, in USD billion, by Comparative Estimates, 2014 - 2020f
      • B2C E-Commerce Share of Total Retail Sales, in %, 2015 & 2020f
    • 6.1.4. Users & Shoppers
      • Internet Penetration, in % of Individuals, 2010 - 2014
    • 6.1.5. Products
      • Activities Carried Out Online, incl. "Purchasing or Ordering Goods or Services", in % of Internet Users, 2014
    • 6.1.6. Payment
      • Share of Online Shoppers Paying with Cash on Delivery, October 2015
    • 6.1.7. Delivery
      • Share of Online Shoppers Who Collect their Online Purchase from Central Post Office or a Depot, in %, 2014
    • 6.1.8. Players
      • B2C E-Commerce Players Overview, April 2016
      • Market Share of Top 3 B2C E-Commerce Companies, in %, 2014 & 2015
  • 6.2. Saudi Arabia
    • 6.2.1. Overview
      • B2C E-Commerce Market Overview and International Comparisons, April 2016
    • 6.2.2. Trends
      • Overview of B2C E-Commerce Trends, April 2016
      • Breakdown of Internet Traffic, by Device, in %, 2015
    • 6.2.3. Sales & Shares
      • E-Commerce Sales, in USD billion, by Comparative Estimates, 2014 - 2020f
      • B2C E-Commerce Share of Retail Sales, in %, 2014
    • 6.2.4. Users & Shoppers
      • Number of Internet Users, in millions, and Penetration, in % of the Population, 2010 - 2015
      • Online Shopper Penetration, in millions and in % of Internet Users, June 2015
    • 6.2.5. Products
      • Product Categories Purchased Online, in % of Online Shoppers, May 2015
    • 6.2.6. Payment
      • Share of Online Shoppers Paying with Cash on Delivery, in %, 2015
    • 6.2.7. Delivery
      • Share of Online Shoppers Believing that Free or Minimal Delivery Charges Could Improve Online Shopping in the Future, April 2015
    • 6.2.8. Players
      • B2C E-Commerce Players Overview, April 2016
    • Top 10 E-Commerce Websites, by Website Rank, incl. Category, Website Visits, in millions, and Saudi Arabia's Share of Website Visits, in %, April 2016
  • 6.3. Iran
    • 6.3.1. Overview
      • B2C E-Commerce Overview and International Comparisons, April 2016
    • 6.3.2. Trends
      • Smartphone Penetration, in % of Population, 2015e
    • 6.3.3. Sales & Shares
      • Number of E-Commerce Payment Transactions, by Teheran, Other Provinces and Total, in millions, 2012/2013 - 2014/2015
      • Value of E-Commerce Transactions, by Teheran, Other Provinces and Total, in IRR trillion, 2012/2013 - 2014/2015
      • Online Share of All Purchase Transactions, by Transaction Number and Transaction Value, in %, 2014/2015
    • 6.3.4. Users & Shoppers
      • Internet Penetration, in % of Households and in % of Individuals, 2012 - 2014
      • Number of Individuals Carrying Out Shopping and Related Activities Online, by Activity, in millions and in % of Internet Users, by Male, Female and Total, 2013
    • 6.3.5. Products
      • Top 5 Product Categories Purchased Online, in % of Online Shoppers, January 2016
      • Top 5 Product Categories that Online Shoppers in Iran Expect to Have a Greater Access to in the Next Six Months, in % of Online Shoppers, January 2016
    • 6.3.6. Payment
      • Top 5 Reasons for Not Shopping Online, in % of Respondents, 2012 & January 2016
    • 6.3.7. Players
      • Top 5 E-Commerce Websites, by Website Rank, incl. Category, Website Visits, in millions, and Iran's Share of Website Visits, in %, April 2016
  • 6.4. Israel
    • 6.4.1. Overview
      • B2C E-Commerce Overview and International Comparisons, April 2016
    • 6.4.2. Trends
      • M-Commerce Share of Online Purchases, in %, 2014 & 2015
      • Cross-Border Online Shopper Penetration, in % of Online Shoppers, October 2015
    • 6.4.3. Sales & Shares
      • B2C E-Commerce Sales, in ILS billion, 2014 - 2016f
    • 6.4.4. Users & Shoppers
      • Internet Penetration, in % of Individuals, 2010-2014
      • Online Shopper Penetration, in % of Internet Users, July 2015
    • 6.4.5. Products
      • Product Categories Purchased Online, in % of Online Shoppers, July 2015
    • 6.4.6. Payment
      • Payment Methods Used in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, October 2015
    • 6.4.7. Delivery
      • Major Criteria for Online Purchase Decision, incl. Delivery-Related, in % of Online Shoppers, 2015e
    • 6.4.8. Players
      • Top 10 E-Commerce Websites, by Website Rank, incl. Category, Website Visits, in millions, and Israel's Share of Website Visits, in %, April 2016

7. Africa

  • 7.1. South Africa
    • 7.1.1. Overview
      • B2C E-Commerce Market Overview, May 2016
    • 7.1.2. Trends
      • Shopping-Related Activities Carried out via Mobile Internet, in % of Mobile Internet Users, August 2015
      • Breakdown of Online Shopping Destinations, by Cross-Border and Domestic, in % of Online Shoppers, 12 Months to October 2015
    • 7.1.3. Sales & Shares
      • B2C E-Commerce Sales, in ZAR billion, 2012 - 2016f
      • B2C E-Commerce Share of Total Retail Sales, 2014 & 2016f
    • 7.1.4. Users & Shoppers
      • Internet Penetration, in % of Individuals, 2010 - 2014
      • Activities Carried Out Online, in % of Internet Users, October 2015
    • 7.1.5. Products
      • Product Categories Purchased Online, in % of Online Shoppers, October 2015
    • 7.1.6. Payment
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
    • 7.1.7. Delivery
      • Key Drivers for Online Shopping, incl. Delivery, in % of Online Shoppers, 2014
    • 7.1.8. Players
      • B2C E-Commerce Players Overview, April 2016
      • Top 10 E-Commerce Websites, by Website Rank, May 2016, incl. Category, Website Visits, in millions, April 2016, and Share of Traffic from South Africa, 3 Months to May 2016
  • 7.2. Nigeria
    • 7.2.1. Overview
      • B2C E-Commerce Overview, May 2016
    • 7.2.2. Trends
      • Breakdown of Online Shopping Destinations, by Cross-Border and Domestic, in % of Online Shoppers, 12 Months to October 2015
      • Top 5 Foreign Countries Purchased From Online, in % of Online Shoppers, 12 Months to October 2015
    • 7.2.3. Sales & Shares
      • B2C E-Commerce Sales, in USD million, 2012 & 2015e
      • B2C E-Commerce Share of Total Retail Sales, in %, 2013
    • 7.2.4. Users & Shoppers
      • Internet Penetration, in % of Individuals, 2010 - 2014
      • Awareness and Usage of Online Shopping, in % of Mobile Phone Owners, by Total, Gender and Age Group, March 2016
    • 7.2.5. Products
      • Top 4 Product Categories Purchased Online, in % of Online Shoppers, October 2015
    • 7.2.6. Payment
      • Top 3 Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015
      • Number and Value of Internet and Mobile Payment Transactions, in millions and in NGN billion, 2011- 2015
    • 7.2.7. Delivery
      • Key Drivers for Online Shopping, incl. Delivery, in % of Online Shoppers, 2014
    • 7.2.8. Players
      • B2C E-commerce Player Overview, May 2016
      • Most Popular E-Commerce Websites, by Usage and Awareness, in % of Online Shoppers, March 2016
  • 7.3. Egypt
    • 7.3.1. Overview
      • B2C E-Commerce Overview, May 2016
    • 7.3.2. Trends
      • Mobile Share of Online Purchases, in %, 2015e
      • Breakdown of Online Shopping Destinations, by Cross-Border and Domestic, in % of Online Shoppers, 12 Months to October 2015
    • 7.3.3. Sales & Shares
      • B2C E-Commerce Sales, by Comparative Estimates, in USD million, 2013 - 2020f
    • 7.3.4. Users & Shoppers
      • Number of Internet Users, in millions, and Penetration, in % of Population, 2010 - 2014
    • 7.3.5. Products
      • Top 3 Product Categories Purchased Online, by Rank, 2015e
    • 7.3.6. Payment
      • Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, 2015e
    • 7.3.7. Delivery
      • Share of Online Shoppers Believing that Free or Minimal Delivery Charges Could Improve Online Shopping in the Future, in %, 2014
    • 7.3.8. Players
      • Top 10 E-Commerce Websites, by Website Rank, May 2016, incl. Category, Website Visits, in millions, April 2016, and Share of Traffic from South Africa, 3 Months to May 2016
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