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市場調査レポート

世界のビジネス旅行用宿泊施設の動向(2012年):調査概要

Business Travel Accommodation Trends in 2012: Survey Brief

発行 World Market Intelligence, Inc. 商品コード 237672
出版日 ページ情報 英文 30 Pages
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世界のビジネス旅行用宿泊施設の動向(2012年):調査概要 Business Travel Accommodation Trends in 2012: Survey Brief
出版日: 2012年04月18日 ページ情報: 英文 30 Pages
概要

当レポートでは、世界各地のビジネス旅行者(経営幹部・専門スタッフなど)2175名を対象としたインターネット調査に基づき、ビジネス旅行時の宿泊施設の選択状況について分析し、利用を予期しているホテル、利用を希望している(人気のある)ホテル、希望する渡航先、よく利用するホテル選択・予約手段などを調査し、その結果を性別・年齢・旅行頻度・所属企業の総売上高などで整理して、概略以下の構成でお届けします。

第1章 イントロダクション

  • 当レポートの概要
  • 定義
  • 分析手法
  • 調査回答者のプロファイル

第2章 ビジネス旅行の傾向

  • 利用を予期しているホテルの種類
    • 予期しているホテルの種類:旅行頻度別分析
    • 予期しているホテルの種類:性別分析
    • 人気のあるホテルの種類:年齢別分析
    • 人気のあるホテルの種類:企業の総売上高別分析
  • 希望する渡航先
    • 旅行頻度別分析
    • 企業の総売上高別分析
  • よく使うホテル選択方法
    • 旅行頻度別分析
    • 年齢別分析
    • 企業の総売上高別分析

第3章 付録

図表一覧

目次
Product Code: TT101SB

Synopsis

  • The report is based on primary survey research of more than 2,000 industry professionals who travelled at least once over a three month period. The research was conducted by WMI using its premium consumer panels.
  • This report provides the reader with a definitive analysis of the outlook for the business travel sector and explores how opportunities and demand are set to change in 2012.
  • This report forecasts details trends in business travel.

Summary

Business Travel Accommodation Trends in 2012: Survey Brief' is the result of an extensive multi-industry survey drawn from WMI's exclusive panel of global business travelers. The report also benchmarks the types of hotels business travelers choose and identifies preferred modes of hotel selection. Survey results have been presented and analyzed based on travel frequency, age, gender and company turnover.

Scope

The report grants access to the opinions and strategies of corporate executives and employees and examines their intentions related to the popular hotel types, finest destinations and preferred modes of hotel selection.

Reasons To Buy

  • Identify popular hotel types, preferred modes of hotel selection for research to allocate marketing resources for better return on investment.

Table of Contents

1 Introduction

  • 1.1 What Is This Report About?
  • 1.2 Definitions
  • 1.3 Methodology
  • 1.4 Profile of Survey Respondents

2 Trends in Business Travel

  • 2.1 Expected Hotel Types
    • 2.1.1 Expected hotel types - analysis by travel frequency
    • 2.1.2 Expected hotel type - analysis by gender
    • 2.1.3 Popular hotel types - analysis by age
    • 2.1.4 Popular hotel types - analysis by company turnover
  • 2.2 Finest Hotel Destinations
    • 2.2.1 Finest hotel destinations - analysis by travel frequency
    • 2.2.2 Finest hotel destinations - analysis by company turnover
  • 2.3 Preferred Methods of Hotel Selection
    • 2.3.1 Preferred methods of hotel selection - analysis by travel frequency
    • 2.3.2 Preferred methods of hotel selection - analysis by age
    • 2.3.3 Preferred methods of hotel selection - analysis by company turnover

3 Appendix

  • 3.1 Methodology
  • 3.2 Contact Us
  • 3.3 About World Market Intelligence
  • 3.4 Disclaimer

List of Tables

  • Table 1: Total Global Hotel Industry Business Traveler's Survey Respondents by Industry Type (%)
  • Table 2: Respondents: Travel Frequency in 2011(%)
  • Table 3: Respondents: Gender (%), 2011
  • Table 4: Respondents: Age (%), 2011
  • Table 5: Respondents: Occupational Group (%), 2011
  • Table 6: Respondents: Company Turnover (%), 2011
  • Table 7: Expected Hotel Types: All Respondents (%), 2012
  • Table 8: Expected Hotel Types by Travel Frequency (%), 2012
  • Table 9: Expected Hotel Types by Gender (%), 2012
  • Table 10: Expected Hotel Types by Age (%), 2012
  • Table 11: Expected Hotel Types by Company Turnover (%), 2012
  • Table 12: Finest Hotel Destinations: All Respondents (%), 2012
  • Table 13: Finest Hotel Destinations by Travel Frequency (%), 2012
  • Table 14: Finest Hotel Destinations by Company Turnover (%)
  • Table 15: Preferred Methods of Hotel Selection: All Respondents (%), 2011-2012
  • Table 16: Preferred Methods of Hotel Selection by Travel Frequency (%), 2011-2012
  • Table 17: Preferred Methods of Hotel Selection by Age (%), 2011-2012
  • Table 18: Preferred Methods of Hotel Selection by Company Turnover (%), 2011-2012

List of Figures

  • Figure 1: Expected Hotel Types: All Respondents (%), 2012
  • Figure 2: Expected Hotel Types by Travel Frequency (%), 2012
  • Figure 3: Popular Hotel Types by Gender (%), 2012
  • Figure 4: Expected Hotel Types by Age (%), 2012
  • Figure 5: Expected Hotel Types by Company Turnover (%), 2012
  • Figure 6: Finest Hotel Destinations: All Respondents (%), 2012
  • Figure 7: Finest Hotel Destinations by Travel Frequency (%), 2012
  • Figure 8: Finest Hotel Destinations by Company Turnover (%)
  • Figure 9: Preferred Methods of Hotel Selection: All Respondents (%), 2011-2012
  • Figure 10: Preferred Methods of Hotel Selection by Travel Frequency (%), 2011-2012
  • Figure 11: Preferred Methods of Hotel Selection by Age (%), 2011-2012
  • Figure 12: Preferred Methods of Hotel Selection by Company Turnover (%), 2011-2012
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