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世界の農薬部門におけるMonsanto

2015 CompetitiveWatch: Monsanto in the Global Agrochemical Industry--Challenges, Technological Capabilities, Marketing Tactics, Strategic Direction

発行 Venture Planning Group 商品コード 223873
出版日 ページ情報 英文 35 Pages
納期: 即日から翌営業日
価格
本日の銀行送金レート: 1USD=115.18円で換算しております。

Local License: 同一事業所内

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世界の農薬部門におけるMonsanto 2015 CompetitiveWatch: Monsanto in the Global Agrochemical Industry--Challenges, Technological Capabilities, Marketing Tactics, Strategic Direction
出版日: ページ情報: 英文 35 Pages
概要

当レポートでは、世界の主要農薬メーカーひとつであるMonsantoの競合企業情報、効率的マーケティング・R&D計画の展開と推進についての分析と洞察などを提供しており、同社の業績、能力、目標および戦略についての総合的分析とともに、概略以下の構成でお届けします。

目次

  • 事業組織
  • 経営陣
  • 設備と従業員
  • 技術ノウハウ
  • 製品ポートフォリオ
  • マーケティング戦術
  • 売上高と利益の成長
  • 研究開発費と主な計画
  • 提携
  • 戦略の方向性

図表

  • Monsantoの売上:地域別
  • Monsantoの売上成長:地域別
  • Monsantoの売上:製品ライン別
  • Monsantoの売上成長:製品ライン別
  • Monsantoの売上と営業利益の成長

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目次
Product Code: VPAC13012

This strategic assessment of Monsanto, one of the world's leading agrochemical companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The new report from VPGMarketResearch presents a comprehensive analysis of the company's performance, capabilities, goals and strategies in the global agrochemical market.

SECTION I: EXECUTIVE SUMMARY
• A 3-5 page synopsis of key sections.

SECTION II: BUSINESS ORGANIZATION
• History of the company’s agrochemical business evolution, which is important to understanding
  the corporate culture, management mentality and strategies.
• Recent acquisitions, divestitures and major organizational changes.
• Current organizational structure.

SECTION III: SENIOR MANAGEMENT
• Names, titles and background of key executives.

SECTION IV: FACILITIES AND EMPLOYEES
• Administrative, manufacturing and R&D facilities in the U.S. and abroad.
• Manufacturing practices.
• New plants under construction.
• The U.S. and international work force size and distribution.

SECTION V: TECHNOLOGICAL KNOW-HOW
• Internally developed and acquired agrochemical and related capabilities.
• Proprietary technologies and patent litigation.

SECTION VI: PRODUCT PORTFOLIO
• Review of major product lines.
• Applications, advantages and weaknesses of leading products.

SECTION VII: MARKETING TACTICS
• Promotional tactics.
• Distribution approaches.
• Product service and support.
• Customer relations.

SECTION VIII: FINANCIAL ANALYSIS
• Estimated sales by division, geographic region and product line.  .
• Five-year sales and operating profit performance.

SECTION IX: R&D EXPENDITURES AND MAJOR PROGRAMS
• Estimated R&D budget.
• Research facilities and staff.
• New technologies, products and applications in development.

SECTION X: COLLABORATIVE ARRANGEMENTS
• Joint ventures, distribution, O.E.M. and licensing partners, both industrial and academic.
• Terms of collaborative agreements and specific products involved.

SECTION XI: STRATEGIC DIRECTION
• Specific business, new product development and marketing strategies.
• Anticipated acquisitions, joint ventures and divestitures.

Contains 35 pages and 5 tables

Table of Contents

SECTION I: EXECUTIVE SUMMARY

  • A 3-5 page synopsis of key sections.

SECTION II: BUSINESS ORGANIZATION

  • History of the company's agrochemical business evolution, which is important to understanding the corporate culture, management mentality and strategies.
  • Recent acquisitions, divestitures and major organizational changes.
  • Current organizational structure.

SECTION III: SENIOR MANAGEMENT

  • Names, titles and background of key executives.

SECTION IV: FACILITIES AND EMPLOYEES

  • Administrative, manufacturing and R&D facilities in the U.S. and abroad.
  • Manufacturing practices.
  • New plants under construction.
  • The U.S. and international work force size and distribution.

SECTION V: TECHNOLOGICAL KNOW-HOW

  • Internally developed and acquired agrochemical and related capabilities.
  • Proprietary technologies and patent litigation.

SECTION VI: PRODUCT PORTFOLIO

  • Review of major product lines.
  • Applications, advantages and weaknesses of leading products.

SECTION VII: MARKETING TACTICS

  • Promotional tactics.
  • Distribution approaches.
  • Product service and support.
  • Customer relations.

SECTION VIII: FINANCIAL ANALYSIS

  • Estimated sales by division, geographic region and product line. .
  • Five-year sales and operating profit performance.

SECTION IX: R&D EXPENDITURES AND MAJOR PROGRAMS

  • Estimated R&D budget.
  • Research facilities and staff.
  • New technologies, products and applications in development.

SECTION X: COLLABORATIVE ARRANGEMENTS

  • Joint ventures, distribution, O.E.M. and licensing partners, both industrial and academic.
  • Terms of collaborative agreements and specific products involved.

SECTION XI: STRATEGIC DIRECTION

  • Specific business, new product development and marketing strategies.
  • Anticipated acquisitions, joint ventures and divestitures.
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