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Mobile Development Market Wakes Up to Hybrid World: Vendors Still Waiting for Businesses to Go Mobile First

発行 VDC Research Group, Inc. 商品コード 348320
出版日 ページ情報 英文 32 Pages; 16 Exhibits
納期: 即日から翌営業日
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モバイルアプリケーション開発の世界市場 Mobile Development Market Wakes Up to Hybrid World: Vendors Still Waiting for Businesses to Go Mobile First
出版日: 2016年01月06日 ページ情報: 英文 32 Pages; 16 Exhibits

コストを最小化し、しかも同時に組織内の通信と連携性を改善するために、企業ではモバイルアプリの活用を目指していますが、業務フローをスリム化でき生産性を高められるモバイルアプリを開発するのは複雑で骨の折れる試みと言えます。特に社内にモバイル開発のスキルが不足している場合にはこれが極めて大きな問題となります。モバイルアプリの開発はプラットフォームが一つしかない場合でも大変な業務ですが、いまやBYODが時代の趨勢となりつつあり、問題をさらに複雑なものにしています。社内の開発チームだけでこれに当たる場合には、企業はさまざまなスキルを持った大所帯の開発およびQAチームを組織し、また多数のツールに投資することが必要となり、コスト効率が大幅に悪化します。従って企業では外部のベンダー (必要に応じ複数のベンダー) の活用を考えることになります。



  • 重要な調査結果


  • 資料1:モバイルアプリケーション開発用ソフトウェア/ツール世界市場の出荷額
  • 資料2:年間収益額で見た主要ベンダー各社の市場シェア

デバイスの耐久性の高さは今も重要事項か? Yes.

  • 資料3:現在の/将来のモバイルアプリケーション導入計画
  • 資料4:企業・組織では如何にしてモバイルアプリケーションを調達しているか



  • 資料5:モバイルアプリケーションはどこに配備されるか
  • 資料6:最新のモバイルアプリの配備で使われているアプリのスタイル


BYOT (Bring Your Own Tools) ?

ベンダーへの金の流れ = 有効性の実証



  • 資料7: モバイルアプリの開発および配備にかかる平均コスト

mBaaS (mobile Backend as a Service) は助けになるか?

  • 資料8:企業・組織がモバイルワーカーをサポートする際に最も頭の痛い点トップ5
  • 資料9:モバイル構想とモバイルアプリの導入についての満足度



  • 企業クラウド基盤とmBaaSベンダー
  • 素早いモバイルアプリ開発と近代化とを行うベンダー
  • BaaS (サービスとしてのバックエンド) 、PaaS (サービスとしてのプラットフォーム) 、およびAPI管理
  • クライアント開発ツール
  • ベンダー見通し

VDC Researchについて


Inside This Report

Businesses continue to be drawn to mobile applications as they look for inventive ways to minimize costs while simultaneously improving communication and collaboration across their organizations. Mobile enabling a workforce can bring immediate productivity gains, but streamlining workflows using mobile applications remains a complex and challenging endeavor particularly when considering the lack of in-house mobile development talent that is the norm in even the most progressive large enterprises. The stakes are high, as the costs associated with developing and deploying mobile applications are significant. Additionally, determining which solution(s) is the most appropriate is increasingly difficult due to the wide variety of options available. Unfortunately, these obstacles make implementing and maintaining mobile applications a significant undertaking, as many complexities persist long after the initial development and launch of an application, and - if not mitigated - risk substantially reducing ROI.

Developing mobile applications for a single platform is proving to be a significant enough challenge for most organizations - BYOD trends have added even more complexity. Going forward, internal development teams must not only be capable of using multiple development environments, but find themselves having to deal with varied programming models and testing frameworks. Maintaining these solutions is not only a challenge but frequently consists of disjointed combinations of legacy software, which are unable to address all of the nuances and requirements of today's fast-moving mobile landscape and results in both time and cost redundancies. These trends are forcing organizations to recruit and retain expanded development and QA teams with different skill sets, and have made investing in multiple tools a necessity for effective mobile application lifecycle management.

What questions are addressed?

  • How large is the mobile development platform and tools market?
  • How is the mobile development platform and tools ecosystem evolving?
  • Is it cost-effective to modernize legacy mobile applications?
  • Why do most organizations need to work with several mobile development vendors?
  • Why are most employees dissatisfied with the pace of their organization's mobile initiatives?
  • Which vendors are best positioned for success?

Executive Summary

Mobile applications will soon be impossible to ignore and require investments in application development platforms and tools for efficient delivery of new applications expected by the market. The appetite for mobile applications is fueling high growth for mobile application development platform and tool vendors, due to the expansion of mobile applications across business units.

While companies recognize the potential value mobile applications can bring, choosing a development approach entails many parameters: budget, project timeframe, target audience and application functionality. Finding the approach that best addresses the unique needs of each project is becoming increasingly challenging. Mobilizing and integrating manual business processes and workflows with modern mobile platforms is not only complex but can also be costly, as many legacy applications are not being abandoned and new mobile applications require a high degree of specialized skills. For this reason, VDC expects to see organizations having to work with several vendors, as building out and maintaining an enterprise mobility strategy requires that all bases are covered: planning, user experience, development, deployment, provisioning, and management of apps.

While solutions that simplify the mobile application development process continue to emerge, the diversity of approaches continues to evolve, making identifying the most appropriate solution difficult for prospective customers. Additionally, many solutions lack expertise in backend integration, or are simply too complex and expensive to deploy.

For these reasons, vendors must deliver well-integrated, standards-based solutions to the market that address customer concerns of vendor lock-in and provide future-proofing of solutions and new hybrid techniques. VDC expects aggressive adoption of mobile application development platforms in organizations both large and small worldwide, as the appetite for mobile applications continues to grow in enterprise deployment environments.

Key Findings

  • The mobile application platform and tool market will grow by XXx during our forecast period; from a $XX market in 2015 to a $XX market by 2019 at a compound annual growth rate (CAGR) of XX%.
  • Vendors should rethink approaches predicated around lock-in scenarios and focus on providing future-proof solutions and new hybrid techniques that make their products indispensable.
  • End users are not satisfied with the pace of their organizations' mobile initiatives and application adoption.
  • One-third of large enterprises (1,000+ employee firms) claim that mobile technology is a critical priority for their organization to improve operations and enhance productivity.
  • Mobile application governance will be essential for organizations to mitigate risk and maximize the value of IT for the business.
  • Vendors have finally recognized that Bring Your Own Tools (BYOT) is the new normal and have designed solutions that allow developers to use their choice of tools, including any IDE for hybrid and native mobile app development.

XX Commercial in Confidence.

About the Author

Eric Klein is a market research and consulting professional who specializes in the design, analysis, and delivery of project-based research. Over the past 15 years, Eric has worked with a wide array of firms across a number of industries, leading quantitative and qualitative research in areas such as innovation in enterprise software, supply chain risk management, manufacturing operations/automation, and IT spending research. Eric has worked in a variety of market research and management roles, providing market data and competitive intelligence to Fortune 500 firms. His previous employers include: AMR Research, The Yankee Group, and Affiliated Computer Services (ACS). Eric holds a Bachelor of Science degree in Finance from Boston University.

David Krebs has more than ten years of experience covering the markets for enterprise and government mobility solutions, wireless data communication technologies, and automatic data-capture research and consulting. David focuses on identifying the key drivers and enablers in the adoption of mobile and wireless solutions among mobile workers in the extended enterprise. David's consulting and strategic advisory experience is far-reaching and includes technology and market opportunity assessments, technology penetration and adoption enablers, partner profiling and development, new product development, and M&A due diligence support. David has extensive primary market research management and execution experience to support market sizing and forecasting, total cost of ownership (TCO), comparative product performance evaluation, competitive benchmarking, and end-user requirements analysis. David is a graduate of Boston University (BSBA).

Table of Contents

Inside This Report

  • What questions are addressed?
  • Who should read this report?

Executive Summary

  • Key Findings
  • Global Market Overview
    • Exhibit 1: Global Shipments for Mobile Application Development Software/Tools (Millions of Dollars)
    • Exhibit 2: Vendor Market Share by Annual Revenues
  • Ruggedized Devices Still Matter? Yes.
    • Exhibit 3: Current/Planned Mobile Applications Deployments (Percentage of Respondents)
    • Exhibit 4: How Organizations Source Mobile Applications (Percentage of Respondents)
  • VDC's Mobile Development Taxonomy
  • Recent Market Developments
    • Exhibit 5: Where Mobile Applications Are Being Deployed (Percentage of Respondents)
    • Exhibit 6: App Style Used for Most Recent Mobile App Deployment (Percentage of Respondents)
  • Rapid Mobile App Development and Modernization Solutions Prove Their Mettle
  • BYOT?
  • Vendor $ Flow = Validation
  • Development Moves to the Cloud (Like Everything Else)
  • Developing Apps is Expensive
    • Exhibit 7: Average Cost to Develop and Deploy a Mobile Application (Percentage of Respondents)
  • mBaaS to the Rescue?
    • Exhibit 8: Top 5 Pain Points for Organizations Supporting a Mobile Workforce
    • Exhibit 9: Satisfaction with Mobile Initiatives and Mobile Application Adoption
  • Competitive Landscape
  • Vendor Insights
    • Enterprise Cloud Platform and mBaaS Vendors
    • Rapid Mobile App Development and Modernization Vendors
    • Backend as a Service (BaaS), Platform as a Service (PaaS), and API Management
    • Client Development Tools
    • Vendor Insights
  • End-User Recommendations

VDC Research

  • About the Author
  • About VDC Research
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