Connect, Control, Store & Analyze: The Burgeoning Market for IoT Services, 2014-2020
|発行||VDC Research Group, Inc.||商品コード||333111|
|出版日||ページ情報||英文 25 Pages; 7 Exhibits
|接続・制御・保存・分析：急成長するIoTサービス市場 (2014-2020年) Connect, Control, Store & Analyze: The Burgeoning Market for IoT Services, 2014-2020|
|出版日: 2015年06月19日||ページ情報: 英文 25 Pages; 7 Exhibits||
IoT services are among the main reasons for connecting devices to the Internet. At their most basic level, these services fall into four core categories: connectivity; device monitoring and control; data collection and storage; and data analytics. In various combinations, these functions produce IoT services that enable: businesses, municipalities, and consumers to reduce costs and maximize utilization of their devices; dealers to provide predictive maintenance and improve customer service; and OEMs to understand usage patterns to develop new features and refine product designs. IoT services also enable a range of new business models, such as "Device-as-a-Service," in which customers purchase what the product does rather than the product itself, with IoT services as an integral component.
This report examines the market for IoT services designed and deployed for a variety of applications and vertical markets. It also includes discussion of key features, leading vendors, and market sizing.
This report is recommended for those making critical decisions regarding IoT products, services, markets, channels, and competitive strategies. Roles that could benefit from this report include product management, marketing, and strategy executives at device OEMs, IoT service providers, investment firms, and associated roles and organizations.
[Data available in full report.] With the growing installed base of connected devices, cloud services for the Internet of Things are now poised to enable those devices to fulfill their potential. Major equipment vendors, leading technology service providers, and innovative startups are all offering services for connectivity, device management, data collection, and analytics in combinations targeted at specific device types or vertical markets. With vendors vying for early market share, the IoT business is undergoing widespread acquisitions and partnerships.
For high ticket capital equipment, IoT services are a low-cost means for OEMs to gain a competitive edge. For lower-priced equipment, IoT services are a means to establish or enhance recurring revenues, motivating nearly every vendor to jump on the services bandwagon. IoT services are frequently arranged by the OEM rather than the end user, and the result is fierce competition for contracts more than for individual users. And in certain markets, IoT services provide vendors with a foot-in-the-door to leverage additional product and service sales.
The market for IoT-specific services is poised for rapid growth, rising t$XX.X billion in 2020 from $X.X billion in 2014, as shown in Exhibit 1. This equates ta compound annual growth rate (CAGR) of a staggering XX.X% over the forecast period, although VDC cautions that high CAGR numbers are often misleading in early-stage markets as they reflect the relatively low level of the starting point as much as they reflect actual growth. (That a $X billion market might be considered a low starting point is itself an indication of the tremendous potential of the IoT services market.)
Besides the vast breadth of markets and applications twhich IoT services can be applied, such rapid growth is enabled by a confluence of factors:
The cost of raw processing power, Internet bandwidth, cloud storage, and other core enablers have dropped substantially.
IoT Platforms-as-a-Service (PaaS) and application development platforms have proliferated, simplifying the process of service ramp-up. A handful of software developers can quickly and easily start an IoT service with little upfront investment.
In most cases, service revenues recur over the entire useful life of an IoT device, rather than just in the initial year of product sale. Therefore, service revenues are proportional to the installed base of units, not annual unit shipments. This has a cumulative effect on annual service revenues and is a major motivation for OEMs and service vendors alike to develop and offer IoT services.
Major players in the IoT space continue to invest in IoT-related technology and services. Some recent examples include the following: