The Global Market for Mobilizing Enterprise Applications
|発行||VDC Research Group, Inc.||商品コード||296313|
|出版日||ページ情報||英文 17 Pages; 48 Exhibits
|世界のエンタープライズアプリケーションモバイル化市場 The Global Market for Mobilizing Enterprise Applications|
|出版日: 2014年02月19日||ページ情報: 英文 17 Pages; 48 Exhibits||
To realize the true benefits of mobility, organizations must turn their focus to mobilizing the applications that are running their business. However, developing mobile applications for even a single platform is a significant challenge due to the rapid cadence of OS and hardware iteration. BYOD trends are adding even more complexity for organizations. Companies must contend with issues such as time to market, architectural, performance, and functional considerations, both internal, customer, and competitive requirements, and deal with the risks that come with mobile enablement due security and compliance issues. Development teams typically must be capable of using multiple development environments, each having a different programming model and testing framework. This forces organizations to recruit and retain expanded development and QA teams with different skill sets (in order to support multiple platforms) and acquire multiple tools for each part of the mobile application lifecycle. Maintaining these solutions is not only a challenge but frequently consists of disjointed combinations of legacy software, which are unable to address all of the nuances and requirements of today's fast-moving mobile landscape and results in both time and cost redundancies.
Customer loyalty and trust will allow large ISVs to remain significant forces in the mobile software market, particularly for those that focused on the mobile opportunity early; exemplary vendors we have indentified include ClickSoftware, IBM, IFS, Infor, Salesforce, and SAP.
While the acceptance of smartphones and tablets as viable computing platforms is increasing, many organizations continue to take a risk-averse approach to mobility; they are embracing BYOD and granting access to corporate email but are barring access to applications and collaboration platforms. But this is beginning to change as solutions to simplify mobile application development and lifecycle management processes mature. This report discusses the variety of approaches vendors offer to tackle these challenges and elaborates on the nuances between these competing methods and solutions.
This report is for written for a diverse audience. Decision-makers across an organization can benefit from reading it. Anyone participating directly or indirectly in the development, marketing, or distribution of solutions to manage mobile deployment environments is a suitable audience.
Our forecast shows that the global mobile software shipments will reach US$XXB in 2013, and grow to a $XXB market by 2017, a compound annual growth rate (CAGR) of XX%. Investments in software for mobile management, security and communications are sizeable, but are dwarfed by the sizeable budgets organizations will be spending on development tools and pre-packaged apps.
This growth will come as the mobile experience permeates further into the enterprise. Most of us have had a positive experience using our personal mobile devices to facilitate our everyday personal affairs. Now organizations are investing to create a similar productive experience for employees using mobile devices to facilitate their work.
continues to fade but is retaining its footprint in federal markets; Microsoft is continuing to invest heavily in its mobile aspirations as evidenced by its recent acquisition of Nokia's handset business). Much of the investment activity in mobile software to date is occurring within large corporations that began investing in enterprise mobility solutions designed primarily for industrial environments (such as ruggedized mobile hardware) to optimize their supply chains.
While these organizations continue to maintain their ruggedized hardware deployments, they have also been early adaptors of consumer-oriented smartphones and tablets. As a result, an opportunity has risen to enhance productivity by taking advantage of these mobile device platforms' abilities to run powerful applications. However, the mobile opportunity has expanded well beyond large enterprises with device proliferation and liberal BYOD policies, leading to significant opportunities for mobile enablement across organizations of all sizes. These deployments are a driving force behind our market forecast as millions of businesses begin to equip their employees with mobile applications.
Mobile software investments within government sectors (such as in state, local, federal, military, and non-military environments) will account for the largest of all of vertical markets in our forecast with XX% of global spending in 2013. Field service and field sales deployment environments are sizeable market segments for mobile deployments and continue to be main areas of focus. Combined, they account for XX% of mobile software shipments and were early areas for mobile enablement. Organizations with sizable remote workforces realized productivity gains from their investments by providing their employees with mobile devices that allowed them to capture relevant business data at any time or place. Mobile applications in these settings have had a notable impact and have helped to eliminate administrative backlogs, improve order delivery processes, and have a positive impact reducing sales cycles and improving customer service and loyalty.
With mobile becoming business-critical and more strategic across all industry segments, investments in mobile applications that allow employees to be equally productive, whether they are at their desks or mobile, are inevitable. This can be evidenced by wide variance of mobile enablement occurring across a variety of roles that range from field technicians and maintenance engineers to warehouse staff and retail associates who are benefitting from the ability to gain access to data quickly (and easily) as well as capture data while on the go. Our forecast indicates that the allocation of mobile software spending within the health care (XX% CAGR) and retail (XX% CAGR) segments are growing the fastest due to their being targets of hardware OEMs that have released specialized hardware for these deployment environments and ISVs that are creating innovation applications for these verticals.
The primary driver behind these forecasted investments are the ROI benefits that are being derived from mobile enablement. Mobile solutions are helping organizations to capture ROI due to the ability to gain operational efficiencies and improve customer satisfaction.