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市場調査レポート

ソーシャルメディア・アナリティクスの世界市場:市場のシナリオ・規模・展望・傾向・予測

Social Media Analytics Market - Global Scenario, Market Size, Outlook, Trend and Forecast, 2016 - 2025

発行 Variant Market Research LLP 商品コード 653492
出版日 ページ情報 英文 105 Pages
納期: 2-3営業日
価格
本日の銀行送金レート: 1USD=109.13円で換算しております。
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ソーシャルメディア・アナリティクスの世界市場:市場のシナリオ・規模・展望・傾向・予測 Social Media Analytics Market - Global Scenario, Market Size, Outlook, Trend and Forecast, 2016 - 2025
出版日: 2018年06月12日 ページ情報: 英文 105 Pages
概要

当レポートでは、世界のソーシャルメディア解析 (アナリティクス) 市場について分析し、現在の市場構造・システムの概要や最新情勢、主な市場促進・抑制要因とその影響力、コンポーネント別・用途別・分析の種類別・展開方式別・企業規模別・産業別・地域別の市場動向見通し (過去3年間・今後7年間分)、主要企業のプロファイル (業績、主要サービス、事業戦略ほか) などを調査しております。

第1章 序論

第2章 エグゼクティブ・サマリー

  • 世界市場の年間成長率 (今後9年間分)

第3章 市場の展望

  • 市場の方向性・傾向・展望・観点
  • 市場シェア分析:各企業の競争シナリオ
  • 市場のダイナミクス

第4章 世界のソーシャルメディア・アナリティクス市場:市場規模とその予測、コンポーネント別

  • 概要
  • ソフトウェア
  • サービス

第5章 世界のソーシャルメディア・アナリティクス市場:市場規模とその予測、用途別

  • 概要
  • 販売・マーケティング管理
  • 市場/競合他社分析 (CI)
  • 公共安全・法執行
  • 顧客体験管理
  • リスク管理・不正検出
  • その他

第6章 世界のソーシャルメディア・アナリティクス市場:市場規模とその予測、分析の種類別

  • 概要
  • 予見的分析
  • 診断的分析
  • 処方的分析
  • 記述的分析

第7章 世界のソーシャルメディア・アナリティクス市場:市場規模とその予測、展開方式別

  • 概要
  • オンプレミス方式
  • クラウド方式

第8章 世界のソーシャルメディア・アナリティクス市場:市場規模とその予測、企業規模別

  • 概要
  • 中小企業向け
  • 大企業向け

第9章 世界のソーシャルメディア・アナリティクス市場:市場規模とその予測、産業別

  • 概要
  • 小売業・eコマース
  • 通信・IT
  • 医療・ライフサイエンス
  • 政府・防衛
  • 製造業
  • 銀行・金融サービス・保険 (BFSI)
  • エネルギー・ユーティリティ
  • メディア・エンタテインメント
  • 運輸業・ロジスティクス
  • その他 (研究、教育、アウトソーシング、不動産)

第10章 世界のソーシャルメディア・アナリティクス市場:市場規模とその予測、地域別

  • 概要
  • 北米 (米国、カナダ、メキシコ)
  • 欧州 (英国、ドイツ、フランスなど)
  • アジア太平洋地域 (インド、中国、日本など)
  • 他の国々 (RoW:南米、中東、アフリカ)

第11章 企業プロファイル

  • Oracle
  • SAS Institute Inc.
  • Clarabridge
  • NetBase Solutions, Inc.
  • Brandwatch
  • Talkwalker Inc.
  • GoodData Corporation
  • Crimson Hexagon
  • Simply Measured, Inc.
  • Sysomos
目次

Global Social Media Analytics Market is estimated to reach $20,213 Million by 2025; growing at a CAGR of 29.6% from 2017 to 2025. Social Media Analysis is a process where data from numerous websites, and blogs is collected and analyzed to take business associated decisions. This procedure comprises all the analyzing tools and software that are used to examine the formless data found from several social media websites i.e. LinkedIn, Twitter and Facebook, and Google through means of web. It helps user in making unlimited real time reports computing the presentation of corporation's profile on social media websites. Also, it helps in measuring team presentation, permit user to share these modified reports with the team for enhancing their efficiency. It combines measurement, monitoring, and analysis tools to uncover user sentiments, and identify important trends in the considered market. Upsurge in rate of adoption in SMEs and enlarged cloud adoption depict major growth opportunities for the market.

Increasing usage of social media amongst publics, growing user of social media using smartphones, rising attention on the market and competitive intelligence are the factors pushing the demand for social media analytics market. Additionally, increase in rate of adoption in SMEs, increasing rate of digital technologies and online shopping Have also encouraged the growth of the market. Though, complications in analytical workflow is the major challenge confronted by the players that are operating in the market. Moreover, increasing cloud adoption trends, need of social media measurement to improve the customer experience is likely to gain significant impetus in the coming future.

The global social media analytics market is segmented into Deployment model, component, analytics type, organization size, application, industry vertical and geography. By deployment model, the market is categorized into cloud and on-premises. Component segment includes services and software. Analytics type segment is classified into diagnostic analytics, predictive analytics, descriptive analytics, and prescriptive analytics. Organization size segment includes large enterprises, small and medium-sized enterprises. Application segment segmented into. risk management and fraud detection, sales and marketing management, public safety and law enforcement, competitive intelligence, customer experience management, and other applications. Further, industry vertical comprises Transportation and logistics, Retail and eCommerce, Healthcare and life sciences, Telecommunications and IT, Government and defense, Manufacturing, Telecommunications and IT, Banking, Financial Services, and Insurance (BFSI), Energy and utilities, Media and entertainment, and others

The country wise analysis has been also covered under the scope of the report. North America covers the U.S., Canada, and Mexico. Germany, France, UK, and Rest of Europe are analyzed under the European market. India, China, Japan, and Rest of Asia-Pacific are included under the Asia-Pacific market. While RoW is bifurcated into South America, Middle East, and Africa.

The key players operating in the global social media analytics market include Oracle, SAS Institute Inc., Clarabridge, NetBase Solutions, Inc, Brandwatch, Talkwalker Inc., GoodData Corporation, Crimson Hexagon, Simply Measured, Inc., Sysomos, among others.

The key takeaways from the report

  • The report will provide detailed analysis of the Global Social Media Analytics Market with respect to major segments such as component, application, analytics type, deployment model, organization size, industry vertical and geography
  • The report will include the qualitative and quantitative analysis with market estimation over 2016 - 2025 and compound annual growth rate (CAGR) between 2017 and 2025
  • Comprehensive analysis of market dynamics including factors and opportunities will be provided in the report
  • An exhaustive regional analysis of the Global Social Media Analytics Market has been included in the report
  • Profile of the key players in the Global Social Media Analytics Market will be provided, which include key financials, product & services, new developments and business strategies

Scope of the Global Social Media Analytics Market

Component Segments

  • Software
  • Services

Application Segments

  • Sales and Marketing Management
  • Competitive Intelligence
  • Public Safety and Law Enforcement
  • Customer Experience Management
  • Risk Management and Fraud Detection
  • Other Applications

Analytics Type Segments

  • Predictive Analytics
  • Diagnostic Analytics
  • Prescriptive Analytics
  • Descriptive Analytics

Deployment Model Segments

  • On-Premises
  • Cloud

Organization Size Segments

  • Small and Medium-Sized Enterprises
  • Large Enterprises

Industry Vertical Segments

  • Retail and eCommerce
  • Telecommunications and IT
  • Healthcare and life sciences
  • Government and defense
  • Manufacturing
  • Banking, Financial Services, and Insurance (BFSI)
  • Energy and utilities
  • Media and entertainment
  • Transportation and logistics
  • Others (research, education, outsourcing, and real estate)

Geographical Segments

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • UK
    • Germany
    • France
    • Rest of Europe
  • Asia-Pacific
    • India
    • China
    • Japan
    • Rest of Asia-Pacific
  • RoW
    • South America
    • Middle East
    • Africa

Table of Contents

Chapter 1 Prefix

  • 1.1 Market Scope
  • 1.2 Report Description
  • 1.3 Research Methodology
    • 1.3.1 Primary Research
    • 1.3.2 Secondary Research
    • 1.3.3 In-house Data Modeling

Chapter 2 Executive Summary

  • 2.1 Global Social Media Analytics Market Year-on-Year Growth, 2017 - 2025 (%)

Chapter 3 Market Outline

  • 3.1 Market Inclination, Trend, Outlook and Viewpoint
  • 3.2 Market Share Analysis: Company's Competitive Scenario
  • 3.3 Market Dynamics
    • 3.3.1 Drivers
      • 3.3.1.1 Impact Analysis
    • 3.3.2 Restraints
      • 3.3.2.1 Impact Analysis
    • 3.3.3 Opportunities

Chapter 4 Global Social Media Analytics Market by Component: Market Size and Forecast, 2016 - 2025

  • 4.1 Overview
  • 4.2 Software
    • 4.2.1 Current Trend and Analysis
    • 4.2.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 4.2.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 4.3 Services
    • 4.3.1 Current Trend and Analysis
    • 4.3.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 4.3.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)

Chapter 5 Global Social Media Analytics Market by Application: Market Size and Forecast, 2016 - 2025

  • 5.1 Overview
  • 5.2 Sales and Marketing Management
    • 5.2.1 Current Trend and Analysis
    • 5.2.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 5.2.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 5.3 Competitive Intelligence
    • 5.3.1 Current Trend and Analysis
    • 5.3.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 5.3.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 5.4 Public Safety and Law Enforcement
    • 5.4.1 Current Trend and Analysis
    • 5.4.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 5.4.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 5.5 Customer Experience Management
    • 5.5.1 Current Trend and Analysis
    • 5.5.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 5.5.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 5.6 Risk Management and Fraud Detection
    • 5.6.1 Current Trend and Analysis
    • 5.6.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 5.6.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 5.7 Other Applications
    • 5.7.1 Current Trend and Analysis
    • 5.7.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 5.7.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)

Chapter 6 Global Social Media Analytics Market by Analytics Type: Market Size and Forecast, 2016 - 2025

  • 6.1 Overview
  • 6.2 Predictive Analytics
    • 6.2.1 Current Trend and Analysis
    • 6.2.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 6.2.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 6.3 Diagnostic Analytics
    • 6.3.1 Current Trend and Analysis
    • 6.3.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 6.3.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 6.4 Prescriptive Analytics
    • 6.4.1 Current Trend and Analysis
    • 6.4.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 6.4.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 6.5 Descriptive Analytics
    • 6.5.1 Current Trend and Analysis
    • 6.5.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 6.5.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)

Chapter 7 Global Social Media Analytics Market by Deployment Model: Market Size and Forecast, 2016 - 2025

  • 7.1 Overview
  • 7.2 On-Premises
    • 7.2.1 Current Trend and Analysis
    • 7.2.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 7.2.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 7.3 Cloud
    • 7.3.1 Current Trend and Analysis
    • 7.3.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 7.3.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)

Chapter 8 Global Social Media Analytics Market by Organization Size: Market Size and Forecast, 2016 - 2025

  • 8.1 Overview
  • 8.2 Small and Medium-Sized Enterprises
    • 8.2.1 Current Trend and Analysis
    • 8.2.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 8.2.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 8.3 Large Enterprises
    • 8.3.1 Current Trend and Analysis
    • 8.3.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 8.3.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)

Chapter 9 Global Social Media Analytics Market by Industry Vertical: Market Size and Forecast, 2016 - 2025

  • 9.1 Overview
  • 9.2 Retail and eCommerce
    • 9.2.1 Current Trend and Analysis
    • 9.2.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 9.2.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 9.3 Telecommunications and IT
    • 9.3.1 Current Trend and Analysis
    • 9.3.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 9.3.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 9.4 Healthcare and life sciences
    • 9.4.1 Current Trend and Analysis
    • 9.4.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 9.4.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 9.5 Government and defense
    • 9.5.1 Current Trend and Analysis
    • 9.5.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 9.5.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 9.6 Manufacturing
    • 9.6.1 Current Trend and Analysis
    • 9.6.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 9.6.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 9.7 Banking, Financial Services, and Insurance (BFSI)
    • 9.7.1 Current Trend and Analysis
    • 9.7.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 9.7.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 9.8 Energy and utilities
    • 9.8.1 Current Trend and Analysis
    • 9.8.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 9.8.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 9.9 Media and entertainment
    • 9.9.1 Current Trend and Analysis
    • 9.9.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 9.9.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 9.10 Transportation and logistics
    • 9.10.1 Current Trend and Analysis
    • 9.10.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 9.10.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)
  • 9.11 Others (research, education, outsourcing, and real estate)
    • 9.11.1 Current Trend and Analysis
    • 9.11.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 9.11.3 Market Size and Forecast by Region, 2016 - 2025 ($ Million)

Chapter 10 Global Social Media Analytics Market by Geography: Market Size and Forecast, 2016 - 2025

  • 10.1 Overview
    • 10.1.1 Global Social Media Analytics Market Year-on-Year Growth, by regions 2017 - 2025 (%)
  • 10.2 North America
    • 10.2.1 Current Trend and Analysis
    • 10.2.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.2.3 U.S.
      • 10.2.3.1 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.2.4 Canada
      • 10.2.4.1 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.2.5 Mexico
      • 10.2.5.1 Market Size and Forecast, 2016 - 2025 ($ Million)
  • 10.3 Europe
    • 10.3.1 Current Trend and Analysis
    • 10.3.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.3.3 Germany
      • 10.3.3.1 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.3.4 UK
      • 10.3.4.1 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.3.5 France
      • 10.3.5.1 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.3.6 Germany
      • 10.3.6.1 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.3.7 Rest of Europe
      • 10.3.7.1 Market Size and Forecast, 2016 - 2025 ($ Million)
  • 10.4 Asia-Pacific
    • 10.4.1 Current Trend and Analysis
    • 10.4.2 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.4.3 India
      • 10.4.3.1 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.4.4 China
      • 10.4.4.1 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.4.5 Japan
      • 10.4.5.1 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.4.6 Rest of Asia-Pacific
      • 10.4.6.1 Market Size and Forecast, 2016 - 2025 ($ Million)
  • 10.5 RoW
    • 10.5.1 Current Trend and Analysis
    • 10.5.2 Market Size and Forecast
    • 10.5.3 South America
      • 10.5.3.1 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.5.4 Middle East
      • 10.5.4.1 Market Size and Forecast, 2016 - 2025 ($ Million)
    • 10.5.5 Africa
      • 10.5.5.1 Market Size and Forecast, 2016 - 2025 ($ Million)

Chapter 11 Company Profiles

  • 11.1 Oracle
  • 11.2 SAS Institute Inc.
  • 11.3 Clarabridge
  • 11.4 NetBase Solutions, Inc.
  • 11.5 Brandwatch
  • 11.6 Talkwalker Inc.
  • 11.7 GoodData Corporation
  • 11.8 Crimson Hexagon
  • 11.9 Simply Measured, Inc.
  • 11.10 Sysomos
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